Intro to Ios

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Please download Xcode! hackbca.com/ios While installing, ensure you have administrator access. Download our sound and image files at hackbca.com/ios - you’ll be using them in this workshop. iOS Development with SwiftUI Anthony Li Room 138 Link Welcome [HOME ADDRESS CENSORED] Anthony Li - https://anli.dev ATCS ‘22 Just download it “The guy who made YourBCABus” 1 History 2 Introduction to Swift 3 Duck Clicker 4 hackBCA Schedule Viewer History • 13.8 billion years ago, there was a Big Bang. 1984 OG GUI The Macintosh 1984 Do you want to sell sugar water for the rest of your life, or do you want to come with me and change the world? Steve Jobs John Sculley 19841985 sure i guess btw ur ﬁred now Steve Jobs John Sculley 1985 • Unix-based GUI! • Object-oriented programming! • Drag-and-drop app building! Steve Jobs • First computer to host a web server! ONLY $6,500! NeXTSTEP OS AppKit Foundation UNIX 1997 btw ur hired now. ﬁrst give me a small loan of $429 million Steve Jobs 1997 Apple buys NeXT. Mac OS X AppKit Foundation UNIX 2007 iPhone OS AppKit “UIKit” Foundation UNIX 2014 Swift Objective-C 2019 SwiftUI UIKit iOS Your Apps UIKit SwiftUI Foundation Quartz Objective-C Swift UNIX 1 History 2 Introduction to Swift 3 Duck Clicker 4 hackBCA Schedule Viewer 1 History 2 Introduction to Swift 3 Duck Clicker 4 hackBCA Schedule Viewer Text Button Image List struct MyView: Button View View View Button 1 History 2 Introduction to Swift 3 Duck Clicker 4 hackBCA Schedule Viewer Master Detail Master Detail Master Detail iOS Your Apps UIKit SwiftUI Foundation Quartz Objective-C Swift UNIX SwiftUI UIKit MapKit: MKMapView UIKit-based.

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Beckman, Harris
CHARM 2007 Full Papers CHARM 2007 The Apple of Jobs’ Eye: An Historical Look at the Link between Customer Orientation and Corporate Identity Terry Beckman, Queen’s University, Kingston ON, CANADA Garth Harris, Queen’s University, Kingston ON, CANADA When a firm has a strong customer orientation, it Marketing literature positively links a customer orientation essentially works at building strong relationships with its with corporate performance. However, it does not customers. While this is a route to success and profits for a elaborate on the mechanisms that allow a customer firm (Reinartz and Kumar 2000), it is only successful if a orientation to function effectively. Through a customer customer sees value in the relationship. It has been shown orientation a firm builds a relationship with the customer, that customers reciprocate, and build relationships with who in turn reciprocates through an identification process. companies and brands (Fournier 1998). However, in This means that the identity of a firm plays a significant forming a relationship with the firm, customers do this role in its customer orientation. This paper proposes that through an identification process; that is, they identify with customer orientation is directly influenced by corporate the firm or brand (e.g., Battacharya and Sen 2003; identity. When a firm’s identity influences its customer McAlexander and Schouten, Koening 2002, Algesheimer, orientation, firm performance will be positively impacted. Dholakia and Herrmann 2005), and see value in that An historical analysis shows three phases of Apple, Inc.’s corporate identity and relationship. While a customer life during which its identity influences customer orientation establishes a focus on customers, there are many orientation; then where Apple loses sight of its original different ways and directions that a customer focus can go.
