FERMENTED FOODS CHEESE BREAD BEER Jacques Pascal ABOUT PREMIERE MOISSON • a Family Owned Company, Founded In1992

FERMENTED FOODS CHEESE BREAD BEER Jacques Pascal ABOUT PREMIERE MOISSON • A family owned company, founded in1992. • Specialized in making French Artisan breads, French pastries, gourmet charcuteries and fine foods. • Renowned for the quality of its products (traditional processes, top quality ingredients, philosophy based on good health). • Twenty (20) bakeries in the greater Montréal. • Two (2) production centres (baked goods in Dorion and charcuterie in Terrebonne). A third production center will open in June 2011. • More than 800 employees in Québec. • Annual sales of more than $90 million. • Partner/owner of a mill (Moulins de Soulanges) since 2007. • Instigator of a project to cultivate wheat in Québec.

Traditional European Style Bakery … Innovative Ideas and Vision !! OUR COMMITMENT TO RESPONSIBLE AGRICULTURE

• Local farmers • Integrated farming based on innovative practices designed to protect the environment • Our flour is neither bleached nor chemically treated • Exceptional mix of grains specially developped for us by our master miller Mario D’Eer

• Mario is Co-Founder of the Festibière de Chambly, Co‐Founder of the Order of St. Arnoldus, as well as Founder of BièreMAG, of the Beerologist Certification Program and designer of the prestigious MBeer contest. • He travels across Europe and North America in order to develop his knowledge on beer and to discover new flavors. • He has written 14 books on beer and has sold over 55000 copies of his books. • He writes a weekly column for one of the most important French newspapers, le Journal de Montréal and speaks on a bi‐monthly basis on Radio‐Canada. • With 20 years of professional experience related to beer, we can understand why he is frequently interviewed by the Quebec media. • Mario’s philosophy of pairing involves comparing how one single beer can present different aspects of it’s personality with different cheeses. The same principle apply for the cheese, that can develop different personalities with different beers! Paring # 1 Saint André / Organic Log / Blanche De Chambly

Saint André Saint André is a pasteurized cow's milk cheese, covered with a satiny, edible rind. Soft-ripened, the downy white outer layer offers a complex counterpoint to the wildly rich and silky center. As dense as pure butter and with the richest of flavors, Rich, Buttery & Tangy! Organic Log Our specialty log features a thick crust and honeycomb texture inside. Its slightly acidic taste coming from the addition of sourdough is well balanced by the sesame seeds. Blanche de Chambly Nose: Subtle bouquet of spice, citrus notes, aromas of yeast breads, coriander, and cloves Flavor: Wheat and subtle spices blanketed in citrus flavors reminiscent of orange and lemon Paring # 2 Saint Agur Blue / Raisin, Honey & Hazelnut Sourdough / Blanche De Chambly Saint Agur Blue Made form rich cow's milk, St Agur offers an alliance between a rich, blue cheese flavor and a creamy, smooth texture. It not only promises the pleasures of a strong cheese, but it also melts away in the mouth. Not as salty as more traditional blue cheese, its tangy and creamy nature is well- balanced. Raisin, Honey & Hazelnut Sourdough Guaranteed hit for breakfast fresh or toasted, it is equally popular and absolutely delicious served plain as an energy- packed snack. Moist inside and literally teeming with sugar- coated raisins and roasted hazelnuts. Blanche de Chambly Nose: Subtle bouquet of spice, citrus notes, aromas of yeast breads, coriander, and cloves Flavor: Wheat and subtle spices blanketed in citrus flavors reminiscent of orange and lemon Paring # 3 Ile De France Chevre with Fine Herbs / Green Olives & Chives / Blanche De Chambly Ile De France Chevre with Fine Herbs de France goat cheese is a traditional fresh Chèvre from the French Rhône Alps region where goats produce distinctively rich tasting milk. This lends a creamy and slightly salty flavor to our Goat cheese, which is best enjoyed on salads or spread onto fresh baguette. Green Olives & Chives This bread features a fine, crunchy crust with a moist honeycomb texture inside. Its taste makes it a favorite for any sandwich. Blanche de Chambly Nose: Subtle bouquet of spice, citrus notes, aromas of yeast breads, coriander, and cloves Flavor: Wheat and subtle spices blanketed in citrus flavors reminiscent of orange and lemon Paring # 4 Saint Albray / Walnut Sourdough / Maudite

Saint Albray Saint Albray slices beautifully and is mild and moist, but still retains its body despite its creamy nature. Saint Albray's enduring success comes from its distinctive taste. As a young soft ripened cheese, St. Albray resembles a rich and mellow Camembert, but with a less intense flavor. Walnut Sourdough A simply sensational bread. The purplish color inside is caused by the reaction between the sourdough and the walnuts. Maudite Nose: Malt, orange, wild spices with fragrances of coriander and cloves and floral hop notes Flavor: Characterized by a robust maltiness and spiciness that is counterbalanced by an assertive crisp hop finish. Paring # 5 Saint André / Organic Log / Maudite

Etorki 100% Sheep’s Milk Cheese Etorki has a smooth, velvety texture and rich, hazelnut (almost burnt caramel-like) flavor. Its aroma is sweet and buttery, and the cheese is voluptuous on the tongue. Baguette The classic of all classics, the baguette is the perfect bread for any occasion. It is the most popular type of bread in France where some 10 billion baguettes are consumed each year! Honeycomb texture inside, crunchy crust outside. Trois-Pistoles Nose: Strong malt flavor, roasted aromas with chocolate, brown rum, and spice Flavor: Slightly sweet. Enhanced by accents of roasted malt, cocoa, ripe fruit and dark spices with a smooth finish like an old port. Paring # 8 Saint Albray / Walnut Sourdough / Trois-Pistoles

Saint Albray Saint Albray slices beautifully and is mild and moist, but still retains its body despite its creamy nature. Saint Albray's enduring success comes from its distinctive taste. As a young soft ripened cheese, St. Albray resembles a rich and mellow Camembert, but with a less intense flavor. Walnut Sourdough A simply sensational bread. The purplish color inside is caused by the reaction between the sourdough and the walnuts. Trois-Pistoles Nose: Strong malt flavor, roasted aromas with chocolate, brown rum, and spice Flavor: Slightly sweet. Enhanced by accents of roasted malt, cocoa, ripe fruit and dark spices with a smooth finish like an old port. Paring # 9 Ile De France Chevre with Fine Herbs / Green Olives & Chives / Trois-Pistoles

Ile De France Chevre with Fine Herbs de France goat cheese is a traditional fresh Chèvre from the French Rhône Alps region where goats produce distinctively rich tasting milk. This lends a creamy and slightly salty flavor to our Goat cheese, which is best enjoyed on salads or spread onto fresh baguette. Green Olives & Chives This bread features a fine, crunchy crust with a moist honeycomb texture inside. Its taste makes it a favorite for any sandwich. Trois-Pistoles Nose: Strong malt flavor, roasted aromas with chocolate, brown rum, and spice Flavor: Slightly sweet. Enhanced by accents of roasted malt, cocoa, ripe fruit and dark spices with a smooth finish like an old port.