A Multimedia Group
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A MULTIMEDIA GROUP. YOUR PASSPORT TO REACH A HIGHLY SELECTIVE AUDIENCE THROUGH A SINGLE MULTIMEDIA SOLUTION. 2 5. THE INTERNATIONAL OFFER INDEX 6. DIGITAL 1. GRUPPO 24 ORE 7. ANNUAL AND EVENTS 2. THE DAILY 8. BUSINESS SCHOOL 3. MAGAZINES 9. CULTURE AND EXHIBITIONS 4. RADIO 1WHO WE ARE. PRESENTATION The Group. 4 GRUPPO 24 ORE. The 242424 ORE Group isisis owned bybyby ConfindustriaConfindustria, the main organization representing Italian manufacturing and services companies founded in 1910. A total of 150.000 companies of all sizes - employing a total of 5.434.352 workers - are voluntary members of the organization. The fundamental value underlying Confindustria’s activities isisis thethethe belief that free enterprise and free economic activity, within the framework of a market economy, are key factors for the growth and development of society as a whole. In its by-laws, Confindustria pledges to contribute to Italy’s economic and social growth by cooperating with both Italian and international political institutions and economic, social and cultural organizations. To this end,Confindustria represents thethethe interests ofofof Italian companies tototo leading political and administrative institutionsinstitutions, including parliament, government, trade unions and other social partners. 2THE DAILY. GENERAL OVERVIEW Il Sole 24 ORE, Readership, Socio-demographic profile. 6 IlIlIlSole 242424 ORE isisis thethethe first Italian newspaper forforfor distribution ofofof IL SOLE 24 ORE digital copiescopies. ... Everyday the daily has got 3 sections: The leading newspaper in Italy • First sectionsection, ,,, daily appointment with politics and current affairs (it includes Impresa e Territori) • Finanza &&& MercatiMercati, Tuesday-Saturday • Norme &&& TributiTributi, Monday-Friday. IlIlIlSole 242424 ORE is a business andfinancial The daily has777 weekly appointments NUMBERS daily newspaper that was launched on Risparmio e Famiglia + L’Esperto Risponde Circulation: 190,289 November 9th 1965, following the merger Rapporti Digital circulation: 83,487 of IL SOLE Casa24Plus Readership: 829,000 (a newspaper established in 1865) and 24 Moda24 ADS February 2017 net of multiple digital ORE (a newspaper founded in 1946). Plus24 copies, Audipress 2016.III Domenica Nòva24 Sport & Business C’è qualcuno che sa leggere? 7 ADULTIS : 829.000 67% 33% A HIGH MEN WOMEN ADULTS MEN WOMEN 72% READERS 70% READERS 78% READERS SOCIO-DEMO Don’t read Corriere della Sera and La Repubblica 40% 47% 27% Degree High school Enrepreneurs, managers, freelancers PROFILE . Sosial class: Social class: superior medium-superior 11% 31% North West North East Centre South and Islands 31% 21% 24% 24% 10% 18% 24% 21% 18% 25 – 34 yrs 35 – 44 yrs 45 – 54 yrs 55 – 64 yrs > 64 yrs Source:Audipress 2016/III papaer and/or replication. 3 MAGAZINES. GENERAL OVERVIEW IL, How To Spend It, 24 Hours, Sanità, L’Impresa, Studio, 11. 9 IL IL is all about facts from the world of great topical interest. It is the needed “questions and answers” to understand the real world. It is the monthly report as well as a wide space for culture and ideas. Gender Male 76% Female 24% IL is the magazine that looks ahead, that will amaze, that Age 25/44 47% Qualification emphasizes the reading with an original style aimed at a men’s Degree 67% target (the same of Il Sole 24 Ore) of higher quality. Geographic Areas North West 42% North East 19% Centre 21% South e Island 18% 196.000 COPIES (Source: Publisher. January 2017) 10 HOW TO SPEND IT What is true luxury today? It’s time. Time to look , to covet, to choose. It’s time to personalize. How to spend it is the pleasure of spinning your own story through your own tastes. Travel, fashion, beauty, design, shopping as a choice of fulfillment, but also as sensorial, emotional and personal distinctiveness. Who am I? What do I want? But, most of all, what do I like? Beauty is a dimension to experience. FREQUENCY Monthly The best things are those that fit me perfectly. Things that identify CIRCULATION 196.000 me, that speak my language, that bring me joy, pleasure and well- (in newsstand each first Friday of the month) READERSHIP being, things that embody sophistication rather than 500.000 readers* standardization. *SourceJFK 2016 11 24 HOURS 24 Hours is the quarterly magazine completely dedicated to the world of watches, and it is written in two languages English and Italian to be distributed in all contexts more important at an international level related to the world of watchmaking. Gender Male 70% Female 30% A unique product in the Italian publishing dedicated to the demanding and high-target Il Sole 24 Ore the world, has always AgeAge: average 40 years Superior sociosocio- ---economiceconomic been particularly attentive and interested in this specific classclass:: 70% segment. 