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2013 2012 CHANGE 2011 2010 2009 GENERAL FUND RQSTD BUDGET 2012 TO 2013 BUDGET BUDGET BUDGET Mayor's Fitness Committee 600 600 0 0.0% 600 600 600 Mayor's Advisory Committee / Disabilities 1,300 1,300 0 0.0% 1,300 1,000 1,000 Aberdeen Development Corp. 170,000 170,000 0 0.0% 170,000 170,000 170,000 Abuse Partnership w/ Aberdeen School 15,000 15,000 0 0.0% 15,000 15,000 15,000 NADRIC 30,000 29,600 400 1.4% 29,000 28,000 25,000 Teen Court 8,150 7,825 325 4.2% 7,740 7,735 7,700 Senior Nutrition 10,000 8,200 1,800 22.0% 8,000 6,000 5,000 Voice for Children and Families 29,500 24,550 4,950 20.2% 24,000 22,000 20,000 OIL 0 0 0 1,500 1,500 Senior Companions 470 200 270 135.0% 425 400 SERVE 4,000 9,800 (5,800) -59.2% 9,600 9,600 Cornerstone 2,500 0 2,500 2,150 2,000 271,520 PROMOTION FUND Sertoma Club 25,000 16,500 8,500 51.5% 16,000 15,000 16,000 Aberdeen Arts Council 29,000 25,000 4,000 16.0% 25,000 25,000 27,000 ACT Theater 47,000 38,000 9,000 23.7% 38,000 37,000 40,000 Dacotah Prairie Museum 16,000 12,000 4,000 33.3% 12,000 11,000 12,000 Wylie Park Fireworks 7,500 5,100 2,400 47.1% 5,100 4,600 5,500 Presentation 12,000 10,000 2,000 20.0% 10,000 9,500 9,500 Northern State Foundation 40,000 15,000 25,000 166.7% 12,500 9,500 9,500 RSVP 3,500 3,000 500 16.7% 0 1,700 2,500 Northern Route to Black Hills 25,000 25,000 9,000 8,600 13,000 Foster Grandparent 1,500 1,500 0 1,400 2,000 Absolutely! Aberdeen 48,000 48,000 0 0.0% 48,000 48,000 40,000 Native American Cultural Center 29,500 10,000 19,500 195.0% 10,000 11,000 5,000 NEW TEC 5,000 3,000 2,000 66.7% 3,000 0 0 Volunteers of America 5,000 2,000 3,000 150.0% 2,000 0 1,000 VOA Family Crisis Intervention Program 4,700 4,700 0 0 0 Aberdeen Community Concert 4,000 2,000 2,000 100.0% 2,000 0 0 Storybook Land Festival 4,000 2,500 1,500 60.0% 2,500 2,300 4,000 Community ID Program 40,000 5,000 35,000 700.0% Aberdeen Civic Theater 15,000 0 15,000 0 0 World War II Pheasant Canteen Team 2,500 0 2,500 0 0 5,000 Aberdeen Family YMCA 100,000 0 100,000 0 0 Aberdeen Aqua Addicts Waterski Team 28,000 0 28,000 0 0 Aberdeen Housing Authority 37,500 75,000 (37,500) -50.0% 91,400 44,315 48,525 Boys & Girls Club 30,000 0 30,000 0 0 Chamber of Commerce 15,450 15,000 450 3.0% 15,000 14,600 14,000 City Marketing' thru Chamber 98,000 95,650 2,350 2.5% 95,650 93,000 96,000 Chamber Share the Spirit 15,000 8,500 6,500 76.5% 8,500 8,000 5,000 Convention Visitors Bureau 420,500 411,000 9,500 2.3% 411,000 402,000 387,000 Aberdeen Downtown Assoc. 135,000 110,000 25,000 22.7% 110,000 110,000 110,000 Aberdeen Development Corp. 100,000 100,000 0 0.0% 100,000 100,000 100,000 To Unexpended Balance 0 (35,250) 44,800 1,000 1,343,650 1,012,250 331,400 991,400 1,001,315 953,525

June 27, 2012

The Honorable Mayor Mike Levsen, Aberdeen City Council Members, City Manager Lynn Lander 123 South Lincoln Aberdeen SD 57401

Dear Mayor, Council Members, City Manager, Aberdeen Community Theatre (ACT) would like to thank the City of Aberdeen for partnering with and realizing the full potential for ACT theater arts and Capitol Cinema film programming and the Capitol ’ ’ ’ ’ ’ ’ ’ “” ’“ ” “” Sincerely,

James L. Walker ACT Artistic/Managing Director

Aberdeen Community Theatre 415 S. Main St. * PO Box 813 Aberdeen SD 57402-0813 (605)225-2228 [email protected] aberdeencommunitytheatre.com City of Aberdeen Promotion Fund Request Form

1. Organization Name: ACT 2, Inc. dba Aberdeen Community Theatre (ACT) ’

2. Executive Director or Administrator: James L. Walker, ACT artistic/managing director a. Mailing Address: 417 S. Main St. * PO Box 813, Aberdeen, SD 57402-0813 b. Telephone # 605-225-2228 Fax # 605-226-5494 c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501(c) as a charitable, religious, or other nonprofit organization or a government subdivision or agency).

