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Manufactory Soda Fountain 81.. Candy Shop

Ghirardelli

Vanilla TWIN PEAKS sip it by the mugful .70¢ Strawberry A famous San Francisco landmark. Twin Peaks of chocolate and ... rich, delicious ...... Chocolate vanilla , topped with marshmallow and chocolate Rocky Road and hidden under a blanket of fog. Dig in and 1.45 take a peek ...... ~ Bittersweet Chocolate Toasted Almond .75¢ GOLDEN GATE BANANA SPLIT Turki§h Coffee ...... J1i1111 The longest span of goodness in town. vnocolate, strawoerry ana ll--nl Check Ice Cream and Topping vanilla ice cream topped with chocolate, strawberry and pineapple Wanted On Order Blank. syrup. A banana bridge rises above the whipped cream fog. Open 1.75 Chocolate up that Golden Gate! ...... liB Strawberry STRIKE IT RICH Marshmallow Pineapple The famous gold country of California inspired this goodie. Three Butterscotch ...... 1.35 . !Ia .. . tall and cool marshmallow-covered mountains with a rich Chocolate Ghirardelli river running 'round them. Loaded with 1.45 Hot ...... 1.AS. - Vanilla nuts and Ghirardelli chocolate nuggets. Dig for 'em ...... llllli Pineapple 1.00 Strawberry ...... liD "THE ROCK" Goodness Shake Famous Alcatraz emerges from San Francisco Bay. Ours is a vanilla ice cream island in a whipped cream bay. It's armored with a shell of 1.45 I~ ~I Ghirardelli chocolate. Break in!...... _ . .. made with pure ice cream "EMPEROR NORTON" Chocolate Goblet ringed with bananas and cherries. Two big scoops of vanilla Vanilla ltDmNI ice cream, hot chocolate fudge and whipped cream. Topped with 1.75 Strawberry 1.1~ Pineapple ...... - Root Beer ...... ·.46¢· ~ nuts...... ~ Root Beer Float ...... ·.76¢· ~ MALTS (same flavors) ... . 10¢ extra Coca Cola ...... ·.46¢· lllim NO SUBSTITUTION OF ICE CREAM OR TOPPING ON ABOVE. 7- UP ...... 45¢. am

CODE 101 ENJOY READING ABOUT CHOCOLATE ON THE OTHER SIDE Chocolate Manufactory History and Lore

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The is as rich in Everything about the cacao tree is When poured into molds and ;:tllowed to ture is then " kneaded" for many hours lore as the flavor of the cacao bean itself. colorful. Leaves are large and glossy, red harden, the resulting become a in a " machine." This kneading The Spanish conquerors found the when young and green when mature. familiar baking ingredient- unsweetened action aerates the mixture and helps beans used as money in ; and Tiny pink or white blossoms cluster or bitter chocolate. develop the flavor of the chocolate. chocolate was the royal drink of the together on the branches. The fruit, which Result? That velvety smooth, wonderfully Aztecs as well as the Incas of Peru. It is will eventually be converted into choco­ How Cocoa Powder Is Made rich Ghirardelli chocolate flavor. said that the legendary Emperor late and cocoa, appears as green or Montezuma drank only chocolate in his is the basic ingredient maroon pods 8" to 15" long on the trunk After "conching," the mixture at last goes golden ceremonial goblets. of all chocolate and cocoa products. of the tree. When the pods ripen, they into molds to be formed into the shape are picked and broken open. Inside are It contains a unique and flavorful food Columbus first brought cacao beans back element, . To make cocoa of the completed product. A variety of the "seeds" or cacao beans- anywhere size and shape molds are used-from 10¢ to Spain from the new world. But it was from 20 to 50 per pod. These are scooped powder, the chocolate liquor is pumped a later Spanish explorer, Hernando Cortez, into hydraulic presses where pressure is size to large 10 pound out, dried in the sun and later placed block size. As a final step, the chocolate who introduced chocolate as a hot in bags and shipped to market. applied and a portion of the cocoa beverage, sweetening it with cane butter is pressed out. What is left after passes through a refrigerator and when l and vanilla. ,The drink soon became a tf)e removal of cocoa butter is a hard cold the bar drops out of the mold. The chocolate is then wrapped in waxed favorite with the Spanish court- and How Ghirardelli Chocolate Is Made of pressed cocoa. The hard cake is paper or foil and packaged for sale. · prized so highly that they kept the method All the skill and finesse of a master chef placed in a Melanguer. This machine, of preparation a secret from the rest of goes into making Ghirardelli chocolate. with its huge granite rollers, pulverizes the Europe for more than a century. First step, of course, is to roast the beans. cocoa until it becomes a powder. Some High in Nutrition cocoa powder is sold to dairies, bakeries They are placed in large rotary ovens Ghirardelli Chocolate and Cocoa However, the popularity of chocolate did · and food manufacturers to use as a where the beans turn over and over possess food value of a very high order. spread ... from Spain to France, eventually flavor; some is mixed with sugar and until they get that famous Ghirardelli A Chocolate bar, for example, to England and through the rest of Europe processed into instant drink mixes; some complexion-a rich, even brown. During contains significant amounts of vitamin A, . . . and then back again to the new world. is made into chocolate . - the 1 V2 to 2 hours roasting time, a protein .and minerals. Important amounts wonderful chocolate aroma fills the room. Cacao is the Spanish word (derived from of riboflavin (vitamin B2) and vitamin D How Ghirardelli Makes Delicious the Aztec "cacaucatl") usually accepted are also present. And, of course, choco­ as the name for the chocolate tree and After cooling, the beans pass to a "Eating Chocolate" late is an excellent source of fuel-energy. its beans - though we more regularly use machine called a "Cracker and Fanner." While cocoa is made by removing some of Soldiers carry chocolate with them in the English version - cocoa. The trees It cracks the beans and removes the the cocoa butter, eating chocolate is their survival kits and athletes take grow best in hot, rainy climates near the thin shells. Fans blow away the husk from made by adding it. Cocoa butter, sugar nourishment from chocolate during Equator, and although they may reach the meat or " nibs." and a little vanilla are combined with the periods of long exertion. heights of 40 feet or more, the trees are chocolate liquor and ground together, usually cut back to 16 to 25 feet to The cocoa nibs are fed into a mill where making a heavy paste. Adding the cocoa Best of all, Ghirardelli Chocolate is produce better beans. Today, the cacao they are crushed between flat stones butter enhances the flavor and improves wonderfully delicious. It adds variety to tree is cultivated principally in the West encased in steam-heated iron shells. The the texture and smoothness of the your meals. It contributes to the pleasure Indies, South and Central America and in heat melts the crushed nibs and a rich, chocolate. In making , whole of living. Mostly though, it's just plain the tropical forests of West Africa. dark "chocolate liquor" flows from the mill. condensed milk is also added. The mix- good to eat.

