Apple Lisa Computer Desktop Manager Info
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Apple Lisa MRD (Marketing Requirements Document)
LISA MRD/PRD AMENDMENTS I. ADDITIONAL LISA MRDS Some areas covered in the MRD will adhere to the direction stated but will be subject to change until detailed, separate MRDs are prepared for each one. These areas, and the target completion date for each, are as follows: 1. USER INTERFACE May 31, 1980 2. SOFTWARE THEFT PROTECTION May 31, 1980 3. USER SET-UP AND CUSTOMIZING June 30, 1980 4. TERMINAL EMULATION June 30, 1980 5. VISICABINET June 30, 1980 6. WORD PROCESSOR June 30, 1980 7. GRAPHICS EDITOR June 30, 1980 8. PERSONAL APPLICATIONS June 30, 1980 9. MASS STORAGE PERIPHERALS June 30, 1980 10. PRINTERS June 30, 1980 11. NETWORKING AND ELECTRONIC MAIL July 31, 1980 12. DIAGNOSTICS/TESTING July 31, 1980 13. BUSINESS GRAPHICS July 31, 1980 14. INTRODUCTORY INTERACTIVE MANUAL August 31, 1980 15. 'OEM PRODUCTS (DEVELOPMENT TOOLS) August 31, 1980 II. HARDWARE ENGINEERING AMENDMENTS 1. Both Alps and Keyboard Co. (bucket) keyswitches will be pursued as potential options at introduction. Other keyboard technologies will be investigated in parallel but may not be available at introduction. If a better alternative does turn up, it could be made available within a few months of introduction, either as a standard keyboard or as an option. Although the keyboard layout is nearly final, it has not frozen since it is not yet on the critical path. One remaining potential variation is the possible removal of the cursor cluster from the layout. 2. Engineering is concerned that the current cost objectives may not be feasible. 3. Although there is no requirement to have the Problem Analysis Guide (PAG) stowed within LISA, Engineering will continue to pursue methods by which the PAG may be attached to the main unit. -
Steve Jobs – Who Blended Art with Technology
GENERAL ¨ ARTICLE Steve Jobs – Who Blended Art with Technology V Rajaraman Steve Jobs is well known as the creator of the famous Apple brand of computers and consumer products known for their user friendly interface and aesthetic design. In his short life he transformed a range of industries including personal comput- ing, publishing, animated movies, music distribution, mobile phones, and retailing. He was a charismatic inspirational leader of groups of engineers who designed the products he V Rajaraman is at the visualized. He was also a skilled negotiator and a genius in Indian Institute of Science, Bangalore. Several marketing. In this article, we present a brief overview of his generations of scientists life. and engineers in India have learnt computer 1. Introduction science using his lucidly written textbooks on Steve Jobs made several significant contributions which revolu- programming and tionized six industries, namely, personal computing, publishing, computer fundamentals. His current research animated movies, music distribution, mobile phones, and retail- interests are parallel ing digital products. In all these cases he was not the primary computing and history of inventor; rather he was a consummate entrepreneur and manager computing. who understood the potential of a technology, picked a team of talented engineers to create what he visualized, motivated them to perform well beyond what they thought they could do. He was an aesthete who instinctively blended art with technology. He hired the best industrial designers to design products which were not only easy to use but were also stunningly beautiful. He was a marketing genius who created demand for his products by leaking tit bits of information about their ‘revolutionary’ features, thereby building expectancy among prospective customers. -
Source Code for Apple's 1983 Lisa Computer to Be Made Public Next Year 31 December 2017, by Seung Lee, the Mercury News
Source code for Apple's 1983 Lisa computer to be made public next year 31 December 2017, by Seung Lee, The Mercury News The museum's software curator, Al Kossow, announced to a public mailing list that the source code for the Lisa computer has been recovered and is with Apple for review. Once Apple clears the code, the museum plans to release it to the public with a blog post explaining the code's historic significance. However, not every part of Lisa's source code will be available, Kossow said. "The only thing I saw that probably won't be able to be released is the American Heritage dictionary for the spell checker in LisaWrite (word processing application)," he said. The Lisa was the first computer with a graphical user interface aimed at businesses—hence its high cost. With a processor as fast as 5 MHz and 1 MB of RAM, the Lisa computer gave users the breakthrough technology of organizing files by Apple Lisa with a ProFile hard drive stacked on top of it. using a computer mouse. Credit: Stahlkocher/ GNU Free Documentation License Apple spent $150 million on the development of Lisa and advertised it as a game-changer, with actor Kevin Costner in the commercials. But Apple Before there was an iPhone, iMac or Macintosh, only sold 10,000 units of Lisa in 1983 and pivoted Apple had the Lisa computer. to create a smaller and much cheaper successor, the Macintosh, which was released the next year. The Lisa computer—which stands for Local Integrated Software Architecture but was also "The Lisa was doomed because it was basically a named after Steve Jobs' eldest daughter—was a prototype—an overpriced, underpowered cobbled- flop when it released in 1983 because of its together ramshackle Mac," author and tech astronomical price of $10,000 - $24,700 when journalist Leander Kahney told Wired in 2010. -
