RI PRESIDENT Rtn.Holger Knaack

DISTRICT GOVERNOR Rtn. Ramesh Bajaj M-94161-00624, 99960-20624 Email: [email protected]

DISTRICT SECRETARY & DGN Rtn. Atul Chopra M-98126-06060 Email: [email protected]

DISTRICT EDITOR 04 message - RI President Rtn. Mohinder Paul Gupta M-98144 31388 05 message - District Email: [email protected] Governor

06 club models ROTARY DISTRICT 07 seven habits of highly 3080 PUBLICATION EFFEtive club president Send all correspondence, PERspective - brand kangana 08 information and photographs to: ranaut Rtn. Ramesh Bajaj 624, Model Town, 10 clubs in action Panipat Haryana 132103 23 best in rotary - july month Send e-Copy of all the reports at EDItor’s corner contents 24 Email : [email protected]

25 FIRst lady of the district Send photographs for publications in Governor’s Monthly Letter at 26 monthly rotary quiz Email: [email protected] Printed by Crazy Printers Kurukshetra and published on behalf of Rotary International District 3080, 624, Model Town, Panipat Haryana 132103.

RI Exchange Rate From 1st august 2020 US$ 1 = Rs 75.00

For Private Circulation only

Sampark Sutra | August 2020 3 message

4 Sampark Sutra | August 2020 message GOVERNOR’S MESSAGE

I ask you to think of someone you know Dear Team Trailblazers who is a Rotarian in deed and action and very month comes with a new tell them about brief of Rotary. The secret message and it has its own signifi- of Membership growth lies in one word-- cance, similarly August being -ASK. Don’t get disheartened by a NO and EMembership Development Month, don’t wait for someone else to do the our leadership has come up with a new asking. Begin now and with your self. slogan and vision : EACH ONE GET ONE There is an old saying” the best time to AND EACH ONE RETAIN ONE. plant a tree was 20 years ago, the second FRIENDS Membership is just not in best time is now so you have two jobs…. numbers; this growth is a momentum to One Plant a fruit sapling but it has to be our organization. It increases our human by new member only. Today is a best time resources, develops leadersand we attract to introduce your best friend to Rotary. and retain members, it is a great Retention is also of equal importance testimonial to the value of Rotary and if you notice any potential member, membership. the best will be to engage and involve those So why this issue comes again and again members as per their talent and resources. , may be becoz of that we have not done Make it a personalized approach and when enough to bridge the desired gap , this we talk of quality or quantity. To my mind month is just a token to initiate and this quality means----- quality induction, will continue in the years to come. This quality fellowship, quality assimilation, process of bringing new members should taking quality care of the family. We need never stop irrespective of the year, but quantity of quality in our clubs. you can certainly put in little more efforts Membership is the future of Rotary and to make this month more attractive. If you that is in your hands, lets begin the change. have new addition in the beginning of the Change the trend, bring a friend, retain year, you will be able to generate better that friend. Enjoy Rotary and Enjoy friendship, fellowship and make best use yourself. Your one action will open more of new member expertise also. doors for more opportunities.

Ramesh Bajaj District Governor 2020-21

Sampark Sutra | August 2020 5 Courtsey: GML D 3141 6 Sampark Sutra | August 2020 Sampark Sutra | August 2020 7 perspective Brand : Growing in stature or diminishing with controversy? The author writes there is no doubt that Kangana is loved and admired. But her politics is hurting her image...

