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Sociálno-Ekonomická Revue Social and Economic Revue SOCIÁLNO -EKONOMICKÁ REVUE / 04-2013 Sociálno-ekonomická revue Fakulta sociálno-ekonomických vz ťahov, Tren čianska univerzita Alexandra Dub čeka v Tren číne Vedecký časopis – Scientific Journal Social and Economic Revue Faculty of Social and Economic Relations Alexander Dub ček University of Tren čín ISSN – 1336-3727 1 SOCIÁLNO -EKONOMICKÁ REVUE / 04-2013 Sociálno-ekonomická revue Social and Economic Revue Redakcia/Editorial office: Študentská 2, 911 50 Tren čín Tel.: 032/7 400 217, Fax: 032/7 400 403 URL: http://fsev.tnuni.sk/revue E-mail: [email protected] Predseda redak čnej rady / Editor-in-chief: Sergej Vojtovi č – Alexander Dub ček University in Tren čín, Slovakia Redak čná rada / Editorial board: Ji ří Bláha VŠB – Technical University in Ostrava, Czech Republic Štefan Cisko Univerzity of Žilina, Slovakia Štefan Hittmár Univerzity of Žilina, Slovakia Jaroslav Holomek Alexander Dubcek University in Tren čín, Slovakia Quido Gambetta The University of Bologna, Italy Aleš Gregar Tomas Bata University in Zlín, Czech Republic Karol Janas Alexander Dubcek University in Tren čín, Slovakia Marie Jurová University of Technology in Brno, Czech Republic Rolf Karbach The University of Applied Sciences, Zwickau, Germany Jozef Koubek The University of Economics, Prague, Czech Republic Ján Kútik Alexander Dub ček University in Tren čín, Slovakia Ľudmila Lipková The University of Economics in Bratislava, Slovakia Gyula Mezey The University of Publc Science in Budapest, Hungary Ludmila Mládková The University of Economics, Prague, Czech Republic Valentinas Navickas Kaunas University of Technology, Lithuania Danuše Nerudová Mendel Univrsity in Brno, Czech Republic Drahomira Pavelková Tomas Bata University in Zlín, Czech Republic Miroslaw J.Skibniewski The University of Maryland, USA Stefan Slávik The University of Economics in Bratislava, Slovakia Herbert Strunz The University of Applied Sciences, Zwickau, Germany Guido Tolksdorf Bielefeld University, Germany Klaus Zapotoczky Johannes Kepler University of Linz, Austria Výkonný redaktor / Executive editor: Marcel Kordoš - Alexander Dub ček University in Tren čín, Slovakia Časopis Sociálno-ekonomická revue vychádza štvr ťro čne. The Social and Economic Revue is published quarterly. Vydavate ľ/Publishing house: Fakulta sociálno-ekonomických vz ťahov, Tren čianska univerzita Alexandra Dub čeka v Tren číne. IČO 00 31 118 259 The Social and Economic Revue journal is indexed in international scientific databases: Index Copernicus, Central and Eastern European online Library (CEEOL), EBSCO Publishing, Inc. - Business Source Complete, EconBiz . EV 3775/09 ISSN - 1336-3727 2 SOCIÁLNO -EKONOMICKÁ REVUE / 04-2013 Sociálno-ekonomická revue Fakulta sociálno-ekonomických vz ťahov, Tren čianska univerzita Alexandra Dub čeka v Tren číne Vedecký časopis – Scientific Journal Social and Economic Revue Faculty of Social and Economic Relations, Alexander Dub ček University of Tren čín Ro čník 11, december 2013, číslo 4 Volume 11, December 2013, no. 4 3 SOCIÁLNO -EKONOMICKÁ REVUE / 04-2013 Focus Areas Obsahové zameranie Ekonómia a ekonomika Economics and Economy Svetová ekonomika