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Bahlsen GmbH & Co. KG Podbielskistrasse 11 30163 Hanover Germany www.bahlsen.com Sustainability by tradition – lived responsibility at Bahlsen The sense of responsibility and the aspiration of acting sustainably have been firmly established at Bahlsen since the company was founded. That is why Bahlsen’s customers and partners have been placing great confidence in the company and its brands and products for nearly 125 years – and why the busi- ness stands for top quality and corporate responsibility to this day. Social and ecological aspects and challenges were always taken seriously and will con- tinue to have high priority for the company in the future. Sustainability is one of the basic elements of Bahlsen’s vision. Sustainable and environmentally suit- able actions are the guiding principle for the Executive Board and all employees. For Bahlsen, sustainability does not mean to achieve a final result; it describes a path which responsible companies have to take. That is why we will continue to set our goals high for improving our sustainability performance, and will do Bahlsen Sustainability Report 2011 . 2012 . Bahlsen Sustainability2011 Report Sustainability Report 2011 . 2012 everything we can to achieve these goals. BAHLSEN WORLDWIDE BAHLSEN SUSTAINABILITY STRATEGY Editor Bahlsen GmbH & Co. KG Strategy and Dialogue Podbielskistrasse 11 We will continuously advance our sustainability strategy 30163 Hanover and continue to systemise our activities. We consider this Germany to be a continuous learning and change process for the Phone +49 (0) 511 / 960 0 entire company. Our aim is to maintain active dialogue with Fax +49 (0) 511 / 960 27 49 the stakeholders relevant for us. In this context, a high Email [email protected] degree of transparency is important to us. This refers to both our products, that is, origin, properties and quality, and requirements or services regarding our responsibility Editorial office / for the environment and society. Responsibility for the content Michael Klöfkorn Sustainability Printed by Product Responsibility Druckstudio GmbH, Düsseldorf, Germany We meet our requirement of providing the best possible product quality by buying and using only selected raw Concept and design materials and by tightly controlling our qualified suppli- FIRST RABBIT GmbH, Cologne, Germany ers. In Purchasing, we adhere strictly to the guidelines of our quality policy. Pre-press FIRST RABBIT GmbH, Cologne Availability Environmental Protection This report is available in German and English. The focus of our environmental management is on improv- Both versions can be found on the Internet at: ing resource efficiency based on continuous improvement www.bahlsen.de AFFILIATED of all corporate processes. We continuously strive to HEADQUARTERS FACTORIES COMPANIES EXPORT COUNTRIES FOCUS MARKETS minimise the environmental stress generated by our busi- Produced environmentally friendly ness activities. This is documented in our environmental This sustainability report was produced entirely management system, which is valid for the entire company. with Saphira Eco products from Heidelberger Hanover Germany Germany 80 countries worldwide North America Druckmaschinen AG. The Saphira Eco line meets Barsinghausen Austria Middle East Berlin Belgium China even the strictest environmental criteria for con- Varel Great Britain carbon neutral sumable materials (paints, varnishes, chemicals Schneverdingen Italy natureOffice.com | DE-136-888926 Employees and Society print production and printing plates) in the print media industry. Luxembourg Poland Furthermore, the sustainability report was printed Skawina Poland In order to retain our employees at the company for Jawornik Spain as long as possible, we invest in their professional and carbon-neutrally on Circleoffset P W Bisquiva (Private Label personal further development. We want to be perceived Printed with Saphira Eco recycled paper made from 100 % used paper, national / international) as an attractive employer to be able to attract interesting BRANDS which is certified with the EU Ecolabel (European candidates. As a family business, we care about the com- Ecolabel No.: FR / 11 / 003). patibility of family and career. We support social projects which have a close connection to Bahlsen, the tradition and the values of the company, as well as its locations. BAHLSEN WORLDWIDE BAHLSEN SUSTAINABILITY STRATEGY Editor Bahlsen GmbH & Co. KG Strategy and Dialogue Podbielskistrasse 11 We will continuously advance our sustainability strategy 30163 Hanover and continue to systemise our activities. We consider this Germany to be a continuous learning and change process for the Phone +49 (0) 511 / 960 0 entire company. Our aim is to maintain active dialogue