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1849. San Francisco. An explosive century In the mid-80's another son of Italy found tube candy called Flicks in pantries Today Golden Grain and Ghirardelli glittered in a miner's pan at Sutter's the Golden Gate. Domenico DeDomenico throughout the western states. In those products are made in a huge manufactur­ Creek. The first pains of growth were felt brought the new world a century-old same cupboards were macaroni, ing complex on the eastern shores of in the sinking of a golden spike in Utah .. . family experience in the art of pasta­ spaghetti, and noodles from the burgeon­ San Francisco Bay. Here, _Ghirardelli's in the whirl and waste of its Barbary making. He put it to work in a 'tiny - ing Golden Grain company. famous quality chocolate and Golden Coast ... in a windswept onslaught of one: press factory just blocks away from Gr!!i~ spaghetti, macaroni, noodle, ten thousand sailing ships. the massive red brick tower of Ghirardelli. A few years later, the Rice-a-Roni cable ,.Bi.c~"Roni anq_s,tjr-N-Serve one pa]l Here, Golden Grain Macaroni products car bell rang on the television screens dinners are packaged and shippea to Out of Italy, into South America, through were born.- of the nation and Golden Grain pioneered all corners of the globe. the Golden Gate, came Domingo a convenience food trend that included Ghirardelli. A merchant by trade, he soon The sons of Domingo and Domenico a wide range of flavorful macaroni dishes. But, the Ghirardelli Chocolate Manu­ set up tent stores to supply the gold- fulfilled their fathers' wildest dreams. factory, still in its century-old site, hungry hordes in the Sierras. But he continues to send its rich aroma through nurtured a dream. He had found a product The young twentieth century found In 1962, the 110 year old Ghirardelli the old red brick factory buildings of of the Western World in the lush hills of c; Ghirardelli's Stone Ground Chocolate, Chocolate Co. became a division of the what is now . Guatemala. Chocolate! \ Eagle Brand Baking Bars and a popular Golden Grain Macaroni Co.

SOME DELICIOUS CHOCOLATE EATING ON THE OTHER SIDE ~~\\DERBt. ~ CHECK YOUR ~~ ~ORDER 81. PRESENT ~ TO CASHIER -FOR PAYMENT-

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1\MYOUCHECK HERE TOT~~-HERE Ghirardelli Old Creamery Ice Cream Vanilla Strawberry Chocolate Rocky Road Chocolate Chip Bittersweet Chocolate Toasted Almond Turkish Coffee High Sierra Sodas Vanilla Pineapple Chocolate (with vanilla ice cream) All Chocolate (with chocolate ice cream) Strawberry (with vanilla ice cream) Strawberry (with strawberry ice cream) Old Favorites Root Beer Root Beer Float Coca Cola 7-UP Nob Hill Twin Peaks Golden Gate Banana Split Strike It Rich "The Rock" "Emperor Norton" Ghirardelli Hot Chocolate I Sip it by the mugful Bonanza Sundaes Check the ice cream and topping wanted. ICE CREAM TOPPING Chocolate Chocolate Strawberry Strawberry Vanilla Marshmallow Toasted Almond Pineapple Chocolate Chip Butterscotch Bittersweet Choc. Hot Fudge Turkish Coffee Rocky Road Goodness Shakes Vanilla Pineapple Chocolate (made with vanilla ice cream) All Chocolate (made with chocolate ice cream) Strawberry (made with vanilla ice cream) Strawberry (made with strawberry ice cream) Goodness Shake with Malt -10¢ Extra ~check here

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