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January, 1971 Vol SCIENCE &S!gCHNOLOGY , ESEiS irSll JliL ! 5 January, 1971 Vol. 20, No.1 CD Computer Chooses Carnations ~---------~~---------- PER I ODIC ALS SEC 1263 399045 ...................... 01 0 4 1 80 W SAN CARLO S ST *0 1271 S AN J OSE CA 95113 Now. A monolithic memory lets you forget stop-and-go keypunching. IBM announces a keypunch that isn't stop-and­ The U9's monolithic memory will store up to six different go. It's another reason we're the company behind card formats so your operators can change them easily the computer. without interrupting their work flow. We have a keypunch that's designed to help your people Exclusive options: An "accumulate" feature will total become more productive. selected card fields. Another feature provides a count of It's called the IBM 129 Card Data Recorder. keystrokes and cards. It comes in models that both punch and verify cards. It has all these new advantages. Yet it has the same And it lets your operators key data into a monolithic familiar keyboard. So your operators won't have to be memory that serves as a buffer before the cards are punched. retrained to use it. What does this new technology mean to you? We believe our job is to help you get the most out of your It means that your operators can key data continuollsly. computer. Even while another card is being punched and stacked. And that is another reason we're the company behind It means that thev can make corrections before a card is the computer. punched. Which in tu~ means that an entire card won't have to be repunched because of a single mistake. It means that your operators can work at their fastest speed. ' The company behind the computer. The New York Times and Computers and Automation announce a practical guide to the most elusive components in computers and data processing ... PEOPLE Who they are ... What they do ... Where they do it ... Until now, it has been well-nigh im­ PLUS both home and business ad­ possible to keep track of the thou­ dresses. For example: sands of highly skilled professionals CHAPIN, Ned / consultant / born: 1927 / engaged in the world's fastest grow­ pilll€'· Ph n TIT· MIl 4 T T~; •• _c ro'.· . ing profession. teduced Pre-publication Price. The painstaking task required t . 'he reservation form below will bring ventory the qualifications and 1 JU the 3-volume set at the reduced grounds of the 15,000 most 01 C r,") 1 fJ:.J ,~., ~~ r'~ AaD rice of $60 ... an immediate sav- sary professionals in every bran( T' i'l 1..,/ ,. ... .; .... ,:", • :):! 19 of $15 from the regular price of the computer field has now beel J.\I.UAlt'f !J·/l 75. There is no risk involved. 10- complished. The oldest magazit ay Free Examination. the field, Computers and Aut( tion, and the information retr] rHO'S WHO IN COMPUTERS services of The New York Tl ND DATA PROCESSING have pooled their resources to iited by Edmund C. Berkeley duce the Fifth Edition of volumes in durable hard-cover '1dings WHO'S WHO IN ~tail price $75 the set COMPUTERS AND ~e-Publication Price $60 PROCESSIN '------------_., DATA a Processing, This is the most extensive registe: 60 computer professionals ever p' N COMPUTERS AND DATA lished - the first of its kind in se' 60 (regularly $75). You will bill years. It is arranged for your c thin 10 days if not fully satisfied. venience in three volumes: 1. Systems Analysts and Progra mers 2. Data Processing Managers Directors 3. Other Computer Professioi (from professors of computer ence to attorneys versed in fE & ZIP computer field) -P.O. # (IF COMPANY ORDER) Each of the more than 15,000 I cialists is covered by a separate , I t Comprehensive geographical list­ sule biography detailing: Birth L ircial time-shared services, courses ... Education . .. Year Entered C ,ftware, campus computer centers, puter Field . .. Title . .. Honors n 2,000 applications of computer JS - alld more! Order now at $20 Memberships . .. Special Skills (f , applications to logic to sales) l ___________C~ \ CDlTlputers Vol. 20, No.1 and automation January, 1971 Editor Edmund C. Berkeley The Cornpnter Industry Assistant Editors Linda Ladd Lovett Neil D. Macdonald 14 THE EDP MANAGER - AND THE COMPUTER PROFIT DRAIN [A] Software Editor Stewart B. Nelson by Walter J. Schroeder, Principal, A. T. Kearney & Co., Inc. Why have the predictions of the 1960's regarding the use of AdzJertising Director Bernard Lane computers in making management decisions, and the movement of EDP managers into company presidencies, failed to materi­ A,'! Directors Ray W. Hass alize? Daniel T. Langdale Contributing 9 NATIONAL ASSOCIATION FOR Editors John Bennett STATE INFORMATION SYSTEMS [F] Moses M. Berlin by Daniel B. Magraw Andrew D. Booth A progress report, on the work of this association. John W. Carr III Ned Chapin 10 THE IEEE COMPUTER SOCIETY [FJ Alston S. Householder by John L. Kirkley and E. J. McCluskey Leslie Mezei Some comments on the implications of the changing