How to Make Better Presentations

Aaron Wallis Sales Recruitment, 01908 764280, www.aaronwallis.co.uk How to Make Better Presentations

Table of Contents

2. Introduction

2. Types of Presenter - What Type are You?

3. The Audience

4. Set Up

4. Multimedia or Not?

4. Presentation Tips for Multi-Media

6. PowerPoint Presentation Hints and Tips

7. Your Digital Projector

8. Tips, Traps and more…

10. Software and Other Resources

11. Books

12. Further Information

1 Aaron Wallis Sales Recruitment, 01908 764280, www.aaronwallis.co.uk How to Make Better Presentations

History Introduction Types of Presenter The study of how to give What is it that makes some speakers so effective presentations - What Type are started around 350BC dynamic they hold their audience spellbound Aristotle wrote his while others are so boring we drift into sleep famous Rhetoric, now in our chairs? The fact is that few people are You? considered to be one of To become comfortable as a public speaker the first books on the naturally comfortable giving presentations to subject. Unfortunately, a group of people. Yet, any of us who are you need to learn some basic skills and then some 2350 years later, involved in the process – whether to sell our actively seek places to practice them. Look at we are still struggling the Table below and find the characteristic with the same problems products and services or in influencing others the Greeks encountered. in any way - need to develop the skill of which most closely describes you: making persuasive presentations.

The potential impact upon individual prestige and status as a result of giving a presentation Characteristics Category usually creates feelings of anxiety, although An Avoider does everything possible to escape from nervousness is vital to good performance Avoider having to stand in front of an because it stimulates the flow of adrenaline audience. In some cases to deliver a better-than-average performance. avoiders may seek careers Most people instinctively believe that lack of that do not involve making confidence in delivery will considerably presentations. detract from the message they wish to A Resister is scared of convey. The trick is to direct your nervous speaking in public. Resisters Resister energy into your presentation and you will be may not be able to avoid more likely to give a lively, polished and speaking as part of their job, enthusiastic presentation. but they never encourage it. When they do speak they do so painfully and with great There may be several ways for relaying reluctance. information, but the most powerful method The Accepter will give of communicating with a group is by use of a presentations as part of the Accepter formal presentation - such as sales job but doesn't seek presentations, informational and motivational opportunities to do so. presentations, interviews, briefings, and, of Accepters occasionally give a course, training sessions. presentation and feel as though they did a good job. They even find that once in a Most of us have probably sat through a while they are quite computer generated slide presentation (more persuasive, and enjoy often than not, the ubiquitous PowerPoint) speaking in front of a group. that was ineffective, incomprehensible, or A Seeker actively looks for disappointing. Hopefully this won’t happen opportunities to speak. The Seeker to you as this Publication is concerned with seeker understands that how to make formal presentations and using anxiety can be a stimulant them as an effective marketing tool for you which fuels enthusiasm during a presentation. and your organisation. Here you will learn Seekers work at building how to use body language effectively, how to their communication skills organise your thoughts and information for and self-confidence by maximum impact, how to develop and use speaking often. visual aids and how to deliver what you have prepared. The most important point of all is As a presenter, you need to be able to to remember that the key to effective communicate with your audience. presentations lies in thorough and adequate Communication is an important yet complex preparation. matter. Take a look next to discover what’s involved.

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The Three-Part How Communication Works The Audience Rule of Clear Identifying the characteristics and needs of Here are the various components of the Communication communication process in detail. your audience is extremely important. It will An effective way to set the tone and the technical level of your communicate well is to Input. The sender has an intention to remember this three- communicate with another person. This presentation. Ask yourself these questions pronged rule: intention makes up the content of the before you begin your preparations: message.  What do the members of the audience 1. Tell them what you're going to tell Sender. The sender encodes the message have in common? them. and gives expression to the content.  What are their expectations? 2. Tell them. Channel. The message is sent via a channel,  Why have they invited me to make a which can be made of a variety of materials. presentation? What makes it unique? 3. Then tell them what In acoustic communication it consists of air, in you told them. written communication of paper or other  What are they expecting me to tell writing materials. them?  How much can I expect them to already Noise. The channel is subjected to various know about my topic? sources of noise. One example is telephone communication, where numerous secondary  How much time do I have? sounds are audible. Even a solid channel such as paper can be crushed or stained. Such phenomena are also noise in the Addressing the Audience communicative sense.  Stand on the left side of the room - Receiver. The receiver decodes the incoming that means the left side from the message, or expression. He "translates" it and audience's point of view. You should be thus receives the at a 45-degree angle to the room. This establishes a non-threatening stance Output. This is the content decoded by the and opens your body to the screen receiver. when you need to gesture or move;

