Special Edition 2010/2011 WTM London • FITUR Madrid • BIT Milano • ITB Berlin & more www.ttg.cz TRAVEL TRADE GAZETTE Czech Republic Edition November 2010 Old Town Square, which is the heart of Old Town, is probably the most important place in Prague, aside from Prague Castle. Prague’s Old Town Square

ts history dates back only Large Square was used. the tower’s windows and to to the 11th century, The present-day Old Town watch a skeleton measuring when trade routes Square has been in use only out the time. The end of the crossed here and since 1895. spectacle is announced by when it served as a A town hall was estab- a cock’s crow. marketplace. Inci- lished on the square in the However, the Town Hall dentally,I the square has 14th century and the main did not always look like it not always been called Old Old Town Church of our does today. The complex Town; its name has changed Lady in front of Týn was of Town Hall buildings over the centuries. Its built a bit later. Then, the expanded over the cen- original name was probably square became not only turies. During the fights Large Square, which distin- Old Town’s economic, but of 5 May 1945, the Town guished this square from the also its political centre. Hall was seriously damaged space around the Church Royal coronation processions and its entire neo-gothic of St. Havel that housed a passed through the square wing, which was built from smaller marketplace. The to Prague Castle (the very 1838-1848 by the Viennese name Old Market can be first Czech king who passed architect Pietro Nobile, was found in documents dat- through the square was John destroyed by fire. How- ing as far back as the 13th of Luxemburg with his wife, ever, this wing was not century (when the square Elisabeth of Bohemia); how- very popular with Prague’s got the square shape as we ever, much sadder events, citizens even before the know it today). It was called such as executions, took fire and since 1901 several Rynk (an archaic word for place here as well. architectural competitions “marketplace”) or Old Town Old Town Hall is still one have been announced to Rynk in the 14th century. of the square’s most impor- first remodel and now com- The most commonly used tant buildings. Its dominant plete the structure. Eight names in the 18th century feature is its astronomical competitions have been an- were Old Town Plac (an clock from the early 15th nounced to date and a ninth archaic word for “square”), century. Every hour, tourists is being considered, but Large Old Town Square and gather under the town hall none of the proposals has Large Square. In the second tower to watch the proces- been implemented yet. half of the 19th century, sion of the twelve apostles in More on page 4

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About souvenir was. 32 percent of 600 respondents stated 1000 holds are currently installed, with the wall’s total capacity being 6500 holds. Thus far, 50 that – beyond any doubt – routes of varying difficulty have been set up for climbers and this number will gradually increase. this was slivovitz (or plum At the beginning of each route is a notice with information about its difficulty. Of course, the wall brandy). While slivovitz has yet to win the hearts features all the amenities – changing rooms, showers, refreshment stand and climbing equipment of foreign travelers, Czechs rental. It is open Monday to Sunday from ten in the morning to ten in the evening. consider this beverage their most original product. Slivovitz even has its own museum: the Museum of VIA FABRILIS IN NUMBERS Folk Distilled Drinks that Tourists heading to the and town culture through opened in Vlčnov in May PRAGUE AMONG THE TOP 10 URBAN TOURISM DESTINATIONS IN Krkonoše Mountains can manufactured crafts in 2010. take the Trail Of Craft Tra- the central and western EUROPE – The Czech capital Prague placed seventh among the top ten VISIT THE SOUTH TOWER ditions, which runs from the Krkonoše Mountains and urban tourism destinations in Europe in 2009, according to the European OF ST. VITUS CATHEDRAL – Czech town of Vrchlabí to in the adjacent Czech and Cities Marketing Benchmarking Report released in June 2010. This report In July 2010, Prague Castle Boleslawiec, Poland. Along Polish foothills. Administration opened St. the route are eight thematic The stops on the Czech by European Cities Marketing, the leading network of urban tourism orga- Vitus Cathedral’s south stops on the Czech side side include the Museum tower to visitors. From its nizations in Europe, includes the performance of European cities in 2009 and six on the Polish side of Crafts of the Krkonoše and illustrates the main trends in urban tourism between 2004 and 2009 height of approximately 60 of the mountains. Detailed Mountains in Poniklá and meters, the Renaissance information about those the Novosad and Son glass in 101 European cities. balcony offers a panoramic crafts that are characteristic works in Harrachov. On the view of Prague and its sur- of the different stops can Polish side, one can find THE TOP 10 URBAN TOURISM DESTINATIONS IN EUROPE roundings. The balcony be found in a booklet that the Krkonoše Mountains is accessible via a stone Total bednights 2009 change from 08-09 includes a map in Czech, Museum in Jelenia Góra in millions in % 287-step spiral staircase Polish and German. All and the Ceramics Museum that winds in a clockwise promotional materials are in Boleslawiec. 1. London 45.0 - 0.6 direction and offers a peek provided free of charge at The Via Fabrilis project 2. Paris 33.9 - 3.4 into the cathedral’s bell each stop. is a joint effort of the chambers. The Czech-Polish Via Krkonoše Mountains Mu- 3. Berlin 18.9 6.3 MOTORCYCLE TAXI IN Fabrilis project aims not seum of the Krkonoše Na- 4. 18.6 - 2.6 PRAGUE – In July 2010, the only to promote tourism but tional Park Administration 5. Madrid 13.7 - 1.6 first motorcycle taxis began also to preserve and present and the Ceramics Museum to operate in Prague. Taxi samples of traditional folk in Boleslawiec. 6. Barcelona 12.8 2.7 Moto currently has a fleet of 7. Prague 11.2 - 7.7 seventeen Suzuki Burgman motorcycles and intends PRESIDENT HAVEL IN THE 8. 10.5 - 4.2 to increase their number 9. Munich 9.9 0.6 as needed. The service ROLE OF THE DIRECTOR 10. Amsterdam 8.6 3.0 is cheaper for customers In the spring of 2011, a fea- in lead roles. Havel wrote compared to conventional ture film entitled “Leaving” “Leaving” as his first new Source: ECM calculations (www.europeancitiesmarketing.com) taxis. will be released. It was filmed play after nearly twenty by former Czech President years. Its premiere in 2008 THE NUMBER OF FOREIGN VISITORS IN 2009 – In 2009, 6 081 244 SPECIAL EDITION 2009/2010 Václav Havel and was based was among the most antici- foreign visitors chose the Czech Republic as their destination, i.e. 8.5% on his play of the same name. pated cultural events in the TRAVEL TRADE This ‘chamber drama’ is Czech Republic. It has also less than in 2008. The five countries from where the most tourists came GAZETTE about one politician leaving been performed on a number remained the same. The greatest number of visitors were from Germany Czech Republic and another coming to power of foreign stages in the (1 404 496), followed by Great Britain (374 349), Italy (361 509), Poland and features the well-known United States, Great Britain, WHO WE ARE Czech actor Josef Abrhám Poland, Denmark, Sweden, (348 595) and Russia (327 634). The most popular places within the Czech Anna Marie Zemplinerová and Havel’s wife Dagmar Germany and Croatia. Republic were Prague, the Karlovy Vary Region and the South Moravia Region. general manager [email protected] Marta Jedličková THE HOUSE OF BUTTERFLIES – There is a tropical green- editor Pilsen won the title of the European Capital of Culture 2015 house about 2 kilometers from the town of Františkovy Lázně. [email protected] Pilsen got the chance to open up Stanislav Macek has been breeding butterflies there for almost Lenka Neužilová to Europe. In the year 2015 it will thirty years. For the past seven years, the greenhouse has editor represent the Czech Republic as been open to the public, so you can now enjoy the beauty [email protected] the European Capital of Culture. of exotic butterflies living in their natural habitat and follow Naďa Rybárová deputy manager On Wednesday 8th Septem- „The energy invested into such change. Pilsen offers their life cycle from egg, through caterpillar and chrysalis [email protected] ber 2010 the representatives all the preparations wouldn’t its unique recipe based on to fragile butterfly. Within this single area, you can observe Vlaďka Bratršovská of the international jury be wasted. We would like the conviction that Pilsen species of butterflies that you would normally never meet in marketing announced in Prague that to cooperate with the city not only offers a great selec- the wild – there are butterflies from Africa, South America, [email protected] the winner of the European of Ostrava. We feel a great tion of cultural outlets but South and Eastern Asia and Australia. Luděk Neužil Capital of Culture title for deal of solidarity as we also has a massive creative production 2015 is the West Bohemian know better than anyone potential that needs to be OUR ADDRESS capital of Pilsen. Smetana’s how challenging the whole awakened and brought to Šafaříkova 5, 120 00 Praha 2, Čes- park in Pilsen where the lo- process was and it would be the surface. „Pilsen’s bid ká republika Phone: +420 224 252 562 cals watched the jury giving a pity if it wouldn‘t bear any for the prestigious title of Fax: +420 224 252 567 its verdict on a large screen fruits moving forward,“ said the European Capital of www.ttg.cz burst into massive cheering the Deputy Mayor Marcela Culture is a natural evolu- Published – November 2010 and clapping, with tears of Krejsová right after the re- tion of its long-term efforts Published by 1. Distribuční společ- joy in their eyes. sults were announced. to bring profound changes nost s.r.o in licence of Travel Trade In the final stage Pilsen The aim of Pilsen 2015 from the grassroot level, by gazette UK (publication of CMP was competing against North project is to shift values including and mobilizing Information Ltd.). Moravian capital of Ostrava. from material to spiritual, its citizens,“ commented Travel Trade Gazette (TTG), regis- tration number MK ČR E15541, While Pilsen couldn’t hide transform closed minds into Yvona Kreuzmannová, Crea- is trade mark of CMP Information its excitement, it does not open, learning ones. Culture tive Director of Pilsen 2015 Limited. forget about its big rival: is meant to help to generate project. TRAVEL TRADE GAZETTE www.ttg.cz November 2010 3 MICE CZECH REGIONS FAIRS SLOVAKIA 10 An interview 13-17 The Czech Republic 18 19 Is Not Just Prague