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From Struggles to Stardom
AAPL 175.01 Steve Jobs 12/21/17 $200.0 100.0 80.0 17 60.0 Apple co-founders 14 Steve Wozniak 40.0 and Steve Jobs 16 From Struggles 10 20.0 9 To Stardom Jobs returns Following its volatile 11 10.0 8.0 early years, Apple has 12 enjoyed a prolonged 6.0 period of earnings 15 and stock market 5 4.0 gains. 2 7 2.0 1.0 1 0.8 4 13 1 6 0.6 8 0.4 0.2 3 Chart shown in logarithmic scale Tim Cook 0.1 1980 ’82 ’84 ’86’88 ’90 ’92 ’94 ’96 ’98 ’00 ’02 ’04 ’06’08 ’10 ’12 ’14 ’16 2018 Source: FactSet Dec. 12, 1980 (1) 1984 (3) 1993 (5) 1998 (8) 2003 2007 (12) 2011 2015 (16) Apple, best known The Macintosh computer Newton, a personal digital Apple debuts the iMac, an The iTunes store launches. Jobs announces the iPhone. Apple becomes the most valuable Apple Music, a subscription for the Apple II home launches, two days after assistant, launches, and flops. all-in-one desktop computer 2004-’05 (10) Apple releases the Apple TV publicly traded company, passing streaming service, launches. and iPod Touch, and changes its computer, goes public. Apple’s iconic 1984 1995 (6) with a colorful, translucent Apple unveils the iPod Mini, Exxon Mobil. Apple introduces 2017 (17 ) name from Apple Computer. Shares rise more than Super Bowl commercial. Microsoft introduces Windows body designed by Jony Ive. Shuffle, and Nano. the iPhone 4S with Siri. Tim Cook Introduction of the iPhone X.
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Effectively Communicating Y Ating Your Department's Worth
stayinging relrelevant Effectively communicatatinging yyour department’s worth Getting thee Cart before the Horse Stayinging ReRelevant Everythingng I lealearned about marketinarketing I learned from an Apple & the Circus Let’s talklk aboabout Apple Let’s Talkalk aboabout Apple 1976 - Steve Wozniak designs new computeruter (A(Apple I) & 21 year old Steve Jobs convinces him to take it commercial 1977 - Apple II becomes instant success 1980 - Apple sales soar to $1 million-a-yearear & ccompany goes public 1983 - John Sculley recruited to help buildld compcompany 1984 - Big Brother Superbowl ad 1985 - Jobs ousted by Sculley and board 1991 - Alliances with IBM and Motorola 1993 - Sculley ousted after handheld Newtonwton prproject fails 1984 SuperbSuperbowl Ad QuickTime™Time™ and a decompresompressor are needed to see ththis picture. Let’s Talkalk aboabout Apple 1976 - Steve Wozniak designs new computer (Apple 1) & 21 year old Steve Jobs convinces him to tak it commercial 1977 - Apple II becomes instant success 1980 - Apple sales soar to $1 million-a-year & compacompany goes public 1983 - John Sculley recruited to help build companypany 1984 - Big Brother Superbowl ad 1985 - Jobs ousted by Sculley and board 1991 - Alliances with IBM and Motorola 1993 - Sculley ousted after handheld Newton project fails 1996 - Apple acquires NeXT Software And then 1997 hhappened... QuickTime™Time™ and a decompreompressor are needed to see ththis picture. Communicatingicating the value Thinknk DiffeDifferent Marketing is about valulueses. This is a very complicated world. It's's a ververy noisy world. We' re not going to get a chanancece fofor people to remember a lot about us. No compapanyny isis.
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Source Code for Apple's 1983 Lisa Computer to Be Made Public Next Year 31 December 2017, by Seung Lee, the Mercury News
Source code for Apple's 1983 Lisa computer to be made public next year 31 December 2017, by Seung Lee, The Mercury News The museum's software curator, Al Kossow, announced to a public mailing list that the source code for the Lisa computer has been recovered and is with Apple for review. Once Apple clears the code, the museum plans to release it to the public with a blog post explaining the code's historic significance. However, not every part of Lisa's source code will be available, Kossow said. "The only thing I saw that probably won't be able to be released is the American Heritage dictionary for the spell checker in LisaWrite (word processing application)," he said. The Lisa was the first computer with a graphical user interface aimed at businesses—hence its high cost. With a processor as fast as 5 MHz and 1 MB of RAM, the Lisa computer gave users the breakthrough technology of organizing files by Apple Lisa with a ProFile hard drive stacked on top of it. using a computer mouse. Credit: Stahlkocher/ GNU Free Documentation License Apple spent $150 million on the development of Lisa and advertised it as a game-changer, with actor Kevin Costner in the commercials. But Apple Before there was an iPhone, iMac or Macintosh, only sold 10,000 units of Lisa in 1983 and pivoted Apple had the Lisa computer. to create a smaller and much cheaper successor, the Macintosh, which was released the next year. The Lisa computer—which stands for Local Integrated Software Architecture but was also "The Lisa was doomed because it was basically a named after Steve Jobs' eldest daughter—was a prototype—an overpriced, underpowered cobbled- flop when it released in 1983 because of its together ramshackle Mac," author and tech astronomical price of $10,000 - $24,700 when journalist Leander Kahney told Wired in 2010.