Code. In the process, the relevance of a code  Don't turn your back on your audience. becomes obvious: The codes of the sender and If you're facing the screen, and the receiver must have at least a certain set in audience is facing the screen, then who common in order to make communication is presenting? work.  If you're using an LCD projector/panel, take advantage of the loop-through cable for simultaneous viewing of your laptop/monitor screen, so you can face Elements of Speaking the audience 100% of the time; The various elements of speaking include:  Extending your palm outward is a very - Body language friendly hand gesture; - Voice quality - Intention  Say a phrase and pause, then say a - Manner: directness, sincerity phrase and pause. Each pause gives - Dress and clothing (style, colour, you a chance to make eye contact, or appropriateness for situation) to breathe, or to take a moment to - Visual aids, animation think; - Eye contact - Emotional content, energy, strength  If you know a person's name, use it - Self-concept and concept of others when you reference that person; - Listening, hearing the underlying message - Energy  If you nod your head to a person in the - Setting, time, place, timing audience, chances are they will return - How the messenger holds the message the gesture and nod back to you. - Sensitivity Agreement means to use phrases such - Rhythm and pacing as "Do you agree?" or "Am I correct?" - Attitude and confidence - Rapport  Remember: You can't get an emotion - Agenda unless you give that emotion, first. You - Purpose of communication - knowing what can't get excitement from people unless you want to communicate you give excitement to them. You can't - Clarity get a smile unless you smile first;  Don't hide your hands from the audience (behind your back or in your pockets). Avoid situations where your hands are clasped together in front of you. When your hands touch for an extended period (10 seconds or more), the audience tends to look at them and not at your face. The distraction reduces your effectiveness;

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 Maintain good eye contact with your  Are you going to conduct “how-to” audience. Don't read from your notes training with multiple steps and The Message and never read the overhead, slides or procedures? According to research pad pages. Only talk when you're done by Professor  Is your subject dry, does it need some Albert Mehrabian of looking at someone; excitement? UCLA, visual elements Talk louder than you think you should. make up 55% of the   Are you using vocabulary or terms As you increase volume, you message, vocal unfamiliar to your audience? elements make up 38% automatically increase inflection as  Does the age and interest of your of the message, and well; only 7% comes from audience require visual stimulation?  Use a lot of gestures to animate your the actual words used presentation and channel nervous  Do you want to add powerful emphasis (verbal elements) to to your major points? communicate the energy productively. Make your message. gestures large and above the waist;  Strive for the Five C's of platform If you answer “yes” to any of the above excellence. You should look and sound questions then you ought to have some form confident, credible, competent, of visual presentation and there is a chance convincing and comfortable; that multi-media could significantly enhance  Tell your audience specifically what your presentation. they will learn in the course of the meeting and how they will be able to apply their new knowledge. Clear objectives keep attendees focused on Presentation Tips their responsibilities as active participants. for Multi-Media General  Always Have A Backup Plan!! Despite Set Up careful planning, sometimes things go  If you have any choice in the matter, wrong. If your presentation is based on avoid stages that are so high you a PowerPoint presentation, have intimidate your audience; overhead backups of each page. Try to have an "alternate no AV" lecture  Set the podium back a few feet so you planned, if the system should go down; can walk in front of it;  Check out the room. Before you start  If you are addressing a breakfast, your presentation, check out the room, lunch, or dinner audience, ask your and make sure it has everything you introducer to request politely that the need. This will avoid unwanted people with their backs to the stage surprises the first day of class; turn their chairs forward so they don't have to crane their necks;  Practice. If you have a complex presentation planned, with several  Request that the photographer not take different multimedia elements, go to pictures during the first 10-15 minutes the room beforehand and practice your of your speech. You want no presentation; distractions while you are in the process of feeling out the microphone,  Use colour to influence mood and adjusting to the lights, and getting the emotion. The colours for type, pulse of the audience; illustrations and backgrounds influence the way they are perceived. Be careful  Remember to have the first row set with colours - using too many lessens quite close to the stage. Too much the impact of each colour and confuses space between the speaker and the first your audience. The following Table row creates a lack of empathy with the provides a basic guide to using colour audience; in your presentations. You should be  Forward-facing rows are best for aware of the positive and negative informational meetings. For decision- connotations of colours and the making meetings, set up the room so emotional response certain colours may decision-makers face each other. evoke;

Multimedia or Not? Ask yourself these questions to help you decide if multi-media is the right choice for you with your presentation:  Do you have more than one point to make?  Could your message be misunderstood or is it a controversial topic?

