Effective October 1, 2016
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MEDIA KIT 2 017 EFFECTIVE OCTOBER 1, 2016 INDONESIA EXPAT MEDIA KIT 2017 1 2 INDONESIA EXPAT MEDIA KIT 2017 Solid Positioning A Focused Choice Indonesia Expat is Indonesia’s number one We focus our print distribution to places free expatriate-focused magazine. Over the where expatriates live and frequent, past six years, we have built a powerful reader providing a targeted readership of 32,000 demographic and become the trusted source English-speakers from our printed publication for in-depth investigative articles covering per month. On our mobile-responsive Business, Lifestyle and Outreach. website, we have 30,000 unique visitors per month, thus widening the total reach with us to 62,000 English-speaking readers in Numbers You Can Trust Indonesia per month. Indonesia Expat prints 16,000 copies every fortnight – that’s 32,000 magazines per month! INDONESIA EXPAT MEDIA KIT 2017 3 ia, with ranging 4 INDONESIA EXPAT MEDIA KIT 2017 Fast Facts * Distributed at over 1,400 locations * Visible all over Indonesia, including Jakarta (77 percent), Java, Bali, Kalimantan, Sumatra, Lombok, West Papua * Our magazines are distributed in embassies, apartments, international schools, international and local companies and public venues where expatriates frequent * We target English speakers who live and work in Indonesia, with nationalities ranging from Indonesian, North American, British, Australian, New Zealand, European, Asian, Southeast Asian, African, Russian, and South American * Our readers’ occupations include executives, business owners, CEOs, managers, administrators, technical experts, housewives and students apartments 32% companies international schools 15% 10% international / local public venues organizations embassies events/ 21% 12% promotions 7% 3% INDONESIA EXPAT MEDIA KIT 2017 5 Demographics Education others 25% university degree or above Occupation 75% others 14% senior professional management 41% 49% 6 INDONESIA EXPAT MEDIA KIT 2017 Monthly Circulation Monthly Readership 32,000 64,000 Profile English speaking Indonesian 60% 40% Expatriate Living Location Bali Others 77% 12% 11% Jakarta Age 25–45 Above 45 20% 50% 30% Under 25 Gender 40% 60% Female Male INDONESIA EXPAT MEDIA KIT 2017 7 Contents Indonesia Expat was first published in 2009 under the name Features Jakarta Expat. In 2012, Bali Expat was first published for Bali and Our content delves deeper, with a spotlight on: its surrounding areas, and in 2014, the two publications were • Business merged into one title distributed nationwide: Indonesia Expat. • Lifestyle • Outreach We are the most widespread English-language fortnightly magazine in Indonesia. 8 INDONESIA EXPAT MEDIA KIT 2017 We feature: Events • Current news and business topics explored on a deeper level Indonesia Expat lists the top English- • Popular investigative column ‘Scams in the City’ by Kenneth Yeung. language events across the Archipelago • Interviews with influential businessmen and women in Indonesia • Interviews with interesting expatriates living and working in Indonesia Classifieds • Honest food reviews by the Clandestine Critic From automotive and property to • Regular Travel column by well-known writers across the country personals, Indonesia Expat is the best • Charities and conservation efforts worth supporting in regular way for English-speakers and expatriates column ‘Worthy Causes’ to find what they’re looking for. INDONESIA EXPAT MEDIA KIT 2017 9 Display Advertising Ratecard REGULAR PAGE (FULL COLOUR) DIMENSION (WxH) PRICE / INSERTION (IDR) Quarter page (3C) 12.8cm x 18.95cm 6,500,000 Half Page Vertical (3D) 12.8cm x 38.3cm 13,000,000 Half Page Horizontal (6C) 26cm x 18.95cm 13,000,000 Full Page (6D) 26cm x 38.3cm 26,000,000 Inside Bottom Banner (IBB) 26cm x 7.5cm 6,500,000 FRONT COVER (FULL COLOUR) DIMENSION (WxH) PRICE / INSERTION (IDR) 12,000,000 Top Banner (FPTB) 9.5cm x 8.5cm 12,000,000 Bottom Banner (FPBB) 26.4cm x 7.5cm BACK COVER (FULL COLOUR) DIMENSION (WxH) PRICE / INSERTION (IDR) Full Page (6D) 26cm x 38.3cm 35,000,000 SPECIAL PAGE (FULL COLOUR) DIMENSION (WxH) PRICE / INSERTION (IDR) Double Page Spread (6DD) 53.6cm x 38.3cm 45,000,000 Double Page Bottom Banner (DPBB) 53.6cm x 4.45cm 9,000,000 Page 4 Bottom Banner 26cm x 7.5cm 8,500,000 Page 2 & Page 3 Full Page 26cm x 38.3cm 28,500,000 Middle Page Spread (Page 16-17) 53.6cm x 38.3cm 47,500,000 Inside Back Page 26cm x 38.3cm 28,500,000 BUSINESS DIRECTORY (FULL COLOUR) DIMENSION (WxH) PRICE / INSERTION (IDR) Single Listing (SL) 6cm x 7cm 1,100,000 Double Listing (DL) 6cm x 14cm 2,000,000 10 INDONESIA EXPAT MEDIA KIT 2017 CLASSIFIEDS PAGE (FULL COLOUR) DIMENSION (WxH) PRICE / INSERTION (IDR) 2A 8.4cm x 4.45cm 1,500,000 2B 8.4cm x9.28cm 2,200,000 2C 8.4cm x 14.12cm 3,300,000 