THINGS YOU DO NOT WANT TO MISS THE PRESTIGIOUS EDEN Europa Cup 2011 – Do you like flowers? Pay a visit to TITLE GOES TO THE Havířov, the town that will host the Europa Cup, the European Floral Championship from 31 August to 5 September 2011. www.europacup2011.cz BYSTŘICKO REGION The Bystřicko region has and it involves more than The Karel Škréta (1610 – 1674) exhibition: The time won the inaugural prestig- twenty European countries. and work – Or rather, are you interested in Baroque painting? ious European Destination It aims to draw attention to Then you should not miss this exhibition of paintings by Karel of Excellence (EDEN) 2010 lesser-known tourist sites. Škréta, one of the greatest Czech Baroque painters. The exhibition competition for the Czech In addition to the EDEN will be held from 24 November 2010 to 10 April 2011 in Prague, Republic. A total of twelve logo, Bystřicko will also at the Waldstein Riding School and the Prague Castle’s Riding destinations competed for receive marketing support. School. www.ngprague.cz the title. Of these, five made The European Commission Velká Pardubická – However, if you prefer horse ra- it to the second round. This will shoot a commercial cing, go to Pardubice on 9 October 2011. The town will year’s theme was entitled about Bystřicko, the region host the 121st edition of Europe’s oldest and toughest hor- “Water” – and the candi- will receive CZK 400,000 AN ORIGINAL SOUVENIR FROM TŘEBÍČ se race. The horses must overcome 31 obstacles, with the dates’ were thus based on from the Czech Ministry most famous being the Taxis Fence – one of the most diffi- natural water sources. for Regional Development Since June 2010, visitors to the Rear Synagogue cult jumps in the world. www.pardubice-racecourse.cz The European Destina- for marketing activities of in Třebíč have been able to buy an original souve- tion of Excellence project its choosing, and it will be Jazz Comes to Town – Jazz lovers are in for a musical is announced annually by given space on the www. nir – a wooden ‘dreidel’, a toy that children play treat – from 10 to 15 October, Hradec Králové will host the 17th the European Commission edenineurope.eu website. with, especially during Hanukkah. annual international jazz festival. www.jazzgoestotown.com TOURFILM and TOURREGIONFILM – Travelers with an interest in film can satisfy their desires at the 44th international and 18th national tourism film festivals that will be held on 5 and 6 October 2011 in Karlovy Vary. www.tourfilm.com Orienteering World Cup – If running around the woods with a map in your hand is your passion, you should not miss out on two Orienteering World Cup races that will be held at the Vestec sports area on the outskirts of Liberec on 23 and 25 September 2011. Here, in later public races, you will even be able to try orienteering yourself. www.owc-liberec2011.cz NATO Days in Ostrava – For travelers with an interest in the military, we recommended visiting NATO Days in Ostrava on 17 and 18 September 2011. This Central Europe’s largest air-military-security show will present heavy military, police and rescue machinery, demonstrations of special forces training and an air show. www.jagello.org CIAF – The Czech International Air Fest – You can visit the Czech Republic’s largest show of top-class fighter planes in Hradec Králové on 3 and 4 September 2011. www.airshow.cz The Olomouc International Organ Festival – The Inter- national Organ Festival is held every year at St. Moritz Church in Olomouc. In 2011, it will take place from 5 to 19 September. www.mfo.cz Medieval festivities in Třebíč – A UNESCO celebration – On 19 and 20 August 2011, the town of Třebíč will celebrate the eighth anniversary of the inscription of the town’s sights – the Jewish Quarter, the Jewish cemetery and St. Procopius’ Basili- ca – into UNESCO’s List of World Heritage Sites. It would be a shame to miss out on this rich cultural program and spectacular fireworks display. www.mkstrebic.cz Karlovy Vary International Film Festival – Every Year, Central and Eastern Europe’s most significant A-category inter- national film festival attracts both stars of the silver screen and tens of thousands of enthusiastic fans to Karlovy Vary. In 2011, it will be held from 1 to 10 July. www.kviff.com United Islands – United Islands, Prague’s International Music Festival, will be held as usual on the islands in the Vltava River and the adjacent waterfront in the historic centre of Prague from 23 to 25 June 2011. www.unitedislands.cz Janáček’s May International Music Festival – From 23 May to 12 June 2011, the 36th classical music festival will be held in Ostrava and other cities in northern Moravia, welcoming all classical music lovers. It will also include a traditional jazz weekend. www.janackuvmaj.cz Mahler Jihlava 2011 – In 2011, we will commemorate the 100th anniversary of the death of Gustav Mahler. From 18 May to 7 July, Jihlava will host its 10th annual international music festival dedicated to this famous personality who was born in the nearby village of Kaliště in 1860. www.gustavmahler.eu Prague Spring 2011 – Every year, the oldest Czech music festival brings 50 concerts featuring more than a thousand ar- tists whose performances are attended by some forty thousand visitors, which makes this festival one of the Czech Republic’s most significant cultural events. The 66th year of the festival will take place from 12 May to 4 June. www.festival.cz Hervis Half Marathon Prague – Do you like running to the sound of music? Then come to Prague in April for a sporting event that starts right in the city centre. It includes, among other things, the Marathon Music Festival – bands accompany the participants in the race along its entire route. www.praguemarathon.com November 2010 www.ttg.cz TRAVEL TRADE GAZETTE 4 NEWS Prague WHAT YOU WILL AND WON’T SEE AT OLD TOWN SQUARE Continued from p. 1 The House at the Stone The construction of the Bell is one Prague’s most Church of our Lady in front precious medieval houses. of Týn, which is sometimes It was apparently built as a also called the Church of the royal palace and it is pos- Virgin Mary in front of Týn, sible that its construction most likely began in 1360. was supervised by Queen Its choir and side aisles were Elisabeth of Bohemia her- finished 20 years later. The self. A prominent feature of west front was built at the the house – the stone bell beginning of the 15th century – is probably a reminder of and the roof timbers were an historic event of 1310. laid as late as 1457. The On this occasion, Elisabeth west gable was completed in of Bohemia’s chaplain rang 1463. The construction of the bell to signal that John the north tower took another of Luxemburg and his army three years and the south was returning to Elisabeth tower was built between and nonviolently “overrun” 1506 and 1511. Old Town. A unique set of altar- Kinsky Palace, which is pieces by the prominent located next to the House Czech baroque painter at the Stone Bell, was built Karel Škréta has been between 1755 and 1765 on preserved in its original the site of three houses with location in the church. early medieval foundations. However, if you are going The premises consist of the to visit the church between main building by the square, 20 November 2010 and 10 a left wing, a lateral wing, a April 2011, you won’t find building by Týnská Street the paintings there. During and side wings. A fountain this time, they will be on with rectangular tank has display in Prague Castle’s also been preserved. The Riding Hall at an exhibi- Palace has been adminis- tion entitled “Karel Škréta tered by the National Gal- pedestal were four fighting (1610 – 1674): Time and lery since 1949. angels facing four sides. The Work”. The Marian Column – the middle pillar contained a What you will find in second oldest in Europe – statue of the Virgin Mary the church is the tomb of was built in the middle of Immaculate. However, you the famous stargazer and the square to commemo- won’t find the column on astronomer Tycho de Brahe, rate the end of the Thirty Old Town Square anymore. who spent the last two years Years’ War. This unique, On 3 November 1918, it of his life in Prague, as well early baroque monument was pulled down by a furi- as the tomb of a Jewish boy, was decorated with statues ous crowd because it was Simon Abeles. by Jan Jiří Bendl. On the mistakenly considered to be a symbol of Habsburg Simon Abeles was born in 1682 and died on 21 subjugation. Large pieces of the column are now February 1694. According to the official Catholic placed in the lapidary of version, he converted to Catholicism and in 1693 the National Museum. joined the Jesuits. For safety’s sake, Simon was You also won’t find another important monu- sent to the house of a baptized Jew, František Kavka. ment there anymore– the Allegedly, his father Lazar dragged him away from Krocín fountain, an excel- there and forced him to go to the Jewish town, lent renaissance stonemason and sculpture piece. For where Simon was murdered on 21 February 1964. A mysterious reasons, the secret, quick and very suspicious funeral followed. city council wanted to get rid of it and because it was Based on an anonymous denunciation, Simon’s defended by the people, the father was arrested together with his relative, Löbl fountain was quickly and Kurtzhandl. They were both charged with murder, secretly taken away one night in 1862. although they denied their guilt. Lazar hanged The massive baroque himself in prison in fear of torture and Kurtzhandl Krenn House is also no was baptized before he was executed on a breaking longer on the square (it was torn down in 1902), wheel. Simon’s body was exhumed and a special nor is the baroque Desfour committee was established to give him second more House, which was adjacent proper funeral. According to legend, his body did to Krenn House. Where the two houses once adjoined, not decompose and his blood was still oozing out Pařížská Street now leads from his wounds. The body was originally displayed into the square. Desfour in the Old Town Hall Chapel and on 31 March, it was House was torn down in 1896. transferred in a ceremonial procession attended by Nevertheless, do not high church dignitaries to the Chapel of St. John forget to visit St. Nicholas Church, which was built the Baptist in the Church of our Lady in front of Týn, by Kilián Ignác Dientzeh- where it was later buried. This story about Simon nhofer. Today you can is briefly scribed in Latin on a red marble slab on enjoy the view of its wide baroque façade and dome his tomb. However, there are many inconsistencies right from the centre of the in Lazar Abeles’ and Löbl Kurtzhandl’s trials, which square. Previously, it was raises reasonable suspicion about the tragedy and overshadowed by Krenn House. whether both men were victims of judicial murder. Naďa Rybárová TRAVEL TRADE GAZETTE www.ttg.cz November 2010 NEWS 5 Prague Prague has the fourth EMIRATES FLIES TO PRAGUE Since 1 July 2010, Prague 16:20 and arrives in Dubai Dvořák, the new route will airport has had a new large at 00:10 the following bring an additional 140 000 best public transportation carrier for long-distance morning. EK 139 leaves passengers to the Prague flights – Emirates Airlines. Dubai at 10:30 and ar- Airport every year. The daily connection with rives in Prague at 14:50. The direct flight also system in Europe Dubai is price-competitive The route is serviced by allows for the transport with flights from Munich, a 278-seat Airbus A330- of cargo. Prior to its in- Public transportation in Czech capital was graded as tickets are relatively cheap. Germany, while also improv- 200 aircraft with both troduction, Emirates Sky- Prague is among the best “good”. The highest “very However, the Czech capi- ing Prague’s connection to Economy and Business Cargo serviced Prague by in Europe. According to good” rating was awarded to tal lags behind some of its Asia and Australia. Class. transporting goods by road an evaluation by the In- Munich, Germany. Helsinki competitors with respect to Flight EK 140 departs According to Prague from Prague to Vienna, ternational Automobile ended in second place and the amount time that the from Prague everyday at Airport Director Miroslav . Federation (FIA), Prague Vienna third. By contrast, residents need to spend in occupies fourth place. The Zagreb, Croatia was the public transport, including international comparison only city with “very bad” the number of required shows that even though transportation. The bottom transfers. In this category, BEST PRICE GUARANTEE AT RUZYNĚ tickets are cheap, Prague of the ladder also contained Prague vas evaluated as “ac- is somewhat less success- such cities as Lubljana, ceptable”; the same applies AIRPORT ful with respect to the Slovenia and Budapest, to information about the Some shops at Ruzyně Air- the Czech Republic and the Internet, on sale or in time spent by passengers Hungary. Prague beat its urban transport system and port use Best Price Guaran- the sellers promise to pay a promotional campaign. To in public transportation. competitors largely due to urban transport accessibility tee labels to attract travelers the price difference if a date, the Best Price Guaran- FIA tested a total of 23 its pricing policy, which is that includes for example to purchase selected goods. customer finds the same tee project has been joined European cities and urban considered “very good” by accessibility on a bike or Goods with this label sold goods priced cheaper else- by ten companies operating public transportation in the the Commissioners since on foot. at the airport are being where. However, the goods shops at the airport. sold at the lowest price in may not be purchased on BASED ON PASSENGER TRAFFIC, RUZYNĚ IS THE 26TH LARGEST AIRPORT IN THE EUROPEAN UNION According to Eurostat, the in Hamburg, Germany. Eurostat recorded a slump European Statistical Office, The busiest airports were in passenger numbers in Prague’s Ruzyně Airport is London Heathrow (nearly 2009. The largest decrease the 26th largest in the EU – 66 million passengers), took place in Dublin, Ire- as measured by the number Charles De Gaulle in Paris land – 12.4 percent, while of passengers. In 2009, the (57.7 million) and the air- at Ruzyně the number of Airport accommodated 11.6 port in Frankfurt, Germany passengers declined by 7.8 million passengers, i.e. only (50.6 million). For all of percent. slightly less than the airport the thirty busiest airports, Enjoy the innovative space of TOP HOTEL Praha and the ALBION HOTEL during your events! Discover new ways to present Presidency, international joint-stock company TOP parking space and a unique your products. Consider financial and logistic forums, HOTELS GROUP, features Japanese garden - an ideal displaying your vehicles or TV broadcasting such as one of the largest congress place for hosting summer technology in traditional Miss Deaf World and Miss centers in the Czech Repub- functions with barbecue. indoor conference premises Princess of the World, and lic, with a total capacity of Whatever you need, the TOP or unconventional outdoor corporate events of various 5000 seats in 5 conference HOTEL Praha has the right areas – or both! On 9 hec- companies. Also catering halls and 16 lounges. Guests space to make any business tares, TOP HOTEL Praha at the hotel is well known, will find there everything meeting or event a success. It offers ideal conditions for even abroad. It has built up under one roof, whether offers complete professional making your event spe- a sound reputation at places they travel for business or conference service. It will ar- Prague, is a unique place conference facilities for 600 cial. The congress centre such as the Czech embassies leisure: accommodation in range all; - transfer, catering, where to enjoy a pleasant delegates, two restaurants and of TOP HOTEL Praha has in Berlin and Vienna. The 810 four-star rooms, confer- technical equipment, flower stay or hold conferences. It a lobby bar, a summer terrace become a popular venue for excellent hotel cuisine has ence facilities, 5 restaurants, arrangements, including is located only a few minutes or a beauty studio. many important congresses been awarded many times, in bars and summer terraces, accompanying programme drive from the historical cen- TOP HOTELS GROUP as well as social events – the most prestigious culinary a wellness centre, as well for participants and their tre of Prague and the hotel has won many awards. Since for instance, international contests worldwide. as Thai massage, a swim- spouses. was included in the catalogue 2002 it has been regularly medical congresses, official TOP HOTEL Praha, ming pool, tennis courts and ALBION HOTEL, another Best of Realty 2007. It offers awarded The Czech 100 Best events during the Czech EU owned and operated by the bowling lines, a casino, large four-star congress hotel in accommodation in 290 rooms, Companies. TOP SERVICE FOR YOUR CONFERENCES TOP HOTEL Praha! TRADITION • EXPERIENCE • PROFESSIONALISM TOP HOTEL Praha, Blazimska 1781 / 4, 149 00 Prague 4, Czech Republic Tel.: +420 267 284 387, fax: +420 272 765 854, e-mail: [email protected]. www.tophotel.cz November 2010 www.ttg.cz TRAVEL TRADE GAZETTE 6 NEWS History About the fairy Melusine, Prague’s genius loci and the Luxembourgs in Bohemia Jiří Kamen