IRS 501(c)(3) 1980 South Dakota 46-0356747

4. A brief description of the organization. Aberdeen Community Theatre (ACT) operates i’ a. Purpose ACT provides quality live-theater performances, film experiences and educational opportunities for a region encompassing northeastern South Dakota and bordering North Dakota communities, through participation in onstage and backstage activities during productions and film events, as well as audience members.

b. Background ’ ’

c. Number of active volunteers 300+__and number of Board Members 8 .

An Equal Opportunity Employer 5. Total amount of funds expected to be received from the City for 2012: $ 38,000 . A. Briefly describe your actual usage or intended usage of these funds for 2012. ACT is now moving forward to implement Phase III. ACT, under the its Capitol Cinema programming, brought 35mm film back to the Capitol in December 2007 and we have been showing film, when not using the stage for live performances. Returning film to the Capitol Theatre more fully utilizes the facility. ACT continues to solicit pledges to move into digital film presentation, which will soon be the film industry standard, and complete renovations of the remaining support space. The revised plan includes a 90+ seat digital film theatre in the currently unrenovated portion of the old JC Penney building. The theatre will be suitable for film presentations as well as small live theatre performances. ’

6. Total amount of funding being requested for 2013: $ 47,000 .

SEE ATTACHED

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen. Each year ACT programming reaches more than 16,000 patrons from Aberdeen and approximately a 90-mile radius around Aberdeen, although we have patrons who are from as far as California to Florida. Historically, ’ ’ “” ’ “” “” ’“” “ ” “”

An Equal Opportunity Employer 9. All organizations requesting $30,000 or more to promote or advertise the city must provide a copy of their proposed marketing plan. The marketing plan should give explanation to the primary goal, who is the target audiences, key message to be delivered and a listing of communication vehicles to deliver the message. Please also describe how you intend to provide the city a measurable result with your marketing plan. SEE ATTACHED 10. What are ’ The Capitol Theatre Improvement Campaign and ACT annual operating budget are two separate budgets accounted for individually. CAPITOL THEATRE IMPROVEMENT CAMPAIGN CONTRIBUTIONS ’  Box office receipts account for approximately 34% of ACT's budgeted revenues.  Contributions account for approximately 28.5% of ACT's budgeted revenues. SEE ATTACHED FOR DETAILS.  Season memberships account for approximately 22% of ACT's budgeted revenues.  Concessions, contractual income, facility rentals, grants, costume and prop rentals, interest, dividends, earnings, program advertising, raffle income and registrations account for approximately 15.5% of ACT's revenue.

11. Your current funding request equals what percentage portion of your annual operations. ’ ’ 12. Do you expect your request to be a single incident request of a recurring request? ACT plans to continue requesting city of Aberdeen funding to complete the Capitol Theatre Improvement Campaign. When facility renovations are complete ACT anticipates funding requests to assist with facility ’ 13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding). a. Those requests of $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents, which assist in explanation. b. All organization requesting promotional funds must provide a current year operating budget.

An Equal Opportunity Employer ACT 2, Inc. dba Aberdeen Community Theatre (ACT) Programming With that in mind, we are including the following narrative to address programming enabled by the Capitol Theatre improvements. *Note: To date, ACT has used City of Aberdeen funds for land acquisition and construction costs to improve the Capitol Theatre complex as a historic landmark for downtown Aberdeen. Through these improvements, ACT is able to enhance programming to market Aberdeen and attract more regional patrons to downtown Aberdeen.

ABERDEEN COMMUNITY THEATRE ACT provides a place for local and regional volunteers (children and adults of all ages) to use and enhance their theatrical talents. ACT strives for expanded community involvement and high production and performance quality through professional, managerial and artistic direction for all its programming. Each year ACT programming reaches more than 16,000 patrons from Aberdeen and a 90-mile radius around ’ “ ” full production, to expose participants and audiences to local playwrights and experience readers' theater. Scripts may not be produced each year, but playwrights are encouraged to submit scripts at any time. The project's first production was an original children's musical entitled "Gifts From the Attic" by Grant Rhinehart. Aberdeen resident Mike McIntyre's original script and music "Forever Dawning" was produced on ACT's stage. ACT has worked with the neighboring community of Redfield to co-sponsor an original musical production of "Thunder N' Lightenin' " by Rod Evans of Conde, SD. Also, a production of Evans "Prelude to Oz," an original script based on the columns and editorials of former Aberdeen resident, L. Frank Baum, was presented. Evans used the process to develop the production to a full length musical. Evans now resides in Aberdeen.

