Magazine • 2020 Issue 2
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BLUE SKY EYE MAGAZINE • 2020 ISSUE 2 BLUESKYMagazineEYE 2020 • ISSUE 2 / 20NEW20 DECADE NEW TRENDS No Season Call For Recharge FOR GLARE BACKUP & REVIVE Wemaintain nearly100%of thatmoisturefor † afull16hours Yougetclear, comfortable visionallday DOLLAR A DAY* Every day, a fresh pair of lenses for just $1/day.* Biotrue® ONEday daily disposable contact lenses have MORE MOISTURE than any other contact lens. Talk to your doctor to find out which lenses are right for you. Weprovide UVA/UVB protection‡ ‡WARNING: UV-absorbingcontactlensesareNOTsubstitutesforprotectiveUV-absorbingeyewear,suchasUV-absorbinggogglesorsunglasses,becausetheydonot *Annualsupplymustbepurchasedinordertoreceive$200rewardsoffer.Calculatedbysubtractingthe$200rewardsofferfromtheretailcostofpurchasinganannual completelycovertheeyeandsurroundingarea.TheeffectivenessofwearingUV-absorbingcontactlensesinpreventingorreducingtheincidenceofoculardisorders supplyofBiotrue®ONEdaycontactlenses(8boxesof90-pksor24boxesof30-pks).90-packsofsphericalcontactlensesonly.Priceissubjecttochangeatretailer’s associatedwithexposuretoUVlighthasnotbeenestablishedatthistime.YoushouldcontinuetouseUV-absorbingeyewearasdirected.NOTE:Long-termexposureto discretion.Pricingofotherlensesmayvary.Offerscannotbecombinedwithanyothercoupon,discount,insuranceplanpayment,orthird-partypayer.Pricedoesnot UVradiationisoneoftheriskfactorsassociatedwithcataracts.Exposureisbasedonanumberoffactorssuchasenvironmentalconditions(altitude,geography,cloud includethecostofexaminations,fittings,orotheritemsorservices.Minimumpurchaserequired.Limitonepercustomer.Thisoffermayberedeemedforawidevariety cover)andpersonalfactors(extentandnatureofoutdooractivities.)UV-blockingcontactlenseshelpprovideprotectionagainstharmfulUVradiation.However,clinical ofnamebrandgiftcards.Claimsmustbesubmittedwithin60daysofcontactlenspurchase.SeeBauschRewards.comforalleligibilitycriteria,terms,andconditions. studieshavenotbeendonetodemonstratethatwearingUV-blockingcontactlensesreducetheriskofdevelopingcataractsorothereyedisorders. †Basedonalaboratorystudy. BiotrueandinspiredbythebiologyofyoureyesaretrademarksofBausch&LombIncorporatedoritsaffiliates. ©2020Bausch&LombIncorporatedoritsaffiliates.VCCM.0060.USA.20 Wemaintain nearly100%of thatmoisturefor † afull16hours Yougetclear, comfortable visionallday DOLLAR A DAY* Every day, a fresh pair of lenses for just $1/day.* Biotrue® ONEday daily disposable contact lenses have MORE MOISTURE than any other contact lens. Talk to your doctor to find out which lenses are right for you. Weprovide UVA/UVB protection‡ ‡WARNING: UV-absorbingcontactlensesareNOTsubstitutesforprotectiveUV-absorbingeyewear,suchasUV-absorbinggogglesorsunglasses,becausetheydonot *Annualsupplymustbepurchasedinordertoreceive$200rewardsoffer.Calculatedbysubtractingthe$200rewardsofferfromtheretailcostofpurchasinganannual completelycovertheeyeandsurroundingarea.TheeffectivenessofwearingUV-absorbingcontactlensesinpreventingorreducingtheincidenceofoculardisorders supplyofBiotrue®ONEdaycontactlenses(8boxesof90-pksor24boxesof30-pks).90-packsofsphericalcontactlensesonly.Priceissubjecttochangeatretailer’s associatedwithexposuretoUVlighthasnotbeenestablishedatthistime.YoushouldcontinuetouseUV-absorbingeyewearasdirected.NOTE:Long-termexposureto discretion.Pricingofotherlensesmayvary.Offerscannotbecombinedwithanyothercoupon,discount,insuranceplanpayment,orthird-partypayer.Pricedoesnot UVradiationisoneoftheriskfactorsassociatedwithcataracts.Exposureisbasedonanumberoffactorssuchasenvironmentalconditions(altitude,geography,cloud includethecostofexaminations,fittings,orotheritemsorservices.Minimumpurchaserequired.Limitonepercustomer.Thisoffermayberedeemedforawidevariety cover)andpersonalfactors(extentandnatureofoutdooractivities.)UV-blockingcontactlenseshelpprovideprotectionagainstharmfulUVradiation.However,clinical ofnamebrandgiftcards.Claimsmustbesubmittedwithin60daysofcontactlenspurchase.SeeBauschRewards.comforalleligibilitycriteria,terms,andconditions. studieshavenotbeendonetodemonstratethatwearingUV-blockingcontactlensesreducetheriskofdevelopingcataractsorothereyedisorders. †Basedonalaboratorystudy. BiotrueandinspiredbythebiologyofyoureyesaretrademarksofBausch&LombIncorporatedoritsaffiliates. ©2020Bausch&LombIncorporatedoritsaffiliates.VCCM.0060.USA.20 BLUE SKY EYE MAGAZINE • ISSUE 2 EYE CARE YOU TRUST, FOR THE ONES YOU LOVE® Welcome to our second issue of Blue Sky Eye Magazine. We are excited to have this vibrant way to connect with you, our valued patients. Our goal with this publication is to share new trends in eyewear, the latest innovations in contact lenses, life-changing corrective surgical options, local lifestyle features, and tips on health and wellness trends. A special thanks to