October, 2016 Theme of October Contents Scenic Sights of

1 Gilsangsa Temple in Seongbuk-dong 1

2 TOP 10 Night View Sites Selected by Seoul Residents 2

3 Hangang Excursion Boats 3

4 Roof Garden of Seoul Metropolitan Library 4

5 Dress Cinema 5

6 Rooftop Bar with a View of N Seoul Tower 6

7 Team Lab World 7

8 New Old Tea Shop 8

9 Walk along Sangam DMC 9

10 Olympic Park 10

11 2016 Seoul Festival 11

12 Seoul Lantern Festival 12

13 Hangang Water Taxi 13

14 2016 Seoul Certification Program for High Quality Tour Package 14

1 Experience the Beauty of Autumn at Gilsangsa Temple

Place Gilsangsa Temple Inquiries +82-2-3672-5945 Address 68, Seonjam-ro 5-gil, Seongbuk-gu, Seoul Closed on Always open. Website kilsangsa.info Admission Free Time Every third and fourth weekend Kor, Eng, Chn, Website Overview Adults: 50,000won / University Jpn Information Fee Students: 40,000won / Middle and Language High School Students 30,000won Subject 13 or older Onsite Korean Application Online application ‣‣ Gilsangsa Temple was once inhabited by Buddhist Monk Bopjong, famous for his book “No possessions.” Located in the middle of Seongbuk-dong, it is a great place to enjoy nature by taking walks and relaxing. ‣‣ In the fall, the autumn foliage form a magnificent view, making Gilsangsa a favorite place for taking pictures in the city ‣‣ Recommended for tourists who wish to enjoy a leisurely stroll in the fall after visiting the traditional teahouses, galleries and restaurants on Bukdong Street ‣‣ Experience Program Introduction Program Templestay Temple Life Content Experience the spirit of having no possessions Experience Buddhist culture Tea ceremony, offering to Buddha, 108 Temple etiquette, 108 bows, short rosary bows, temple etiquette, breathing Details making, meditation, conversations with monks and Conversing with monks writing up reflections Required 1 night 2 days (13:00 ~ 09:30) 2 to 4 hours (13:00~16:30) time Foreigners are welcome to participate Foreigners are welcome to participate Remark (The event will be conducted in Korean) (The event will be conducted in Korean)

Bell Tower Jinyeonggak Hall Scenery of Gilsangsa Temple Photos

Templestay ­ 108 bows Temple Life ­ Temple etiquette Commemorative photo ‣‣ Exit No. 6, Hansung Univ. Station of Line No. 4 ­ Take a town bus no. Seongbuk 02 ­ Get Directions off at Hongik Junggo Stop ­ 10 minutes by walk. Parking ‣‣ Gilsangsa Temple Parking Lot: 30 parking spots available, large bus parking available (Please Info. call before you visit since the parking lot has limited space) Package ‣‣ Seongbuk-dong Exploration and Gilsangsa Temple Buddhist Culture Experience Program can be Tip jointly operated Nearby ‣‣ Daehangno / Seongbuk-dong / Changdeokgung Palace / Changgyeonggung Palace / Jongmyo Attraction Shrine / Palgakjeong Pavilion

- 1 - 2 TOP 10 Night View Sites Selected by Seoul Residents

Place Plaza Inquiries +82-2-3700-3900 Overview Sunset time (Represent Lighting Lights-on Address 161, Sajik-ro, -gu, Seoul everyday Time ative Lights-out 22:30~23:00 Attraction) Website Kor, Eng Website english.visitseoul.net/top10 Language Onsite Kor, Eng ‣‣ Seoul is a city where tradition, modernity and nature harmoniously co-exist and offers a beautiful night view ‣‣ Seoul residents recommend the following 10 locations that are famous for their night views Gwanghw - Location for viewing the scenic night views of traditional Seoul amun - Take a picture at the center of Sejong-ro Intersection - Location: 161 Sajik-ro, Jongno-gu, Seoul / Inquiries: 82-2-3700-3900 Plaza

Naksan - Great location for viewing the urban nightscape by the old city walls - Take a picture while walking along Park Wall Trail Park - Location: 41 Naksan-gil, Jongno-gu, Seoul / Inquiries: 82-2-743-7985

N Seoul - View of Gangnam-gu, Hangang River and downtown Seoul - Take a picture at N Seoul Tower Observatory Tower -Location:105Namsangongwon-gil,Yongsan-gu,Seoul/Inquiries:82-2-3455-9277

- Take a picture at Haneul Park Observatory Haneul - Popular resting place for residents where you can enjoy the night Park views of Hangang River by a silver grass field -Location: 95Haneulgongwon-ro, Mapo-gu, Seoul/Inquiries: 82-2-300-5501

- Picturesque location with a panoramic view of northern Hangang River 63 - Take a picture on the 60thfloor of the 63 Observatory with the view Introduction Observatory behind you - Location: 50, 63-ro, Yeongdeungpo-gu, Seoul / Inquiries: 82-2-789-5663

Bugaksan - Location to view the areas inside the four gates of Seoul - Take a picture at Bugak Skyway Palgakjeong Pavilion Mountain - Location: Buam-dong, Jongno-gu, Seoul / Inquiries: 82-2-747-2153

