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Esporte E Sociedade Um Olhar a Partir Da Globalização

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Esporte E Sociedade Um Olhar a Partir Da Globalização esporte e sociedade um olhar a partir da globalização organizadores Marco Bettine Gustavo Luis Gutierrez esporte e sociedade um olhar a partir da globalização organizadores Marco Bettine Gustavo Luis Gutierrez DOI: 10.11606/9788563007131 Ficha catalográfica elaborada pela bibliotecária Dina Elisabete Uliana CRB/8-3760 Esporte e sociedade: um olhar a partir da globalização / organização Marco Betinne e Gustavo Luiz Gutierrez. São Paulo: IEA-USP, 2019. 272 p. Il. Textos em português e inglês. Bibliografia. ISBN: 978-85-63007-13-1 DOI: 10.11606/9788563007131 1.Esporte - Globalização 2. Esportes – Aspectos antropológicos 3. Esportes – Aspectos sociais I.Betinne, Marco, org. II.Gutierrez, Gustavo Luiz, org. CDD -796.07 É permitida a reprodução parcial ou total desta obra, desde que citada a fonte e autoria. Proibido qualquer uso para fins comerciais UNIVERSIDADE DE SÃO PAULO Reitor Vahan Agopyan Vice-reitor Antonio Carlos Hernandes INSTITUTO DE ESTUDOS AVANÇADOS Diretor Paulo Saldiva Vice-diretor Guilherme Ary Plonski Apresentação A produção de conhecimento é dinâmica, transforma-se no tempo, com os pesquisadores procurando acompanhar as mudanças e expectativas da socieda- de. O fim do século XX, com a queda do muro de Berlin e a crise de paradigma, impactou fortemente em todos os aspectos da vida social e política. Nesse leque de grandes mudanças o estudo do esporte, principalmente a partir do olhar sociológico, constitui uma das áreas que mais se expandiu. Se na maior parte do século XX o esporte aparece como objeto acanhado e secun- dário, a partir do final do século passado ele vai se constituir num elemento que perpassa diferentes camadas sociais, movimenta somas importantes na economia e se apresenta muito mais rico e multifacetado. Temos assim dois movimentos distintos, que convergem e se complementam. Assistimos a uma forte transformação do papel do esporte na sociedade e da sua apropriação a partir de diferentes canais, partindo da questão midiática, passando pela dimensão econômica e chegando à própria construção da sub- jetividade do sujeito social. Hoje, em um jornal, vamos encontrar referências ao campo esportivo tanto na seção de saúde como nas páginas policiais, tanto no caderno de economia como no de moda. É de se esperar que esta exposição do objeto esporte venha a impactar na produção do pensamento acadêmico, procurando melhor compreendê-lo e interpretá-lo. O texto a seguir vai buscar ilustrar, pelo menos em parte, esta riqueza temáti- ca, que desafia o pesquisador com sua complexidade e seus rápidos processos de mudança. Manifestações sociais que, num determinado momento, parecem ocupar um espaço importante nas interações pessoais, podem desaparecer em pouco tempo ou então serem relegadas à paradoxal obsolescência de um passado recente. Mas, mesmo cientes destes riscos, os autores presentes nesta coletânea buscam decifrar o contemporâneo e abraçar sua diversidade, trazendo ao leitor um panorama amplo do campo esportivo e das diferentes formas de pensá-lo. Outro aspecto a ser destacado é a globalização do debate. Vamos ver, nas páginas a seguir, que os principais temas sobre esporte se manifestam integran- do os mais diversos países e culturas, num processo de interações que, apesar não se apresentar de forma muito clara, é sem dúvida parte das manifestações da globalização. Neste sentido, vamos encontrar aqui autores de importantes universidades brasileiras participando de um diálogo internacional ao lado de pesquisadores de países como Inglaterra, Alemanha, Austrália, República Checa, Fiji e Coréia do Sul. Procuramos assim disponibilizar aos leitores uma coletânea ampla e diver- sificada que ilustre, pelo menos em parte, a complexidade da reflexão sobre as diferentes manifestações contemporâneas do esporte, no âmbito de uma sociedade cada vez mais integrada em função da rápida evolução dos meios de comunicações. Boa leitura! Sumário INTRODUÇÃO ...................................................................................... 11 EIXO 1 – ESPORTE, PODER E IDENTIDADE ........................................ 13 CAPÍTULO 1 ...................................................................................... 15 Esporte, Geopolítica e Relações Internacionais César Teixeira Castilho e Wanderley Marchi Júnior CAPÍTULO 2 ...................................................................................... 33 Strategic Cooptation of Brics by Fifa: Analysis of South Africa, Brazil and Russia Marco Bettine CAPÍTULO 3 ...................................................................................... 