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The History of the Ipad
Proceedings of the New York State Communication Association Volume 2015 Article 3 2016 The iH story of the iPad Michael Scully Roger Williams University, [email protected] Follow this and additional works at: http://docs.rwu.edu/nyscaproceedings Part of the Communication Technology and New Media Commons, Journalism Studies Commons, and the Mass Communication Commons Recommended Citation Scully, Michael (2016) "The iH story of the iPad," Proceedings of the New York State Communication Association: Vol. 2015 , Article 3. Available at: http://docs.rwu.edu/nyscaproceedings/vol2015/iss1/3 This Conference Paper is brought to you for free and open access by the Journals at DOCS@RWU. It has been accepted for inclusion in Proceedings of the New York State Communication Association by an authorized editor of DOCS@RWU. For more information, please contact [email protected]. The iH story of the iPad Cover Page Footnote Thank you to Roger Williams University and Salve Regina University. This conference paper is available in Proceedings of the New York State Communication Association: http://docs.rwu.edu/ nyscaproceedings/vol2015/iss1/3 Scully: iPad History The History of the iPad Michael Scully Roger Williams University __________________________________________________________________ The purpose of this paper is to review the history of the iPad and its influence over contemporary computing. Although the iPad is relatively new, the tablet computer is having a long and lasting affect on how we communicate. With this essay, I attempt to review the technologies that emerged and converged to create the tablet computer. Of course, Apple and its iPad are at the center of this new computing movement.
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Gary L. Patsley Gary Patsley Had a Career in the Financial Services Industry for Over Three Decades
Gary L. Patsley Gary Patsley had a career in the financial services industry for over three decades. He retired as Chief Financial Officer of Bank of America-Texas and the Southwest. Mr. Patsley previously held similar positions at Bank One Texas and its predecessor companies. Prior to that he was a financial officer with a large national insurance group. After serving five years in the US Army, Mr. Patsley earned his BBA and MBA from the University of North Texas. He then worked at KPMG prior to his career in financial services. Gary has had leadership positions in several charitable organizations namely president of Dallas CASA, finance chair of the Dallas Arboretum and Botanical Garden and as an executive committee member of The Visiting Nurses Association of Texas. He was a founding member, donor and finance chairman of the Metro Dallas Homeless Alliance, a first of its kind public-private partnership to address the urgent needs of the homeless. Gary and his wife have also been active supporters of the Boys and Girls Club of America. He has been married to Pam Patsley for 33 years. They have 3 children and 4 grandchildren. In addition to their residence in Palm Beach, they also have a home in Dallas. Michael B. Picotte Following graduation from The Villanova School of Business and military service, Michael joined his family in the Real Estate business in Albany N.Y. He later completed the Presidents and Owners Management Program of Harvard Graduate School of Business. He has been a director of State Bank of Albany 1982-1989, Fleet Bank 1989-1999 and Fleet Boston Financial 1999-2004.
