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How Generations Feel When Brands Take a Stand
How Generations Feel When Brands Take a Stand ©Copyright 2018 Quester The Set-Up Quester is in the process of conducting a new joint project with 747 Insights and Collaborata: GENERATION NATION 2019: Defining America’s Gen Z, Millennials, Generation X and Boomers This study provides a comparison of attitudes and behaviors across these four cohorts, to expand upon current intelligence and cut to the core of what it means to be an American in 2019. Aided by technology, media, politics, and more, we can see Generational values shifting at a faster pace than we’ve ever seen before. One of the discussion areas centered around perceptions of whether brands should take a stand on social and political issues … So Let’s Recap Generation Nation - Should Brands Take a Stand? GEN Z MILLENNIALS They probably shouldn’t. It depends. It could cause tension, and employees may not Maybe … if it’s not too agree. extreme But it could be okay if it’s not offensive and they really believe in it. GEN X BOOMERS It’s not really my It’s their right, but they business – they can if might lose business. they want to. They probably shouldn’t do it. Unless But it’s probably not for it’s something really the right reasons. non-controversial. Generation Nation Brand Completion So we asked all of those questions about general brand perspective and Brand thoughts! finished all of the discussions. The Best Laid Plans … And then— one week later … The Reaction So we went back in and talked to about 100 people in each generation. -
What Makes a Leader Effective? U.S. Boomers, Xers, and Millennials Weigh In
WHITE PAPER - News and Insight for Learning, Development and HR Leaders What Makes a Leader Effective? U.S. Boomers, Xers, and Millennials Weigh In By Jennifer J. Deal, Sarah Stawiski, William A. Gentry, and Kristin L. Cullen Contents Introduction 3 Generational Cohorts 4 Survey Results: 5 What Makes a Leader Effective? Developing Leaders for All Generations 11 Conclusion 12 About the Research 13 Endnotes 13 About the Authors 14 Introduction Conventional wisdom suggests Generations at Work in the USA that Baby Boomers, Gen Xers, and Millennials in the United States are Most of the workforce in the U.S. is made up of three fundamentally different from one generations: Baby Boomers (born 1946 to 1963), Gen Xers another. And certainly there are (born 1964 to 1979), and Millennials (born after 1980).1,2,3 real differences—including the The post-war generation was called the Baby Boom way we dress, the way we consume because of the rapid increase in birth rate at the end of information, the music we listen World War II. Baby Boomers weren’t born when WWII to, and ideas about appropriate ended, but experienced post-war prosperity that resulted personal behavior. in middle-class Americans having access to utilities such Many organizational leaders are as central heating, running hot water, household anticipating a substantial upheaval appliances, televisions, and automobiles. Though during in work culture and expectations as their youth Baby Boomers were thought of as being more Millennials enter the workforce anti-authority,4 currently they are typically characterized and more Baby Boomers retire. But as materialistic workaholics who are at the top of the will there need to be wholesale authority structure, and are focused on their own personal changes in how leaders need to fulfillment, acquisition of things, status, and authority.5,6,7 behave to be effective? Generation X is the cohort born in the U.S. -
Life As a Baby Boomer
Chapter 6 Life as a Baby Boomer Red Diaper Baby At the outset of the classic 60’s film Yellow Submarine, a cartoon Ringo Starr, heads down, hands in his pockets, walking across the screen muttering over and over to himself in a sad resigned voice nothing ever happens to me … nothing ever happens to me… That was me. At least it was a part of me that I was conscious of and I distinctly remember it even now, many years since. It was before the Beatles, including Ringo, the 1950’s had ended and the sixties had literally begun, 1960, 1961,1962, and I and was getting impatient to get on with it, go to high school. The huge fins growing out of ever-longer and longer automobiles were becoming passé, and the custom of buying a brand-new car every single year, trading in of course the old one, was being replaced by an exodus to the suburbs where cars properly belonged. A decade before, the automobile had already pushed out the trolleys in Newark, where I grew up, so that I only knew their obsolete tracks, the way our 1952 green Desoto skidded when we drove on Clinton Avenue. I was born in 1949 the quintessential early baby boomer, now entering the early years of the baby boomers’ grand entry into Medicare and Social Security. It will go on for the next several decades until there are no more to enter, no one left alive born before 1965. One of my first memories is sitting in front of a TV at a neighbor’s house, the one on my block among the first to buy a TV set, it being heavily marketed immediately in the New York area. -
378-01 Jones
