CP Panel Radio IDF 2018-2019
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PRESS RELEASE Levallois, 28 April 2020 Ile-de-France Radio Panel 2019/2020 September-october 2019 / January-February 2020 Aim of the Ile-de-France Radio Panel To measure the number of people listening to the radio and the listening frequency over a long period, Médiamétrie gathered information about the listening habits of the same people (panelists) over 23 days living in the Ile-de-France area. Two panels were surveyed from 14 September to 6 October 2019, and from 11 January to 2 February 2020. The aim of the Radio Panel is to better understand the behaviour of the listeners over a long period (duplications between stations, transfers of one station to another, renewal and loyalty of the audience, etc.) and to provide information for the media- planning models. The panel study supplements the “126 000 Radio Ile de France” survey, which, with a daily renewal of the individuals surveyed, measures the audience levels as a daily average, as well as the profiles of their listeners. This press release only mentions the stations, networks and coordinations subscribing to the survey and achieving at least 5% of maximum coverage during the 21-day period. Source : Médiamétrie - Ile de France Radio Panel 2019/2020 - Copyright of Médiamétrie - All rights reserved 1/6 PRESS RELEASE Ile de France Radio Panel 2019/2020 Main results for Radio (5am-12 midnight) Maximum coverage (%) Average number of days of listening per 1% = 100,400 people aged 13 years and older Average week 3 weeks listener 5 days 7 days 21 days 21 days Monday-Friday Monday-Sunday Monday-Sunday Monday-Sunday RADIO IN GENERAL 79.5 82.7 88.7 14.1 General-interest programs Total 43.9 46.1 55.8 11.0 including EUROPE 1 11.3 12.4 17.1 8.6 FRANCE BLEU 2.8 3.5 6.6 3.2 FRANCE INTER 16.8 17.9 21.9 10.4 RMC 11.0 11.9 17.1 6.8 RTL 14.9 16.4 21.9 8.5 Music programs Total 37.4 43.7 58.1 7.5 including CHERIE FM 4.6 5.8 10.5 3.5 FUN RADIO 3.4 4.6 8.5 3.8 NOSTALGIE 7.7 9.5 14.7 5.4 NRJ 8.3 10.6 17.4 4.0 RFM 6.9 8.4 13.7 4.9 RIRE ET CHANSONS 5.8 7.2 11.3 4.4 RTL2 8.4 10.0 15.9 4.8 SKYROCK 6.0 7.5 13.0 3.8 VIRGIN RADIO 5.3 6.2 10.0 4.7 Thematic programs Total 26.5 28.7 36.5 8.7 including FRANCE CULTURE 7.2 8.7 12.3 6.0 FRANCE INFO 16.2 18.1 25.4 6.6 FRANCE MUSIQUE 6.6 7.6 12.5 3.8 RADIO CLASSIQUE 5.7 6.3 8.9 7.0 Local programs Total 29.0 34.0 44.6 6.7 including CHANTE FRANCE 3.0 3.9 6.4 3.8 FIP 5.2 6.2 9.0 5.3 LATINA 3.2 3.7 6.4 4.3 OUI FM 4.2 4.8 6.9 6.6 TSF JAZZ 3.9 4.4 6.9 4.7 VOLTAGE 3.3 4.2 6.7 4.1 Definition of aggregates by format General-interest programs: EUROPE 1, FRANCE BLEU, FRANCE INTER, RMC, RTL Music programs: CHERIE, FUN RADIO, M RADIO, MOUV’, NOSTALGIE, NRJ, RADIO NOVA, RFM, RIRE ET CHANSONS, RTL2, SKYROCK, VIRGIN RADIO Thematic programs: BFM BUSINESS, FRANCE CULTURE, FRANCE INFO, FRANCE MUSIQUE, RADIO CLASSIQUE, RFI-RADIO FRANCE INTERNATIONALE Local programs: FIP, Les Indés Radios, TSF JAZZ and other local radio stations not affiliated with a national network. Source : Médiamétrie - Ile de France Radio Panel 2019/2020 - Copyright of Médiamétrie - All rights reserved 2/6 PRESS RELEASE Ile de France Radio Panel 2019/2020 Main results for advertising coupling (5am-12 midnight) Maximum coverage (%) Average number of days of listening per Average week 3 weeks listener 1% = 100,400 people aged 13 years and older 5 days 7 days 21 days 21 days Monday-Friday Monday-Sunday Monday-Sunday Monday-Sunday RADIO IN GENERAL 79.5 82.7 88.7 14.1 NRJ GLOBAL MASSIVE IMPACT 21.0 25.4 37.8 5.6 IMPACT + 15.1 18.5 28.4 5.3 PRIORITE IDF 26.8 32.1 45.9 5.9 M6 PUBLICITE RADIO IDF 23.5 26.9 36.8 7.5 FIRST ILE DE FRANCE 11.5 13.9 22.0 4.8 LAGARDERE PUBLICITE NEWS 21.1 23.7 33.7 7.4 LAGARDERE PUBLICTE NEWS IDF 16.5 18.9 27.8 6.1 LIP ! 