Table of Contents by Volume

Preface...... lvi

User’s Guide...... lxvii

Acknowledgment...... lxix

About the Editor...... lxx

Volume I

Section 1: Accounting, Finance, and Economics

Managerial Accounting and Organizational Performance: Evidence From Romanian Healthcare Companies...... 1 Ionica Holban, European Academy of the Regions, Belgium Sorinel Căpuşneanu, Dimitrie Cantemir Christian University of , Dan Ioan Topor, 1 Decembrie 1918 University, Romania Vasile Burja, 1 Decembrie 1918 University, Romania Loredana Elena Comănescu, Valahia University, Romania

The Potential Role of Intellectual Capital in the Process of Accounting Convergence...... 12 Ionica Oncioiu, Titu Maiorescu University, Romania

Manipulating Business Performances by Creative Accounting...... 24 Ionica Oncioiu, Titu Maiorescu University, Romania Traian Ovidiu Calotă, Titu Maiorescu University, Romania Alin Eliodor Tănase, Titu Maiorescu University, Romania

A Survey on Forensic Accounting...... 35 Roseline Oluwaseun Ogundokun, Landmark University, Omu Aran, Nigeria Opeyemi Eyitayo Ogundokun, Agricultural and Rural Management Training Institute, Ilorin, Nigeria

The Necessity of Acting in the Public Interest: Corruption and Fraud in the Public Sector...... 45 Tuğba Uçma Uysal, Muğla Sıtkı Koçman University, Turkey Ceray Aldemir, Mugla Sitki Kocman University, Turkey   

Technical Efficiency Through Innovative Methods and Estimations in Financial Markets...... 55 Aikaterini Kokkinou, Higher Military Academy, Greece

Financing Digital Innovation for Sustainable Development...... 71 Danilo Piaggesi, Knowledge for Development (K4D), USA Helena Landazuri, Knowledge for Development (K4D), USA

Auction-Based Pricing in Cloud Environment...... 86 Branka Mikavica, Faculty of Transport and Traffic Engineering, University of Belgrade, Serbia Aleksandra Kostic-Ljubisavljevic, Faculty of Transport and Traffic Engineering, University of Belgrade, Serbia

Taking a Peek Behind the Corporate Finance in China...... 98 Rodica Gherghina, The Bucharest University of Economic Studies, Romania Ioana Duca, Titu Maiorescu University, Romania Gabriela Claudia Oncioiu, Titu Maiorescu University, Romania

Financial Education...... 110 Sergio Camisón-Haba, Universitat de València, Spain

An Overview of Diversities in the Use of the Profit and Loss Statement...... 124 Ionica V. Oncioiu, The , Romania Traian Ovidiu Calotă, Titu Maiorescu University, Romania Alin Eliodor Tănase, Titu Maiorescu University, Romania

Neuroeconomic Perspectives for Economics...... 135 Torben Larsen, University of Southern Denmark, Denmark

The Dynamics of Demographic and Macroeconomic Variables in India...... 152 Sovik Mukherjee, St. Xavier’s University, India

The Economics of Unemployment...... 170 Jennie Larry Johnson, University of North Texas, USA Adil A. Khan, University of North Texas, USA

The Role of Technology in Thana-Capitalism...... 181 Maximiliano Emanuel Korstanje, , Buenos Aires, Argentina

Section 2: Business and Organizational Development and Research

Organizational Policy Learning and Evaluation Using Monte Carlo Methods...... 195 Clement Leung, Chinese University of Hong Kong, China Nikki Lijing Kuang, University of California, San Diego, USA Vienne W. K. Sung, Hong Kong Baptist University, Hong Kong 

Understanding Organizational Development With a Continuum of Care Model...... 209 Jaimie Jo Wai Chan, Yee Hong Centre for Geriatric Care, Canada Maria Chu, Yee Hong Centre for Geriatric Care, Canada Kwong Yuen Liu, Yee Hong Centre for Geriatric Care, Canada

Does the Organizational Change Induced by the Pre-Implementation of an IS Proceed as a Planned Process?...... 219 Amira Sghari, PRISME Laboratory (LR18ES24), Faculty of Economics and Management, , Tunisia Jamil Chaabouni, SESAME University, Tunis, Tunisia Serge Baile, Toulouse Business School,

Automating the Generation of Test Items...... 233 Hollis Lai, University of Alberta, Canada Mark Gierl, University of Alberta, Canada

Organizational Knowledge and Administration Lessons From an ICT4D MOOC...... 245 Leila Goosen, University of South Africa, South Africa

Preferences, Utility, Value-Driven Modeling, and Decision Support...... 262 Yuri P. Pavlov, Institute of Information and Communication Technologies, Bulgarian Academy of Sciences, Bulgaria Rumen D. Andreev, Institute of Information and Communication Technologies, Bulgarian Academy of Sciences, Bulgaria Valentina T. Terzieva, Institute of Information and Communication Technologies, Bulgarian Academy of Sciences, Bulgaria Katia A. Todorova, Institute of Information and Communication Technologies, Bulgarian Academy of Sciences, Bulgaria Petia I. Kademova-Katzarova, Institute of Information and Communication Technologies, Bulgarian Academy of Sciences, Bulgaria

