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Sport – Akzente Magazine 1/2014

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ISSUE 01/14 The GIZ magazine Sport A boost for society and the economy OTHER toPICS: Exchange programme for young non-academics from Germany and the US Combatting violence: South African youngsters play a part. ICONHALNTENT TS SPORT: Sport helps to develop social skills and is vital in promoting health. SOUTH AFRICA: Young people are Major sporting events boost the economy. 30 helping to create safer townships. ) T H IN THE SPOTLIGHT OPINION RIG 8 Venturing into the New World 26 The arena as a casino top (3 Non-academic young people can spend Fatou Diome on the commercialisation EN a year in a partner country – thanks of sport HL to a German-US parliamentary initiative. ORMAE TH COMMITMENT ARSTEN IN foCUS 30 Together against violence ); GIZ/K EFT 12 Sport Young South Africans are working L together to create safer communities top (3 A boost for society and the in socially deprived townships. economy ARMA COMPANY PROFILE SH In focus: Popular sports and major 34 Uneasy neighbours – reconciliation ONEY ); M T The Deutsche Gesellschaft für sporting events strengthen social after genocide H RIG Internationale Zusammenarbeit (GIZ) cohesion and boost the economy. Twenty years after the genocide top GmbH offers sustainable and in Rwanda, GIZ’s Civil Peace Service (2 Interview: Wolfgang Niersbach, President NDE effective solutions for political, of the German Football Association is helping to heal the wounds. U economic and social change Overview: Examples of GIZ’s work ASIF processes. GIZ is a federal enter- Facts and figures: Sport as an economic, ); M 38 Just 18 – and his family’s EFT prise that employs more than entertainment and health factor L pride and joy top 16,000 staff members and operates India is setting up training centres, (2 OPP in over 130 countries worldwide. modelled on the German system of K vocational training. ORIAN : FL www.giz.de/en S PHOTO 2 akzente 01/2014 EDitoRIAL DEAR READER, In Germany alone, 28 million people belong to sports clubs under the umbrella of the German Olympic Sports Confederation (DOSB). Sport sets things in motion – not just physically: the clubs affiliated to the DOSB see themselves as a broader social movement and are keen to engage with topics such as the integration of marginal- ised groups, community learning and social participa- tion by children, young people and adults. Sport is also an important economic factor. Manufac- turers of sportswear, equipment and merchandise em- ploy hundreds of thousands of people around the world and generate billions of euros in turnover. Not least, ma- jor international events such as the Olympic Games and the Football World Cup attract a massive audience and are the focus of multi-billion-euro licensing and infrastructure projects. INDIA: Training – the German way Both the economic and social aspects of sport are of great interest to GIZ and its clients. An increasing number of projects around the world provide advice on sporting activities for young people and utilise the opportunities that team sports in particular offer for health ed- ucation, the development of social skills, violence prevention and conflict management. The ) development of national teams and association structures are a by-product. And more and T H BACKGROUND RIG more often, organisers of major events are asking for advice, with a view to generating sus- top 42 Alliance for peace tainable results. (3 GIZ’s Civil Peace Service mobilises civil EN HL society’s capacities to prevent or defuse As the World Cup in Brazil draws closer, this issue of akzente therefore focuses on ‘Sport and ORMAE conflict and violence in unstable countries. Development’. Other articles take our readers to South Africa and Rwanda. In both coun- TH tries, violence is a dominant feature of daily life. In South Africa, efforts are being made to ARSTEN involve young people – both the victims and the perpetrators of violence – in violence pre- INTRODUCING ); GIZ/K vention. Rwanda will soon mark the 20th anniversary of the genocide which tore the coun- EFT L 46 David Nguyen-Thanh, finance expert try apart in 1994. We report on the Civil Peace Service’s commitment to assisting Rwanda in top overcoming its trauma and promoting reconciliation. (3 ARMA OTHER SECTIONS SH I hope you find this issue of akzente both interesting and informative. ONEY In brief: News from around the world 4 ); M T H 28 Through the lens: Fishing for gold RIG 44 Info: Recommended reading, films top (2 and events NDE U 47 Authors and photographers featured in Dorothee Hutter ASIF this issue, Preview Director of Corporate Communications ); M EFT L top (2 OPP K ORIAN : FL S PHOTO akzente 01/2014 3 IN BRIEF Former US President Clinton praises Nike alliance ‘Designed to Move School’ with sports equip- ment manufacturer Nike. Under the new part- nership, Nike will provide funding for sports and physical activity programmes for children