Dr Sandeep stress that “her heart is in the right place”, this … it is a 99-1 fight with some Goyal that “what she is fighting for is not wrong”, lightweights lending her support that “she has crusaded almost single- occasionally, but that is not enough”, “The handed” and that “she is very brave”. Also cartel is very very strong … that she is “fearless” and “does not mince her doing a Kejriwal on them looks words”. But equally she was described as impossible”, “She has no mass base. So “a child of controversy”, “willfully the bullying though real, cannot be abrasive”, “hungering for attention” and leashed. Bullywood it is”, was the ad “playing into the hands of manipulative verbatim feedback in the research had atleast two clients, currently using politicians”. The clear verdict, however, interviews. There was universal goodwill, Kangana Ranaut as a brand ambassador, was that Kangana Ranaut is building up and some admiration too, for the gutsy call me last week. They wanted to know her personal brand for politics. The Kangana but her political over-hang of Imy opinion on whether to continue with motives may have started out clean but motives kind of took some of the gloss Kangana as the face of the brand, or to jet- the acts point to building up a popular away from her brave fight within the tison her. vote for a future leader. Sigh! industry. “But she has put a scare into To be honest, while I had my views, I Feedback on Kangana’s statements too most of them”, “She has silenced them was really not sure if the answer should was not very favourable. Almost everyone for sure”, “Wish she didn’t have a political be a straight “yes” or an unambiguous who was interviewed said that she was motive: too perhaps has political “no”. And, given the circumstances, a speaking and behaving like a politician: backers but he is being more discreet”, “maybe” would have been an inadequate unrestrained, most times with no real facts “She could have easily been like answer in a go-no-go situation like this. – aspersions and allegations that may or Saheb. So well respected. And loved by So, I resorted to my old jungle book : Rule may not be true. The ‘PoK’ remark all.” Kangana Ranaut personally has a lot No. 1 - when in doubt, ask the people. especially has not gone down well with of support. It is just that her letting this So, over the weekend, I got two of my anyone. Kangana has lost out on much degrade into a political slugfest is eroding young associates to make some calls and support because of her volleys of anger, her constituency of love and goodwill. get answers for the following questions: and repeated outbursts which most don’t There is no doubt that Kangana is loved 1. Kangana : zealous-fighter-for-good see as civilized behaviour – provocations and admired. But her politics is hurting or politician-in-the-making? notwithstanding. Most felt that she is her image. Most felt that “all the drama 2. Is Kangana going too far with her trying to don the mantle of a messiah while is pure publicity”, “the Y-security is utterances and accusations? she does not have any credentials to claim completely uncalled for”, “the demolished 3. With her office being demolished, such a pedestal, apart from being an office worth 2-crore has got her 200-crore has Kangana been wronged? “outsider” combating . visibility”, “she has really become 4. Is she correct in saying that The demolition of her office, though, of ”, “I can see that she is really Bollywood is actually Bullywood? has won Kangana widespread sympathy. enjoying all the glamour and attention … 5. Is this the end of Kangana in Every single one of our 47 respondents more than she has ever received”, “She Bollywood? said that Kangana had been singled out, keeps getting more and more of the screen 6. Kangana : should be admired or and hugely wronged. The Maharashtra time … the meeting with the Governor should be ignored? Govt. was seen to have been vindictive was a power-serve” … but verdict is 7. Do you trust Kangana? and cruel. “She is just a dissenter … why IGNORE. All the utterances and antics 8. Would you buy brands she endors- go so far?”, “She has her views and voices are just PR. And yes, despite all the es? them fearlessly … an elected government negativity, her beautifully draped off-white The total number of interviews we cannot choose to be openly peevish and saree as she travelled from to managed were 47, over Saturday and combative” kind of summed up the no-no Mumbai received many rave mentions, Sunday. Of these, 24 were from Mumbai; feedback on the office demolition. “She “She really looks pure and innocent 23 from outside of the metropolis. Now, 47 too has to learn to take it on the chin if dressed in a damsel-in-distress white may not be a very large number statistically, she is hitting below the belt mostimes” saree”, one of the respondents observed. but the feedback from the depth interviews stated one of our respondents. Would you buy the brands she endorses? pointed me directionally to a ‘yes’ or a ‘no’ Bollywood or Bullywood? Most agreed Surprisingly, no. Politicians cannot be in response to every single question. with Kangana’s new coinage. That she has trusted. Oops! 34 of 47 respondents said Unfortunately, despite Kangana’s almost no support of any consequence in that for now they would not want her to protestations to the contrary, most of those her industry was, however, obvious to all sell any brands. 11 said maybe nothing interviewed believed that we are looking those who were interviewed. “She is a lone has changed. But the personal Brand at a politician-in-the-making. Many did crusader”, “She won’t get very far with Kangana Ranaut is starting to fray and 8 Sampark Sutra | August 2020 hurt. And that should worry her. This could become a double whammy: be dubbed a pariah in Bollywood, and stay a newbie in politics. The next elections in 2024 are still too far to carry the SSR-controversy momentum. Kangana could be burning the candle at both ends. I had written a piece on Brand Kangana about 3 years ago. Much of what I wrote back then is true even today. -I have rarely seen a spurt in ‘Likeability’ scores quite like Kangana’s. Her pillar pattern closely resembles that of Virat Kohli, who as we all know has been blazing an unbelievable trajectory of success in these past years. -Kangana’s attribute maps too make for interesting analysis. The jagged and irregular brand maps of 2015 made way by 2017 for a Kangana seen to be high on Progressive, Distinctive, Up-to-date, Stylish, Different, Unique, Prestigious, Innovative and High-quality. And that is really saying a lot. I wondered back then why brand marketers had been shy to take notice, and make use of Kangana far more than she has been used thus far. - Personality changes in Brand Kangana too showed very high scores for Daring, Strong, Carefree, Honest and Intelligent. Equally forcefully, she was not seen to be Obliging! Her brand map too by 2017 was becoming more and more rounded. More importantly her scores across attributes had leapfrogged over the past three years of that research, making her a stronger personality and a more impactful brand. - What marketers ought to take note is how well Kangana does on Likeable, Friendly and Loved by All. Good creative usage can get Kangana to do wonders for many a brand. It is just that Kangana is not easy to handle … I mean that positively … and I do not mean that for her as an individual, but as a Human Brand. Her screen image and the kind of roles she has essayed has lifted her personal brand to a completely different high. - Kangana has savvy. She has oomph. She has loads of attitude. The fear most marketers have of Kangana is that a strong personality like her could end up over-shadowing the brand. Her current hyper-active political inclination may further intimidate brand owners. To get back to Brand Kangana in the current context, well I would say she is just too hot to handle for brand endorsements today. All her myriad positives are getting neutralized, if not nullified by her seeming political avatar. I have always been somewhat partial, and pro-Kangana. The David fighting many Goliaths. We in fact used her for a footwear brand last year, and she did a fabulous job. Was a dream to work with. Kangana in many ways is like . Controversial, but brilliant. Someone who fills the frame at her own terms. That in turn can give the endorsed brand some, if not all, of her famed attitude. Which really is worth a lot for younger, unfocussed brands seeking anchorage in the consumer mind. ‘Woke’ brands, vocal brands, yes brands that have spunk, are going to dominate the brandscape of tomorrow. So, Kangana is a superb ambassador for such new fighters. For now, the temperature around Kangana will hopefully recede over the next couple of months. Brand Kangana will then be back where it belongs: right on top. Daring. Differentiated. Distinctive. The author is chief mentor of the Indian Institute of Human Brands (IIHB). Views expressed are personal.

