European Sport Industry May 11 – 26, 2014 University of Cincinnati

Program Proudly Provided by Sports Travel Academy www.facebook.com/SportsTravelAcademy

CONTENTS

Introduction 3 Program Details & Cost 9 Program Package Includes 10 Program Itinerary 11 Who is the Sports Travel Academy? 19

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Introduction

From an academic perspective Europe offers fantastic opportunities for students interested in the Global Sport Industry to visit and study the European model of sport. The origins of many of the world's most popular sports today lay in the codification of many traditional European games. This program will take students inside the European Model of Club Sports where they will receive firsthand experience at some of the world’s most successful sporting clubs and organizations including the IOC, FIFA, , The Hague University, the German Sports University as well as a number of Sporting Clubs, Facilities & Sport Businesses. This program visits the , Germany, & and along the way will cross several diverse sporting and cultural borders. Students will be exposed to a number of different sports and will no doubt increase their knowledge of sport in the global community.

Unlike major team sports in the USA where franchises are awarded to nominated cities, most European teams have grown from small clubs formed by groups of individuals before growing rapidly. Churches, community facilities and work places have often been the most fertile birthplace of many of Europe's major sports clubs. The most popular is undoubtedly (soccer). European club teams are the strongest (and highest paid) in the world led by the Union of European Football Association (UEFA). Their Champions League and the are the sport's most prestigious tournaments. The European national teams which compete in the UEFA Champions League often dominate in FIFA World Cup play. The most popular and successful football leagues are the Spanish “La Liga”, the English “Premier League”, the Italian “Serie A” and the German “Bundesliga”.

In addition to football, other team sports are popular in various regions of the continent. & Volleyball are very common sports across Europe and particularly popular in the Mediterranean & Eastern countries. Road bicycle racing is very popular in , France, Germany, Italy, Luxembourg, the Netherlands, Spain and Switzerland. is the sport of choice in Scandinavia and throughout Eastern Europe, while handball is well-liked in many countries including Germany, Spain, , Denmark and . is popular in the British Isles, France and northern Italy. Cricket is also a very popular summer sport in the United Kingdom and over the years has been very successfully exported to other parts of the former British Empire.

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Individual sports are also quite prevalent. The most prestigious and lucrative athletics and aquatics meets in the world are still today conducted in Europe, as are several major tournaments including the Ryder Cup where Europe competes as a single team. is popular in most of Europe with France and the UK playing host to 2 of the 4 major events in the sport. It is also widely known that Europe, more specifically Greece, was the birthplace in 1896 of the Olympic Movement which has become so central to modern sport. This program will visit with the International Olympic Committee (IOC) Headquarters in , Switzerland where you will spend time in the Olympic Museum as well as meet with an IOC Staff member and several other executives at international sporting organizations based in Lausanne.

The rich and diverse sporting history found throughout Europe affords wonderful opportunities for students to enhance their knowledge of the Global Sport Industry.

The Netherlands Approximately 4.5 million people from a population of just 16 million are registered to one of the 35,000 active sports clubs in the country. About two thirds of the population older than 15 participate in organized club sport weekly. These statistics alone make it a safe bet to say that the Dutch are “sports crazy” and that their government supports sport as integral to the fabric of the nation. Association Football (soccer) has the largest following with and volleyball as the second and third most popular team sports. Tennis, gymnastics and golf are the three most widely played individual sports. The Royal Netherlands Football Association is the largest sports federation in the country with 1,076,759 members (in 2008). The organization came into being on December 8, 1899 and was one of the founding members of FIFA in 1904. It is an amazing statistic that 1:16 people in the country are currently members of a football club!