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Red – excitement, Green – growth,  Use slides for high-quality images. Using Sound alert, deficits and stimulates While all of the new technology is If using a microphone, financial failure interaction useful, good old fashioned overheads test it before the projector slides still have the best presentation. Generally, quality and brightness. microphones work best White – new, Blue – conservative when located several professionalism, approach, truth, inches way from your innocence trust, justice Microphones mouth, just below your lower lip.  Use the microphone. Even if you Yellow – Black – authority, usually talk loudly enough, or you’re in When starting your confidence, strength, history a small room, use the microphone. Your presentation in large warmth, wisdom audience may not hear you when you rooms, ask a person at turn away from them. If you have other the back corner of the speakers, bring in additional room to wave if your speaking volume is Purple – dignity, Orange – action, microphones; sophistication optimism adequate.  Place the microphone correctly. The top of the microphone should directly face Repeat any audience questions before Brown – Grey – integrity, your mouth. Place the microphone answering. friendliness, maturity about 4-6 inches below your mouth, in warmth the centre of your chest. Try to avoid wearing chains or clothing that can hit or interfere with the microphone.  Fonts - apply appropriate typestyles for readability. For hand-outs or take-home Computer Presentations material, print the text in a serif typestyle. This style is thought to be  Use large fonts. On your PowerPoint 30% easier to read than sans serif. presentation, use the biggest fonts Type that is projected on a screen, possible. Small fonts are hard to read; using a slide, overhead or multimedia  Font colour and consistency. A dark projector, should be in sans serif type. background with light text is easily That’s because in the projection readable – text must stand out from process letters lose some of their the background to be readable. sharpness, and serif type can look Successive slides using different colour muddy when projected. schemes and fonts, make for an amateurish presentation. Use one This is "Arial." It is a sans serif typeface. colour for titles, one colour for lists, It does not have the tiny scrollwork on the with consistent variations for emphasis ends of each letter. or transitions, will create a clean, professional look; This is "Times Roman." It is a serif typeface. Notice the tiny scrollwork on  Use drop shadows. Adding drop shadows to text often makes it more the ends of each letter. legible;  Watch your backgrounds. Keep the Fancy script fonts or artistic fonts are background simple. Too much in the difficult to read. Limited use for background can make text hard to emphasis or transition slides may work, read. Generally, a relatively dark to but for bullet lists, labels on graphs, medium background works best for and the like use simple fonts such as projected slides. Avoid white or light Helvetica, Arial, Swiss, Tahoma, Times colours. Gradational colour (i.e., dark to Roman, or similar fonts; medium blue) or stock backgrounds,  Include photographs to inject realism. supplied with the presentation software The more true to life you make the or available through third-party issue you are presenting, the better vendors, often work well, Graphically- your audience will understand and rich backgrounds—subtly layered identify with it. Remember the impact photographs, logos, and other original you can add by using photos or video of graphics—relevant to the subject of the people on location, using products or presentation help create unique and talking to the audience; eye-catching presentations. Just be sure that the graphics do not  Insert illustrations to clarify or to overwhelm your message or emphasise. If your topic is complex, an camouflage your text. Beware of illustration lets you simplify the way it irrelevant graphics and distracting looks and allows you to show exploded animated clip art. Carefully crafted title views or views normally not seen or slides and section title slides should imagined; catch and maintain your audience's  Invest in a laser pointer. They are attention; inexpensive, and are extremely useful;  Avoid using red text. Red text is often hard to read;

