Runway to Realway: Visual Analysis of Fashion
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Charitably Chic Lynn Willis
Philadelphia University Spring 2007 development of (PRODUCT) RED, a campaign significantly embraced by the fashion community. Companies working with Focus on . Alumni Focus on . Industry News (PRODUCT) RED donate a large percentage of their profits to the Global Fund to fight Lynn Willis Charitably Chic AIDS. For example, Emporio Armani’s line donates 40 percent of the gross profit By Sara Wetterlin and Chaisley Lussier By Kelsey Rose, Erin Satchell and Holly Ronan margin from its sales and the GAP donates Lynn Willis 50 percent. Additionally, American Express, Trends in fashion come and go, but graduated perhaps the first large company to join the fashions that promote important social from campaign, offers customers its RED card, causes are today’s “it” items. By working where one percent of a user’s purchases Philadelphia with charitable organizations, designers, University in goes toward funding AIDS research and companies and celebrities alike are jumping treatment. Motorola and Apple have also 1994 with on the bandwagon to help promote AIDS a Bachelor created red versions of their electronics and cancer awareness. that benefit the cause. The results from of Science In previous years, Ralph Lauren has the (PRODUCT) RED campaign have been in Fashion offered his time and millions of dollars to significant, with contributions totaling over Design. Willis breast cancer research and treatment, which $1.25 million in May 2006. is senior includes the establishment of health centers Despite the fashion industry’s focus on director for the disease. Now, Lauren has taken image, think about what you can do for of public his philanthropy further by lending his someone else when purchasing clothes relations Polo logo to the breast cancer cause with and other items. -
Chic Street Oscar De La Renta Addressed Potential Future-Heads-Of-States, Estate Ladies and Grand Ole Party Gals with His Collection of Posh Powerwear
JANET BROWN STORE MAY CLOSE/15 ANITA RODDICK DIES/18 WWDWomen’s Wear Daily • The Retailers’TUESDAY Daily Newspaper • September 11, 2007 • $2.00 Ready-to-Wear/Textiles Chic Street Oscar de la Renta addressed potential future-heads-of-states, estate ladies and grand ole party gals with his collection of posh powerwear. Here, he showed polish with an edge in a zip-up leather top and silk satin skirt, topped with a feather bonnet. For more on the shows, see pages 6 to 13. To Hype or Not to Hype: Designer Divide Grows Over Role of N.Y. Shows By Rosemary Feitelberg and Marc Karimzadeh NEW YORK — Circus or salon — which does the fashion industry want? The growing divide between designers who choose to show in the commercially driven atmosphere of the Bryant Park tents of Mercedes-Benz Fashion Week and those who go off-site to edgier, loftier or far-flung venues is defining this New York season, and designers on both sides of the fence argue theirs is the best way. As reported, IMG Fashion, which owns Mercedes-Benz Fashion Week, has signed a deal to keep those shows See The Show, Page14 PHOTO BY GIOVANNI GIANNONI GIOVANNI PHOTO BY 2 WWD, TUESDAY, SEPTEMBER 11, 2007 WWD.COM Iconix, Burberry Resolve Dispute urberry Group plc and Iconix Brand Group said Monday that they amicably resolved pending WWDTUESDAY Blitigation. No details of the settlement were disclosed. Ready-to-Wear/Textiles Burberry fi led a lawsuit in Manhattan federal court on Aug. 24 against Iconix alleging that the redesigned London Fog brand infringed on its Burberry check design. -
The Fashion Runway Through a Critical Race Theory Lens
THE FASHION RUNWAY THROUGH A CRITICAL RACE THEORY LENS A thesis submitted to the College of the Arts of Kent State University in partial fulfillment of the requirements for the degree of Master of Arts by Sophia Adodo March, 2016 Thesis written by Sophia Adodo B.A., Texas Woman’s University, 2011 M.A., Kent State University, 2016 Approved by ___________________________________________________________ Dr. Tameka Ellington, Thesis Supervisor ___________________________________________________________ Dr. Kim Hahn, Thesis Supervisor ___________________________________________________________ Dr. Amoaba Gooden, Committee Member ___________________________________________________________ Dr. Catherine Amoroso Leslie, Graduate Studies Coordinator, The Fashion School ___________________________________________________________ Dr. Linda Hoeptner Poling, Graduate Studies Coordinator, The School of Art ___________________________________________________________ Mr. J.R. Campbell, Director, The Fashion School ___________________________________________________________ Dr. Christine Havice, Director, The School of Art ___________________________________________________________ Dr. John Crawford-Spinelli, Dean, College of the Arts TABLE OF CONTENTS Page LIST OF FIGURES ....................................................................................................................... iv ACKNOWLEDGEMENTS ........................................................................................................... iii CHAPTER I. INTRODUCTION .................................................................................................................. -
