How Much Do You Depend on TRUST ? 2 Think:Act 22 in This Issue
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Think:Act #22 05 | 2017 TRUST depend on much do TRUST How you you ? navigating complexity navigating 2 Think:Act 22 in this issue " We shouldn't be resistant to pre-suasive techniques if they steer us correctly. We should only resist them if they are used in deceptive ways." ROBERT CIALDINI sullivan photo: Social scientist and author read more on page 70 in this issue Think:Act 22 3 " Leadership that builds the underpinning of confidence starts with accountability." ROSABETH MOSS KANTER Professor of business administration at Harvard Business School read more on page 60 photo: getty images, boston globe boston images, getty photo: 4 Think:Act 22 in this issue " Transparency can replace part of trust. Real trust is about long-term aligned incentives, where as transparency is about espionage, it's about making sure that the other person can't violate what you want." DAN ARIELY Psychology professor and behavioral economist read more on page 82 photo: redux, laif, stephen voss stephen redux, laif, photo: Think:Act 22 5 "When you have a bunch of workers who are self-motivated, it just makes a better team." EJ SNYDER photo: private photo: US army veteran and celebrity survivalist read more on page 66 6 Think:Act 22 in this issue " It's time to bring back trust, transparency and accountability, values that used to form the backbone of a humanistic society – and that of robust institutions and strong governments." CHARLES-EDOUARD BOUÉE voth jan photo: CEO of Roland Berger content 7 Think:Act 12 the Winning Back Trust in Four Acts Understanding the stages of trauma can help a company trust turn a major catastrophe into a business advantage. We take a look at some major players that survived the impact by issue putting faith in the process. 8 At a Glance 54 Building a Robot The stuff you need to care With a Heart about – in a quick snapshot The machines are rising in the battle against loneliness. 22 It Pays to Be Good Groove X is at the frontline. Today, ethical practices make business sense. These 66 Motivation in the companies show how. Deep End Survival psychology has 26 In News We Trust something to teach us about With "fake news" blurring the handling stress effectively. ustration: martin burgdorff martin ustration: truth, who is responsible to set ill 70 | the record straight? Presuade Me! Robert Cialdini on how an 32 Would You Trust unplanned TV purchase made him rethink the positive This Guy? potential of pre-suasion. Ewen MacAskill on how Edward Snowden taught him 74 Diamonds, Tuna exactly what it means to trust. and Pop Songs 36 60 44 More than a Creative pioneers are taking blockchain beyond finance and Unusual Treasures, Confidence Sounding Board changing their industries. tos: getty images, michael regan, arterra arterra regan, michael images, getty tos: Michael Useem wants to Unusual Banks Does the Trick pho bring the relationship between 78 Thinking Fast and Frugal Explore some of the From underdogs to | the CEO and the board out of Psychologist Gerd Gigerenzer institutions working to champions: What the stone age. gives his radical reassessment of preserve our natural and business can learn from error culture. cultural heritage. Leicester City FC. 48 Hackers Meet the ethical hackers 80 Food for Thought helping companies beat Take a deep dive and find out criminals at their own game. more in related articles, studies and magazines. 52 A Day in Data Your digital footprint might be 82 Transparency Isn't Enough telling companies a lot more Are we rational when it comes coverphoto: gettyimages, bambu productions bambu gettyimages, coverphoto: about you than you think. to trust? Dan Ariely weighs in. 8 Think:Act 22 Think:Act 22 9 Think Food in for numbers Thought How should we respond to the challenges of urbanization? 