Though baseball is highly recognized as America’s pastime, the Royal Dutch Baseball Federation was established March 12, 1912. They merged with the softball federation to form the Royal Dutch Baseball and Softball Federation in 1971. In 2008 there were over 24,000 players active at one of the 184 clubs in the country. The Netherlands boasts the most successful national baseball team in Europe, having won the European Baseball Championship twenty times and frequently representing the continent in international competitions such as the and . Baseball is especially popular in the island of Curacao, part of the Netherlands Antilles. In 2009 the Netherlands twice upset the Dominican Republic in the World Baseball Classic. The Dominican Republic's entire roster played in Major

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League Baseball (with a combined salary of $84 million), while the Netherlands only had one player on a Major League roster (with a salary of $400,000). The Dominican Republic was highly favored, but in its first game the Dutch won 3-2. The Dominican Republic won its next game against Panama to set up a rematch against the Netherlands. The Dutch stunned the Dominicans again and won 2-1 in extra innings. Although the Netherlands were later eliminated in the second round, the Netherlands upset is one of the biggest upsets in the World Baseball Classic’s history.

Germany In 2008 about 27.5 million Germans were members of the more than 91,000 sports clubs. In the all-time medal count through 2008, Germany ranks fifth. However if all the medals were combined (from when they competed as East and West Germany), Germany ranks third in the world thus establishing herself as a global Olympic sporting power. Germany has hosted the twice, in Berlin in 1936 and in in 1972. Germany also recently claimed the most gold medals and the most total medals during the 2006 Winter Olympics in Torino.

As a team sport football (soccer) is hands down the largest . More than 170,000 teams and 6 million registered football players combine to make one the largest football club programs in the world outside of England. Behind the NFL and Indian Premier League Cricket, Germany's top level football league, known as the Bundesliga, has the third highest average attendances of any professional sports league in the world. You will visit Bayern Munich (German: Bayern München) which is the most successful German football club with 20 national championships and four European Champions titles to its credit. Like many other German football clubs, Bayern Munich is a multi-sport club. At the national level, the German national football team is one of the traditional powers of international football. It won the FIFA World Cup in 1954, 1974 and 1990 as well as the European Football Championship in 1972 and 1980 as West Germany and in 1996 as Germany. Germany also hosted the FIFA World Cup 1974 & 2006, in which they placed third after losing a close semi-final contest to eventual cup winners Italy. The German women's national team is also a world power, with its wins of the FIFA Women's World Cup in 2003 and 2007. As a European nation, Germany is the only country to win both the men's and women's World Cup and European titles.

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Women also have their own Bundesliga, but it is semi-professional and does not command the fan support of the men's competitions. Nevertheless it is followed with an enthusiasm greater than most other women’s professional leagues around the world.

Other popular sports include tennis, swimming, basketball, ice hockey, volleyball, , handball, weight lifting and boxing. Baseball, whilst it is still a minor sport, is growing in popularity and poised to continue its growth in Germany and other European countries.

Austria Austria is a landlocked country of roughly 8.3 million people with a highly mountainous terrain. Only 32% of the country is below 500 meters (1,640 ft), and its highest point is 3,797 meters (12,457 ft). The majority of the population speaks German which is also the country's official language. Due to the very mountainous terrain alpine skiing is a prominent sport and the Austrians have won more Olympic medals in this sport than any other nation. Similar sports such as snowboarding or ski-jumping are also very popular and Austrian athletes such as Annemarie Moser- Pröll, Hermann Maier and Toni Sailer are widely regarded as some of the greatest alpine skiers of all time.

Football (soccer) and ice hockey are very popular team sports in Austria both having 10 team professional leagues. Bobsleigh, luge, and skeleton are also popular events with a permanent track located in Igls, which hosted bobsleigh and luge competitions for the 1964 and 1976 Winter Olympics held in . In 2012 the first Winter Youth Olympics will also be held in Innsbruck, Austria.

Red Bull is an energy drink with origins in Austria and Thailand and on market share it is the most popular energy drink in the world. The company was founded by Thai national and Austrian national . Together with his son, Chaleo owns a controlling 51 percent interest in the company; however, Mateschitz is responsible for the company's operations through the Austrian company Red Bull GmbH. Red Bull's slogan is "it gives you wings" and the product is aggressively marketed through advertising, tournament sponsorship (Red Bull Air Race, Red Bull ), sports team ownerships (, Red Bull Salzburg, Red Bull New York) and is synonymous with extreme sports and celebrity endorsements. This program visits the Red Bull head office for academic content on ’ global brand.

