2018 MEDIA KIT condé Nast

• A multinational, multi-platform company with presence across print, web, mobile, tablet, social & on-ground properties.

• Condé Nast reaches an affluent audience of over 10 Million

• Condé Nast India is a 100% subsidiary of Condé Nast International

• Condé Nast India launched Vogue in 2007, followed by GQ, Condé Nast Traveller and

• Condé Nast India's magazines have a total circulation of 125,000 copies with a combined readership of 650,000 readers the power of

• Vogue India, the ultimate fashion bible was launched in India in 2007, and celebrated its 10th Year of leadership in 2017

• Regarded as the opinion leader and trendsetter—Vogue brings you the best of global and Indian fashion, beauty, people, luxury, travel and culture

• Vogue India engages audiences across multiple interactive platforms

• Vogue.in is the ultimate women’s premium lifestyle content platform in the digital space audience universe 2,50,000+ Monthly Readership

2.6 Million Unique visitors per month on Vogue.in

1.9 Million 1.09 Million

1.2 Million 162 K

As of December 2017 audited print run 50,000 readership 250,000 average age of readers 25-40

Distribution across 110+ cities and towns

Distributed at 4,500 Retail Outlets the 25-40 72% 96% years own a vacation home own two or more cars woman 93% 78% purchase products from browse on their international luxury brands mobile devices supplements supplements of 2017

SMART HOMES GET SMARTER THE VOGUE WEDDING BOOK DESIGN PLUS the TRAILS ANAMIKA CASA VOGUE 2017 KHANNA VOGUE BIJOY JAIN KELLY HOPPEN SPECTACULAR WEDDING SPACES BOOK   2017 STATEMENT 2 017 PIECES starring ADITI RAO HYDARI Complimentary with Vogue India September 2017 Complimentary with Vogue India August 2017

AT HOME WITH the ultimate guide to planning your DREAM jacquelineTHE ULTIMATE CITY GIRL W EDDING

the vogue middle east wedding book (in-book) (in-book)

AUGUST september november DECEMBER An ultimate guide to design, interiors, This go-to directory, in its fifth year, A definitive guide on the latest trends and From shopping trails to travel fixes, architecture, lifestyle and all things luxe, gave the 21st century bride, everything names to know in the Indian modern and Vogue puts together an au courant Casa Vogue, in its third edition was she needed to make her dream contemporary art scene, The Vogue Art guide to navigating the region. published as a supplement with the wedding one-of-a-kind Report was published for the second time August 2017 issue in November 2017

The only premium lifestyle content platform in the Indian digital space

Re-launched in October 2015 with a record high of 1 million+ visits in the first month

Engaging interactive audiences across all social media platforms

Enhanced and innovative premium ad units for advertising

Custom and native solutions for advertisers digital audience profile

AGE affluence affinity

Elite club membership Celebrity Fans 48% 64% 18 54% Two car ownership 40 59% Beauty Mavens 40% 42 International holiday 28% 62% Fashion Fanatics Fine dining 40% 62% 28%

Users Visits 18~24 25~34 35+ Affinity with fashion, beauty and mostly millennial highly affluent celebrity content PROPERTIES Vogue Atelier

March

An exclusive designer showcase with India’s leading designers followed by an evening soirée, the Atelier series brought together an affluent, discerning and fashion forward audience in a multi-city property.

In its very first year itself, Vogue partnered with Tarun Tahiliani, Gaurav Gupta and Shantanu & Nikhil. Atelier was well attended by a total of 850 of the country’s finest across 4 cities – Delhi, Mumbai, Hyderabad and Bangalore july

Started in 2010 to recognise and honour the best beauty products, services and experts in the industry

Winners are selected by a jury comprising experts, celebrities and Vogue Editors

In 2017, 63 winners were announced at the 7th edition of the Vogue Beauty Awards and it was attended by 280+ guests—from A-list celebrities to the industry’s biggest names and influencers in beauty

Also, exclusive inside access was given to NDTV Gooodtimes for an extended post-event coverage of Vogue Beauty Awards 2016 august

The three day wedding exhibition celebrates five years in India

More than 2400 families attended the show in 2017. Over 50+ brands across designers, jewellers, sari brands and gifting, trousseau, wedding planning brands participated in the show. 2017 also saw a TV partnership with NDTV Goodtimes and garnered a PR coverage of over INR 10 crore + SEPTEMBER One-night-only shopping extravaganza that celebrates luxury retail

With in store offers from participating brands & exclusive Vogue initiatives, this is a night full of fun, fashion & freebies for the ultimate shopper.

