Your Own Digital Alpha Bank. Do Everything Online in Your Own Way. CONTENTS
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2 2019 • Issue 54 THE WORLD OF ALPHA BANK Your own digital Alpha Bank. Do everything online in your own way. CONTENTS IN FOCUS p. 3 Τ Alpha Bank participated in the Hellenic Bank Association’s event in Frankfurt p. 5 Distinction for Alpha Bank p. 6 Award Ceremony for Employees who completed 25 years of service at the Bank in 2018 p. 7 Informative events for Customers of the Private Banking Division p. 8 Meetings of Executives from the Bank’s Branch Network p. 9 GDPR implementation project p. 10 Human Resources Division: Development Centres p. 13 2 2019 • Issue 54 Training Division: Key training programmes in January 2019 p. 14 CULTURE “Olive tree” at the exhibition entitled: “George Zongolopoulos.The vision of public sculpture” p. 15 Numismatic Presentations for Lyceum students by the Bank’s Collection p. 16 Human Resources Division: Together… in Thessaloniki at the Exhibition entitled: “The Alpha Bank Collection. Greek Art from 1960 until today” p. 17 Alpha Bank sponsored the opera “Simon Boccanegra” p. 18 The publications “Domenikos Theotokopoulos. El Greco 1541-1614” and “ Peintres Grecs du dix-neuvième siècle ” will be sold by Alpha Bank at a discount of 40% throughout March 2019 p. 19 The Alpha Bank Library: Kiki Dimoula p. 20 Editor: CORPORATE COMMUNICATIONS DIVISION 40, Stadiou Str. The J.F. Costopoulos Foundation p. 22 102 52 ATHENS, GREECE Τ E-mail: [email protected] [email protected] Design - Production: GOD A.E. < Contents > CONTENTS PRODUCTS AND SERVICES “4th Dine Athens”: The top culinary event in Athens by Alpha Bank p. 24 Bonus App. The Bonus experience in your mobile p. 26 CORPORATE SOCIAL RESPONSIBILITY Alpha Bank included in the Bloomberg Gender-Equality Index p. 27 Alpha Bank participates in the platform of Carbon Disclosure Project for climate change p. 28 Alpha Bank supports the educational programmes of the Thessaloniki International Film Festival p. 28 2 2019 • Issue 54 CULTURE SPECIAL ART NETWORK Vrasidas Tsouchlos p. 29 Prefecture of Xanthi Abdera p. 32 PORTRAITS FROM THE BANK’S HISTORY Stratis G. Andreadis p. 33 GROUP COMPANIES Editor: CORPORATE COMMUNICATIONS DIVISION 40, Stadiou Str. Alpha Bank Cyprus Ltd p. 35 102 52 ATHENS, GREECE Τ Alpha Bank Albania SHA p. 36 E-mail: [email protected] [email protected] Design - Production: GOD A.E. < Contents > IN FOCUS “myAlpha. Your own digital Alpha Bank” lpha Bank created “myAlpha” in order to provide its Customers with optimum organisation and service in terms of A digital banking. “myAlpha” covers all services of Alpha Bank’s Digital Banking for Retail and Business including the Digital service Networks, the mobile applications as well as several online products and tools, marking at the same time the evolution of the Bank in the digital innovation sector, in line with the new era and the needs of the modern consumer. Specifically, “myAlpha” includes the following services: 1. All the existing digital service networks like “myAlpha Web”, “myAlpha Mobile” and “myAlpha Phone” 2. All online products 3. The digital “myAlpha Wallet” 4. All digital applications 5. All digital tools. < 3 / 37 > IN FOCUS An advertising campaign was launched on television on January 25, 2019, to promote “myAlpha”, featuring the main message: “myAlpha. Your own digital Alpha Bank”. The purpose of the advertising film is to present, through the everyday life of the two leading characters, all services available through “myAlpha”. We watch them both, at the same time, using their digital Bank, “myAlpha”, in their everyday life among other activities or simultaneously. Promotional activities were also launched online as well as at the Bank’s Branches. In order to watch the TV spot, please click here. < 4 / 37 > THE BANK Alpha Bank participated in the Hellenic Bank Association’s event in Frankfurt n Thursday, January 24, 2019, the Hellenic Bank Association held an event in Frankfurt, entitled “Tackling NPLs within O the Greek Banking System” with the support of PwC Greece. Executives from the Greek and the international banking sector were present at the event, while there was a panel discussion with the participation of the CEO of Alpha Bank Vassilios E. Psaltis, the CEO of Eurobank Mr. Fokion Karavias and Mr. Fabio Balbinot, Head of Servicing, Dobank Group. The topics discussed focused on key developments in the banking sector as well as the challenges faced by the Greek Banking System and the market, whilst the main issue of the event was the way that the Greek Banking System deals with NPLs. legacy issues and clean up its balance sheet. We are accelerating our efforts to achieve the NPE reduction targets and we are committed to deliver according to our plan. Currently contemplated structural solutions would increase optionality and allow for bringing the results forward. The gradual recovery witnessed in real estate prices, disposable income and confidence should further support our efforts to restructure viable customers and facilitate the recovery of the Greek