Switzerland With a relatively small population of just 7.8 million people, Switzerland is one of the richest countries in the world with a per capita GDP of $67,384 (as of 2009) and the Swiss also enjoy one of the best living standards on the planet with both Zürich and

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Geneva being consistently ranked as the cities with the second and third highest quality of life in the world. The Swiss are also amongst the world’s healthiest people with more than 1 in 4 participating in organized club sport on a weekly basis and many more participating in sport at a recreational level.

Due to the nature and terrain of the country skiing, snowboarding and mountaineering are among the most popular sports in Switzerland. Winter sports have been widely practiced by natives and tourists alike since the second half of the 19th century. Like most European countries the Swiss are fans of football (soccer), however the most popular is ice hockey with almost every Swiss citizen supporting one of the 12 clubs in the League A. In April 2009, Switzerland hosted the 2009 Hockey World Championship for the 10th time. Numerous lakes also make Switzerland an attractive place for sailing. The largest, Lake Geneva, is the home of the sailing team Alinghi which in 2003 & 2007 was the first European team to ever win the America's Cup.

Tennis has become an increasingly popular sport, and Swiss players such as Martina Hingis and Roger Federer have won multiple Grand Slams with Federer holding onto the World’s Number 1 ranking for longer than any player in recent memory.

The Swiss have a long history of neutrality having not been in a war since 1815 and not joining the United Nations until 2002. This said, Switzerland is home to many large international organizations including the World Economic Forum, the Red Cross, the World Trade Organization and two of the largest and most successful sporting organizations in the world, the IOC and FIFA.

The IOC is based in Lausanne, Switzerland with a membership consisting of 205 National Olympic Committees. The IOC organizes the Olympic Games held in the Summer and Winter every four years. The first Summer Olympics organized by the IOC were held in Athens, Greece, in 1896; the first Winter Olympics were in Chamonix, France, in 1924.

The International Federation of Association Football (French: Fédération Internationale de Football Association), commonly known by the acronym FIFA, is the international governing body of association football (soccer). Its headquarters are located in Zürich, Switzerland. FIFA has 208 member associations, three more than the IOC and five fewer than the International Association of Athletics Federations. FIFA is

7 responsible for the organization and governance of football's major international tournaments, most notably the FIFA World Cup, held since 1930. Nineteen editions of the FIFA World Cup have been held so far, the next to be held in Brazil in 2014.

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Program Details & Cost

Duration: 14 nights; May 11-26, 2014

Tour Areas: Amsterdam, Netherlands (3 nights); Cologne, Germany (2 nights) Munich, Germany (3 nights); Salzburg, Austria (day trip); Lausanne, Switzerland (6 nights)

Course Credit: Provided by UC

Program Cost: $4380 per person departing Cincinnati (CVG) which includes all travel costs, accommodation, ground transport, 12 meals, academic & tourism site visits

Payments: $300 p/person deposit is due Dec 2, 2013 $1000 p/person payment is due Jan 30, 2014 Final payment is due April 1, 2013 Note: We have some flexibility in the above payment schedule if requested

Special Note: This proposal is prepared based on summer 2013 costs. Due to the possibility of both currency fluctuations & additional fuel levies by the airlines, we reserve the right to re-quote on Nov. 1, 2013 and again on March 1, 2014. All payments are 100% refundable for withdrawals due to a price increase. We do not expect a price increase and will do all in our power to keep the price as is!! This is merely to protect us in the event of major currency fluctuations or a dramatic increase in oil prices therefore pushing airfares higher than initially budgeted for.

Refund Policy: For withdrawals between: a) Time of commitment – Jan 30: 100% refundable b) Jan 31 – March 31, 2013: $500 non-refundable and the remaining is refunded c) April 1 - Departure: ZERO REFUNDABLE **

** In some instances travel insurance covers students in the event of an unavoidable withdrawal from the program. Travel insurance IS NOT included in this package

