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Taís De F. Saldanha Iensen TRABALHO FINAL DE GRADUAÇÃO II O SEGREDO DE VICTORIA: UM ESTUDO SOBRE AS ESTRATÉGIAS PUBLICITÁRI
Taís de F. Saldanha Iensen TRABALHO FINAL DE GRADUAÇÃO II O SEGREDO DE VICTORIA: UM ESTUDO SOBRE AS ESTRATÉGIAS PUBLICITÁRIAS EVIDENTES NO VICTORIA’S SECRETS FASHION SHOW Santa Maria, RS 2014/1 Taís de F. Saldanha Iensen O SEGREDO DE VICTORIA: UM ESTUDO SOBRE AS ESTRATÉGIAS PUBLICITÁRIAS EVIDENTES NO VICTORIA’S SECRETS FASHION SHOW Trabalho Final de Graduação II (TFG II) apresentado ao Curso de Publicidade e Propaganda, Área de Ciências Sociais, do Centro Universitário Franciscano – Unifra, como requisito para conclusão de curso. Orientadora: Prof.ª Me. Morgana Hamester Santa Maria, RS 2014/1 2 Taís de F. Saldanha Iensen O SEGREDO DE VICTORIA: UM ESTUDO SOBRE AS ESTRATÉGIAS PUBLICITÁRIAS EVIDENTES NO VICTORIA’S SECRETS FASHION SHOW _________________________________________________ Profª Me. Morgana Hamester (UNIFRA) _________________________________________________ Prof Me. Carlos Alberto Badke (UNIFRA) _________________________________________________ Profª Claudia Souto (UNIFRA) 3 AGRADECIMENTOS Inicialmente gostaria de agradecer aos meus pais por terem me proporcionado todas as chances possíveis e impossíveis para que eu tivesse acesso ao ensino superior que eles nunca tiveram, meus irmãos por terem me aguentado e me ajudado durante esse tempo, meus tios e tias, que da mesma forma que meus pais, sempre me incentivaram a estudar, meus avós que sempre me ajudarem nos momentos difíceis com sua sabedoria e experiência. Gostaria também de agradecer em especial à tia Edi, minha dinda, minha madrinha de coração que junto com meus pais, sempre me deu todo tipo de apoio para que eu não desistisse, mesmo nos momentos mais difíceis. Meu amigo Rafa que me deu a ideia do tema e ter me ajudado até a finalização do mesmo. -
The Independent Magazine September 2003 P. 6-10 Foreign
The Independent Magazine September 2003 p. 6-10 Foreign bodies Think Nineties grunge-chic, and you’re probably thinking of a Juergen Teller Image. But, as the photographer tells Sebastian Smee, while he’s still fascinated with the wilder shores of fashion, his work is moving ever closer to home. Portrait by Gautier Deblonde THIS ONE will take some explaining. The photographer Juergen Teller pauses for a good 10 seconds, then ruffles his hair. I have asked about the circumstances that gave rise to the somewhat surreal image you see above. The sprouting flora, I have already learnt, is not an overgrown hedge: it’s a resplendent version of the artist Jeff Koons’s most famous work. Puppy. Nor is that a discarded Barbie doll straddling one of its ears: it’s the American supermodel Stephanie Seymour. This, as it happens, is Seymour’s place in Connecticut: her freshly mown lawn, her Puppy, and — not far out of shot — her 100 horses, her two swimming pools, her world- class collection of haute couture, her collection of late 20th-century art... “I guess I met Stephanie around ‘94,” begins Teller. We are on the ground floor of his studio and home in London’s Ladbroke Grove. A table in the middle of the room is piled with prints of photographs. There is a scale model of a gallery on the floor, which Teller and his assistants are using to plan the hanging of his September exhibition at Milton Keynes Gallery; at the far end of the room is a doorway and stairs leading up (to his studio) and down (to his living quarters). -
Celebrities, Culture and a Name Economy
Celebrities, culture and a name economy Moeran, Brian Document Version Final published version Publication date: 2001 License CC BY-NC-ND Citation for published version (APA): Moeran, B. (2001). Celebrities, culture and a name economy. Link to publication in CBS Research Portal General rights Copyright and moral rights for the publications made accessible in the public portal are retained by the authors and/or other copyright owners and it is a condition of accessing publications that users recognise and abide by the legal requirements associated with these rights. Take down policy If you believe that this document breaches copyright please contact us ([email protected]) providing details, and we will remove access