FNO’s exclusive offerings – • Vogue Masterclasses

• Vogue Loves

• Vogue Merchandise

• Vogue Display

• Vogue Beauty & Pop-Ups WOME N OF THE YEAR 2017 They dreamt, they dared, and they did

OCTOBER

Since Vogue’s first issue, women have been at the heart of our magazine

To celebrate our 10th year Anniversary we raised a toast to inspirational and influential women who made our world a beautiful place.

A black-tie sit-down at a grand venue which included: • 19 winners from varied fields, ages & demographics

• 19 insightful tributes to the winners from prolific achievers/presenters

• 350+ guests from the background of business, film, socialites and fashion

Women of the year also saw a TV partnership with Colors Infinity. THE

ARSTUDIOT

IN ASSOCIATION WITH

NOVEMBER

The launch event of our yearly supplement - Art Report, the Vogue Art Studio brought together artists, art connoisseurs, gallerists, designers, influencers and socialites for an afternoon of interactive art with renown Indian artist Reena Kallat followed by a Vogue curated brunch. The Beauty Festival

DECEMBER

In the year 2018, VOGUE’s endeavour is to leverage it’s position as the definitive trendsetter for Beauty by launching The Beauty Festival.

Ultimate beauty indulgence weekend bringing together the diverse beauty community be it consumers, industry experts or beauty brands to celebrate the best in beauty across all genres.

Multiple pavilions setup categorised into skincare, makeup, haircare, fragrance and wellness.

Experts and celebrities to participate in this extravaganza. TREND REPORT

MARCH & SEPTEMBER An in-magazine feature, highlighting the season’s trends from international and Indian fashion weeks

It decodes 360 degree fashion trends, making it the ultimate fashion ‘Bible’

It also includes the fashion editor’s report, tips from fashion experts, and access to the faces behind the labels

STYLE LIST

june A specially curated list that pays tribute to India’s sartorial icons across all walks of life.

The past style lists have included the country’s most iconic names like Sonam Kapoor, Pernia Qureshi, Deepika Padukone, Kalyani Chawla and Roohi Jaikishan the edge market leader • 300+ print advertiser relations in 2017 across 1,576 pages

• Revenue market share of 77% within competitive set

• Over 145 new advertisers in 2017

• 110+ key fashion brands advertise in Vogue

• 29% of Vogue’s advertising comes from luxury travel, real estate, auto and interiors

• 143 brands on digital

• Curating powerful and relevant content

• Record breaking brand associations

• Strong social media presence/followers editorial calendAr january february march

Vogueathon Happiness issue Big Fashion - S/S Trend report + Make-up special + Jewellery report

april may june

Summer of Love High Street special Style List + Skincare special + Millennials + Hair Report

july august september

Beauty + Watch report Design issue Big Fashion - A/W Trend report + Jewellery special + + Casa Vogue Vogue Wedding book

october november december

WOTY Bridal Anniversary: Empower 2.0 + + Vogue Art Report (In-book) Tourism Special (In-book) (TBD)

*The above calendar is subject to change rate card print rate card

PAGE SIZE /POSITION AMOUNT (INR) Single Page Before Well 5,25,000 Double Page Spread Before Well 10,50,000

Single Page After Well 3,60,000 Double Page Spread After Well 7,20,000

PREMIUM POSITIONS Inside Front Cover Gatefold 39,00,000 Inside Front Cover Spread 20,00,000 1st Fashion/Beauty/Watch DPS before Table of Contents 19,00,000 2nd Fashion/Beauty/Watch DPS before Table of Contents 18,15,000 Double Page Spread before Table of Contents 16,50,000 Double Page Spread - Specified Position 13,90,000 Single Page Facing Contents 9,95,000 Single Page Facing Editor’s Letter/Masthead/ Contributors 8,80,000 Single Page - Specified Position 6,90,000

Inside Back Cover 9,95,000 Outside Back Cover 13,40,000 display advertising suite