A brief gallery of “Czech” Luxembourgs The story of the House of Luxembourg on the Czech throne is not unlike the composition of a dramatic work. It has a prologue, a climax, a catastrophe and an epilogue. he prologue to the At fourteen, he married famous Czechs. Reformer rium conceals the injury. that the Hussites in Prague of Constance, where Hus Luxembourgian eighteen-year-old Elisabeth Jan Hus was a stocky, The ruler was first depicted had revolted and thrown was burned at the stake for story in Bohemia from the Přemyslid dynasty portly man, yet according with this injury on a postage his councilors from the heresy. Sigismund’s reputa- was provided by (Elisabeth of Bohemia), to portraits we picture stamp by Oldřich Kulhánek windows of the New Town tion is considerably better King John him- a tanned, very passionate him as a lean lad. The in 1996. Hall. The King responded abroad. Aeneas Sylvius self, who is known and quick-tempered dark- true appearance of the King Wenceslas IV is with insane rage. For an describes him as a jolly toT have preferred diplomacy, eyed girl. founder of modern Czech described by chroniclers as entire month, he alternated fellow, stating, “Sigismund knightly tournaments and John knew how to spend poetry, Karel Hynek Mácha, a lazy thug, murderer and between mental depression was excellent in stature, his warfare to Bohemia’s affairs. money with style. However, who authored the lyrical womanizer, who enjoyed and melancholy moods. eyes were bright, his fore- At that time, it was said representation and new epic poem entitled “Máj” the company of female According to chronicler head spacious, his cheeks in Europe that no dispute territories come at a price. (May), is not known at all. barbers (these activities Vavřinec z Březové, he gently blushing, his chin could be won without God He bankrupted several Similarly to Master Jan Hus, gained him the sympathy “suffered a stroke, and was long and abundant, his and the King of Bohemia. European bankers. Already Pater Patriae (the Father of Marquis de Sade!). Ac- died suddenly with much great spirit desired much, According to anthropologist blind in both eyes (prob- of the Nation) was also cording to the chronicles, shouting while he roared but lacked stability, he took Emanuel Vlček, John was ably due to glaucoma), he improved by portraitists. his behavior was shameful like a lion...” pleasure in jokes and liked athletic and could cover was killed in the Battle of To describe the emperor’s even as a baby – he urinated The Luxembourgian drinking wine, he desired incredible distances on Crecy. Before the battle, nose, anthropologist Vlček on the baptismal font. epilogue on the Czech women, committed thou- horseback. The King was he entrusted the Lands of uses the terms big and As a king, he was notori- throne comes with Sigis- sands of counts of adultery; fond of his appearance and, the Czech Crown to his son meaty. Charles’ septum ous for his bouts of anger. mund, the Red Fox, one he was quick tempered yet when going to battle, he had Charles. To prevent losing was slashed and the result He allegedly had his cook of the least popular and easily reconciled; he was his hair styled by his hair- two kings in one day, Czech of this injury’s healing was roasted on a grill for not most neglected figures in not a good treasure keeper dressers who used a curling noblemen led Charles away an asymmetry of the olfac- cooking a capon properly. Czech history. His greatest and a generous giver, he iron. Petr Žitavský remarked from the battle. tory organ, a “boxer’s nose”. In late July 1419, he was at wrongdoing is considered promised more than he that, “His luck helped There is a problem when The emperor’s ceremonial Nový Hrad near Kunratice to be “luring” Master Jan delivered and often acted him more than anything.” it comes to portraits of portrait at St. Vitus trifo- when the news reached him Hus to the Church Council deceitfully.” TRAVEL TRADE GAZETTE www.ttg.cz November 2010 NEWS 7 History Melusine – A small memorial to the Luxembourgs In 1393, John of Arras completed an extensive writing about the tragic fate of the beautiful spirit Melusine, the mythical founder of the House of Luxembourg, which had been commissioned by the grandchildren of King John of Luxembourg and Elisabeth of Bohemia. It is a riveting tale about a cruel curse, betrayed love, magic spells, enchanted castles, crusades and a vain desire for simple human happiness. The legend was commissioned for a promotional purpose – the legend was intended to document that the Lusignan, the Valois and the Luxembourg dynasties shared a common supernatural origin, and therefore were meant to stand at the head of all Christianity. To this end, John of Arras compiled various European myths and legends in The Book of Melusine. Knight Raymondin meets ruler, but – he may never Lusignan castle. She gives one Saturday Raymondin lusine permanently takes leaving her estate, the word the fairy Melusine in a see her on Saturday. Ray- birth to ten sons with ex- takes a look to see what on her serpent form and ‘melusine’ started to be used forest. He is extremely sad mondin marries Melusine ceptional abilities. Four Melusine has been trying flees from Lusignan. Three for howling wind. Some because he has just acciden- and, thanks to her magic become powerful rulers to keep from him. His dis- days before their death, she use the word as a synonym tally killed his uncle while and wisdom, he succeeds in foreign lands. Her son covery is terrifying. Every reveals her true form to her for strong wind. So, when hunting boar. Melusine in acquiring large estates. Renaud assumes the royal Saturday, his wife turns into descendants. you hear melusine in the speaks gentle words to him Melusine miraculously scepter in Bohemia. a serpent from the waist Melusine seeped into chimney, you may as well and promises to help him builds several castles, with Melusine and Raymon- down. Once her secret is the vernacular – due to consider it a small memorial become a great and powerful the most famous being the din live happily until when exposed, a lamenting Me- her lamenting voice while to the Luxembourgs. Charles IV, the creator of Prague’s genius loci Charles was educated in Paris. When he returned to Bohemia, which at that time was still being ruled by his father John, he found Prague impoverished, as he vividly describes in his memoirs, “Prague Castle was completely abandoned, decrepit and destroyed. Since the time of Ottokar I, it had been totally demolished to the ground.” Prague before Charles and arch Charles Bridge, the Emperor Charles IV sup- Speaking over the Prague at the top of his new face of Prague Castle. If ported painting, sculpture Emperor’s coffin, Master reign, those are two differ- you take a walk to St. Vitus and literature, and was friends Vojtěch Raňkův of Režov ent cities. The Czech capital Cathedral in Hradčany, lift with the poet Petrarch. called Charles IV the “Fa- owes much of its genius loci you gaze to the gargoyles. He commissioned the ther of the Nation”. Al- to Charles. In the imagination of A.M. building of Karlštejn Castle, though this honorific title The emperor wanted to Ripellino, an Italian expert which housed the new crown was occasionally heard over turn Prague into the most on Czech culture, the Gothic jewels and important docu- the coffins of the then rul- beautiful city in Europe. gargoyles from Vitus blend ments. As far as Bohemia and ers, in the Czech Lands it His construction projects with grotesque unnerving fig- Moravia are concerned, we is arguably Charles who significantly affected the ures from Prague literature have to agree with French is truly worthy of bearing city’s appearance. In terms (for example, Golem) and art historian J. Le Goff, who it. While walking through of Prague’s architecture, his with figures from paintings wrote, “To our eyes, the Prague, following the foot- feats are well known: the by G. Arcimboldo, a member Middle Ages are a glorious steps of the Luxembourgs, New Town of Prague, the of the corps of Emperor collection of stones: cathe- you cannot but agree with Hunger Wall, the sixteen- Rudolph II’s artists. drals and castles.” Master Vojtěch.

