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JEDCO-Implementation Implementation Progress Report October 2016 1 no actions are complete, the breadth and Current Status of Action Items INTRODUCTION depth of work across all JEDCO functions October 2016 I. The Jefferson EDGE is the official shows the commitment to full 2% economic development strategic plan for implementation of the strategy Jefferson Parish, and has a history dating developed through the planning process. Actions In Progress back to 2000, when JEDCO completed the Through October 2016, a full 98 percent of first EDGE plan for economic growth. The EDGE actions are in progress. Only two Actions with No plan has been updated regularly in the percent, or one action, has seen no Progress intervening years, accounting for the progress so far. Overall, the tremendous Actions Complete timeliness of hurricane recovery needs and effort on the part of JEDCO staff, the 98% the evolving business needs in Jefferson business community, and all EDGE Parish. stakeholders and partners is commendable. The current Jefferson EDGE 2020 plan was developed by JEDCO and GCR, with In No extensive input from business, civic, and Industry Cluster Actions Complete Progress Progress community leaders, and was released to Food, Beverage, Fishing, and the public in August 2015. The plan targets 0 6 (100%) 0 five industry clusters and five cross-cutting Seafood Water Transportation, Distribution & issues. The 46 actions contained within the 0 7 (100%) 0 EDGE 2020 span items that can be Logistics incorporated into annual operating plans to Health Care 0 6 (100%) 0 long-term projects requiring efforts from IT Systems and Products 0 4 (80%) 1 (20%) multiple stakeholders. Water, Coastal, and Environmental 0 3 (100%) 0 GCR’s role is to provide a periodic Industries assessment of the progress of In No implementation, outlining the status of Cross-Cutting Issue Actions Complete Progress Progress each action item. The first report in April Permitting 0 3 (100%) 0 2016 showed that implementation had begun on 42 actions from the EDGE Marketing & Market Expansion 0 4 (100%) 0 2020 plan. Today, 45 of the 46 actions Churchill Park & Fairfield 0 3 (100%) 0 are in progress, many of which have Workforce Development & Mobility 0 5 (100%) 0 gained significant traction. While Building Stock 0 4 (100%) 0 Jefferson EDGE 2020: Implementation Report 2 FORMAT OF THIS Type: Many action items have been Success Metric(s): These metrics offer incorporated into JEDCO’s existing operations. benchmarks for progress and completion of II. As such, the “type” column denotes whether each action item. REPORT the action falls into the following JEDCO Status: The current status of each action The strategy framework is divided into two operational categories: item is listed here, with notes on progress and categories. The first, Industry Cluster Strategies, • Economic Development Services (EDS) potential next steps. outlines action items for the prioritized industry clusters in Jefferson Parish. The second category • Facilities & Information Technology (FAC) is Cross-Cutting Issues, which tackle broader • Finance (FIN) issues that affect multiple clusters. The tables in this report are organized by cluster and by cross- • Marketing & Public Relations (MAR) Implementation Timeline (2015 – 2020) cutting issue, and contain the following fields: • Special Projects (SP) # and Action Item: These columns show Short (2015 – 2016) the number (for cluster actions) or letter (for Lead and Partners: The lead for each cross-cutting issue actions) and description of action item and potential partners to include in each item. The more detailed description for the implementation process are noted here. Medium (2017 – 2018) each action item is provided in the EDGE Timeline: 2020 report, available on JEDCO’s website at The feasible timeline for www.jedco.org. implementation along the plan’s five-year scale, Long (2019 – 2020) whether short term, medium term, long term, annual, or other, is noted here. October 2016 3 INDUSTRY Business Retention & Expansion Visits III. 90 80 CLUSTER 70 STRATEGIES 60 A core component of the EDGE 2020 is 50 the support of existing businesses as well 40 as attraction of new businesses within 30 key industry clusters defined through the 20 planning process. Since adoption of the plan, JEDCO staff have held Business 10 Retention and Expansion (BRE) visits 0 Total Food, Beverage, Water Health Care IT Systems & Water, Coastal, with 80 businesses in the five target Fishing & Transportation, Products & clusters. These visits have led to impacts Seafood Distribution & Environmental Logistics Industries detailed in the section below. August 2015 - April 2016 May 2016 - October 2016 Jefferson EDGE 2020: Implementation Report 4 Food, Beverage, Fishing, and Total Business