Spring 2017 History 378-01 (IGS) 2:00-3:15 TR MHRA 1214 Russian History Since 1900 (www.uncg.edu/~jwjones/russia) Instructor: Jeff Jones [email protected] Office: 2139 MHRA Phone: 334-4068 Office Hours: M 10:00-11; T 10-10:50; W 2:00-3:15 and by appointment Course Description This introductory history course, which carries an International and Global Studies (IGS) marker, examines Russian and Soviet history in the 20th century in two parts. Part I: “From Traditional Russia to the Civil War” looks at traditional Russian society and culture; developments in the late 19th century; and the upheavals in Russian society from the late tsarist period through World War I, the revolutions of 1917, and the civil war. Part II: “From the Rise of Joseph Stalin to post-Soviet Russia” emphasizes the impact of the Stalin Revolution, the purges, and WWII; the reformist course of de-Stalinization pursued by Nikita Khrushchev; neo-Stalinism under Leonid Brezhnev; the Soviet-Afghan War and Mikhail Gorbachev’s dramatic reforms in the 1980s; and the collapse of the USSR and post-Soviet Russia with an emphasis on the conflict in Chechnya. The course explores several themes: Russia’s relationship with the West; revolution and the role of the individual in history; the role of gender and class in Russian and Soviet society; and the role of ideology and socialism in theory and practice. Student Learning Outcomes: Upon successful completion of this course students will be able to … Use a historical approach to analyze and contextualize primary and secondary sources representing divergent perspectives. -
PATTERNS of DISCONTENT: WILL HISTORY REPEAT in IRAN? by Michael Rubin and Patrick Clawson *
PATTERNS OF DISCONTENT: WILL HISTORY REPEAT IN IRAN? By Michael Rubin and Patrick Clawson * While international attention is focused on Iran’s nuclear program and President Mahmoud Ahmadinejad’s bombast, Iranian society itself is facing turbulent times. Increasingly, patterns are re-emerging that mirror events in the years before the Islamic revolution. These include political disillusionment, domestic protest, government failure to match public expectations of economic success, and labor unrest. Nevertheless, the Islamic regime has learned the lessons of the past and is determined not to repeat them, even as political discord crescendos. This essay is derived from the authors’ recent book, Eternal Iran: Continuity and Chaos (Palgrave-Macmillan, 2005). Mahmud Ahmadinejad’s victory in Iran’s Ahmadinejad’s 2003 election as mayor of 2005 Presidential elections shocked both Tehran. Iranians and the West. “Winner in Iran calls The election of Ahmadinejad was only the for Unity; Reformists Reel,” headlined The latest in a series of surprises that Iran has New York Times.1 Most Western produced in recent decades. Indeed, a review governments assumed that former President of Iran's history over the last thirty years and Expediency Council chairman Ali Akbar suggests that Iran excels at surprising its own Hashemi Rafsanjani would win. 2 Many people and the world. This does not mean academics also were surprised. Few paid any that history will be repeated. But it is worth heed to the former blacksmith’s son who rose bearing in mind that nearly three decades to become mayor of Tehran. Brown after the shah's grip on power began to falter, University anthropologist William O. -
Russian Museums Visit More Than 80 Million Visitors, 1/3 of Who Are Visitors Under 18
Moscow 4 There are more than 3000 museums (and about 72 000 museum workers) in Russian Moscow region 92 Federation, not including school and company museums. Every year Russian museums visit more than 80 million visitors, 1/3 of who are visitors under 18 There are about 650 individual and institutional members in ICOM Russia. During two last St. Petersburg 117 years ICOM Russia membership was rapidly increasing more than 20% (or about 100 new members) a year Northwestern region 160 You will find the information aboutICOM Russia members in this book. All members (individual and institutional) are divided in two big groups – Museums which are institutional members of ICOM or are represented by individual members and Organizations. All the museums in this book are distributed by regional principle. Organizations are structured in profile groups Central region 192 Volga river region 224 Many thanks to all the museums who offered their help and assistance in the making of this collection South of Russia 258 Special thanks to Urals 270 Museum creation and consulting Culture heritage security in Russia with 3M(tm)Novec(tm)1230 Siberia and Far East 284 © ICOM Russia, 2012 Organizations 322 © K. Novokhatko, A. Gnedovsky, N. Kazantseva, O. Guzewska – compiling, translation, editing, 2012 [email protected] www.icom.org.ru © Leo Tolstoy museum-estate “Yasnaya Polyana”, design, 2012 Moscow MOSCOW A. N. SCRiAbiN MEMORiAl Capital of Russia. Major political, economic, cultural, scientific, religious, financial, educational, and transportation center of Russia and the continent MUSEUM Highlights: First reference to Moscow dates from 1147 when Moscow was already a pretty big town. -
Soviet Censorship Policy from a Musician's Perspective