a politika International economics and politics Sociálne aspekty manažmentu Social aspects of Management Ľudské zdroje a personálny Human resources and Personnel manažment management Public economics and Public Verejná ekonomika a verejná správa administration Marketing a obchod Marketing and commerce Sociálny a ekonomický rozvoj Social and economic development Socíálné suvislosti ekonomiky, trhu Social context of the economy, labor práce a rozvoja ľudských zdrojov market and human resources development Psychológia riadenia Psychology of management Environmentálne problémy sociálneho Environmental issues of social and a hospodárskeho rozvoja economic development 4 SOCIÁLNO -EKONOMICKÁ REVUE / 04-2013 Obsah Contents ECONOMICS AND ECONOMY / EKONÓMIA A EKONOMIKA NEW SUBJECTS IN ELECTRICITY DELIVERY.......................................................................... 7 Alena BAŠOVÁ NOVÉ SUBJEKTY V DODÁVKE ELEKTRICKEJ ENERGIE THE ROLE OF TOURISM IN YOUTH EMPLOYMENT ............................................................ 16 Tamara KOBLIANIDZE, Maia MELADZE ÚLOHA CESTOVNÉHO RUCHU V ZAMESTNÁVANÍ MLÁDEŽE HUMAN RESOURCES AND PERSONNEL MANAGEMENT / ĽUDSKÉ ZDROJE A PERSONÁLNY MANAŽMENT PERSONNEL CONTROLLING, AN INTEGRAL PART OF HUMAN RESOURCE MANAGEMENT OF INDUSTRIAL ENTERPRISES................................................................... 23 Ivan DLUGOŠ PERSONÁLNY CONTROLLING, NEODDELITE ĽNÁ SÚ ČAS Ť MANAŽMENTU ĽUDSKÝCH ZDROJOV PRIEMYSELNÉHO PODNIKU THE IMPACT OF PORTS LOGISTICS SYSTEMS ON THE DEVELOPMENT OF HUMAN RESOURCES IN A COASTAL REGION ....................................................................... 31 Valentinas NAVICKAS, Leila SUJETA VPLYV PORTOV LOGISTICKÝCH SYSTÉMOV NA ROZVOJ ĽUDSKÝCH ZDROJOV V POBREŽNOM REGIÓNE PUBLIC ECONOMICS AND PUBLIC ADMINISTRATION / VEREJNÁ EKONOMIKA A VEREJNÁ SPRÁVA CHANGING PUBLIC SECTOR INDUSTRIAL RELATIONS IN AUSTRALIA: INTERNATIONAL PERSPECTIVES............................................................................................. 36 Gupta ABISHEK ZMENA PRIEMYSELNÝCH VZŤAHOV VO VEREJNOM SEKTORE V AUSTRÁLII : MEDZINÁRODNÉ PERSPEKTÍVY RESPONSIBILITIES OF DISTRICT AND COUNTY FLOOD COMMISSIONS AFTER STATE ADMINISTRATION INTEGRATION IN THE SLOVAK REPUBLIC .......... 43 Karol JANAS, Rudolf KUCHAR ČÍK POVINNOSTI REGIONÁLNYCH A OKRESNÝCH POVODŇOVÝCH KOMISIÍ PO PROCESE ZLU ČOVANIA ŠTÁTNEJ SPRÁVY V SLOVENSKEJ REPUBLIKE MARKETING AND COMMERCE / MARKETING A OBCHOD SOCIAL MARKETING HELPS TO SOLVE THE SOCIAL PROBLEMS................................. 49 Viera ČIHOVSKÁ SOCIÁLNY MARKETING POMÁHA RIEŠI Ť SOCIÁLNE PROBLÉMY INTERNAL COMMUNICATION OF THE HOSPITAL .............................................................. 57 Jana HOLÁ, Helena MORAVCOVÁ INTERNÍ KOMUNIKACE V NEMOCNICI SOCIAL AND ECONOMIC DEVELOPMENT / SOCIÁLNY A EKONOMICKÝ ROZVOJ ON THE ISSUE OF STRATEGIC DEVELOPMENT OF GEORGIA ......................................... 65 Evgeni BARATASHVILI, Larisa TAKALANDZE, Marine KHUBUA PROBLÉM ROZVOJOVEJ STRATÉGIE GRUZÍNSKA 5 SOCIÁLNO -EKONOMICKÁ REVUE / 04-2013 WINE TOURISM DEVELOPMENT IN GEORGIA...................................................................... 