of the Ted Schoeters name of the Computer Group of the Institute of Electrical and Richard E. Sprague Electronic Engineers, Inc., to the IEEE Computer Society. Adzlisory Committee James J. Cryan 10 THE INTERACTIVE TIME·SHARING MARKET [F] Alston S. Householder by Joseph Levy Bernard Quint Some highlights of a recent analysis and forecast. Fulfillment Manager William J. McMillan 10 CALL FOR PAPERS- IEEE COMPUTER SOCIETY CONFERENCE 1970 [F] Adz'atising 13 "COMPUTERS AND AUTOMATION" - SOME VIEWS Contact THE PUBLISHER by Michael Richter, Arthur E. Gardner, and the Editor Berkeley Enterprises, Inc. 815 Washington St., Newtonville, Mass. 02160 C01nputel's (( Ild the Philosophu of Science 617-332-5453 6 BOOKS, COMPUTERS, AND THE GREAT FUTURE [EJ by Edmund C. Berkeley, Editor, Computers and Automation The day will come when computers, like books, will be valued Edilol'ialOffices Berkeley Enterprises, Inc. for the data and ideas they contain, rather than their hard­ 815 Washington St., ware shells. Newtonville, Mass. 02160 617-332-5453 21 OPPOSITION TO NEW IDEAS [AJ by Neil Macdonald, Assistant Editor, Computers and Automation This article, first published twelve years ago, lists some of the Computers and Automation is published monthly (except two issues in November) at 815 Washing· devices used by people to avoid considering new ideas - and ton St., Newtonvi lie, Mass. 02160, by Berkeley has major implications regarding past and future progress in Enterprises, Inc. Printed in U.S.A. Subscription rates: United States, 11 monthly the computer industry. issues and two issues in November (one of which is a directory issue) - $18.50 for 1 year, $36.00 for 2 years; 12 monthly issues (without directory issue in November) - $9.50 for 1 year; $18.00 for 2 years. Canada, add SO¢ a year for po,tagei C01nzmte1's ((nd G01)eJ'unwnt foreign, add $3.50 a year for postage. Address all U.S. subscription mail to: Berkeley Enterprises, Inc., 815 Washington St., Newtonville, Mass. 19 TAX RETURN FILING BY COMPUTER [AJ 02160. Second Class Postage paid at Boston, Mass. by Mark E. Battersby, Tax Consultant Postmaster: Please send ail forms 3579 to Berkeley Ent€rprises, Inc., 815 Washington St., Newtonville, An analysis of a new I.R.S. procedure which allows employers Mass. 02160. © Copyright 1971, by Berkeley En­ terprises, Inc. to file both their Annual Wage and Tax Statements and their Change of address: If your address changes, please send us both your new address and your old Earnings Reports for the Fourth Quarter on one magnetic tape address (as it appears on the magazine address - and which wi II satisfy the flli ng requirements of both the imprint and allow three weeks for the change to be made. I.R.S. and the Social Security Administration. 4 COMPUTERS and AUTOMATION for January, 1971 The magazine of the design, applications, and implications of information processing systems. This Month's Cover Computers and Society The decision to grow the carnations shown on the front 8 "RESPONSIBLE JOURNALISM" - COMMENT [F] cover was "made" by a com­ by Clark Squire puter program. Burgett Floral A strong statement supporting the credibility of the article by Co., Cloudcroft, New Mexico, Joe Hanlon, "The Life and Times of Clark Squire: Computer used an IBM 1130 computing Programmer, Black Panther, Prisoner," which was published system to analyze cyclical in the Nov. 1970 issue of "Computers and Automation." sales patterns, costs, produc­ 13 ACCESS TO ONE'S OWN RECORDS [F] tion rates, disease factors, and by Bruce Madsen spoilage rates. The computer In response to the article "Regulations for Information Systems" "concluded" that carnations (Sept. 1970 issue) a reader raises the question: Who is qualified and roses were in greatest de­ to judge what another individual should not know? mand, and most profitable, for the company to grow. The Computers, Science, and Assassinations company also uses its compu­ ter to monitor temperature 45 THE DEATH OF WALTER REUTHER: and humidity control devices ACCIDENTAL OR PLANNED? [A] and to remind company offi­ by Edmund C. Berkeley and Leonard Walden cials when to order, plant, The pattern of political assassinations in this country makes it fertilize and top flowers. Bur­ appear necessary to raise - and to try to answer - some sig­ gett annually produces five nificant questions about the plane crash in May 1970 in which million flowers. Walter Reuther was killed. Computers and Games Departments 49 Across the Editor's Desk 9 "INSTANT INSANITY" - MORE COMMENTS [F] by M. B. Bakkevej 49 Applications Another reader describes his approach to solving the "Instant 50 Education News Insanity" puzzle. 51 Research Frontier 62 NUMBLES [C] 51 Miscellany by Neil Macdonald 63 Advertising Index 62 PROBLEM CORNER [C] by Walter Penney, COP 42 Calendar of Coming Events Reference Information 63 Classified Advertisements 23 ANNUAL INDEX FOR 59 Monthly Computer VOL.
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