The View from an Open Window: Soviet Censorship Policy from a Musician’s Perspective By Danica Wong David Brodbeck, Ph.D. Departments of Music and European Studies Jayne Lewis, Ph.D. Department of English A Thesis Submitted in Partial Completion of the Certification Requirements for the Honors Program of the School of Humanities University of California, Irvine 24 May 2019 i Table of Contents Acknowledgments ii Abstract iii Introduction 1 The Music of Dmitri Shostakovich 9 Lady Macbeth of Mtsensk District 10 The Fifth Symphony 17 The Music of Sergei Prokofiev 23 Alexander Nevsky 24 Zdravitsa 30 Shostakovich, Prokofiev, and The Crisis of 1948 35 Vano Muradeli and The Great Fellowship 35 The Zhdanov Affair 38 Conclusion 41 Bibliography 44 ii Acknowledgements While this world has been marked across time by the silenced and the silencers, there have always been and continue to be the supporters who work to help others achieve their dreams and communicate what they believe to be vital in their own lives. I am fortunate enough have a background and live in a place where my voice can be heard without much opposition, but this thesis could not have been completed without the immeasurable support I received from a variety of individuals and groups. First, I must extend my utmost gratitude to my primary advisor, Dr. David Brodbeck. I did not think that I would be able to find a humanities faculty member so in tune with both history and music, but to my great surprise and delight, I found the perfect advisor for my project. -
Nobel Prize Literature
DOCUMENT RESUME ED 112 423 CS 202 277 AUTHOR Hubbard, Terry E., Comp. TITLE Nobel Prize Literature; A Selection of the Works of Forty-Four Nobel Prize Winning Authors in the Library of Dutchess Community College, with Biographical and Critical Sketches. PUB DATE Nov 72 NOTE 42p.; Not available in hard copy due tc marginal legibility of original document EDRS PRICE MF-$0.76 Plus Postage. HC Not Available from EDRS. DESCRIPTORS Authors; *Bibliographies; *English Instruction; Fiction; Higher Education; Poetry; *Reading Materials; Secondary Education; *Twentieth Century Literature; *World Literature IDENTIFIERS Nobel (Alfred); *Nobel Literature Prize ABSTRACT This bibliography is a compilation of works by 44 Nobel Prize winning authors presently available at the Dutchess Community College library. Each entry describes the piece of literature for which the author received an award, provides a brief sketch of the writer, includes a commentary on the themes of major works, and lists the writer's works. An introduction to the bibliography provides background information on the life of Alfred Nobel and the prizes made available to individuals who have made contributions toward humanistic ends. The bibliography may be used as a reading guide to some classics of twentieth century literature or as an introduction to important authors. Authors listed include Samuel Beckett, Henri Bergson, Pearl Buck, Ivan Bunin, Albert Camus, and 7.S. Eliot.(RE) *********************************************************************** Documents acquired by ERIC include many informal unpublished * materials not available from other sources. ERIC makes every effort * * to obtain the best copy available. Nevertheless, items of marginal * * reproducibility are often encountered and this affects the quality * * of the microfiche and hardcopy reproductions ERIC makes available * * via the ERIC Document Reproduction Service (EDRS). -
Controversy 11
Controversy 11 AGING BOOMERS Boom or Bust? WHO ARE THE BOOMERS? When you hear the word “Boomer,” what do you think of? Who are the Boomers, actually? It’s important to give an answer to both questions. On the one hand, we need to consider the subjective associations we have with the word “Boomer.” On the other hand, we need to consider verifiable facts. The term “Boomer” easily evokes stereotypes. Stereotypes are con- veyed by many of the names given to Boomers over the years, labels such as “The Pepsi Generation,” “The Me Generation,” or “The Sixties Generation.” These phrases convey con- sumerism, narcissism, rebellion, and openness to change. Even the original term “Baby Boomer” doesn’t seem quite right because people in this generation aren’t babies anymore. The oldest of the Boomers are already receiving Social Security benefits, and many others are thinking seriously about retirement. Some facts are clear. There were 77 million people born in the United States between the years 1946 and 1964, and this group of people is generally referred to as the generation of the Boomers. We can see this group graphically displayed as a bulge in the population pyramid featured here. As the Boomer generation moves through the life course, as they grow older, this demographic fact will have big implications over the coming decades. But here we should pause to consider several interrelated questions. What does the term “generation” really mean? Do all individuals who fit into this demographic group form a single “generation”? Are there traits they share in common? Conversely, are there differences among members of the Boomer generation? This is but one set of questions we need to consider. -
BETWEEN CREATION and CRISIS: SOVIET MASCULINITIES, CONSUMPTION, and BODIES AFTER STALIN by Brandon Gray Miller a DISSERTATION Su