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Headway Fourth Edition Upper-Intermediate Reading Text
Apple Mac or PC? For many, home computers have become synonymous with Windows and Bill Gates, but there has always been a loyal band of Apple users, whose devotion to the brand and its co-founder, the late Steve Jobs, is almost religious. Within minutes of his death on October 5, 2011, Twitter was overwhelmed with tributes from shocked fans. In the hours and days that followed, thousands of people made their way to Apple headquarters in California and to Apple Stores right across the world to lay flowers and light candles. In a fitting tribute to this gadget guru, many held up an image of a burning candle on their iPhone or iPad. So how did a company named after a fruit create so many fans? Headway Fourth edition Upper-Intermediate Student’s Book Unit 6 pp.50–51 © Oxford University Press 20 14 1 Steve Jobs and Steven Wozniak dropped out of college and got jobs in Silicon Valley, where they founded the Apple Computer company in 1976, the name based on Jobs’ favourite fruit. They designed the Apple I computer in Jobs’ bedroom, having raised the capital by selling their most valued possessions – an old Volkswagen bus and a scientific calculator. The later model, the Apple Macintosh, introduced the public to point and click graphics. It was the first home computer to be truly user-friendly, or as the first advertising “Other campaign put it, ‘the computer for the rest of us’. companies When IBM released its first PC in1 981, Jobs realized that don’t care Apple would have to become a more grown-up company in about design.
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To Grow Your Business
GAME CHANGERS To Grow Your StayBusiness, Forever If you know where and how to look, innovation opportunities are everywhere, says former Apple and Pepsi CEO John Sculley. BY PAUL GILLIN PORTRAITS BY JOSH RITCHIE 60 INSIGNIAM QUARTERLY | Spring 2016 INSIGNIAM QUARTERLY COPYRIGHT © INSIGNIAM HOLDING LLC. SPRING 2016 ALL RIGHTS RESERVED. REPRINTED WITH PERMISSION. Forever Curious quarterly.insigniam.com | INSIGNIAM QUARTERLY 61 INSIGNIAM QUARTERLY COPYRIGHT © INSIGNIAM HOLDING LLC. SPRING 2016 ALL RIGHTS RESERVED. REPRINTED WITH PERMISSION. At an age when many executives are playing golf or writing memoirs, John Sculley is sounding he adds. Kodak, for example, could have owned the alarm. digital photography, but it was too focused on defending its legacy business. The former CEO of Apple and Pepsi-Cola Such commentary is almost de rigueur from says many of today’s corporate giants are an up-and-coming tech entrepreneur; it’s less about to be bulldozed into oblivion unless expected from a veteran of big, established or- they take action—now. ganizations. But Sculley has long understood Cloud computing, mobility and machine the power customers wield over a company’s intelligence will soon trigger an explosion of fate. More than 40 years ago, he watched a innovation, he says. Entrepreneurs can start grandmother sip cola samples from two un- companies with a fraction of the resources marked paper cups. To her surprise, the life- that were necessary just a few years ago, and long Coke drinker discovered she preferred they can move with unprecedented speed and the taste of Pepsi. That insight led to the Pepsi agility.
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Krazy Ken: with a Valuation of Over $2 Trillion and a Worldwide Iconic Brand, Apple Is Arguably the Most Successful and Infuential Company in the World
Krazy Ken: With a valuation of over $2 trillion and a worldwide iconic brand, Apple is arguably the most successful and inﬂuential company in the world. But it wasn't always like that. In fact, there was a time when Apple co-founder Steve Jobs left the company in the early days when the Macintosh was only one year old. We'll talk about all that and more today on Apple Keynote Chronicles. Krazy Ken: Apple Keynote Chronicles is made possible by our awesome friends at Linode. With Linode, you can simplify your infrastructure and cut your cloud bills in half with their Linux virtual machines. To put it simply: If it runs on Linux, it runs on Linode. Krazy Ken: Hey guys, how are you all doing? If you're new here, welcome. My name is Krazy Ken, and welcome to the very ﬁrst episode of Apple Keynote Chronicles. And our mission here is to chronicle every single Steve Jobs Apple Keynote, or "Stevenote", as we'd like to say. And we're not just going to talk about the physical events that take place on stage, but we'll also dive into the backstories, the products and our own personal experiences, too. And along the way throughout this journey, we'll have some other surprises, kind of woven in throughout time. Throughout this whole crazy ambitious journey, I am joined by Brad, the crazy guy who agreed to do this with me. Brad, thanks for agreeing to be on this show, which is probably going to consume about a year of our life force.
