Cdp Panel Radio 2017-2018

Home , Chante France, Jazz Radio, MFM Radio

PRESS RELEASE Levallois, 24 April 2018

Radio Panel 2017/2018 September-October 2017 / January-February 2018

Main results pp. 2 to 4 Radio Panel schedule and methodology p. 5 Events occurring over the periods and definition of audience indicators p. 6

Objective of the Radio Panel

To measure the number of people listening to the radio and the listening frequency over a long period, Médiamétrie gathered information about the listening habits of the same people (panellists) over 23 days. Two panels were surveyed. from 16 September to 8 October 2017, and from 13 January to 4 February 2018. The aim of the Radio Panel is to better understand the behaviour of the listeners over a long period (duplications between stations, transfers of one station to another, renewal and loyalty of the audience, etc.) and to provide information for the media- planning models.

The panel survey supplements the “126,000 Radio” survey, which, with a daily renewal of the individuals surveyed, measures the audience levels as a daily average, as well as the profiles of their listeners.

Information gleaned about Radio media

Over a period of three full weeks, 92.1% of people aged 13 years and older listened to the radio at least once. On average, they listened to the radio for 15.4 days out of 21 days, regardless of how long they listened for.

Over three weeks, 78.3% of people listened to the radio in the car, 64.6% at home and 15.3% in the place of work or study. This shows that the coverage over three weeks is higher in the car than at home, but listening at home remains more regular with an overage of 13 days out of 21 of listening per listener, compared with an average of 10.8 days in the car.

This press release only mentions the stations, networks and coordinations subscribing to the survey and achieving at least 4% of maximum coverage during the 21-day period.

PRESS RELEASE Radio Panel 2017/2018 Main results for Radio (5am-12 midnight) Maximum coverage (%) Average number of days of Average week 3 weeks listening per 1% = 542,870 people aged 13 years and older listener 5 days 7 days 21 days 21 days Monday- Monday-Friday Monday-Sunday Monday-Sunday Sunday RADIO IN GENERAL 85.9 88.0 92.1 15.4 General-interest programmes Total 48.1 50.2 58.9 12.1 of which: EUROPE 1 10.4 11.4 15.8 8.2 FRANCE BLEU 11.4 12.9 19.1 7.1 FRANCE INTER 15.7 16.7 20.9 10.5 RMC 10.8 12.0 17.3 7.0 RTL 17.4 18.4 24.0 9.5 Music programmes Total 50.5 55.0 68.0 9.1 of which: CHERIE 7.2 8.5 13.9 4.6 FUN RADIO 8.3 9.5 15.3 5.3 M RADIO 3.3 3.9 7.5 3.5 NOSTALGIE 12.0 14.1 21.5 5.3 NRJ 13.6 15.5 23.4 5.6 RFM 9.2 10.7 17.4 4.9 RIRES ET CHANSONS 6.0 7.0 12.2 3.8 RTL2 9.1 10.9 17.7 4.7 SKYROCK 6.9 7.9 13.0 4.4 VIRGIN RADIO 7.6 8.9 14.1 5.3 Special-interest programmes Total 20.7 22.5 30.1 8.1 of which: FRANCE CULTURE 5.1 5.9 9.8 4.9 FRANCE INFO 12.8 13.9 19.2 7.5 FRANCE MUSIQUE 5.4 6.2 11.1 3.8 RADIO CLASSIQUE 3.4 4.0 5.8 6.5 Local programmes Total 26.6 30.3 41.6 7.1 of which: PRIVATE ASSOCIATION RADIO STATIONS 4.0 4.7 7.2 5.8 Comprising 569 stations LES INDES RADIOS GROUP 20.7 23.7 33.6 6.7 Comprising 131 stations

(*) The composition of Les Indés Radios is shown on page 3A DIO IN GENERAL Definition of aggregates by format

General-interest programmes : EUROPE 1, FRANCE BLEU, FRANCE INTER, RMC, RTL Music programmes : CHERIE, FUN RADIO, M RADIO, MOUV’, NOSTALGIE, NRJ, RADIO NOVA, RFM, RIRE ET CHANSONS, RTL2, SKYROCK, VIRGIN RADIO special-interest programmes: BFM BUSINESS, FRANCE CULTURE, FRANCE INFO, FRANCE MUSIQUE, RADIO CLASSIQUE, RFI-RADIO FRANCE INTERNATIONALE local programmes: FIP, Les Indés Radios and other local radio stations not affiliated with a national network

PRESS RELEASE Radio Panel 2017/2018 Main results for advertising coordinations (5am-12 midnight) Maximum coverage (%) Average number of days of 1% = 542,870 people aged 13 years and older Average week 3 weeks listening per listener 5 days 7 days 21 days 21 days Monday-Friday Monday-Sunday Monday-Sunday Monday-Sunday RADIO IN GENERAL 85.9 88.0 92.1 15.4 NRJ GLOBAL 31.0 35.0 47.8 6.8 ADULTS ONLY 21.6 24.8 36.4 5.8 PRIORITE IDF 5.7 6.6 9.0 6.5 M6 PUBLICITE RADIO 31.0 33.8 45.0 8.3 FIRST MUSIC 16.6 19.3 30.2 5.3 FIRST ILE DE FRANCE 2.1 2.5 4.2 4.8 LAGARDERE PUBLICITE 24.6 27.5 38.5 7.2