TYPE cost

Display Ads Static ads @ inr 550 cpm Rich media ads @ inr 650 cpm

Homepage Native Carousel 1 week takeover of the homepage top carousal • Home Page Take-Over 1 week @ inr 5 lacs with 3 full screen native ad creatives on autoplay. (no impressions commitment) Will play on continous scroll with 3 images or free with: 1.5 million Display Banners on ROS for Vogue (to be consumed in 1 month) @ inr 550/650 cpm

Section Homepage Carousel free with: 1 week takeover of the section homepage • - 1 million Display Banners on ROS for Vogue carousel with native ad creatives on autoplay. (to be consumed in 1 month) @ inr 550/650 cpm Will play on continous scroll with 3 images

Mobile Display Story Page @ 1500 cpm Carousel *Only mobile unit ad Story Pages Top Carousel with 3 full-screen native ad creatives on autoplay.

*All rates given are annual native advertising suite

TYPE cost

Native Stories inr 350,000 per story with 4 Facebook posts, 4Tweets, 1 emailer inclusion, discovery on website and 50,000 page view commitment

Native inr 25,00,000 for 9 stories, with 36 Facebook posts, Microsites 36 Tweets, 9 emailer inclusions, discovery on website and 450k page view commitment

BRANDED CONTENT

TYPE cost

Branded video content creation *Rates may vary according to the scale of work

Branded video content Branded Video Content promotion in distribution the Editorial section, on the websites and social platforms like FB, Youtube, Twitter. (social+website) @ inr 3 per view

*All rates given are annual SOCIAL MEDIA rate card

SOCIAL MEDIA OPTION PER INDIVIDUAL PACKAGE POST (INR) RATE* (INR)

Instagram post 2,50,000 2,00,000 Instagram Carousel (Photo/Video) 3,12,500 2,50,000 Instagram Stories (Photo/Video) 3,12,500 2,50,000

Facebook 50,000 40,000 Facebook Album 62,500 50,000 Facebook Live* 4,00,000 3,20,000

Twitter 30,000 24,000

• All social media campaigns will require final editorial approval, and will be subject to posting limitations and availability • All advertising posts will be organic and will not have paid support unless otherwise agreed • Package Rate applies if the digital deal value is for 10 lacs • Production Costs will be extra

*All rates given are annual the vogue wedding book print rate card

PAGE SIZE /POSITION AMOUNT (INR) Single Page - First 50% of book 3,60,000 Double Page Spread - First 50% of book 7,20,000

Single Page - Second 50% of book 2,40,000 Double Page Spread - Second 50% of book 4,80,000

PREMIUM POSITIONS 1st Fashion/Beauty/Watch DPS Before TOC 14,30,000 2nd Fashion/Beauty/Watch DPS Before TOC 13,20,000 Double Page Spread opposite Table Of Contents 12,10,000 Single Premium Page opposite Editor’s Letter/Contents/Masthead 6,05,000

Inside Back Cover 6,05,000 Outside Back Cover 10,09,000 print rate card

PAGE SIZE /POSITION AMOUNT (INR) Single Page - First 50% of book 2,10,000 Double Page Spread - First 50% of book 420,000

Single Page - Second 50% of book 1,30,000 Double Page Spread - Second 50% of book 2,60,000

PREMIUM POSITIONS Inside Front Cover Spread 6,80,000 Double Page Spread opposite Table Of Contents 5,30,000 Single Premium Page opposite Editor’s Letter/Contents/Masthead 3,20,000

Inside Back Cover 3,20,000 Outside Back Cover 4,20,000 print rate card

PAGE SIZE /POSITION AMOUNT (INR) Single Page - First 50% of book 2,10,000 Double Page Spread - First 50% of book 4,20,000

Single Page - Second 50% of book 1,30,000 Double Page Spread - Second 50% of book 2,60,000

PREMIUM POSITIONS Inside Front Cover Spread 6,80,000 Double Page Spread Before Table Of Contents 5,30,000 Single Page facing Contents/Editor’s Letter/Masthead/Contributors 3,20,000

Inside Back Cover 3,20,000 Outside Back Cover 4,20,000 An integrated solution for design professionals – fashion designers, jewellery designers, stylists, boutique owners and fashion start-ups – searchable by location, services and name

Connects professionals to prospective affluent and distinguished customers

Hosted on a dedicated Vogue platform, called Vogue.in/Portfolio

platinum Package PLUS platinum gold silver Package Fee (INR) 9,00,000 6,00,000 3,50,000 1,00,000