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101 Ways to Save Apple by James Daly
http://www.wired.com/wired/archive/5.06/apple_pr.html 101 Ways to Save Apple By James Daly An assessment of what can be done to fix a once-great company. Dear Apple, In the movie Independence Day, a PowerBook saves the earth from destruction. Now it's time to return the favor. Unfortunately, even devoted Mac addicts must admit that you look a little beleaguered these days: a confusing product line, little inspiration from the top, software developers fleeing. But who wants to live in a world without you? Not us. So we surveyed a cross section of hardcore Mac fans and came up with 101 ways to get you back on the path to salvation. We chose not to resort to time travel or regurgitate the same old shoulda/coulda/wouldas (you shoulda licensed your OS in 1987, for instance, or coulda upped your price/performance in 1993). We don't believe Apple is rotten to the core. Chrysler nearly went under in the late 1970s and came back to lead its industry. Here's a fresh assessment of what can be done to fix your once-great company using the material at hand. Don't wait for a miracle. You have the power to save the world - and yourself. Edited by James Daly 1. Admit it. You're out of the hardware game. Outsource your hardware production, or scrap it entirely, to compete more directly with Microsoft without the liability of manufacturing boxes. 2. License the Apple name/technology to appliance manufacturers and build GUIs for every possible device - from washing machines to telephones to WebTV.
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Apple Computer, Inc. Records M1007
http://oac.cdlib.org/findaid/ark:/13030/tf4t1nb0n3 No online items Guide to the Apple Computer, Inc. Records M1007 Department of Special Collections and University Archives 1998 Green Library 557 Escondido Mall Stanford 94305-6064 [email protected] URL: http://library.stanford.edu/spc Guide to the Apple Computer, Inc. M1007 1 Records M1007 Language of Material: English Contributing Institution: Department of Special Collections and University Archives Title: Apple Computer, Inc. Records creator: Apple Computer, Inc. Identifier/Call Number: M1007 Physical Description: 600 Linear Feet Date (inclusive): 1977-1998 Abstract: Collection contains organizational charts, annual reports, company directories, internal communications, engineering reports, design materials, press releases, manuals, public relations materials, human resource information, videotapes, audiotapes, software, hardware, and corporate memorabilia. Also includes information regarding the Board of Directors and their decisions. Physical Description: ca. 600 linear ft. Access Open for research; material must be requested at least 36 hours in advance of intended use. As per legal agreement, copies of audio-visual material are only available in the Special Collections reading room unless explicit written permission from the copyright holder is obtained. The Hardware Series is unavailable until processed. For further details please contact Stanford Special Collections ([email protected]). Conditions Governing Use While Special Collections is the owner of the physical and digital items, permission to examine collection materials is not an authorization to publish. These materials are made available for use in research, teaching, and private study. Any transmission or reproduction beyond that allowed by fair use requires permission from the owners of rights, heir(s) or assigns.
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John Sculley in Conversation with David Greelish
John Sculley: The Truth About Me, Apple, and Steve Jobs Part One Interviewed by: David Greelish Recorded: December 2011 Transcribed by: Julie Kuehl CHM Reference number: X6382.2012 © The Mac Observer, Inc. John Sculley / David Greelish Hi. My name is David Greelish from ClassicComputing.com and I’m a computer historian. I write and produce podcasts about computer history nostalgia. I’m also a huge fan of the Macintosh, Apple Computer, and, of course, Steve Jobs. I am and have been very inspired by Steve. But I’m also a fan of John Sculley and have owned his book for many years. John Sculley has a bad rap. He is blamed for firing Steve Jobs, as well as almost bankrupting Apple. I fell in love with the Mac and Apple in late 1986, while John was at the helm. Thus began my romance with the company, the Mac, and other Apple products, and the culture in being one within the minority of personal computing. A non-DOS, then non- Windows user. A Mac user. It was a few years later that I started studying computer history. I’ve been learning more about the two Steves, Steve Jobs and Steve Wozniak. In recent years, and now after Steve’s death, John Sculley has been very remorseful for his actions surrounding Steve’s departure from the company. I believe that John has been way too hard on himself about this. As he took his position seriously as CEO, took a stand on the decision about the Apple ][, then was essentially forced by Steve to have the board vote between them.
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