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What Does a Philly Success Look Like?

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What Does a Philly Success Look Like? PHILLYTECHWEEK.COM APRIL 28—MAY 6 #PTW17 A WEEKLONG CELEBRATION OF TECHNOLOGY AND INNOVATION IN PHILADELPHIA ORGANIZED BY FULL CALENDAR WHAT DOES A INSIDE FEATURING PHILLY SUCCESS LOOK LIKE? TECH EVENTS DEFINING “TRIUMPH” FOR PHILADELPHIA’S TECH COMMUNITY PG.29 LEMONADE STAND: HOW LOCAL FOUNDERS GOT THEIR START PG.4 HEALTH STARTUP WINS BIG AT #SXSW PG.7 HOW TO JOIN THE PHILLY TECH SCENE PG.27 TESTIMONIALS FROM NET/WORK PG.6 DEFINING WHAT A TRIUMPH IS FOR PHILADELPHIA’S TECH COMMUNITY Penn’s world-class facilities, culture of creativity, and technical expertise powers the Philadelphia Innovation Economy; while its ground-breaking discoveries positively impact our global POWERING and local society. PHILADELPHIA’S INNOVATION ECONOMY Where Ideas Go To Work. The Penn Center for Innovation Ranked as a best place to work Philadelphia’s newest hub for (PCI) creates commercial in IT, Penn provides the tools and innovation combines world-class partnerships between Penn and resources for its technologists to researchers and dynamic the private sector by licensing creatively serve a 24x7 enterprise; entrepreneurs inside cutting-edge technology, aligning R&D, forming offering opportunities in a variety labs, offices and coworking space ventures, or combining all of these of innovative positions inside for creating new companies activities to serve society and drive a renowned research university. and products. For more information, regional economic development. Learn more about open tech visit pennovation.upenn.edu For more information visit positions at the region’s www.pci.upenn.edu leading employer by visiting www.isc.upenn.edu/tech-jobs-penn PROGRAM & MAGAZINE WELCOME TABLE OF CONTENTS Members of the Technical.ly team cheese it up at NET/WORK Philly 2017 at The Fillmore. Photo by Justin Durner 4 LEMONADE STAND 7 KERITON WINS BIG AT #SXSW 9 EVENT CALENDAR 27 HOW TO JOIN THE PHILLY TECH SCENE, A STEP-BY-STEP GUIDE 29 COVER STORY: WHAT DOES A PHILLY SUCCESS LOOK LIKE? 34 #PTW17 SPONSORS 36 #PTW17 PARTNERS 38 CONNECTING YOU TO OPPORTUNITIES A LETTER FROM THE ORGANIZERS IS WHAT WE DO ABOUT DEAR FRIENDS, IN THESE CANTANKEROUS TIMES, I find myself searching for inspiration. Philly Tech Week 2017 presented by Maybe it’s the middle-schoolers making tech projects that put my 13-year-old self Comcast is the seventh annual celebration to shame. Or maybe it’s the career-changers fighting through squalls of uncertainty of technology and innovation in the region. The week is organized by local technology and self-doubt. Or maybe, just maybe, it’s a startup that’s tackling something real, news organization Technical.ly, in collaboration something life-improving, something more than just another way to target ads. with dozens of partners and sponsors. That’s why Philly Tech Week 2017 presented by Comcast matters: It’s a little care For the most up-to-date list of partners package of people in our region doing amazing things. It’s a dose of inspiration — and events, visit phillytechweek.com. a reminder that you, too, can build a future to be proud of. Technical.ly Philly is a leading local tech Over the next week-plus we at Technical.ly encourage you to get out and see news and events organization. It publishes what the Philly tech community is all about. We cover it, day in, day out, but trust daily content on entrepreneurship, access, me: There’s no better way to see what’s going on than PTW. You wanna know what funding, policy and other ways cities are Philly’s good at and where it can improve? Philly Tech Week. You wanna challenge improving through technology. Its sister yourself to learn a new skill? Philly Tech Week. You wanna make a connection that publications are in Delaware, Brooklyn, Baltimore and Washington, D.C. could advance your career in meaningful ways? Philly Tech Week. This magazine is a jumping-off point for making the most of #PTW17. There’s DESIGN AND PRINTING: Red Flag Media a lot of great information packed in these pages, but the inspiration happens LOGO AND WEBSITE: Jarvus Innovations when you go out and really engage with one (or more!) of the week’s 100 expertly curated events. Good luck, and let us know how it goes. All best, ZACK SEWARD, EDITOR-IN-CHIEF, AND THE ENTIRE TECHNICAL.LY PHILLY TEAM #PTW17 • TECHNICAL.LY/PHILLY • PHILLYTECHWEEK.COM 3 PROGRAM & MAGAZINE FEATURE LEMONADE STAND IN WHICH SOME OF THE REGION’S TOP EXECS SHARE THEIR FIRST FORAYS INTO ENTREPRENEURSHIP. I started a landscaping company in