Banpodae - Floating Island’s fountains and lights present a fantastic night view to visitors gyo - Take a picture at Banpo Hangang Park with the Rainbow Fountain in the background Bridge -Location:BanpodaegyoBridge,Banpo-dong,Seocho-gu,Seoul/Inquiries:82-2-120

Maebong - This is a mountain located at the center of Seoul with a great view of regions south or east south of Hangang River as well as the san bridges and lit-up skyscrapers at night - Take a picture at Maebongsan Park Octagonal Pavilion Mountain - Location: Sindang-dong, Jung-gu, Seoul / Inquiries: 82-2-120

Seonyudo - Location to view the beautiful lighting of the skyline - Take a picture while crossing the bridge to Seonyudo Island Island -Location:343Seonyu-ro,Yeongdeungpo-gu,Seoul/Inquiries:82-2-2634-7250

- Location with a fairytale-like view of lights from the amusement park Seokchon reflected onto the lake Lake - Take a picture while strolling along Seokchon Lake - Location: Jamsil-dong, Songpa-gu, Seoul / Inquiries: 82-2-412-0190

‣‣ Night FIT package that combines the Top 10 Night View Sites of Seoul and Beer Alley Tour Package Tip of famous pubs in , Euljiro and

- 2 - 3 Embracing Hangang River, Seoul Night View Aboard Hangang Excursion Boat

Yeouido Hangang Excursion Boat Quay (Eland +82-2-3271-6900 Main Quay Cruise) Inquiries Quay, 280, Yeouidong-ro, Yeongdeungpo-gu, 09:00~21:00 (C/S Center) Address Seoul Operation Hour 13:00~22:00 Overview Website www.elandcruise.com (Cruise operation) Adults 15,000won Fee Payment Cash, credit card (including Children 10,500won international credit card) Group reservations available (30 people or more) Website Kor, Chn Reservation Language Online reservation (for both Koreans and foreigners) Onsite Kor, Eng, Chn, Jpn ‣‣ Hangang Excursion Boat is a must-experience tour selected as one of the best Hallyu Tourist Attractions by tourists that offers a view of downtown Seoul aboard a cruise on Hangang River ‣‣ E-Land Cruise is a famous tourist attraction where you can see the night views of Seoul and enjoy a memorable fall season at the performance hall, restaurants and proposal site inside the ship. ‣‣ A famous Hallyu tourist attraction that frequently appeared in TV contents such as ‘My Love from the Star,’ ‘Infinite Challenge’ and ‘Running Man’ ‣‣ 8 Hangang excursion boats (E-Land Cruise) quays are available. Yeouido and Jamsil courses are the most popular. Introduction ⁍ Hangang Quays: Yeouido, Yanghwa, Sangam, Jamdubong, Jamsil, Ttukseom, Seoul Forest, Seonyudo Island ⁍ Cruises operate every 30 to 60 minutes and night view cruises operate after 7pm. Daytime: Yeouido ­ Dangsan Railroad Bridge - Yeouido Yeouido Night view ①: Yeouido ­ Banpodaegyo Bridge - Yeouido (Depart at 19:30) Quay Sailing Night view ②: Yeouido ­ Seogangdaegyo Bridge - Yeouido (Depart at 19:30) Course Daytime: Jamsil ­ Seongsudaegyo Bridge ­ Jamsil Jamsil Night view ①: Jamsil ­ Banpodaegyo Bridge- Jamsil (Depart at 19:30) Quay Night view ②: Jamsil ­ Seongsudaegyo Bridge ­ Jamsil (Depart at 19:30)

Hangang Excursion Boat (Eland Cruise) Yeouido Quay Entrance People Boarding the Cruise Photos - Nighttime

Seoul’s Night View on the Cruise Cruise Restaurant Sailing Course (Yeouido, Jamsil) Directions ‣‣Exit No, 3, Yeouinaru Station of Line No. 5 ­ 7 minutes by walk ­ Eland Cruise Quay ‣‣ Yeouido Hangang Park Public Parking Lot: Minimum charge of 2,000 won/30 min, large bus Parking parking available (Free parking for cruise users) Info. ‣‣ Jamsil Hangang Park Public Parking Lot: Minimum charge of 1,000 won/30 min, large bus parking available (Free parking for cruise users) Package ‣‣ Can be developed into Hallyu Site Tour Package for Hallyu fans who wish to visit sites that TIP appeared on television Nearby ‣‣Yeouido Hangang Park / Yeouido Park / IFC Mall / 63 Square Attraction

- 3 - 4 Downtown Oasis, Rooftop Garden of Seoul Metropolitan Library

Place Seoul Metropolitan Library Inquiries +82-2-2133-0300 Seoul City Hall, 110, Sejong-daero, Address Jung-gu, Seoul Closed on Mondays, National Holidays Website lib.seoul.go.kr Operation Hour Tue~Fri 09:00 ~ 21:00 Overview Weekend 09:00 ~ 18:00 Kor, Eng, Chn, Admission, books and cafeteria: Open to Website Jpn Library Guide all (including foreigners) Language Book lending, PC access: available to Kor, Eng, Chn, member card holders Onsite Jpn ‣‣ Seoul’s representative library that began operations in 1926 inside the remodeled old Seoul Government building ‣‣ Holds over 200,000 books inside the 5F building and has nine reading rooms for various readers to come and enjoy reading in a relaxing atmosphere including the general archives, archives for the disabled, digital archives, Seoul Archives, etc. ‣‣ The Haneul Tteul Sky Garden on the 5th floor is a great place to relax and enjoy a cup of tea at the heart of downtown Seoul while viewing the uninterrupted view of the sky and major sites in Seoul. ‣‣ Visit the Seoul Archives and Seoul Record Center on the second floor to read about Seoul and Introduction Seoul Metropolitan Government’s summarized history. ‣‣ The library provides a program in which you can enjoy a tour of the Seoul Metropolitan Government and Seoul Metropolitan Library while listening to the culture interpreter’s explanation.