Sampark Sutra | August 2020 9 Clubs in action AMBALA

Celebrated Annapurna Day by distributing meal to the residents of Blind Institute, Mill Tree Plantation Project at Arya Girls College, Vivekanand Primary Road, Ambala Cantt School and Rotary School for Deaf, Ambala cantt. BADDI Club donated 40 Benches to Govt. High School, Haripur Sandholi, Baddi.

BARARA ROTARACT MEETING

Installation of Rtn Raj Kumar Sangwan as President Meeting of District Rotaract Committee

10 Sampark Sutra | August 2020 Clubs in action chandigarh

51 Bedsheets were Donated to Pingalwara, Sector 55, Chandigarh for Serving Langar to the inmates of Pingalwara use of the inmates CHANDIGARH CENTRAL

Installation ceremony of President Rtn. Pardeep Chopra Langer at PGI Rotary sarai chandigarh city beautiful

Tree Plantation

Sampark Sutra | August 2020 11 Clubs in action CHANDIGARH midtown

35 Hand Sanitiser Bulk Bottles and Pedal Stands donated at GMCH 32, Chd. Miyawaki Forest Plantation at Mansa Devi Mandir Panchkula

chandigarh satellite

Distributed Sanitry Napkins, Masks and Soaps in Slum Area of Saketri Village Planted Medicinal and Fruit Trees at Kartar Ashra Old Age Home. CHANDIGARH UPTOWN

Eatables distributed on world Annapurna Day to Vendors Tree plantation of Miawaki Tree Plantation near Mansa Devi Temple.

12 Sampark Sutra | August 2020 Clubs in action DEHRADUN

Club Planted 555 Plants in Chanderbani Forest Club handed over 50 PPE Kits and 200 N95 Masks to Doon Hospital.