40.000 COPIES (Source: Publisher) 12 SANITA’ Il Sole 24 ORE Sanità is the only weekly with an economic and regulatory perspective on healthcare in Italy Content: regulatory, economic and management topics from the healthcare world. Updates on developments in social security. Pharmaco-economics 27,000 PAID SUBSCRIPTIONS 37,800 AVERAGE COPIES CIRCULATION 57,240 AVERAGE READERS TABLOID FORMAT: pink Sole 24 ORE paper 13 STUDIO Real luxury nowadays is the time we manage to devote to GenderGender. Male 55% , Female 45% ourselves. Studio offers a mix of content and aesthetics to AgeAge: average 25-45 years provide its readers with an absorbing personal, original and high- Superior sociosocio- ---economiceconomic classclass: : 75% quality experience. ProfessionalsProfessionals: 40% STUDIO is contemporary, influential, relevant and recognisable. It DegreeDegree: 85% focuses on current affairs, culture and lifestyles. The things that Geographic AreasAreas: 55% Nord, 25% people talk about, selected, explained and described by our Centre, 20% South writers, photographers and illustrators. The quarterly publication is available at newsstands and on iPad, 21.000 COPIES and is online every day at rivistastudio.com and on the social Rivistastudio.it 210.000 u.u. networks; it is live at Studio in Triennale and other events. 335.000 page views Source: Publisher 14 11 UNDICI is a unique multimedia product, a football and sport vertical GenderGender. Male 79% , Female 21% with high-level tone and positioning. In-depth. Polished. Influential. AgeAge: average 25-45 years - 49% A multi-faceted product: a two-monthly magazine, an online daily at Superior sociosocio- ---economiceconomic classclass: : 75% rivistaundici.com, a series of social accounts updated in real time, a ProfessionalsProfessionals: 40% workshop of ideas for TV, a live dimension with appointments during DegreeDegree: 85% Studio in Triennale, and the organisation of live in-depth sports Geographic AreasAreas: 45% Nord, 35% debates. Centre, 20% South The magazine’s coverage of football and sport is well above average with exclusive interviews, personalities, stories, reports and business 21.000 COPIES Rivistastudio.it models dedicated to Italian and international football. 52.000 u.u. 87.000 page views Source: Publisher 15 L’IMPRESA L’IMPRESA is a monthly magazine on management of GRUPPO 24 ORE, founded in 1959 and managed by the same group. The magazine explores topical issues related to the world of managers and offers insights into relevant key themes. Generous space is dedicated, as always, to the themes of skills and management training. L’Impresa has an informative slant enhanced by catchy graphics, and displays information in a clear and understandable way. 40,000 COPIES (SOURCE: PUBLISHER) 4RADIO. GENERAL OVERVIEW RADIO 24, listeners profileprofile. ... 17 RADIO 24, THE ONLY The first and only news & talk radio station in Italy, widely AVERAGE DAILY LISTENERS: distributed across the whole country. A unique kind of information 2.011.000 NEWS&TALKS HEAVY LISTENERS: – always at the service of the listener – combined with a multi 187.000 RADIO IN ITALY. theme planning: Radio 24 approaches a large variety of interests: Source: Radiomonitor 2016 I semester current affairs, economics, or finance, as well as home and family issues, jobs, sports, entertainment, culture, leisure, and all the information you need in your professional and everyday life. ( 78% 22% 31% 38% MAN WOMEN Degree High School 21% 41% 20% 26% Imprenditori, dirigenti, 35 –––54 yrsyrsyrs 55 –––64 yrsyrsyrs > 64 yrsyrsyrs liberi professionisti THE INTERNATIONAL 5OFFER. OVERVIEW GENERALE I Mezzi. 19 Global audience: 1.502.105 Circulation: 124.043 5. CirculationWW:: 222,079 THE Global print audience: INTERNATIONAL Circulation: 292.607 copies 370.300 Circulation: 69.931 BUSINESS Global audience Global print audience 2 Our print offer of International 560.000 01.500 media. Circulation: 125.172 Circulation: 75.000 To meet the 360 ° customer communications needs, System 24 has Circulation100.786 expanded its editorial offering with a 377.466 copies selection of international media of (Mon-Sat. 568.365 Sun) 1.234.500 readers excellence, and exclusive: important (Mon-Sat. 1.774.300 Sun). publishing market leader in its reference country characterized by readers with the MORNING EDITION: Total Circulation: 3,169,211 copies daily (*Includes Print and Online Paid Users) highest level and with high purchasing Print Circulation 2,739,027 copies daily (ABC Japan, June 2015) AFTERNOON EDITION: power. Circulation : 1,387,085 copies daily (ABC Japan, June 2015) 20 UU 11.500.000 FT WEB APP NZZNZZ....CHCHCHCH PV83.000.000 5. UU 291.712 UU 956.000 PV 19.033.001 PV 45.802.000 THE PV 30.359.000 INTERNATIONAL Unique users 215.000 UU 2.705.000 Page views 650.000 BUSINESS Visits 280.000 APP HTSI WEB APP Our digital international offer. UU 2.500.000 mese Unique users 15.000, PV 10.000.000 Visits 65.000 UU 4.277.000 PV 58.600.000 UU 1.364.982 PV 40.648.867 TOTAL DIGITAL UNIQUE VISITORS: Monthly Page Views (PV) 49,413,000 251million DESKTOP UNIQUE VISITORS: Monthly Unique Browsers 21,522,000 24.8 million MOBILE UNIQUE VISITORS: 32,384,000 6DIGITAL.