3RD ANNUAL WOMEN IN SPORT 2020 MELBOURNE, 10TH - 12TH JUNE

EVENT PARTNERS:

DISCLAIMER: Conferences and events have been severely disrupted due to the uncertainty around Coronoavirus (COVID-19). All of our events post March 2020 will be going ahead as scheduled. The Leadership Institute is committed to ensuring that all clients who have purchased tickets will get value for money from our events through credit or live streaming of the events. As a small business experiencing this troubling time, we appreciate and value your ongoing support. sport ANNUAL ANNUAL from people of all abilities from RD Grow fandom, audiences and audiences fandom, Grow that encourages participation participation encourages that Create inclusive environments environments inclusive Create commercial revenue for women’s women’s for revenue commercial [email protected] Education leaders and Sport Coordinators Education Officer Chief Technology and Sponsors Broadcasters 3RD ANNUAL WOMEN IN SPORT 2020 IN SPORT WOMEN ANNUAL 3RD • • • participation broadcasters sport through strategic strategic sport through Boost the profile of women’s women’s of the profile Boost by breaking down barriers to barriers to down breaking by women and girls in your sport and girls in your women Drive grassroots programs for for programs grassroots Drive partnerships with the media and partnerships with the media and ANNUAL WOMEN IN SPORT 2020? IN SPORT WOMEN ANNUAL RD (COVID-19). Live streaming tickets are available at checkout. are available tickets Live streaming (COVID-19). change pathways and talent pathways Chief Executive, General Manager and Board General Chief Executive, and Engagement Head of Participation Manager Commercial Manager, Marketing GM Audiences, GM High Performance This event will also be live streamed due to disruption caused by Corona Virus by Corona caused due to disruption be live streamed will also This event 2020 JUNE 10–12 MELBOURNE, Build leadership pathways Build leadership pathways Cultivate high performance high performance Cultivate • • • • for women throughout your your throughout women for organisation through cultural cultural through organisation Great variety of content; Great range of speakers covering everything from grassroots programs to elite women’s sport. women’s elite to programs grassroots from everything covering of speakers range Great of content; variety Great — Women Who Cycle Loved it, learnt so much. Great lineup of speakers - I walked away so inspired to make change in the world through world the in change make to inspired so away walked I - speakers of lineup Great much. so learnt it, Loved sport. — University of women’s A fun and interesting day. Enlightening to hear how organisations are ‘bridging the gender gap. — Lauriston Girls School ‘bridging the gender gap. are organisations hear how to Enlightening day. A fun and interesting Thank you! IT was great to meet such a diverse and experienced group of women. Very inspiring to everything that is being that everything inspiring to Very of women. group and experienced meet such a diverse to great IT was you! Thank — Essendon Football Club all codes sport across women’s done for

PAGE 2 (02) 8248 0200 8248 (02) TESTIMONIALS FROM THE WOMEN IN SPORT SUMMIT FROM THE WOMEN TESTIMONIALS AUDIENCE WHAT CAN YOU EXPECT TO LEARN AT THE 3 AT LEARN TO EXPECT YOU CAN WHAT Building on the success of the past two years, Women in Sport Summit 2020 will give you clear strategies on how to to on how clear strategies you will give Sport Summit 2020 in Women years, two of the past Building on the success ’s participation. barriers to and remove organisation within your women leadership for to pathways create women’s sponsors and media with the engaging audiences, tips for will discuss and shakers movers sport industry be overcome. need to challenges doing it and what are they how you sports and show of our sporting industry. in the growth this crucial stage at behind fall strategy development women’s Don’t let your To build on this momentum, organisations need to examine the ways organisational culture, audience growth, growth, audience culture, organisational the ways examine need to build on this momentum, organisations To women’s opportunities for more provide to can be reshaped and game development participation commercialisation, engagement. In the past 5 years, we’ve seen an unprecedented growth for elite-level sports with the rise of leagues like the AFLW, the AFLW, rise of leagues like sports with the elite-level for growth seen an unprecedented we’ve 5 years, In the past WBBL, and NRLW. The women’s sporting landscape has changed drastically over recent years. years. recent over drastically has changed sporting landscape women’s The WHY ATTEND THE 3 ATTEND WHY WOMEN IN SPORT 2020? IN WOMEN PAGE