A royal wedding at the end THE NATIONAL MUSEUM CELEB- The Royal Wedding exhi- couple upon their arrival bition (4 November 2010 in Prague. RATES THE ANNIVERSARY OF THE – 6 February 2011) marks The location provides the seven hundredth an- an authentic atmosphere WEDDING OF JOHN OF LUXEMBURG niversary of John of Lux- that evokes memories of embourg’s accession to the the “Marriage”, includ- AND ELIZABETH OF BOHEMIA Czech throne following his ing facades and interiors To mark the 700th anniversary of the wedding of King marriage to Czech Princess that are decorated with John of Luxembourg and Elizabeth of Bohemia that took Elisabeth of Bohemia (the original paintings and frag- place on 1 September 1310, the National Museum in wedding took place on 1 ments of original sculptures. September 1310 in Speyer, The exhibition is located collaboration with the Italian-Luxembourgian Friendship the coronation of the throughout the building, Society is holding an exhibition – at the Lapidarium – of married couple occurred from the basement to the sculptures and stone works from the last Přemyslid Dynasty on 7 February 1311 in second floor. In addition to and the first Luxembourg rulers on the Czech throne. The Prague). The exhibition presenting the young King exhibition will be open to the general public from 15 is being held at the Stone and his Queen and their September to 5 December 2010. From 5 December 2010 Bell House (No 605/I), families, the exhibition is to 6 February 2011, towards the end of the exhibition, originally a gothic palace dedicated to the contempo- only pre-booked groups will be able to gain entrance. with a corner residential rary context and importance tower, which is part of the of the city of Prague at the The exhibition is part of the Royal Marriage project. municipal royal residence turn of the 14th century as The National Museum – The Lapidarium that had been adapted well as in the first half of Výstaviště 422, Praha 7, Holešovice to house the young royal the 14th century. November 2010 www.ttg.cz TRAVEL TRADE GAZETTE 8 NEWS Hotels AFRICA IN EUROPE NH Hoteles opens two hotels In May 2010, Europe’s only Sa- fari Camp opened, including a in the Czech Republic habitat for antelopes and zebras. The Spanish hotel chain and Eastern Europe used to (of which 33% has been con- another hotel in Prague has two rooms with a bath- NH Hoteles, which oper- be responsible for Austria, ducted through e-learning). in 2013, this time near room, an outside terrace, a ates in 25 countries around , Hungary and An additional 2328 hours Wenceslas Square. In addi- telephone, a television and the world, has entered the Romania. The opening of of training were conducted tion, plans are also in place an Internet connection. In Czech market, opening the Czech hotels represents in the Czech Republic in for Hungary, with another addition, the camp offers a two new hotels – in Prague expansion into other coun- preparing for the hotels’ two hotels to be opened swimming pool, a Jacuzzi, a (a total investment of 1.9 tries. The two new hotels openings. The training in Budapest. “The Czech children’s playground, bike million Euros in the NH will bring 72 new jobs. Great programs that are offered Republic is an attractive rentals, a laundry room and Praha Radlická hotel that attention has been paid to by NH Hoteles include tourist destination. We a grocery store. Throughout features 134 rooms, three employee programs and rig- development programs for see it as a market with a your stay, you can visit the junior suites and a meeting orous training. By 2009, the future sales managers, hotel promising future that with zoo free of charge and you room) and Olomouc (the staff of the new hotels had managers and operations certainty provide opportu- will get a discount on the Olomouc NH Congress ho- already received a total of managers. nity for further expansion,” evening safari. tel offers 137 rooms, three 7459 training hours within Plans for further expan- says Manuel Melenchon, NH However, you can also suites and nine meeting the NH University internal sion on the Czech market Hoteles Director for Central watch zebras and antelopes rooms). The Vienna-based program at chain hotels in have already been made. and Eastern Europe. The Safari Camp, which is right from your bungalow, headquarters for Central Central and Eastern Europe The chain plans to open part of the Dvůr Králové tent or caravan, even at ZOO, features 20 tent sites, night. In short, you are go- 36 caravan sites and five ing to feel like you are on THE LARGEST The Matylda and the Klotylda bungalows. Each bungalow an African holiday. on the Vltava river in the centre AND THE SMALLEST of Prague The world’s most luxurious The TOP Hotel in Prague hotel is in Prague is so big that it could ac- commodate the inhabitants According to a vote by visitors to the Trip- of a small Czech town (for example, Dašice near Pardu- Advisor website, Prague boasts the most bice) all at once: there are luxurious hotel in the world, the “U Zlaté 810 rooms that can handle studně” Hotel (At the Golden Well). 2,500 guests. The largest non-Prague based hotel is It also won first place as place and the Aria Hotel located in Liberec and is the hotel having the best in seventh. called Babylon. It can ac- services. The world’s top Arcadia Residence fin- commodate more than 1,000 Right in the historical cen- as well as double rooms ten luxury hotels included ished third in the cat- at the same time. However, tre of Prague, not far from ranging from modest-sized two other hotels in Prague, egory of services and it also if you prefer quality accom- the National Theatre, you staterooms to spacious the Alchymist Residence notched first place as the modation without crowds can find accommodation in luxury rooms with private Nosticova Hotel in third world’s best-value hotel. of people, consider the the three-star botel Matylda, terraces. There is, of course, Red Lion Hotel in Prague, which is moored along the 24-hour reception, parking which has only 6 rooms and banks of the Vltava River. spaces right in front of the The first five-star hotel in Zlín a maximum capacity of 12 Accommodation is available botel and Wi-Fi Internet. guests. Also very impressive in Matylda’s lower deck as The Matylda is anchored The five-star Baltaci Hotel Atrium opened is the Clementin Old Town well as on the newly opened on the Masaryk Embank- hotel, which is located in Klotylda. There are seven ment on the right bank of on Friday, 14 May 2010 in Zlín to become the narrowest surviving double staterooms in the the Vltava River, between building in Prague at only lower deck of Matylda; the Manes Gallery and the the city’s first hotel of this category. 3.28 meters wide. Klotylda offers single rooms Dancing House. The hotel is located in a The hotel offers accom- renovated building near modation in twenty-one the centre of Zlín that luxurious rooms and seven HOTEL JOSEPH 1699 IN TŘEBÍČ – In the summer of 2010, the new family hotel Joseph 1699 opened in used to house the Rybářská suites including a presiden- the middle of Třebíč’s quiet Jewish quarter. The hotel is located only a few meters from the Front and Rear bašta restaurant. The hotel tial and a wedding suite and Synagogues and the town centre is only a few minutes away. There are 42 beds in 15 rooms, including one is now undergoing trial it features two restaurants handicap-accessible room. All rooms are equipped with individual heating controls, Internet access, an LCD operation with the official and a small piano bar, a opening ceremony being wellness centre and confer- television, telephone, minibar and a safe-deposit box. In 2007, the building in which the hotel is located scheduled for September ence facilities. was recognized as a cultural heritage site and as the hotel’s name suggests, its history dates back to 1699. of this year. TRAVEL TRADE GAZETTE www.ttg.cz November 2010 HOTELS 9 Boutique & Design Hotels in Prague Are there boutique and designer hotels in Prague? Most definitely! All of you must have already heard about Prague’s charm, its narrow cobble-stone streets, magnificent palaces and gardens, as well as smaller buildings built in almost every architectural style imaginable. Prague’s boutique hotels, situated mainly in historic buildings with their own unique atmosphere, will not allow you to escape from the city’s famous magical aura, even at night. Here we are offering you a selection of these spectacular hotels, all of which breathe distant history. You may very well believe that each of them has something that you won’t be able to find anywhere else. HOTEL CLEMENT**** HOTEL LEONARDO is one of Prague’s most beautiful new hotels of the first class – charming Elegant boutique hotel, located in the very and modern character in all of its own. All rooms are individually designed heart of Prague, just a few steps from the with wonderful composition of colors, stylish furnishing and finest fabrics Charles Bridge. Hotel has a unique location creating a romantic and chic ambience throughout. The hotel is located where the city’s cultural, historical and busi- in the historical heart of Prague and lies just a few steps away from the ness centres meet and where everything can be Vltava river and within walking distance of all metropolitan tourist sites. reached on foot. and large bathrooms with booked for business meet- bathtub or shower. On the ings, trainings or confer- ground floor of the hotel ences for up to 60 people. is located comfortable Car-parking is secured conference room, it can be in hotel’s premises.

The hotel offers 76 luxuri- ous rooms on 8 floors and 1 room is specially desi- gned for the disabled. All Klimentska 30, 110 00 Prague 1 rooms are air-conditioned Czech Republic and equipped with direct Tel.: +420 222 314 350, Fax: +420 222 312 708 phone line, satellite LCD E-mail: [email protected] TV, free Wi-Fi internet ac- [email protected] cess, safe, minibar, coffee www.hotelclement.cz and tea making facilities Why Hotel Leonardo Praha? • 4 star stylish hotel full of classical elegance • 82 spacious rooms with IRIS CONGRESS HOTEL original Art Nouveau furniture IRIS CONGRESS HOTEL is a new 4-star hotel, designed and built • Luxury River View Suites into a unique multi-purpose sports complex and football stadium with spectacular view of on the edge of the city centre of Prague. We offer accommodation Prague Castle • Romanesque cellar with in 150 air-conditioned and comfortably-furnished rooms, all with rich buffet breakfast satellite TV and internet connection. • Cosy, open-air seating on a courtyard with Art The hotel also has a contemporary international restaurant Deco fountain with a lovely summer terrace, and conference facilities with a • Intimate atmosphere with personal approach to our capacity of 250 seats, including complete event management clients services. • Complimentary internet

Vladivostocká 1856/16 Prague 10 Czech Republic Tel.: +420 226 219 510 Fax: +420 226 219 548 E-mail: [email protected] Karolíny Světlé 27 www.hoteliris.cz 110 00 Prague 1, Czech Republic Tel.: +420 239 009 239, Fax: +420 239 009 236 E-mail: [email protected] www.hotelleonardo.cz HOTEL AMARILIS

HOTEL AMARILIS is a new stylish hotel located right in the centre of Prague. The hotel features 61 nice and spacious guestrooms, wellness centre with Jacuzzi, steam sauna, infra sauna, exclusive beauty parlour with GERnetic cosmetic and massages, convenient conference rooms & facilities with capacity up to 120 persons.

The hotel’s restaurant Energia prides itself on a mixture of International and Czech cuisine.

HOTEL AMARILIS****, Štěpánská 18, Prague 1, Czech Republic Tel.: +420 222 748 111-2 Fax: +420 222 748 113, e-mail: [email protected], www.hotelamarilis.cz November 2010 www.ttg.cz TRAVEL TRADE GAZETTE 10 NEWS MICE CONGRESS TOURISM IN According to statistics from the ICCA (International Congress Association), Prague placed 15th among the world’s capitals with resp national congresses. We talked with Mrs. Lenka Žlebková, Managing Director of the Prague Convention Bureau since 1 September 20 86 international congres- The main promoter is the we’ll manage to unify the has a wide selection of cul- ? ses were held in Prague Prague Convention Bureau, promotion of Prague within tural activities and sporting last year. This puts Prague in a non-profit organization. these various organizations events to choose from and 15th place on the world lad- It brings together providers in the near future. contains excellent tourist der, which means 7 positions of hotel and conference Why should congress infrastructure. The quality dropp since 2006. Has the services, agencies, catering ? organizers choose Pra- of offered services is high; financial crisis influenced companies, venues, etc. It gue? all the major international the number of congresses is an association of private Prague has a lot of advan- hotel chains are located in held in Prague? entities. It currently has tages; for example, its unique Prague. Actually, there are Large congresses are planned approximate seventy as- location. Prague is in the more hotels in Prague than up to five years in advance sociated companies. It is a middle of Europe and has in Vienna and they are of and there was no crisis then. rather unique model – in excellent traffic accessibility. equal quality. There are Apparently, Prague did not other countries, similar It has a direct connection to also good DMCs and PCOs, promote itself hard enough organizations are usually all European capitals and is which have already proven and there was no system in established by the city. In within 3 hours of flying dis- several times to be able to place that supported con- our case, Prague participates tance to any of them. There arrange seamless conference gress tourism development only as a partner. Another are also a lot of flights from and related services. Another in Prague. It is a shame promoter of Prague as a overseas – both non-stop and important aspect is “value because the vast majority congress destination is with only one change. Prague for money”, which is rea- of congress tourism in the the Czech Tourist Author- has a modern, well-equipped sonable not only in Prague, Czech Republic, almost ity – CzechTourism. At airport from where you can but throughout the whole 86 %, heads to Prague. In the the beginning of 2010, its comfortably get to the city Czech Republic. The hotel early 90s, Prague was selling Department of Congress centre within a half an hour. prices may even be too low itself well. But now, almost Tourism started an inde- The city also boasts an ex- and harm the destination a everyone who has wanted to pendent unit of the Czech tensive public transportation bit. For congress tourism, see Prague has already been Convention Bureau. This network. Moreover, Prague they are sometimes even here, so now we need to unit brings together regional is compact and it is not suspiciously low. re-attract tourists and offer agencies and includes the large, which makes getting There are more hotels in something new for them. Prague Convention Bureau. around the Prague centre ? Prague than in Vienna; Who promotes Prague And of course, the city of easier. Prague is a city with the two cities are similar ? with respect to congress Prague organizes its own a wonderful atmosphere, in terms of their location, tourism? activities. We hope that located on the UNESCO list, places of interest and cui- THE OLDEST TOURISM FILM FESTIVAL IN THE WORLD TOURFILM IS BACK FOR 43RD TIME and its underwater world at the main exhibition while their film Escape to Mauritius is celebrating a great success all around the world (more about their project can be found at www.escapetonature.eu). The programme also featured presentations by travellers who introduced Greenland, Himalayas, South America, the first Czech crossing of Baikal lake in Siberia (Bergans n October filmmakers, It was clear that broad- Baikal 2010), a journey to producers and commis- casters invest more into their the North Pole, Svalbard sioning editors from programming as their audi- islands...that is destinations I 135 countries flocked ences worldwide grow. And that a regular tourist would to Karlovy Vary (Czech TV travelling is becoming not usually visit. Republic) to showcase films an irreplaceable program- Fast growing category of in various competition cat- ming phenomenon. One-off tourism websites is in high egories including national documentaries are being demand. TOURFILM fes- tourists boards, regions, replaced by long running tival follows and showcases and municipalities; com- series whose main talents the latest developments in mercial tourism subjects are becoming TV stars in this category from all around (travel agents, air, train their own right. And thanks the world. The next i.e. 44th year of the TOURFILM and sea carriers, hotels and to globalization of the TV TOURFILM festival is chains, tourists attractions industry it is not a problem traditionally accompanied festival will yet again take place in Karlovy and monuments). Films for a BBC programme to be also by the national film from developing countries seen by viewers in 80 odd festival TOUR REGION Vary on 5th -6th October 2011. You can take were particularly interest- countries. FILM and international part in the competition for free or just come ing as tourist services can The festival also had map competition TOUR- now be found practically a rich accompaying pro- MAP that presents tourist and visit the festival in the Czech Republic. everywhere. The television gramme. Travellers Libor maps and atlas books, e- category offered somewhat Špaček and Petra Doležalová maps, tourist guides and different types of pro- presented their large-scale travelogues from all around WWW.TOURFILM.COM grammes. photo prints of Mauritius the world. TRAVEL TRADE GAZETTE www.ttg.cz November 2010 NEWS 11