No. of Operations Weekday (Tue~Fri): 4 times a day Sat: 12 times, Sun: 8 times Participation Online reservation (dobo.visitseoul.net) Onsite participation (City Gallery of Citizens Hall)

Lang Weekday Eng (Tue: 10:00), Jpn (Fri: 10:00), Chn (Thur: 14:00) uage Weekend Eng (Sat, Sun: 10:30, 15:00), Jpn (Sat: 14:30), Chn (Sat: 11:00)

Course Citizens Hall (City Gallery)->Seoul Metropolitan Library->Seoul City Hall->Citizens Hall / Approx. 1hr 10mins

Seoul Metropolitan Library (Former Seoul Metropolitan Library Entrance Interior of Seoul Metropolitan Library Seoul City Hall) Photos

View of Seoul from Haneul Tteul Sky Tranquil view of the Rooftop Garden Garden Library Tour Directions ‣‣ Exit No. 5, City Hall Station of Line Nos. 1 and 2 Parking ‣‣ Public Parking Lot: Seoul Metropolitan Government Parking Lot (1,000 won/10 min, large bus parking unavailable) Info. ‣‣ Public Street Parking: Market Tour Bus Parking Lot (Large bus parking available) Package ‣‣Can be developed into a joint winter package with Seoul Plaza Ice Skating Rink, which opens in December TIP Nearby ‣‣Seoul City Hall Plaza / Palace / Namdaemun Market / Gwanghwamun Plaza / Myeongdong Street Attraction

- 4 - 5 Unique Dates at Dress Cinema!

+82-2-318-4223 Place Dress Cinema Myeongdong Inquiries (reservations required) Address 3F, 49, Myeongdong 2-gil, Jung-gu, Seoul Closed on Always open. Operation Website dresscinema.com 10:00 ~ 20:00 Hour Overview Cash, credit card Phone reservations (English and Chinese (including international credit Reservation available) Payment card) For 1 person 30,000won Website Kor Fee Language For 2 persons 40,000won Onsite Kor, Eng, Chn ‣‣ Select the dress of your choice and take pictures at a special photo studio under 12 themes. ⁍ 12 themes: Pink room, antique time, cherry blossom, sky bench, princess dressing table, cinema, musical park, magic mirror, classic room, vintage phone booth, lovely lamb , modern house ‣‣ After selecting a theme, choose dress, hair, makeup and accessories and take selfies for an unlimited amount of time. ‣‣ Select package products to have a professional take the picture for you. You can also use the Introduction self-filming studio free of charge. ⁍ Individual package: 30,000 won for 1 dress, hair, makeup, 1P album photo-shoot ⁍ Couple package (A Package): 40,000 won for 1 dress, 1 tux, hair, makeup, 1P album photo-shoot ‣‣ Photos are printed out and available for digital transmission as well. Recommended for people who are looking for a unique experience or a dating site to enjoy wedding photo sessions. ‣‣ Reservation is recommended as the waiting time can be long. You can select the date of your choice via phone.

Receiving hair care and makeup from Taking my own wedding photos Selecting dress and tux Photos professionals

Guide to hair and makeup options Various themed spaces Location of dress cinema Directions ‣‣ Walk for 3 minutes from Exit No. 5 of Myeongdong Station, Line No. 4 ‣‣ Private Parking Lot: Sinil Building Parking Lot (3,000 won for the first 30 minutes, 1,000 won for Parking additional 10 minutes, large bus parking unavailable) Info. ‣‣ Public Parking Lot: Located in front of Chosun Hotel (600 won for the first 5 minutes, large bus parking available) Package ‣‣ This unique dating course in Seoul can be developed into a package featuring Trick Eye Museum and TIP Escape Cafes Nearby ‣‣ Myeongdong Street / N Seoul Tower / Park / Stream / Namsangol Hanok Attraction Village / Sungnyemun Gate

- 5 - 6 Rooftop Bar with a View of N Seoul Tower

Place Rooftop Bar Floating, L7 Myeongdong Hotel Inquiries +82-2-6310-1096 21F, L7 Myeongdong Hotel, 137, Toegye-ro, Operation (Represent Address 18:00~01:00 Jung-gu, Seoul Hour Fri, Sat 18:00~02:00 ative Cash, credit card (including Website www.lottehotel.com/l7/myeongdong/en Payment Attraction) international credit card) Kor, Eng, Chn, Overview Website Reservation Phone reservations required (82-2-6310-1097) Language Jpn Onsite Kor, Eng ‣‣ Many rooftop spaces in Seoul have been remodeled into restaurants and bars of late. ‣‣ Recommended to tourists who wish to spend time on a rooftop bar with a cocktail while viewing N Seoul Tower, Seoul’s famed landmark ‣‣ Available outdoors until the end of November and during winter, enjoy with blankets and heaters. ‣‣ The following are recommended rooftop bars:

Name Rooftop Bar Floating Le Style Restaurant & Bar Oriole - Largest rooftop bar in - Reservation required due to - Operates 1F as bistro, 2F as Charac Introduction - Ideal view of N Seoul Tower limited seating bar and 3F as rooftop café and teristic - Foot spa while viewing the - Savor wine while enjoying a bar night scape view of the N Seoul Tower - Owned by singer Jung Yup 21F, L7 Myeongdong Hotel, Address 137, Toegye-ro, Jung-gu, 21F, 302, Samil-daero, 43, Sinheung-ro 20-gil, Seoul Jung-gu, Seoul Yongsan-gu, Seoul Tel. +82-2-6310-1096 +82-2-6020-8880 +82-2-646-5252 20,000 ~ 30,000 KRW price range Price Cocktail: 20,000won ~ 30,000won 1 bottle of wine: From Cocktails: 10,000won ~ 50,000won 20,000won Closed Always open. Always open. Mondays on

Interior of Floating N Seoul Tower seen from Floating Night view of Le Style Restaurant Photos

Le Style Restaurant & Bar View of Oriole N Seoul Tower seem from Oriole ‣‣ Floating: Top floor of L7 Hotel, Exit No. 9 of Myeongdong Station, Line No. 4 ‣‣ Le Style Restaurant & Bar: Top floor of Ibis Style Ambassador Seoul Myeongdong, Exit No. 10 of Directions Myeongdong Station, Line No. 4 ‣‣ Oriole: Exit No. 2 of Noksapyeong Station, Line No. 6 ­ Take a town bus no. Yongsan 02 at Haebangchon ­ Get off at Haebangchon Ogeori ‣‣ Floating: Use L7 Myeongdong Hotel Parking Lot, large bus parking unavailable Parking ‣‣ Le Style Restaurant & Bar: Use ibis Styles Ambassador Seoul Myeongdong Parking Lot, large bus Info. parking unavailable ‣‣ Oriole: Use Oriole Parking Lot, large bus parking unavailable Package ‣‣ Rooftop bar course can be developed into a package under the theme of experiencing Korean night life. TIP

- 6 - Delve into the Fantastic Sea of Light at Digital Art Exhibition 7 “team Lab World” +82-2-1670-3114 (Reservation inquiries Place TeamLab World Inquiries regarding groups of 20 or more) Lotte World, 240, Olympic-ro, Songpa-gu, Always open. Address Seoul Closed on Overview Viewing 10:00 ~ 21:00 Website seoul.teamlabworld.com Operation Hour Ticketing 09:30 ~ 20:00 Children 24,000won Payment Cash, credit card (including Teens, Adults 20,000won international credit card) Reservation Lotte World visitors 16,000won Website Kor, Eng Reservation required for groups of 20 or Language more Onsite Kor, Eng ‣‣Future-themed park with experience halls that utilize digital media for children and adults to enjoy together ‣‣The park, which opened in August, is recommended for family groups who visit for a unique experience. ‣‣ Consists of “Dance! Art Museum,” where who can appreciate media artworks, and “Run & Play! Future Park,” where you can make things and have fun. ⁍‘Dance !Art Museum’ Exhibition: 6 programs ①Crystal Universe ② Flowers and People ③ Multiplying Life ④ Flutter of Butterflies Beyond Borde ⑤ 100 Years Sea ⑥ 100 Years Sea Animation Diorama Crystal Numerous LED express the outer space with transforming crystals Wo Universe rk Flowers and Senses the act of touching flowers or stepping on it to express the changing Introduction People scene each moment ⁍ ‘Run & Play! Future Park’ Experience: 8 programs ① Sketch Town ② Light Ball Orchestra ③ Graffiti Nature ④ Stepping-stone Game ⑤ Sketch Aquarium ⑥ Wood Block Train ⑦ Little Elf Table ⑧ Tale from the Days of the Gods Sketch Town Combine the sketches drawn by participants on a large monitor Light Ball Unique experience of touching or rolling balls to hear and see them create Ex Orchestra different sounds per Theme zone where participants draw nature, animals and plants on paper to ien Graffiti Nature ce express nature Stepping-stone Cross the stepping-stone bridge to hear the sound it creates and see the Game colors that spread onto the surface of the water

Crystal Universe Flowers and People Drawing at Sketch Town Photos

Light Ball Orchestra Graffiti Nature Stepping Stone Game ‣‣ Walk toward Lotte World Adventure direction from Exit No. 4 of Jamsil Station, Line No. 2 and 8 and Directions turn right and go straight to the entrance of Lotte World Adventure. Parking ‣ Use the Lotte World Adventure Parking Lot: Free for 1 hour, large bus parking unavailable Info. ‣ Package ‣‣ Can be developed into Jamsil District Package along with visits to Lotte World Adventure, National Folk TIP Museum of Korea and Seokchon Lake Nearby ‣‣ Lotte World Adventure / Seokchon Lake / Lotte World Mall / Sincheon Street / Jamsil Hangang Park / Attraction Olympic Park

