New

EL PERFECTO TACO DE PESCADO Introducing NEW! Fish Taco Portions.

Fish Tacos are a huge favorite with diners everywhere because they’re fast, fresh and fun to eat! In fact, the number of fish tacos on restaurant menus skyrocketed in the past year! At Icelandic®, we’re giving you an easy and profitable way to add fish tacos to your menu with new Fish Taco Portions, 2.6 oz. portions perfectly sized for hard or soft taco shells.

To make Fish Taco Portions, we start with white and flaky wild-caught Cod. We cut the portion so that it’s sized and shaped just right for serving in a taco, then we add a signature delicious beer batter that bakes or fries up light and crispy.

New Fish Taco Portions. They’re the easy, affordable way to menu the perfect fish taco and add some spice to your sales!

The Icelandic® Advantage On-trend. With today’s diners demanding spicier, more flavorful foods, Mexican cuisine is wildly popular. In fact, the number of fish tacos on menus increased by 22.5% from the first half of 2009 to the first half of 2010.* Profitable.You can profit by adding fish tacos to your menu because Mexican food is so popular.Although foodservice sales industry-wide were down by 3.2% in 2009, sales for fast casual Mexican restaurant chains rose by 2.7%.* Perfect fit Delicious. Made with pre-portioned, wild-caught Cod fillet portions coated with a light, crispy beer batter. High plate appeal. This pre-cut portion is perfectly shaped for both hard and soft taco shells and looks great on the plate. Quick. Fries or bakes to perfection in less than 5 minutes. Versatile. Ideal for food trucks, taco bars, quick service family/casual dining and locations where “grab & go” food items are essential. ( Apx. 6” long ) Flexible. Offers extended holding times. A. Cut straight on one side for a consistent fit into the taco each and every time. B. Curved on other *Source: Market research firm Technomic’s “2010 Market Intelligence Report: Mexican.” ew side for natural appearance and great eye appeal. NProduct Specifications ICELANDIC® DISTR. # CASE PACK CASE CUBE PORTIONS CASE CODE (LBS) (CFT) PER CASE PRICE

2.6 oz. Cod Fish Taco Portion 10026405 1/10 0.55 Apx. 61

Cooking Instructions Cook from hard frozen. Do not refreeze. Adjust cooking times depending on product’s natural thickness and appliance characteristics. Deep Fry: 360º F for 4 to 4 ½ minutes. Conventional Oven: 425º F for 15-18 minutes. Convection Oven: 400º F for 12-15 minutes.

See what Fish Taco Portions can do for your menu! Contact your Icelandic® Sales Representative today. For more information, call (800) ICELANDIC or visit www.icelandic.com.

190 Enterprise Drive, Newport News, VA 23603 • USA • 1-800-ICELANDIC RETAIL: www.icelandicseafood.com FOODSERVICE: www.icelandic.com S-557 © 2011 Icelandic® USA, Inc. • Icelandic® and Icelandic® Brand are registered trademarks of Icelandic® USA, Inc. 01/11