Stadium Tour Beach soccer w/ Dutch students 9

Program Package Includes

 Return Airfares departing Cincinnati (CVG)  All academic site visits listed in the itinerary on pages 11-18  Travel inside Europe is a mix of EuroRail, public transport and Charter Coach  14 night’s accommodation  12 Meal Package includes: 10 breakfasts, 1 lunch and 1 dinner  Guided Canal Boat Tour in Amsterdam: Your captain will point out landmarks and this will be a nice relaxing introduction to the city. Note that Amsterdam has more kilometres of canals than any city in the world – including Venice, Italy!!  Guided Walking Tour of Amsterdam includes Dam Square, Flower Market, Red Light District, Jordaan District and the area surrounding your hotel  Tour of Anne Frank House: A pilgrimage for many, this house offers a fascinating look at the hideaway of young Anne during the Nazi occupation of the Netherlands in WWII  Guided Bicycle Tour of Amsterdam: Your local guide will venture outside of the tourist area for you to experience Amsterdam neighborhoods, idyllic small canals, quiet hidden courtyards, etc. This is a leisurely ride with many stops and stories  Visit to the German Chocolate Museum in Cologne where you will enjoy an expedition through the 3000 year history of one of the World’s favorite snacks – Chocolate!  Visit to the German Olympic Museum in Cologne  Guided Bicycle Tour of Munich includes all the major sites and a lot of fun! This relaxed tour is an excellent orientation to the city with many stops and stories  Full day trip (9:00 am – 4:00 pm) to two spectacular Bavarian Castles namely the “Kings Castles” (Konigsschlosser) where you will tour both the Hohenschwangau, which was “Mad” King Ludwig’s boyhood home, and then the Neuschwanstein, which was his second home and the castle that inspired Walt Disney.  Full day trip (9:00 am – 6:00 pm) to Salzburg, Austria (from Munich). Salzburg is known for the tunes of Mozart and The Sound of Music and boasts Europe’s largest intact medieval fortress as well as a spectacularly preserved Old Town, splendid gardens and Baroque Churches  Sports Travel Academy Tour Guide will travel with your group 24/7 and take care of all tour logistics. Our guides’ local knowledge and travel expertise considerably enhance your time abroad

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UC Program Itinerary Amsterdam, Netherlands (3 nights); Cologne, Germany (2 nights); Munich, Germany (3 nights); Lausanne, Switzerland (6 nights) Total: 14 nights in Europe

Note: This is a sample itinerary only. Some of the academic site visits will alter when final itinerary is completed. All of the tourism visits will not change. A second drat itinerary listing all flight and accommodation details will be available in March 2013. The FINAL itinerary will be available 4-6 weeks prior to departure

Date University of Cincinnati Scheduled Activities Sun. May 11  Depart Cincinnatti (CVG) for Amsterdam Mon. May 12  8:40 am: Arrive Amsterdam, Netherlands & clear customs Amsterdam is the capital and largest city of the Netherlands. Its name is derived from Amstellerdam, indicative of the city's origin: a dam in the river Amstel. Settled as a small fishing village in the late 12th century, Amsterdam became one of the most important ports in the world during the , a result of its innovative developments in trade. During that time Amsterdam was the world power and the leading center for finance, trade and diamonds. In the 19th and 20th centuries, the city expanded, and many new neighborhoods and suburbs were formed. The seventeenth-century canals of Amsterdam which are located in the heart of the city were added to the UNESCO World Heritage List in July 2010

 9:40 am: Depart airport by train for downtown Amsterdam (20 minute ride)  10:00 am: Arrive Amsterdam Central Station and take tram (15 minutes) to accommodation  10:30am: Arrive Joordann District Hotel (staying 3 nights) Check-in or Store bags until regular check-in time  11:15am: Presentation: (in breakfast room of hotel) Topic: Program Introduction & Safety Recommendations

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Date University of Cincinnati Scheduled Activities  11:30am: Orientation Walk & Lunch, Snack or Coffee Break  2:00pm: Guided Canal Boat Tour of the city (60 minutes) Your captain will point out landmarks and this will be a nice relaxing introduction to Amsterdam. Note that Amsterdam has more kilometers of canals than any city in the world – including Venice, Italy!!