Emerging Consumer Trend in China: “Guochao”
Emerging Consumer Trend in China: “Guochao” Sol Ahn, CFA, Portfolio Manager March 2021 The rise of homegrown Chinese brands seems to be one of the strongest trends in China. “Guochao” has become a buzzword ever since China’s sportswear brand Li Ning’s successful debut at New York fashion week in 2018. Its “Wudao( 悟道)” collection is embedded with traditional Chinese culture, the four big Chinese characters 中國李寧, or China Li Ning in English, are believed to be a symbol of cultural confidence which has its roots in China’s rapid rise over the past few decades. Young Chinese consumers have grown up in a period of strong economic growth and thus are very proud of their country. Their parent’s generation preferred foreign brands and products over local brands with a general perception that foreign products were of better quality. Today, this perception has changed, and many young consumers feel no difference whether it is local or foreign and prefer whichever brand is trendier. Additionally, the escalating tensions between China and the US have accelerated domestic substitution as strengthening patriotism pushes more Chinese people to shop local brands. Lastly, booming e-commerce platforms in China play an essential role in the process. A digital world makes domestic brands’ penetration easier and faster. Key opinion leaders rely on Alibaba’s Taobao platform, Tiktok, and Kuaishou to promote and sell goods through live streaming. Domestic brands are adopting digital trends faster than their foreign competitors. We believe this “Guochao” trend is likely to last as long as domestic brands continue to adapt to consumer preferences and improve their products accordingly. -
How Fashion Erased the Politics of Streetwear in 2017
City University of New York (CUNY) CUNY Academic Works Capstones Craig Newmark Graduate School of Journalism Fall 12-15-2017 Mask On: How Fashion Erased the Politics of Streetwear in 2017 Frances Sola-Santiago How does access to this work benefit ou?y Let us know! More information about this work at: https://academicworks.cuny.edu/gj_etds/219 Discover additional works at: https://academicworks.cuny.edu This work is made publicly available by the City University of New York (CUNY). Contact: [email protected] Mask On: How Fashion Erased the Politics of Streetwear in 2017 By Frances Sola-Santiago Hip-hop culture dominated the fashion zeitgeist in 2017. From a Louis Vuitton and Supreme collaboration to Gucci’s support of Harlem designer Dapper Dan’s store reopening, the fashion industry welcomed Black culture into the highest echelons of high fashion. Rapper Cardi B became the darling of New York Fashion Week in September after being rejected by designers throughout most of her career. Marc Jacobs traded the runway for the street, staging a show that included bucket hats, oversized jackets, and loads of corduroy on a large number of models of color. But while the industry appeared to diversify by acknowledging the indomitable force of hip-hop culture, it truly didn’t. The politics of hip-hop and Black culture were left out of the conversation and the players behind-the-scenes remained a homogeneous mass of privileged white Westerners. Nearly every high fashion brand this year capitalized on streetwear— a style of clothing born out of hip-hop culture in marginalized neighborhoods of New York City and Los Angeles, and none recognized the historical, cultural, and political heritage that made streetwear a worldwide phenomenon, symbolizing power and cool. -
Innovating a 90'S Streetwear Brand for Today's Fashion Industry
FOR US BY US: INNOVATING A 90'S STREETWEAR BRAND FOR TODAY'S FASHION INDUSTRY A Thesis submitted to the FAculty of the Graduate School of Arts and Sciences of Georgetown University in partiAl fulfillment of the requirements for the degree of MAsters of Arts in CommunicAtion, Culture And Technology By Dominique HAywood, B.S WAshington, DC May 26, 2020 Copyright 2020 by Dominique HAywood All Rights Reserved ii FOR US BY US: INNOVATING A 90'S STREETWEAR BRAND FOR TODAY'S FASHION INDUSTRY Dominique HAywood, BS Thesis Advisor: J.R. Osborn, Ph.D ABSTRACT This thesis is a cAse study of how a vintAge fashion brand cAn be innovated through humAn centered design for the current fashion industry. IDEO, global design and innovation company, has clAssified humAn centered design as A method for identifying viAble, feAsible and desirable solutions with the integration of multidisciplinary insights (IDEO). For this thesis, the brand of focus is FUBU, for us by us, a 90’s era streetweAr brand that is a product of New York City hip-hop culture. A succinct proposAl for FUBU’s resurgence in the fashion industry will be designed by first identifying the viAbility of the fashion industry and feAsibility of the brand’s revival. ViAbility will be determined by detAiling the current stAte of the fashion and streetweAr industries. This is to estAblish the opportunities and threAts of new and returning entrants into the industry. FeAsibility will be declAred by reseArching the history and current stAte of the brand, its cultural relevancy, and its strengths and weAknesses. -
