ANNUAL REPORT 2014-2015 Excerpt from a Message of His Majesty the King Mohammed VI on the Occasion of the 5Th World Entrepreneurship Summit November 20Th, 2014
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Actuality Public utility association 52, Av. Hassan II - Casablanca - 20100 - Morocco Programmes Phone : +212 5 29 01 15 14/15 - Fax : +212 5 29 01 15 16 Partners E-mail : [email protected] www.injaz-morocco.org ANNUAL REPORT 2014-2015 Excerpt from a message of His Majesty the King Mohammed VI On the occasion of the 5th World Entrepreneurship Summit November 20th, 2014 «...One is not born an entrepreneur, one becomes an entrepreneur by embarking on the road to success in an interactive process involving hard work, learning and a capacity to deal with challenges. Entrepreneurs are people who challenge the established order and the status quo. They One is not born do not hesitate to respond – at their own level – to needs that are yet to be identified, an entrepreneur, that are unmet or that are new. one becomes an Entrepreneurship and innovation are twin values; they are both springboards for entrepreneur freedom, social mobility and prosperity, provided the business environment is favorable and the required conditions are met. Education is an essential step, a prerequisite for the maturation process that leads people to think critically and to hone their skills so that they are able to seize an economic, technological or social opportunity when they see one. Therefore, it is up to us to provide future generations with an education that goes beyond the mere «accumulation-transmission» process in order to develop creativity, responsiveness and inventiveness...» Our mission Encouraging initiative-taking and developing the entrepreneurial skills of the Moroccan youth SUMMARY 6. INJAZ in figures attending state schools 10. Key stages of our development 12. 2020 Development plan Our vision 16. A year through pictures Providing youth attending Moroccan state schools, from middle 2015-2014: strategy and organisation school to university levels, with appropriate educational 18. programmes that are delivered by professionals from the corporate world and ensuring that they understand the nuts and 34. Success stories bolts of how to launch and manage a company, making sure that they are prepared for the challenges of the professional world. 48. Management report 52. Financial report Our approch 58. Combined General Meeting resolutions Our ambitions To achieve this mission, our association involves 60. Partners Develop an entrepreneurial culture among youth volunteers, business executives, in public schools Better integrate youth into the business sector from middle-school to university, during 2 hours per Board of Directors Involve the private sector in education week for few weeks, to facilitate Junior Achievement 70. Promote a volunteerism culture in society Worldwide entrepreneurship programmes, world Improve educational opportunities leader in entrepreneurship education since 1919. 71. INJAZ’s Team TESTIMONIALS Mr. Hassan OURIAGHLI Mr. Mhammed ABBAD ANDALOUSSI Chairman and CEO Chairman SNI INJAZ Al-Maghrib Mr. Rachid BENMOKHTAR Mrs Miriem BENSALAH Mr. Akef AQRABAWI n 2007, INJAZ Al-Maghrib Association was founded under the aegis of the SNI. ach one of us has a duty to leave behind a better world for future generations Ministry of National Education CHAQROUN CEO of INJAZ Al-Arab I Eight years later, at a Board meeting held in September 2015, acting on the E or at least, give them the means to achieve their ambitions. proposal of Mr Mounir El Majidi, Chairman of the holding company Siger, its INJAZ Al-Maghrib has made this its credo since it was founded in 2007. and Vocational Training Chairman of the CGEM majority shareholder, SNI, fully aware of its social responsibility, decided to In 2014-2015, more than 17,000 youth participated in our training place entrepreneurship at the very core of its CSR strategy. programmes, an increase of more than 70% compared to the previous year, «INJAZ Al-Maghrib is one of the most «The school system plays a crucial «Ever since its inception, INJAZ Al-Maghrib In order to fulfil its commitment, SNI decided to call upon INJAZ Al-Maghrib with long programmes seeing strong growth (+95%). Our aim for 2020 is to train 200,000 youth across the entire country by mobilising all our partners and important partners of the Ministry of role in meeting the challenges of our has met with incredible success and Association had achieved a remarkable track record, gaining credibility both volunteers in our project. National Education and Vocational youth’ employability. has grown exponentially, delivering at national and international levels. Training. INJAZ brings together That is why the General Confederation high quality training programmes. I am Now more than ever, we need to rise to the challenge