- 7 - 8 Enjoy a Romantic Autumn at New Old Tea Shop

Place New Old Tea Shop Inquiries +82-2-732-5257 Address 47-8, Insadong-gil, Jongno-gu, Seoul Closed on Always open. Cash, credit card (including Opening Hour 10:30~23:00 Payment international credit card) Overview TraditionalJujube tea, medicinal herbal tea, ginger Tea tea, Chinese quince tea, Chinese plum Kor, Eng, Chn, Menu (7,000won) tea, tea, and etc. Language Onsite Jpn Seasonal porridge, soaked liquor, iced (Menu) Others tea, and etc. ‣‣ This traditional tea house inside Insa-dong is a fun place for foreign tourists to visit. The remodeled traditional house is surrounded by a charming garden with birds and an interior space that displays traditional props and antiques. ‣‣ Serves traditional tea such as Jujube tea, medicinal herbal tea and ginger tea along with traditional sweets, bean flour-coated rice cake and green tea shaved ice ‣‣ Located inside the quiet alley of Insa-dong, it is recommended for tourists who seek a cozy and quiet café ‣‣ Surrounding area has many workshops and other traditional experience-oriented facilities including Introduction Insa-dong Street and Samji-gil. Visit in the fall for a stroll along the beautiful traditional streets. ‣‣ Introduction to menu 7,000 Jujube tea, medicinal herbal tea, jakseol green tea, ginger tea, Chinese Hot Tea won quince tea, yuzu tea, Chinese plum tea, chrysanthemum tea, and etc. 7,000 Jujube tea, five-flavor berry tea, boiled pear preserved in honey, cinnamon Iced Tea punch, Chinese quince tea, mulberry tea, mugwort latte, green tea latte, and won etc. S h a v e d 9,000 Shaved ice with green tea, shaved ice with five-flavor berries, shaved ice with Ice won jujube, and etc.

Entrance to the New Old Tea Shop Interior of Traditional Tea House Seats Photos

Tourist Drinking Jujube Tea Jujube tea and five-flavor berry tea Hangwa and Directions ‣‣ Exit No. 6 of Anguk Station, Line No. 3- Walk for 5 minutes toward Insadong Street direction

Parking ‣‣ Nearby Private Parking Lot: Gyeongun-dong Parking Lot (2,000 won for the first 30 minutes, 1,000 won per additional 10 minutes, large bus parking unavailable) Info. Seoinsa Madang Public Parking Lot (400 won for the first 5 minutes, large bus parking available)

Package ‣‣ Can be developed into a traditional experience package along with hanbok wearing, workshop TIP experience and seal-engraving (Yhlayuen Seal Engraving Lab) Nearby ‣‣ Insadong Street / Yhlayuen Seal Engraving Lab / Ssamzigil / Gyeongbokgung Palace / Deoksugung Attraction Palace / Gwanghwamun Plaza / Samcheong-dong / Bukchon Hanok Village

- 8 - 9 Walk along Sangam DMC Place DMC Promotion Room DMC Promotion Room, 366, World Cup Inquiries +82-2-309-7067 Address buk-ro, Mapo-gu, Seoul Overview Website dmc.seoul.kr Fee Free 4 recommended walking tours Website Kor, Eng, Chn Walking Language Tour Night Bicycle Media/IT Tour Park Tour View Tour Tour Onsite Kor, Eng ‣‣ Digital Media City (DMC) is a state-of-the-art digital media entertainment industry complex in Sangam area ‣‣ Contains the DMC PR Center, Digital Media Street (DMS) with the first ubiquitous space in the world and an art fence with creative art works ‣‣ The surrounding area includes Digital Pavilion, Korea Culture & Contents Center (Korean Film Archive), World Cup Park and Haneul Park. The walking tour is recommended to tourists who wish to visit a special place outside of downtown Seoul and enjoy a state-of-the-art space alongside with nature ‣‣ 4 recommended walking tours Recommended Course 1 Media / IT Tour (Required time: 2~3hrs.) Course DMCPromotionRoom->DigitalPavilion->KoreaCulture&ContentsCenter->MillenniumEye Characteristic Tour to see state-of-the-art facilities and movie-related attractions Introduction Recommended Course2 Beautiful architecture and DMC Park (Required time: 40~50mins.) é Course DMC Culture Park ->Mulbit Culture Park -> Nuri Dream Square Garden Trail -> Caf Street -> Gaon Culture Park -> Guryong Neighborhood Park Relaxing course involving the viewing of well-organized park and facilities as seen from Characteristic the buildings inside the DMC Complex Recommended Course 3 Splendid lights, walk through DMC after sunset (Required time: 30~40mins.) Course THE -> Center of the world -> Square M -> Millennium Eye (all names of art work) Characteristic Night course for viewing LED display board, media bars, media walls and multivision Recommended Course4 South of DMC Complex, Nanjicheon Park and Metasequoia-lined Road (Required time: 1hr.) Course Nuri Dream Square Garden Trail -> Sangam Neighborhood Park -> Nanjicheon Park Entrance -> Lawn Characteristic Park tour involving relaxation and trails. Bike to Metasequoia-lined Road on Seoul Bike

In front of Sangam DMC - MBC DMC Promotion Room Digital Media Street Photos

Korean Film Archive Fall at World Cup Park Map of Sangam DMC Directions ‣‣ 10 minutes by walk from Exit No. 2 of Digital Media City Station, Line No. 6 Parking ‣‣ DMC Promotion Room Parking Lot: Free, large bus parking available ‣‣ Nearby Public Parking Lot: Nanji Hangang Park Parking Lot (1,000 won for the first 3 minutes, large Info. bus parking available) Package ‣‣ Can develop a DMC walking package including surrounding restaurants, bars and cafes TIP Nearby ‣‣ MBC New Building / World Cup Park / Haneul Park / Pyeonghwa Park / Nanji Hangang Park Attraction

- 9 - 10 Best Resting Place in Seoul, Olympic Park

Place Olympic Park Inquiries +82-2-410-1114 Address 424, Olympic-ro, Songpa-gu, Seoul Closed on Always open.

