Add Protein and Superfoods to Baked Goods
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THE ART AND BUSINESS OF BAKING batter upFALL 2018 POWER UP SWEETS Add protein and STIR UP superfoods to SALES Ideas for improving baked goods bakery margins RAIN OR SHINE Weather-proof your baking SIP, SIP, HOORAY! Four fresh ways to bake with beer FALL 2018 BeI EvR GrA BaEt - Mod Ttn Oke - batter up Enlightened Treating Baked goods with a boost attract a new wave of Yield: 40 almond button cookies; #40 scoop trendy eaters. Gr d e T - AtrD Odcs - • 454g American Almond® Almond Paste • 340g Granulated Sugar American Almond® Almond Paste • 85g Egg Whites CW Dawn Item 00217000 - Stocked in CW • 29g Egg Yolks ® IN EVERY ISSUE • American Almond Granulated Almonds as needed American Almond® Whole Almonds • Apricot Glaze as needed Dawn Item 01030733 4 The Goods • Dark Chocolate, tempered as needed Dawn CEOs share their excitement for the holidays • American Almond® Whole Almonds, roasted as needed and celebrate bakeries giving back to their communities. 5 On the Rise Ret N Best practices for food donations: what to give and 1. Preheat oven to 350°F. Line sheet tray with parchment. where it goes. 2. On slow speed, mix the almond paste with the sugar. Make That 6 From the Pantry 3. Gradually add the eggs until it creates a smooth paste. Fast facts on Demerara sugar, helpful holiday customer Dough 4. Scoop the paste and roll it in the granulated almond. service tips and ideas for winning product collaborations. How to build a 5. Space the cookies out on the lined tray and bake for 15-18 minutes or until lightly browned. pro table business 6. Brush with apricot glaze immediately after they come out of the oven, if desired. 14 5 Steps To ... 7. Optional: drizzle the almond button cookies with tempered dark chocolate and place one whole almond in Weathering imperfect baking conditions. Master in the bakery world? the middle of the cookie before the chocolate sets. uctuating temperatures and humidity. It's all in the margins. 8. Enjoy! Back Cover Fresh Thinking Cover photography by Deb Fletcher Cover photography Ideas for getting crafty with beer. Barry Callebaut USA LLC | 800-8ALMOND | www.americanalmond.com THE Food Donations: ON THE GOODS batter up A Step-by-Step Guide RISE VOLUME 3, ISSUE 4 Fall 2018 Fifteen million American households went without a meal at some point last year, while food waste is the single largest component going into American landlls. DAWN FOODS ADVISORY BOARD Chief Executive Of cers Carrie Jones-Barber & Serhat Unsal Chief Marketing Of cer Angie Goldberg Vice President of Marketing Becky Loveland Senior Director, Global Communications & Corporate Branding Jonathan Aplin Senior Manager, Marketing Communications Giving Back for the Holidays Alexis Gilbert Marketing Content Manager I’m not sure Let’s go! Jamie Dittenber For many, fall is an exciting time of year—from beautiful autumn foliage to the return of ARE YOU READY TO DONATE college football and cozy sweaters that signify winter is just around the corner. Batter Up is the ultimate EXTRA BAKERY PRODUCTS For bakers, fall ushers in a urry of activity, and preparations for the holiday busy PUBLISHING PARTNER business resource for artisanal bakers, Publisher featuring actionable Why it’s worth donating AND INGREDIENTS? season begin as soon as Halloween decorations are put on display. James Meyers advice for meeting the bottom line, inspiring EVP, Design In addition to helping those in need, A er all, can you imagine anksgiving without a delicious pumpkin or pecan pie for ideas for wowing Doug Kelly donating leftover food can: customers and guidance on harnessing the latest dessert? Or Christmas without festively decorated cookies? Neither can we. And neither EVP, Chief Content trends in the bakery Of cer industry. Issued quarterly can the millions of people rushing to their local bakeries to nd the perfect sweet treat to Kim Caviness 1 2 3 4 and hand-delivered to WHERE CAN YOUR VP, Content readers, the magazine Lower Eliminate Benet Build bakery complement their holiday meals. Marla Clark is a Dawn Foods publication produced costs of unsellable from tax brand DONATIONS GO? While we all look forward to the upswing in store tra c and growth the holiday season Content Manager by Imagination, 600 W. waste inventory deductions recognition Ashley Greene Bernick Fulton St., Suite 600, removal brings, it’s also a time to re ect on the important role bakeries play in communities across Chicago, IL 60661; (312) (Most food banks Editor 887-1000. All rights offer free pickup) the country. Emelia Fredlick reserved. © Assistant Editor Dawn Foods is a third- Each year, we’re overwhelmed by the outpouring of stories from our customers who Jessica Boden generation family business passionately give back to those in need during the holidays. Whether through food donations, volunteer Art Director committed to creating Liz Shields life’s