our brand partners for their contribution in making Blue Sky Eye Magazine possible. There is nothing we value more than your eye health. Blue Sky Vision continues to grow, partnering with the best of the best eyecare professionals in communities throughout the state. Our solid foundation and long-standing reputation as a healthcare leader in the state of Michigan contributed to Blue Sky Vision being recognized as a 2020 Top U.S. Optical Retailer. All of us are humbled and honored to be recognized nationally, but we are even more proud of the trust we earn from you, our patients, each and every day. Our ophthalmologists, optometrists, and team members are passionate about sharing their expertise to provide you the very best eye care services and products, tailored to fit your unique needs. Our purpose is to Lead the Way, Improve Sight, and Change Lives. Advanced technologies and our purpose remain a key focus for all our practices; it is what sets Blue Sky Vision apart, and enables our doctors to lead the way in eye health care. Whether you are in for a routine exam and a trendy new frame style or have a serious medical condition that threatens your precious gift of sight, you can trust that we will provide you with expert, compassionate, and respected care. It’s our promise to you and one we take very seriously. Sincerely, Dan Shoemaker, President OUR PURPOSE: LEAD THE WAY. IMPROVE SIGHT. CHANGE LIVES®. BLUE SKY EYE MAGAZINE • ISSUE 2 FOR THE ONES YOU LOVE® Blue Sky Vision is dedicated to providing world-class support to leading providers of eye care services. 5700 Marsh Rd, Haslett • 124 North Main, Perry 56847 N Main St, Three Rivers 517.339.4100 • hasletteyecare.com 269.273.2020 • blueskyvisionthreerivers.com 6 locations in Muskegon and Tri-City area 2117 E Grand River Ave, Lansing 231.739.9009 • shorelinevision.com 517.485.2213 • optometristsoflansing.com Optometrists of Grand Rapids Surgical Care Center Ophthalmology started Lansing began as a of Michigan was the with three doctors in a small department of a area’s first AAAHC single office that grew into local jewelry store with a accredited surgery center West Michigan’s largest focus on quality full-service eye care built to focus on eye eye care. provider. surgeries. 1981 1985 1990 VisionCare Vitreo-Retinal Associates doctors have Associates doctors Sussex Vision participated in more than participated in many Centers opened their 1982 1990 194 8 50 clinical trials, giving their early clinical trials for first practice to serve patients early access to contact lens designs and Southwest Michigan. many of today’s innovative materials in use today. retinal treatments. 310 W Lake Lansing Rd, East Lansing 4 locations throughout West Michigan 517.337.8182 • visioncarepc.com 616.285.1200 • vrapc.com 3300 Walker View Dr, Walker 11 locations throughout West Michigan 616.681.4031 • skinsolutionsgro.com 616.949.2600 • seeitclear.com 750 East Beltline Ave, Grand Rapids 3300 Walker View Dr, Walker 616.940.3600 616.588.6570 • walkersurgicalcenter.com Shoreline Vision began with five Optical Laboratory Blue Sky Vision, a evolved as practices doctor-driven management ophthalmologists who needed eyewear made service organization, was came together to bring locally and to the highest formed to provide world- Muskegon and Tri-City standards, exclusively for class support for leading residents expert, local our patients. eye care providers. eye care. 1997 2007 2019 EyeCare Associates Blue Sky Vision-Three Walker Surgical of Haslett & Perry Rivers was created Center, an AAAHC opened two convenient when Sussex Vision 1996 1999 accredited surgical 2017 locations to serve Haslett reopens as the very first center, was built for eye and Perry’s growing Blue Sky Vision branded and other surgeries. communities. practice. BLUE SKY EYE MAGAZINE • ISSUE 2 contents 16 4 WELCOME 6 OUR FAMILY HISTORY 10 EARLY INTERVENTION 14 CALL FOR BACKUP 16 20/20 NEW DECADE, NEW TRENDS 22 NO SEASON FOR GLARE 27 ROUTINE EYE CARE 29 REDUCE YOUR NEED FOR GLASSES 30 FUEL YOUR EYESIGHT 32 RECHARGE & REVIVE 34 LIFE AFTER LASIK 34 36 A BEGINNER’S GUIDE TO BEER 38 HERE TODAY, HERE TO STAY Todd Tufts • Editor in Chief/Publisher/Creative Director Lori Roberts • Vice President Vence Vida • Production Manager/Designer Curt Corzine • Designer 36 Catherine Skelton • Editorial Contributer Jennifer Brugh • Editorial Contributer Blue Sky Eye Magazine is published by Tufts Communications, 600 Corporation Drive, Suite 106 • Pendleton, IN 46064 T: 765-819-2500 • E: [email protected] • © 2020, Tufts Communications. All rights reserved. Printed in the USA. Original Penguin ‘The Gene’ Shop the collection at kenmarkeyewear.com VERA WANG ‘DIANA’ SHOP THE COLLECTION KENMARKEYEWEAR.COM AT BlueSky_EyeMagazine_VW.indd 1 3/4/20 1:29 PM by JUSTIN KWAN sound advice SENIOR