A Nemetic Model for Transmedia Organizational Literacy...... 279 Ray Gallon, The Transformation Society, France Maria Nieves Lorenzo Galés, The Transformation Society, Spain Michael Josefowicz, Printernet, New York, USA

The Organizational Culture in the Days Post 9/11: A Critical Insight...... 294 Maximiliano Emanuel Korstanje, University of Palermo, Buenos Aires, Argentina

The Diversity Paradox...... 305 J. Jacob Jenkins, California State University, Channel Islands, USA

Fab Labs: A Place for Innovation, Collaboration, and Creation?...... 317 Diane-Gabrielle Tremblay, University of Quebec, Canada Arnaud Scaillerez, University of Moncton, Canada 

The Role of Networks in Local Governance...... 327 Eugenio Salvati, University of Pavia, Italy

The Relationship Between Performance Measures and Overall Performance in the Manufacturing Environment...... 341 Raman Kumar, Chandigarh University, India Harwinder Singh, Guru Nanak Dev Engineering College, India

A Model for Success in Agribusiness in the Portuguese Context...... 355 Carla Sofia Vicente Negrão, ,

Section 3: Business Digital Economy and Knowledge

The Business Transformation Framework on Knowledge and Intelligence-Driven Development (KIDD)...... 373 Antoine Trad, IBISTM, France Damir Kalpic, Faculty of Electrical Engineering and Computing, University of Zagreb, Croatia

Continuous Assurance as Digital Transformation Enabler of Audit, Risk Management, and Business Compliance...... 392 Rui Pedro Figueiredo Marques, ISCA, University of Aveiro, Portugal

The Risk Assessment Enhancement Process at the Federal Deposit Insurance Corporation...... 407 Rania Mousa, University of Evansville, USA

Artificial Intelligence as an Enabler for Developing Business Systems...... 421 N. Raghavendra Rao, FINAIT Consultancy Services, India

Exploring the Possibility of Managing Knowledge With Business Process Management Software (BPMS)...... 433 Alicia Martin-Navarro, INDESS, University of Cádiz, Spain María Paula Lechuga Sancho, INDESS, University of Cádiz, Spain José Aurelio Medina-Garrido, INDESS, University of Cádiz, Spain

ICT Measurement From Information Society to Digital Economy...... 448 Gulnara Abdrakhmanova, National Research University Higher School of Economics, Russia Leonid Gokhberg, National Research University Higher School of Economics, Russia Alexander Sokolov, National Research University Higher School of Economics, Russia

Organizational Knowledge of Digital Economy in Transformation, in Big Data, and in Internet of Things...... 463 Vardan Mkrttchian, HHH University, Australia Serge Chernyshenko, Open University for the Humanities and Economics, Russia 

Augmenting Organizational Knowledge Management Using Geographic Information Systems...... 477 Colbert Mutiso Jackson, University of the Witwatersrand, South Africa Dickson Kinoti Kibetu, Chuka University, Kenya

Data Science for Business Analytics and Business Intelligence...... 495 Matthias Lederer, International School of Management (ISM), Munich, Germany Patrick Schmid, International School of Management (ISM), Munich, Germany

Big Data, Data Management, and Business Intelligence...... 509 Richard T. Herschel, Saint Joseph’s University, USA

 Human Face to Data as a Contemporary Approach to Decision Making in the Development Sector...... 520 Ishret Binte Wahid, CARE, Bangladesh Mohammad Raquibul Hasan, CARE, Bangladesh Walter Mwasaa, CARE, Bangladesh

Volume II

Data Discovery Systems for Not-for-Profit Organizations...... 536 Joanna Palonka, University of Economics in Katowice, Poland

Agile Stage-Gate Hybrid Framework for New Product Development...... 549 Fotis C. Kitsios, University of Macedonia, Greece Maria Kamariotou, University of Macedonia, Greece

Section 4: Business Information Systems

Research Trends in Information Systems From the Management Discipline Based on Co- Occurrence Analysis...... 565 Beatriz Forés, Universitat Jaume I, Spain Rafael Lapiedra, Universitat Jaume I, Spain José-María Fernández-Yáñez, Universitat Jaume I, Spain

Organizations Operating in Real Time (Real-Time Enterprise) and the Role of IT as a Tool Supporting Their Management Systems...... 582 Jerzy Kisielnicki, Faculty of Management, University of Warsaw, Poland Marek Michal Markowski, Faculty of Management, University of Warsaw, Poland

Interfacing Communication and ICTs in a Divisionalised Structure: Effects on Good Governance... 597 Toyosi Olugbenga Samson Owolabi, Lagos State University, Nigeria Godspower Godwin Itemeh, Ekiti State University, Nigeria

Information Technology in Mining Services Applications...... 615 Pankaj Kumar Mishra, CSIR-Central Institute of Mining and Fuel Research, Dhanbad, India 

An Approach for Estimating the Opportunity Cost Using Temporal Association Rule Mining and Clustering...... 631 Reshu Agarwal, Department of Computer Science, G. L. Bajaj Institute of Technology and Management, Greater Noida, India