BETWEEN CREATION AND CRISIS: SOVIET MASCULINITIES, CONSUMPTION, AND BODIES AFTER STALIN By Brandon Gray Miller A DISSERTATION Submitted to Michigan State University in partial fulfillment of the requirements for the degree of History – Doctor of Philosophy 2013 ABSTRACT BETWEEN CREATION AND CRISIS: SOVIET MASCULINITIES, CONSUMPTION, AND BODIES AFTER STALIN By Brandon Gray Miller The Soviet Union of the 1950s and 1960s existed in a transitional state, emerging recently from postwar reconstruction and on a path toward increasing urbanity, consumer provisioning, and technological might. Modernizing rhetoric emphasized not only these spatial and material transformations, but also the promise of full-fledged communism’s looming arrival. This transformational ethos necessitated a renewal of direct attempts to remold humanity. Gender equality—or, at the very least, removing bourgeois strictures on women—remained a partially unfulfilled promise. Technological advances and the development of Soviet industrial capacity offered a new means of profoundly altering the lives of Soviet men and women. As other scholars have noted, Soviet women were the most obvious targets of these campaigns, but they were not alone in these projects. This dissertation argues that the Soviet state also directed intensive campaigns to remodel male consumptive and bodily practices in order to rid them of politically and socially destructive tendencies, making them fit for the modern socialist civilization under construction. Rooted in, but divergent from, Bolshevik novyi byt campaigns and Stalinist kul’turnost efforts, Soviet authorities actively sought to craft productive male citizens of a modern mold freed of the rough and coarse habits associated with working-class and village masculinities. Many of men targeted in these campaigns fell short of these stated aims. -
THE DON... FLOWS QUIETLY Synergetic Novel
М. V. Golitsyna THE DON... FLOWS QUIETLY Synergetic novel 1 Dedicated to my father, Vasiliy Ivanovich Golitsyn, and all defenders of the Fatherland 2 «...The land, with which you were starving together - you can’t ever forget! » All Right! V. Mayakovsky "We are marching through a storm of bullets, making sure that at death we’ll be reincarnated as steamboats, written lines, and other things that never fade." To comrade Nette, a steamboat and a man. V. Mayakovsky 3 III level of consciousness (thoughts): It’s the Tikhiy Don fast sleeper train, and no wonder, there are no tickets… OK, what about other trains?! Well, Moscow... "is the nastiest little hole of all the towns of Russia. I was all but starved there, to say nothing of having a narrow escape of being..." and so on through the text.., bу and large, as my father liked to quote... II level of consciousness (feelings): My father... Won’t I fulfill his last request?! Or maybe I continue doing stupid things?! - But I have already learned... and now I know for sure that I'd rather regret the things I've done than regret the things I haven't done! III level of consciousness (thoughts): Most likely, I will be able to get the earth... But will I be able to return home? After all, the border may be closed any moment during the holidays... For them, 1 May is not a holiday, to say nothing about Victory Day, the holiday... of the "invaders"... And it was not only my father who used to tell.. -
19 Credit Unions Send Delegates to UNCUA Meeting Kuchma Enters
INSIDE:• Ukraine seeks to settle gas debt with Russia — page 3. •A secret of the Canadian prairie — page 8. • Kharkiv, a historical and cultural jewel — page 13. Published by the Ukrainian National Association Inc., a fraternal non-profit association Vol. LXVIII HE KRAINIANNo. 32 THE UKRAINIAN WEEKLY SUNDAY, AUGUST 6, 2000 EEKLY$1/$2 in Ukraine T U Kuchma entersW the fray Ukraine is once again represented over minority language rights on International Council of Women by Roman Woronowycz organization, that Ambassador Aboimov be by Maria Tomorug last three years. The national presi- Kyiv Press Bureau declared persona non grata in Ukraine. dents, the coordinators and advisers of On July 26 Yevhen Marchuk, secretary NEW YORK – The International the standing committees also presented KYIV – Ukraine’s President Leonid of Ukraine’s National Security and Defense Council of Women (ICW) held its 29th detailed reports on the implementation Kuchma stepped into an increasingly emo- Council, went on the record, albeit in rather General Assembly on July 2-8 in of plans through seminars, conferences tional debate between Kyiv and Moscow undiplomatic fashion, when he called the Helsinki. The president of ICW, Pnina and projects. ICW representatives to over Russian minority language rights in recent statements by Russian representa- Herzog, welcomed the 250 delegates rep- United Nations agencies gave detailed Ukraine – which recently has swirled to tives on the language question “stupid and resenting 35 national councils of women reports on women’s issues on the inter- ever-higher echelons in both governments – absurd.” from around the world. national level and presented their next when he criticized an absolute lack of He, as President Kuchma did a day later, For the first time since 1925, challenges and goals.