DEHRADUN CENTRAL

Rotary Awareness Cycle Expedition Annapurna Day Inauguration

DOON SHIVALIK HILLS

Club members donated the essentials for covid warriors to Tree Plantation Hon’ble CM Shri Trivendra Singh Rawat

Sampark Sutra | August 2020 13 Clubs in action E-CLUB OF DOON

Tree Plantation Annapurana Day Celebrations

INDUSTRIAL AREA AMBALA

Blood Donation Camp organised at Vishwakarma Mandir Saha by Club. JAGADHRI

Distribution of Cloth Bags under NO PLASTIC DRIVE project. Distribution of Tricycle

14 Sampark Sutra | August 2020 Clubs in action JAGADHRI NORTH

Renovation of 5 Toilets and One handwash at Annapurna Day at Kushth Ashram Jagadhri. Kushth Ashram Jagadhri. karnal midtown

Annapurna Day Celebrated at Karnal Manav Sewa Sangh and Apna Aashiana, Karnal kharar

RC Kharar celebrated Annapurna Day by Distributing 101 bags of wheat flour Blood Donation Camp

Sampark Sutra | August 2020 15 Clubs in action KURUKSHETRA

Installation Cermoney Tree Plantation

MORINDA

Tree Plantation

MUSSOORIE

Club Donated 8 sets of Desks and Chairs for Teachers to SD Celebrated Independence Day at MYSSVM Inter College Mussoorie Mahavidyalaya.

16 Sampark Sutra | August 2020 Clubs in action PANCHKULA

Donations for Covid Kitchen to celebrate Annapurna Day at Civil Hospital, Tree Plantation Panchkula PANCHKULA MIDTOWN

Two ventilators donated in General Hospital Sector 6 Panchkula One Immunity boosters to all Police Personnel of Panchkula panipat rainbow

40 School Benches distributed at Devi Mandir Dhamshala School, Panipat

Sampark Sutra | August 2020 17 Clubs in action PAONTA SAHIB

Cycle Rally was organised for 3 days from 21 July to 23 July at Paonta Sahib Touchless Hand Sanitizer donated to the office of in the honour of Covid Warriors SDM, Paonta Sahib pinjore hills

Installation Cermoney Club planted 60 Saplings of Fruits and Medicinal Plants RISHIKESH CENTRAL

Club honoured to Hon’ble Prem Chand Agarwal ji , Uttrakhand Club handed over and installed “Sanitary Napkin Machine” in Assembly Speekar as “Corona Worrier” Aaryan Vidya Mandir School - Dandi Ranipokhri

18 Sampark Sutra | August 2020 Clubs in action ROORKEE

Installation Ceremony Tree Plantation by Mayor of Roorkee Mr Gaurav Goel. ROORKEE CENTRAL

Club planted different types of herbal and other trees in Nagar Nigam Club distributed Home Made Food and Earthen Pots to street vendor as part of Complex Roorkee Annapurna Divas ROORKEE MIDTOWN

Tree Plantation Annapurna Day

Sampark Sutra | August 2020 19 Clubs in action RUPNAGAR

Doctors Day Celebrated on 1st July 2020 wherein 170 doctors awarded as Covid Warriors SAHARANPUR

Tree Plantation saharpur classic

Feed the Poor Project at Prabhu Ji Ki Rasoi in Evening. Bus Sheltor Opening

20 Sampark Sutra | August 2020 Clubs in action shahabad markanda

Club Celerated Doctor’s Day. Tree Plantation shimla

Club Felicitated Doctors and Gifted PPE Kits, Hand Sanitizers, Face Shields Club distributed Relief Material, Tin Sheets to the Fire Victims of Village Pekha and Medical Caps on Doctor’s Day and Dugyani worth Rs Two Lacs only SILVERCITY MOHALI

Celebrated Annapurna Day this year by distributing cooked and hygienic meals for the 100+ Tree plantation girls at Gur Asra Orphanage Trust, Sector-78, Mohali

Sampark Sutra | August 2020 21 Clubs in action solan

Donated Five wheelchairs and Five wheel strechers to Regional Hospital Solan.