Systems, Services, Solutions of the Public Cloud...... 644 Eduardo Correia, Ara Institute of Canterbury, New Zealand

Hatchery Unit and Six Sigma Methodology...... 653 Asawaree Anand Hable, MAEER’s Maharashtra Institute of Pharmacy, India Jaydip Rokade, Central Avian Research Institute, India Monika M., Central Avian Research Institute, India Gopi M., Central Avian Research Institute, India

Designing a Business Analytics Culture in Organizations in India...... 670 Tanushri Banerjee, Pandit Deendayal Petroleum University, India Arindam Banerjee, Indian Institute of Management, Ahmedabad, India

Review and Evaluation of Systems Supporting Data Journalism...... 679 Georgios Vassis, Hellenic Open University, Greece Dimitrios G. Margounakis, Hellenic Open University, Greece Efthimios Tambouris, University of Macedonia, Greece

From the Data to the Statistical Analysis of Football: The Case of the Italian Serie A League...... 695 Alessio Drivet, Geogebra Institute of Turin, Italy

Automatic Detection of Semantic Clusters in Glossaries...... 711 Marcela Ridao, Universidad Nacional del Centro de la Provincia de Buenos Aires, Argentina Jorge Horacio Doorn, Universidad Nacional del Oeste, Argentina & Universidad Nacional de Tres de Febrero, Argentina

An Improved Monkey Search Algorithm to Solve the Flexible Job Shop Scheduling Problems With Makespan Objective...... 728 Mariappan Kadarkarainadar Marichelvam, Mepco Schlenk Engineering College, India Geetha M., Kamaraj College of Engineering and Technology, India

MDTF: A Most Dependent Transactions First Priority Assignment Heuristic...... 742 Sarvesh Pandey, Madan Mohan Malaviya University of Technology, India Udai Shanker, Madan Mohan Malaviya University of Technology, India

Section 5: Business Policy, Ethics, and Law

What Is a P2P Business Model?...... 758 Djamchid Assadi, Burgundy School of Business, France 

Strategic Foresight Tools for Planning and Policy...... 775 Barbara Jane Holland, Brooklyn Public Library, USA

The Influence of Technology on the Strategic Planning Process...... 798 Martin K. Mayer, The University of North Carolina at Pembroke, USA Michael L. Martin, Town of Cary (NC) Fire Department, USA

Viability of the Sustainable Development Ecosystem...... 812 Jay Hays, Independent Researcher, Brisbane, Australia Hayo Reinders, King Mongkut’s University of Technology Thonburi, Thailand

Corporate Social Responsibility, Irresponsibility, and Citizenship...... 830 Duane Windsor, Rice University, USA

Corporate Social Responsibility and Management in a Glocal Context...... 847 Maria Luísa Silva, , Portugal Marc M. Jacquinet, Universidade Aberta, Portugal Ângela Lacerda Nobre, CICE, Instituto Politécnico de Setúbal, Portugal & CEFI, Universidade Católica Portuguesa, Portugal

Enriching Organisational Knowledge of Corporate Social Responsibility From the Traditional African-Nigerian and Islamic Religion Perspectives...... 860 Lukman Raimi, American University of Nigeria, Nigeria Abdussalam Aljadani, Taibah University, Saudi Arabia

Understanding Corporate Social Responsibility of Commercial Banks in Nepal...... 874 Raghu Bir Bir Bista, Tribhuvan University, Nepal

What Can Organizations Do to Combat Human Trafficking?...... 887 Laura Dryjanska, Biola University, USA

A Guide to Cracking Down Cyber-Ethical Dilemmas...... 900 Wanbil William Lee, The Computer Ethics Society, Hong Kong & Wanbil & Associates, Hong Kong

Algorithms and Bias...... 918 Julie M. Smith, University of North Texas, USA

Gender and Urban Local Government in Bangladesh...... 933 Fardaus Ara, Rajshahi University, Bangladesh

Section 6: Business Technological Innovations

ICT, Smart Systems, and Standardization...... 950 Kai Jakobs, RWTH Aachen University, Germany 

 Digital Organizations Enhancement With Information and Operational Technologies Convergence...... 966 Fjodor Ruzic, Institute for Informatics, Zagreb, Croatia

Network Organizations as a Catalyst for Innovation...... 982 Olga I. Sobolewska, Warsaw University of Technique, Poland Jerzy A. Kisielnicki, Warsaw University, Poland

How IT-Enabled Dynamic Capabilities Add Value to the Development of Innovation Capabilities.. 999 Rogier van de Wetering, Open University, The Netherlands Maaike Besuyen, Albert Heijn, The Netherlands & Open University, The Netherlands

Toward a Fitness Landscape Model of Firms’ IT-Enabled Dynamic Capabilities...... 1017 Rogier van de Wetering, Open University, The Netherlands Rik Bos, Open University, The Netherlands

Vertical Integration in Content Provisioning With Cloud Migration...... 1031 Branka Mikavica, Faculty of Transport and Traffic Engineering, University of Belgrade, Serbia Aleksandra Kostic-Ljubisavljevic, Faculty of Transport and Traffic Engineering, University of Belgrade, Serbia