high school. I made up flyers with impressive taglines including: "Cheaper than peo- ple who overcharge" and "Keeping teens off the street and in your yard." I drove my mom's minivan slowly along the side of the road while my friend hung out the side and stuffed the flyers into mailboxes. Turns out that it's illegal for anyone besides the postal service to put something in a mailbox, and by the time I got home there was a message waiting for me from the local postmaster that if I didn't cease and desist they would press charges. I had already generated enough leads to stay busy mulch- ing and weeding for the next two summers, though, so it was totally worth it. JAKE STEIN Stitch CEO 4 TECHNICAL.LY/PHILLY • PHILLYTECHWEEK.COM • #PTW17 PROGRAM & MAGAZINE When I was in grade school, maybe 3rd grade, I bought Wacky Packages in bulk from the corner store in Brooklyn, opened the packages, and sold the cards that other kids needed as one-offs. I made enough margin to support my own habit, and collected multiple full sets. But my first real job was as a gal friday (they still had those in 1981) for a pajama manufacturing company in the NYC garment district. I typed, answered the phone, got coffee and bagels, and ran film to be developed. I wore a skirt and a blouse every day and the bosses called me sweetheart. LUCINDA DUNCALFE Monetate CEO It was Acme Markets, I was 16 years old, and I was a grocery bagger and shopping cart collector. There are two ways to increase the efficiency of collecting shopping carts from the parking lot. More carts per run, and faster runs. Better yet — combine the two! On one such run, I had about 15-20 carts in tow as I approached the front of the store. Standing there out front was a woman soliciting for some cause or event — I don’t remember the details. But what I vividly recall was that her impromptu sales spot was right in the path of my cart flow. So I kindly asked her to move. On my next cart run, not only was the woman still there, but she was in the same exact spot — hadn’t moved an inch. This time I asked a little more firmly if she could move out of the way. By the third run, I mentioned to her Acme’s policy on non-solicitation, and that finally did the trick. Problem solved, and I got back to setting new records for cart retrieval times. I walked into work the next day, and the union boss asked me to come to the back. “I heard you were harassing a wom- an out front of the store yesterday.” I couldn’t believe the woman had the nerve to not only complain, but to say that I had harassed her. So, I recounted the entire story to my union boss. Clearly he would understand my position and shift his allegiance back to his hardworking, conscientious employee. “That woman was my wife.” Gulp. ANTHONY GOLD I was put on a one week “unpaid leave of absence.” ROAR for Good cofounder I came back a week later and quit. #PTW17 • TECHNICAL.LY/PHILLY • PHILLYTECHWEEK.COM 5 PROGRAM & MAGAZINE As a teenager in the late ‘90s, a few years before I was selling cheesesteaks on the internet, I built a small tech support compa- ny in South Jersey. Most of my work involved removing spyware, a skill I picked up by regularly breaking my family's computer and then figuring out how to fix it before anyone noticed. When 1999 rolled around, the press was having a field day with this thing called the Y2K bug. Apparently, for some inde- terminate number of computer programs, engineers had saved memory by hard-coding the "19" part of the year when storing dates. These programs, like two-digit odometers, were going to roll back to the year 1900 once the clock struck midnight on New Year's Day. At that point, naturally, the world would end. People were freaking out, and just about every major software company released a CD-ROM with a "Y2K patch" designed to fix this bug in their programs. This was my first lesson in the beauty of product-market fit — thanks to all the media hype, every client I ever knew was asking me to Y2K- proof their computers. I said yes, burned every patch CD I could find, and got to work. At the time, my Mom was employed as a bookkeeper at a nearby RV dealership called Hitch-A-Rama. When Y2K paranoia struck the office, she tossed out my name and I was hired on retainer to future-proof the entire dealership. This was my first enterprise contract, and it opened my eyes: Why bother driving to 40 houses when you could be hired to fix 40 machines all in the same place? And there I was, looking out the window at a used Skyline Layton 30 Travel Trailer while progress bars crawled across the screens of dozens of Windows 95 PCs.
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