2021 ChinaJoy Conferences Sponsorship Schedule Global Esports Conference China Digital Entertainment Investment and Financing 31st July Conference 1st August

Global Cloud Gaming China Game Developers Industry Conference Conference 30th July 30th-31st July

China Digital Entertainment Congress Global Game 29th July Industry Summit 30th July CDEC China Digital Entertainment Congress

The most professional, authoritative and international premier event in China digital entertainment industry, presents perspective of development frontier of the major digital entertainment industries such as games, stream media, e-literature, digital music and animation .There are 5 conferences will be held in 2021:

China Digital Entertainment Congress Global Esports Conference Global Game Industry Summit Global Cloud Gaming Industry Conference China Digital Entertainment Investment and Financing Conference CGDC China Game Developers Conference China Game Developers Conference is one of the world most authoritative, international and professional game developers' conference of global game industry. We are stand as a platform for game developers from all over the world to share their valuable developing experience and unique idea of their outstanding games. This year our conference will include 7 Sessions:

Strategy Game Session Role-Playing Game Session Session Action Game Session Casual Game Session Technique Session Game Operating Session Introduction CDEC China Digital Entertainment Congress

Date:29th July, 2021 Venue:Grand Shanghai Ballroom 2, 3rd Floor, Kerry Hotel Pudong, Shanghai Audiences:500

China Digital Entertainment Industry Conference (CDEC) is a top digital entertainment industry event of ChinaJoy that is most professional, authoritative and international in the world. It has been held for 18 years since its debut in 2003.

The conference demonstrates the unique charm of integration of digital entertainment, presents perspective of development frontier of the major digital entertainment industries such as games, stream media, e-literature, digital music and animation, fully presents the new technology trend of digital entertainment, policy and market prospect of China's digital entertainment industry so as to share the opportunity of the whole ecological development of China's digital entertainment industry with the world. CDEC Speakers Review of China Digital Entertainment Congress

Mr. William Ding, Mr. Edward Cheng, Vice president of Dr. Robert H. Xiao, Mr. Imran Khan, Chairman & CEO, NetEase Inc. Tencent & CEO of Tencent Picture CEO, Perfect World Co., Ltd. CSO, Snapchat

Mr. Yves Guillemot, Mr. Lingyun Zhang Mr.. Alan Wang, Mr. Hongbin Ma, Senior Vice President, Co-founder & CEO , Ubisoft Founder and CEO, IReader Technology Co., Ltd. Managing Director, Intel China RSG Kuaishou Technology CDEC Global Game Industry Summit

Date:30th July, 2021 Venue:Grand Shanghai Ballroom 3, 3rd Floor, Kerry Hotel Pudong, Shanghai Audiences:500

In order to meet the needs of the rapid development of the game industry, Global Game Industry Summit has gathered together the most representative enterprise from worldwide , to deep analyze the development trends of the game industry, and extensively discuss the frontier topics, to share their insight and experiences in R & D and game products promotion, comprehensively promote the healthy and orderly development of game industry. CDEC Speakers Review of Global Game Industry Summit

Don McGuire, Vice President of Global Product Kevin Xu, Co-founder and Chief Operating Daniel Robson, Chief Editor, IGN Japan Wu Hao,General Manager of Greater China (Business & Marketing, Qualcomm Technologies, Inc. Officer of IGG Marketing),Epic Games

Joey Zhang,CEO,Xiamen Mechanist Clark Yang, Producer at NExT Studios of Tencent Alvin Wang Graylin,China President,HTC Yongjin Deng, Vice President, Pathea Games Internet Technologies Co., Ltd. CDEC Global Cloud Gaming Industry Conference

Date: 30th July, 2021 Venue:Grand Shanghai Ballroom 2, 3rd Floor, Kerry Hotel Pudong, Shanghai Audiences:500

Cloud gaming is an online game , which based on the cloud computing technology. Users can experience cloud gaming on any terminal devices without downloading, making multi-terminal archiving and data sharing come ture. With the coming of 5G network, cloud gaming is developing with a high speed. Global technology network enterprises are jointly setting up the layout of cloud gaming market as well as built the cloud gaming ecosystem.