4A 17.2cm x 9.28cm 4,500,000 ADVERTORIAL (FULL COLOUR) WORDS PRICE / INSERTION (IDR) Half Page (26cm x 18.95cm) 500 Words 15,000,000 Full Page (26cm x 38.3cm) 1,000 Words 30,000,000 Terms and Conditions 1. The publication is printed 32 pages on AP 70gr glossy paper 2. Page size (including border) is 28cm (w) x 41cm (h) 3. PPN tax of 10% will be included to all applicable charges 4. We offer design service of your display ad if necessary, which rate will be charged according to the artwork size 5. Artwork material must be submitted 9 days before publication date Material Requirements: • Electronic files must be created using one of the following file format: JPEG / TIFF / PDF. Other formats are not acceptable. • FInal completed artwork must be converted at 300dpi in printed size • Convert type to outlines when using InDesign and Illustrator • Minimize the number of steps used to create a gradation or blend • Include all screen and printer fonts (fonts will be deleted after use) • Accompanied by a proof (proofs should indicate the final artwork to be published) INDONESIA EXPAT MEDIA KIT 2017 11 FULL PAGE DOUBLE PAGE SPREAD FPTB CLASSIFIEDS 3C PAGE FRONT COVER 6D 3D (PAGE 1) 2B 2C 6C 4A FPBB 2A 6DD DPBB SL DL PAGE 2 & PAGE 3 FULL PAGE MIDDLE PAGE SPREAD (16-17) IBB 12 INDONESIA EXPAT MEDIA KIT 2017 Publishing Schedule Issue Deadline Date Publishing Date Special Theme 181 9 January 18 January New Me, New You 182 23 January 1 February Love & Relationships 183 6 February 15 February 184 20 February 1 March Education #1 185 6 March 15 March 186 20 March 29 March 187 3 April 12 April The Foodie Issue 188 17 April 26 April 189 1 May 10 May The Travel Issue 190 15 May 24 May 191 29 May 7 June The Property Issue 192 12 June 21 June 193 10 July 19 July The Tourism issue 194 24 July 2 August 195 7 August 16 August 196 21 August 30 August The Sports & Education Issue 197 4 September 13 September The Health & Beatury Issue 198 18 September 27 September 199 2 October 11 October The Technology Issue 200 16 October 25 October 201 30 October 8 November The Art & Entertainment Issue 202 13 November 22 November 203 27 November 6 December 204 11 December 20 December 2017 in Review/ Festivity INDONESIA EXPAT MEDIA KIT 2017 13 14 INDONESIA EXPAT MEDIA KIT 2017 Online Advertising Ratecard Top Banner Middle Banner Side Banner DIMENSION (PIXELS) DIMENSION (PIXELS) DIMENSION (PIXELS) 728 (W) x 90 (H) 728 (W) x 90 (H) 300 (W) x 300 (H) SLOTS AVAILABLE SLOTS AVAILABLE SLOTS AVAILABLE 4 3 2 PRICE / MONTH (IDR) PRICE / MONTH (IDR) PRICE / MONTH (IDR) 7,500,000 3,500,000 3,500,000 Web Section Banner* eNewsletter Banner** SECTIONS AVAILABLE DIMENSION (PIXELS) Business, Lifestyle, Travel, Info for Expats 570 (W) x 197 (H) DIMENSION (PIXELS) PRICE / INSERTION (IDR) 300 (W) x 300 (H) 4,000,000 ** Our e-Newsletter is sent to a database of more than 17,500 SLOTS AVAILABLE email addresses of mainly expatriates who live and work in 2 Indonesia. Our e-Newsletter is sent fortnightly, on publication date, and directs users to the advertiser’s website upon clicking on the ad banner. PRICE / MONTH (IDR) 2,500,000 Exclusive E-mail Blast * Displayed on chosen section only PRICE / BLAST (IDR) 12,500,000 Webtorial LIMIT WORDS AND IMAGES PRICE / MONTH (IDR) 800 Words Maximum and 3 High Resolution Images 10,000,000 INDONESIA EXPAT MEDIA KIT 2017 15 Indonesia Expat Distribution* EMBASSY APARTMENT Senayan Residence Austrian Embassy 1 Park Residence Setiabudi Residence Brazil Embassy Aston International - Jakarta Office Shangri-La Residences Consulate-General Solomon Islands Aston Kuningan Suites Shinju Apartments Embassy of America Aston Rasuna (Rasuna Epicentrum) Simprug Indah Embassy of Australia Batavia Apartment Simprug Terrace Apartment Embassy of Canada Bellagio Mansion Slipi Apartement Embassy of Finland Bellezza Apartments Sudirman Tower Condominium Embassy of France Beverly Tower Summerville Apartment Embassy of Georgia Bonavista Apartments Taman Juvois, Cilandak Embassy of India Casa Royal Town House Taman Kemayoran Condominium Embassy of Italy Cilandak Apartment & Sport Centre Taman Puri Oasis Embassy of Japan Citiloft Sudirman Apartments Taman Raja Apartment Embassy of Lebanon Countrywoods Residence Taman Rasuna 1 & 2 Embassy of Libya Darmawangsa Apartments The Capital Residence Embassy of Malaysia Elliottii Residence The Kuningan Suites Apartments Embassy of Mexico Emerald Apartments The Mayflower, Jakarta Embassy of Papua New Guinea Essence Darmawangsa The Residence at Puri Casablanca Apartment Embassy of Slovak Republic Farpoint (Verde Residence) The Summit Apartments, Kelapa Gading Embassy of Sweden Fraser Residence Menteng Jakarta The Villas at Kebagusan Embassy of Switzerland Fraser Residence Sudirman Jakarta Via Renata Apartment Embassy of The Arab Republic of Egypt FX Residence Wijaya