72 Maka PIRANASHVILI, Vasil KIKUTADZE ROZVOJ VÍNNEHO CESTOVNÉHO RUCHU V GRUZÍNSKU INTERNATIONAL ECONOMICS AND POLITICS / SVETOVÁ EKONOMIKA A POLITIKA THE ROLE OF INNOVATION AND TECHNOLOGY IN INTERNATIONAL BUSINESS ENVIRONMENT........................................................................................................... 78 Marcel KORDOŠ ÚLOHA INOVÁCIÍ A TECHNOLÓGIÍ V PROSTREDÍ MEDZINÁRODNÉHO PODNIKANIA LANGUAGE COMPETENCES IN HUMAN RESOURCES DEVELOPMENT / JAZYKOVÉ KOMPETENCIE V ROZVOJI ĽUDSKÝCH ZDROJOV TECHNOLOGY TRANSFER AND INSUFFICIENT STUDENTS’ LANGUAGE COMPETENCES BARRIER............................................................................................................ 86 Jana HOLÁ, Andrea KOBLÍŽKOVÁ, Miriam LUKEŠOVÁ TRANSFER TECHNOLOGIÍ A BARIÉRA NEDOSTATE ČNÝCH JAZYKOVÝCH KOMPETENCÍ STUDENT Ů DEVELOPING LINGUISTIC COMPETENCE; THE FOCUS ON COMPOUNDS IN BUSINESS ENGLISH........................................................................................................................ 94 Zuzana FISCHEROVÁ, Miroslav FAŠANOK ROZVOJ JAZYKOVEJ KOMPETENCIE ; PROBLEMATIKA KOMPOZÍT V OBCHODNEJ ANGLI ČTINE TEXT IN SELECTED LINGUISTIC THEORIES ....................................................................... 101 Lenka MANDELÍKOVÁ TEXT VO VYBRANÝCH LINGVISTICKÝCH TEÓRIÁCH INFORMÁCIA PRE AUTOROV................................................................................................... 107 GUIDELINESS FOR AUTHORS FORMULÁR PRE ZADÁVANIE PRÍSPEVKOV ....................................................................... 109 TEMPLATE FOR ARTICLE 6 SOCIÁLNO -EKONOMICKÁ REVUE / 04-2013 NEW SUBJECTS IN ELECTRICITY DELIVERY Nové subjekty v dodávke elektrickej energie Alena BAŠOVÁ Abstract Through the adoption of the third energy liberalization package in 2009, we can talk about creating new entities in the supply of electricity. Progressive liberalization of the energy sector closely separated not only in the legal framework, but in practice the former vertically integrated energy companies to new entrants that are still regulated: the transmission and distribution of electricity, but in production and supply conditions are created for entry of new firms, in order to reduce the price of electricity, the opportunity to choose their supplier if the consumer is not satisfied with its portfolio of services. Principles and objectives for the energy sector until 2020 are based on strategies for Europe 2020 and further elaborated in the Communication "Energy 2020: A strategy for competitive, sustainable and secure energy". A priority of energy include: efficient use of energy sources in the EU, the completion of a pan-European integrated energy market by 2015. Key words 3-rd energy package, delivery electricity, electricity sector, new companies, EU. Abstrakt Prostredníctvom prijatia tretieho liberaliza čného energetického balí čka v roku 2009, môžeme hovori ť o podmienkach pri vytváraní nových subjektov v dodávke elektrickej energie vôbec. Postupujúca liberalizácia energetického sektora úzko oddelila nielen v právnom rámci, ale aj v praxi bývalé vertikálne integrované energetické spolo čnosti na nové subjekty, ktoré sú stále regulované, pretože sú prirodzenými monopolmi : prenos a rozvod elektrickej energie,
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