with Fax +49 (0) 511 / 960 27 49 the stakeholders relevant for us. In this context, a high Email [email protected] degree of transparency is important to us. This refers to both our products, that is, origin, properties and quality, and requirements or services regarding our responsibility Editorial office / for the environment and society. Responsibility for the content Michael Klöfkorn Sustainability Printed by Product Responsibility Druckstudio GmbH, Düsseldorf, Germany We meet our requirement of providing the best possible product quality by buying and using only selected raw Concept and design materials and by tightly controlling our qualified suppli- FIRST RABBIT GmbH, Cologne, Germany ers. In Purchasing, we adhere strictly to the guidelines of our quality policy. Pre-press FIRST RABBIT GmbH, Cologne Availability Environmental Protection This report is available in German and English. The focus of our environmental management is on improv- Both versions can be found on the Internet at: ing resource efficiency based on continuous improvement www.bahlsen.de AFFILIATED of all corporate processes. We continuously strive to HEADQUARTERS FACTORIES COMPANIES EXPORT COUNTRIES FOCUS MARKETS minimise the environmental stress generated by our busi- Produced environmentally friendly ness activities. This is documented in our environmental This sustainability report was produced entirely management system, which is valid for the entire company. with Saphira Eco products from Heidelberger Hanover Germany Germany 80 countries worldwide North America Druckmaschinen AG. The Saphira Eco line meets Barsinghausen Austria Middle East Berlin Belgium China even the strictest environmental criteria for con- Varel Great Britain carbon neutral sumable materials (paints, varnishes, chemicals Schneverdingen Italy natureOffice.com | DE-136-888926 Employees and Society print production and printing plates) in the print media industry. Luxembourg Poland Furthermore, the sustainability report was printed Skawina Poland In order to retain our employees at the company for Jawornik Spain as long as possible, we invest in their professional and carbon-neutrally on Circleoffset P W Bisquiva (Private Label personal further development. We want to be perceived Printed with Saphira Eco recycled paper made from 100 % used paper, national / international) as an attractive employer to be able to attract interesting BRANDS which is certified with the EU Ecolabel (European candidates. As a family business, we care about the com- Ecolabel No.: FR / 11 / 003). patibility of family and career. We support social projects which have a close connection to Bahlsen, the tradition and the values of the company, as well as its locations. Bahlsen GmbH & Co. KG Podbielskistrasse 11 30163 Hanover Germany www.bahlsen.com Sustainability by tradition – lived responsibility at Bahlsen The sense of responsibility and the aspiration of acting sustainably have been firmly established at Bahlsen since the company was founded. That is why Bahlsen’s customers and partners have been placing great confidence in the company and its brands and products for nearly 125 years – and why the busi- ness stands for top quality and corporate responsibility to this day. Social and ecological aspects and challenges were always taken seriously and will con- tinue to have high priority for the company in the future. Sustainability is one of the basic elements of Bahlsen’s vision. Sustainable and environmentally suit- able actions are the guiding principle for the Executive Board and all employees. For Bahlsen, sustainability does not mean to achieve a final result; it describes a path which responsible companies have to take. That is why we will continue to set our goals high for improving our sustainability performance, and will do Bahlsen Sustainability Report 2011 . 2012 . Bahlsen Sustainability2011 Report Sustainability Report 2011 . 2012 everything we can to achieve these goals. 01 Sustainability Report Table of contents CONTENT 02 Interview with Werner M. Bahlsen 02 How sustainable is Bahlsen? 08 The Bahlsen Sustainability Strategy 08 Sustainability at Bahlsen 10 Declaration of Fundamental Values and Principles of Conduct 11 The sustainability strategy 11 Establishment of the sustainability strategy within the organisation 12 Outlook: Work continues 16 Product Responsibility 16 Great quality means great responsibility 16 Supplier and quality management 18 Wheat – transparency from the field to the shop 19 Palm oil – sought-after raw material from endangered regions 20 Cocoa – improving living and working conditions on location 22 Cage-free eggs 22 Feedback and information 26 Environmental Protection 26 Environmental management at Bahlsen 26 Establishment within the company 28 Energy 29 Packaging 29 Transports 30