’ ACT has an established YPT program created in 1991 to give area youth an opportunity to understand and appreciate theater arts. Many schools are no longer able to offer any theater arts programming in this economically disadvantaged region. YPT focuses on self-confidence, responsibility, cooperation, creative thinking, and expression and sense awareness for all interested students regardless of economic circumstances. YPT provides a positive place for young people to share common interests, learn and enhance skills in a theatrical setting. YPT enrolls children age six through sixteen in creative dramatics activities. ACT and YPT have a full-time Education Director/Technical Director. His duties are to create and implement a comprehensive theater education program as well as train volunteer teachers/instructors for the program. In 2009, eight veteran YPT female students tackled "The Secret Life of Girls," which dealt with important teen subject matter such as cutting, cyber-bullying, bulimia and other timely topics. Also in 2009, YPT produced the world-“”

“ ” “ ”

CAPITOL CINEMA Capitol Cinema provides a place for local and regional volunteers (children and adults of any age) to display and enhance their film talents. ACT strives for expanded community involvement and high production and performance quality through its film experiences. Capitol Cinema shows films over ACT's winter break, produces the South Dakota Film Festival and Fischgaard Short Film Project - open to filmmakers of all ages - yearly. It also brings in foreign films from around the world in the Global Lens film series and its presentation of Manhattan Short Films. ’ “ ” “ ” ACT and YPT and Capitol Cinema Planned Activities 2012-2013 ACT and YPT and Capitol Cinema Planned Activities 2012 Season ’

Capitol Cinema - showing films nightly - December 2011 through March 2012- on going Screening as many Golden Globe / Academy Award nominated films as possible. - COMPLETED YPT rehearsals and production - "Shakespeare on the Green" by Amanda Petefish-Schrag & Ben Schrag – – – “” – ’ – “” – – “”– – – –

*All shows and production dates are tentative. Due to increased volunteer schedule conflicts, ACT announces productions only when volunteers have been surveyed to ascertain their availability for mounting a production at any given date in the season calendar. ACT 2, Inc. dba Aberdeen Community Theatre (ACT) Marketing Plan

*Note: Although City of Aberdeen funding has been primarily used for the Capitol Theatre Improvement Campaign to complete theater renovations to implement area programs for the region, the following is a ’

ACT's promotional target audience of the arts covers an extensive geographical area. ACT serves Brown County that has a population of approximately 35,500 including the city of Aberdeen (population 25,000.) Within the 100-mile radius where the majority of ACT's audience members reside, there is a population of approximately 50,000. ACT is the only one of two theater organizations in South Dakota with a full time, professional paid managerial and artistic staff.

’ ’

’ Measurable Results Memberships have displayed a gradual yet steady increase in the past few years. This season's membership drive, which does not end until November, is well on its way with 1,589 members. As memberships and attendance grow, so does awareness of area arts programming. Evaluation of advertising in area small town newspapers is underway to better promote ACT's events in the area. Participation in theater festivals are huge public awareness events for theater arts in South Dakota.

ACT is the most award winning community theatre in the state having participated in every biennial festival of the American Association of Community Theatre since our inception in 1980. ACT has won more awards through biennial American Association of Community Theatre (AACT) festivals than any other community theater in South Dakota, garnering dozens of awards at the state, regional and national levels. In two of the last three festival cycles, ACT has advanced shows to the national festival. ACT's production of "Honk!" went through the 2007 American Association of Community Theatre Festival cycle winning the state and regional festivals and placing third at the national festival. ACT's production was then asked to represent the United States at The World Festival of Children's Performing Arts in Toyama, Japan in August 2008. ’“” ’ “”

ACT 2, Inc. dba Aberdeen Community Theatre Season Contributors ACT 2012 ANNUAL SEASON CONTRIBUTIONS (DEC. 1, 2011 THROUGH JUNE 25, 2012) ACT is soliciting contributions for the 2012 season through November 2012. Contributors of $400 or more* Dacotah Bank, Inc. $4000.00 Sally & Ka P. Squire 2200.00 3M 2000.00 Norby Family Fund 2000.00 Ophtholomology Associates 1560.00 Aberdeen Federal Credit Union 1500.00 American News 1500.00 Michael & Rosemary Duch 1500.00 Bill & Karen Edwards 1500.00 Michael & Barbara Evans 1500.00 Ethel Hunstad 1500.00 Interior Design Concepts 1500.00 Kathleen's 1500.00 Quality Quick Print 1500.00 Target 1500.00 Yellow Book 1500.00 Harvey & Cynthia Jewett 1000.00 Bette Sandvig 1000.00 Reed & Ann Rasmussem 800.00 Karl O. Lee 700.00 Tom & Linda Bartholomew 650.00 Clark J. Wold 600.00 Donna L. & Dean O. Mehlhaff 550.00 Carol G. Rohl 550.00 Duane & Leonora Thurow 550.00 Horace & Donna Walter 550.00 Woodman Refrigeration 550.00 Sanjeevi & Sarathi Giridhar 525.00 Hansen Video Services 525.00 Hub City Radio 525.00 JDH Construction, Inc. 525.00 McQuillen Creative Group, Inc. 525.00 Rees & Bonnie Mielke 525.00 Pantorium Cleaners 525.00 Warren & LeAnne Redmond 525.00 Lyle Walker 525.00 Kendall & Linda Peterson 500.00 Betty Noble 450.00 Daniel Yurgaitis 400.00 donors 39 $41,715 Additionally, 191 contributors between $25 and $399 $22,930 Total $64,645 CAPITOL THEATRE IMPROVEMENT CAMPAIGN CONTRIBUTIONS From 1994 to 199’ Phase III (Film) A return to the movies ’

To equip the Capitol Theatre with state-of- the-art digital film presentations in both the main theatre and a new (84 permanent seat) theatre to be constructed in half of the main floor theatre support space. Noted as G on the floor plan. The plan will allow for flexible showings of film as well as live performances enabling ACT to fully realize the potential of the historic Capitol Theatre.

