Jessica Chastain and Will Smith amfAR Gala Cannes May 17, 2018
Cap d’Antibes, France
Event Produced by Andy Boose / AAB Productions A Golden Opportunity Over the years, the amfAR Gala Cannes has become one of the most celebrated and consistently successful charitable events in the world and the most eagerly anticipated event held during the Cannes International Film Festival.
The evening’s live auction is famous for the impromptu participation of celebrities and one-of-a-kind auction lots. Since amfAR Founding International Chairman Dame Elizabeth Taylor hosted the rst Cinema Against AIDS in 1993 and with 2018 celebrating its 25th anniversary, these signature amfAR bene ts have generated more than $210 million and have played a pivotal role in focusing attention on the ght against AIDS. Leonardo DiCaprio Memorable Moments
In a spectacular runway show at the 2017 event, 32 of the world’s top models showcased The Golden Age of Hollywood Collection, curated by Carine Roitfeld, which was then auctioned off in its entirety for $3 million.
The 2017 event featured a painted 1977 Chevy Van titled Ice Cream, a work by Street Art movement pioneer Richard Hambleton in the allée of the Hôtel du Cap.
In 2015 an intimate dinner for 12 at Andrea Bocelli’s private residence, complete with a performance by the legendary tenor, sold for more than $1 million–twice!
Another 2015 highlight was the sale of Jeff Koons’ spectacular sculpture, “Coloring Book,” Nicole Kidman for more than $13 million.
A stunning gilded woolly mammoth skeleton by Damien Hirst fetched a record $15 million in the 2014 live auction.
Past Performers Dame Shirley Bassey, Aloe Blacc, Mary J. Blige, Imagine Dragons, Duran Duran, fun., Boy George, Ellie Goulding, Elton John, Annie Lennox, Nicki Minaj, Kylie Minogue, Rita Ora, Katy Perry, Lana Del Rey, Lionel Richie, Mark Ronson, Diana Ross, Robin Thicke, Charli XCX, and more.
Total Media Impressions: 16.7 Billion Total Social Media Impressions: 2 Billion Total Media Value: $14.8 Million
David Beckham Jourdan Dunn Dame Helen Mirren Tracee Ellis Ross
Bella Hadid Heidi Klum Karlie Kloss Uma Thurman Eva Longoria
Justin Bieber Elle Fanning
The Golden Age of Hollywood Collection by Carine Roitfeld Sean Penn and Robert De Niro Shanina Shaik, Pietro Tavallini, and Lewis Hamilton
Imagine Dragons Madonna
Winnie Harlow Kylie Minogue Ellen Barkin, George Clooney, and Matt Damon
Aishwarya Rai Bachchan Karolína Kurková and Antonio Banderas
Jeremy Renner and Nicole Kidman Elizabeth Banks Milutin Gatsby President Bill Clinton Adrien Brody
Clive Owen Samuel L. Jackson Michelle Yeoh
Chris Tucker Ryan Gosling and Emily Blunt A Star-Studded Cast amfAR’s global fundraising events are world renowned for their ability to attract a glittering list of top celebrities, entertainment industry elite, and international society—as well as the press that goes along with such star power.
