Berlin Billboard Advertising

BILLBOARD ADVERTISING Berlin

Train station videos Friedrichstr.

Location: underground station Friedrichstr. - Resolution: 1024 x 768 Pixel (4:3) - 12 DCLB's behind track - Campaign specific and daily updated content control - High attention during the waiting situation - Turn waiting time into advertising time - Average 5 min. dwell time* - Strong visibility for your campaign - Deliver multiple messages with one campaign - Many repeat contacts possible - Occupancy period: by the week

Train station videos Friedrichstr.

Location: Underground station Friedrichstr. Daily operating hours: 21 hours Spot length: 10sec Broadcasting the spot: Mondays Overview Network Size Booking Spots Media costs (surfaces) package per hour 1-week Small 18 € 3.679,20

Compact 36 € 6.804,00

12 station Medium 54 € 9.198,00 videos Large 72 € 11.037,60

Extra Large 90 € 12.222,00

All prices plus VAT.

Train station videos network

Locations: Berlin train stations

Duration: minimum 3h

Loop: 18 spot repeats per surface (3h)

Daily operating time: 6am – 12am

Surface: 60 screens

Price: on demand

Spot length: 5-30 sec

Format: 16:9, 1920 × 1080 Pixel, sRGB

All prices plus VAT.

Digital city light poster underground

Spot length: 10sec Daily operating time: 21h Overview

Network Size Booking Spots Media costs (surfaces) package per hour 1-week Small 18 € 14.716,80

Compact 36 € 26.980,80

73 DCLP Medium 54 € 36.792,00

Large 72 € 44.150,40

Extra Large 90 € 49.056,00

Format: 70’’

All prices plus VAT.

Locations of DCLP underground

The network comprises 25 underground stations with a total of 73 locations at high-frequency stations: 1. Friedrichstraße (U6) 2. Alexanderplatz (U2/U5/U8) 3. Stadtmitte (U2) 4. Zoologischer Garten (U2/U9) 5. Gesundbrunnen (U8) 6. Mehringdamm (U6/U7) 7. Berliner Straße (U9) 8. Naturkundemuseum (U6) 9. Adenauer Platz (U7) 10. Osloer Straße (U8/U9) 11. Potsdamer Platz (U2) 12. Rosenthaler Platz (U8) 13. Frankfurter Tor (U5) 14. Oranienburger Tor (U6) 15. Tempelhof (U6) 16. Fehrbelliner Platz (U3/U7) 17. Kurfürstendamm (U1) 18. Leopoldplatz (U6) 19. Warschauer Straße (U1) 20. Wittenbergplatz (U1/U2/U3) 21. Gesundbrunnen (U8) 22. Jungfernheide (U7) 23. Hermannplatz (U7/U8) 24. Wilmersdorfer Straße (U7) 25. Walter-Schreiber-Platz (U9)

Digital CLP Deluxe

Location: Berlin downtown Duration: daily or weekly Daily operating time: 24h Network size: 50 surfaces Costs 50 surfaces: 1 day: € 10.500,00 1 week: € 47.250,00 Spot length: 10 seconds Format: 70’’ LED Display (1.080x1.920 px)

All prices plus VAT.

Digital CLP network

Spot length: 10sec Daily operating time: 21h Overview Network Size Booking Spots Media costs (surfaces) package per hour 1-week Small 18 € 107.310,00 Compact 36 € 196.735,00 365 DCLP Medium 54 € 268.275,00 Large 72 € 321.930,00 Extra Large 90 € 357.700,00 (XL) Small 18 € 59.182,20 Compact 36 € 107.604,00 183 DCLP Medium 54 € 147.955,50 Large 72 € 177.546,60 Extra Large 90 € 197.914,50 Resolution: Ultra HD (2.160*3.840 px)

All prices plus VAT.

DIGITAL HUBS – SPECIAL DISTRICT NETWORKS

Netzwork price / HUB Amount Network price / week HUB Amount week

Alexanderplatz 69 60.133,50 € Neukölln 16 13.944,00 €

Frankfurter Tor 10 8.715,00 € Pankow 8 6.972,00 €

Friedrichstraße North 40 34.860,00 € Potsdamer Platz 32 27.888,00 €

Friedrichstraße South 12 10.458,00 € Regierungsviertel 7 6.100,50 €

Hackischer Markt 8 6.972,00 € Rosenthaler Platz/Torstr 24 20.916,00 €

Hauptbahnhof 11 9.586,50 € Steglitz 28 24.402,00 €

Kastanienallee 9 14.815,50 € Unter den Linden 10 8.715,00 €

Kurfürstendamm West 16 13.944,00 € Warschauer Str. 24 20.916,00 €

Leopoldplatz 8 6.972,00 € Wilmersdorfer Str. 14 12.201,00 €

Minimum booking: 10 faces Plus VAT

Digital city light boards (streets)

- High-resolution digital advertising space on 9 m² LED - 22 top locations in the entire city area - Campaign specific and daily updated content control also via a web interface - Maximum flexibility - Increased attention from drivers - Strong visibility for your campaign - Occupancy period: by the week (Monday-Sunday), by the day also possible)

Digital CLB network Spot length: 10sec Daily operating time: 21h Overview Network Size Booking Spots Media costs (surfaces) package per hour 1-week Small 18 € 10.878,00 Compact 36 € 20.979,00 37 DCLB Medium 54 € 29.914,50 Large 72 € 38.073,00 Extra Large 90 € 45.454,50

Small 18 € 5.586,00 Compact 36 € 10.773,00 19 DCLB Medium 54 € 15.361,50 Large 72 € 19.551,00 Extra Large 90 € 23.341,50 Resolution: 440*300 px

Other advertisers: max. 5 All prices plus VAT.

City light column networks

Location: Berlin city Duration: 1-week Media costs: Network Size Media costs (surfaces) 1-week

270 € 99.792,00 135 € 49.896,00 125 € 47.512,50

Size: 18/1 format, 118,5 cm x 350 cm (W x H), visible area: 113 cm x 337 cm (W x H) Other advertisers: max. 2

All prices plus production costs and VAT.

City light poster networks

Location: Berlin city Duration: 1-week Media costs: Network Size Media costs (surfaces) 1-week

1.500 € 277.200,00 1.000 € 222.600,00 750 € 181.125,00

Size: 18/1 format, 118,5 cm x 175 cm (W x H), visible area: 115 cm x 170 cm (W x H) Other advertisers: max. 2 Switching: every 10 seconds

All prices plus production costs and VAT.

City light board networks

Location: Berlin city Duration: 1-week Media costs:

Network Size Media costs (surfaces) 1-week

183 € 122.976,00 100 € 67.200,00 50 € 33.600,00 25 € 16.800,00 Size: 18/1 format, 356 cm x 252 cm (W x H), visible area: 340 cm x 240 cm (W x H) Other advertisers: max. 2 Switching: every 10 seconds All prices plus production costs and VAT.

ABSAME SUGAL

Media consultant

WTM MARKETING UND VERTRIEBSCONSULTING GMBH SCHARNWEBERSTRASSE 14 13405 BERLIN

MAIL [email protected] PHONE +49 (0)30.224 58 997