Digital projection /sound equipment / screen $183,000 (Two digital projectors, One for main stage, one for the new theatre, new digital sound system upgrade, new theatre screen) Property acquisition ($6.16 x 7310 sq. ft.) $ 45,000* (Contract for deed over 5 years) Remodeling costs $ 89,800 (New theatre, 84 permanent, stadium seating) Stage Lighting system (New digital theatre) $ 32,160 Seats $ 16,120 (84 new theatre + 20 Capitol balcony = 104) HVAC $ 15,000 (Zoned for all remaining support space) Contingency and fundraising $ 17,131

Total $398,211

*Cost of the basement space. Mezzanine donated. ACT 2, Inc. dba ABERDEEN COMMUNITY THEATRE (ACT); CAPITOL CINEMA Budget - FY 2012 - (12-1-2011 THROUGH 11-30-2012)

INCOME:(PROGRAMMING):

BOX OFFICE $130,000.00 CONTRIBUTIONS (SEASON) $110,000.00 CONCESSIONS $ 4,000.00 CONTRACTUAL INCOME $ 8,000.00 GRANTS $ 24,913.00 INTEREST/DIVIDENDS/EARNINGS $ 9,000.00 MEMBERSHIP (SEASON TICKETS) $ 84,000.00 PROGRAM BOOK ADVERTISING $ 5,300.00 RAFFLE/MISC INCOME $ 179.00 REGISTRATIONS $ 2,800.00 RENTAL INCOME $ 4,000.00 RETURNS/REFUNDS $ 800.00 SHIPPING/PROCESSING $ 1,000.00 ______TOTAL INCOME $383,992.00

EXPENSES:(PROGRAMMING):

ADVERTISING $ 20,000.00 BOX OFFICE EXPENSE $ 500.00 CAST COURTESY $ 3,000.00 CATERING $ 2,500.00 CONCESSIONS $ 1,800.00 CONTRACT FEE - ARTISTIC $ 40,000.00 CONTRACT FEE – TOTAL PROGRAMMING EXPENSE $345,642.00 ACT 2, Inc. dba Aberdeen Community Theatre (ACT); Capitol Cinema Budget - FY 2012 (Continued.)

EXPENSES (CONTINUED): FACILITY/OPERATING EXPENSES:

ELECTRICITY $ 16,600.00 GAS $ 7,500.00 INSURANCE: PROPERTY $ 4,500.00 EQUIPMENT $ 1,500.00 REPAIRS/MAINTENANCE $ 2,500.00 REAL ESTATE TAXES $ 5,750.00 ______FACILITY/OPERATING EXPENSE $ 38,350.00 PROGRAMMING EXPENSES (PAGE 1) $345,642.00

TOTAL PROGRAMMING AND ______FACILITY/OPERATING EXPENSE $383,992.00

Note: This budget does not include the Capitol Theatre Improvement Campaign budget to renovate and remodel the Capitol Theatre. City of Aberdeen Promotion Fund Request Form

1. Organization Name: Dacotah Prairie Museum

2. Executive Director or Administrator: Sue Gates, Executive Director

a. Mailing Address: 21 S Main Street Aberdeen SD 57401

b. Telephone # 605-626-7117 Fax # 605-626-4026

c. Email Address: [email protected]

3. Date and place of incorporation if applicable:

Originally incorporated as the Hub City Museum in 1964, amended in 1968 to reflect name change to Dacotah Prairie Museum. Incorporation papers are registered in Pierre, SD.

(Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose

The Dacotah Prairie Museum (DPM) collects and preserves information and artifacts significant to the history of Aberdeen and Brown County. This information is used by DPM staff as well as educators, researchers, and historians to tell the stories of the settlement, development and growth of the region.

b. Background

The DPM opened in 1969 in what is now the Aberdeen Senior Center while its board members searched for a permanent home. In October 1970 the organization moved into its historic building at 21 S Main Street, which was a gift from Fred Hatterscheidt, a local businessman. Since that time the DPM staff has grown from 2 to 7 and its collection from 1,000 artifacts to more than 40,000. Governance of the DPM is under the direction of a volunteer board of directors appointed by the Brown County Commission. This group sets and oversees the operational policies of the DPM. Programs of the DPM are used by all local schools (pre K- post secondary) as well as schools in the northeastern SD region, North Dakota and Minnesota. These services are free and augment the history curriculum at all levels. Programs are also available for use by a wide variety of groups with members of all ages and can be given at the museum or a site within the area. Exhibits are developed to reflect the continual growth and expansion of the Aberdeen region from prehistoric to modern times. Exhibit themes examine activities in all aspects of life from settlement, to education, to recreation and culture. One major exhibit is installed annually as well as numerous smaller, temporary (six months or less) displays. DPM is also available to all community groups desiring assistance with off site exhibits to enhance events or add a historic touch to business décor. Currently a portion of our permanent art collection graces the walls of the Smart Center. NSU, PC, Lakewood Mall, Carmike Theaters, ACT Community Theater, and many other organizations have utilized our speaker bureau and exhibit services for special events.

c. Number of active volunteers 65 and number of Board Members 7 (bylaws call for 7 – 9, currently we have one unfilled seat.)