to the work immediately and investigate your claim. Download date: 26. Sep. 2021 Celebrities, Culture and a Name Economy Brian Moeran Visiting Professor Department of Intercultural Communication and Management Copenhagen Business School Dalgas Have 15 DK-2000 Frederiksberg Denmark [email protected] Abstract Drawing on previous research, this paper discusses how celebrities act as intermediaries between culture and economy in the promotional industries. By focusing on celebrity endorsements in advertising, it outlines how film actors and actresses, athletes, models, pop singers, sportsmen and women mediate between producers and consumers via the products and services that they endorse. Here celebrities are cultural intermediaries as they give commodities ‘cultural personalities’ and perform across different media, linking different cultural spheres into an integrated whole. But, given the facts that who they advertise for and what they do or do not do have major financial implications for the corporations whose products they endorse, celebrities can also be said to be economic intermediaries. -
Additional Million Eligible for Pell Grant by RACHELMATHASON Is That They Don't Cut Other Areas of Financial Aid Junior Biology Major, Saul
MSh-• jruNivtRsiT. ior Ws)t Jffltamt hurricane '•' sit Since 1927 VOLUME 69, NUMBER 47 AN HONEST TALE SPEEDS BEST BEING PLAINLY TOLD TUESDAY. APRIL 14.1992 Additional million eligible for Pell Grant By RACHELMATHASON is that they don't cut other areas of financial aid junior biology major, saul. • The Staff Writer in the process," Martin Carney, director of The Pell Grant program is designed to help total The U.S. House of Representatives over Financial Assistance Services at UM. "I think out the most needy students. This latesl move amount of whelmingly approved a bill late last month that what concerns me the most is that I don't yet demonstrates the government's recognition of will allow more than one million additional stu know where the money will come from." middle income families' need foi help Carney money dents to become eligible for federal financial For the 1991-92 school year, Pell Grant said. available aid. awards ranged from $250 to $2,400. The aver "With the general election coming up we're •Beginning with the 1993-94 school year, not age award received by UM students this year in an interesting situation. A lot of middle through only will federally-funded Pell Grants become was $1675, a $50 increase over the previous income people vote at election time and pro the Pell easier to get, but they will also be worth more. school year. grams which will help these voters will be Grant for The total amount of federal funds available to Early on, the government was considering important," Carney said. -
Celebrities, Culture and a Name Economy
View metadata, citation and similar papers at core.ac.uk brought to you by CORE provided by OpenArchive@CBS Celebrities, Culture and a Name Economy Brian Moeran Visiting Professor Department of Intercultural Communication and Management Copenhagen Business School Dalgas Have 15 DK-2000 Frederiksberg Denmark [email protected] Abstract Drawing on previous research, this paper discusses how celebrities act as intermediaries between culture and economy in the promotional industries. By focusing on celebrity endorsements in advertising, it outlines how film actors and actresses, athletes, models, pop singers, sportsmen and women mediate between producers and consumers via the products and services that they endorse. Here celebrities are cultural intermediaries as they give commodities ‘cultural personalities’ and perform across different media, linking different cultural spheres into an integrated whole. But, given the facts that who they advertise for and what they do or do not do have major financial implications for the corporations whose products they endorse, celebrities can also be said to be economic intermediaries. Introduction The relation between culture and economy is, to say the least, tricky. It is one that has been exercising the minds of scholars in management, organisation and consumer studies, on the one hand, and of those in disciplines like sociology, cultural studies and anthropology, on the other. Yet, even though it is now well over two decades since Raymond Williams (1977: 136) noted that ‘large scale capitalist economic activity and cultural production are now inseparable’, we have not got that much further in our understandings of just how they are inseparable. This paper focuses on the activities of celebrities, and in particular of models, as a means of trying to bridge the conceptual gap between culture and economy. -
