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2012-Vol.4-Issue.3-Full-Issues.Pdf İŞLETME ARAŞTIRMALARI DERGİSİ Journal of Business Research - Türk ISSN: 1309-0712 Cilt: 4 Sayı:3 2012 Vol.4 No.3 www.isarder.org / www.isarder.com DERGİ HAKKINDA ABOUT THIS JOURNAL İşletme Araştırmaları Dergisi (Journal of Journal of Business Research-Türk is an Business Research-Türk) online yayın yapan academic, refereed and online journal hakemli bir akademik dergidir. Dergide işletme publishing research, review, and theoretical alanında inceleme, teorik ve araştırma articles in the field of business administration. makaleleri yayınlanmaktadır. Dergi yılda dört The journal is published four times a year. The kez yayınlanır. Makaleler Türkçe ve İngilizce articles to be submitted should be in Turkish or olarak sunulan İşletme Araştırmaları Dergisine English. Journal of Business Research farklı kurum ve ülkelerden gönderilen welcomes articles from different institutions makaleler biçim ve içerik yönünden yayın and countries. All manuscripts submitted to the kurulu tarafından incelendikten sonra Journal of Business Research is sent to the hakemlere gönderilir. Makaleler American referees after the initial review of the editorial Psychological Association (APA)’da belirtilen board with respect to formatting and content. kurallara göre hazırlanmalıdır. Manuscripts must be submitted in accordance with the style of writing specified in the book of “The Publication Manual of the American Psychological Association. GENEL YAYIN YÖNETMENİ / EDITOR IN CHIEF Melih TOPALOĞLU [email protected] YAYIN KURULU / BOARD OF EDITORS Prof. Dr. Ali AKDEMİR (Çanakkale Onsekiz Mart University) Prof. Dr. M. Mithat ÜNER (Gazi University) Prof. Dr. Halil ÜLKER (Atılım University) Prof. Dr. Burhan ÇİL (Gazi University) Prof. Dr. Tengiz ÜÇOK (Gazi University) İLETİŞİM KOORDİNATÖRÜ / COMMUNICATIONS Orhan SAĞÇOLAK [email protected] ABSTRACTING & INDEXING EBSCO Business Source Complete INDEX COPERNICUS ASOS INDEX Central and Eastern European Online Library (CEEOL) Contemporary Science Association (CSA) İşletme Araştırmaları Dergisi /2012/ Journal of Business Research-Türk HAKEM KURULU / BOARD OF REFEREES Abdullah YILMAZ Turkey Dumlupınar University Ahmet BATTAL Turkey Turgut Özal University Ahmet TAYFUN Turkey Gazi University Ali AKDEMİR Turkey Çanakkale Onsekiz Mart University Alptekin SÖKMEN Turkey Gazi University Aslı TAŞÇI Turkey Muğla University Arzu KILIÇLAR Turkey Gazi University Aydın KARAPINAR Turkey Gazi University Azize TUNÇ Turkey Gazi University Badar Alam Iqbal Switzerland Monarch University Burhan ÇİL Turkey Gazi University Cahit GÜRAN Turkey Hacettepe University Cemal İNCE Turkey Gaziosmanpaşa University Cemalettin AKTEPE Turkey Gazi University Cengiz TORAMAN Turkey Balıkesir University Cüneyt TOKMAK Turkey Osmangazi University Dilaver TENGİLİMOĞLU Turkey Gazi University Dursun BİNGÖL Turkey Gazi University Elbeyi Pelit Turkey Afyon Kocatepe University Ertuğrul ÇETİNER Turkey Atılım University Evren GÜÇER Turkey Gazi University Ferhat SAYIM Turkey Yalova University Gazi UÇKUN Turkey Kocaeli University Güler SAĞLAM ARI Turkey Gazi University Halil ÜLKER Turkey Atılım University Hasan GÜL Turkey Karamanoğlu Mehmetbey University