50 Pelé, Romário And Ronaldo: The Social Trajectories of Celebrity Politicians and the 2014 Fifa World Cup in Brazil Billy Graeff and Renan Petersen-Wagner CAPÍTULO 4 ...................................................................................... 71 João Havelange e o Homem Cordial Gustavo Luis Gutierrez CAPÍTULO 5 ...................................................................................... 93 Representations of Rio Olympic Games in South Korean Media Myung. S Lee EIXO 2 – PRÁTICA ESPORTIVA NA SOCIEDADE CONTEMPORÂNEA 107 CAPÍTULO 1 .................................................................................... 109 The Adaptation Of Masters Sports: The Case of Golden Oldies Rugby Diego Monteiro Gutierrez and Roberto Rodrigues Paes CAPÍTULO 2 .................................................................................... 124 Alternative Features of a Swimming Club Arnošt Svoboda CAPÍTULO 3 .................................................................................... 140 Esportes de Aventura para Pessoas com Deficiência José Roberto Herrera Cantorani, Leandro Martinez Vargas, Thaiane Moleta Vargas e Bruno Pedroso CAPÍTULO 4 .................................................................................... 152 Relative Age Effect on Sport: Sociological Reflection on the Reproduction of Inequality on Opportunities for Practice Renato Francisco Rodrigues Marques CAPÍTULO 5 .................................................................................... 169 Esporte Adaptado: Viés de Uma Organização Facilitadora ao Contexto Inclusivo Paulo Ferreira de Araújo, Camila Lopes de Carvalho e Marina Brasiliano Salerno EIXO 3: NARRATIVAS E ETNOGRAFIAS DO ESPORTE .......................183 CAPÍTULO 1 .................................................................................... 185 Com as Mãos Nuas: Teatro, Boxe e Masculinidades no Século XIX Jorge Knijnik CAPÍTULO 2 .................................................................................... 203 The Dumbbell vs The Rolling Pin Rohini Balram CAPÍTULO 3 .................................................................................... 213 In The Land of “Football-Art” Brazilian Football Books, National Identity and The Building of Imagined Communities in Modern Brazil Bernardo Borges Buarque de Hollanda CAPÍTULO 4 .................................................................................... 234 Football and the Ruhr Region Since 1990: Between Regional Identities and Global Players Jano Sobottka and Fernando Toledo CAPÍTULO 5 ..................................................................................... 254 Esporte Contemporâneo e os Novos Desafios à Pedagogia do Esporte Thiago José Leonardi, Artur Goulart Berger e Riller Silva Reverdito CAPÍTULO 6 ..................................................................................... 270 O Que é o Desporto Para o Desenvolvimento e a Paz? Tegwen Gadais e Ceu Baptista SOBRE OS AUTORES ..........................................................................290 Introdução Os textos que compõem este livro foram pensados a partir de três grandes eixos, ou discussões, está forma de apresentar seguiu um pouco a lógica das temáticas mais importantes de cada capítulo, podendo o leitor escolher seu caminho de leitura, pois cada capítulo compreende uma totalidade do pensa- mento do pesquisador que colocou as suas ideias para se debater no campo. Deste modo apresentamos os eixos que são: Esporte, Política e Globalização; Prá- ticas esportivas na sociedade contemporânea; Narrativas e etnografias do esporte. O primeiro eixo pretende apresentar ao leitor as relações de poder e da globalização no esporte, discutindo como entidades, sujeitos e grupos políti- cos apropriam-se ou tornam-se figuras públicas com poder, e que a economia global integra o esporte dentro da sua dinâmica, e os conflitos que decorrem deste processo. O segundo eixo aponta como uma enormidade de pr´ticas se dispontam na sociedade a partir da própria globalização, a questão de diminuição dos espaços, contato com o diferente e busca por identidades, onde o esporte é um elemento agregador por excelência destes grupos e de suas demandas. O terceiro eixo permitem narrativas e estudos etnográficos sobre o esporte, neste eixo os capítulos que o compõem demonstram empiricamente os desafios da sociedade contemporânea, sua pluralidade, espaços de resistência e histórias de vida. EIXO I esporte, poder e identidade 1. Esporte, Geopolítica e Relações Internacionais 2. Strategic Cooptation of Brics by Fifa: Analysis of South Africa, Brazil and Russia 3. Pelé, Romário and Ronaldo: The Social Trajectories of Celebrity Politicians And the 2014 Fifa World Cup in Brazil 4. João Havelange e o Homem Cordial 5. Representations of Rio Olympic Games in South Korean Media ESPORTE, PODER E IDENTIDADE CAPÍTULO 1 Esporte, Geopolítica e Relações Internacionais César Teixeira Castilho Wanderley Marchi Júnior A ideia olímpica da Era Moderna
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