Technology Strategies and Standard Competition — Comparative Innovation Cases of Apple and Microsoft
Journal of High Technology Management Research 23 (2012) 90–102 Contents lists available at SciVerse ScienceDirect Journal of High Technology Management Research Technology strategies and standard competition — Comparative innovation cases of Apple and Microsoft Jarunee Wonglimpiyarat ⁎ College of Innovation, Thammasat University, Bangkok 10200, Thailand article info abstract Available online 19 June 2012 This paper analyses the technology strategy and standard competition of the most outstanding innovation cases of Apple and Microsoft. The objective of the study is to understand innovators' Keywords: pursuit of strategies in securing the benefits from an innovation, based on the innovation life cycle Technology strategy model. The study develops a new methodological framework of platform for analysing the case Standard competition studies. It is argued that the ability to establish an industry standard and lock-in customers Apple enables an innovator to create a competitive advantage. The study offers important lessons in Microsoft strategic innovation management. Technology platform © 2012 Elsevier Inc. All rights reserved. Competitive advantage 1. Introduction Competition to achieve competitive advantage often involves the ability to establish new standards for the interworking of products and services. The outstanding classic cases of standard battle are Sony Betamax and Matsushita VHS standards in the Videocassette Recorder (VCR) business, the standard competition among the powerful players of Visa Open Platform, MasterCard/ Mondex Multos, Proton World's Proton, Microsoft Windows for Smart Cards in the smart card industry and the recent standard competition between HD-DVD and Blu Ray in the Digital Versatile Disc player (DVD) business. This study endeavours to understand the use of technology strategies and competition to establish technology standards in the most outstanding innovative companies of Apple and Microsoft. -
Inventing the Lisa User Interface
Illustration by David Goldin article Roderick Perkins Dan Smith Keller Frank Ludolph INVENTING THE USER INTERFACE Today’s familiar Macintosh user interface is a direct descendant of the interface first developed and used on Apple’s Lisa computer. Instead of a text-based system that presented the user with a blank screen and blinking cursor, the Lisa displayed an electronic desktop, a picture that the user manipulated directly to tell the computer Twhat to do. The electronic desktop, with its windows, menu bar, and icons was not part of the original design; rather, it was the result of a 4-year-long process of refining goals and developing, testing, and synthesizing many alternative ideas. In fact, the iconic desktop was first tried in 1980 and discarded! The final result (Fig- ure 1) not only made computers easier to use, it made them fun. 41 The system will provide one standard method of interacting with a user in handling text, numbers, and graphics... The system will adhere to the concept of “gradual learning”... A user must be able to do some important tasks easily and with min- imal instruction or preparation... The more sophisticated features will be unobtrusive until they are needed. Errors will be handled consistently in as friendly a manner as possible, and the user will be protected from obvious errors... ... A “Set-up” program will allow the user to customize several system attributes in order to “personalize” interaction with the system... in order to make the system uniquely personal for the user without interfering with the interface standards.. -
The Macintosh Design Team, February 1984, BYTE Magazine
Left to right: Andy Hertzfeld, Chris Espinosa, Joanna Hoffman , Geo rge Crowe, Bill Atkinson, Jern) Manock . An Interview: The Macintosh Design Team The making of Macintosh On October 14, 1983, the design team for Apple Computer Inc .'s new Macintosh computer met with BYTE Managing Editor Phil Lemmons at the company's Cupertino, California, headquarters. In the dialogue that followed , Bill Atkinson, Steve Jobs, Andy Hertzfeld, Larry Kenyon, Joanna Hoffman, Burrell Smith, Dave Egner, Chris Espinosa, Steve Capps, Jerry Manock, Bruce Horn , and George Crowe discussed the evolution of their brainchild. BYTE: How did the Macintosh pro everyone can afford it. It's not very Quickdraw and have a mouse on it ject begin? many years ago that most of us in this in essence, build a really cheap im Jobs: What turns on Andy and room couldn't have afforded a $5000 plementation of Lisa's technology Burrell and Chris and Bill and Larry computer. We realized that we could that would use some of that software and everyone else here is building build a supercheap computer that technology. That's when the Macin something really inexpensive so that would run Bill Atkinson's amazing tosh as we know it was started. 58 February 1984 © BYrE Publications Inc. Hertzfeld: That was around January of 1981. Smith: We fooled around with some other ideas for computer design, but we realized that the 68000 was a chip that had a future and had . .. Jobs: Some decent software! Smith: And had some horsepower and enough growth potential so we could build a machine that would live and that Apple could rally around for years to come. -