5. Total amount of funds expected to be received from the City for 2012: $12,000.

A. Briefly describe your usage or intended usage of these funds for 2012.

DPM will use the 2012 funds to support its promotional efforts through a wide variety of media, including broadcast, print, and digital. These materials target a broad audience outside the city limits and with good results bringing visitors from 49 states, 24 foreign countries and several Canadian provinces. These tourists ultimately contribute to the economy of Aberdeen through their lodging, food, and retail expenditures.

6. Total amount of funding being requested for 2013: $16,000

As in past years, DPM will use its allotment to support its promotional efforts targeting both the resident and non resident visitor.

The growth in usage and visitation numbers in recent years is due to these efforts. Cultural tourism research states that 78% of all US travelers, or 118 million adults, participate in cultural and heritage activities offered at destination sites. DPM has proactively marketed itself to these travelers through state tourism pieces and area campground literature—funded by promotional dollars. These efforts have been deemed successful as annual visitation numbers are reviewed and indicate large numbers of “out of town” guests have participated in our programs and offerings.

The DPM 2011 annual report outlines visitor numbers and program usage in detail. This can be viewed on the DPM website http://www.dacotahprairiemuseum.com/news/2011AnnualReport.pdf) To summarize: Total in-house visitation (walk-ins; program participants young & old) 16,016 Total off site participation (school visits, off site exhibits, special events etc) 55,633 Total attendance 2011 71,649

We expect figures for the 2012 year to be equal to or above this number and are planning for 2012 to be similar due to major new exhibits opening and new programs being offered. Without the added promotional funds provided by the city, it would be very difficult for DPM to communicate with visitors in the same efficient and effective manner we use today, which does have positive results in increased visitor numbers.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Aberdeen is a vital, growing city thanks to the efforts of so many during its 130 year history. To understand present success, one must examine past experiences. It is DPM’s responsibility to provide that historical perspective to current and prospective residents as they make decisions that will impact the future of this city—whether to relocate family and/or business interests here, whether to risk personal assets on new business ventures, whether to become involved in community leadership, or whether to consider local institutions when selecting a college for their children. All these decisions can be impacted by the image of a city, and DPM saves and promotes the continuing image of success that Aberdeen has built over its long history. DPM’s city promotion differs vastly from efforts of organizations such as the Aberdeen Chamber or CVB who work to attract long and short term visitors to the city. DPM’s promotion efforts begin when those visitors arrive and search for history and culture important to people in our region. Our organization provides those answers through its programs, exhibits and accessible collection.

9. All organizations requesting $30,000 or more to promote or advertise the city must provide a copy of their proposed marketing plan. The marketing plan should give explanation to the primary goal, who is the target audiences, key message to be delivered and a listing of communication vehicles to deliver the message. Please also describe how you intend to provide the city a measureable result with your marketing plan.

10. What are your organization’s current sources of funding?

DPM, as a department of Brown County government, receives the vast majority of its annual operating funds from Brown County tax dollars. Additional funding for special projects is provided by the Dacotah Prairie Museum Foundation through an annual membership campaign and other project-specific fund raising efforts. One new exhibit this supplemental funding will support will be the major renovation of a four-room exhibit suite into one large, walk ’through exhibit space, which will better suit the needs of our visitors. The exhibit will focus on Frontier History and include the gun collection of museum benefactor Fred Hatterscheidt. The Hatterscheidt Foundation has committed to assisting with this exhibit as well. Costs involved in this project are well over and above what the County budget would support; so this additional funding from the DPM and Hatterscheidt Foundations are vital to our growth and ability to offer exciting exhibits to our public.

11. Your current funding request equals what percentage portion of your annual operations.

$16,000 represents slightly less than 5% of DPM’s projected 2013 budget of $331,368.

12. Do you expect your request to be a single incident request or a reoccurring request?

DPM’s request will continue to be an annual request.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget. THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E‐MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E‐MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401 Dacotah Prairie Museum County Budget May 2012 Acct. Budget Category Allocated 411.00 Salaries & Wages: Director Cur./Education Cur./Exhibits Admin. Asst. Cur./Collections Assistant Currator Total Salary & Wages $ 171,318.25 412.00 OASI/Medicare/Withholding 412.01 FICA $ 10,621.73 412.02 Medicare $ 2,484.11 413.00 Retirement $ 9,636.83 414.00 Workers Comp $ 650.00 415.00 Group Insurance 415.01 Health Insurance $ 34,128.85 415.02 Dental Insurance $ 2,062.10 415.03 Life Insurance $ 270.00 416.00 Unemployment $ 528.00 417.00 Vacation & Sick salaries$ 500.00 421.00 Insurance $ 1,800.00 Total Salary: $ 233,999.87

Operations: 422.00 Professional Fees & Service 422.09 Cafeteria Plan $ 108.00 424.00 Rentals $ 3,325.00 425.00 Repairs & Maintenance:$ 3,000.00 425.19 Vehicle maintenance$ 1,500.00 426.00 Supplies & Materials $ 500.00 426.05 Books, Subscriptions $ 400.00 426.06 Membership $ 800.00 426.07 Postage $ 400.00 426.08 Computer Programs $ 500.00 426.13 Gas/Oil $ 900.00 426.22 Computer equip. uneer $5,000.00 $ 3,500.00 426.24 Copier $ 108.00 426.35 Office Supplies $ 4,000.00 426.37 Janitorial $ 800.00 426.38 Shop $ 1,000.00 426.39 Collections $ 6,000.00 426.40 Education $ 1,500.00 426.41 Exhibits $ 15,000.00 426.42 Office Equipment under $750.00 426.50 Tourism/Advertising$ 12,000.00 427.00 Travel/Conference 427.01 Registration 428.00 Utilities: 428.01 Telephone$ 1,000.00 428.08 Internet/E-mail$ 800.00 428.11 Security$ 3,500.00 434.00 Machinery & equipment$ 9,334.37 Total Operations: $ 69,975.37 Grand Total: $ 303,975.24