In just the past few years, the guest list has included such luminaries as:
Jessica Alba • H.S.H. Prince Albert of Monaco Alessandra Ambrosio • Marc Anthony • Giorgio Armani Abhishek and Aishwarya Rai Bachchan • Antonio Banderas Elizabeth Banks • Javier Bardem • Dame Shirley Bassey Kate Beckinsale • Gael García Bernal • Justin Bieber Aloe Blacc • Mary J. Blige • Emily Blunt • Andrea Bocelli Adrien Brody • Carla Bruni-Sarkozy • Gerard Butler Naomi Campbell • Dan and Dean Caten • Eva Cavalli Roberto Cavalli • Georgina Chapman • Charli XCX Jessica Chastain • Don Cheadle • President Bill Clinton George Clooney • Sean “Diddy” Combs • Sofia Coppola Marion Cotillard • Sheryl Crow • Russell Crowe Nicki Minaj Penélope Cruz • Willem Dafoe • Matt Damon Rosario Dawson • Cara Delevingne • Lana Del Rey Benicio Del Toro • Catherine Deneuve • Robert De Niro Johnny Depp • Leonardo DiCaprio • Kirsten Dunst Duran Duran • Luke Evans • Jane Fonda • Tom Ford Toni Garrn • Danny Glover • Ryan Gosling • Adrian Grenier Bella Hadid • Gigi Hadid • Goldie Hawn • Salma Hayek Eva Herzigová • Rosie Huntington-Whiteley Elizabeth Hurley • Imagine Dragons • Kendall Jenner Iman • Jeremy Irons • Jessie J • Curtis “50 Cent” Jackson Janet Jackson • Samuel L. Jackson • Mick Jagger Wyclef Jean • Sir Elton John • Grace Jones Milla Jovovich • Nicole Kidman • Karlie Kloss • Heidi Klum Diane Kruger • Karolína Kurková • Karl Lagerfeld Jude Law • Annie Lennox • Jennifer Lopez Christian Louboutin • Kellan Lutz • Madonna Julianna Margulies • Liza Minnelli • Kylie Minogue Ashley Olsen • Mary-Kate Olsen • Clive Owen • Rita Ora Dev Patel • Robert Pattinson • Sean Penn • Katy Perry Freida Pinto • Natalie Portman • Kelly Preston • Zachary Quinto • John C. Reilly • Jeremy Renner • Natasha Richardson • Michelle Rodriguez • Carine Roitfeld • Zoë Saldana • Ringo Starr • Gwen Stefani • Sharon Stone Quentin Tarantino • Audrey Tautou • Robin Thicke Kristin Scott Thomas • Uma Thurman • John Travolta Chris Tucker • Paz Vega • Dita Von Teese • Christoph Waltz Michelle Williams • Robin Williams • Kanye West • Kim Kardashian West • Michelle Yeoh
John Travolta and Kelly Preston Katy Perry
Jennifer Lopez Tom Ford and Carine Roitfeld Zoë Saldana A$AP Rocky Karolína Kurková
Village People Lily Donaldson
Kate Beckinsale and Russell Crowe Eva Herzigová and Gregorio Marsiaj Christoph Waltz
Diane Kruger
Eva Mendes and Diego Luna
Natalie Portman Grace Jones and Karl Lagerfeld Adrian Grenier Danny Glover and Goldie Hawn
Diana Ross Joel Edgerton
Barbara Palvin, Marlon Teixeira, Lara Stone, Pierre Emmanuel Angeloglou, Kristina Bazan, Gerard Butler Olivier Rousteing, Irina Shayk, Doutzen Kroes, Alexina Graham, Maria Borges, and Neelam Gill Kellan Lutz Jessica Alba and Cash Warren
Jessie J Michelle Rodriguez
Jane Fonda Elizabeth Hurley Sponsorship Levels Presenting Sponsor
• Prominent inclusion as a Presenting Sponsor in all printed and electronic materials related to the event • Category exclusivity — no other brands competitive to your core business will be in any sponsorship category • Top-level logo inclusion on media wall on the red carpet during the event • Prime gala dinner seating with two (2) tables for ten (10) guests each • Onstage recognition during the program • Prominent mention and boilerplate inclusion in pre- and post-event press releases and tip sheets • Opportunity for one corporate executive to be listed as an Event Chair in all related materials (press releases, invitations, programs, and on amfAR website) • Corporate logo displayed on video screens at various points during event • Top-level corporate logo placement on Orlando Bloom event page on www.amfar.org • Logo inclusion in corporate sponsor rotator on www.amfar.org • Listing on corporate sponsor page on www.amfar.org • Integration into amfAR’s social media plan surrounding the event
Jude Law Gwen Stefani
Selita Ebanks
Mads Mikkelsen
Zoë Kravitz Andrea Bocelli Andrew Bolton and Thom Browne
Audrey Tautou and Zhang Ziyi
Ashley Judd and Liza Minnelli
Kendall Jenner Luke Evans and Jon Kortajarena Dev Patel and Freida Pinto
Mick Jagger and Benicio Del Toro Dylan McDermott
Kristin Scott Thomas and Giorgio Armani
Jeff Koons’ ‘Coloring Book’ Sculpture Rita Ora Sponsorship Levels Signature Sponsor
• Inclusion as a Signature Sponsor in all printed and electronic materials related to the event • Logo inclusion on media wall on the red carpet during the event • Premium gala dinner seating with one (1) table for ten (10) guests • Onstage recognition during the program • Mention in pre- and post-event press releases and tip sheets • Opportunity for one corporate executive to be listed as an Event Co-Chair in all related materials (press releases, invitations, programs, and amfAR website) • Corporate logo displayed on video screens at various points during event • Corporate logo placement on event page on www.amfar.org • Listing on corporate sponsor page on www.amfar.org Lana Del Rey • Integration into amfAR’s social media plan surrounding the event
Aishwarya Rai and Abhishek Bachchan Kim Kardashian West Milla Jovovich, Sharon Stone, and Jessica Chastain
Kanye West, Boy George, and Naomi Campbell Robert Pattinson Jessica Hart Damien Hirst’s ‘Gone but not Forgotten’
Anna Cleveland Sheryl Crow
Duran Duran fun.