NFL2K3 Eguide Cover
This game has received the primagames.com® following rating from the ESRB Prima’s Official Strategy Guide Prima Games A Division of Random House, Inc. 3000 Lava Ridge Court Roseville, CA 95661 1-800-733-3000 www.primagames.com Prima’s Official Strategy Guide The Prima Games logo is a registered trademark of Important: Random House, Inc., registered in the United Prima Games has made every effort to determine that the infor- States and other countries. Primagames.com is a mation contained in this book is accurate. However, the registered trademark of Random House, Inc., publisher makes no warranty, either expressed or implied, as to registered in the United States. the accuracy, effectiveness, or completeness of the material in this book; nor does the publisher assume liability for damages, © 2002-2004 by Prima Games. All rights reserved. No part of either incidental or consequential, that may result from using this book may be reproduced or transmitted in any form or by the information in this book. The publisher cannot provide any means, electronic or mechanical, including photocopying, information regarding game play, hints and strategies, or recording, or by any information storage or retrieval system problems with hardware or software. Questions should be without written permission from Prima Games. Prima Games directed to the support numbers provided by the game and is a division of Random House, Inc. device manufacturers in their documentation. Some game tricks Project Editor: Teli Hernandez require precise timing and may require repeated attempts before the desired result is achieved. Editorial Assistant: Carrie Ponseti Associate Product Manager: Jill Hinckley ISBN: 0-7615-4007-5 Design & Layout: Bryan Neff, Damon Carlson, Jody Seltzer Library of Congress Catalog Card Number: 2002109753 Sega is registered in the U.S. -
Videofashion Content Catalogue 2020
CONTENT CATALOGUE 2020 Founded in 1976, Videofashion is the world’s premiere producer and supplier of fashion news programming, video content, and footage. We have over 3,000 television programs; over 19,000 fashion video segments; and over 18,000 hours of fashion-related footage — with more than 100 new programs produced annually. All of our content is available for licensing worldwide, in all formats, and for all media. What follows is an overview of our ten most popular program series, plus short form content and footage. Select programs are available in 4K. Additional program series not listed in this guide are available as well. Contact us for details and specifics. TABLE OF CONTENTS 10 Most Popular Current HD Program Series 1. Videofashion News p. 3 2. Videofashion Designers p. 4 3. Videofashion Models p. 5 4. Fashion VIP p. 6 5. The Year In Fashion p. 7 6. Videofashion Bridal p. 8 7. Videofashion Swim p. 9 8. Videofashion Men p. 10 9. Videofashion Style p. 11 10. Fashion: Uncensored Uncut p. 12 Short Form Content p. 13 Footage p. 14 Contact Information p. 15 Page 2 Videofashion News SPECS: 24-minute episodes | New episode every week | HD | With Voiceover | 43 Seasons Behind the scenes. Beyond the runway. Continuously produced since 1976, Videofashion’s flagship series is your 360-degree weekly insider look at what’s happening in fashion, and why it matters. The total fashion experience. Watch the trailer here: https://vimeo.com/271312583 SCREENER: Videofashion News 43#2: Fashion Camp In this special episode of Videofashion News, we go inside the Metropolitan Museum of Art’s latest Costume Institute Exhibition, Camp: Notes on Fashion, for a lesson in all things camp! Then, explore camp on the catwalk through the decades, via the Videofashion Archives. -
THE STAGES Domenico Dolce Was Born in Polizzi Generosa (Palermo