MELBOURNE, 10–12 JUNE 2020 3RD ANNUAL WOMEN IN SPORT 2020 3 This event will also be live streamed due to disruption caused by Corona Virus (COVID-19). Live streaming tickets are available at checkout. OUR INCREDIBLE SPEAKER LINE-UP

BRIANA HARVEY CAROL FOX LEIGH RUSSELL TODD GREENBURG Head of Academies and AFLW Chair and President CEO CEO GWS Giants Football Club Women Sport Australia Swimming Australia NRL

TAIN DRINKWATER SHANNON DONATO MARGOT HARLEY CHRISTINE MCLOUGHLIN Women’s Premiership CEO Chief Commercial Officer CEO Chair and Co-Founder Rowing NSW Minerva Network

OLLY WILTON LAWRIE MCKINNA ROSIE KING MICK GARNET Head of Sports Partnerships CEO Chief Commercial Officer CEO Twitter Australia Newcastle Jets Netball Victoria Wheelchair Sports NSW

TINA MCCARTHY ASH BROWN DAVID PRYLES ALICE ELLIS Founder and Director of Fun General Manager, Women’s CEO General Manager, Marketing Wheel Women Football Softball Australia and Commercial Carlton Football Club Football Australia

(02) 8248 0200 [email protected] CHRIS JONES Cricket Producer, Executive Network Seven TRACY GILLIGAN TRACY and People Manager, General Culture Geelong Cats [email protected] CORA SPEAR CORA Operations OTT Director, Sports Kayo 3RD ANNUAL WOMEN IN SPORT 2020 IN SPORT WOMEN ANNUAL 3RD TARA MACLEOD TARA Strategic Manager, General Projects Club Football Adelaide Port SHENAE BEUS Integration Commercial Manager AFL NICOLE ADAMSON NICOLE Participation Manager, General and Member Services Australia Cycling Head of Participation, CommunityHead of Participation, and Diversity Development Victoria Cricket KEITH BRADSHAW CEO Cricket South Australia Association EMMA STAPLES (COVID-19). Live streaming tickets are available at checkout. are available tickets Live streaming (COVID-19). LIBBY SADDLER LIBBY Manager Program Sport NSW of Office This event will also be live streamed due to disruption caused by Corona Virus by Corona caused due to disruption be live streamed will also This event 2020 JUNE 10–12 MELBOURNE,

PAGE 4 (02) 8248 0200 8248 (02) COURTNEY HENRY COURTNEY Head of Philanthropy Sports Foundation Australian STEFAN GRUN STEFAN Manager and Executive Communications VicHealth [email protected] 3RD ANNUAL WOMEN IN SPORT 2020 IN SPORT WOMEN ANNUAL 3RD 12:40PM: LUNCH 10:40AM: MORNING TEA PANEL DISCUSSION: PANEL Club Football Adelaide Port Projects, Strategic Manager, General MACLEOD, TARA and Diversity, Development Community Head of Participation, EMMA STAPLES, Victoria Cricket Geelong Cats and Culture, People Manager, GILLIGAN, General TRACY investment and recognition investment pay equity pay access and participation access

- - - Meeting the increasing demand for women’s sports to ensure sustainable long-term growth long-term sustainable ensure sports to women’s demand for Meeting the increasing How The Summer Slam - Fully Loaded Softball’s partnership with Fox Sport has increased Sport has increased partnership with Fox Softball’s Summer Slam - Fully Loaded The How softball women’s for turnover sporting tournaments new with innovative TV audiences Engaging new media engagement sport through women’s sponsorship opportunities for Increasing What will the future of sport look like? of sport look will the future What leadership of sport redefine will the changing environments How in sport women Opportunities and challenges for Where we’ve come from in the past 5 years and where are we going? we are and where 5 years in the past from come we’ve Where in sport women for success measure do we How CASE STUDY: CASE KEYNOTE: OPENING KEYNOTE: Engaging new audiences, sponsorship and media partnerships sponsorship audiences, Engaging new innovation tournament through The new age of leadership in sport leadership age of The new Driving equal opportunity in sports Driving equal • • • • • • • • • Key Learning Outcomes Learning Key Key Learning Outcomes Learning Key Key Learning Outcomes Learning Key (COVID-19). Live streaming tickets are available at checkout. are available tickets Live streaming (COVID-19). DAY 1 - AGENDA 1 DAY June 2020 June How do you implement policies and procedures to support gender equality in your organisation? support gender equality in your to implement policies and procedures do you How for sport? working practices flexible implement policies around can organisations How the organisation leadership throughout to Building pathways th • • • Key Learning Outcomes Learning Key Fostering diversity through organisational change organisational through diversity Fostering 10 This event will also be live streamed due to disruption caused by Corona Virus by Corona caused due to disruption be live streamed will also This event 2020 JUNE 10–12 MELBOURNE,