Impact of Management Automation on the Processing of Business Information...... 1045 Alicia Martín-Navarro, INDESS, Spain & University of Cádiz, Spain María Paula Lechuga Sancho, INDESS, Spain & University of Cádiz, Spain Paula Algaba Berro, University of Cádiz, Spain

Management Support Systems Type Business Intelligence (BI) and Factors Determining Their Implementation...... 1059 Jerzy Kisielnicki, Warsaw University, Poland Anna Maria Misiak, Warsaw University of Technology, Poland

REA-Semantic Teaching in the Accounting Information Systems (AIS) Courses...... 1075 Husam A. Abu-Khadra, Roosevelt University, USA Shamsul I. Chowdhury, Roosevelt University, USA

Volume III

Embodied Conversation: A Personalized Conversational HCI Interface for Ambient Intelligence.. 1091 Andrej Zgank, University of Maribor, Slovenia Izidor Mlakar, University of Maribor, Slovenia Uros Berglez, University of Maribor, Slovenia Danilo Zimsek, University of Maribor, Slovenia Matej Borko, A1 Slovenija, Slovenia Zdravko Kacic, University of Maribor, Slovenia Matej Rojc, University of Maribor, Slovenia 

Integrated Electronic HEI Performance Management...... 1108 Teay Shawyun, King Saud University, Saudi Arabia

Integrating Big Data Technology Into Organizational Decision Support Systems...... 1132 Ahmad M. Kabil, University of Wisconsin-Whitewater, USA

Data Mining for Fraud Detection...... 1150 Roberto Marmo, Universita’ Pavia, Italy

Art Innovative Systems for Value Tagging...... 1163 Laurel Powell, University of North Carolina at Charlotte, USA Anna Gelich, University of North Carolina at Charlotte, USA Zbigniew W. Ras, University of North Carolina at Charlotte, USA

Section 7: Cyber and Network Security

Designing an Effective Information Security Policy for Public Organizations: ISO 27001 as a Success Framework...... 1176 Yassine Maleh, University Sultan Moulay Slimane, Morocco Mustapha Belaissaoui, Hassan 1st University, Morocco & National School of Business and Management in Settat (ENCG), Morocco

Auditor Evaluation and Reporting on Cybersecurity Risks...... 1194 Jeffrey S. Zanzig, Jacksonville State University, USA Guillermo A. Francia III, University of West Florida, USA

Threat and Risk Assessment Using Continuous Logic...... 1212 Aristides Dasso, Universidad Nacional de San Luis, Argentina Ana Funes, Universidad Nacional de San Luis, Argentina

Phishing Attacks in Mobile Platforms...... 1228 Thangavel M., Thiagarajar College of Engineering, India Yaamine A. M., Thiagarajar College of Engineering, India Nandhini J. T., Thiagarajar College of Engineering, India

Blockchain Technology and Its Applications...... 1247 Ting Wang, Indiana University South Bend, USA Liguo Yu, Indiana University South Bend, USA Yingmei Li, Harbin Normal University, China

Cyber Crime Threats, Strategies to Overcome, and Future Trends in the Banking Industry...... 1261 Atul Bamrara, Department of School Education, Government of Uttarakhand, India 

Cybersecurity Risks in Romanian Companies...... 1274 Anca Gabriela Petrescu, Valahia University, Romania Marius Petrescu, Valahia University, Romania Ioana Panagore, Valahia University, Romania Florentina Raluca Bîlcan, Valahia University, Romania

Section 8: E-Business

Emerging E-Business Models and Their Impact...... 1286 Liguo Yu, Indiana University South Bend, USA Ting Wang, Indiana University South Bend, USA

Digital Technologies in Wholesaling and Retailing...... 1297 Felix Weber, University of Duisburg-Essen, Germany

eLancing the Future Work Model: Opportunities and Challenges...... 1313 A. Mohammed Abubakar, Antalya Bilim University, Turkey

Value Network View on Digital Marketplace...... 1328 Mohammad Nabil Almunawar, Universiti Brunei Darussalam, Brunei Muhammad Anshari, Universiti Brunei Darussalam, Brunei Syamimi Ariff Lim, Universiti Brunei Darussalam, Brunei

Crowdsourcing Maturity and Its Application in Public Organization Management...... 1340 Regina Anna Lenart-Gansiniec, Jagiellonian University, Poland

Theory and Practice of Search Engine Optimization...... 1354 Dimitrios Giomelakis, Aristotle University of Thessaloniki, Greece Andreas Veglis, Aristotle University of Thessaloniki, Greece

Techniques for Developing Mobile-Friendly Web Sites...... 1368 J. Christopher Sandvig, Western Washington University, USA

Internet Banking Encounter Quality of Arab Middle East Banks: Organizational Determinants..... 1379 Yazan Khalid Abed-Allah Migdadi, Qatar University, Qatar Ola Maher Al Omari, , Jordan

Section 9: Entrepreneurship and SMEs

Entrepreneurship: Concept and Theoretical Framework...... 1394 Jose Manuel Saiz-Alvarez, EGADE Business School, Tecnologico de Monterrey, Mexico, & Universidad Católica de Santiago de Guayaquil, Ecuador