Athleisure and Femininity Will Lead Spring '18 Fashion
MintModa: Athleisure and Femininity Will Lead Spring ’18 Fashion sourcingjournalonline.com/mintmoda-athleisure-femininity-spring-18/ 9/7/2017 With New York Fashion Week in full swing, MintModa predicts that athleisure and femininity will lead fashion for the coming spring. “Spring ’18 will reflect current movements toward the casual, the functional, the artisanal and the individual, as well as the current fascination with the prim styles of the romantic past,” said Sharon Graubard, founder and creative director of MintModa. “While it sometimes seems like all of New York City is dressed in either workout clothes or jeans, fashion has a wonderful ability to absorb these Photo credit: MintModa movements into forward-thinking, fresh silhouettes.” While consumers remain focused on wellness, athleisure is expected to take a more fashion-forward aesthetic. 1/2 Standard activewear, including leggings and sweats, will become more stylish and suitable for consumers’ daily activities. Dubbed ‘Glo-Mad,’ this trend involves a mix of body-hugging and loose apparel, like a billowing parka over athletic pants or a tight bodysuit. “We will see featherweight techno fabrics cut into nomadic shapes that wrap and tie around the body,” Graubard said. “Colors here will be deep vegetal tones popped with silver, gold or neon, a palette that takes its cue from the Afro-Futurist art movement.” Femininity will also be redefined for Spring ’18. As gender identities continue to blur in fashion, feminine looks will fall into two main categories—mod and reworked vintage. [Read more on 2018 trend forecasting: Pantone Predicts Wellness, Maximalism to Lead 2018 Home Décor Color Trends] Culling inspiration from the ‘60s, apparel will feature a playful mix of feminine details. -
London Fashion Week Men's Has Been As Surprising As It Has Been Exhausting
LONDON FASHION WEEK MEN’S CELEBRATES ITS 5TH ANNIVERSARY Today, 12th June, marks the close of the fifth anniversary of London Fashion Week Men’s. It has been a stellar week, further establishing London as the home of menswear and attracting designers, media, retailers and business leaders from 45 countries. Alongside a show schedule featuring the talent, innovation and heritage that London is known for, this season also saw a number of stand-out events. Things kicked off on Thursday with an intimate celebration at Mark’s Club, co-hosted by Caroline Rush CBE, Elizabeth Saltzman and Tracey Emin CBE, the event also saw Dylan Jones OBE launch his new book: London Sartorial: Men’s Style from Street to Bespoke. Shows, events and presentations took place across the capital, from the brands and partners that are part of London’s past and future menswear history, including 10 Magazine, Barbour International, Belstaff, British GQ & Tom Ford, Burberry, David Furnish x LqD, Dunhill, Hackett, Kent & Curwen, MAN, Mr Porter, Oliver Spencer, Rag&Bone, Stephen Webster, Stella McCartney, TOPMAN Design and Vivienne Westwood. Renowned artist Tracey Emin CBE RA designed a special 5th anniversary logo for LFWM in her signature handwriting; two unique neon works were on display at the home of LFWM, The Store Studios, 180 Strand and a third in a dedicated window at Selfridges, London. The British Fashion Council (BFC) also collaborated with i-D to produce the A-Z of London Menswear, a salute to the vibrant visionaries who make the capital the most exciting place in the world for menswear today. -
AN EXAMINATION of VANCOUVER FASHION WEEK by Vana Babic
AN EXAMINATION OF VANCOUVER FASHION WEEK by Vana Babic Bachelor of Arts in Political Science, European Studies, University of British Columbia, 2005 PROJECT SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF MASTER OF BUSINESS ADMINISTRATION In the Faculty of Business Administration © Vana Babic 2009 SIMON FRASER UNIVERSITY Summer 2009 All rights reserved. However, in accordance with the Copyright Act of Canada, this work may be reproduced, without authorization, under the conditions for Fair Dealing. Therefore, limited reproduction of this work for the purposes of private study, research, criticism, review and news reporting is likely to be in accordance with the law, particularly if cited appropriately. Approval Name: Vana Babic Degree: Master of Business Administration Title of Project: An Examination of Vancouver Fashion Week Supervisory Committee: ________________________________________ Dr. Michael Parent Senior Supervisor Associate Professor Faculty of Business Administration ________________________________________ Dr. Neil Abramson Second Reader Associate Professor of International Strategy Faculty of Business Administration Date Approved: ________________________________________ ii Abstract This study proposes a close examination of Vancouver Fashion Week, a biannual event held in Vancouver, showcasing local and international talent. It is one of the many Fashion Weeks held globally. Vancouver Fashion Week can be classified in the tertiary market in terms of coverage and designers showcased. The goal of these fashion shows is to connect buyers, including but not limited to boutiques, department stores and retail shops, with designers. Another goal is to bring media awareness to future trends in fashion. The paper will begin with an introduction to Fashion Weeks around the world and will be followed by an industry analysis. -