DAVID PRYLES DAVID CEO Australia Softball LEIGH RUSSELL CEO Australia Swimming LIBBY SADDLER LIBBY Manager Program Sport NSW of Office

11:00AM 9:50AM 9:05AM PAGE 5 11:50AM (02) 8248 0200 8248 (02) 8:30AM: REGISTRATION OPENS, MORNING TEA AND COFFEE OPENS, MORNING TEA AND 8:30AM: REGISTRATION AUSTRALIA , WOMEN SPORT CHAIR AND PRESIDENT FOX, FROM THE CHAIR: CAROL REMARKS 9:00AM: OPENING LEADERSHIP AND CULTURE LEADERSHIP PAGE

MELBOURNE, 10–12 JUNE 2020 3RD ANNUAL WOMEN IN SPORT 2020 6 This event will also be live streamed due to disruption caused by Corona Virus (COVID-19). Live streaming tickets are available at checkout. PARTICIPATION AND INCLUSION

PANEL DISCUSSION:

TINA MCCARTHY, Founder and Director of Fun, Wheel Women STEFAN GRUN, Executive Manager and Communications, VicHealth KEITH BRADSHAW, CEO, South Australia Cricket Association 1:40PM NICOLE ADAMSON, General Manager, Participation and Member Services, Cycling Australia CHRISTINE MCLOUGHLIN, Chair and Co-Founder, Minerva Network

How do we change the ways we talk about sport to create a more inclusive conversation? Key Learning Outcomes • How do we limit the entry barriers that stop women taking on sport? • What role does language play in influencing girl’s and women’s decisions to play sort? • How do we redefine stereotypes around sports and gender?

CASE STUDY: Empowering others and becoming a role model as a leader in sport Key Learning Outcomes 2:30PM • Overcoming barriers to leadership to improve outcomes for women and girls • Using your platform as a women in sport to empower others • Creating opportunities for mentoring and sponsorship TAIN DRINKWATER Women’s Premiership CEO Brisbane Broncos

3:20PM: AFTERNOON TEA

KEYNOTE: Elevating women in leadership through inclusive organisational cultures Key Learning Outcomes 3:40PM • Addressing the nuances of organisational culture and encouraging female leaders to step up ROSIE KING • Implementing strategies and policies to create flexible working environments CEO • Creating leadership development opportunities for everyone to help build the confidence of Netball Victoria young leaders • The subtleties of female vs male dominates sporting environments

CASE STUDY: Growing female participation in disability sport

Key Learning Outcomes

4:00PM • Addressing fears surrounding appearance, ability and priorities to break down barriers in unisex disability sport • The 9 additional barriers to participation in disability sport MICK GARNET • Developing Role Models in lower profile disability sports – “if she can see it she can be it” CEO Wheelchair Sports NSW

4:40PM: END OF DAY ONE & NETWORKING DRINKS

(02) 8248 0200 [email protected] [email protected] 3RD ANNUAL WOMEN IN SPORT 2020 IN SPORT WOMEN ANNUAL 3RD 12:40PM: LUNCH 10:40AM: MORNING TEA Redefining metrics of success Redefining