TTG AWARDS 2010 On Friday, Feb. 5, 2010, the best companies PRAGUE in the Czech travel industry have received their pect to the number of visitors attending inter- annual TTG Travel Awards. The ceremony took 10, about whether this position is satisfactory. place in Lapidárium at the Prague’s Exhibition grounds within the Holiday World fair. Experts sine. Nevertheless, Vienna And how do you see has been at the top of the ? the future of congress in the travel trade voted in the contest orga- international rankings as tourism in Prague? nized by the TTG Czech newspaper, and in 17 far as congress tourism is I am quite optimistic. I categories nominated themselves those they concerned. What is it that hope that an incentive pro- Vienna has and Prague gram for attracting large consider the best. has not? congresses into Prague The system support. The will be implemented and Vienna Convention Bureau followed. This program RESULTS OF TTG TRAVEL AWARDS 2010 does not bring together pri- would ensure that be- Best travel agency in the Czech Republic Best incoming agency vate members. It was estab- ginning 1.1.2011, the Čedok – ESO travel – EXIM tours Čedok – Pragia lished by the city and 20% agencies would receive – EuroAgentur Hotels & Travel of all its financial resources a contribution of CZK Best touroperator for Europe come from the city’s budget. 125,000 (over EUR 5,000) FIRO-tour – Čedok – Fischer Best incentive agency in the Czech Republic The organization receives for bidding – the average Best touroperator for America Guarant International – Čedok – ESO travel most of its funds, roughly cost for bidding is twice ESO travel – America Tours – EXIM tours Tourist region, area or town in the Czech Republic 50%, from VAT. We, as as high – and also a con- Best touroperator for Asia where you have received the warmest welcome the PCB, generated almost tribution of EUR 10 for ESO travel – Siam Travel Int. – China Tours South Moravia – Prague – Český Krumlov CZK 400 million (EUR 16 each congress participant. Best travel insurance company million) in VAT for the The “congress card” will Best touroperator for Africa and the Middle East Evropská Cestovní Pojišťovna – Allianz pojišťovna state. However, we receive probably not be approved Adventura – Time Travel – ESO travel only CZK 2 million (EUR yet. This card would allow Best bus company – Uniqa pojišťovna 81.6 thousand) out of the congress participants to Student Agency – Asiana – Eurolines – Touring Bohemia Best travel agency in domestic tourism total amount through our use the public transporta- Best airline Atis – Čedok – Pressburg membership in the Czech tion system for free during ČSA – Travel Service – Emirates Most favoured destination in 2009 Convention Bureau. The their congress duration Greece – Turkey – Thailand Vienna Convention Bureau and it would also provide Best hotel in the Czech Republic has an annual budget of EUR them with discounts on Hilton Prague – Mandarin Oriental, Prague Best car rental company in the Czech Republic 2.4 million, while our budget museum entrance fees, – InterContinental Praha Hertz – Sixt – Avis is 0.4 million at most. The etc. Hopefully, it will be Best foreign tourist board working in the Czech Republic Best IATA agency in the Czech Republic difference is then reflected approved soon. Österreich Werbung Asiana – Student Agency in the result. Naďa Rybárová – Atout France – Chorvatské turistické sdružení – Condor Air Travel Service

Medieval Hotel Dětenice – In December 2009, a new medieval hotel was opened in MOTIV Prague Will Take Care of You the village of Dětenice. It is the only hotel in the Czech Republic that is listed as one of the Are you planning a conference or incentive event in the world’s unique hotels. The hotel offers authentic Czech Republic? Entrust yourself to MOTIV Prague. period style accommodation. Here you will find We asked its managing director, Mr. Petr Šimek, about an outhouse instead of a porcelain toilet and a what this company has to offer. wash basin instead of a luxurious shower. The on a historic steam engine ference or incentive event Clients can also learn Medieval Hotel Dětenice offers 42 rooms that train. program. about Prague’s historic Konopiště Castle, We are continuously centre, and during the City can accommodate more than 100 guests. The Křivoklát Castle and Nižbor trying to expand our se- Rallies, they can divide hotel also has a suite adapted for wheelchairs. glassworks are typical re- lection of activities. Very into teams and look for gional destinations in popular choices are off-road historic characters and A night in this period hotel promises an unusual located near Prague. activities, such as a tank carry out their tasks. experience and what is more, you might also The demand for PragPrague e We always try to show driving, paintball games, Czech Cooking Lessons meet ghosts. ? is traditionally high the best that any specific squad biking and Segway are another very popular among foreign tourists. region has to offer, but we riding. Another option activity. Here, clients learn However, what do you also like to highlight some that is no problem is for to cook typical Czech PowerFan arrives in the Czech Republic prefer offer in other Czech of the particularities that us to organize a hockey dishes. – At the Czech Republic’s largest rope course regions? are normally hidden from tournament in one of the To sum up, our clients – Tarzania in the Beskydy Mountains – you can As the question suggests, the ordinary tourist. best arenas complete with demand maximum creativ- 99% of our clients want Your company has been all hockey equipment. ity; unfortunately, they try ‘jumping into the void’. Just climb onto a Prague to be their primary ? in business for many Art lovers might enjoy sometimes have a very platform that is anchored in the crown of a mas- destination. So we try to years and it is clear that a visit to the gallery of a limited budget. It always offer at least half-day or you need to constantly recognized artist, Tony brings us satisfaction sive 13-metre spruce tree, stand with your toes full-day “optional tours” come up with new activities Mrnka, where they can when an event is a success over the edge, spread your arms and take a step around the Czech Re- for your clients. Which of not only see his works, but despite limited financial forward. As a reward for overcoming your instinct public. The most popular your services is currently also get to create their own resources. is always Český Krumlov, the most popular with your fruit bowl. for self-preservation, you will experience a few which possesses the incred- customers? seconds of near free-fall with a soft landing at ible charm of a medieval MOTIV Prague has suc- town surrounded by beau- cessfully been operating the end. There is a rope that tightly connects tiful nature. Unfortunately as a professional DMC you to a safety mechanism and your fall’s speed however, this beautiful, for the past 14 years. Ever TM is decreased by the drag generated by a fan that UNESCO-protected town since its establishment, the P ETR ŠIMEK is quite far from Prague. company has always relied M ANAGING DIRECTOR is attached by a rope to your body. While jumps We offer helicopter trans- on flexibility, creativity and fers for smaller groups, 100% care of its customers. Tel.: +420 221 590 813 are only made from thirteen meters in the Czech Fax: +420 222 518 084 Šafaříkova 635/24 Republic, there are facilities abroad where you during which clients can Our slogan is “Nothing is Mobile: +420 602 315 832 120 00 Praha 2 see the magical landscape impossible.” E-mail: [email protected], [email protected] Czech Republic can jump from twenty and thirty meters. Just of Central and Southern Today, it is very popu- Skype: petr.simek.motiv.prague.dmc www.motivprague.com Bohemia from above. Cli- lar to incorporate a team remember: you must weigh at least 30 but not MEMBER OF more than 120 kilos. ents can also take a ride building event into a con- Taste the Czech Republic!

Often these will be simple, but nevertheless delicious, dishes, as the aim of the entire Czech Specials project is to return to the roots of Czech cuisine, and conjure up excellent food from a handful of top- quality ingredients – food which will transform Czech and foreign guests into keen gastrotourists. „I believe that thanks to this project, not only will we manage to liven up a number of our grandmothers‘ The Taste Czech Republic is joint recipes from 16 regions of the Czech exquisite recipes, but other clients, project of the CzechTourism agency, Republic. either local or foreign, will be tempted the Association of Hotels and to visit Czech restaurants and pubs, Restaurants and the Association Should you not have time or and we will prepare unforgettable of Chefs and Confectioners. inclination to try these recipes in culinary experiences for them,“ says The web page of the project your own kitchen at home, look Director of the CzechTourism agency www.czechspecials.com is full of for restaurants and pubs sporting Rostislav Vondruška. czech tasty recipes and a catalogue the ‘Czech Specials’ logo. This has been issued containing the certifi cation guarantees you’ll always best of the specialities of individual fi nd national and regional specialities regions in the Czech Republic. We on the menu. Master chefs have would like to extend an invitation to chosen the Czech national speciality you to join us on a journey through svíčkova (sirloin beef in a thick the Czech and Moravian gastronomic carrot, parsley root cream sauce) landscape, guided by selected as a symbol of Czech cuisine, but traditional recipes from touristic on your travels around the a Czech regions of the Czech Republic. Republic you will discover many other tasty dishes specifi c to the We would like to extend an region. In the certifi cated restaurants invitation to you to join us on you’ll fi nd not only regional a journey through the Czech and delicacies, but oftentimes the chef‘s Moravian gastronomic landscape, surprise as well, in the pleasant guided by selected traditional atmosphere of such restaurants.

013235_Czech_specials_A4.indd 2 21.9.2010 13:01:09 TRAVEL TRADE GAZETTE ww November 2010 DESTINATION – CZECH REPUBLIC 13 PILSEN European Pilsen – city of beer and culture Capital of Culture 2015 West Bohemian capital Pilsen is known worldwide for its unique beer Pilsner Urquell. Pilsen invests into culture Thousands of tourists come there every year to explore the traditional ways of making this world famous beer as well to learn more about the city’s history and enjoy cultural and sports West Bohemian capital Pilsen which managed to get through to the final round of the European Capital of Culture 2015 events. From international airport Prague – Ruzyně it takes mere 45 minutes to reach Pilsen. competition, is working on major investment projects. the images from Pilsen’s sner Urquell brewery or on average. In the evening Some of these will soon change the face and cultural life coat-of-arms. Brewing Museum but also you can get cosy in of the of the city. Key projects include a new building for J. K. Tourists also seek the take your children to the local pubs with a pint of Tyl theatre which should be completed by 2014. In close municipal orchard circuit, biggest Czech science cen- real Pilsner beer or check vicinity of an orchard circuit a new building of the West created in mid-19th cen- tre Technmania Pilsen, out one of the cultural tury in place of demolished Puppet Museum or the events. Festivals and open- Bohemian Gallery should be constructed, to display a fortifications. It has many ever so popular Zoological air events, theatres, con- unique collection of Czech Cubist art and other marvels interesting features such and Botanical Gardens of certs and events for young from its collections. A renovation of former Světovar statues of two Pilsen-born Pilsen. and elderly alike, all form brewery is planned so that the area can be used a centre characters – world famous There are so many at- the cultural city of Pilsen for alternative arts and also seat the new Museum of Art puppets Spejbl and Hur- tractions in Pilsen and that lives for its culture and Design. Revitalization of Štrunc‘s park will create new vínek, the biggest large-scale nearby that it is definitely and arts. leisure areas located close to the historical city centre. image Teatrum Mundi or worth to stay in one its One of the first already complete projects are the Puppet a natural lake in Mlýnská great hotels and take day The historical core of the strouha. trips from there – Prague, Museum or leisure zone in Mlýnská strouha with a small city is a great example of In the city of beer you Carlsbad or Šumava moun- lake, along which an attractive footpath runs from the city well preserved Gothic urban can naturally visit the Pil- tains are only 80 km away www.plzen.eu centre to Pilsner Urquell brewery. The Republic Square planning. The spacious main also changed its look, there are now three modern water square is dominated by the fountains with golden waterspouts that represent the church of St. Bartholomew motifs from Pilsen city coat-of-arms. with the tallest church tower in the Czech Republic, www.plzen.eu; www.plzen2015.cz townhouses are dominated by the Renaissance townhall with sgraffito decorations. The Great Synagogue, third largest in the world, built in Moresque-Byzantine style, is a popular place to visit too. A brand new addition to Pilsen’s tourist attrac- tions are three modern water fountains in corners of the main square, with gold-plated waterspouts in the shape of a greyhound, a camel and an angel i.e.