Overview Website www.olympicpark.co.kr Opening Hour 05:00~22:00 Waling courses, Skating Rink, Sculpture Website Kor, Eng Main Facility Park, SOMA Museum of Art, Olympic Language Museum, Eco Park, Rose Garden Onsite Kor

‣‣ Olympic Park is a multipurpose space for enjoying sports, cultural activities and relaxation. It is most beautiful in the fall. ‣‣ Great for taking pictures while enjoying the eco park and walking and jogging courses during fall ‣‣ Major scenic sites of One Tree, Wild Flower Garden, Rose Garden, SOMA Museum of Art and Sculpture Park are great for taking pictures Introduction ‣‣ Stamp Tour is recommended to enjoy the most beautiful places within the Olympic Park ‘Top 9 Highlights’ ⁍How to Participate: Visit the information center➡ Receivetourmap at the departurepoint ➡ Receivestampfor each section➡ Receivegiftfor completingthetour ⁍Recommendedorder:Top1WorldPeaceGate➡Top3MongchonMoatMusicalFountain ➡Top4Dialogue(Sculpture)➡Top5MongchonFortressWalkingPaths ➡Top6OneTreeHill➡Top788Lake➡Top8WildFlowerGarden ➡Top9RoseGarden➡Top2TheThumb(Sculpture)

Top 5 Mongchon Fortress Walking Top 1 World Peace Gate Paths Top 6 One Tree Hill Photos

Top 7 88 Lake Top 8 Wild Flower Garden Map of Olympic Park

Directions ‣‣ Exit No. 3 of Olympic Park Station, Line No. 8

Parking ‣‣ Olympic Park Parking Lot: 1,000 won for the first hour, 500 won for additional 5 minutes, Info. Large bus parking available, 12,000 won

Package ‣‣ Can be developed into Jamsil Package with Lotte World Adventure and team Lab World TIP

Nearby ‣‣ SOMA Museum of Art / Mongchon Fortress / Seokchon Lake / Lotte World Adventure / Attraction teamLap World

- 10 - Festival 2016 Seoul Kimchi Festival +82-2-2133-0900 Period Nov 4, 2016 (Fri)~ Nov 6, 2016 (Sun) Inquiries (Seoul Kimchi Festival Bureau) Different for Each Program Location Seoul Plaza (31, Taepyeong-ro 1-ga, Fee Jung-gu, Seoul) (Contact Bureau) Overview Opening Ceremony: Nov 4(Fri) Operation 13:30-16:00 Website seoulkimchifestival.com Hour Closing Ceremony: Nov 6 (Sun) 16:00-21:00 Big Share, Big Tent, Imaginary Kimchi Program Playground, etc. Language Kor, Eng, Chn, Jpn ‣‣ A festival of making and sharing kimchi where citizens, organizations, companies, and people from all around the world get together and experience Korea’s culture of preparing kimchi, which is recognized as a UNESCO Intangible Cultural Heritage. ‣‣ This year’s program includes the Big 4 (Big Share, Big Tent, Big Play, Big Table) for residents and foreign tourists to enjoy alike. ‣‣ Program ⁍ Official Events: Opening and closing ceremonies ⁍ Special events: BIG 4 (Big Share, Big Tent, Big Play, Big Table) ⁍ Performances: Kimchi and Music (Mugyo-ro/Seoul Plaza), Citizen and Music ⁍ Experiential Programs: Imaginary Kimchi Playground, Hanbok (Korean Costume) Day, Kimchi Expedition, Play with Kimchi Introduction ⁍ Markets: Kimchi Market (Sejong-daero), Kimchi Materials Market (Mugyo-ro), Food Market (Mugyo-ro) ‣‣Special Programs for Foreigners: Foreigner Big Tent (voluntary interpreters available) Nov. 4 (Fri) ~ 5 (Sat)

Operation Hour *Friday 16:00 (first session) / 17:30 (second session) *Sat 11:00 (first session) / 12:30 (second session) / 14:00 (third session) / 15:30 (fourth session) / 17:00 (fifth session) Experience Operation of foreigner-exclusive Kimchi-making program / Provision of food that programs goes well with kimchi Fee 3,000 won Application Reservation or walk-in

Big Share Big Table Photos

2016 Poster Big Tent Big Play Directions ‣‣ Seoul Plaza, Exit No. 5 of City Hall Station, Line No. 1 and 2 Parking ‣‣ Use parking lot near Seoul Plaza: Seoul Museum of Art, Jeongdong-gil Parking Lot, public parking lot in Info. front of Seoul Finance Center Package ‣‣ Tour package on traditional Korean culture theme in connection with ancient palaces such as Gyeongbokgung Palace and Deoksugung Palace TIP ‣‣Epicurean tour package for FIT in connection with the famous food alleys of Gwanghwamun and Jongno Nearby ‣‣ Gyeongbokgung Palace, Deoksugung Palace, Seoul Museum of Art. Cheonggyecheon Plaza, Gwanghwamun Plaza Attraction

