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HIGN Conference Programme 2021.Pdf Good luck to all our charity partners for 2021 Working with over 90 hospices Helped charities generate income throughout lockdown Recycled 40 tonnes of unwanted items from landfill in 2020 Helping charities across the UK to earn more from their supporters’ donations Proud partner of: 6000+ reviews and counting 0800 022 1200 www.vintagecashcow.co.uk/fundraising CONFERENCE CHAIR’S 2021 WELCOME I am writing these We have made it through so far, and with the welcome comments for vaccine programme in full swing, there is light at conference exactly one the end of the tunnel. The future will look very year to the day from different, we will take our learnings from this day one of conference virtual world and create a new hybrid. I’m sure last year, 12 March many of us are already planning future activities to 2020. It’s also one year cross the physical/virtual divide. to the day that Boris Johnson announced The Hospice Income Generation Network will be with that COVID-19 was ‘now you every step of the way. This year we have offered a global pandemic’ and free membership for every hospice in the UK so we ‘the worst health crisis can share our experience, skills and knowledge from for a generation’. Land’s End to John O’Groats; and Derry to Great Yarmouth (not such a popular reference, but you see What a year it has been, not only for our the point I’m trying to make!). professional lives but personally too. I know of many who have had the virus or watched their loved The conference content is bursting with inspiration, ones battle with it, some of whom didn’t make it. To information and interest. You will no doubt take those of you who are bereaved or still suffering, I many action points back to your hospices so I hope send you my heartfelt wishes; I have been where you have pen and paper ready for your notes. Our you are and I know how you feel. I’m not sure any of speakers come from hospices across the UK as well us have come through this crisis unscathed but we as far and wide across the third sector, and even will survive and grow stronger, of that I am certain. though they will be presenting to you through your computer screens, I hope you ask as many As professionals we have been through much too, questions as you would when face to face. Our we’ve had to postpone or cancel events; sometimes fabulous platform Airmeet will allow you to raise with the minimum of notice. We’ve had to answer to your hand during workshops and join the speaker supporters who have questioned our decisions and on screen to ask your question and you can use the this has been tough on us all. Our shops have been chat function too. closed for months on end, yet supporters still leave donations on our doorsteps – no matter how large There will be plenty of opportunity to network with we make the signs asking them not to! Some of us your peers in the Lounge and Speed Networking have had to take furlough or have seen colleagues rooms. Please also take the time to speak with our be made redundant, all to help our hospices to Platinum Partners and Exhibitors – the conference survive financially but brings with it a feeling of can only take place at such a great price because of uncertainty for the future. the support they give! But it’s not all been bad. We have been creative, This conference is not about you being alone and we’ve launched emergency appeals, we’ve turned staring at a screen – this will be interactive and as up the dial on virtual fundraising and we’ve adapted close to a physical event as we can make it, so to working from home! Our loyal supporters have please do join in! given more than they ever have before and, in some cases, we’ve found new supporters too. I wish you the very best for conference and beyond. Christine Davies, Chair CONFERENCE WORKSHOP 2021 TIMETABLE TUESDAY 09.15 - 10.30 13.00 - 14.00 14.15 - 15.15 27 APRIL 2021 WELCOME & PLENARY WORKSHOPS WORKSHOPS Zoe Amar of Zoe Amar Digital 2A - Jodie Vaughan & Angeline Liles 3A - Claire Warner, Charity Culture How to keep your team connected of Arthur Rank Hospice Charity and Wellbeing Consultant through digital Successfully turning a Santa run Reducing isolation virtual 10.45 - 11.45 3B - Jane Montague of WORKSHOPS 2B - Sarah Cash of Jane Montague Consultancy 1A - Dan Fletcher and Emma Dove House Hospice Protecting your Brand Ullmann of Moore Kingston Smith Diversification in retail and trading. Fundraising & Management From Re-Use Shops and Prison 3C - Anthony Hayman & Yitzi Bude of How Coronavirus has and is changing Workshops to Nursery Schools! Noah’s Ark Children’s Hospice fundraising as we know it £2m in 36 hours! 