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two, five, or ten for ease of  AVOID ALL CAPS! All caps look like interpretation. The 8 to 1 Rule you're shouting; This rule requires that  Include a good combination of words, the maximum viewing pictures, and graphics. A variety keeps Videotape distance for the audience the presentation interesting; to read small-sized text  Always use the highest quality version is eight times the height  Display information by Progressive possible. VHS videotape doesn’t stand of the full image. Thus, if Building. The audience usually respond the test of time very well and does not the back row is 40 feet well to gradually adding information; hold up over several generations of away, your image should copies. Use the newest tape or be at least five feet high.  Incorporate audio into computer recording possible, and avoid several- presentations. Incorporate sound generation copies (a copy of a copy of a effects or audio clips into your copy...). If taping a programme off presentations but remember that these television, use the fastest tape speed special features should be used to and use the original version, not a emphasize your point and convey your copy. If making your own tape using a important information, not used to hide camcorder, try to use an external the fact that you do not have a point; microphone rather than the one inside  Try not to rely on the . If you the camcorder. are displaying web pages, download them beforehand and save them to disk. Network connections can be slow and unreliable at times; PowerPoint  Use a wireless mouse. Using a wireless mouse enables you to advance pages Presentation Hints from across the room. and Tips Tables and Charts Here are several basic hints and tips for  General - Charts and graphs clarify creating presentation graphics in Microsoft information by taking statistics - which PowerPoint. Many of these principles apply can often be intimidating or confusing - to any presentation software. and putting them into an easily understood visual format. If you must  Consider the overall message of the use a table in a visual aid, show only presentation and formulate a practical those figures you specifically mention in strategy to execute it; your table (don't photocopy or  Use outlines, flowcharts, graphs, and photograph entire tables from reports). cue slides to emphasize your main Give your figures credibility by points; discreetly identifying their source;  Carefully edit your presentation,  Colours - use a dull colour such as grey eliminating unnecessary or repetitious to display axes, tick marks, and grids to points to avoid losing audience interest; avoid distracting from the data itself;  Use graphics when illustrating trends,  Pie Charts - limit pie charts to no more complex issues, or abstract concepts. than 6 slices. Avoid showing slices of This increases both comprehension and less than 10% of the total. Combine all retention; these into an "other" category. When  Mirror your audience. Know who they possible, use colour rather than are and adjust the tone of your hatching to distinguish pieces of the presentation to avoid talking over their pie; heads or telling them what they already  Bar Charts - keep multiple bars and know; stacked bars to a minimum since they  Don’t read off the screen. Use slides as are harder to understand; the audience prompts, outlines, or conversation should be able to read and understand points, not cue cards. Interact with your chart in less than 30 seconds. your audience and exhibit a sense of Provide a legend or label the bars humour when it’s appropriate. Move directly; around the room and make eye contact  Line and Area Charts - limit line charts with as many people as possible; to no more than 5 lines for readability.  Make your text readable - titles should Whenever possible, differentiate lines be around 36 – 40 point or more. Body by colour and thickness rather than by copy should be about 24 point or more; symbols to avoid clutter. Include only data that illustrates the point you want  Use your slides to visually punctuate to make - don't overdo it in one chart. your message - use statements instead Position labels horizontally rather than of sentences, keep it short, use key vertically. Whenever possible, label words to help audience focus on your bars and lines directly rather than using message; legends for faster understanding. Keep grids and labels to a minimum. Divide the axis into units that are multiples of

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 Text slides should be brief - no more Why doesn’t everyone just use the highest than eight words per line and no more possible resolutions? The primary reason is than eight lines per slide; that higher resolutions generate significantly  Use a colour format that gives good larger files. For example, taking an image contrast between background and text: from 640 x 480 to 800 x 600 resolution Dark backgrounds with light coloured means a 56% increase in pixels. It also takes text work best, drop shadows should be a lot more computer power, plus significantly black or a darker value of background colour; more costly viewing devices, to display higher resolution images.  Use clip art and photos wisely – graphics should enhance and clarify your message. Subdue graphics that An important issue to remember in choosing a has text overlaid on it for clarity. Use projector is that no matter how detailed your drop shadows on text that overlays output, you’ll always be limited by the graphics; resolution of your projector. To display images  Watch the file size when using graphics with higher resolution, projectors compress the - graphics can greatly increase your file images, discarding pixels where necessary. The size. Make sure you will have a way to result is a loss of picture quality. The good take your file with you if you plan to use it for computer projection. news is that today’s intelligent compression schemes offer reasonable compromises. When it comes to evaluating a projector, consider Your Digital your current and future needs. If you’re using your projector to show graphics with extremely 1 Projector detailed rendering such as for CAD (Computer- Specifications Aided Design) or high-end graphics work, look One of the many specifications you’ll come for higher resolution equipment. If you’re using across when shopping for a digital projector your projector mainly to show text and line is resolution. Because the resolution output drawings, a lower resolution projector will be of computer hardware and software has sufficient. On the other hand, if you think your steadily increased over the years, this is an needs could ramp up in the future, you important feature to consider before you buy. definitely should invest in a projector that you What exactly is resolution? Essentially it’s a won’t outgrow. measure of picture quality. Digital images such as those produced by computers are Lumens composed of thousands of uniform-sized dots Anyone evaluating projectors will eventually called pixels (shorthand for “picture come across the term lumens or ANSI elements”). They are arranged in hundreds of lumens. And, as projector technology rows to create the illusion of a continuous continues to advance, the numbers placed in image. front of these words become larger and larger. First it was 250. Then 400 or 500 or Resolution is simply a measurement of how 650. Now you’ll see 1000 ANSI lumens many pixels there are in an image or display highlighted on the feature list of some LCD device. It is typically expressed as a projectors. What do these numbers mean? horizontal and vertical dimension. Depending And how should they affect your buying on resolution, pixels can be larger or smaller. decision? Brightness is something we The lower the resolution, the larger the pixels perceive. We call one thing brighter or and the coarser the image (or its dimmer based on comparison with other representation on a viewing device). things. It follows that measuring brightness Conversely, smaller pixels yield greater is, at best, a way of ranking these detail. comparisons.