- 11 - ‘Brightening up the Hangang River with Light.’ 2016 Seoul Lantern Festival Festival Period Cheonggye Plaza ~ Supyogyo Bridge (1.2km), Approx. 45 minutes by walk. Period Nov 4, 2016 (Fri) ~ Nov 20, 2016 (Sun) Inquiries +82-2-2133-0932 Overview Fee Free (Some Citizen Participation Programs are Charged) Website www.seoullantern.com Operation Hour 17:00 ~ 23:00 Language Kor, Eng, Chn, Jpn ‣‣ Representative festival of Seoul attracting over 3 million visitors and exhibiting beautiful lanterns on Cheonggyecheon Stream ‣‣ This year’s theme is ‘Brightening up Historical River, Hangang, with Light’ - Visitors can enjoy exhibitions showing historical, cultural, and living elements of ancestors in relation to the Hangang River and experience programs for citizens ⁍ 2016 Seoul Lantern Festival Exhibitions Theme 1. Lanterns in a Hangang River Theme: Represents the history of ancestors from the prehistoric era to today Theme 2. Local Government and Overseas Lanterns: Lantern festival enjoyed by the world with participation of local governments and from overseas Theme 3. Organization and Corporation Lanterns: Advertisement for organizations and corporations participating and sponsoring the lantern festival Theme 4. Light Artists’ Lanterns: Exhibition of unique light artworks by college students and amateur artists Theme 5. Children, Character Lanterns: Movie and animation characters that children like Introduction ⁍ Citizen Participation Program Program Fee Participation Square light: 15,000 won, Paper light: 10,000 won, On-line Hanging Wish Lantern Color light: 5,000 won reservation 3,000 won Floating Wish Lanterns * Free for reserved foreign tourist who visit through On-line purchase travel agencies Hanging Wish Paper for 2017 1,000 won Field sales Hot-air Balloon Ride 10,000 won On-line application

⁍ Information Center: guidance available in Chinese and English, provision of convenient viewing through operation of center for missing children, medical service room and nursing room ⁍ Apply for participation in the opening ceremony (Nov. 5). Foreigners are given separate seats.

Photos View of Seoul Lantern Festival Donuimun Sunseung Nori Namsangol Hanok Village

Royal Protocols of Seoul City Wall Junghwajeon Hall Directions ‣‣ Gwanghwamun Station of Line No. 5, Eulji-ro 3-ga Station of Line Nos. 2 and 3 Parking ‣ Donghwa Duty Free Parking Lot (149, Sejong-daero, Jongno-gu, Seoul), Opening Hour: 07:00~21:00 Large: Ground level parking lot (Free) Info. General: 2,000 won for first 30 minutes, 1,000 won for additional 15 minutes ‣ Daytime and evening tour packages in connection with nearby ancient palaces Cheonggyecheon Stream, Package Insa-dong, Samcheong-dong courses, and Seoul Lantern Festival TIP ‣ Evening tour package for FIT in connection with Seoul Lantern Festival, Changdeokgung Palace opening at night and restaurants of Jongno Nearby ‣ Gwanghwamun Gate, Gyeongbokgung Palace, Seoul Museum of History, Insa-dong Attraction

- 12 - Special Recommend Hangang River Water Taxi, a Special Experience on the Hangang River ation Banpo Hangang Park Ferry (Tentatively 82-1522-1477 Ferry Inquiries named ‘Seorae Quay’) (WaterTaxiCallCenter) Operation Apr~Oct 07:20~22:30 Website www.seoulwatertaxi.com Hour Nov~Mar 12:30~21:30 Overview Commute 5,000 for one person (one-way)

25,000 won/person Reservations via call center Fee Participation (Adults) (minimumof2passengersrequired) or website Tourism *30minutes,add8,000won/person foradditional10minutes

‣‣ Hangang River Water Taxi is a marine transportation system that tourists can enjoy while appreciating the night views of Banpo Moonlight Rainbow Fountain, winter birds and the some sevit Floating Island. It began operations on October 24th,2016. ‣‣ 17 quays have recently completed repairs and “Seorae (tentative title) Quay” is planned to be installed within Banpo Hangang Park and performances are scheduled regularly on 1F/2F ‣‣ Recommended for tourists who want to enjoy water sports while admiring tourist attractions near the Hangang River

Commute Line Tourism Line Introduction Jamsil - Ttukseom - Banpo - Yeouido Circulating the course as the customer Course (Work-bound:07:20~09:25, wishes while stopping by at quays as Home-bound: 18:20~20:15) necessary Seonyudo, Dangsan Station, Marina, National Assembly, Yeouinaru Station, 63 17 Platforms Square, Dongjak Station, Banpo (Ferry), Banpo, Jamwon, Jamsil, Mangwon Green Trail, Mangwon, Ichon Quay, Seobinggo, Seoul Forest, Ttukseom Resort Station