The Apple Macintosh Computer, February 1984, BYTE Magazine
The Apple Macintosh Computer Mouse-window-desktop technology arrives for under $2500 by Gregg Williams Apple established itself as one of strengthened that reputation with a The Macintosh arrives, finally, after the leading innovators in personal new machine, the Macintosh (above). a history of colorful rumors. It will computing technology a year ago by In terms of technological sophistica cost from $1995 to $2495, weighs 22.7 introducing the Lisa, a synthesis and tion and probable effect on the mar pounds, and improves on the mouse extension of human-interface tech ketplace, the Macintosh will outdis window-desktop technology started nology that has since been widely tance the Lisa as much as the Lisa by the impressive but expensive Lisa imitated. Now the company has has outdistanced its predecessors. computer. A system with printer and 30 February 1984 © BYTE Ptiblications Inc. second disk drive costs about $900 corner are selections for the current commercial product: the graphics/ more, but even at that price, the line width. By selecting the "open mouse orientation, the desktop meta Macintosh is worth waiting for. oval" tool and the thickest line width, phor, the data-as-concrete-object we can draw empty ovals with thick metaphor, and the shared user inter The Macintosh at Work borders (figure Id). By selecting the face between programs. The Mac has Before we look at the Macintosh (or "paint bucket" tool and the "diagonal inherited these concepts; for further Mac) in more detail, let's look at how bricks" pattern, we can fill the oval details on them, see my article, "The it works. -
The Apple Macintosh Computer
The Apple Macintosh Computer Mouse-window-desktop technology arrives for under $2500 by Gregg Williams Apple established itself as one of strengthened that reputation with a The Macintosh arrives, finally, after the leading innovators in personal new machine, the Macintosh (above). a history of colorful rumors. It will computing technology a year ago by In terms of technological sophistica- cost from $1995 to $2495, weighs 22.7 introducing the Lisa, a synthesis and tion and probable effect on the mar- pounds, and improves on the mouse- extension of human-interface tech- ketplace, the Macintosh will outdis- window-desktop technology started nology that has since been widely tance the Lisa as much as the Lisa by the impressive but expensive Lisa imitated. Now the company has has outdistanced its predecessors. computer. A system with printer and 30 February 1984 C BYTE Publications Inc. second disk drive costs about $900 corner are selections for the current commercial product: the graphics/ more, but even at that price, the line width. By selecting the "open mouse orientation, the desktop meta- Macintosh is worth waiting for. oval" tool and the thickest line width, phor, the data-as-concrete-object we can draw empty ovals with thick metaphor, and the shared user inter- The Macintosh at Work borders (figure 1d). By selecting the face between programs. The Mac has Before we look at the Macintosh (or "paint bucket" tool and the "diagonal inherited these concepts; for further Mac) in more detail, lets look at how bricks" pattern, we can fill the oval details on them, see my article, "The it works. -
Jerry Manock Collection of Apple History Ephemera M1880
http://oac.cdlib.org/findaid/ark:/13030/c82j6dzf No online items Guide to the Jerry Manock Collection of Apple History ephemera M1880 Finding aid prepared by Olin Laster Dept. of Special Collections & University Archives Stanford University Libraries. 557 Escondido Mall Stanford, California, 94305 Email: [email protected] 2012-4-16 Guide to the Jerry Manock M1880 1 Collection of Apple History ephemera M1880 Title: Jerry Manock Collection of Apple History ephemera Identifier/Call Number: M1880 Contributing Institution: Dept. of Special Collections & University Archives Language of Material: English Physical Description: 15.0 Linear feet(6 manuscript boxes, 5 record storage boxes, 3 flat boxes, 7 map folders; 1 optical disk and 4 cassettes.) Date (inclusive): 1966-2007 Physical Location: Special Collections and University Archives materials are stored offsite and must be paged 36-48 hours in advance. For more information on paging collections, see the department's website: http://library.stanford.edu/depts/spc/spc.html. Abstract: This collection contains many blueprints, artifacts, and documentation of Manock's time both at Stanford University as an engineering student and at Apple as a product designer. Biography Jerrold Clifford Manock (born February 21, 1944) is an American industrial designer. He worked for Apple Computer from 1977 to 1984, contributing to housing designs for the Apple II, Apple III, and earlier compact Apple Macintosh computers. Manock is widely regarded as the "father" of the Apple Industrial Design Group. Since 1976 he is the president and principal designer of Manock Comprehensive Design, Inc., with offices in Palo Alto, California, and, after 1985, in Burlington, Vermont. -