Rita Ora and Robin Thicke Coco Rocha
Kirsten Dunst Mary J. Blige Joan Smalls Carla Bruni-Sarkozy and Jean-Christophe Babin
Aloe Blacc Janet Jackson Dita Von Teese Michelle Williams
Tilda Swinton and Kathleen Turner Guillaume Canet and Clotilde Courau Press Coverage amfAR Gala Cannes is eagerly anticipated and widely publicized every year, earning extensive press coverage that reaches around the globe. Virtually all major international broadcast and print publications regularly cover the event.
Coverage is featured in the pages of InStyle, People, Entertainment Weekly, US Weekly, Vogue, London Daily Mail, Paris Match, Hello, Bunte, Le Figaro, Chi, Oggi, La Repubblica, Corriere della Sera, Vanity Fair, China Daily, The New York Times, and countless other newspapers, magazines, websites, and trade publications worldwide. Broadcast leaders such as Entertainment Tonight in the U.S., RTL in Germany, TF1 in France, Hong Kong TV in China, and RAI in Italy are always present to cover the event, as are major wire services such as The Associated Press, Reuters, Bloomberg News, and Agence France-Presse.
Media impressions for amfAR Gala Cannes 2017
Total Traditional Media Impressions: 16,729,175,817 Broadcast Impressions: 5,927,340 Print Impressions: 692,920,419 Online Impressions: 16,030,328,058
Total Social Media Impressions: 2,044,821,985 Twitter Impressions: 629,983,170 Instagram Impressions: 1,414,565,065 Facebook Impressions: 273,750
May 30, 2012 Circula�on: 688,359
July 2012 Circula�on: 457,100 Dean and Dan Caten Rosie Huntington-Whiteley Iman and Roberto Cavalli
Bianca Balti Dame Shirley Bassey amfAR Gala Cannes 2017
Georgina Chapman and Cara Delevingne
Christian Louboutin Chanel Iman Hailey Baldwin Rod Stewart and Natalie Cole
Ellie Goulding Quentin Tarantino
Zachary Quinto Hot Chelle Rae Hilaria and Alec Baldwin
Riley Keough Remo Ruffini
Rosario Dawson and Hermann Bühlbecker amfAR, The Foundation for AIDS Research, is dedicated to ending the global AIDS epidemic through innovative research. Since its founding in 1985, amfAR has accelerated the pace of HIV/AIDS research and contributed to numerous breakthroughs that are extending and saving lives around the world. Through its Research program, amfAR is advancing efforts to prevent HIV infection in those who are vulnerable and to improve treatment for people living with HIV/AIDS, with the ultimate goal of eradicating the virus. Launched in 2014, amfAR’s Countdown to a Cure for AIDS initiative is aimed at developing the scienti c basis of a cure by 2020. amfAR’s TREAT Asia program is a network of clinics, hospitals, and research institutions working with civil society to ensure the safe and effective delivery of HIV/AIDS treatments throughout Asia and the Paci c. TREAT Asia has become a model for regional collaboration on treatment preparedness, education, training, and clinical research. Informed by thorough research and analysis, amfAR is a highly respected advocate of rational and compassionate AIDS-related public policy. The Foundation’s Public Policy program is engaged in efforts to increase investments in HIV/AIDS research; ensure a robust response to the global epidemic; expand access to prevention, treatment, and care; and protect the civil rights of all people affected by HIV/AIDS.
Through its Public Information program, amfAR generates awareness of the need for better treatment and prevention methods, and publishes educational materials on important AIDS-related research, treatment, prevention, and policy issues. As a respected voice on HIV/AIDS, amfAR frequently provides media commentary on research developments and other aspects of the epidemic.
KENNETH COLE Chairman of the Board MATHILDE KRIM, PH.D. Founding Chairman KEVIN ROBERT FROST Chief Executive Officer
SHARON STONE Global Campaign Chair
MILUTIN GATSBY Global Fundraising Chairman
IN MEMORIAM DAME ELIZABETH TAYLOR Founding International Chairman
www.amfar.org