Computer Resolution Designation The brightness, or luminance, of a light Standards Resolution (In source is defined as the intensity of light per Pixels) unit area projected in a given direction. VGA(Video Graphics 640 x 480 When light energy falls upon a surface (say, Array) a screen) it is called illuminance. The SVGA(Super VGA) 800 x 600 international unit of measure for illuminance XGA(Extended Graphics 1024 x 768 is the lux (lumen per square metre). Array) SXGA(Super XGA) 1280 x 1024 All projectors have a sweet spot, an area UXGA(Ultra XGA) 1600 x 1280 (usually the centre of the screen) where light

7 Aaron Wallis Sales Recruitment, 01908 764280, www.aaronwallis.co.uk How to Make Better Presentations output is at its maximum. Measuring light intensity only at the sweet spot doesn’t Room Size Image Size Lighting Suggested. ANSI accurately reflect the intensity of the overall lumens projected light. Therefore, the American Standard 8’ diagonal office lighting 500 ANSI lumens National Standards Institute (ANSI) has Conference image developed a model for measuring light Room intensity over the entire screen—aptly named Training 12’ diagonal low office lighting 500 ANSI lumens ANSI lumens. Room image Road Shows 6 - 8’ diagonal high ambient light 600 ANSI lumens ANSI lumens are calculated by measuring image the light intensity at nine distinct points on Auditorium 40’ diagonal moderate ambient 1500 ANSI lumens the screen then averaging their values. This image light method obviously provides the most realistic and consistent measure of a projector’s real Trade Show 8 - 12’ high ambient light 1000 ANSI lumens capacity for projecting bright images. So how diagonal does this information relate to choosing your image projector? Preparation Checklist First of all, you’ll want to consider the  What’s the purpose of the presentation? relative brightness of the environment in  Who is the audience, and what is their which you’ll be presenting. The more ANSI interest in the presentation? lumens your projector packs, the less you’ll  What do I really know and believe have to depend on low-light presentation about this topic as it relates to this environments around 1000 ANSI lumens audience? might be the number to shoot for if you’re  What additional research can I do? showing in large venues such as trade show  What are the main points of this floors or university lecture halls. But if your presentation? projector will always be used in a single  What visual aids do I need? environment it would be a shame to waste money on an overpowered projector when  Do I have an effective opening? 450 ANSI lumens might be perfectly  Have I prepared the style and the sorts adequate. of words I will use?  Have I prepared an introduction for myself?  Have I taken care of the little details Tips, Traps and that will put me at ease? more… Rehearsing the Presentation Timing and Preparation  When rehearsing before a live being,  If you have the opportunity before your eliminate your overview and summary presentation, allow plenty of lead time slide. Find out what they found to setup the room and your equipment interesting, memorable, confusing. and to test your presentation; Have them list what they thought was most important! Did they get your  Start promptly at the scheduled time. message? End promptly, leaving adequate time for audience questions;  Test all your equipment in advance of the presentation;  Be sure you have prioritized the key messages you want to get across to  Rehearse using as much or all of the your audience. During your tools you plan use during the real presentation, be ready to skip over less thing; important visuals and content material  Have a backup plan: What if your as you notice time getting short; projector dies, computer crashes, slide  Double check all spelling, grammar and tray still on the plane. What is plan B. numbers. Assume there will be (And did you practice it?); technical problems to work out. Arrive  Introduction, Objective, Overview, early enough at the presentation room Presentation, Summary (Conclusion). to test all visuals and equipment. Always bring printed copies of your visuals for backup if all else fails.

