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Upravlenets / the Manager ISSN 2218-5003 УправленецНАУЧНО-АНАЛИТИЧЕСКИЙ ЖУРНАЛ Upravlenets / The Manager МЕНЕДЖМЕНТ l МАРКЕТИНГ MANAGEMENT l MARKETING Том 10 № 4 2019 Vol. 10 No. 4 Управленец/The Manager Научно-аналитический журнал Т. 10. № 4 2019 Vol. 10. No. 4 РЕДАКЦИОННАЯ КОЛЛЕГИЯ EDITORIAL BOARD Главный редактор Chief Editor Силин Яков Петрович, д-р экон. наук (Екатеринбург) Yakov P. Silin, Dr. Sc. (Economics) (Yekaterinburg, Russia) Заместители главного редактора Deputy Chief Editors Анимица Евгений Георгиевич, д-р геогр. наук, профессор (Екатеринбург) Evgeny G. Animitsa, Dr. Sc. (Geography), Professor (Yekaterinburg, Russia) Иваницкий Виктор Павлович, д-р экон. наук, профессор (Екатеринбург) Viktor P. Ivanitsky, Dr. Sc. (Economics), Professor (Yekaterinburg, Russia) Члены редколлегии Editorial Team Балацкий Евгений Всеволодович, д-р экон. наук, профессор (Москва) Evgeny V. Balatsky, Dr. Sc. (Economics), Professor (Moscow, Russia) Кулапов Михаил Николаевич, д-р экон. наук, профессор (Москва) Mikhail N. Kulapov, Dr. Sc. (Economics), Professor (Moscow, Russia) Лукьянов Сергей Александрович, д-р экон. наук, профессор (Москва) Sergey A. Lukyanov, Dr. Sc. (Economics), Professor (Moscow, Russia) Одегов Юрий Геннадьевич, д-р экон. наук, профессор (Москва) Yury G. Odegov, Dr. Sc. (Economics), Professor (Moscow, Russia) Шаститко Андрей Евгеньевич, д-р экон. наук, профессор (Москва) Andrey E. Shastitko, Dr. Sc. (Economics), Professor (Moscow, Russia) Члены международного совета Members of the International Council Алюхна Мария, PhD, доцент (Польша) Maria Aluchna, PhD, Associate Professor (Poland) Солесвик Марина, PhD, профессор (Норвегия) Marina Solesvik, PhD, Professor (Norway) Тревизан Итало, PhD, профессор (Италия) Italo Trevisan, PhD, Professor (Italy) Учредитель: ФГБОУ ВО «Уральский государственный экономический университет» Журнал включен в индекс ESCI на платформе Web of Science Включен в Перечень ведущих рецензируемых научных изданий, в которых должны быть опубликованы основные научные результаты диссертаций на соискание ученой степени доктора и кандидата наук Включен в Российский индекс научного цитирования (импакт-фактор журнала на дату подписания в печать 0,961) Зарегистрирован Федеральной службой по надзору в сфере связи, информационных технологий и массовых коммуникаций (Роскомнадзор) Свидетельство о регистрации средства массовой информации ПИ № ФС77-49744 от 15 мая 2012 г. Подписной индекс Агентства «Роспечать»: 37263 Цена свободная Управленец. 2019. Том 10. № 4 Ответственный редактор С.В. Орехова Корректура И.П. Зорина Информация на английском языке Ю.С. Баусова Компьютерная верстка Е.Б. Александрова Адрес редакции и издателя: 620144, РФ, г. Екатеринбург, ул. 8 Марта/Народной Воли, 62/45 Подписано в печать 30.08.19 Дата выхода в свет 06.09.19 Формат 60 × 84/8. Уч.-изд. л. 14,4. Усл. печ. л. 13,3. Печ. л. 14,3. Тираж 75 экз. Заказ 497. Отпечатано с готового оригинал-макета в подразделении оперативной полиграфии УрГЭУ Адрес типографии: 620144, РФ, г. Екатеринбург, ул. 8 Марта/Народной Воли, 62/45 6+ © Уральский государственный экономический университет, 2019 Управленец/The Manager Научно-аналитический журнал Т. 10. № 4 2019 Vol. 10. No. 4 СОДЕРЖАНИЕ CONTENTS СТРАТЕГИЧЕСКИЙ МЕНЕДЖМЕНТ И КОРПОРАТИВНОЕ УПРАВЛЕНИЕ STRATEGIC MANAGEMENT AND CORPORATE GOVERNANCE Орехова С.В., Кудин Л.Ш., Купера А.В. Orekhova S.V., Kudin L.Sh., Kupera A.V. 2 Сменяемость генерального директора и результативность компании: CEO turnover and company performance: взаимосвязь и эмпирические оценки Sensitivity and empirical estimates Вавилина А.В., Леванова Л.Н., Ткаченко И.Н. Vavilina A.V., Levanova L.N., Tkachenko I.N. 14 Взаимосвязь дивидендной политики Interrelation between dividend policy и корпоративной репутации в российских компаниях and corporate reputation in Russian companies РАЗВИТИЕ РЫНКОВ: УПРАВЛЕНЧЕСКИЙ АСПЕКТ MARKET DEVELOPMENT: A MANAGEMENT ASPECT Симонов К.В. Simonov K.V. 24 Выставочный двусторонний рынок: The two-sided trade fair market: идентификационные признаки и управление созданием стоимости Identifying attributes and value creation management ГОСУДАРСТВЕННОЕ И МУНИЦИПАЛЬНОЕ УПРАВЛЕНИЕ PUBLIC AND MUNICIPAL ADMINISTRATION Грязнова А.Г., Антонюк В.С., Корниенко Е.Л. Gryaznova A.G., Antonyuk V.S., Kornienko E.L. 38 Региональные проблемы управления инфраструктурой связи Regional problems in managing communications infrastructure в цифровой экономике in the digital economy Наз Ф., Салим С., Реман Р. Ур, Ахмад М.И., Али Р. Naz F., Salim S., Rehman R. ur, Ahmad M.I., Ali R. 51 Детерминанты финансовой устойчивости Determinants of financial stability микрофинансовых институтов Пакистана of microfinance institutions in Pakistan Дубровская Ю.В., Козоногова Е.В., Молодчик А.