Kačina for the lovers of Empire style Kutná Hora as you don’t know it and Czech countryside enthusiasts Jesuit College, GASK and other surprises in Kutná Hora The most important Empire style monument in the Czech Republic is national cultural heritage site Kačina chateau, not Apart from St. Barbora’s there are four exhibition far from Kutná Hora (Central Bohemian region). You can get Cathedral the skyline of projects. Collection 1, 2, 3 there from Kutná Hora even by foot by a marked footpath that Kutná Hora is also domi- represents Czech art of the is 8 km long. The chateau used to belong to an old, important nated by the former Jesuit 20th century. The classics Czech aristocratic family – the Choteks. At the beginning of College. Its terrace has of Czech modern art move- the 19th century count Jan Rudolf Chotek had the chateau been decorated with stat- ment such as Štýrský, Josef built. Choteks resided here until 1911. The chateau has a ues of saints in the man- Čapek, Šíma, Gutfreund ner of Prague’s Charles are all represented. Another groundplan in the shape of a bow arched towards the West Bridge. The college was project presents archives with a rectangular main building and quarter-circle colonnades built according to a project of painter, graphic artist that connect side pavilions with the central building and it is of Italian architect Do- and sculptor Emil Filla, surrounded by a park landscape. menico Orsi. Kilián Ignác the author of Cubist oil At present time the Museum is the site of the Czech Dientzenhofer has also paintings and also a series countryside museum. Additional expositions include Chotek’s probably contributed to of Central Bohemian land- library, theatre, apothecary and picture gallery. A new exhibi- the construction of the scape paintings. Erste Bank tion about the history of eating was opened in 2010. There is refectory. The college was collection contains works wheelchair access for the disabled, also to the stylish chateau originally connected to the of artists of Central and interiors which present the lifestyle of Czech aristocracy. An St. Barbora’s Cathedral by Eastern Europe. GASK Gal- souvenir. Other parts of the and also take a nocturnal unusual evening guided tour will take you back in time. You a roofed gallery. Recently, lery also displays a unique Jesuit College will become tour of the Cathedral of will be the guests of count Chotek who will take you through a contemporary cultural Medieval illuminated relic a space for music of various the Assumption of the his chambers and also the life stories of his family along centre has been created portraying the silver mining genres, theatre and dance Virgin Mary. with his servants. in the refurbished spaces in Kutná Hora. The gallery performances. (UNESCO heritage site, Some other fun thing to do: you can follow the oldest Labe of this important Baroque is offering its visitors com- You can also follow an architect Jan Blažej Santini region‘s railway called Kolín’s sugar-beet railway that runs monument – Gallery of the petitions and games that unusual evening guided tour Aichl, Baroque Gothic style) for 15 km towards Kolín. The carriages are pulled by a steam Central Bohemian Region will make any visit more of the Italian Court with and enjoy the Gregorian (GASK). At the moment enjoyable and also a little guides in period costumes chant being performed. or diesel engine. Refreshments are served too.

KUTNÁ HORA, A TRUE UNESCO JEWEL Accept our invitation to once a royal town, visit historical marvels such as the St. Barbora’s Cathedral and the Cathedral of the Assumption of the Virgin Mary, Italian Court and other monuments which reminisce of Kutná Hora’s glorious past. Follow the mazy alleys, taste local specialties or make the most of the rich selection of cultural events. Find out more at http://guide.kh.cz in English, German, Polish and Russian. Guide Service Kutná Hora Ltd. – Information Centre Palackého náměstí 377, 284 01 Kutná Hora, tel./fax: +420 327 512 378 Prepared by Marta Jedličková e-mail:[email protected], http://guide.kh.cz, www.kutnahora.cz November 2010 TRAVEL TRADE GAZETTE 14 DESTINATION – CZECH REPUBLIC From Pardubice region – East Bohemia Horses and beyond

Grand Pardubice stee- exhibitions including Renaissance chateau. The took place in 1874 and stud-farm in the world. all around the world and plechase takes place at that of Bohemian crystal chateau of Pardubice is generated lots of inter- A unique warm-blooded as part of a set-out it is a Pardubice racecourse. galls. The noblemen of one of the most popular est worldwide and still breeds of whitehorses real gem of many European Pardubice is the capital Pernštejn family converted tourist attractions in the does at present time. and blackhorses became royal courts. Discover the city of the Pardubice re- the original fort, probably region. Horses are native to the a national heritage. Old Hippological Museum at gion. Pardubice chateau dating back to the 13th The first year of Grand whole region. In Kladruby Kladruby horse breed Slatiňany chateau which hosts many interesting century, into a Gothic- Pardubice Steeplechase you will find the oldest celebrates many successes was founded in 1940.

Information for tourists guaranteed by the information centres Searchable database of monuments and other attractions, search criteria Visit tourist portal include date or opening times Information on leisure activities in 9 different languages High quality map application that displays routes for in-line skating, walking, www.east-bohemia.info Trip planner – simple tool for planning your holiday or trip (works as an e-shop) cycling, cross-country skiing, horseback riding and canoeing/kayaking Comprehensive events calendar Video presentations, virtual tours, audio gallery, webcames www.vychodni-cechy.info • www.boheme-est.info Detailed information about active holidays options High quality tourist programmes and experiential package deals www.bohemia-del-este.info • www.ostboehmen.info www.boemia-orientale.info • www.oost-bohemen.info www.czechy-wschodnie.info • www.east-bohemia.ru

Museums of Pardubice region

Betlém at Veselý hill They form part of the Museum of Puppetry is the Second World War, sgraffito decorations and the author of the most near Hlinsko represents a Collection of Folk Build- found in the town of Chru- puppets from 40 countries UNESCO World Heritage famous piece Vltava from colony of timbered houses ings Vysočina which is the dim. It presents family pup- of the world. Site, also boasts with the My Country series and also that have been built there biggest open-air museum pet theatres, puppets made Litomyšl chateau, a native house of Czech music of the most popular opera from mid-18th century. in Bohemia. from the 19th century until Renaissance building with composer Bedřich Smetana, Bartered Bride.

North Moravia and Silesia offer Can culture be a tourist attraction? This region, neighbouring with Poland the winner – a proposal by Silesian-Ostrava castle and and Slovakia, is a distinct part of the Dutch studio Maxwan. The its surroundings. Czech Republic. Our top picks are: initial idea of a cultural Černá louka and its Karlova Studánka SPA Prosper Golf Club Če- cluster came from a young surroundings as well as lies in the centre of mountain ladná found in the Beskydy Czech architect Adam Ge- the nearby, well-known range of Hrubý Jeseník, in the mountains at 455 metres above CANDIDATE FOR THE EUROPEAN brian who was inspired by Stodolní street have been CAPITAL OF CULTURE 2015 TITLE valley of the Bílá Opava. The the sea level offers two master the Černá louka grounds. filled with crowds of 20 000 spa tradition ( treatment of 18-hole courses which have According to the winning fans of international music respiratory disorders) was been designed by professional It’s got to be. Tourism is The pilot project be- proposal, the project will festival Colours of Ostrava. founded in 1785. Spanish PGA player Miguel not only about spending hind the bid is creation of encompass a concert hall, Every year more than 100 Darkov spa lies close to Angel Jimenez. time in the mountains, on the so-called Černá louka a new gallery, a centre of bands and artists from the Karviná town and the Polish Holy mountain of Rad- a beach, playing sports or (Black Meadow) cluster. contemporary music, a whole world, representing a border. It was established in hošt in Beskydy was al- eating out. Many people International architectural school complex and resi- variety of music genres, at- 1867. The main element of any legedly the seat of pagan want to get carried away competition announced dential areas built around tend the festival. Thousands spa treatment is the natural god Radegast since ancient by something beautiful, by the city council on 1st a modern multi-purpose of people also flock to the iodine-bromine mineral water times and also where Slavs enchanting, entertaining February attracted almost park of 21st century, close city for international music (salt brine). celebrated spring solstice. in their leisure time. All of 70 renowned architectural to the Ostravice river whose festival Janáček’s May and Similar type of highly con- It offers amazing views on this is offered by culture. studios and offices. course will be turned into Folklore without boundaries centrated mineral water is also the Beskydy mountains and Ostrava has a long cultural Eleven members of the a leisure zone. Across the in August, among many used by Klimkovice spa near also their valleys. Tourists tradition and recently it has expert jury, including ar- river another tourist at- others. the region’s capital of Ostrava. can admire the interesting been given more space than chitect Josef Pleskot, chose traction can be seen – the (ok) A well-planned modern archi- buildings by Dušan Jurkovič ever. In September 2010 tecture of the spa town creates from 1898 in the style of folk the city of Ostrava got to a pleasant atmosphere. Art Nouveau. the final round of the bid Mining museum OKD Hradec nad Moravicí for European Capital of in Ostrava on top of Landek chateau consists of White Culture 2015 title. It has hill, which has been named a and Red chateau buildings. lost to West Bohemian natural heritage site in 1992, The White chateau gained city of Pilsen, however, is the biggest of its kind in its current Empire style look its ambitious plan for nu- the country. after a fire at the end of the merous cultural projects Dolní Vítkovice indu- 18th century while the Red and events stays firmly in strial area originates from chateau in Tudor Gothic styles place. These include in- the first half of the 19th cen- now serves as a hotel and has ternational festivals, rich tury and in 2002 it became a a famous restaurant. Many offering of theatres and national technical monument special guests stayed there galleries, encounters with and aims to be included on including Mozart, Beethoven, music or folklore as well as Visualization of the winning project Černá louka cluster by Ostravice river the UNESCO list. Liszt, Paganini. architectural projects.