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Presentation Openings  If using software, be sure to have critical files on floppy in case of damage  You only get one chance to make a first or loss from the hard disk; impression;  Be prepared with alternative plans in  Your audience will “judge” you in the case equipment, software, or first few minutes; connection lines fail. Handouts or  Pacing is important – you need to build overhead transparencies are good a rapport before you move on; backup and "insurance".  Open your presentation in a way that will grab your audience's attention, in Lighting other words use a hook. A hook is a  Find out where light switches are statement or object to get attention. located. Display one of your visuals and Some examples of different types of walk around the periphery of the openings are: using a quotation that is seating area to see the audience's view relevant to your topic, telling a story under different lighting conditions. that relates to your presentation, Identify the best combination of lighting asking a direct question such as 'Are for the audience when you use visuals; you all small business owners?'  If light switches are remotely located from your presentation area, ask a How to Kill an Opening session moderator or audience member  Start late; to control the lights at your cue. Make sure they have an opportunity to  Start with an apology; identify switches for each lighting bank  Start with an unrelated anecdote; and test the switches;  Start slowly;  Check that you have enough light to read any notes or to use the computer  Tell an inappropriate joke or tell it keyboard. badly;  Suffer an equipment failure. Visuals Get Visible  Test your visuals for legibility. Adjust the screen/projector distance or zoom  Usually, when a person stands on the lens on projector to make sure your same level as the chairs, most people visuals are legible to your most distant see only the top third of the presenter's viewer; body. In a setting of 25 people or  Have alternative visuals such as more, it is preferable to use a platform audience handouts or overhead or podium to raise the presenter two or transparencies in case of equipment, more feet off the floor. Platforms make software, connection malfunction. it possible for those in back to see more of the presenter. Besides, it is more difficult to communicate when less of How to Handle Questions your body is visible;  Set the expectation up front;  Whether or not to use a lectern is  Listen to the entire question; another issue. Lecterns cover about 75% of the body and restrict the  Pause and repeat the question; movement of presenters, but many  Credit the questioner; people like to use them to hold their notes or to hide behind. The best  Respond to the question honestly and presenters avoid lecterns, but if you as best you can; must use one, make sure it is angled  If you don’t know the answer, say so. 45 degrees to the audience and can be adjusted to the heights of different speakers. How to Monitor Visual Feedback  Your listeners respond when you’re Equipment and Software talking; Seek out the feedback;  Test all of your equipment, software,  network connections, and phone lines  Are they looking at you? and make sure that they all work  Are they bored? together;  Can they hear you?  Make sure electrical, network, and phone cords are solidly connected to  Do they not understand? their outlets. Move cords out of your  Are they fidgety? speaking traffic pattern and if possible, tape them down to avoid tripping and/or pulling them loose during your presentation;

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Public Speaking Fears  When you carry yourself well, you The most common fears about speaking in project a sense of confidence. Correct posture will assist with your breathing public are: on stage. Correct posture will prevent  “Drying up”; you from tiring whilst on stage;  Mind going blank;  Relax (seek training if you need it);  Having the Heckler from Hell!  Read a good book on presenting (try “Inspire Any Audience” by Tony Jeary).  Having someone in the audience who knows more than you;  People noticing that you are nervous;  The impossible to answer “question Software and Other from Hell”;  The audience talking over you or Resources walking out;  Microsoft PowerPoint is part of Microsoft  Having to run screaming from the Office suite and is an easy to use room; package: you can pick up the basics in less than thirty minutes.  Presentation so awful your social/career (www.microsoft.com). For a large relationships will be ruined forever. selection of free clip art, photographs, animations, and sound files, go to: Conquering Fear http://cgl.microsoft.com/clipgallerylive Fear can be conquered by:  PowerPoint templates plus animations,  Knowing the room; 3D effects and more (www.office3d.com);  Knowing the audience;  PowerPoint Tips & Tricks - PowerPoint is  Knowing your material; the presentation software that comes  Learning how to relax; with Microsoft Office. While there are  Visualising yourself speaking; several brands of presentation software on the market, PowerPoint is the most  Realising that people want you to widely known. PowerPoint can be a succeed; powerful tool to help convey your ideas  Gaining experience. to an audience. www.bitbetter.com/powertips.htm. Things to do when the presentation  is a family of products is over that helps you create, modify, distribute electronic documents as well  Thank your audience; as publish them on the Web. The latest version of Adobe Acrobat (5.0) packs  Make materials available; some powerful new features including  Make yourself available; better Web integration, new security  Provide your audience with ways to controls, batch processing and reach you – telephone and e-mail improved consistency with Microsoft details; Office documents. Although Acrobat 5.0 has several uses, you may not know  Get feedback - Find out what they that it's possible to create a thought of you, what they learned, presentation that can be saved as a what they were hoping to learn but portable document format (PDF). didn't, how you can improve your Acrobat tends to be more and more presentation, how to improve your web-oriented so you will want to use it communication skills. for Web-based presentations (www.adobe.com); Tips for Great Public Speaking  Macromedia Director is a sophisticated  Use eye contact with each member of tool that helps you create, import and the audience in turn; put together text, graphics, animation, video, sound and interactivity.  Remember some people get nervous in Macromedia Director is one of the audiences too – put them at ease (and leading authoring environment for don’t misread them!); developing Multimedia presentations  Use visual aids (slides, videos, flip and CD-ROMS and has been designed charts); for professional designers and writers, for whom it appears as a highly  Use handouts; sophisticated alternative to PowerPoint;  Don’t think “How can I survive this?”  Presentations 10.0 is part of the think “How can I do this brilliantly?” Corel suite and is one of the most used  Begin with the end in mind; Presentation Tools after PowerPoint.  Vary voice tonality and speed; The release of Corel's WordPerfect Office 2002 includes Presentations 10.