HISTORY of APPLE[Tm] MACINTOSH[Tm] OPERATING SYSTEM
HISTORY OF APPLE[tm] MACINTOSH[tm] OPERATING SYSTEM LisaDesk : released, on January 1983, for Apple Lisa computer. On January 1985, Lisa 2-10, outfitted with MacWorks, was renamed Macintoh XL. System 1 (1.0 and 1.1) : released respectively on January 1984 and May 1984, both versions were directly derived from LisaDesk offered less functionality, in favor of being more stable. Certain functions of LisaDesk were included in later versions of Mac[tm] OS, including Mac[tm] OS X. System 2 (1.2 to 2.1) : while integrating new functions, the principal objective of this system was to allow a better management to compensate for the absence of a hard disk on first models of Macintosh. System 3 (2.2 to 3.3) : this system accompanied, on 1986, the new Macintosh models. This system had more facility and was more powerful, it allowed the integration of new file format HFS, of new communications functionality, and laser printer support. System 4 & 5 (4.0 to 5.1) : these systems accompanied the first Macintosh models with colour monitors, and allowed transition between mono-task system and cooperative multi-task system with first generation of Multifinder which made possible to manage several applications simultaneously. System 6 (6.0 to 6.0.8) : improvements to the cooperative multi-task system with second generation of Multifinder. It was released in many specialized versions according to the model which was equipped to meet specific needs, particularly for graphic applications. System 7 (7.0 to 7.6.1) : complete integration of cooperative multi-task processing inside the system, this system gradually integrated increasingly significant functionality concerning multimedia applications and Internet. -
Apple Inc.'S Ethical Success and Challenges
Daniels Fund Ethics Initiative University of New Mexico http://danielsethics.mgt.unm.edu Apple Inc.’s Ethical Success and Challenges INTRODUCTION Headquartered in Cupertino, California, Apple Inc. has experienced many challenges throughout its business history. In 1997 Apple’s share price was $3.30. In 2011 its share price had risen to $339.87. For the past four years, Apple has earned first place among Fortune magazine’s World’s Most Admired Companies. To millions of consumers, the Apple brand embodies quality, prestige, and innovation. The brand is valued at more than $153 billion, making it the most valuable brand worldwide. Although companies have tried to copy the Apple business model, none has been able to discover what it is that makes Apple so unique. Many believe that Apple’s success stems from a combination of several factors, including the remarkable leadership skills of CEO Steve Jobs, a corporate culture of enthusiasm and innovation, and the high-tech products for which Apple is known. These combining qualities have allowed Apple to revolutionize the technology and retail industries. APPLE’S HISTORY Apple’s first product, the Apple I, was vastly different from the Apple products of today. This first handmade computer kit was constructed by Apple co-founder Steve Wozniak. It lacked a graphic user interface (GUI), and buyers had to add their own keyboard and display. Co-founder Steve Jobs convinced Wozniak that it could be sold as a commercial product. In 1976 the Apple I was unveiled at the Home Brew Computer Club and put on sale for $666.66. -
101 Ways to Save Apple by James Daly
http://www.wired.com/wired/archive/5.06/apple_pr.html 101 Ways to Save Apple By James Daly An assessment of what can be done to fix a once-great company. Dear Apple, In the movie Independence Day, a PowerBook saves the earth from destruction. Now it's time to return the favor. Unfortunately, even devoted Mac addicts must admit that you look a little beleaguered these days: a confusing product line, little inspiration from the top, software developers fleeing. But who wants to live in a world without you? Not us. So we surveyed a cross section of hardcore Mac fans and came up with 101 ways to get you back on the path to salvation. We chose not to resort to time travel or regurgitate the same old shoulda/coulda/wouldas (you shoulda licensed your OS in 1987, for instance, or coulda upped your price/performance in 1993). We don't believe Apple is rotten to the core. Chrysler nearly went under in the late 1970s and came back to lead its industry. Here's a fresh assessment of what can be done to fix your once-great company using the material at hand. Don't wait for a miracle. You have the power to save the world - and yourself. Edited by James Daly 1. Admit it. You're out of the hardware game. Outsource your hardware production, or scrap it entirely, to compete more directly with Microsoft without the liability of manufacturing boxes. 2. License the Apple name/technology to appliance manufacturers and build GUIs for every possible device - from washing machines to telephones to WebTV.