THE STAGES Domenico Dolce was born in Polizzi Generosa (Palermo) on August 13th, 1958. Stefano Gabbana was born in Milan on November 14th, 1962. October 1985 Début of the Dolce&Gabbana brand with a fashion show during Milano Collezioni - New Talents. March 1986 First self-produced collection and fashion show called Real Women. March 1987 First women’s knitwear collection. August 1987 Opening of the new showroom in Via Santa Cecilia, 7 Milan. October 1988 Domenico Dolce’s family based in Legnano (near Milan). April 1989 First women’s fashion show in Tokyo. July 1989 First lingerie and beachwear collections. January 1990 First men’s collection. April 1990 First men and women’s fashion show in New York. October 1990 Trade agreement with Genny group of Ancona as fashion consultants for the line Complice (which ends in 1994). November 1990 Opening of the showroom in New York, 532 Broadway. June 1991 The “Woolmark Award” for the most innovative men’s collection of the year. September 1991 January 1992 July 1992 First licensed men’s beachwear collection. October 1992 Bride collection (ends in 1998). First women perfume produced and distributed by Euroitalia: Dolce&Gabbana Parfum. January 1993 First licensed collection of men’s underwear. 1 THE STAGES May 1993 Opening of the new showroom for the men’s and women’s Sales Department in Piazza Umanitaria, 2 Milan (as of May 2002 it has moved moved to Via Goldoni, 10). Dolce&Gabbana line till 2006. Dolce&Gabbana Parfum is awarded the International Prize of the Perfume Academy as the “Best Feminine Fragrance” for the year 1993. -
Tim Gunn Fashion Innovators
PUBLISHER’S NOTE Fashion Innovators SUR¿OHV WKH PRVW LQQRYDWLYH DQG 7KHWH[WRIWKHHVVD\VDUHGLYLGHGLQWRWKHIROORZLQJ LQÀXHQWLDO LQGLYLGXDOV LQ WKH GHYHORSPHQW RI IDVKLRQ • Early Life provides facts about the individual’s From the post–World War II revival of haute couture to upbringing. Where little is known about the per- WKH³PDVKXS´VW\OHRIWKHWZHQW\¿UVWFHQWXU\WKHKLV- son’s early life, historical context is provided. tory of fashion is immeasurably rich, with milestones • Life’s Work, the heart of the article, consists of a WKDWKDYHUHYROXWLRQL]HGRXUVRFLHW\7KLVQHZWLWOHH[- straightforward, generally chronological account amines those individuals most responsible for the design of how the individual gained recognition, em- and production behind fashion today, from designers to SKDVL]LQJ WKHLU PRVW VLJQL¿FDQW HQGHDYRUV DQG the models popularizing their designs. achievements—and failures. • Personal Information includes post-achieve- SCOPE OF COVERAGE ment activities or positions, family life, and top- Fashion Innovators features more than 180 biographies ics of general interest. RILQGLYLGXDOVZKRKDYHKDGDVLJQL¿FDQWLQÀXHQFHRQ • Each essay also includes an annotated Further the development of fashion, culminating with the styles Reading section that provides a starting point for of today that borrow from both hip-hop and unisex in- additional research. GLHVW\OHV7KHPDMRULW\RIWKHVHELRJUDSKLFDOHVVD\VDUH derived from Current Biography, which is a monthly SPECIAL FEATURES magazine that H. W. Wilson began publishing in 1940. Several features distinguish this series from other bio- Biographies represent a strong multi-ethnic, cross-gen- JUDSKLFDOUHIHUHQFHZRUNV7KHEDFNPDWWHULQFOXGHVWKH der focus, with accompanying sidebars describing the following aids, appendices, and indexes: DI¿OLDWLRQZLWKZKLFKWKDWLQGLYLGXDOLVPRVWRIWHQDV- • Timeline presents a comprehensive list of mile- sociated. Among the editors’ criteria for inclusion in the stone events in the evolution of fashion since the VHWZDVDQLQGLYLGXDO¶VKLVWRULFDOVLJQL¿FDQFHZKHWKHU 1940s. -
P24-25 Layout 1
24 Friday Lifestyle | Feature Friday, September 6, 2019 File photo shows German photographer Peter Lindbergh during a press conference for his show ‘Peter In this file photo taken on September 24, 2010 a visitor walks past the photographs ‘Kate Moss’ (right, Lindbergh - On Street’ in Berlin. — AFP photos 1994) and ‘Mathilde’ (1989) by German fashion photographer Peter Lindbergh during a press preview of the exhibition ‘On Street - Photographs and Film’ in Berlin. eter Lindbergh, the German photographer up, big-hair studio shoots of the day-that helped imperfections was legendary. “There is no credited with launching the careers of su- define his