sweet moments. Food recovery Food Local work or sponsorships, our partners make an immense impact in their local communities. Dawn Foods offers Associate Program artisanal bakers, 1 organization 2 bank 3 cause Manager foodservice leaders, We know this is an incredibly busy time of year for you and your bakery, which makes Margaret Dunn baked goods manufacturers and Try the these contributions even more inspiring. Contributors in-store bakeries across Danielle Braff the globe a complete Food Recovery Visit Erin Brereton selection of innovative Network At Dawn, this is something we take to heart, and each year we look forward to Kate Rockwood products—including mixes, bases, icings, or the FEEDINGAMERICA.ORG partnering with our own local communities where we live and work to give back. Please write us at: glazes, llings and to nd your local bank. Community events Batter Up magazine frozen dough, as well Food Waste We encourage everyone to nd ways—whether big or small—to give back this holiday Imagination as par-baked and fully 600 W. Fulton St. baked products—and Reduction Alliance, Finished baked goods season and to be proud of the impact you have. While it may be chilly outside, there’s Suite 600 access to a network Chicago, IL 60661 of bakery distribution which deliver donations can be a good t for donating endless comfort in a warm pastry straight out of the oven and in the unforgettable centers. Headquartered to food banks. to charitable bake sales or Unless otherwise speci ed, in Jackson, Michigan, fundraising events. Think all correspondence sent to Dawn Foods employs Community service memories shared over dessert with family gathered around the table. ese moments— Batter Up is assumed for nearly 5,000 people in Organizations may seek nonperishables like schools, extracurricular publication and becomes 57 locations worldwide organization life’s sweetest moments—are made possible by you. the copyright property of and operates in 105 shelf-stable milk, organizations and Dawn Foods. countries. dried fruits and nuts, Food banks connect with: religious institutions. From our family to yours, we wish you all a successful holiday season ahead! and bread and biscuit mixes. Sincerely, Religious Schools Homeless institutions shelters 3333 Sargent Road Jackson, MI 49201 Carrie Jones-Barber Serhat Unsal The impact: Those in need 1 1.2 pounds of food produces 1 meal CEO CEO 1.2 lbs = Sources: “Donating Food,” U.S. Environmental Protection Agency; “United States Tax Bene ts,” Food Donation Connection; “The Prevalence of Food Insecurity Was Unchanged From 2015 to 2016,” U.S. Department of Agriculture Economic Research Service, 4 BATTER UP | Fall 2018 Sept. 14, 2017; “Frequently Asked Questions,” U.S. Department of Agriculture; “Meal Math,” GenerationOn; “How to Donate Food So It Won’t Go to Waste,” Deb Martinson, Reader’s Digest; “Find Your Local Food Bank,” Feeding America; “De nitions of Food Security,” U.S. Department of Agriculture Economic Research Service, Oct. 4, 2017\ FROM THE INNOVATION PANTRY Joining Forces STATION Keep It Simple Product collaborations inspire delectable During product development, e Salty Donut experiments with sweetness, acidity, textures creations—and business success. 1 and avor complexity—but to the customer, Rodriguez says, the nished creation should taste deliciously simple. “It’s our job to execute at the highest of levels, but the customer should only have to worry about recognizing that they’ve just eaten something rustic, simple and special,” he says. Since debuting in Miami in 2015, e Salty Donut has found that partnerships with other local businesses strengthen its community presence and inspire innovation. Its MAPLE BACON GLAZED DONUT (right), for example, uses products from True Colors two nearby partners: bacon from Staying true to both brands is key, smokehouse Miami Smokers 3 Rodriguez says. During a collaboration CUSTOMER CARE and a porter from J. Wake eld with winery Santa Margherita USA, he Brewing. “We wanted [these remembers saying, “We can’t make a How to maintain top-notch service during the holiday rush brands] because they’re great DONUT WITH A ROSÉ GLAZE (above) people, their product is Opposites Attract just to say we’re doing it. It needs to taste For bakeries, the holidays mean creating memorable festive desserts and an spectacular, and [we wanted] 2 e Salty Donut, known for unique avors like guava-cream and white like our products.” Finding the avor uptick in orders. ey’re also an opportunity to turn rst-time visitors into to support other local chocolate-tres leches, and Knaus Berry Farm, with its more traditional combination that’s equally Salty Donut regulars with superior customer service. According to a 2017 businesses,” says co-founder o erings, may seem like an unlikely pair. However, the latter’s status pastry and Santa Margherita rosé helped Trustpilot survey, consumers consider all-star service one Andy Rodriguez.