Economy”. < 5 / 37 > THE BANK Distinction for Alpha Bank Left to right: Selini Milioni and Stella Traka. n Friday, February 1, 2019, the financial and investment magazine HRIMA and Ethos Media S.A. organised, for 16th O consecutive year, its prestigious Business awards ceremony. Alpha Bank was awarded the second prize in the Investor Relations category at the 2018 awards. TITAN Group was awarded the first prize under the same category. On behalf of the Bank, the award was received by Stella Traka, Senior Officer of the Investor and Analyst Relations Division and Selini Milioni from the same Division. < 6 / 37 > THE BANK Award Ceremony for Employees who completed 25 years of service at the Bank in 2018 n Friday, February 22, 2019, the CEO of the Bank, Vassilios E. Psaltis presented honourary pins to Executives who, in O 2018, completed 25 years of service at the Bank. The award ceremony was held at the ground floor of the Bank’s Main Building, at 40 Stadiou Street, in the presence of members of the General Management and Division Managers. Mr. Psaltis addressed those present, giving a brief overview of the Bank’s activities in 2018. He further thanked them for their devotion and their endeavour, so that the Bank can remain a consistent point of reference in Greece’s financial sector. < 7 / 37 > THE BANK Informative events for Customers of the Private Banking Division n Monday, February 4 and on Wednesday, February 13, 2019, two informative events for Customers of the Private O Banking Division took place in Thessaloniki and in Athens, respectively. The Executive General Manager Private and Investment Banking Ioannis M. Emiris gave a short speech, which was followed by a presentation by the Manager of the Private Banking Division Emmanouil Arzinos and the Manager of the Investment Portfolios Management Division Panagiotis Remoundos, who focused on investment strategy issues. < 8 / 37 > THE BANK Meetings of Executives from the Bank’s Branch Network rom January 21, through February 16, 2019, seven meetings of Executives from the Bank’s Branch Network took place F all over Greece. Overall, more than 800 Executives attended the meetings, while the Deputy CEO Non-Performing Loans and Treasury Management Artemios Ch. Theodoridis was present in the meeting which took place in Athens. The Executive General Manager of the Greek Branch Network Isidoros S. Passas talked about the main macroeconomic developments and presented the greek banking system as formed in early 2019. He analysed the results of the previous year for the Branch Network and he outlined the main factors that are expected to affect the banking sector. The Managers of the Attica and Eastern Continental Greece Branch Division, the Central and Northern Greece Branch Division, the Peloponnese, Western Greece and Ionian Islands Branch Division and the Aegean Islands and Crete Branch Division presented the Bank’s targets regarding NPLs, deposits, grants and income from new operations for the new year and they also presented the strategies implemented to achieve the Branch targets. < 9 / 37 > THE BANK GDPR implementation project 28.1.2019 Data Protection Day lpha Bank has completed the General Data Protection Regulation (GDPR) compliance project. The project covers all Banks that A are part of the Group except for Alpha Bank Albania, which operates in a country outside the European Economic Area, as well as the 16 biggest Group Companies (8 domestic and 8 International entities). Indicatively, among others, the following were implemented: • The “Notification on the Processing of Personal Data”, which is incorporated as a Contractual document along with the General Transaction Terms as well as the Customer’s Consent concerning any data processing for promotional activities and direct marketing (with or without profiling). • GDPR Policies and Procedures. • Privacy Policy and Cookies Settings on www.alpha.gr and the relevant Group Companies websites. • Drafting of the Group’s Standard Data Processing Agreement (contractual document) and signing of contracts with third parties (Data Processors). • The Record of Processing Activities (ROPA) and the conduct of Data Privacy Impact Assessment for every data processing activity which can cause high risk for the rights and freedoms of the data subjects. • Training to Employees of the Group (more than 9,000 Employees). • Reinforcement of Data Protection with further technical measures. It should be noted that Alpha Bank was the only financial institution which on 25.5.2018, day when the GDPR came into force, issued, at a Group level, a Press Announcement for the enforceability of GDPR. Moreover, the Group Data Protection Office contributed significantly in the GDPR implementation as per below: • ceased to obtain data subject’s consent for credit assessment and credit risk rating (Credit Consolidation System and Credit Scoring) • limited the need to obtain consent for only one banking activity (promotion of services and products) • defined the Bank institutions as Data Controllers for banking operations concerning payments for Business Customers.