- Demonstrating the value of women’s sport to potential investors investors potential sport to of women’s the value Demonstrating sport women’s for appetite Capitalising on the growing sport of women’s the wider industry Growing the AFLW for strategy a commercial Developing partnership with BHP Billiton year a three learnt developing Lessons partnerships sponsorship and commercial through programs grassroots Growing Measuring the value and ROI for women’s sport women’s and ROI for Measuring the value How to set up your sports organisation or program to secure tax deductible gifts from tax deductible gifts from secure to or program sports organisation set up your to How and foundations. individuals, trusts life. for life, plans to who will bring your of supporters Building a group you!) ask for get other people to (or donations ask for to How CASE STUDY: CASE KEYNOTE: KEYNOTE: Accelerating the success of women’s sport through sport through women’s of the success Accelerating commercialisation Driving growth through commercialisation through Driving growth Philanthropy: How and where to seek it to where and How Philanthropy: PANEL DISCUSSION: PANEL Club Football Carlton Football, Women’s Manager, General BROWN, ASH Club League Rugby Manager Commercial, CULLINAN, General DANIEL • • • • • • • • • • Key Learning Outcomes Learning Key Key Learning Outcomes Learning Key Key Learning Outcomes Learning Key (COVID-19). Live streaming tickets are available at checkout. are available tickets Live streaming (COVID-19). DAY 2 - AGENDA 2 DAY How are brands approaching sponsoring female athletes and teams athletes sponsoring female approaching brands are How and purposed-based values shared authentic connections, of sponsorship in developing value The storytelling and brands teams fans, between Building meaningful connections codes? of women’s commercialisation further grow do we How June 2020 June • • • • th Key Learning Outcomes Learning Key What do brands look for in sponsorship? look for do brands What 11 This event will also be live streamed due to disruption caused by Corona Virus by Corona caused due to disruption be live streamed will also This event 2020 JUNE 10–12 MELBOURNE,

SHENAE BEUS Commercial Manager Integration AFL SHANNON DONATO Officer Chief Commercial South Sydney Rabbitohs COURTNEY HENRY COURTNEY Head of Philanthropy Sports Australian Foundation

11:00AM 9:50AM 9:05AM PAGE 7 11:50AM (02) 8248 0200 8248 (02) 8:30AM: REGISTRATION OPENS, MORNING TEA AND COFFEE OPENS, MORNING TEA AND 8:30AM: REGISTRATION AUSTRALIA , WOMEN SPORT CHAIR AND PRESIDENT FOX, FROM THE CHAIR: CAROL REMARKS 9:00AM: OPENING INVESTMENT AND SPONSORSHIP INVESTMENT PAGE

MELBOURNE, 10–12 JUNE 2020 3RD ANNUAL WOMEN IN SPORT 2020 8 This event will also be live streamed due to disruption caused by Corona Virus (COVID-19). Live streaming tickets are available at checkout. MARKETING AND AUDIENCES PANEL DISCUSSION: OLLY WILTON, Head of Sports Partnerships, Twitter Australia TODD GREENBURG, CEO, NRL

1:20PM CHRIS JONES, Executive Producer, Cricket, Seven Network CORA SPEAR, Director, OTT Operations,

Increasing audience engagement and outreach through engagement with media Key Learning Outcomes • How do we Increase coverage in the media for women’s sport? • How do you engage sports editors and broadcasters to see the value of women’s sports? • How can we harness the potential of social media to increase fan engagement? CASE STUDY: Creating sports content and branding that appeals to both women and men Key Learning Outcomes 2:00PM • Touch Football and the NRL Touch Premiership – a combined rather than divided male- female approach • Developing branding and content that engages male and female audiences simultaneously ALICE ELLIS General Manager, • Creating or pitching content that can engage non-sports-fan females Marketing and Commercial CASE STUDY: Cultivating fan participation Key Learning Outcomes • The best strategies for attracting women to sport 2:30PM • Maintaining engagement with women’s teams year round to build audience loyalty • Engaging young women and families in teams • Growing reader and viewers for women’s sport LAWRIE MCKINNA CEO Newcastle Jets

3:20PM: AFTERNOON TEA KEYNOTE: Increasing opportunities for women in high performance environments

3:40PM Key Learning Outcomes • Redefining what coaching means • Ensuring welcoming environments and cultures for female coaches BRIANA HARVEY • Building pathways from coaching into organisational leadership Head of Academies and AFLW GWS Giants Football Club CASE STUDY: Achieving gender equality at a club and school level

Key Learning Outcomes

4:30PM • How Rowing NSW is showcasing gender equality at a club level • Implementing strong participation strategies to engage schools in rowing

MARGOT HARLEY CEO Rowing NSW

5:20PM: END OF CONFERENCE

(02) 8248 0200 [email protected] PAGE

MELBOURNE, 10–12 JUNE 2020 3RD ANNUAL WOMEN IN SPORT 2020 9 This event will also be live streamed due to disruption caused by Corona Virus (COVID-19). Live streaming tickets are available at checkout.