MORAVIAN-SILESIAN REGION ONLINE – CHOOSE HOW TO SPEND YOUR HOLIDAY IN THE REGION FROM THE COMFORT OF YOUR HOME WWWWWW.MMSREGIONSREGION.CCZZ English and Polish versions, more languages to be added throughout the year. Are you looking for ideas and recommendations for trips, holidays, adrenaline experiences, cultural events or accommodation in the Mora- vian-Silesian region? Find contacts for information centres? Then look no further than on our website with its plethora of useful information! We offer top picks for youngsters and grown-ups, for hikers, cyclists, downhill and cross-country skiers, foodies, fans of wellness and adrenaline junkies.... TRAVEL TRADE GAZETTE November 2010 DESTINATION – CZECH REPUBLIC 15 Opportunity for you too Visit Písek … it’s hot! This picturesque town has been flourishing on the river Otava since the 13th century when it TOURPROPAG, the main national competition assessing pro- was founded by Czech kings. motional materials prepared by municipalities and regions, is Today’s Písek still oozes history entering its 15th season. The event is organised by the Town yet lives a contemporary urban of Písek in cooperation with the Czech Tourism agency and life. You will find high quality also with TTG Czech EUROREGIONpropag category. accommodation facilities and This category gives an opportunity to assess the quality places to eat out, many intere- of published materials. EUROREGIONpropag is a presentation sting events, sports grounds and of promotional materials by a tourists region of Europe larger MICE facilities there too. You than a single municipality. can make nice day trips from Registration for the competition can be done at www. Písek to its surroundings, for tourpropag.cz In the EUROREGIONpropag category, a set of instance to the two marvels of 4 to 8 different printed materials (printed since January 01, Orlík dam – Zvíkov castle and 2009) is to be sent to the organizers before April 30, 2011. Orlík chateau. This registration is free of charge. The evaluation criteria are the aesthetic aspect and presentation of the materials, the Not to be missed: Best events of 2011: How to get to Písek: graphic design and information value of the set. National cultural heritage site: Cipískoviště 20 – 22/05: an event By road from Prague or Pilsen The exhibition will be held in the Malt House of Písek Stone bridge (the oldest preserved for general public involving fun (1.5 hrs), České Budějovice and from May 27 until June 06, 2011. There is also a professional one in the Czech Republic) and and games with sand for children Tábor (1 hr) meeting accompanied by further events being held on May National stud farm and accompanying adults By coach from numerous locations, 26 and 27 including the announcement of the prize winners. Prácheň Museum in the building Student Agency direct coach line Municipal festival 10 – 11/06: the For more information on the Town of Písek visit www.pisek. of the former royal castle runs several times a day on route eu. Past winners of the Euroregion propag category include town centre will become alive and Prague–Písek–České Budějovice– Malthouse – an unusual cultural Spain, Croatia, France and Switzerland. offer an entertaining line-up for –Český Krumlov space with permanent exhibitions the whole family By direct trains from Prague, České of children’s illustrations Festival Upon the River 29/7 – Budějovice and Tábor Functional historical municipal 07/08: multi-genre event aimed water plant with a museum of at presenting film art lighting Contemporary refurbishment of International folklore festival Bakaláře area with archeological 17 – 21/08 findings; now you can also climb Biennale of cartoons attended by up the Provost Church tower from Czech and foreign caricaturists – here and enjoy the great views September www.pisek.eu – you will find detailed directories of accommodation, gastronomic, cultural and sports facilities, a list of places of interest, events calendar, photo gallery and panoramatic tours, maps with route search, Amara Zemplinerová, Managing Director of TTg Czech, recommended activities for hikers, cyclists, climbers or water sports fans, package deals, themed tours.... participating publication of the EUROREGIONpropag category, handed the EUROREGIONpropag 2010 award Information Centre Písek, Heydukova 97, tel./fax: +420 382 213 592, to the winners. e-mail: [email protected], communication in English and German News from Hluboká na Vltavou FROM SOUTH BOHEMIA For instance, the European The Centre for relaxation century it was converted Vyšší Brod Monastery – This Cistercian monastery, not even Week of Sports and Well- and wellbeing has recently from a Baroque castle into 50 km from Český Krumlov, is a real jewel of Gothic architecture. ness for Women and the opened in Hluboká too. This a South Bohemian version It was founded in 1259 by an important Czech aristocratic family European Junior Baseball establishment offers great of the Windsor castle which of Rožmberk. Visitors can admire a picture gallery featuring Czech Championship both took fitness, wellness and spa enchanted pricess Eleanor so Baroque paintings, Philosophical Halls with 70 000 volumes and place there this year. therapy facilities, including much that she convinced her 200 manuscripts on parchments and 400 incunabula i.e. books Stunning alley lined with the latest treatment tech- husband prince Jan Adolph printed before 1500. Theological Hall boasts with an extensive centuries-old oak trees lead- II. about this reconstruc- collection of Bibles in more than 40 languages. You can also ing from Hluboká na Vltavou tion. Hluboká nad Vltavou visit other rooms, chapel and the cloister church. When you’re approaching to České Budějovice became chateau belongs to the South Bohemian town of Tábor with an urban heritage zone South Bohemian town of a much sought-after inline Czech state nowadays and unveils the history of the reformist Hussite movement. The Hus- Hluboká na Vltavou by road skating, cycling and walking its incredible rich interiors sites founded the town in 1420. Many monuments in the town from České Budějovice, path. On the right-hand can be explored not only and also its nearby surroundings such as the Baroque cathedral the white outline of the side you will see the local during the summer season in Klokoty are much sought-after destinations of tourists. Visitors chateau appearing in front golf course while on the but also on special winter from abroad can use the foreign language audio guide that will of you will make feel you left-hand side you will be nologies. The centre will also tours. You will be able to take them around the Old Town. It is available in Czech, English, entered a fairy tale. Little passing one sports grounds offer medical physiotherapy, see the chambers of the last German, Dutch and French. wonder that this chateau, after another. Baseball field, plastic surgery, aesthetic inhabitant, prince Adolph Region’s capital of České Budějovice has a beautiful qua- built in Tudor Gothic style, tennis courts, football pitch, dental treatments and other who fled abroad with his dratic main square lined with pretty townhouses with arcades. recently won the title of children’s playground with a medical treatments that may wife Hilda in 1939 before In the middle of the square there is Samson’s water fountain. the most romantic place giant wooden castle, adrena- require physiotherapy after- the arrival of Nazis. There The 72m high Black Tower offers amazing views of the whole in the Czech Republic. If line park, pétanque area. wards. There is also a luxury are many cultural and social countryside. The city is known for the production of Budvar beer you haven’t been there for Sport has become a major accommodation facility, a events held at the chateau, and Kooh-i-noor pencils. a while, you will be perhaps attraction for tourists and five-star hotel available for for instance EU ministers Town Třeboň lies next to the pond Svět. Large chateau premises suprised to find one of the more and more of them patients and guests. met here in the past. The with a park and the historical core are great for walks. Famous largest sports and wellness flock to Hluboká. The town Hluboká nad Vltavou chateau also boasts with mud spa is also found in the town. The area surrounding Tře- facilities in the country hid- offers 43 restaurants, four chateau has belonged to the Aleš’s Gallery with a col- boň is known for its ponds that are a home to the most popular den under the tree tops and four-star hotels, modern Schwarzenberg family from lection of Gothic Madonna Czech fish – carp. You can try it cooked in different ways in greenery below the chateau. outdoor swimming pool. 17th century, then in 19th statues. local restaurants. Visit South Bohemia www.jiznicechy.cz This website available in English and German will tell you more about the pictureque region of South Bohemia that neighbours with Germany and Austria. It unveils its nature sites, historical monuments including UNESCO heritage sites, and the most popular and interesting tourist attractions while also listing upcoming events, packages and special offers as well as tips for active holidays in the region. It advises on accommodation, eating out and other services. Prepared by Marta Jedličková Don’t forget to visit one of the Czech Republic’s most sought-after regions. November 2010 TRAVEL TRADE GAZETTE 16 DESTINATION – CZECH REPUBLIC

Travels from Luhačovice – East Moravia The origins of Moravian spa of Luhačovice City of Zlín – city of rise building made use also in a café that becomes ZOO Zlín Lešná – This date back to the end of the 18th century. Tomáš Baťa – This city is of then rather novel fast open-air in the summer zoological garden will let Its natural spring water with high mineral a mere half an hour drive elevators, its representa- months. Close to this you explore environments away from Luhačovice but tive parts were inspired by phenomenal building you of Africa, Asia, Australia content help to treat illnesses of respira- easily accessible by public art deco style of American will find the shoemaking and South America. You tory and digestive systems. The picturesque transport. Zlín is known skyscrapers. This 17-storey museum with thousands of can take a tour of the zoo lanscape surrounding Luhačovice is en- for its Baťa’s architectural building was opened to the exhibits, documenting the by a special zoo train. In style which makes a distinct public aftern an extensive history of shoes home and the middle of the gardens hanced by buildings by Dušana Jurkovič contribution to the Euro- reconstruction carried out abroad. It showcases the a fairy-tale like chateau in the style of folk Art Nouveau. Many of pean modern architecture in 2003-04 by Zlín region. most comprehensive col- Lešná is located, with un- of the 20th century. The The unique elevator made lection of Baťa’s products derground premises that are them have been converted into four-style main personality behind all into a moving office of from 1894-1945. a home to exotic animals. hotels. Trips can be made to the stately this was architect Vladimír 5x5m, with air condition- Barum rallye Zlín has There are four restaurants Karfík (1901 – 1996). He ing, phone switchboard, celebrated its 40th anni- in the area to satisfy any castle of Buchlov, Buchlovice chateau, studied in Prague, in Paris hot and cold water is on versary in 2010. This most cravings. national heritage sites of Hluk and Vlčnov, with Corbusier and also in display there. The terrace famous Czech car race Buchlovice chateau, the US. Already in 1931 he of the building offers a is part of the European located close to majestic Baťa’s canal. created the first high-rise spectacular view on the Championship and also the castle of Buchlov, is one the building project for Zlín. surrounding natural and prestigious international most important Baroque- Distances: The peak of his work in urban landscape; the latter series Intercontinental style aristocratic residences Zlín was the completion one includes the so-called Rally Challenge, attended in the Czech Republic. Its Prague–Luhačovice by highway to of administrative building Baťa housing colonies made by top teams from the Baroque garden and exten- Brno and then via Kroměříž 340 km no. 21. This was the head- of family houses built for whole world. The start and sive English park, one of the Brno Tuřany Airport 100 km quarters of shoe-making employees of the Baťa shoe finishing lines of the race most beautiful historical company Baťa, founded company. Refreshments are are located in Zlín and it gardens in the country, are Vienna Airport 180 km. in Zlín in 1894. The high- offered on the terrace and takes place in August. particularly remarkable. Augustinian House – a pleasant and inspirational oasis of Luhačovice after one of the most famous personal life. He met with tel managed to seamlessly is a true oasis for the body Luxury that seeks to be different Czech music composers three interesting women connect its historical part and mind where experi- A Neo-Renaissance building been constructed at the Leoš Janáček. He began to there who happened to with a newly-built part enced therapists including a with historicist English influ- beginning of 20th century and to match the histori- Czech-french spa treatment ences in a quiet neighbour- for Augustinian monastery cal exterior with modern, specialist look after the hood of the largest Moravian of St. Thomas in Old Brno. elegant furnishings in a very guests. The hotel has also spa town of Luhačovice It is adjoined by St. Thomas sensitive way during the great sport resources. Excel- underwent a major refur- chapel in neo-Gothic style. reconstruction. Glassed-in lent wellness services and bishment worth 110 million The renovated chapel has restaurant with a terrace experiential dining, courtesy CZK and turned into a hosted many weddings up and a splendid view on the of a foreign-trained chef, are four-star luxurious wellness to date. The hotel has 26 surrounding area evokes the to become the main selling and spa hotel Augustinian rooms, each decorated differ- feeling of an oasis. Indeed, points for this hotel aimed at House. The building has ently, and also a suite named the hotel’s welness centre upscale clients. maj

visit Luhačovice on regular inspire his works too. Life basis from 1903, the last ten story of Kamila Urválková years until 1928 he stayed became an inspiration for in Augustinian House. He the opera Destiny. „People composed Glagolitic Mass like human stories,“ claims here and also worked on the hotel director Roman the opera Cunning Little Taťák, „and here’s a story Vixen there. that is not a legend, but a Visitors from abroad are true story.“ attracted mainly to the local Augustinian House prides festival of Janáček’s music. in its family feel and friendly Luhačovice also enable them atmosphere as well as its to find out more about his first class services. The ho-

Enjoy the pleasant atmosphere of Luhačovice, Moravia’s largest spa, where gastronomy is a thrilling experience, the luxury wellness centre, and the place which inspired composer, Leoš Janáček. Prepared by Marta Jedličková www.augustian.cz A. Václavíka 763 26 Luhačovice, Czech Republic, Phone: +420 577 113 666 TRAVEL TRADE GAZETTE November 2010 DESTINATION – CZECH REPUBLIC 17

SELECTION OF EVENTS IN BRNO EXPERIENCE BRNO – THE MORAVIAN CAPITAL AND ITS SURROUNDINGS IN 2011

Brno – a city in the middle of Europe 20th May 2011 – 5th June 2011 www.brno.cz www.ignisbrunensis.cz Brno is the Moravian capital and Entertainment festival under the castles of Špilberk and Veveří with a fireworks display Ignis Brunensis. a starting point for trips to explore natural and cultural wonders of Theatre World Brno June 2011 South Moravia. It boasts with many www.divadelnisvet.cz important monuments that are a International theatre festival featuring a Mask festival and testament to its rich past. Night of the jugglers will liven up the city centre. Just a quick glance at the its main attraction is the underground casemates. In piece of German architect International folklore festival Strážnice skyline of the city of Brno local prison. In Brno it is the summer its courtyard Ludwig Mies van der Rohe will draw your eyes to the indeed the case: the royal belongs to the Shakespeare is listed among the UNESCO 23rd June 2011 – 26th June 2011 Cathedral of St. Peter and castle Špilberk has served as and music festivals. World Heritage Sites (latest www.nulk.cz Paul, also known as Petrov. the infamous ‚prison of the The second castle of Brno updates can be found at: www. A traditional festival of folk music, dancing and costumes. Its slender Gothic silhouette nations‘ in the 18th century called Veveří, towering above tugendhat.eu). with two towers has not when Austrian convicts, the Brno dam, is a popular Brno is easily accessible Napoleonic Days in Slavkov (Austerlitz) near Brno been dominating the city Italian carbonari and oth- tourist destination. thanks to direct flights from for too long though – the ers were held captive there. A real gem of modern London. Make the most of 12th – 14th August 2011 towers were only completed At present time the castle architecture in Brno is the this convenient connection www.austerlitz.org at the beginning of the 20th offers visitors a range of world famous Tugendhat Villa, and explore the marvels of century. permanent exhibitions as currently undergoing a major Brno and the surrounding A memorial event on the occasion of Napoleon’s Few cities can claim that well as a guided tour of the refurbishment. This master- region. anniversary. Cardion ab Grand Prix of the Czech Republic August 2011 www.brno-circuit.com World Championship of road motorcycles attended by world’s leading racers.