10 Aaron Wallis Sales Recruitment, 01908 764280, www.aaronwallis.co.uk How to Make Better Presentations

New features offer the ability to embed fonts for more portable presentations Books and such output options as publishing to the Internet and PDF. You can add  Making Presentations by Tim Hindle, MP3 and Windows Media (WMA) sound published 1998 by Dorling Kindersley; files and animated GIF images. Text ISBN: 0751305278. and 3D options have also been  Creating Dynamic Multimedia enhanced; Presentations Using Microsoft  Presentation downloads at: PowerPoint, by Carol M. Lehman, http://download.cnet.com/downloads/ published 1999 by South-Western Pub; 0,10151,0-10022-106-0-1-0,00.html ISBN: 0324025378.  Presentation Mobile Converter from  Knockout Presentations: How to Deliver Presenter, Inc compresses and converts Your Message with Power, Punch, and PowerPoint presentations for viewing on Pizzazz, by Diane Diresta, published the Compaq iPAQ Pocket PC.Details at: 1998 by Chandler House Press; ISBN: http://www.compaq.com/products/ 1886284253. handhelds/presentation.html  Say It With Confidence: Overcoming  Voyager VGA connects the iPAQ Pocket the Mental Blocks That Keep You from PC to a projector or monitor Details are Making Great Presentations & available at: Speeches, by Margo T. Krasne, www.colorgfx.com/products/navigfirst.a published 1997 by Warner Books; sp?PageNo=FRM%5FPRODUCT1&item= ISBN: 0446672882. 616100V  Say It with Charts: The Executive's  Pocket SlideShow can run on all current Guide to Visual Communication, by Pocket PC models. An evaluation Gene Zelazny, published 2001 by version of Pocket SlideShow can be McGraw-Hill Companies, Inc.; ISBN: downloaded for free from the CNetX 007136997X. Web site. The evaluation copy expires  Say It with Presentations, by Gene after 14 days. Pocket SlideShow can be Zelazny, published 2000 by McGraw-Hill purchased for $19.95 directly from the Publishing Company; ISBN: manufacturer’s website: 0071354077. www.cnetx.com/slideshow/  High Impact Presentations, by Lee download.asp Bowman and Jackie Stewart OBE,  CrystalGraphics is a leading provider of published 2001 by Bene Factum add-on products and services designed Publishing Ltd; ISBN: 0952275457. to add energy and excitement to your  Delivering Dynamic Presentations: corporate communications: Using Your Voice and Body for Impact, (www.crystalgraphics.com); by Ralph Hillman and William D.  Digital Juice for PowerPoint & Thompson (Editor), published 1998 by Multimedia Design Version 2.0 is a Allyn & Bacon; ISBN: 0205268102. comprehensive library complete with 24  Visualizing Your Business: Let Graphics graphic-packed CDs containing over Tell the Story, by Keith R. Herrmann, 50,000 images at your fingertips published 2001 by John Wiley & Sons; (www.digitaljuice.com/products.htm); ISBN: 0471371998.  Presentation Publisher creates stunning  Powerful Presentations, by Jons multimedia presentations and slide Ehrenborg and John Mattock, published shows using over 100 digital effects. 2001 by Kogan Page; ISBN: Presentation Publisher can turn your 0749435739. presentation into an EXE file which can be sent via e-mail or disk to another  The Oxford Union Guide to Successful user for them to view at: Public Speaking, by Dominic Hughes www.simtel.net/pub/pd/26591.shtml and Benedict Phillips, published 2000 by Virgin Publishing; ISBN:  PowerJam Studio claims it can create 0753504227. interactive presentations in minutes with its drag-and-drop capabilities and  How to Develop Self-confidence and ability to import GIF and JPEG images, Influence People by Public Speaking, by AVI and MPEG (1 and 2) movies and Dale Carnegie, published 1990 by Flash files for animations Vermilion; ISBN: 0749305797. (www.powerjamstudio.com);  Secrets of Superstar Speakers, by Lilly  Presenters online – a website from Walters, published 2000 by McGraw-Hill Epson devoted to comprehensive Publishing Company; ISBN: presentation knowledge: 0071347070. (www.presentersonline.com);  Just Say A Few Words, by Bob  The Presenter's Forum - Tips, Monkhouse, published 1999 by Virgin Techniques and Lessons, part of the Publishing; ISBN: 1852911417. Kodak site, at: www.Kodak.com/US/en/digital/av/pres enters/index.shtml