City of Aberdeen

Promotion Fund Request Form

1. Organization Name: Presentation College

2. Executive Director or Administrator: Lori Harmel, Vice President for Advancement

a. Mailing Address: 1500 North Main, Aberdeen, SD 57401

b. Telephone # (605) 229‐8531 Fax # (605) 229‐8518

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

Please see attached documentation.

4. A brief description of the organization.

Presentation College offers both bachelor and associate degrees in more than 25 fields of study. Campuses are located in Aberdeen, Eagle Butte, and Fairmont, MN. The college also offers instruction in Sioux Falls, and online through PC Virtual.

a. Purpose

Welcoming people of all faiths, Presentation College challenges learners toward academic excellence and, in the Catholic tradition, the development of the whole person.

b. Background

Presentation College is an independent Catholic educational institution, founded in 1951 by the Sisters of the Presentation of the Blessed Virgin Mary.

c. Number of active volunteers _600*_____ and number of Board Members___19____.

*PC’s Character Initiative promotes leadership skills, community relations, civic responsibility and personal and career development. As a requirement for graduation, all degree‐seeking students are required to complete 40‐80 hours of volunteer service.

5. Total amount of funds expected to be received from the City for 2012: $__10,000______

A. Briefly describe your actual usage or intended usage of these funds for 2012.

As competition in higher education increases, marketing resources play a critical role in realizing enrollment growth. Last year, promotional funds were utilized to advertise and promote Presentation College and Aberdeen throughout the Midwest in the form of viewbooks, billboards, television, radio, and printed materials.

6. Total amount of funding being requested for 2013: $___12,000______

These funds will be used to offset the cost of a new Presentation College website that will be launched later this fall. A well‐defined, concise, energized website will serve a vital role in recruiting new students, communicating with current students and parents, connecting with alumni, and providing information to the community. Presentation is dedicated to reducing its carbon footprint and will increase the utilization of digital media via the website.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Presentation College recruits nationwide. Last year, students hailed from 26 states and three countries. Prospective students are as interested in the city and region in which they will live, as they are about the college they will be attending. With the new website, Presentation will more effectively feature the College, as well as link to city and regional information, events, and attractions.

Students, alumni, and visitors contribute greatly to the economic vitality of this region through retail establishments, hotels, restaurants and tourist attractions.

10. What are your organization’s current sources of funding?

Sources of funding include tuition, fees, and alumni/donor contributions.

11. Your current funding request equals what percentage portion of your annual operations.

Although this funding request equals less than 1% of PC’s general operating budget, it represents a significant portion of Admission’s advertising budget. Without these vital funds, Presentation would be unable to continue promoting the college in outside markets to the degree necessary to ensure future growth.

12. Do you expect your request to be a single incident request or a reoccurring request?

Presentation College is grateful for the past support of its marketing efforts and looks forward to the continuing partnership with the City of Aberdeen.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

BUDGET 2012-2013 OPERATING REVENUES Tuition 9,057,658 Tuition remission and waiver programs (160,000) Course and program fees 579,000 Other fees 223,500 Financial aid governmental grants 1,475,000 Governmental grants allowance Financial aid direct scholarship gifts 190,000 Financial aid scholarship gifts-undesignated 170,000 Workstudy awards received 48,246 Auxiliary enterprises 1,161,070 Operating grants, including Lakota T1 - Avera St. Luke's subsidy program 163,800 Other sources 50,000 TOTAL REVENUES 12,958,274

Loan cancellation and loss provisions (3,000) Net assets released from restriction 1,215,600 $ 14,170,874

EXPENSES Educational and general Academic 3,496,808 Academic support 1,419,679 Student services 995,497 Athletics 1,294,720 Institutional support 1,898,689 Operation and maintenance of plant 1,219,914 Operating grant expenses - Financial aid scholarships and grants-governmental 1,475,000 Financial aid awards-direct to students 190,000 Financial aid scholarships and grants-institutional funded 512,950 Financial aid scholarships and grants-non-funded 1,168,131 Other unallocated costs-salary policy Less: capitalized equipment budgeted, not an expense (710,916) Total educational and general 12,960,472 Auxiliary Enterprises 794,709 Depreciation 545,000 Interest on indebtedness 207,000

TOTAL EXPENSES 14,507,181

NET OPERATING REVENUES OVER (UNDER) EXPENSES (336,306)

OTHER Investment income and unnrealized gain (loss) 77,000 Contributions (less scholarships, included in financial aid, above) 300,000 Athletic guaranty income 9,750 Athletic in-kind and other contributions 60,000

Total other 446,750

Net revenues over expenditrues $ 110,444 City of Aberdeen Promotion Fund Request Form

1. Organization Name: Northern State University, NSU Foundation

2. Executive Director or Administrators: Dr. James Smith – President – NSU

Todd Jordre – Pres/CEO - NSUF

a. Mailing Addresses: NSU, 1200 S Jay St. Beckman Building, 620 15th Ave. SE, Aberdeen, SD 57401

b. Telephone # 626-2550 Fax # 626-2431

c. Email address: [email protected]; [email protected]

3. Date and place of incorporation if applicable: Aberdeen, South Dakota - February 5, 1969 (Promotion Funds recipients must be qualified under IRS Chapter 501(c) as a charitable, religious, or other nonprofit organization or governmental subdivision or agency).