‣‣ Access Banpo Ferry via The Some Sevit Floating Island Shuttle from the Express Bus Terminal in Gangnam. Public bikes are distributed near the 17 quays for easy access to the water taxi. ⁍TheSome Sevit Floating Island ShuttleHours:11:00 Departfrom Exit6of Express Bus Terminal Station↔21:40 Departfromthesome sevit FloatingIslandParkingLot,carscomein40minintervals(exceptbetween16:00~17:00)

Exterior of Hangang River Water Tour Taxi Photos

Guide to Hangang River Water Tour Call Taxi Route Interior of Hangang River Water Tour Taxi ‣ Banpo Hangang Park: Exit No. 8-2 of Express Bus Terminal Station, Line Nos. 3, 7, and 9 ­ Walk for Directions 10 minutes toward Banpo Hangang Park direction along the road between Hanshin APTs and take a shuttle but for Floating Island at Exit No. 6 Parking ‣ Banpo Hangang Park Public Parking Lot: 1,000 won for first 30 minutes, 200 won for additional Info. 10 minutes, free on weekends (large bus parking available) Package ‣ Can be developed into a Hangang River FIT package featuring Hangang River Water Taxi and public TIP bike (Gangbuk Bike Road: Yeouido Park ~ Seoul Forest)

- 13 - Info 2016 Seoul Certification Program for High Quality Tour Package

Promote Seoul tourism and develop wholesome tourism culture by supporting the development of Purpose high quality tourist package using tourism resources of Seoul Overview - Inbound organizations around the world (KATA registered travel agencies) Target - FIT Package (KATA registered travel agency or ordinary travel agency with tourist business operator’s license) Period March ~ December 2016 Seoul Tourism Organization Person in Charge Telephone Inquiry E-mail General Management of Assistant Manager Lee Ji-yun +82-2-3788-0851 [email protected] Contact Project Information Southeast Asia, Europe, Americas Staff Member Park Hae-rim +82-2-3788-0879 [email protected] Greater China Staff Member Hae-sol +82-2-3788-0835 [email protected] Japan Staff Member Choi Yoon-hee +82-2-3788-0126 [email protected]

‣‣ Implementation Procedure Selec Receive Certif tion Present ‘Excellent Application Certifica icatio of ation Travel Agency Selection of Public Relations for tion n Certif of of Seoul’ ‘Excellent and Support for Certificatio Criteria Revie icatio Certific Accreditation Travel Agency Operation n Review w n ate Review of Seoul’ Prod uct Acquire Qualification to Apply for Hold Quality Tour Package ‘Excellent Travel Agency of Seoul’ Seoul Tourism Evaluation Committee Meeting Regarding Travel Agencies Incentive Organization (April, June, August, October / Participating in the Certification Support and Four Times in Total) Program for High Quality Tour Public Relations Package ‣‣ Support for High Quality Tour Package High Quality Tour General Tour Special Tour Individual Tour Division Package Package Package Package - Inbound Agency’s Inbound Agency’s Inbound Agency’s Public Relations and Product Development Product Development Product Development Marketing Cost Cost Cost Cost 3 Million Won for First 10,000 Won/1 Person 5,000 won/1 Person 5,000 won/1 Person Time per Travel Agency ※1.5 million won is Introduction - Provision of High additionally provided Quality Tour Package for each product from Program and Certification Mark the second product ※Term of Validity: 2 selected from each Years travel agency -Support for Visits and Details Sales Promotion of Activities and Joint ※Provide Support Support Advertisements of when 200 or More Overseas Travel Customers are Agencies of Major Gathered Countries ※ Certification Mark

‣‣ Support for ‘Excellent Travel Agency of Seoul’ - High Quality Tour Package, General Tour Package, special Tour Package, Individual Target Tour Package Support for - Maximum 10 Million Won Provided for 1 Agency Sales Promotion - Use of Phrase, ‘Excellent Travel Agency of Seoul’ phrase (1 Year)

‣‣ Conditions for High Quality Tour Package Application Division Conditions for Application High Quality Accommodati Tourist Hotel or Higher Grade Alternative Accommodations Approved (General) Tour on Accommodations in Seoul by Seoul Government or Korea Conditions Package (Choose 1) (2 Nights or More) Tourism Organization for ※Support provided (2 Nights or More) Application differentially for Meal 2-3 Meals in Seoul within Schedule, Total 20,000 Won / Person or Higher high quality / Experience Total Admission Fees to 2~3 Cultural Experiences in Seoul, at Least 15,000 general tour (Choose 1) won/person or higher packages based on evaluation points Guide Person with Tourism Interpretation Guide’s License (70) Schedule Including at least two days of the full-day tour of Seoul (6 hours a day)

- 14 - Seoul Tour +

Issue Date: October 2016 Issuer: Seoul Tourism Organization, Tourism Marketing Team Editor:

▶ Tourism Marketing Team Assistant Manager Lee Ji-yoon

T. 82-2-3788-0851 / E. [email protected]

▶ Tourism Marketing Team Staff Member Park Hae-rim

T. 82-2-3788-0879 / E. [email protected]

▶ Tourism Marketing Team Staff Member Jeon hae-sol

T. 82-2-3788-0835 / E. [email protected]

▶ Tourism Marketing Team Staff Member Choi Yoon-hee

T. 82-2-3788-8126 / E. [email protected]

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