Social Entrepreneurship...... 1413 Soraya Husain-Talero, Corporacion Universitaria Minuto de Dios, Colombia Luz Dary González Cortés, Universidad de la Salle, Colombia 

Entrepreneurial Personality: To Be or Not to Be an Entrepreneur...... 1427 Brizeida R. Hernández-Sánchez, Department of Social Psychology, , Spain Jose C. Sánchez-García, University of Salamanca, Spain Alexander Ward, University of Salamanca, Spain

Entrepreneurial Education...... 1443 Sergio Camisón-Haba, Universitat de València, Spain

Designing the Future of Romanian Women Entrepreneurship: Fight and Flight...... 1457 Delia Mioara Popescu, Valahia University, Romania Ionica Oncioiu, Titu Maiorescu University, Romania Anca Gabriela Petrescu, Valahia University, Romania Marius Petrescu, Valahia University, Romania

Avatar-Based Intellectual Managing for Innovation Technologies Transfer in Nationals Entrepreneurships of Armenia...... 1468 Vardan Mkrttchian, HHH University, Australia Serge Chernyshenko, Open University for the Humanities and Economics, Russia Mikhail Ivanov, Financial University Under the Government of the Russian Federation, Russia

Understanding SME Techno-Entrepreneurship in Nigeria’s IT Clusters...... 1480 Immanuel Ovemeso Umukoro, Lagos Business School, Pan-Atlantic University, Nigeria

The ISO/IEC 29110 Software Lifecycle Standard for Very Small Companies...... 1498 Rory V. O’Connor, , Ireland

Design of a Strategic Knowledge Management Model to Evaluate Sales Growth in SMEs...... 1516 Leonardo Bermon-Angarita, National University of Colombia, Colombia Lyda Jovanna Rueda-Caicedo, National University of Colombia, Colombia

 A Theoretical Approach Exploring Knowledge Transmission Across Generations in Family SMEs...... 1531 Filippo Ferrari, , Italy

Industry 4.0: A Strategy of the European Union and Germany to Promote the Manufacturing Industries – Opportunities and Challenges of Digitization...... 1551 Immo H. Wernicke, German Government (Retired), Germany

IT Resources as Risk Mitigators: The Case of Spanish Bankrupt SMEs...... 1565 Carlos Pineiro-Sanchez, Universidade da Coruña, Spain Pablo de Llano-Monelos, Universidade da Coruña, Spain

Role of Technology Startups in Africa’s Digital Ecosystem...... 1580 Benjamin Enahoro Assay, Delta State , Ogwashi-Uku, Nigeria 

Knowledge in Science and Technology Parks...... 1598 Ricardo Martinez-Canas, University of Castilla-La Mancha, Spain Pablo Ruiz-Palomino, University of Castilla-La Mancha, Spain Maria Angeles Garcia-Haro, Open University of Cataluña, Spain

Section 10: Hospitality, Travel, and Tourism Management

Internationalization in the Hotel Industry and Modes of Entry...... 1610 Anna Sergiyvna Moskalenko, DEGEIT, University of Aveiro, Portugal Inês Cruz Reis da Silva, DEGEIT, University of Aveiro, Portugal Juliana Gonçalves, DEGEIT, University of Aveiro, Portugal Mafalda Brito, DEGEIT, University of Aveiro, Portugal António Carrizo Moreira, University of Aveiro, Portugal

Similarities and Differences Between Word-of-Mouth and Electronic Word-of-Mouth...... 1625 María Dolores Sánchez-Fernández, Universidade da Coruña, Spain Daniel Álvarez-Bassi, Catholic University of Uruguay, Uruguay José Ramón Cardona, University of the Balearic Islands, Spain

Volume IV

Mobile Culture for Tourism Communication...... 1638 Pedro Andrade, Institute of Social Sciences, Communication, and Society Research Centre, , Portugal

The Integrated Tourism Analysis Platform (ITAP) for Tourism Destination Management...... 1651 Francisco Sacramento Gutierres, Centre Tecnologic de Catalunya, Big Data, and Data Science Unit, Eurecat, Spain Pedro Miguel Gomes, EEA Grants Unit, Secretary General for Environment and Energy Transition, Portugal

Exploring Terroir Zone and Tourism Cluster Based on GIS Mapping...... 1661 Ya-Hui Hsueh, National Taichung University of Education, Taiwan

Marketing 4.0 and Internet Technologies in the Tourism Industry Context...... 1679 María Ángeles García-Haro, Open University of Cataluña, Spain María Pilar Martínez-Ruiz, University of Castilla-La Mancha, Spain Ricardo Martínez-Cañas, University of Castilla-La Mancha, Spain Pablo Ruiz-Palomino, University of Castilla-La Mancha, Spain

Destination@-Branding and Re-Branding of Ten European Capitals...... 1690 Elena Bocci, Sapienza University of Rome, Italy Annamaria Silvana de Rosa, Sapienza University of Rome, Italy Laura Dryjanska, Rosemead School of Psychology, Biola University, USA 