A brief description of the organization. Northern State University (NSU) is a premier residential, liberal arts institution characterized by outstanding instruction, extraordinary community relations, and unparalleled co-curricular opportunities.

With approximately 3,500 undergraduate and graduate students, NSU offers the associate degree in eight areas of study and the bachelor degree in forty-eight areas of study. The Master of Science in Education is offered in Guidance and Counseling, Leadership and Administration, Teaching and Learning, and E-Learning Design and Instruction. NSU also offers a Master of Science degree in E-Learning Technology and Administration.

a. Purpose = To recruit and retain the best and brightest students available by providing higher education scholarships for as many students as possible.

b. Background: Extraordinary community relations are indeed a key element of the daily actions that transpire on the NSU campus.

This past fiscal year, the NSU Foundation raised $3,707,263. The Foundation awarded $2.1 million in student scholarships to a total of 1,583 students with an average award of $1609.

c. Number of active volunteers__125____and number of Board Members__15__.

4. Total amount of funds expected to be received from the City for 2012: $15,000.

A. Briefly describe your actual usage or intended usage of these funds for 2012. This past year we continued to utilize this support for student scholarship and promotion. With enrollment increasing again last year, our priority is to recruit the best and brightest students possible to Aberdeen.

5. Total amount of funding being requested for 2013: $ 40,000.(This past year both Brookings and Fargo have supported their respective universities with over $250,000!)

6. Description of specific project or program for which funding is being requested. Please also provide the number of individuals your project or program will have direct impact or contact with. If necessary you can add an additional sheet for explanation purposes.

NSU is determined to grow and develop – and our enrollments have continued to do so. With continued enrollment increases our successful partnership with the City of Aberdeen needs to continue to expand.

Simply stated, each time we can recruit a student to Aberdeen, that student spends $7000 annually in the local economy. Along with family and friends, that student brings an additional $8000 into the region.

Landscape Changing State wide competition for state tournaments and fine arts competitions have heated up drastically this past year. The future development of our campus facilities to attract these events is in full motion. We currently have two projects wrapping up and one just kicking off for millions of dollars worth of re-construction.

*The Johnson Fine Arts Center Expansion Project = $7.2 million *The Barnett Center addition = $3.2 million *The NSU Student Union = $5.8 million.

Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Whether a State B tournament or any of our many student recruitment efforts, (with over 240 international students on campus these students bring a large cash infusion to our region from overseas) faculty and staff are trained to list and promote the wonderful opportunities available in our region. All publications are produced to include the many exciting cultural, recreational and educational opportunities within and around Aberdeen and Brown County.

7. All organizations requesting $30,000 or more to promote or advertise the city must provide a copy of their proposed marketing plan. The marketing plan should give explanation to the primary goal, which are the target audiences, key message to be delivered and a listing of communication vehicles to deliver the message. Please also describe how you intend to provide the city a measurable result with your marketing plan.

We plan to put resources towards; ¾ The web – Active on Twitter, Facebook and a newly redesigned website ¾ Television - This fall you will see another new television ad that is being produced and will begin airing in September. ¾ Targeted billboard and mall kiosks around the three state region.

8. What are your organization’s current sources of funding? Private gifts from individuals, corporations, foundations and alumni and friends.

9. Your current funding request equals what percentage portion of your annual operations? 5%

10. Do you expect your request to be a single incident request or a recurring request? Recurring request.

11. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget.

NSU Foundation Operating Budget

Budget FY 12 REVENUE

Contributions - Telefund, Cornerstone, Direct Mail $ 209,300.00 Special Fundraisers - Net Northern Night $ 98,500.00 Other Income Licensing, Gift Assessment Fee $ 17,500.00 University Support $ 381,323.00 Total Contributions, Fundraisers, Other $ 706,623.00

EXPENDITURES

Foundations Operations Salaries $ 459,673.00 Trustee Investment Expense $ 65,000.00 Audit Expense $ 38,000.00 Computer Maintenance Expense $ 13,500.00 Other Foundation Expenses $ 69,750.00 Alumni Expenses $ 38,000.00 Development Expenses $ 86,000.00 University Support $ 54,700.00 Campaign Expenses $ 15,000.00 Wolf Pact Scholarship $ 230,000.00 TOTAL EXPENDITURES $ 1,069,623.00

Net Surplus/(Deficit) Prior to Investment Income & Scholarship Transfers $ (363,000.00)

