Final Media Kit 2006.Indd
Australian GamePro Media Kit CONTENTS 2 Introduction 5 Editorial 8 Specials 9 Marketing 12 Contacts I ntroduction Video gaming is the biggest entertainment medium on the planet. Not only does it bring in more cash than contemporaries such as Film and Music, but it is also the fastest growing, moving exponentially forward with the growth of technology and the continuing movement of consoles towards complete multimedia centres. With the release of the next-generation of Xbox 360, Nintendo Wii and PlayStation 3 console, the industry will be booming for the next 18 months. In 2006, the Australian video game market will consume well over $1billion from the game hungry public. This hungry public gets all the information it needs from the country’s premier multi- format publication, Australian GamePro Magazine. Average distribution 30,000 copies Cover Price $8.95 Average Pagination 100 Pages 02 SO, HOW IS GAMEPRO DIFFERENT? AsThe the launch facts above of Australian clearly indicate, GamePro the current was gamingsupported climate by isan as much aboutaggressive the mainstream, marketing casual and user advertising as it is about campaign the dedicated that hardcorewill enthusiastcontinue to— driveAustralian circulation. GamePro refl ects this. We recently underwent a huge redesign to bring our aesthetic style into line with the next- generation of console and gamer, giving it a broader, more appealing feel thatTARGET remains READERSHIP entirely game orientated while capturing the atmosphere of leadingEditorially, mainstream the publication titles. We havetargets also gamersadded new of sections, all ages ProSetUp and ProUpdate,(predominantly which providemales easy14 to access 30) and points will to run newcomers extensive to the coverage industry asof wellgaming as invaluable in all its information forms – Playstation®2, for veterans.
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