Why the Glamour of the Gala 76th Annual Academy Awards Doesn't Need to End After the Party Is Over...The Revlon Red Carpet Bag Continues the Glow the Morning after the Oscars!

February 23, 2004

NEW YORK--(BUSINESS WIRE)--Feb. 23, 2004--Revlon, the cosmetics leader that is synonymous with red carpet glamour and excitement, is extending Oscars-night beauty into the next day with the morning after Revlon(R) Red Carpet Bag. Created expressly for Revlon by Hollywood designers Annie Gilbert and Susan Dolmen, this chic tote in Revlon Red is brimming with products chosen to maximize fresh-faced beauty after a long night's celebration. The bag - whose design and contents value at $2,500 - will be given to this years nominees "on the red carpet" as well as to presenters such as Julianne Moore, Charlize Theron and Renee Zellweger and a select group of celebrity style makers.

This year's Revlon offerings are designed for the glamorous lifestyles of Hollywood's leading ladies. Oscar beauty calls for beautiful, look-at- me-lashes. A red carpet starlet in its own right, Revlon Lash Fantasy Mascara provides beautifully nourished, lavishly long, fantastically full lashes. And no matter how many people you kiss for congratulations or condolences, Revlon ColorStay Overtime Lipcolor will stay vibrant in shades like Keep Blushing and Ultimate Wine.

The Revlon Red Carpet Bag will include a host of new products that are bound to be award winners themselves, as well as repeat winners:

Revlon Cream Blush in Berry Flirtatious: Creamy, feather-light texture blends effortlessly with the slightest touch to add a light flush of color to cheeks.

Revlon New Complexion Bronzing Powder in Sun: Sheer bronze radiance at the sweep of a brush provides a healthy, natural-looking glow.

Revlon Super Lustrous Lipgloss in Shine City and Cherries in the Glow: Super-sexy, high-shine gloss for a mega-watt smile even after the spotlights are turned off.

Revlon ColorStay Stay Natural Concealer in Light/Medium: Dark circles from late nights disappear under cover of this concealer, which wears all day without fading or rubbing off.

Revlon High Dimension Eyeliner in Bronze Flash and Gold Flash: Providing full color impact on the first stroke, this liner gives instant luminosity for the eyes that lasts hour after hour.

Revlon Nail Enamel in Love that Red and Sheer Blossom: Instant aid for Academy Awards nail biters comes in this high-gloss polish that resists chipping and peeling.

Revlon Eyeglide Shimmer Shadow in Champagne: Twist, glide and wink your way through the day with this creamy shadow that glides on effortlessly with a shimmer.

Revlon ColorStay Eye and Lip Makeup Remover: A gentle, oil-based moisturizing cream helps dissolve longwearing eye and lip makeup and lift it away for a night of sweet dreams and clean pillows.

CONTACT: Press: Brand Building Public Relations Valerie Donati, 212-343-8917