stark, cinematic style. beauty without truth. All this fake making up of Ppermodels such as Naomi Campbell, The new faces included Evangelista, Christy a person into something that is not them cannot Cindy Crawford and Linda Evangelista, has died Turlington and Tatjana Patitz, all of whom would be beautiful. It is just ridiculous,” he said in No- aged 74, his family told AFP Wednesday. Lind- go on to become stars of the international cat- vember 2016 when launching the 2017 Pirelli bergh’s stark black-and-white images of models walks. “He had a way of turning your imperfec- calendar. and stars staring straight at the camera, which tions into something unique and beautiful... and For that feminist-friendly edition of a calendar played with light and shadow, helped overturn his images will always be timeless,” Crawford long synonymous with langorous nudes, he glossy standards of beauty and fashion in the wrote on her Instagram account. “Caring, kind, roped in veteran stars Helen Mirren and Char- 1980s and 1990s. -
1993 Alabama • DEFENSE 1993 Alabama • OFFENSE
KICK RET PUNT RET RET KR PR Palmer 1-15 Palmer 1-20 David Palmer 22* 8** Steger 16-18 Lee 19-20 Brian Steger 16 -- Kevin Lee 14 -- [+1] TEAM DEFENSE Y: [0] FUMBLES: [D] PENALTIES: [C] A [CB] B [S] C [DB] D [CB] 2 / 1 Antonio Langham 2 / 1 Sam Shade 2 / 0+ TP Johnson 2 / 0+ Willie Gaston 1+ / 0 Matthew Fine 1+ / 0 Chris Donnelly 1+ / 0 Mickey Conn 1+ / 0 Cedric Samuel E [LB] F [LB] G [LB] H [LB] 1 / 1 Michael Rogers 1+ / 1+ Lemanski Hall 1 / 1 John Walters 1+ / 1 Will Brown 1- / 0+ Fernando Davis 0+ / 0+ Jeff Torrence 1- / 0+ John Tanks 0+ / 0+ Andre Royal 1+ / 0 Mickey Conn [pass] 1+ / 0 Chris Donnelly [pass] I [DE] J [DT] K [DE] 1+ / 1 Elverett Brown 1 / 1 James Gregory 2 / 1+ Jeremy Nunley 0+ / 0+ Dameian Jeffries 0+ / 0+ Shannon Brown 0+ / 0+ Ozell Powell 1993 Alabama • DEFENSE 1993 Alabama • OFFENSE TA [OT] GA [OG] CE [C] GB [OG] TB [OT] 1 / 1 Roosevelt Patteson 0+ / 1 John Clay 1 / 1+ Tobie Shields 1- / 1 Jon Stevenson 1 / 1 Matt Hammond 0 / 0+ Joey Harville 0 / 0+ Maurice Belser 0+ / 1 Dennis Deason 0 / 1- William Barger 0 / 0+ Shannon Brown EA [WR] R QB [QB] CMP X Y Q OU EC [TE] R 2 / 1- David Palmer 16**[!] 1 / 1 Jay Barker B[?] 2 4 16 D 1 / 1 Tony Johnson 10 1 / 0 Todrick Malone 30 0+ / 1- Brian Burgdorf B[?] 4 4 11 F 0 / 0+ Patrick Hape (12) 0 / 0 Freddie Kitchens D[?] 14 21 27 E SB [RB] IN OU R FB [FB] IN OU R EB [WR] R 1 / 1+ Sherman Williams B* A* 10 1+ / 1 Tarrant Lynch B B 9 2 / 1- Kevin Lee 20* 1 / 1 Chris Anderson C C 6 0 / 0+ Taurus Turner A A (12) 2- / 0 Chad Key 16 0 / 1 Brian Steger AA AAA (13) 0 / 0 Marcus Moring -
Yamma Yamma Cheers for Last Time an Author Earl Lovelace at 8 P.M
Tuesday, November 17, 1992 THE MIAMI HURRICANE Page 3 • l»* MW rui Mam"tk »• UNIVERSITY OiF : l%e Miami Jfywxttim "^ • • Since 1927 CORAL GABLES, FLORIDA TUESDAY, NOVEMBER 17.1992 Additional financial aid coming for victims By CRISTINA I. PRAVIA Staff Writer Additional financial aid is on the way for students who were affect ed by Hurricane Andrew. The Uni versity of Miami has received an estimated $3 million in additional aid for hurricane victims "It's a significant sum and we are pleased," Paul Orehovec, asso ciate dean of enrollments, said. "But we could always use more." The University's financial aid package award was more than anticipated, Orehovec said. The aid comes in the form of college work- study jobs and supplementary edu cational opportunity grants Sophomore Jose Sepulveda, a resident of unincorporated Dade, PRESTON MACK/Photo Editor said, "Because of the hurricane, my college work-study award was SPRINGING AHEAD increased over $500." "1 applied for the additional PRESTON MACK/Photo Editor UM diver Dean Panaro, the defending financial aid a while back," said FLOAT WINNERS: Zeta Tau Alpha and Kappa Sigma's float placed first in the competition. The floats were displayed freshman Carlos Cuervo, a former Friday night during the parade down Ponce de Leon Boulevard. NCAA 1-meter springboard champion resident of South Dade who now and NCAA Male Diver of the Year, is lives in Pearson Residential Col lege. "I went to Student Accounts looking to propel himself into the same to see when I'd be getting the mon status as the legendary Greg Louganis.