Retention & Expansion visits held: 29; Seafood Since April 2016: 15 This cluster includes the following types of businesses: • Food manufacturing – including prominent Jefferson businesses like Zatarain’s, Magic Seasonings, Kajun Kettle, MMI Culinary and more • Commercial fishing operations • Seafood processors • Fishing products, such as nets, lines, reels, or processing equipment like conveyors or peeling systems • Beverage manufacturing and bottling, including breweries, distilleries, and bottling plants October 2016 5 Action Item Type Lead & Partners Timeline Success Metric(s) Status Develop comprehensive In progress. JEDCO is in the process of implementing JEDCO, Port of Incorporate into database of existing Database developed and Salesforce, a nationally recognized leader in CRM New Orleans, LSU annual strategic 1 firms, supplier and EDS utilized in JEDCO annual (customer relationship management) software, across its AgCenter, others operating plan as a production needs, and operations BRE efforts. This tool will enhance JEDCO’s ability to TBD retention and target customers connect businesses with opportunities. It is anticipated the expansion strategy software will be fully implemented by December 31st. Target marketing to Incorporate into annual Marketing materials and In progress. This July, JEDCO began an overhaul of its 2 promote existing MAR JEDCO strategic operating plan strategies developed website which will highlight each industry cluster’s companies in this cluster as a marketing strategy and tracked existing businesses and achievements and will allow JEDCO to share industry-specific information on available incentives, loans and other resources. A photo shoot initiated as part of the website revamp will document businesses within each cluster to allow for further showcasing and marketing opportunities. The website will be launched by the end of 2016. Identify a champion JEDCO, Jefferson Advocate for new and model legislation; In progress. Since the April 2016 update, JEDCO’s EDS EDS Department of Model legislation 3 regulations permitting use staff time to staff assisted experienced brewers from Chicago and SP Planning, Parish developed and approved breweries and distilleries shepherd through the considering establishment of a new business in the Council approval process parish. As the company continues to prepare, JEDCO staff will provide assistance with site selection, permitting and other technical items. JEDCO has also been approached by numerous breweries and distilleries in the past and will collect lessons learned through the process of working with the businesses. Number of new food JEDCO’s revamped website discussed in In progress. Re-brand existing JEDCO Short-term; utilize internal businesses utilizing FIN JEDCO, Action 2 will provide marketing information on the industry 4 financial products for this marketing staff and financial products; dollars cluster as well as information on resources that JEDCO and financing cluster finance team of investment leveraged and other stakeholders provide to businesses. Even prior MAR partners by those financial products to the website’s completion at the end of 2016, the concentrated efforts to support this cluster since adoption of the EDGE 2020 has resulted in JEDCO’s Finance Committee’s approval of a loan to District Donuts, a New Orleans-based restaurant, for its expansion into Elmwood. Jefferson EDGE 2020: Implementation Report 6 Action Item Type Lead & Partners Timeline Success Metric(s) Status Work with developers In progress. JEDCO provided site search assistance and Priority building stock to identify and target tax incentive information to a local food manufacturer JEDCO; needs identified and commercial building stock interested in expanding business and starting a food EDS development communicated to 5 needed in this cluster, Short to medium term incubator. The lack of buildings in the parish equipped and SP partners; real estate developers; number of such as culinary space, with up-to-date culinary space, means that the project will partners new facilities cold storage, or other require significant build-out of an existing building. The constructed for food specific facilities company is determining a projected timeline and scope of businesses project. JEDCO staff will reconnect in fourth quarter of 2016 for status. In November, JEDCO is hosting a luncheon for business leaders at Second Harvest’s community kitchen space to promote the availability of lease space for emerging food businesses. District Donuts commissary space in Gretna, a JEDCO-financed venture which allows preparation space for food truck vendors, has reached capacity. In progress. JEDCO’s support of Harlan’s LA Fish, a Kenner-based seafood processor, with enrollment in a JEDCO;
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