aged between 7 and 12 in Brazil and South Africa. Financial support for the projects will also come from BMZ’s develoPPP.de pro- gramme, which promotes sustainable business engagement in developing countries and emerg- ing economies. GIZ will provide technical ad- vice and implement the projects. The programme will focus particularly on Brazil and South Africa. By providing qualified sports coaching in schools, sport, games and physical exercise can be meaningfully integrated into the everyday school routine. In addition to (from left) Indio da Costa from the Municipal Secretariat of Sport for Rio de Janeiro, former US President Bill sports opportunities, children from disadvan- Clinton, Mark Parker, President and CEO of Nike, Daniela Carrera-Marquis from the Inter-American Develop- taged families also receive schooling. The new al- ment Bank and Hannes Bickel, from GIZ’s Education, Health and Social Protection Division liance also adopts a preventive approach by pro- moting physical activity in general, thus helping AwARD Each year the Latin America meeting of undertaken by the German Federal Ministry for the health system to save costs in the future. the Clinton Global Initiative brings together Economic Cooperation and Development executives like Nike boss Mark Parker to discuss (BMZ) in promoting sports in Brazil. This www.clintonglobalinitiative.org pressing worldwide challenges and solutions. work is set to continue within the framework of This year, Bill Clinton paid tribute to the work a three-year development partnership entitled ) bottom (5 TZ MU IETER Exemplary cross-border cooperation ); D bottom CITIes’ NETWORK GIZ has received a commendation (4 DE for its cross-border Caucasus Cities’ Network from . foto 26,000 - the EU-financed Eastern Partnership Culture Con- In Afghanistan only 28% of police officers gress. In the face of stiff competition from other ini- ERSION /V can read and write. That is now set tiatives, the project took the award for best cross- CKER to change with the help of the ‘Rebuilding border cooperation in the ‘good governance’ cate- the police force in Afghanistan’ programme, ); R. BÄ gory. The Caucasus Cities’ Network is part of the top implemented by GIZ on behalf Local Governance Programme South Caucasus, im- /CGI (4 Y of the German Federal Foreign Office. plemented by GIZ on behalf of BMZ in Armenia, H Azerbaijan and Georgia. The objective is to bring mu- Since July 2009, a total of 26,000 police nicipalities in the region closer in line with EU stand- otograp PH officers from the country’s 114 northern ards and to facilitate an exchange of experience on im- OMAS districts alone have successfully improved proving municipal services, citizen participation and TH their literacy skills. Courses in the other greater administrative transparency. IANA regions have also been underway since 2013. : JUL otos www.epccongress.eu/en PH 4 akzente 01/2014 > NEW COMMISSIONS > ECUADOR EU rapprochement SoutH AMERICA’S TURKEY In December 2013, the NEW OLD goLD European Commission asked GIZ International Services to implement Quinoa, the grain of the Incas, meets all the two projects designed to bring Tur- requirements of current nutrition trends: it is key closer in line with EU standards. Tourism organisations and training low in fat, gluten-free, and high in protein. institutions will benefit from special courses allowing them to better Global demand for quinoa has been on the increase for years. The advise and train employees and em- consequences are mass production and significant harm to the en- ployers. A national emergency hotline vironment as a result of monocultures. Moreover, the boom has also in- and advice centres are being set up flated prices to such an extent that populations in many countries of South in 26 towns, cities and municipalities America can no longer even afford their own tradi- tional food. In Peru, for with the aim of reducing violence example, costs have risen by over 40% in the last year and a half. Whereas towards women. Training is also being Peru and Bolivia are already facing the consequences, in Ecuador an al- provided for advisory staff. The EU is ternative route is being taken. Using a combination of sustainable organic investing a total of EUR 14 million farming methods, support for small farmers and ef- forts to secure their in the projects. food supplies, a pilot project in the province of Cotopaxi has been looking at a range of issues related to quinoa for the last two years. GIZ has also been working on behalf of BMZ in a development partnership with Inagrofa, Ecuador’s largest exporter of the grain. Dialogue with police www.inagrofa.com MYANMAR As part of a consortium led by the International Management ) Group, GIZ International Services bottom has been supporting the police in (5 TZ Myanmar since November with its MU reforms in the areas of crowd IETER ); D Cricket promotes environmental protection management and community policing.
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