2C - Helen Smith of 1B - Jane Curtis of Cancer Research UK 15.30 - 15.45 The Charity Event Specialist Engaging for Life FINAL WORDS Doing events differently 2D - Peter Watson of Distract 15.45 - 16.45 1C - Emily Grint of Visufund Pivoting A Hospice Through Crisis SPEED NETWORKING You can’t put that on your website! 1D - Caroline Danks of LarkOwl & Jane Symmons of Thames Hospice The Big Gift Playbook WEDNESDAY 09.15 - 10.30 13.00 - 14.00 14.15 - 15.15 28 APRIL 2021 WELCOME & PLENARY WORKSHOPS WORKSHOPS Jonathan Cook of Insight-ful 5A - Stephen George of 6A - Rachel Beer, Fundraising What a year that was Good Leaders Consultant, Creative and Trainer Power of legacy conversations and Richard Collings, Digital and 10.45 - 11.45 Database Consultant WORKSHOPS 5B - Zoe Amar of Zoe Amar Digital Fundraising in Turbulent Times 4A - Polly Middlehurst of The 7 big digital fundraising MFORMEDIA questions 6B - Nick Burne of GivePanel Smallscreen Masterclass Why Facebook Challenges are 5C - Jonathan Cook of Insight-ful raising millions 4B - Alicia Granger of Hospice lotteries - who are our very Alicia Granger Fundraising best players, how can we identify 6C - Caroline Waters and Kate Using a project-based approach to them, how can we retain them & Jenkinson of Legacy Foresight secure core funding how can we recruit them? Virtual and hybrid in-memory events in a post pandemic world 4C - Rachel Beer, Fundraising Consultant, Creative and Trainer 6D - Sarah Goddard of and Michaela Clements and Hannah Fundraiser Sarah Liles of St Catherine’s Hospice Sticky storytelling Putting supporters first during the pandemic 15.30 - 15.45 FINAL WORDS 4D - Robin Osterley of Charity Retail Association 15.45 - 16.45 The role of charity shops in SPEED NETWORKING generating income for hospices – and in doing so much more as well THURSDAY 09.15 - 10.30 13.00 - 14.00 14.15 - 15.15 29 APRIL 2021 WELCOME & PLENARY WORKSHOPS AWARDS! Richard Docwra 8A - Geoffrey Barnes of Life – and how to think about it North East Lincolnshire Council 15.30 - 15.45 The Coronavirus pandemic- past, FINAL WORDS 10.45 - 11.45 present and future WORKSHOPS 15.45 - 16.45 7A - Sarah Goddard of 8B - Julie Roberts of SPEED NETWORKING Fundraiser Sarah More Strategic UK Thanking in style How to walk in the shoes of your supporters 7B - Jane Montague of Jane Montague Consultancy 8C - Rob Woods of Bright Spot Know your Corporate Partnerships Transform your corporate pipeline 7C - Sally Swann of MuchLoved, 8D - Paul Banton of Ruddocks Jackie Smith of Greenwich & Bexley Simply Sustainable Community Hospice & Emma Bowles of Ellenor Maximising In-Memory income from Tribute Funds 7D - Catherine Shuttleworth of Savvy Marketing Agency Changes in shoppers’ behaviours FRIDAY 09.15 - 10.30 13.00 - 14.00 14.15 - 15.15 30 APRIL 2021 WELCOME & PLENARY WORKSHOPS WORKSHOPS Richard Spencer of About Loyalty 10A - Jane Thompson of 11A - Julie Roberts of How to beat your income and St Luke’s Cheshire Hospice More Strategic UK support targets this year Mass participation events in 2021 Event Fundraising Success 10.45 - 11.45 10B - Prof. Jen Shang of Institute 11B - Amelia Chambers of WORKSHOPS for Sustainable Philanthropy and St Barnabas Hospice Lincs and 9A - Rob Woods of Bright Spot Sinead Thomas of Children’s Stephanie Henderson of Distract Harnessing the new possibilities Hospices Across Scotland How to Use Digital Media to Drive during and after the pandemic How to Love Your Donors During the Engagement and Hospice Income Aftermath of Covid-19? 9B - Helen Trenchard, Fundraising 11C - Mike Bartlett of strategist, trainer and interim 10C - Clare Sweeney of Julia’s House Children’s Hospice leader and Katie Mitchell of John Keepace Consultants Top 10 Ways to get your Leadership Taylor Hospice Memories made into lasting legacies Team involved in your major donor 6 signs of hope for hospice fundraising programme - and why fundraising 10D - Rob Woods of Bright Spot you need to Story Telling Techniques That 9C - Claire Warner, Charity Culture Inspire High Value Giving 11D - Garry Wilkinson of and Wellbeing Consultant Vintage Cash Cow Hospice Fundraiser Wellbeing - Shops Re-thought? Maximising charity Oxymoron or Obtainable? retail income in a post-covid UK. 9D - Colette Norman of Hospice 15.30 - 15.45 Lotteries Association (HLA) and FINAL WORDS LOROS Hospice and Paula Fogg of HLA and St Clare Hospice 15.45 - 16.45 Lottery v Raffles. Are they the same? SPEED NETWORKING CONFERENCE TUESDAY 2021 27TH APRIL PLENARY » How to keep your team connected through digital 9.15-10.30 Facilitator Name Company Facilitator biography Zoe Amar Zoe Amar Digital Zoe Amar is widely regarded as one of the charity sector’s leading digital Subject area Audience level experts.
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