Rapid Changes in Approaching First-Time Destination Historical Cities...... 1709 Annamaria Silvana de Rosa, Sapienza University of Rome, Italy Elena Bocci, Sapienza University of Rome, Italy Laura Dryjanska, Biola University, USA

An Exploratory Study of In-Flight Safety Videos and Airline Marketing Strategy...... 1723 Norita Ahmad, American University of Sharjah, UAE Nawal Al Ansaari, American University of Sharjah, UAE

Model/Anti-Model Advocacy Responses to Hospitality Industry Sexual Harassment...... 1736 Jeffrey D. Brand, University of Northern Iowa, USA Gayle M. Pohl, University of Northern Iowa, USA

Section 11: Knowledge Management

Useful Organizational Knowledge via Knowledge Elicitation and Management...... 1750 Ronald John Lofaro, Embry-Riddle Aeronautical University, USA

State of the Art in Semantic Organizational Knowledge...... 1762 Mamadou Tadiou Kone, International University of Grand-Bassam, Côte d’Ivoire

Influential Factors on Reverse Knowledge Transfers in Multinational Organizations...... 1774 Rita Marques Castro, University of Aveiro, Portugal Sara Pandeirada Neves, University of Aveiro, Portugal António Carrizo Moreira, University of Aveiro, Portugal

Knowledge Harvesting Concept Paves Way for Open Innovation Initiatives...... 1790 N. Raghavendra Rao, FINAIT Consultancy Services, India

Information Overload...... 1805 Tibor Koltay, Eszterhazy Karoly University, Hungary

Big Data Analytics and Mining for Knowledge Discovery...... 1817 Carson K. Leung, University of Manitoba, Canada

 Strategies for Increasing Knowledge Translation of Evidence-Based Practice in Athletic Training...... 1831 Brittany V. Allard, Seton Hall University, USA Michelle D’Abundo, Seton Hall University, USA

Section 12: Management Science

Management Tools: From Complexity Reduction to Complexity Creation...... 1842 Mazri Chabane, INERIS, France

Strategic Thinking...... 1857 César Camisón, , Spain 

Neurostrategy...... 1876 César Camisón, University of Valencia, Spain

The Use of Design Thinking to Develop Corporate Skills and Competencies...... 1894 Lucia Maria Cuque, Pontifícia Universidade Católica de São Paulo, Brazil Joao Mattar, Pontifícia Universidade Católica de São Paulo, Brazil

Managerial Challenges of Corporate Social Responsibility in Developing Countries...... 1907 Ebrahim Soltani, Hamdan Bin Mohammed Smart University, UAE Ying Ying Liao, Hamdan Bin Mohammed Smart University, UAE Abdullah Iqbal, University of Kent, UK Farhad Analoui, University of Bradford, UK

Chief Digital Officers and Their Roles, Agendas, and Competencies...... 1929 Vladimir Korovkin, Moscow School of Management SKOLKOVO, Russia

Global Project Management: Achieving Sustainability in Diverse Multinational Organizational Development Initiatives...... 1941 Emad Rahim, Bellevue University, USA Terrence Duncan, Bellevue University, USA

Managing Workplace Conflicts Through Self-Mediation...... 1953 Ndifon Neji Obi, University of Calabar, Nigeria

Modern Downsizing...... 1970 Grzegorz Wojtkowiak, The Poznan University of Economics and Business, Poland

Challenges of the Repatriation Process...... 1984 Andreia Almeida Rodrigues, University of Aveiro, Portugal Rúben Daniel Coelho Lopes, University of Aveiro, Portugal Rúben Dinis Almeida, University of Aveiro, Portugal Adriana Coutinho Gradim, University of Aveiro, Portugal António Carrizo Moreira, University of Aveiro, Portugal

Maturity Models in Healthcare IS/IT Investments: Challenges and Trends...... 1997 Jorge Gomes, ADVANCE, ISEG, Universidade de Lisboa, Portugal Mário Romão, ADVANCE, ISEG, Universidade de Lisboa, Portugal

Impact of Employees’ Empowerment on Perceived Quality of Service Delivery in the Tertiary Health Institutions...... 2014 Michael Abayomi Fowowe, Ekiti State University, Ado-Ekiti, Nigeria Kayode K. Arogundade, Ekiti State University, Ado-Ekiti, Nigeria

Women at Leadership Positions in Bangladesh Civil Service...... 2031 Fardaus Ara, Rajshahi University, Bangladesh 

Section 13: Marketing and Customer Relationship Management

Green Marketing...... 2043 Teresa Paiva, NECE, CI&DEI, Guarda Polytechnic Institute, Portugal

Internet of Packaging and the Bridge Between Digital Marketing and Physical Retailing...... 2057 Justina Lydekaityte, Aarhus University, Denmark Torben Tambo, Aarhus University, Denmark

Intelligent Assistants and the Internet of Things as the Next Marketing Landscape...... 2071 Edward Forrest, University of Alaska, Anchorage, USA Christina McDowell Marinchak, University of Alaska, Anchorage, USA Bogdan Hoanca, University of Alaska, Anchorage, USA

Automation of Marketing Processes and the Discovery of Knowledge for CRM...... 2086 Milena Janakova, Silesian University in Opava, Czech Republic