SOLAN CITY

Tree Plantation Doctor’s Day Celebration PANIPAT SOUTH HARIDWAR

Club distributed Large Umbrellas to the Roadside Vendors and Rehdi walas on Assandh Road Tree plantation Panipat

22 Sampark Sutra | August 2020 Clubs in action BEST OF THE JULY MONTH

Best Assistant Governor Best President Best Rotarian Rtn. Dr Rita Kalra Rtn. Manik Luthra Rtn. Charanjit Singh RC Chandigar Midtown RC Jagadhri RC Chandigarh yamunanagar

Distribution of Ration to Underprivileged Section of society on Aanpurna day Medical Checkup Camp of Slum children at Mago hospital by Rtn. Dr.Rajesh Mago YAMUNANAGAR RIVIERA

Annapurna Day celebration Tree Plantation

Sampark Sutra | August 2020 23 editor’s corner

Age is no bar to be Rotarian...

elcome to yet another exciting We know that we are looking for edition of Sampark Sutra. members who are community-minded, Club that best suits them for Thank you for taking the time helpful and resourceful. As Rotarians we meeting times, location and Wto read the previous edition. need to create a positive experience within July has flown by so fast! By now you must our Clubs, one that is based on the Four Club culture. Clubs are the have embraced the new leadership and Way Test where our actions are fair to all, started to settle into your new roles. The build goodwill and better friendships and vehicle to being a Rotarian. focus for this month is Membership and New beneficial to all concerned. Once we Club Development. August gives us the acknowledge that, we can assert our For the future success of opportunity to celebrate our members, and reputation as being welcoming, diverse strive to create a better experience for those and inclusive into our communities. Rotary, we need to think of desiring to join Rotary. The pertinent ques- tions we seek to answer are : Why do people Attracting members to join membership as being part of join Rotary ? Why do they stay ? Why do they leave? Rotary may well be easier than Rotary International, not an RI President Holger Knaack urges clubs to focus on keeping current members retaining them. With that in individual Club. engaged. Make sure every club member Within District 3080, we need to be has a role to play. Everyone joined to mind, we need to select our actively involved in creating new and become part of something big, and if they innovative Club models. Passport and are not given a chance to contribute, slowly members carefully. Make sure Satellite Clubs proved a Rotary experience but surely, their satisfaction level will that is different from what’s offered by begin to decline. that they are a good fit with other clubs in the area. Importantly, they Consider giving new members some your Club and that your Club increase our impact and expand our reach responsibility at every meeting (i.e. in the community. introduce or thank a speaker. meets their expectations. If The Rotary experience is far-reaching. Focus on keeping members happy. Why Rotakids, Interact, Rotaract and Rotary not take the time to ask your members the you have other Clubs locally, are the community of our international changes that they would like to see in the service organization. Holger Knaack, club or how they would like to see the club collaborate so that a potential Rotary International President sends the in a few years? Such a simple act shows message that “There is no wrong age to your members that you care about their new member can choose the be Rotarian.” present and opinion in the club.

mohinder paul gupta

24 Sampark Sutra | August 2020 message FIRST LADY OF THE DISTRICT

through the airways and reaches homes, Dear Trailblazer Partners majority of our clubs are doing pretty well even while being in period of challenges. Greetings We all need to take care of ourselves and s per Rotary August is a rembership our families with best of the care and development month but on support. I would request you to please the other hand this month restrict your movements and do not come Ainitiates festive season also , in public unless it is very necessary and despite the overhang of covid-19, our keep using SMS at all times. members have very quickly adapted themselves to the changed environment. SMS stands for Rotary is moving on but life perhaps not…. Lot of challenges from professional and S- Social distance domestic lives, but we are also partners in service and we have not only committed M- Masks ourselves to move shoulder to shoulder but we have an added responsibility of S- Sanitization adding more female members also. This Being an agrarian economy, the onset is the area we all need to work on to make of monsoon season brings colors and our Rotary more graceful. You will watch happiness in the lives of people all over when women is in rotary meetings, they India, In north part also we celebrate TEEJ start and finish in time, atmosphere inside followed by Rakhash Bandhan , the meeting place is very nice ,calm and janamashtmi and our Independence day. quiet, credit goes to you all for having Lets enjoy all the colors of nature with helped our spouses to maintain decorum its widespread fragrance with a message of the house, lets make one commitment to stay happy, healthy and joyous as ever…. today to give just one lady member to your own club. With all the love and good wishe We have every function on the virtual bajaj world and yet the vibrancy permeates

Sampark Sutra | August 2020 25 August 2020 1. How many people attended the 4. In what country was the first first Rotary meeting on Thursday Rotary Club outside of the United evening, February 23, 1905? States?

2. Who was the first president of a 5. The 2011 RI Convention in New Rotary Club? Orleans will draw about 20,000 people. What was the smallest and 3. For how long was Rotary primarily the largest RI Convention attendance? a friendship and business reciprocity 6. Who was the first Woman organization? President of any Rotary Club?