LAGARDERE METROPOLE IDF 2.9 3.4 5.3 5.1 LIP ! 4.3 5.1 7.4 5.9 TFI PUBLICITE RADIOS 23.0 26.3 37.4 6.6 LES INDES RADIOS 20.7 23.7 33.6 6.7 LES INDES CAPIALE 7.3 8.7 14.8 4.4 NOVA AND FRIENDS 2.0 2.5 4.2 4.3 Composition of advertising coordinations NRJ Global = Chérie, Nostalgie, NRJ, Rire et Chansons Adults Only = Chérie, Nostalgie, Rire et Chansons Priorité IDF = Chante France IDF, Chérie IDF, Nostalgie IDF, NRJ IDF, Radio Nova IDF, Rire et Chansons IDF, TSF JAZZ IDF M6 Publicité Radio = Fun Radio, RTL, RTL2 First Music = Fun Radio, RTL2 First Ile de France = Fun Radio IDF, RTL2 IDF Lagardère Publicité = Europe 1, RFM, Virgin Radio Lagardère Métropoles IDF = OUI FM IDF, Radio FG IDF, RFM IDF, Virgin Radio IDF LIP ! = Fun Radio IDF, OUI FM IDF, Radio FG IDF, RFM IDF, RTL2 IDF, Virgin Radio IDF TF1 Publicité Radios = Les Indés Radios, M Radio ex MFM Radio Les Indés Capitale = Africa N°1, Beur FM, Evasion, Générations, Latina, MBS, M Radio ex MFM Radio, Radio Orient, Radio Rézo, Sud Radio, Swigg ex Ado, Tropiques FM, Urban Hit, Voltage Nova and Friends = Radio Cap Sao, Radio Nova, TSF JAZZ Les Indés Radios = the following 131 radio stations: 100%, 47 FM, Activ Radio, Africa N°1, Alouette, Alpes 1/Alpes 1 Rhône-Alpes, ARL, Bergerac 95, Beur FM, Blackbox, Canal FM Sambre Avesnois, Cannes Radio, Cerise FM, Champagne FM, Chante France, Collines La Radio, Contact FM, Décibel (Bretagne), Delta FM (NPDC), Dici Radio (PACA), Direct FM, Durance FM, Echo FM, ECN, Emotion, Est FM, Evasion, FC Radio l'Essentiel, FGL-Fréquence Grands Lacs, Flash FM (Limousin), Flor FM, Forum, France Maghreb 2 (province), Fréquence Plus, Fusion FM, Galaxie Radio (NPDC), Générations (Ile de France), Générations (Lyon Métropole), Gold FM, Grand Sud FM, Happy FM, Hit West, Horizon (NPDC), Hot Radio, Impact FM, Inside, Jaime Radio, Jazz Radio (D), Jazz Radio (B), Jordanne FM, K6 FM, Kiss FM, Kit FM, La Radio Plus, Latina, Latitude, Littoral FM, Lor’FM, Lyon 1ère, Magnum La Radio, Maritima, Max FM, MBS, Métropolys, Mistral FM, Mixx FM, Mona FM, Montagne FM, MTI, N'Radio, Nice Radio, Océane FM, ODS Radio, OÜI FM, Oxygène Radio Hit and Dance, Oxygène Radio (Pays-de-la-Loire), Plein Air, Plein Coeur, Radio 6, Radio 8, Radio Alfa, Radio Bonheur, Radio Camargue, Radio Caroline, Radio Cristal (Normandie), Radio Dreyeckland, Radio Espace, Radio FG, Radio Flash (Languedoc-Roussillon), Radio Intensité, Radio Isa, Radio Liberté, Radio Mélodie, Radio Ménergy, Radio Mont-Blanc, Radio Numéro 1, Radio One, Radio Orient, Radio Rézo, Radio Scoop, Radio Star (PACA), Radio Star (Est), Radio Studio 1, Radio VFM-Vire FM, Radiocéan, RCA, RDL Radio, RMB-Radio Montluçon Bourbonnais, RMN - La Bretagne en Musique, RTS FM, RVA, RVM (Champagne Ardenne), Sea FM, Sud Radio, Sweet FM, Swigg ex Ado, Tendance Ouest, TFM, Tonic FM (Bourgogne), Tonic Radio, Top Music, Totem, Toulouse FM, Tropiques FM, Urban Hit, Vibration, Virage Radio, Vivradio, Voltage, Wit FM.