11 Aaron Wallis Sales Recruitment, 01908 764280, www.aaronwallis.co.uk How to Make Better Presentations

 Presentation Skills, by Suzy Siddons, Important published 1999 by Chartered Institute Further Information Notice of Personnel and Development (CIPD); This guide is for general interest - it is always © Copyright 2001- ISBN: 0852928106. essential to take advice on specific issues. 2008, Bizezia Limited. All Rights Reserved.  Present Yourself, by Michael J. Gelb, We believe that the facts are correct as at the published 1998 by Jalmar Press; ISBN: date of publication, but there may be certain This publication is 0915190516. errors and omissions for which we cannot be published on our behalf  The Art of Public Speaking, by Lucas, responsible. by Bizezia Limited. It is protected by copyright published 2000 by McGraw-Hill law and reproduction in Publishing Company; ISBN: If you would like to receive further whole or in part without 0071182403. information about this subject or other the publisher’s written  Janner's Complete Speechmaker, by permission is strictly publications, please call us – see our contact prohibited. The Greville Janner, published 1999 by details on the next page. publisher may be Century; ISBN: 0712679472. contacted at  Artful Persuasion, by Harry Mills, [email protected] published 2000 by Amacom; ISBN: (telephone 0870 389 1420). 0814470637.  Everything You Need to Know About Articles and information Public Speaking, published 2001 by contained herein are published without Collins; ISBN: 0007102356. responsibility by us, the  Inspire Any Audience, by Tony Jeary, publisher or any published 2000 by Eagle Publishing; contributing author for ISBN: 0863473563. any loss howsoever occurring as a consequence of any action which you take, or action which you choose not to take, as a result of this publication or any view expressed herein. Whilst it is believed that the information contained in this publication is correct at the time of publication, it is not a substitute for obtaining specific professional advice and no representation or warranty, expressed or Acknowledgement: implied, is made as to 1 its accuracy or Acknowledgement – the section headed “Your Digital Projector” on page 7 is completeness. The derived from excellent guidance provided by projector manufacturer Boxlight – visit information is relevant them at: www.boxlight.com within the United Kingdom. These disclaimers and exclusions are governed by and construed in accordance with English Law.

Publication issued or updated on: 4 May 2007

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12 Aaron Wallis Sales Recruitment, 01908 764280, www.aaronwallis.co.uk Aaron Wallis hopes that you have found this document useful. Aaron Wallis is a specialist sales and marketing recruitment business that is innovative, values led and aims to offer a brilliant service to employer and candidate clients.

Aaron Wallis recruitment services include:  Database Recruitment  Contract and Interim  Assessment Centres  Response Management  Search and Selection  Executive Research  Advanced Skills Testing

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EMPLOYERS: For employer clients Aaron Wallis offers a unique sales recruitment services that is proven to significantly increase ‘On the job performance’ by incorporating competency interviewing, psychometric profiling and skills/ability testing into the process. The inclusive Aaron Wallis service is backed by a unique 12 MONTH REBATE SCHEME and their service is delivered at a FIXED Price per assignment, allowing you to remain in control of your recruitment budget.

Aaron Wallis is a committed independent recruiter that is based from their HQ in Central Milton Keynes. Aaron Wallis are members of the REC (the industry regulatory body), the AER (Association of Executive Recruiters) and various local Chambers and focus groups.

For more information call 01908 764280 or visit www.aaronwallis.co.uk

Aaron Wallis Sales Recruitment Norfolk House (East) 499 Silbury Boulevard Central Milton Keynes Buckinghamshire MK9 2AH [email protected]

Aaron Wallis is a trading style of Aaron Wallis Recruitment and Training Limited. Registered Address: Norfolk House (East), 499 Silbury Boulevard, Milton Keynes, MK9 2EH. Aaron Wallis is as an Employment Business and registered in the UK No. 6356563. VAT Registration No. 918 1077 27