Hasan ŞENOCAK Turkey İstanbul University Hüseyin ALKIŞ Turkey Karabük University İzzet GÜMÜŞ Turkey Gazi University Kadir ARDIÇ Turkey Gaziosmanpaşa University Kamil YAĞCI Turkey Giresun University Kamil YAZICI Turkey Karadeniz Teknik University Kurtuluş KARAMUSTAFA Turkey Erciyes University Kurban ÜNLÜÖNEN Turkey Gazi University Ionel BOSTAN Romania Al. I. Cuza University M. Mithat ÜNER Turkey Gazi University Mehmet ARSLAN Turkey Gazi University İşletme Araştırmaları Dergisi /2012/ Journal of Business Research-Türk Mehmet TOP Turkey Hacettepe University Mehmet YEŞİLTAŞ Turkey Gazi University Murat ATAN Turkey Gazi University Mustafa KURT Turkey Yalova University Nebojsa Pavlovic Serbia High school “Djura Jaksic”, Raca Nevin ŞANLIER Turkey Gazi University Noor Mohammad Malaysia Multi Media University Oğuz TÜRKAY Turkey Sakarya University Orhan İÇÖZ Turkey Yaşar University Osman KARATEPE TRNC Doğu Akdeniz University Peide Liu China Shandong Economic University R. Pars ŞAHBAZ Turkey Gazi University Rafikul ISLAM Malaysia International Islamic University Malaysia Recai M. YÜCEL USA University at Albany New York Reynaldo Gacho SEGUMPAN Malaysia Universiti Utara Malaysia Saime ORAL Turkey Dokuz Eylül University Sedat YÜKSEL Umman College of Applied Sciences Selahattin TOGAY Turkey Gazi University Selma UYGUR Turkey Gazi University Serkan BENK Turkey Zonguldak Karaelmas University Subbash C. SHARMA India Jai Narain Vyas University Süleyman ÖZDEMİR Turkey İstanbul University Tengiz ÜÇOK Turkey Gazi University Vinod Kumar SINGH India Gurukul Kangri University Yakup BULUT Turkey Mustafa Kemal University Yücel EROL Turkey Gaziosmanpaşa University Yüksel ÖZTÜRK Turkey Gazi University İşletme Araştırmaları Dergisi /2012/ Journal of Business Research-Türk İŞLETME ARAŞTIRMALARI DERGİSİ Journal of Business Research - Türk ISSN: 1309-0712 Cilt: 4 Sayı:3 2012 Vol.4 No.3 www.isarder.org / www.isarder.com İçindekiler / Contents Faiz Oranlarının Vade Yapısı, Beklenti Hipotezinin Türk Sabit Getirili Menkul Kıymet Piyasasında Test Edilmesi (Testing the Expectation Theory of the Term Structure of Interest Rates in Turkish Fixed-Income Securities Market) Mehmet ARSLAN ………………………………………..…………………………...……………... ..…...5-19 An Evaluation of Taiwanese B&B Service Quality Using the IPA Model Gao-Liang WANG, Chi-Chao LIU, Shiang-Rong TSENG …………………………………. ....20-27 Tüketicilerin Besin Etiketi İncelenmesi Konusundaki Tutum ve Davranışları (Attitudes and Behavior of Consumers Related to the Inspection of Food Labels) F. Gül AYGEN ……….………………………………………….……………..…………………........…. ...28-54 Linking Flexible-Dynamic Team Structures through Distributed Leadership: A Qualitative Evaluation with Single Design Case Approach and Application of Roster Method Aykut Berber, Yasin Rofcanin ………………….……………………….………………………..….….55-69 Türkiye’de İç Hatlardaki Havayolu Taşımacılığında Müşteri Tercihi ve Memnuniyetini Etkileyen Faktörlere Yönelik Bir Araştırma (A Research on Factors That Have Effect on Satisfaction and Preferences of Customers With Regard To Airline Transport within Domestic Flights in Turkey) E. Soner ÇELİKKOL, C. Gazi UÇKUN, V. Nadir TEKİN, Şimal ÇELİKKOL ……......