12th June 2020 DAY 2 - AGENDA

9:00AM Building pipelines for talent by engaging schools

Increasing participation in physical activity and sports is an important factor for promoting physical, mental and social health in young and adolescent girls. It also helps build the talent pipe-line to high-performance sport. However, according to Sports Australia, over 57% of youth disengaged in sports and physical activity are girls.

This half day workshop will examine how sporting organisations, schools and clubs can work collaboratively to deliver programs that engage youth and challenge these statistics. Learn how to design programs around the needs and desires of different demographics and overcome barriers such as curriculum pressures, competing social commitments and a lack of confidence.

Key Learning Outcomes • Collaborating with schools and youth sport programs to engage girls and teenagers with sports • Creating positive attitudes towards sports and physical activity for teenagers • Activating the whole school community with a passion for sport • The impact of female role models for aspiring talent

12:00PM: LUNCH

1:00PM Developing and implementing effective grassroots programs for your organisation and sport

Growing women’s sport participation, spectatorship, fandom, commercialisation and high- performance starts at the grassroots. Without a clear-cut strategy to drive engagement, whether its women and girls playing sport to mums coaching, women in sport will lack the support they need to realise their bright future. Whether your organisation is kicking goals or dragging its heels in this area, it’s important to check in and make sure your strategy is as good as it can be. This workshop will give you the tools to develop, refine or perfect your grassroots programs.

Key Learning Outcomes • Deciding on a strategy that is right for your organisation • Planning, delegating and launching your strategy • Forming partnerships with other sporting and non-sporting organisations to ensure the success of your strategy • Can you commercialise your strategy? • Continuous improvement of your strategy • Meeting the demands on facilities, equipment and coaches as participation grows

4:00PM: END OF DAY

(02) 8248 0200 [email protected] $899 $2,199 $1,799 8th May 8th May 20% Off 30% Off Book After STANDARD STANDARD Workshop Entire Event Entire Corporate Table Corporate Conference Only Conference $899 $1,599 $1,999 8th May Book before EARLY BIRD EARLY [email protected] 3RD ANNUAL WOMEN IN SPORT 2020 IN SPORT WOMEN ANNUAL 3RD $899 $1,799 $1,399 Education Organisations Grassroots $9,999 $13,999 We appreciate that it’s not always easy to get to easy not always it’s that appreciate We events, and courses training attend to approval to packages of a variety put together have so we of these savings: advantage Take assist. Industry Packages Industry FIRST IN FIRST 27th March 27th Book before Book before Please Note: Pricing Excludes GST Please Note: Pricing PRICE LIST (COVID-19). Live streaming tickets are available at checkout. are available tickets Live streaming (COVID-19). This event will also be live streamed due to disruption caused by Corona Virus by Corona caused due to disruption be live streamed will also This event 2020 JUNE 10–12 MELBOURNE, Register 3 attendees and get a 5% discount 3 attendees Register and get a 10% discount 4-5 attendees Register and get a 15% discount 6 or more Register REGISTER ONLINE! REGISTER • • • Conferences and events have been severely disrupted due to the uncertainty around Corona been severely disrupted due to the uncertainty around Conferences and events have of The Leadership Institute is offering Live video streaming Virus (COVID-19). That is why Just select the “Live Streaming Ticket” at checkout! all conferences and events. POST-CONFERENCE WORKSHOP ONLY WORKSHOP POST-CONFERENCE CONFERENCE ONLY CONFERENCE + POST-WORKSHOP CONFERENCE ONLY OF 8 - CONFERENCE TABLE CORPORATE OF 8 – ALL 3 DAYS TABLE CORPORATE I want the latest trends, knowledge and advice and I want to apply it to and I want and advice knowledge trends, the latest I want tomorrow! anything! miss to I don’t want team! me and my for value the best I want PAGE peers! my from and case studies industry, in my trends hear the latest to I want 10 (02) 8248 0200 8248 (02) Can’t Decide Which Ticket Is Right For You? Let Us Help! Let You? Is Right For Can’t Decide Which Ticket Group Discounts Group Looking to send more than 1 team member? than 1 team send more to Looking Learning along? colleague a bringing in Interested (and your when done in teams better is always of advantage Take too!) value more gains company discounts: our group PAGE

MELBOURNE, 10–12 JUNE 2020 3RD ANNUAL WOMEN IN SPORT 2020 11 This event will also be live streamed due to disruption caused by Corona Virus (COVID-19). Live streaming tickets are available at checkout. TERMS AND CONDITIONS

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