23.7 27.1 38.9 6.6 LES INDES RADIOS 21.4 25.4 35.5 5.9 LES INDES CAPITALE 14.7 18.0 27.0 5.0 NOVA AND FRIENDS 5.4 6.5 10.4 4.4 PARIS - IDF + 8.1 10.1 15.8 4.4 G1981 - IDF ALL ACCESS 10.6 12.8 19.7 5.2 G1981 - IDF AVANTAGE ACCESS 9.7 11.5 17.4 5.5 G1981 - IDF PREMIUM ACCESS 7.2 8.2 12.4 5.8 G1981 - IDF LOCAL ACCESS 4.5 5.9 9.7 3.7 Composition of advertising coupling NRJ Global Massive Impact = Chérie FM, Nostalgie, NRJ, Rire et Chansons Impact + = Chérie FM, Nostalgie, Rire et Chansons Priorité IDF = Chante France, Chérie FM, Nostalgie, NRJ, Radio Nova, Rire et Chansons, TSF JAZZ M6 Publicité Radio IDF = Fun Radio, RTL, RTL2 First Ile de France = Fun radio, RTL2 Lagardère Publicité News = Europe 1, RFM, Virgin Radio Lagardère Publicités News IDF = OUI FM, Radio FG, RFM, Virgin Radio LIP ! = Fun Radio, OUI FM, Radio FG, RFM, RTL2, Virgin Radio Les Indés Capitale = Africa Radio (ex Africa N°1), Beur FM, Evasion, Générations, Latina, Lovely (ex Radio Rézo), M Radio, MBS, Radio Orient, Sud Radio, Swigg, Tropiques FM, Urban Hit, Voltage Nova and Friends = Radio Nova, TSF JAZZ Paris - IDF + = Chante France, Radio Nova, TSF JAZZ G1981 - IDF All Access = Latina, OUI FM, Swigg, Voltage G1981 - IDF Avantage Access = Latina, OUI FM, Voltage G1981 - IDF Premium Access = Latina, OUI FM G1981 - IDF Local Access = Swigg, Voltage Les Indés Radios = 130 following stations : 100%, 47 FM, Activ Radio, Africa Radio (ex Africa N°1), Alouette, Alpes 1 Alpes du Sud / Alpes 1 Grand Grenoble, ARL, Bergerac 95, Beur FM, Blackbox, Canal FM Sambre Avesnois, Cannes Radio, Cerise FM, Champagne FM, Chante France, Collines La Radio, Contact FM, Décibel (Bretagne), Delta FM (NPDC), Dici Radio (PACA), Direct FM, DKL Dreyeckland (ex Radio Dreyeckland), Durance FM, Echo FM, Emotion, Est FM, Evasion, FC Radio, FGL-Fréquence Grands Lacs, Flash FM (Limousin), Flor FM, Forum, France Maghreb 2 (province), Fréquence Plus, Fusion FM, Galaxie Radio (NPDC), Générations (Ile de France), Générations (Lyon Métropole), Gold FM, Grand Sud FM, Hit West, Horizon (NPDC), Hot Radio, Impact FM, Inside, Jaime Radio, Jazz Radio (D), Jazz Radio (B), Jordanne FM, K6 FM, Kiss FM, Kit FM, La Radio Plus, Latina, Latitude, Littoral FM, Lor’FM, Lovely (ex Radio Rézo), Lyon 1ère, Magnum La Radio, Maritima, Max FM, MBS, Métropolys, Mistral FM, Mixx FM, Mona FM, Montagne FM, MTI, N'Radio, Nice Radio, Océane FM, ODS Radio, OÜI FM, Oxygène Radio Hit and Dance, Oxygène Radio (Pays-de-la-Loire), Plein Air, Plein Coeur, Radio 6, Radio 8, Radio Alfa, Radio Bonheur, Radio Camargue, Radio Caroline, Radio Cristal (Normandie), Radio ECN, Radio Espace, Radio FG, Radio Flash (Languedoc-Roussillon), Radio Intensité, Radio Isa, Radio Liberté, Radio Mélodie, Radio Ménergy, Radio Mont-Blanc, Radio Numéro 1, Radio One, Radio Orient, Radio Scoop, Radio Star (PACA), Radio Star (Est), Radio Studio 1, Radio VFM-Vire FM, RBA-Radio Bassin d'Arcachon, RCA, RDC-Radio Couserans, RDL, RMB-Radio Montluçon Bourbonnais, RMN - La Bretagne en Musique, RTS, RVA, RVM (Champagne Ardenne), Sea FM, Sud Radio, Sweet FM, Swigg, Tendance Ouest, TFM, Tonic Radio, Top Music, Totem, Toulouse FM, Tropiques FM, Urban Hit, Vibration, Virage Radio, Vivradio, Voltage, Wit FM. Source : Médiamétrie - Ile de France Radio Panel 2019/2020 - Copyright of Médiamétrie - All rights reserved 3/6 PRESS RELEASE Ile de France Radio Panel 2019/2020 Main results of aggregates by status (5am-12 midnight) Average number of Maximum coverage (%) days of listening per listener Average week 3 weeks 1% = 100,400 people aged 13 years and older 21 days 5 days 7 days 21 days Monday-Sunday Monday-Friday Monday-Sunday Monday-Sunday RADIO IN GENERAL 79.5 82.7 88.7 14.1 PUBLIC SERVICE RADIO STATIONS (1) 35.5 37.9 45.7 10.6 including : RADIO FRANCE (2) 35.2 37.5 45.3 10.5 PRIVATE COMMERCIAL RADIO STATIONS (3) 65.8 70.6 79.4 11.7 (1) Public service radio stations include all Radio France and RFI radio stations (2) Radio France: Fip, France Inter, France Info, France BLEU, France Musique, France Culture, Mouv’. (3) Private commercial radio stations include all local, regional and national commercial radio stations. Measurement of the Radio Panel Method of the Ile de France Radio Panel 1- Médiamétrie recruited, via telephone and across two periods, 2,567 individuals who were geographically and socio-demographically representative of the population aged 13 years and older living in the Ile de France region. 2- Web user panelists could either record their information via a web interface or a smartphone app. Panelists who were not web users or those who were reluctant to respond via the Internet, could record their information in a hardcopy listening diary.