….70-81 Herşey Dâhil Sistemin Orta Öğretim Seviyesinde Turizm Eğitimine Etkileri (All Inclusive Education Secondary Education Level Effects Of Tourism) Levent TOLAY …………………...……………………………………………………....………....... ......82-96 Tanıtım Faaliyetlerinin Turistik Bölge Seçimine Etkisi: Kapadokya Bölgesini Ziyaret Eden Japon Turistlere Yönelik Bir Araştırma (The Impact of Promotion Activities on Touristic Area Selection: A Case Study of Japanese Tourists Visiting Cappadocia) R. Pars ŞAHBAZ, Emrah KESKİN ..………………………………………….…………………….97 -117 Ekonomik Değişkenlerin Kadın ve Erkeğin Yaşam Süresine Etkisi (The Effect of Economic Variables on Life Expectancy of Males and Females) Dilek TEKER, Suat TEKER, Mine SÖNMEZ ……………………………….…………………118-126 Toplam Kalite Yönetimi Uygulamalarının Finansal Olmayan Performans Algısı Üzerindeki Etkileri (The Impact of Total Quality Management Practices on Non-Financial Performance Perceptions) Fetullah EVLİYAOĞLU, Enis HEMEDOĞLU ……………………………….…………………127-147 Araç Sahiplerinin Kasko Sigorta Poliçesi Edinmesinde Etkili Olan Faktörlerin Araştırılması (An Investigation of the Factors Affecting the Purchase of Comprehensive Car Insurance Policies of Vehicle Owners) Hakan EYGÜ, Fatih SOĞUKPINAR …………………………………………….…………………148-163 ISSN: 1309-0712 Faiz Oranlarının Vade Yapısı, Beklenti Hipotezinin Türk Sabit Getirili Menkul Kıymet Piyasasında Test Edilmesi Testing the Expectation Theory of the Term Structure of Interest Rates in Turkish Fixed-Income Securities Market. Mehmet ARSLAN Gazi Üniversitesi Ticaret ve Turizm Eğitim Fakültesi Bankacılık Eğitimi Bölümü [email protected] Özet Bu çalışmada faiz oranlarının vade yapısını açıklamada kullanılan beklenti hipotezi ve bunun Türkiye sabit getirili menkul kıymet piyasasında test edilmesi sınanmıştır. Johansen and Juselius (JJ testi) koentegrasyon testi ile kısa ve uzun vadeli tahvil faizleri arasında en az 1 tane ortak stokastik bir trendin varlığı ortaya konulmuştur: hem r =0 ve hem de r≤1 koentegrasyon vektör hipotezleri birlikte reddedilmiştir. Yani, analize dahil edilen 3 ocak 2003 – 21 haziran 2010 dönemini kapsayan her bir vadede toplam 89 gözlem içeren, 3 aydan 5 yıla kadar 8 farklı vadedeki kuponsuz devlet tahvilleri faiz oranları arasında 1’den çok sayıda (r >1) koentgrasyon vektörünün varlığı ortaya konulmuştur. Buna göre, Türkiye sabit getirili menkul kıymet piyasasında kısa vadeli faizlerdeki değişim, daha uzun vadelerdeki tahvil faizlerini etkilemektedir. Nitekim uygulanan Granger – nedensellik test sonuçları da bu yöndeki bulguları desteklemektedir.Diğer taraftan, bu sonuçlar, Türkiye’deki para politikası uygulayıcıları açısından önemli yansımaları içerisinde barındıran, kısa vadeli faizlerdeki verili bir değişimden hareketle uzun vadeli tahvil faizlerindeki davranışları gözlemlenebileceğini ortaya koymuştur. Anahtar Kelimeler: Faiz oranları, Vade yapısı, Sabit getirili menkul kıymet piyasası Abstract This study empirically tests the expectations hypothesis of term structure of interest rates, in Turkish fixed-income securities market. In the study Johansen and Juselius (JJ test) co-integration test has been applied to determine the existence of at least one common trend between short and long term bond interest rates, and it has determined.
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