NWG Media Report
NWG Media Report March – December 2017 Introduction NWG is a charitable organisation formed as a UK network of over 14 500 practitioners who disseminate our information down through their services, to professionals working on the issue of child sexual exploitation (CSE) and trafficking within the UK. The network covers voluntary and statutory services and private companies working in this field. We offer support, advice and raise the profile, provide updates, training, share national developments, influence the development of national and local policy informed by practice. We have developed our youth advisory board to enable young peoples’ voices to be heard through the work that we do. Over 2017 we continued a programme of concerted media activity to raise awareness of child sexual exploitation to engage both professionals and the public in this serious issue. We monitored our main media activity and this report summaries the major opportunities throughout the year. “ ” Our total reach across the On top of this our reach UK through the media was across Twitter through Most importantly all 15,007,906 this media activity was coverage was a significant proportion of 6,989,811 universally positive. the adult population. Who covered our stories? “ ” 13 9 6 2 Newspapers and TV Radio Online outlets magazines Significant national coverage The Sun Radio 4 The Times women’s hour (online) Readership 3,939,990 Listeners Viewers Twitter 3.6 million 440,481 1,362,778 Who covered our stories? Significant national coverage Coverage summary Date Media
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