Euromaidan Values from a Comparative Perspective
Social, Health, and Communication Studies Journal Contemporary Ukraine: A case of Euromaidan, Vol. 1(1), November 2014 MacEwan University, Canada National University of Kyiv-Mohyla Academy, Ukraine Ternopil State Medical University, Ukraine Article Euromaidan Values from a Comparative Perspective Sviatoslav Sviatnenko, graduate student, Maastricht University, Netherlands Dr. Alexander Vinogradov, National University of Kyiv-Mohyla Academy, Ukraine Abstract Ukrainian revolution frequently called the “Euromaidan” changed Ukrainian society in 120 days and, later, became a regional conflict and a challenge to a global order. This primary social revolution was followed by value and paradigmatic shifts, middle class revolution, and a struggle for human rights, equality, justice, and prosperity. This study examines values and social structure of the Euromaidan. In addition to ethnographic study consisting of participant observations and informal interviewing, data from European Social Survey (2010-2013) and face-to-face survey conducted by an initiative group of sociologists on Maidan were used in order to approach this goal. Results of the study show that values of the Euromaidan (Universalism, Benevolence, Self-Direction, Stimulation, and Security) coincide more with European values, especially those of developed Western and Scandinavian countries, than Ukrainian ones. Furthermore, values of protesters find its reflection in deeply rooted Ukrainian identity. Moreover, Maidan was consisted of three major groups of protesters: “moralists,” “individualists,”
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