Developed E-CRM Intelligence in Technological Trends...... 2095 Bashar Shahir Ahmed, Computer Science and Systems Engineering Laboratory, University Abdelmalek Essaadi, Morocco Mohammed Al-Sarem, Information System Department, Taibah University, Saudi Arabia Mohamed Larbi Ben Maati, Computer Science and Systems Engineering Laboratory, University Abdelmalek Essaadi, Morocco

Critical Success Factors in a Six Dimensional Model CRM Strategy...... 2105 José Duarte Santos, CEOS.PP, Polytechnic of Porto, Portugal José Pita Castelo, Universidade de Vigo, Spain Fernando Almeida, INESC TEC, , Portugal & Polytechnic Higher Institute of Gaya, Portugal

The New Technological Trends in Customer Relationship Management (CRM) to Unveil Opportunities for Developing Countries...... 2119 Cagla Seneler, Yeditepe University, Turkey Rana Kadioglu, Yeditepe University, Turkey

A Comparison Between Inbound and Outbound Marketing...... 2129 Mohammad Izzuddin Mohammed Jamil, Universiti Brunei Darussalam, Brunei Mohammad Nabil Almunawar, Universiti Brunei Darussalam, Brunei

Micro Organization Use of Social Media for Business-to-Business Customers...... 2140 Lisa S. Rufer, Rider University, USA Rosalyn J. Rufer, Empire State College (SUNY), USA Savita Hanspal, State University of New York at Potsdam, USA

Social Media Mining...... 2153 Roberto Marmo, Universita’ Pavia, Italy 

The Ubiquitous Role of Mobile Phones in Value Co-Creation Through Social Media Marketing... 2166 Syed Far Abid Hossain, College of Business Administration, International University of Business Agriculture and Technology, Bangladesh Xu Shan, Xi’an Jiaotong University, China Abdul Qadeer, Xi’an Jiaotong University, China

Volume V

Crisis Communication in the Age of Social Media and the Case of Dairy Khoury...... 2181 Nisrine Zammar, Faculty of Information, , Lebanon

Social Advertisements and Recall...... 2197 Anish Yousaf, ICFAI Business School (IBS), Hyderabad, India Roktim Sarmah, Mittal School of Business, Lovely Professional University, India

Impact of Advertisements on Demand for Fairness Products Among University Students in Pakistan...... 2208 Tansif Ur Rehman, University of Karachi, Pakistan Sajida Parveen, University of Karachi, Pakistan Kiran Jawaid, Institute of Business and Technology, Karachi, Pakistan Muhammad Ajmal Khan, Karachi Institute of Economics and Technology, Pakistan

Examining the Value, Satisfaction, and Loyalty Relationship Under Online Framework Using PLS-ANN...... 2224 Himanshu Sharma, University of Delhi, India Anu G. Aggarwal, University of Delhi, India Abhishek Tandon, University of Delhi, India

Emotional Intelligence and Customer Satisfaction of Online Health Information...... 2251 Ionica Holban, European Academy of the Regions, Belgium Ioana Duca, Titu Maiorescu University, Romania Rodica Gherghina, The Bucharest University of Economic Studies, Romania Diana Andreea Mândricel, Titu Maiorescu University, Romania Elena Denisa Nicolescu, Valahia University, Romania

When Do Working Consumers Become Prosumers? Exploring Prosumer Characteristics for Organizational Value Creation Strategies...... 2261 Sabina Alina Potra, Politehnica University Timisoara, Romania Adrian Pugna, Politehnica University Timisoara, Romania

Eye Tracker Technology in Sports Sponsorship Research...... 2278 Ho Keat Leng, Nanyang Technological University, Singapore Philip Phua, Nanyang Technological University, Singapore 

Section 14: Operations and Service Management

Business Process Management...... 2287 Matthias Lederer, International School of Management (ISM), Munich, Germany Peter Schott, REHAU AG+Co, Germany

Artificial Neural Network in Operation Management Regarding Communication Issue...... 2303 Ayan Chatterjee, S. P. Jain Institute of Management and Research (SPJIMR), India Susmita Sarkar, Bangabasi Evening College, India Mahendra Rong, Bangabasi Evening College, India Debmallya Chatterjee, S. P. Jain Institute of Management and Research (SPJIMR), India

Enablers of Servitization Roles and Action Mechanism...... 2321 Flair Karaki, Al Quds Open University, Palestine

Ambient-Intelligent Decision Support System (Am-IDSS) for Smart Manufacturing...... 2338 Marzieh Khakifirooz, Tecnológico de Monterrey, Mexico Mahdi Fathi, University of North Texas, USA Yiannis Ampatzidis, University of Florida, USA Panos M. Pardalos, University of Florida, USA

Decision Support for Smart Manufacturing...... 2352 Marzieh Khakifirooz, Tecnológico de Monterrey, Mexico Mahdi Fathi, University of North Texas, USA Panos M. Pardalos, University of Florida, USA Daniel J. Power, University of Northern Iowa, USA

Modelling Quality and Pricing in Next Generation Telecom Networks...... 2365 Vesna Radonjic Djogatovic, Faculty of Transport and Traffic Engineering, University of Belgrade, Serbia Marko Djogatovic, Faculty of Transport and Traffic Engineering, University of Belgrade, Serbia

