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Charitably Chic Lynn Willis Philadelphia University Spring 2007 development of (PRODUCT) RED, a campaign significantly embraced by the fashion community. Companies working with Focus on . Alumni Focus on . Industry News (PRODUCT) RED donate a large percentage of their profits to the Global Fund to fight Lynn Willis Charitably Chic AIDS. For example, Emporio Armani’s line donates 40 percent of the gross profit By Sara Wetterlin and Chaisley Lussier By Kelsey Rose, Erin Satchell and Holly Ronan margin from its sales and the GAP donates Lynn Willis 50 percent. Additionally, American Express, Trends in fashion come and go, but graduated perhaps the first large company to join the fashions that promote important social from campaign, offers customers its RED card, causes are today’s “it” items. By working where one percent of a user’s purchases Philadelphia with charitable organizations, designers, University in goes toward funding AIDS research and companies and celebrities alike are jumping treatment. Motorola and Apple have also 1994 with on the bandwagon to help promote AIDS a Bachelor created red versions of their electronics and cancer awareness. that benefit the cause. The results from of Science In previous years, Ralph Lauren has the (PRODUCT) RED campaign have been in Fashion offered his time and millions of dollars to significant, with contributions totaling over Design. Willis breast cancer research and treatment, which $1.25 million in May 2006. is senior includes the establishment of health centers Despite the fashion industry’s focus on director for the disease. Now, Lauren has taken image, think about what you can do for of public his philanthropy further by lending his someone else when purchasing clothes relations Polo logo to the breast cancer cause with and other items. Direct your attention to for Ann Taylor Inc, an American clothing a product line called Pink Pony. For every helping AIDS research, awareness and the retail icon, which posses a rich heritage Pink Pony item sold, which bears a pink epidemic in Africa instead. of dressing modern American women for Polo icon, 15 dollars will go toward cancer over 50 years. He has held the position awareness and prevention, with hopes of for nearly eight years. In addition to his improving research and early detection of the disease. An international campaign, full-time career, Willis has always been a 1. major supporter of Philadelphia University’s Pink Pony also seeks to reduce disparities Fashion Design Program. Every year Ann in cancer care felt in medically Taylor donates $2,000 to the Ann Taylor under-served communities. Award for Design Excellence. It is Willis’ Like Ralph Lauren, Kenneth continuous generosity and support that Cole participates in the “fashion- encourages students to achieve and create for-a-cause” craze by raising awareness for AIDS. With AIDS 3. their individual success. killing 3 billion people annually, 40 While attending Philadelphia million of which are affected in Africa University, Willis served as president of the alone, raising awareness for the virus Fashion Industries Association, helping is an important cause. Cole began plan the University’s annual Fashion Show. his mission in 1986 by supporting Through this and other related experiences, and participating in World Aids Day. Willis discovered his passion for fashion and Today, Kenneth Cole retail stores Photos promotion. He credits Clara Henry, director donate a portion of their annual sales 1. (PRODUCT)RED: of the Fashion Design Program, and faculty to the American Foundation for AIDS www.joinred.com for encouraging him to be successful. Research. In addition, Cole recently Willis got his start at Ann Taylor after a 2. I Am African: worked with rock star Jon Bon Jovi to www.keepachildalive.com former client offered him a position. Today, develop a line of jackets in which sales he commutes from Philadelphia to New York benefited homeless Americans. 3. Pink Pony: City attending meetings with magazine Also working together are singer www.breasthealth.com editors and writers, model fittings and Bono and Bobby Shriver, chairman of the organization Debt, AIDS, Trade and CONTINUED ON PAGE 2 Africa, whose efforts enhanced the 1 Focus on . Industry News Tulle, Temptation and Theatrics Model Behavior By Lisa Troup By Alicia Ball Fashion isn’t just about Well, for the In a world where fashion is everything, the clothes. Rather, atmosphere and theatrics, now, more than ever before, young girls are it’s a feeling, a mood, of course! The designer’s obsessed with having the perfect outfit, an inspiration and an art goal, besides creating a accessories, hair and body. form. The value of fashion wearable art form, is to Body image plays a major role in creating is in its ability to shock entice viewers with desire the “right look.” It cannot be stated and exhilarate society. If it and sex