 3:00pm: Guided City Orientation Walk (45 minutes) includes Dam Square, Flower Market, Red Light District, Jordaan District and the area surrounding your hotel  4:00pm: Free Time (Don’t sleep until at least 8pm!) Tues. May 13  Breakfast (included)  8:00am: (apprx) Depart for The Hague University Pictured below are Dutch & USA students from our 2011 program  Welcome & Introduction to Dutch students & faculty who will participate with USA students for the entire days schedule  9:15am: Presentation 1: The History & Culture of Sport in the Netherlands  10:15am: Presentation 2: Public Health Policy & its’ relationship to Sport & Recreation  11:15am: Presentation 3: Understanding the European system of Club Sport  12:00 – 1:00pm: Lunch with students & faculty (included)  1:00 pm: Small group discussions which will be followed by 10-12 minute presentations. We will split students into groups of 6 students, ie: 3 Dutch students and 3 USA students. Students will have 60 minutes to discuss a topic and prepare a 10-12 minute presentation to the group  3:00pm: Walk 10 minutes to the beach for a swim and fun games of beach volleyball and soccer with Dutch students

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Date University of Cincinnati Scheduled Activities  5:30pm: Catered dinner at school with students (included)  6:30pm: Depart for hotel, arrive by (apprx) 7:30 pm Wed. May 14  8:00 – 8:45am: Breakfast at hotel (included)  9:00am: Visit to the Anne Frank House A pilgrimage for many, this house offers a fascinating look at the hideaway of young Anne and her family during the Nazi occupation of the Netherlands in WWII  10:30am: Guided 2.5 hour Bicycle Tour of Amsterdam Your local guide will venture outside of the tourist area for you to experience Amsterdam neighborhoods, idyllic small canals, quiet hidden courtyards etc. There is a maximum of 12 people per group which allows for a nice private tour conducted by a local who was born and bred in town. This is a leisurely ride with many stops and stories  1:00pm: Free time for the remainder of the afternoon Thurs. May 15  Breakfast (included)  7:30am: Depart for Cologne, Germany (3 hour ride)  10:50am: Arrive at Sport Markt Sport Markt is one of Europe’s leading Sport Marketing Firms who represent a number of elite athletes and organizations in Europe  10:00am: Welcome & overview of the business . 10:10am: Presentation 1: Sport Marketing in the European Union . 11:00am: Presentation 2: New research areas in sponsorship research (eye-tracking, implicit diagnosing & econometric modeling) . 12:00pm: Depart for accommodation (10 minute ride) . 12:30 - 1:45pm: Lunch Break  2:00pm: Visit to the German Sport & Olympic Museum 60 minute Guided Tour  3:15pm: Visit to the World of Chocolate Museum You will enjoy an expedition through the 3000 year history of one

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Date University of Cincinnati Scheduled Activities of the World’s favorite snacks – Chocolate!  4:15 pm: Free Time to explore the city Fri. May 16  Breakfast (included)  8:30 am: Depart for the German Sports University  9:00 am: Presentation: The History & Culture of Sport in Germany  10:00 am: Presentation: (by Fushion Sports Staff Member) Topic: Digital Brand Management for Athletes  11:00 am: University Tour  11:45 am: Lunch at campus cafeteria with GSU students (own cost)  1:15 pm: Presentation: Football in Germany & the Bundesliga The Bundesliga is the third highest average attendances of any professional sports league in the world behind the NFL and Indian Premier League Cricket  3:15 pm: Social Function with German students Sat. May 17  Breakfast (included)  9:00am: Depart for Munich (5-6 hour ride) Munich is the capital city of Bavaria, Germany. It is located on the River Isar north of the Bavarian Alps. Munich hosted the 1972 Summer Olympics and was one of the host cities for the 2006 Football World Cup. Its native name, München, is derived from the Old German word Mönche, meaning "Monks". The city's name derives from the monks of the Benedictine order who founded the city. Munich is home to several professional football teams, including FC Bayern which is Germany's most popular and most successful club  2:00pm: Arrive accommodation (staying 3 nights)  4:00pm: Guided Munich Bike Tour (3 hours) This tour includes many stops and is at a very relaxed pace  Free Time Sun. May 18  Breakfast (included)  8:30 am: Depart for Castle Tour departure point (25-30 minute

