Obitel 2017 One Decade of Television Fiction in Ibero4america
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IBERO-AMERICAN OBSERVATORY OF TELEVISION FICTION OBITEL 2017 ONE DECADE OF TELEVISION FICTION IN IBERO-AMERICA: ANALYSIS OF TEN YEARS OF OBITEL (2007-2016) IBERO-AMERICAN OBSERVATORY OF TELEVISION FICTION OBITEL 2017 ONE DECADE OF TELEVISION FICTION IN IBERO-AMERICA: ANALYSIS OF TEN YEARS OF OBITEL (2007-2016) Maria Immacolata Vassallo de Lopes Guillermo Orozco Gómez General Coordinators Morella Alvarado, Gustavo Aprea, Fernando Aranguren, Alexandra Ayala-Marín, Catarina Burnay, Borys Bustamante, Giuliana Cassano, Pamela Cruz Páez, James Dettleff, Francisco Fernández, Gabriela Gómez, Pablo Julio, Mónica Kirchheimer, Charo Lacalle, Pedro Lopes, Guillermo Orozco Gómez, Juan Piñón, Rosario Sánchez, Luisa Torrealba, Maria Immacolata Vassallo de Lopes National Coordinators © Globo Comunicação e Participações S.A., 2017 Capa: Letícia Lampert Projeto gráfico e editoração:Niura Fernanda Souza Produção editorial e revisão do texto: Felícia Xavier Volkweis Revisão gráfica:Niura Fernanda Souza Editores: Luis Antônio Paim Gomes, Juan Manuel Guadelis Crisafulli Foto de capa: Louie Psihoyos. High-definition televisions in the information era. Librarian: Denise Mari de Andrade Souza – CRB 10/960 D291 One decade of television fiction in Ibero-America: analysis of ten years of Obitel (2007-2016) / general coordinators Maria Immacolata Vassallo de Lopes and Guillermo Orozco Gómez. -- Porto Alegre: Sulina, 2017. 456 p.; ISBN: 978-85-205-0795-7 1. Television – Programs. 2. Fiction – Television. 3. Television programs – Ibero-American. 4. Media. 5. Television. I. Lopes, Maria Immacolata Vassallo de. II. Gómez, Guillermo Orozco. CDU: 654.19 659.3 CDD: 301.161 791.445 Direitos desta edição adquiridos por Globo Comunicação e Participações S.A. Editora Meridional Ltda. Av. Osvaldo Aranha, 440 cj. 101 – Bom Fim Cep: 90035-190 – Porto Alegre/RS Fone: (0xx51) 3311.4082 www.editorasulina.com.br e-mail: [email protected] August/2017 INDEX PRESENTATION ............................................................................................ 9 OBITEL NATIONAL RESEARCH TEAMS ............................................... 11 EDITOR’S NOTE .......................................................................................... 15 NOTE ON METHODOLOGY ....................................................................... 19 FIRST PART TELEVISION FICTION IN THE IBERO-AMERICAN SPACE IN 2016 Comparative synthesis of Obitel countries in 2016 ....................................... 25 Darwin Franco, Gabriela Gómez, Guillermo Orozco 1. Audiovisual context in Obitel countries in 2016 and the highlights of the year .................................................................... 26 2. Comparison of television fiction in Obitel countries in 2016............. 40 3. The top ten TV fictions of the year ..................................................... 49 4. Transmedia reception in Obitel countries ........................................... 51 5. Theme of the year: one decade of television fiction in Ibero-America. Analysis of ten years of Obitel (2007-2016) ............ SECOND PART FICTION IN OBITEL COUNTRIES IN 2016 1. ARGENTINA: change of direction in national production. Concentration and reinforcement of commercial logics .................... 69 Authors: Gustavo Aprea, Mónica Kirchheimer, Ezequiel Rivero 1. Argentina’s audiovisual context in 2016 ............................................ 69 2. Analysis of the year: national and Ibero-American premiere fiction ................................................................................... 76 3. Transmedia reception ......................................................................... 85 4. Highlights of the year ......................................................................... 88 5. Theme of the year: one decade of television fiction in Argentina. Analysis of ten years of Obitel ..................................... 90 2. BRAZIL: towards 360º production and reception ............................. 99 Authors: Maria Immacolata Vassallo de Lopes, Clarice Greco Team: Daniela Ortega, Fernanda Castilho, Ligia Prezia Lemos, Lucas Martins Néia, Mariana Lima, Tissiana Pereira 1. Brazil’s audiovisual context in 2016 .................................................. 99 2. Analysis of the year: national and Ibero-American premiere fiction ................................................................................. 108 3. Transmedia reception ....................................................................... 118 4. Highlights of the year ....................................................................... 121 5. Theme of the year: one decade of television fiction in Brazil. Analysis of ten years of Obitel ......................................................... 