The conference will deeply discuss from cloud gaming technology, cloud gaming platform, native cloud gaming development,cloud gaming business model and soon. Jointly explore the sustainable development of global cloud gaming. CDEC Speakers Review of Global Cloud Game Industry Summit

Mr. Gang Sun Mr. Yangfeng Tan Mr. Mingqiang Xu Mr. Allen Lee Vice President, Qualcomm Vice President , Shengqu Games, CTO, Microsoft, GM,China R&D, AMD Technologies

Mr.. Huaimin Zhu Mr. Zhenkun Shen Mr. Yigal Song Mr. Shen Zhao CTO & Vice President Vice President, Seasun Game Director of Solutions Architect, AMS Vice President, Haima Cloud 37 Interactive Entertainment CDEC Global Esports Conference 2021

Date: 31st July, 2021 Venue: Grand Shanghai Ballroom 3, 3rd Floor, Kerry Hotel Pudong Shanghai Audiences: 500

In order to effectively promote healthy, regulated and standardized development of China's e-sports industry, effectively promote Shanghai's strategic process of building the "Global E-sports City", enhance the global competitiveness of China's e- sports industry, and convey the voice of China's e-sports industry, this conference will invite national industry authorities, Shanghai government officials, leaders of global e-sports organizations and well-known e-sports companies to attend and give speeches, publicize the new measures to develop China's e-sports industry, and discuss the new trend of the development of global e-sports industry from multiple perspectives, dimensions and fields. CDEC Speakers Review of Global Esports Conference

Dr. Chi Yufeng,Founder and Chairman of Perfect Mr. David Higdon, Mr. DING Yingfeng, Global Head of Communications, Mr. Michal Blicharz, Pro Gaming VP, ESL World Investment & Holding Group and Hongen Co-President, NetEase Games Esports for Riot Games Education and Technology Co., Ltd.

Mr. Brandon Snow , Mr. Chester King, Mr. Peter Warman, Mr. Chun Li, General Manager of FPX Chief Commercial Officer, CEO, International eGames Group Co-founder & CEO, Newzoo Activision Blizzard Esports Leagues CGDC China Game Developers Conference

Time:30th-31st, July Venue:Pudong Kerry Hotel, Shanghai Audience:2000

China Game Developers Conference is one of the world most authoritative, international and professional game developers' conference of global game industry. We are stand as a platform for game developers from all over the world to share their valuable experience and unique idea of their outstanding games.

For the CGDC2021, the organizing committee will invite even more international top game producers as the speakers. And in order to keep abreast with the trend of game development technology, CGDC2021 will include more lectures on cutting- edge game development technology to share with all the game developers. CGDC Speakers of China Game Developers Conference

Koji Jeet shroff, Gerson Da Silva, Chris McEntee, Archon Liu, Deputy General Manager Igarashi, Co-founder & Gameplay Director, Santa Monica Studio SUDA51,CEO, Lead Game Designer & Project Manager, Lead Designer,Moon Studios of Fantasy division, NetEase Chief Producer, ArtPlay (SIE Worldwide Studios) Grasshopper Manufacture Inc. Ironhide Game Studio

< Bayonetta> Hideki Kamiya, Senior Li Kristina Truvaleva Mark Zick, CEO & GM, Yang Yang, Vice President & Chief Game Zeyang, CEO, ChillyRoom Head of Business Development, Cooke,CEO,Shiny Shoe Shanghai Meowpaw Founder & Producer, TipsWorks Designer, Platinum Games Inc. ZeptoLab UK Limited Gallery 2020

China Digital Entertainment Congress Global Game Industry Conference

Global Esports Conference Global Cloud Gaming Industry Conference

China Game Developers Conference allery

2020 G Sponsorship 2021 Sponsorship Package for China Digital Entertainment Congress (CDEC)

Rewarding Top Sponsor Diamond Sponsor Note Rollup Banners prepared by sponsors and delivered to the place designated by the organizer for Rollup Banners at Press placement. If damage occurs during transportation resulting in no way to place the rollup 2 1 Conference banner, the sponsor shall be responsible. Rollup Banner size: 1.2m * 2m. If it does not comply with the organizer’s requirements, it will not be placed.

Only executive level is eligible for the speech opportunity after being reviewed and verified, and Speech 1 1 the time of speech will be determined by the organizer.