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Date University of Cincinnati Scheduled Activities walk)  9:00 am: Depart for day trip to two of Europe’s best castles You will visit the King’s Castles (Konigsschlosser) where you will see the Hohenschwangau which was King Ludwig’s boyhood home and then tour inside Neuschwanstein, the castle that inspired Walt Disney  10:45 am: Arrive at the town of Hohenschwangau  11:00 am: Bike Tour of the area (90 minutes)  12:30 pm: Lunch (own cost)  1:45 pm: Alpine Slide (€1.60 per slide) This is what it looks like in case you are wondering http://www.youtube.com/watch?v=Mp3dKxPYeug&feature=related  2:30 pm: Bus up to gorge entrance and then a hike up the gorge to the Castles with a stop at Mary’s bridge  4:00 pm: Tour the interior of the Neuschwanstein castle  4:45 pm: Walk back down to the bus  5:30 pm: Return to Munich, arrive (apprx) 7:00 pm Mon. May 19  Breakfast (included)  8:00 am: Depart for a day trip to Salzburg, Austria Known for the tunes of Mozart & The Sound of Music, Salzburg boasts Europe’s largest intact medieval fortress, a spectacularly preserved Old Town, splendid gardens & Baroque Churches  10:00 am: Visit the Red Bull Head Office Topic 1: Red Bulls commitment to Sponsoring Sporting Events & individual athletes Topic 2: Sport Medicine services available to Red Bull Athletes

 12:00 – 4:00 pm: Free Time to explore Salzburg  4:30 pm: Arrive at Red Bull Hanger 7  5:00 pm: Return to Munich (dinner stop on route), arrive 8:00 pm

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Date University of Cincinnati Scheduled Activities Tues. May 20  Breakfast (included)  8:00am: Depart for Allianz Arena (15-20 minute ride)  9:00am: Guided Stadium Tour  10:15am: Visit the FC Bayern Munich Fan Shop  10:30am: Depart for Zurich (4 hour ride) with lunch stop on route  4:00pm: Visit to FIFA Tour of the facility Presentation: a) History of FIFA and role in global football b) Event Management: Organizing and staffing for a large scale mega event such as the FIFA World Cup  5:30pm: Depart for Lausanne (3 hour ride) with dinner stop on route Lausanne is nestled on Lake Geneva and proudly dubs itself the “Olympic City” having been home to the IOC since 1915 Wed. May 21  Breakfast (included)  9:00am: Visit to the International Academy of Sports Science and Technology The AISTS (Académie Internationale des Sciences et Techniques du Sport) was founded in 2000 by the International Olympic Committee (IOC), the Ecole Polytechnique Fédérale de Lausanne (EPFL), IMD Business School, the University of Lausanne, the University of Geneva, the Swiss Graduate School of Public Administration (IDHEAP), Ecole Hôtelière de Lausanne (EHL), the City of Lausanne, and the Canton of Vaud. The academy forms a unique network of multi- field expertise  9:00am: Facility Tour  9:30am: Presentation: Professor Jan-Anders Manson The relationship between technology and sport  Dr. Manson is the AISTS President and has been involved in the development of swimsuits for FINA, bikes for the UCI and the yacht for the Swiss America’s Cup Team Alinghi  11:00am: Visit & Tour the Rolex Learning Centre Built on the campus of Ecole Polytechnique Fédérale de Lausanne

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Date University of Cincinnati Scheduled Activities (EPFL) The Rolex Learning Center functions as a laboratory for learning, a library and an international cultural hub open to both students and the public. Spread over one single fluid space of 20,000 sq meters, it provides a seamless network of services, libraries, information gathering, social spaces, study areas, restaurants, cafes and beautiful outdoor spaces. The building opened 22 February 2010  12:00 – 1:15pm: Lunch at The Rolex Learning Center (own cost)  2:00pm: Arrive at the IOC Headquarters Welcome & Facility Tour  Presentation: Conducted by an IOC Representative Topic: The precise topics are TBA when speaker is confirmed  3:30pm: Free Time Thurs. May 22  Breakfast (included)  9:30am: Presentation: Professor Jean-Loup Chappelet Strategic Management of Sport Organizations Professor Chappelet has had a long involvement with the Olympic Movement and an insider’s view of the workings of the IOC  10:30am: Presentation: Dr Samuel Bendahan Leadership and Motivation in Sport  11:30am: Presentation: Professor Brinkmeyer Summary & discussion on content presented this morning  12:00 – 1:15pm: Lunch Break (own cost)  1:30pm: Depart for the International Cycling Federation (ICF) The ICF centre features a state-of- the-art velodrome and this visit includes an opportunity for students to actually ride on the track! 2:15pm: Presentation: Topic: Cycling in Europe  4:00pm: Depart for accommodation, arrive 4:30pm/Free Time Friday May 23  Breakfast (included)  9:30am: Arrive at the Maison du Sport International (MSI) The MSI a unique complex that brings together under one roof several of the world’s leading players in international sports administration, notably the headquarters of twenty international sports federations and organizations and