123 3. CHILE: the strengthening of private television ................................ 131 Authors: Pablo Julio P., Francisco J. Fernández, Constanza Mujica H. Team: Verónica Silva, Cristóbal Pozo 1. Chile’s audiovisual context in 2016 ................................................. 131 2. Analysis of the year: national and Ibero-American premiere fiction ................................................................................. 139 3. Transmedia reception ....................................................................... 149 4. Highlights of the year ....................................................................... 149 5. Theme of the year: one decade of television fiction in Chile. Analysis of ten years of Obitel ......................................................... 152 4. COLOMBIA: a decade of searches, hybridizations and experimentations .................................................................................. 163 Authors: Borys Bustamante Bohórquez, Fernando Aranguren Díaz, Hernán Javier Riveros Solórzano Team: Diana María Lozano Prat, Adriana Carolina Pérez Gutiérrez, Olga Lucía Gutiérrez Romero, Luis Alejandro Corredor, Fernando Guevara Amortegui 1. Colombia’s audiovisual context in 2016 .......................................... 164 2. Analysis of the year: national and Ibero-American premiere fiction ................................................................................. 171 3. Transmedia reception ....................................................................... 179 4. Highlights of the year ....................................................................... 182 5. Theme of the year: one decade of television fiction in Colombia. Analysis of ten years of Obitel ......................................................... 184 5. ECUADOR: the national fiction is imposed and expressed in the battle for rating ......................................................................... 193 Authors: Alexandra Ayala-Marín, Pamela Cruz Páez Team: Patricia Castañeda, Juan Camilo Molina, Andrés Valarezo 1. Ecuador’s audiovisual context in 2016............................................. 193 2. Analysis of the year: national and Ibero-American premiere fiction ................................................................................. 201 3. Transmedia reception ....................................................................... 212 4. Highlights of the year ....................................................................... 215 5 Theme of the year: one decade of television fiction in Ecuador. Analysis of ten years of Obitel ...................................... 218 6. MEXICO: between change and continuity ....................................... 227 Authors: Guillermo Orozco, Gabriela Gómez, Darwin Franco, Francisco Hernández 1. Mexico’s audiovisual context in 2016 .............................................. 227 2. Analysis of the year: national and Ibero-American premiere fiction ................................................................................. 232 3. Transmedia reception ....................................................................... 242 4. Highlights of the year ....................................................................... 245 5. Theme of the year: one decade of television fiction in Mexico. Analysis of ten years of Obitel ....................................... 248 7. PERU: fewer premieres, more reruns ............................................... 255 Authors: James A. Dettleff, Giuliana Cassano, Guillermo Vásquez Team: Thalía Dancuart, Nataly Vergara, Brunella Bertocchi, Wendy Ramírez, Mary Bustinza, María Isabel Ato, Lissi Torres, Sarah Rueda 1. Peru’s audiovisual context in 2016................................................... 255 2. Analysis of the year: national and Ibero-American premiere fiction ................................................................................. 264 3. Transmedia reception ....................................................................... 275 4. Highlights of the year ....................................................................... 277 5. Theme of the year: one decade of television fiction in Peru. Analysis of ten years of Obitel ............................................ 278 8. PORTUGAL: mass producing telenovela. Establishing long-running fiction as an alternative to the current international trend ................................................................. 285 Authors: Catarina Duff Burnay, Pedro Lopes, Marta Neves de Sousa 1. Portugal’s audiovisual context in 2016 ............................................ 285 2. Analysis of the year: national and Ibero-American premiere fiction ................................................................................