Narratives of a Designer's Collection: Fashion Shows
The Turkish Online Journal of Design, Art and Communication - TOJDAC ISSN: 2146-5193, October 2019 Volume 9 Issue 4, p. 546-554 NARRATIVES OF A DESIGNER’S COLLECTION: FASHION SHOWS AND ARTISTIC APPLICATIONS Sanem ODABAŞI Eskişehir Technical University, Turkey [email protected] https://orcid.org/0000-0001-8467-9038 ABSTRACT Fashion weeks are of significant importance since in addition to new designs to present, within those weeks a fashion shows’ effect sometimes moves ahead of the designs. When collections are completed, fashion designers introduce them through the “fashion show,” a field used to present their collection ideas in an impressive and striking manner. Through this form, the designer employs performative presentation to help put across the intellectual message, the allure of a fashionable creation, or to mediate diverse creations in a visual way as a collection. Fashion shows have a strong impact due to the atmosphere created which is surrounded by music, video art, performance and stage design. These 20-25 minute shows represent the whole collection through the background idea of the collection and designer’s inner world, by using colors, textures, stories, forms and visuals. Thus, an artistic approach is key when designing a show in order to reveal the collection’s idea in its most relevant form. The aim of this paper is to examine how fashion shows are curated by artistic applications and to reveal the ways of narrating stories which are not written but are conveyed to communities through performative presentations. In this respect, an interpretative approach was adopted and related artistic applications from contemporary examples held between 2013 and 2018 were analyzed as part of narrating a collection. -
Cinematic Fashionability and Images Politics
Journalism and Mass Communication, Mar.-Apr. 2021, Vol. 11, No. 2, 73-80 doi: 10.17265/2160-6579/2021.02.002 D DAVID PUBLISHING Cinematic Fashionability and Images Politics Chan Ka Lok Sobel Hong Kong Baptist University, Hong Kong SAR, China The marriage of cinema and fashion? When, where and how their interaction and origin is begun? There should be no glamor and red carpet when The Lumière brothers short films like Workers leaving the Lumière factory, The Gardener, Baby’s Breakfast on the birth of cinema in 1895. However, we notice that artificially costumes are tailor-made for A Trip to the Moon in Georges Méliès and D. W. Griffith’s Intolerance. Suddenly, it adds the aesthetical and modernist elements into the blood of cinema beside the raw-realism of how the daily life of the common people is represented on the silver screen. Some kinds of bourgeois ideology and middle class value is enhanced. It is so unbelievable that some ordinary actress like Mary Pickford transforming into a movie star after beautifully dressing up. Not only the audience feel the power of movie magic but also the fashion magic. This paper explores the different perspective of movie and fashion in terms of fashion and film costumes, movie stars icon, fashion trends influenced by movies, and how fashion designers changes the look of cinema as well, etc. Keywords: ideology, movie images, stardom, fashionability Introduction Cinema is somehow like a showcase of fashion. General audiences are fans of movie stars not just because of their personal charisma, but because of the fashion they wear. -
Ad Campaign Fact Sheet
AT&T AND ROBERT VERDI ‘SUIT UP’ FOR MERCEDES-BENZ FASHION WEEK MIAMI SWIM AT&T and television personality and tastemaker Robert Verdi are teaming up to offer haute wireless style advice to help get you tech chic this summer. As the exclusive wireless provider of Mercedes-Benz Fashion Week Miami Swim, AT&T will offer wireless subscribers an insider’s view of major fashion events, access to the hottest designer downloads, exclusive trend reports and fashion and beauty tips from the experts — including Verdi, Tracy Reese, Jenni Kayne, Louis Verdad, Costello Tagliapietra and Sephora — that you won’t find anywhere else. For more information, log on to www.att.com/fashion. VERDI’S HI-TECH FASHION DO’S AND DON’TS 1. Fashion is all about balance, especially with accessories. The same rule applies for your cell phone. While a layered necklace or a show stopping cocktail ring may be perfect for a night on the town, too much “bling” on your phone may distract from your otherwise flawless ensemble. Remember, less is always more! 2. While utilizing a belt clip may be convenient for office work or during business travel, ditch the clip everywhere else! Belts are the ultimate accessory for changing the silhouette or vibe of an outfit. Leave the phone in your purse or slip it into an inconspicuous side pocket for a look that kills. 3. Reinvention. Madonna created it. Others have imitated it. But not everyone can pull it off. Without a stylist on speed dial, your dramatic fashion overhauls could leave you looking like a mess.