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Date University of Cincinnati Scheduled Activities some ten companies active in the field of sport  9:30am: Facility Tour  10:00am: Presentations: 3 x 30 minute presentations will be arranged at three different International Sport Federations Topics: The precise topics are TBA when speakers are confirmed  12:00 – 1:15pm: Lunch Break  1:45pm: Visit the International Equestrian Federation (IEF) The IEF has recently moved to a brand new state-of-the-art complex in Lausanne  1:45pm: Facility Tour  2:00pm: Presentation: Topic: The precise topic is TBA when speaker is confirmed  3:00pm: Academic Program Concludes Presentation: Professor Brinkmeyer Topic: Summary & Discussion on entire European Sport Industry Summer Program  3:45pm: Free Time for the remainder of the afternoon Sat. May 24  Breakfast (included)  Free Weekend to enjoy Lausanne & Lake Geneva You can even venture into France if you like!! There are Lake Geneva Boat Tours, Guided Walks through the Alps and several other Adventure Sport activities that you could participate in Sun. May 25  Breakfast (included)  Free Day to follow your own interests  7:30 pm: Group Farewell Dinner (own cost) Mon. May 26  6:00 am: Depart for Zurich (2.5 hour ride)  Depart for Cincinnati (CVG) – Flights TBA. You will arrive home on May 26!

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Who is the Sports Travel Academy?

Sports Travel Academy specializes in 2-3 week Faculty Led study abroad programs catering to students interested in the Global Sport Industry. We also arrange global athletic team travel for NCAA and Youth sporting teams. Join us and gain an international perspective on Global Sports, see some amazing parts of the world and have a bunch of fun doing it!! At Sports Travel Academy, the world is your classroom!

University groups that we have had the pleasure of working with include: Florida State University, Jacksonville University, University of West Virginia, Depauw University, Georgetown University, Yale University, Cornell University, Arizona State University, Washington State University, Illinois University, Wisconsin University, University of North Carolina Chapel Hill, George Mason University, Flagler College, Wingate University, Saint Leo University, Miami University of Ohio, East Carolina University, Syracuse University, James Madison University, Kansas State University, Nebraska Wesleyan University, University of Florida, Old Dominion University, California University in PA, University of Indianapolis, Drexel University, Baldwin Wallace College, Neumann University & Culver-Stockton College.

We are also proud to acknowledge the involvement of individual students from the following institutions who have joined one of the above schools’ internationals programs in the last two summers alone: UMASS, University of Texas, University of Michigan, Niagara University, NC State, Mississippi State University, Heidelberg College, Plymouth State University, Anderson University, University of Buffalo, IUPUI, Indiana University, Old Dominion University, California State University Fresno, University of Hawaii, Missouri Valley University, Brigham Young University, Ashland University, Norwich University, Kutztown University, Buffalo University, Southern New Hampshire University, Millikin University, University of Nebraska - Lincoln, Eastern Michigan University, Louisiana State University, University of Pacific, University of New Hampshire, University of Cincinnati, James Madison University, University of Florida, University of Vermont, Central Connecticut State, Towson University, Ohio University, Mount Union College, Kansas State University, University of Toledo, Virginia Commonwealth University, Seattle University, The College at Brockport SUNY, Missouri State University, Ithica University, Marist College & Marquette University.

Craig Douglass Program Director Office: 919-465-2320; Mobile: 919-961-2860 [email protected] www.sportstravelacademy.com www.facebook.com/SportsTravelAcademy www.twitter.com/SportRavAcademy At the Sports Travel Academy the World is Your Classroom!

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