CDEC all-access Pass 30 20

CDEC Directory Ads 2pages 1 page Size: 210mm*285mm. The specific position will be determined by the organizer. 500 copies of leaflets shall be printed by the sponsor and sent to the organizer to release at a Leaflets Yes Yes place designated by organize. Size: 3m*2.5m. The design is provided according to the organizer’s rules, and the organizer is Billboard at the Conference 3m *2.5m (Class A) 3m * 2.5m (Class B) responsible for its production and placing. The specific location will be determined by the organizer. Rollup Banners prepared by sponsors and delivered to the place designated by the organizer for placement. If damage occurs during transportation resulting in no way to place the rollup Rollup Banners at the Conference 2 1 banner, the sponsor shall be responsible. Rollup Banner size: 1.2m * 2m. If it does not comply with the organizer’s requirements, it will not be placed. Banquet Invitations 5 3 Video Before Opening of the 30 seconds 20 seconds (continuous Video files to be provided by the sponsor according to the organizer’s requirements (MP4 Format), Conference (continuous loop) loop) and display after it is approved.

Rewarding Top Sponsor Diamond Sponsor Note

*The Platinum Sponsor is not available for China Digital Entertainment Congress 2021 Sponsorship Package for Game/Esports/Cloud game/Investment and Financing Conference

Rewarding Top Sponsor Diamond Sponsor Platinum Sponsor Note Rollup Banners prepared by sponsors and delivered to the place designated by the Rollup Banners at Press organizer for placement. If damage occurs during transportation resulting in no way to 2 1 1 Conference place the rollup banner, the sponsor shall be responsible. Rollup Banner size: 1.2m * 2m. If it does not comply with the organizer’s requirements, it will not be placed.

Only executive level is eligible for the speech opportunity after being reviewed and Speech 1 1 1 Panelist verified, and the time of speech will be determined by the organizer.

CDEC all-access Pass 30 20 10

CDEC Directory Ads 2pages 1 page 1page Size: 210mm*285mm. The specific position will be determined by the organizer. 500 copies of leaflets shall be printed by the sponsor and sent to the organizer to release Leaflets Yes Yes none at a place designated by organize. Size: 3m*2.5m. The design is provided according to the organizer’s rules, and the Billboard at the Conference 3m *2.5m (Class A) 3m * 2.5m (Class B) none organizer is responsible for its production and placing. The specific location will be determined by the organizer. Rollup Banners prepared by sponsors and delivered to the place designated by the Rollup Banners at the organizer for placement. If damage occurs during transportation resulting in no way to 2 1 none Conference place the rollup banner, the sponsor shall be responsible. Rollup Banner size: 1.2m * 2m. If it does not comply with the organizer’s requirements, it will not be placed. Banquet Invitations 5 3 2 Video Before Opening of the 30 seconds 20 seconds Video files to be provided by the sponsor according to the organizer’s requirements (MP4 none Conference (continuous loop) (continuous loop) Format), and display after it is approved.

Rewarding Top Sponsor Diamond Sponsor Platinum Sponsor Note *The Platinum Sponsor is not available for China Digital Entertainment Congress 2021 Sponsorship Package for China Game Developers Conference

Rewarding Top Sponsor Diamond Sponsor Platinum Sponsor Note Rollup Banners prepared by sponsors and delivered to the place designated by the organizer for placement. If damage occurs during Rollup Banners at the 2 1 1 transportation resulting in no way to place the rollup banner, the sponsor Conference shall be responsible. Rollup Banner size: 1.2m * 2m. If it does not comply with the organizer’s requirements, it will not be placed. Only executive level is eligible for the speech opportunity after being 1 time slot in general 1 time slot in general Speech None reviewed and verified, and the speech order and time will be determined session session by the organizer.

CGDC all-access Pass 20 10 5

BTOB Booth 54SQM 36SQM 18SQM Raw space, no booth construction to be provided. Size: 210mm*285mm. The specific position will be determined by the CGDC Directory Ads 2 pages 1 page 1page organizer. 500 copies of leaflets shall be printed by the sponsor and sent to the Leaflets Yes Yes none organizer to release at a place designated by organizer. Size: 3m*2.5m. The design is provided according to the organizer’s rules, Billboard at the Conference 3m *2.5m (Class A) 3m * 2.5m (Class B) none and the organizer is responsible for its production and placing. The specific location will be determined by the organizer. Rollup Banners prepared by sponsors and delivered to the place designated by the organizer for placement. If damage occurs during Rollup Banners at the 2 1 none transportation resulting in no way to place the rollup banner, the sponsor Conference shall be responsible. Rollup Banner size: 1.2m * 2m. If it does not comply with the organizer’s requirements, it will not be placed. Banquet Invitations 5 3 2

Rewarding Top Sponsor Diamond Sponsor Platinum Sponsor Note ChinaJOY2021