PRESS RELEASE Radio Panel 2017/2018

Main results of aggregates by status and Radio media by location (5am-12 midnight)

Maximum coverage (%) Average number of days of listening per 1% = 542,870 people aged 13 years and older Average week 3 weeks listener

5 days 7 days 21 days 21 days Monday-Friday Monday-Sunday Monday-Sunday Monday-Sunday RADIO IN GENERAL 85.9 88.0 92.1 15.4 PUBLIC SERVICE RADIO STATIONS 36.2 38.4 46.9 10.9 including : RADIO FRANCE 36.2 38.4 46.9 10.9 PRIVATE COMMERCIAL RADIO STATIONS 72.6 76.0 83.9 13.0 PRIVATE ASSOCIATION RADIO STATIONS 4.0 4.7 7.2 5.8 RADIO IN GENERAL, BY LOCATION At home 52.7 56.5 64.6 13.0 In the car 64.9 69.0 78.3 10.8 In the workplace 11.0 11.3 15.3 7.4

Definition of aggregates by status

Public service radio stations include all Radio France and RFI radio stations. 2) Radio France: Fip, France Inter, France Info, France BLEU, France Musique, France Culture, Mouv’. Private commercial radio stations include all local, regional and national commercial radio stations. Private association radio stations include radio stations for which advertising represents less than 20% of turnover.

Accumulation of audience of aggregates by format (as a %) over 21 days, Monday-Sunday (5am-12 midnight)

% 100.0

90.0

80.0

70.0 68.0 Music Programmes

60.0 58.9 General Interest Programmes

50.0 41.6 Local Programmes 40.0 30.0 30.1 Special Interest Programmes

20.0

10.0

0.0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 days

PRESS RELEASE Radio Panel 2017/2018

Measurement of the Radio Panel

Radio Panel Methodology 1 - Médiamétrie recruited, via telephone and across two periods, 14,349 individuals who were geographically and socio-demographically representative of the population aged 13 years and older living in metropolitan France.

2 - Web user panellists could either record their information using a web interface or a smartphone app. Panellists who were not web users or those who were reluctant to respond via the Internet, could record their information in a hardcopy listening diary.

3 - Each panellist recorded his/her radio listening habits over 23 consecutive days. To do that, he/she had a listening grid showing in rows the times, quarter hour by quarter hour and, in columns, the name of the national stations and the main regional and local stations. A special column was provided for indicating the other stations listened to that did not appear on this list. Finally, he/she recorded where the listening took place (home, car, workplace, other).

4 - A panellist was deemed continuous if he/she sent all of the information about his/her radio listening habits over the 23 days of active panel participation. Only continuous panellists were taken into account in the Radio Panel. The presented results are based on 10,196 continuous panellists (of whom 79.1% had opted to record their data using the Internet), i.e. 71.1% of the individuals recruited.

Radio Panel Schedule

1st sample From Saturday 16 September to Sunday 8 October 2017: 4,688 continuous panellists

2nd sample From Saturday 13 January to Sunday 4 February 2018: 5,508 continuous panellists

Full period: 10,196 continuous panellists

PRESS RELEASE Radio Panel 2017/2018

Events taking place during the survey periods Over the Radio Panel survey periods of September-October 2017 and January-February 2018, some significant events likely to have an impact on television watching and radio listening behaviours took place:

• On 19 September, Mexico was hit by an extremely intensive earthquake, resulting in hundreds of deaths and major damage. • On 21 and 23 September, demonstrations took place in Paris and several provincial cities to oppose the Macron government’s plan to reform the French Labour Code by decree. • On 1 October, two young women were stabbed in the square in front of Marseille Saint- Charles railway station. A counter-terrorism investigation was launched. • On 1 October, a referendum on Catalonia’s independence was held by separatists. The police intervened using force, resulting in dozens of people injured. • On 2 October, a shooting during an open-air concert in Las Vegas (USA) resulted in 59 people being killed and 500 injured. • On 24 January, , the trial of Jawad Bendaoud (the man accused of harbouring the 13 November 2015 terrorists) started. • On 25 January, ,15 departments from the East of France to Paris were put on flood alert. • On 28 January, the Seine’s water level reached a peak of 5.95 metres.

Definition of the indicators used

The maximum coverage over an average week corresponds to the proportion of individuals aged 13 years and older who listened at least once to the radio or the station surveyed during an average Panel week, or a five-day week from Monday to Friday, or a seven-day week from Monday to Sunday. This is a mathematical average of the maximum coverage of the first, second and third weeks, regardless of the duration of this listening.

The maximum coverage over three weeks (21 days) corresponds to the proportion of individuals aged 13 years and older who listened at least once to the radio or the station studied during the three weeks.

The audience accumulation over 21 days involved totalling, day after day, the people who had their first contact with the radio or the station surveyed, regardless of how long they listen for.

The average number of listening days per listener corresponds to the average number of days when a listener of the media or device studied has at least one contact during the day with the media or this station, regardless of the duration of this contact.

About Médiamétrie

The French industry leader in media research, Médiamétrie monitors, measures and analyses audience behaviour and market trends. Created in 1985, Médiamétrie is expanding its activities in television, radio, Internet, cinema, mobile phones, tablets and the cross-media sector in France and abroad. Médiamétrie generated a turnover of €93 million in 2017.

www.mediametrie.fr Twitter: @Mediametrie Facebook: Médiamétrie

Press Contacts: Benoît David Isabelle Lellouche Filliau Tel: +33 (0)1 71 09 93 18 Tel: +33 (0)1 47 58 97 26 [email protected] [email protected]

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