Resources, Recycling, Regulations, and Reputation in the Comparison of Operations Sustainability Techniques...... 2378 Alan D. Smith, Robert Morris University, USA

RFID Technologies and Warehouse Applications: Case Studies...... 2393 Alan D. Smith, Robert Morris University, USA

Green Supply Chains and Enabling RFID Technology...... 2403 Alan D. Smith, Robert Morris University, USA

Environmental Friendliness in Low Carbon Supply Chain and Operations...... 2421 Muhammad Shabir Shaharudin, Universiti Malaysia Pahang, Malaysia Yudi Fernando, Universiti Malaysia Pahang, Malaysia 

A Review of Future Energy Efficiency Measures and CO2 Emission Reduction in Maritime Supply Chain...... 2431 Muhamad Fairuz Ahmad Jasmi, Faculty of Business and Management, Universiti Teknologi MARA (UiTM), Puncak Alam, Malaysia Yudi Fernando, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia

Big Data Analytics in Supply Chain Management...... 2443 Nenad Stefanovic, Faculty of Science, University of Kragujevac, Serbia

Critical Success Factors of Analytics and Digital Technologies Adoption in Supply Chain...... 2458 Debasish Roy, AIMA AMU, India

Blockchain for Supply Chain Management: Opportunities, Technologies, and Applications...... 2472 Nenad Stefanovic, Faculty of Technical Sciences Cacak, University of Kragujevac, Serbia

Adoption of Blockchain Technology to Improve Integrity of Halal Supply Chain Management..... 2488 Yudi Fernando, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Mohd Ridzuan Darun, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Ahmed Zainul Abideen, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Daing Nasir Ibrahim, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Marco Tieman, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Fazeeda Mohamad, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia

Role of Smart Contracts in Halal Supply Chain Management...... 2497 Yudi Fernando, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Mohd Ridzuan Darun, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Basheer Al-haimi, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Daing Nasir Ibrahim, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Marco Tieman, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia Fazeeda Mohamad, Faculty of Industrial Management, Universiti Malaysia Pahang, Malaysia

Wasta Effects on Supply Chain Relationships in the Middle East Region...... 2505 Noor Al-Ma’aitah, Mutah University, Jordan Ebrahim Soltani, Hamdan Bin Mohammed Smart University, UAE Ying-Ying Liao, Hamdan Bin Mohammed Smart University, UAE 

Section 15: Organizational Management and Communications

Types and Challenges of Expatriation...... 2522 Carla Freitas Morence, University of Aveiro, Portugal Marta Ferreira Esteves, University of Aveiro, Portugal Núria Rodrigues Silva, University of Aveiro, Portugal António Carrizo Moreira, University of Aveiro, Portugal

Digital Transformation Journeys: The Future Is Now...... 2533 Jurgen Janssens, asUgo Consulting, Belgium

Strategic HRM and Organizational Agility Enable Firms to Respond Rapidly and Flexibly to the Changing Environment...... 2551 Nibedita Saha, University Institute, Tomas Bata University in Zlin, Czech Republic

Learning Organisation: An Effect on Organisational Performance...... 2570 Chandra Sekhar Patro, Gayatri Vidya Parishad College of Engineering (Autonomous), India

Unified Communication Technologies at a Global Automotive Organization...... 2592 Anthony D. Bolton, University of South Africa, South Africa Leila Goosen, University of South Africa, South Africa Elmarie Kritzinger, University of South Africa, South Africa

Social Media and Organizational Communication...... 2609 Victor-Alexandru Briciu, Transilvania University of Brasov, Romania Arabela Briciu, Transilvania University of Brasov, Romania

Organizational Behavior...... 2625 Rilla J. Hynes, Northwood University, USA

Examination of Quality of Life in Workplace Environments...... 2638 Lesley Clack, University of Georgia, USA

Coworking Spaces, New Workplaces...... 2651 Diane-Gabrielle Tremblay, Université TÉLUQ, Canada Arnaud Scaillerez, Université de Moncton, Canada

Jeans, Flip Flips, and Suit Jackets: The Mixing Bowl of Today’s Business Attire...... 2662 Sara Joy Krivacek, Clemson University, USA

Is Psychological Contract Relevant in the Healthcare Sector?...... 2676 Nitu Ghosh, REVA University, India Fazeelath Tabassum, REVA University, India 

Imbibing Organizational Health Practices With Ambidextrous Approach as a Solution to Higher Education Institution Staff Turnover Predicaments...... 2693 Farooq Miiro, Islamic University in Uganda, Uganda Azam Othman, International Islamic University, Malaysia

Leader Ambidexterity in Research Teams...... 2708 Montserrat Boronat-Navarro, , Spain María P. Mora-Crespo, Jaume I University, Spain

Innovation Management Capabilities for R&D in Pakistan...... 2724 Zeeshan Asim, Electrical Engineering Department, Institute of Business Management, Pakistan Shahryar Sorooshian, University of Gothenburg, Sweden

About the Contributors...... lxxi

Index...... lxxii