International trade fairs Tourist information centre of the city of Brno Tourist Information Centre – South Moravia All year round IC Radnická 8 (Old Town Hall), 602 00 Brno Radnická 2, 658 78 Brno Tel.: + 420 542 427 150 Tel.: + 420 542 427 170 www.bvv.cz E-mail: [email protected] E-mail: [email protected] Brno Exhibition Grounds host a number of major Web: www.ticbrno.cz Web: www.jizni-morava.cz international trade fairs and industry events all year round Foto: V. Madr, archive Automotodrom Brno, Veletrhy Brno Foto:

Surroundings of the city of Brno – South Moravia MORAVIA CONVENTION BUREAU Chateau Slavkov-Austerlitz signed, marking the victory Zelená hora near Žďár nad and co-creator of the Art – The chateau has been for of Napoleon over the Aus- Sázavou, today a UNESCO Nouveau style, author of Thanks to its convenient more than four centuries trian and Prussian armies. World Heritage Site). The many theatre and advertising location in the middle of linked to the prominent The chateau also organizes majestic cathedral body of posters, book illustrations Europe and a wide selec- Moravian aristocratic fam- tours of the main battles the Rajhrad church of St. and also the spectacular tion of accommodation ily of Kounitz. They had sites around Slavkov. These Peter and Paul is 40 metres painting series Slav Epic, was facilities, South Moravia the original Renaissance include Pratec hill where in long and its four domes born in Ivančice near Brno. and the city of Brno are residence converted into a 1912 a peace memorial was reach over 30 metres high. Museum in Ivančice hosts much sought after MICE Baroque castle. At present built, later joined by a mu- The monastery library, with themed exibitions in the destination. It ticks all time the chateau is a prop- seum. Many war memorial ceiling fresco decorations, Alfons Mucha Memorial. the boxes – safety, easy erty of Slavkov municipality events take place there. rich stucco and gold-plated Other famous natives – Ab- accessibility, wide range and since 2008 it has been Benedictine monastery in details, and 60 000 volumes, bot Johann Gregor Mendel, of attractive venues and a national cultural heritage Rajhrad – Museum of Mora- is equally stunning. After founder of genetics, lived in tourist attractions. site. The chateau boasts with vian Literature – One of the an extensive reconstruction the Augustinian monastery Moravia Convention Bureau offers assistance to local an extensive chateau park. key personalities behind the of the whole complex, the in Old Brno. Brno is also and international organizations when planning their Guided tours present the building of the Benedictine monastery became the site linked to the life of music congresses, conferences and incentive events in South representative premises of monastery in Rajhrad near of the Museum of Moravian composer Leoš Janáček. Moravia and in the city of Brno. Comprehensive in- the chateau including the Brno was the famous Prague Literature in 2005. Every two years the city formation can be found in MICE tourism in South Historical Hall where the architect Jan Blažej Santini Alfons Mucha birthplace hosts an international music Moravia brochure that is also available online. peace treaty after the battle Aichel (who also designed – One of the great per- festival commemorating More information at www.moraviaconvention.cz of Austerlitz in 1805 was the pilgrimage church at sonalities of European art this artist.

www.jizni-morava.cz WWelcomeelcome ttoo SSouthouth MMoraviaoravia

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...all at www.jizni-morava.cz or www.cyklo-jizni-morava.cz English, German, Spanish, Italian, Polish and Russian versions available November 2010 www.ttg.cz TRAVEL TRADE GAZETTE 18 NEWS Fairs HOLIDAY WORLD The trade fair HOLIDAY WORLD is the most important presentation of travel agencies, domestic regions, national tourism boards and other services for the travel industry in the Middle Europe. For its 20th year, the event will offer not only presentations of many different countries, but also its traditional sub-section Region World 2011, which reviews the presentations of regions in the Czech Republic. In addition to the interesting exhibits, the upcoming year of the fair plans also to feature an attractive accompanying programme, not only consisting of the travel film festival World Film but also a series of seminars, conferences and workshops on key themes in the tourism industry. As well, it will continue with its tradition of holding two commercial days. Despite of economic crisis the organizers register approximately the same interest of the exhibitors to present their services in Prague. Everything of importance in travel can be found at the Prague Exhibition Grounds in Holešovice. GOLF WORLD PRAGUE The fourth presentation of from the Czech Golf Travel the event at the same time Association, the Czech Golf as the travel fair HOLIDAY Federation and CzechTour- WORLD and the prime lo- ism will create a prestigious cation at the entrance of the and representative forum whole fair underscored the for golf tourism in the justification for presenting Czech Republic with an golf tourism and the travel international reach. GOLF industry together. The next WORLD PRAGUE is the 20th CENTRAL EUROPE‘S PREMIER TOURISM INDUSTRY EVENT year of GOLF WORLD only fair in the Czech Re- PRAGUE, in cooperation public with the official sup- with professional partners port of CzechTourism. REPRESENTED COUNTRIES 20th TOP GASTRO Australia New Zeland Bosna and Herzegovina Poland GOLF WORLD PRAGUE Bulgaria Portugal ANNIVERSARY Montenegro Austria Czech Republic Russia Dominican Republic Greece 10. - 13. 2. 2011 Finland Romania France San Marino Croatia Slovakia Prague Exhibition Grounds Holesovice Ghana Slovenia India Sri Lanka Indonesia United Arab Emirates Island Syria Israel Italy Spain Japan Sweden Cuba Switzerland Cyprus Taiwan Hungary Tanzania Malta Thailand Germany Tunisia Nigerie Turkey Netherland Ukraine Norway Great Britain

THE FAIRS IN 2010 www.holidayworld.cz Number of exhibitors ...... 690 Countries represented ...... 47 Represented foreign tourist boards ...... 32 Exhibition area brutto(sq. m.) ...... 17 400 Number of visitors ...... 31 710 Professionals ...... 7 105 Media representatives ...... 810 TRAVEL TRADE GAZETTE www.ttg.cz November 2010 DESTINATION 19 Slovakia, a Unique Destination in the Heart of Europe Slovakia is where old meets new. It is a country with beautiful unspoiled nature; you can trip over a multitude of cultural treasures. You can be pampered at spas, feel an unforgettable adrenaline buzz in the mountains in both the winter and summer, marvel at its natural and cultural UNESCO world heritage sites, savor every mouthful of the countryside, take an urban break. Slovakia sits in the heart of Europe and ascension to the EU and joining the Euro zone have tremendously benefitted the entire country.

Slovakia has excellent attractions for spending active holidays in both the summer and winter. The Tatras Mountains (the High Tatras and the Low Tatras) are great for a winter holiday and are located only 3 hours from Bratislava. The Slovakian histori- cal cities and towns have a rich history and historical heritage from that spans all periods. They are spread all over Slovakia. Many of them have precious historical centers and 18 towns are listed as urban monument preserva- tion areas. Historical cities and towns are suitable for teambuilding events and incentive tourism. Slovakia also The capital city of Slovakia is strate- The recently opened new terminal features a beautiful countryside that gically located – close to the borders at Bratislava’s international airport complements picturesque Slovak vil- of Austria, Hungary and the Czech makes the city easily accessible for lages full of folk traditions. To feel Slo- Republic. Bratislava is a compact MICE groups. For more international vakia, you have to taste its traditional city with a historical pedestrian flights from all around the world, cuisine and excellent wines. “Bryndza” zone. There are several major hotels Vienna’s international airport is a is a traditional Slovak specialty made of located in the historic Old City area. mere 35 minutes away. sheep cheese. www.slovakia.travel THE 2010 BRATISLAVA MUSIC FESTIVAL The 46th edition of the country’s with its conductor Neeme Järvi and most important international music soloist Dagmar Pecková, and the festival – the Bratislava Music Festi- Budapest Festival Orchestra with val – will take place, as it does every Ivan Fischer and pianist Emanuel year, between the end November and Ax. The highlight of the festival the beginning of December 2010. will be a guest performance by the From 19 November to 6 December, Mariinsky Theatre Orchestra from several major symphonic orchestras, Saint Petersburg with its legendary along with great conductors and conductor Valery Gergiev. singers, will perform in Bratislava. The audience can also look forward Included are the Czech Philhar- to a performance by the excellent monic Orchestra under the direc- Slovak soprano Lubica Orgonášová tion of Ken-Ichiro Kobayashi, The with the Camerata Salzburg or- Residential Orchestra of The Hague chestra. KOŠICE – EUROPEAN CAPITAL OF CULTURE 2013 The second largest city in Slovakia – fascinating atmosphere will provide an Košice – will become, together with original platform for education as well the French city of Marseille, the as creating and presenting art.” European City of Culture in 2013. However, you don’t have to wait This once-forgotten town somewhere until 2013 to visit Košice. It is defi- far on the eastern border of the Eu- nitely worth a visit today. Its historic ropean Union is quickly becoming a centre is the largest urban monument very European city. preservation in the Slovak Republic. And what can you look forward to In addition, one should not miss St. in Košice? Košice’s key project as the Elisabeth’s Cathedral, the easternmost European Capital of Culture 2013 is Gothic cathedral in Europe. Another the Kasárne – KULTURPARK. This must-do is to take a stroll down Main project involves the transformation Street, which is lined with Gothic of a former military warehouse into and Baroque churches. a modern and unique centre of Slo- Ice hockey lovers will want to visit vak cultural life. According to the Košice between 29 April and 15 May Mayor of Košice, František Knapík, 2011, when it will, along with the “This complex of highly historical Slovak capital Bratislava, host the post-industrial buildings and their World Cup. SLOVAKIA SUPER SKI PASS The largest Slovak ski resorts offer a novaly Snow Park, Jasná in the Low is available for 10 or 15 days, or for common ski pass for the 2010-2011 Tatra Mountains, Park Snow Štrbské the entire season. And what is more, season at very reasonable prices. Now Pleso, Tatranská Lomnica in the High the 10 and 15 day passes do not have you can ski on 85 kilometers of ski Tatra Mountains and Velká Rača Snow to be used on consecutive days; they slopes in five different resorts – Do- Park – all with one ski pass. The pass are good throughout the season. PRAGUE! It´s really worth it

Great atmosphere, fantastic people, lots of fun. Prague is great, come and see it! Paul Stamp / MANCHESTER www.praguewelcome.com

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