39.4 by Richard Florida the distance in light by 2050, more than 6 billion people These global cities – many of them years that the Trappist-1 – two-thirds of the world's population yet to be built – hold vast promise, solar system is from us. The recently discovered – will live in cities, compared with half but it is not blind promise. They can star has several Earth-like today and just 15% a century ago. tip either way. As we embark upon planets orbiting it, so we Ninety percent of that urban growth the greatest epoch of city building just might not be will occur in the developing world, that the world has ever seen, our alone in space. especially in Asia and Africa. greatest challenge is to make sure As I explained in a recent presentation that they tip the right way. to the United Nations Economic and Social Council, this new wave of 12,000 urbanization has thus far failed to raise kilometers. The length living standards to anywhere near the of China's new freight line same extent that it did historically in the from Yiwu to London. The advanced nations. Simply put, these UK is looking to increase rapidly urbanizing parts of the world trade with China and has face a crisis of urbanization without begun discussions for a free economic growth. richard florida is the author of trade deal. China invested The New Urban Crisis, published $5 billion in the UK in 2014. To overcome this, cities and city building must become a priority for by Basic Books in 2017. He is the UN, the advanced nations and university professor and director international development agencies. of cities at the Martin P rosperity This requires a better capture and Institute at the University of Toronto use of data for predicting economic and a distinguished fellow at New growth, recognizing best practices York University's Schack Institute and training mayors, city officials of Real Estate. He serves as senior editor for The Atlantic, where he the percentage of and city builders on how to apply 86India’s currency that them to achieve sustainable urban co-founded and serves as was replaced as part of economies. editor-at-large of CityLab. demonetization late last year. India’s growth rate is expected to drop by 0.6% as a result. 13,000 the number of us cars sold in Japan in 2016. Japan sold over 17 million vehicles in the US in 2015. President Trump recently accused Japan of disadvantaging US goods. AT A GLANCE 8 Think:Act 22 At A gl Ance Think:Act 22 9 Re- Thoughts to Thinking live by Buzzwords Get to grips with industry lingo in a flash " Try not to with our stripped-down explanations of the become latest jargon. "Holacracy" a man of It's an agile organization structure, a new operating system that runs in circles, not in hierarchies, and it has the power to make success. any organization more efficient. A few big compa- Rather nies have taken it on. become to simplify things. simplify to how it works, it's unlikely unlikely it's works, it how word word nd out out nd fi to thesis a man you have to read a 15,000- a read to have you just hidden them. Plus, if if Plus, them. hidden just stopped hierarchies, it's it's hierarchies, stopped it says it will. It hasn't hasn't It will. it says it of value." what do doesn't it and skeptics. It isn't unique unique isn't It skeptics. — Albert Einstein the say on, Hold Theoretical physicist photo: getty images, jorg greuel, lorne bridgman jorg greuel, lorne images, getty photo: 10 Think:Act 22 Think:Act 22 11 At A glAnce the Competing Against Luck Actual Redacted by Clayton Christensen, Taddy Hall, cost Read Karen Dillon and David S. Duncan. 288 pages. Harper Business. $29.99. Get down to they needed. It became clear to you buy your ticket Quicken that customers were not and you're ready to business looking for better accounting soft- ware. They just wanted to have fly. But have you ever Too busy to read strategy the confidence that invoices were thought exactly what you're books? No problem: Here's sent, cash collected, and bills paid. paying for with the ticket Clayton Christensen's tome This insight led Quicken to launch cut down to its essentials, in QuickBooks, a product with less price? The cost breakdown the style of the original. functionality for twice the price of for a flight is not, perhaps, other business software. It's gone what you might first expect. here's the main point: on to be a huge hit. Always ask yourself what job did So let's boil it all down to this: Perhaps it isn't surprising the customer hire your product A product that has been designed where the largest propor- specifically to fulfill a job to be to do? It's a simple question, but tion goes. You guessed it: it can help a company make sure done allows you to crawl into the it's innovating along productive skin of your customer. It says to taxes. lines. Let us explain. If you focus the customer, "We get you." Read on understanding the job to be this book and you'll get it. done, your strategy will no longer need to rely on luck. In fact, you'll $ 80 be competing against luck while Ticket price others are still counting on it. Sounds easy, but getting a good job definition isn't. 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