of offering our In practical terms, this decision resulted in SNI significantly increasing its students relevant, high-quality training programmes whilst being able to senior executives and an of Moroccan Enterprises (CGEM) pleased to see that INJAZ Al-Maghrib funding from 19% to 50% of INJAZ’s budget as well as providing the maintain the uniqueness and the quality of our educational style. ever-growing number of students. encourages executives from the Association with rent-free use of its premises. has achieved such solid growth in such At the Combined General Meeting of December 21st, 2015, INJAZ announced a These students have an opportunity private sector to give of their time, a small time-frame. I am convinced In addition to providing financial support, SNI Group is strongly committed to major change in its governance, resulting in an increased support for our project to learn the basic principles of experience and network to coach the that, given the leadership and the mobilize its staff, most often highly experienced professionals, to participate in from our founding member, the SNI. business and entrepreneurship but entrepreneurs of the future.» dedication of the entire INJAZ team training programmes on a volunteering basis. Another highlight was the review by BCG of our strategy and the launch of a also the behavioural aspects of and with the support of the Moroccan SNI is delighted to support INJAZ, thereby helping to develop an development plan for 2020. This will result in increased emphasis on the business and communication skills. government and the private sector, entrepreneurial culture among youth who are Morocco’s future. upstream segment of the entrepreneurial ecosystem by focusing on middle and high school students attending state schools. I hope this unique opportunity to be INJAZ Al-Maghrib will have an even By making this investment, SNI hopes that the younth trained in offered to all our students.» greater impact on the Morocco’s entrepreneurship will go on to enrich the wider community by creating I invite you to participate in our project to help us quench this thirst for start-ups, some of which may go on to become large companies employing knowledge, innovation and entrepreneurship. Your participation, the involvement youth.» of our volunteers in our training programmes and the support of all our partners thousands of people. are essential if we are to meet our goals. Thanks to all of you who have been torch bearers for our values and our ambitions. Our achievements, of which we are so proud, are yours.» INJAZ in figures at June 30th, 2015 Our geographical coverage at June 30th,2015 Tangier Nador 2014-2015, a record-breaking Kenitra Sale Rabat Fez year in the network’s history Casablanca El Jadida Meknes Berkane After a year of concertation and contributions from all levels of the network, INJAZ began to implement Safi Khouribga its strategic plan to provide training across the entire Youssoufia country. Ben Guerir 1750 +90 2014-2015 was a record-breaking year in the Marrakesh Volunteers partners network’s history with regional centers opened in the mobilized since 2007 southern provinces in Laayoune as well as in Agadir Agadir and Marrakesh. In 2015-2016, INJAZ plans to open an office in Dakhla and deliver a pilot programme in Guelmim. Guelmim Based on the three pillars of growth, efficiency and Legend Laayoune cohesion, the ambition that we have for our current locations youth is embodied in the regionalisation of our opening in 2015-2016 50 000 activities. 12 trained youth Regional since 2007 Centers 9 Dakhla Training programmes 6 7 Our training programmes in entrepreneurship Our programmes, which are designed by experts from Junior Achievement, are translated and adapted for a Moroccan audience by INJAZ Al-Maghrib. Training is delivered weekly at a rate of two hours per week by volunteer senior executives. This training has been developed for middle school, high school and university students attending Moroccan state schools. MIDDLE-SCHOOL HIGH-SCHOOL UNIVERSITY ECONOMICS FOR SUCCESS COMPANY PROGRAM COMPANY PROGRAM Financial management education Training for high school students in Training for university students in how for middle school students how to launch and manage a company to launch and manage a company IT’S MY BUSINESS CAREER SUCCESS INNOVATION CAMP Familiarises youth with the Prepares high school students Introduces students to corporate world for the world of work entrepreneurship ENTREPRENEURSHIP BUSINESS LEADERS BUSINESS LEADERS MASTERCLASS Conferences given by Conferences given by Introduces middle school company directors company directors students to entrepreneurship STEER YOUR CAREER Helps students to develop personalised strategies for Junior Achievement Worldwide, job-hunting is a world leader in the field of SMART START To ENCOURAGE initiative-taking entrepreneurship