appeal. Without enough that fashion trends revolve around doesn’t get people talking, it high drama, a runway the ultra-thin runway models employed by isn’t worth it. But we have to show becomes dull and designers like Karl Lagerfeld for Chanel, ask ourselves, “does anyone flat, leaving the audience Gucci and Dior. But, according to Lagerfeld, ever wear the fashions paraded bored. Such elements the controversy surrounding super-thin down runways?” used in shows help models is merely an over-exaggeration. In The clothing and accessories audiences understand the an article written last fall for the English seen in runway shows can’t all inspiration and feeling newspaper, Daily Mail, Lagerfeld comments be worn without the catwalk’s behind a collection. on the recent banning of size 0 models fast-paced music and show- Outlandish runway during Madrid Fashion Week by stating, “I stopping lights. For designs contribute to see no anorexic girls [on the runway]. The example, the foliage- fashion in more ways girls are skinny. They have skinny bones.” and wire-fabricated than one by trickling down Despite the ban on skinny models in headpieces featured into ready-to-wear collections. places like Madrid, the “thin-is-in” fad will in John Galliano’s Examples of this are the not die without support from designers. Spring 2007 Runway altering of sheer fabrics to Because of this, it is important for the Show were over appear opaque, shortening designers of the future to have an opinion the top. Similarly, heels and the abundant use on this serious matter. The prevalent use Alexander of flowers as accessories, in of ultra-thin models on the runway clouds McQueen’s full, fabrics and more. Through young girls’ perception of beauty versus floral ball gowns these changes, runway designs health. Designers’ use of only skinny weighed more are made more wearable, models tells aspiring models that they have than the models allowing us to look at designer to be extremely thin to find work. This themselves, and the collections for what they really notion overflows into the minds of young sky-high platform are — an art form, a feeling, an girls who equate thinness with beauty. shoes that he chose inspiration. Designers are the key to preventing this could only be worn by from happening. professionals. Photos Many people within the industry agree The question still 1. Alexander McQueen, Spring 2007 with Lagerfeld, believing that being skinny remains, why do designers Runway Show, www.style.com is what’s hot right now. However, Diane create incredibly awkward 2. John Galliano, Spring 2007 von Furstenberg, designer and president Runway Show, www.style.com pieces? of the Council of Fashion Designers of America, feels differently. According to a Wall Street Journal story by Tan Cheryl on restricting the use of ultra-thin models, and Fashion Show. “Ann Taylor believes in von Furstenberg feels that it is the fashion Lynn Willis supporting and celebrating young talent,” industry’s responsibility to be aware of what said Willis. “The Ann Taylor Award, in CONTINUED FROM PAGE 1 it is promoting and how it affects young particular, means a lot to me, because I girls’ body image. photo shoots. “I just go with the flow,” truly believe that Philadelphia University If designers like Lagerfeld cannot said Willis. “I find that if I try to plan out has one of the best, most well-rounded, sacrifice a size 0 to ensure the proper health my day too much, something always throws fashion design programs in the country. of their models, it is up to future designers it off.” The award recognizes a student’s top-notch to take a stand and be conscious of how Despite his hectic schedule, Willis design, creativity and craftsmanship.” their decisions affect the lives of young continues to stay connected to the StyleLine thanks Lynn Willis for taking girls and future models. University by participating in various the time to contribute to this story and for student fashion challenges and shows, his continued dedication to Philadelphia including this year’s Runway Challenge University and its Fashion Design Program. 2 1. 2. Photos 1. John Bartlett, Spring 2007 Runway Show, www.mensstyle.com 2. Proenza Schouler, Spring 2007 Runway Show, www.lifefever.com 3. Proenza Schouler, www.newyorkmagazine.com 3. Who’s Who Among the New and New Talent from the Council of Fashion and deep-plunging womenswear necklines, Designers of America (CFDA) and sold their is back on the fashion scene after losing first collection to Barney’s when they were financial support in 2000. In 2005, while the Reinvented? 24 years old. Still hard at work, the two working his way back up the fashion ladder, By Alison Duncan are currently showcasing designs in Target, Bartlett was named creative director at as well as promoting their youthful and Ghurka, an upscale American accessories edgy Spring 2007 runway collection, which line.
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