В. Dubrovskaya Yu.V., Kozonogova E.V., Molodchik A.V. 65 К вопросу алгоритмизации и автоматизации On algorithmization and automation of regional strategizing процесса регионального стратегирования ТЕОРИЯ И МЕТОДОЛОГИЯ МЕНЕДЖМЕНТА THEORY AND METHODOLOGY OF MANAGEMENT Мацкуляк И.Д., Сапожникова Н.Т., Харчилава Г.П. Matskulyak I.D., Sapozhnikova N.T., Kharchilava G.P. 75 Прорывная экономика: A breakthrough economy: к теории управления изменениями экономических систем On the theory of economic systems change management МАРКЕТИНГОВЫЕ СТРАТЕГИИ И ПРАКТИКИ MARKETING STRATEGY AND PRACTICE Тимохина Г.С. Timokhina G.S. 85 Поведение состоятельных потребителей: Behaviour of high-income consumers: результаты маркетинговых исследований российского рынка Results of research of the private banking services market услуг приват-банкинга in Russia Капустина Л.М., Жадько Е.А. Kapustina L.M., Zhadko E.A. 98 Управление брендом на основе оценки восприятия Brand management позиции университета потребителями based on consumer perceptions of a university 2 Стратегический менеджмент и корпоративное управление DOI: 10.29141/2218-5003-2019-10-4-1 10. № 4 10. CEO turnover and company performance: ом Т . Sensitivity and empirical estimates 2019 Svetlana V. Orekhova, Larisa Sh. Kudin, Aleksandra V. Kupera Abstract. Solving organizational effectiveness problems is largely dependent on the quality of the corporate governance system. One of its main aspects is characteristics and actions of a firm’s CEO. The paper evaluates how CEO turnover affects a company’s perfor- mance. Having conducted a critical analysis of the current approaches describing its role and impact on business success, the authors УПРАВЛЕНЕЦ УПРАВЛЕНЕЦ substantiate the research methodological domain: a synthesis of theories of neoinstitutionalism, organization and strategic manage- ment. The research method is panel regression with fixed effects. The information base includes the data from 54,341 Russian joint stock companies for the period 2006–2017. A number of variations of the basic model allowed us to establish a statistically significant negative relationship between the change in revenue and CEO turnover in the short term. The obtained results have confirmed the pro- visions of the theory of the firm regarding the necessity to adapt a CEO to the company’s external and internal environment. The paper shows that foreign CEOs and owners (shareholders) are faster to adapt to a new position, which accelerates the growth of business per- formance indicators. At the same time, the research demonstrates that a decline in a company’s performance has a short-term effect. This means that boards of directors should not take hasty decisions to switch the CEO after a short-term poor performance. Keywords: corporate governance; CEO; company performance; CEO turnover; public company; Russian company. JEL Classification: C10, G30 Paper submitted: April 18, 2019 For citation: Orekhova S.V., Kudin L.Sh., Kupera A.V. (2019). CEO turnover and company performance: Sensitivity and empirical esti- mates. Upravlenets – The Manager, 2019, vol. 10, no. 4, pp. 2–13. DOI: 10.29141/2218-5003-2019-10-4-1. INTRODUCTION The development of the system of corporate governance in an individual and a legal entity can act as a firm’s single ex- Russia began with privatization of the first public companies, ecutive body. their evolution to the level of large corporations and access The Federal Law on public companies no. 208-FZ of De- to international markets. Today’s geopolitical and economic cember 26, 1995 specifies that “management of a company’s challenges make it necessary to shift the priorities in the cor- current activities is performed by (1) the single executive porate governance system from the outward (external) to body of the company (director, general director) or (2) the the inward (internal) development trajectory. In other words, single executive body of the company (director, general di- seeking new mechanisms for organizational effectiveness of rector) and the collegial executive body of the company Russian corporations is high on the agenda today. (board, directorate). The executive bodies report to the com- The issue of organizational effectiveness is largely related pany’s board of directors (supervisory board) and the share- to the CEO’s personality. On the one hand, extensive exper- holders general meeting.” tise, skills and awareness of the business specificity suggest The Russian term “a single executive body” corresponds the CEO to be deeply integrated into the processes within to the concept of chief executive officer (CEO) used in the the company. On the other hand, being employed as a CEO English-language literature. Within the framework of the for a long time is able to worsen adaptive and motivational present study, we equate the abovementioned concepts
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