Investment Management Fees $ 363,000.00 Trustee Fee Allocation $ -

Net Surplus/(Deficit) with management & trustee fees included $ -

City of Aberdeen

Promotion Fund Request Form

1. Organization Name: Volunteers of America RSVP

2. Executive Director or Administrator: Cindy Goehring, NE Regional Coordinator

a. Mailing Address: 112 North Main Street, Aberdeen, SD 57401

b. Telephone # 605‐262‐1007 Fax # 605‐262‐1008

c. Email Address: c.goehring@voa‐dakotas.org

3. Date and place of incorporation if applicable: 1920, Sioux Falls; 2001, Aberdeen (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose: Purpose: RSVP Invites adults age 55 and over to use their life experience and skills in serving critical community needs through partnering agencies. Through community service, they stay active and engaged, thereby improving their health and outlook on life. Studies show that volunteers who provide social support to others have lower Mortality rates. These services are offered to non‐profit organizations throughout Brown, Edmunds, Faulk, Marshall and Spink counties, though over 90% of the volunteers and volunteer hours are provided to the Aberdeen community.

b. Background: RSVP was started in 1971 and has been in Aberdeen since 1974.

c. Number of active volunteers __459____ and number of Board Members__9_____.

5. Total amount of funds expected to be received from the City for 2012: $__3,000.00_____

A. Briefly describe your actual usage or intended usage of these funds for 2012. Funds will be used to help pay for the supplemental accidental death and injury, liability, and excess automobile insurance which the program provides to all volunteers and to help pay for the contract RSVP has with the Aberdeen Ride Line to transport volunteers to their assigned volunteer duties in Aberdeen.

6. Total amount of funding being requested for 2013: $__3,500.00______

The funding would be used to help pay for the supplemental accidental death and injury, liability, and excess automobile liability insurance which the program provides to all volunteers and to help pay for the contract RSVP has with Aberdeen Ride Line to transport volunteers to their assigned volunteer duties in Aberdeen. It is very important to our partnering agencies that we provide supplemental insurance to our volunteers because they wouldn’t be covered under workman’s compensation. Ride Line allows seniors who no longer drive to continue volunteering.

Of our current 459 RSVP volunteers, 377 are in Aberdeen. They volunteer at 66 of our partnering agencies with 44 agencies being in Aberdeen. In 2011 the volunteers provided 52,602 hours of service.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

RSVP volunteers promote Aberdeen while volunteering in the visitor’s center at Storybook Land every summer. In 2011 volunteers provided 335 hours at the visitor’s center by stocking shelves with promotional materials and encouraging visitors to explore other areas of Aberdeen while they’re in town. Volunteers also spent 65 hours picking up litter around Storybook Land. Volunteers spent 1041 hours making Storybook Land characters which are sold as promotional items and benefits Aberdeen Parks, Rec and Forestry. Volunteers spent 32 hours supporting the Alexander Mitchell Library and 1375 hours in support of the Aberdeen Area Senior Center. Volunteers also assist the CVB and the Chamber of Commerce with mailings and compiling promotional materials for Aberdeen.

10. What are your organization’s current sources of funding?

Federal Grant, United Way, Private Contributions

11. Your current funding request equals what percentage portion of your annual operations.

12. Do you expect your request to be a single incident request or a reoccurring request?

Reoccurring

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget. (Attached)

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E‐MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E‐MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

Revenue Budget 2012

Contributions (Annual Partners' Breakfast) $1,750 Aberdeen United Way $10,000 Government Grants $44,765 In-kind support $3,000 Other: Fund raisers $1,200 Total $60,715 Expenses Salaries $29,845 Benefits $5,372 Payroll Taxes $2,719 Database software $300 Office supplies $600 Telephone $908 Postage $1,100 Occupancy $3,701 Printing $2,900 Staff travel $1,100 Staff training $400 Membership dues $100 Volunteer insurance $2,981 Volunteer recognition $5,800 Volunteer transportation $4,100 Total $61,926

City of Aberdeen

Promotion Fund Request Form

1. Organization Name:

Northern Route to the Black Hills

2. Executive Director or Administrator:

Tom Aman, President

a. Mailing Address: PO Box 38, Aberdeen, SD 57402‐0038

b. Telephone # 605.725.4110 Fax # 605.622.4634

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

Date of Incorporation: February 24, 2004

EIN: 05‐0570164

4. A brief description of the organization.

a. Purpose

Our mission is to create jobs by promoting an alternative route for tourism, South Dakota’s second largest economy. We do this by capitalizing on the multi‐millions of tourism dollars that the GOED Tourism spends on promoting primarily the Black Hills and Mt. Rushmore.

We have been effective through our volunteer efforts of publishing and distributing our colorful travel guide with a focus on Aberdeen and other interesting things to see and do. Most tourists travel to and from the Black Hills on I 90 because that is what is promoted most. Examples are Mitchell’s Corn Palace, the Pioneer Auto Museum, Al’s Oasis, the Bad Lands, and Wall Drug Store. But, it has been determined that many are looking for other things to do. We have Big Stone and our other Great Lakes, Milbank’s Dutch Flour Mill, Ft. Sisseton, Webster’s Museum, Brown County Museum, Storybook Land and the Land of Oz, Sitting Bull Historic Sculptor and the Kline Museum, Lake Oahe, Lemmon’s Petrified Forest, Cheyenne River Sioux Tribes Cultural Museum, Faith’s dinosaur exhibit and a lot of other things to see and do. But, the story of this wonderful journey is not getting told by the State or anyone else. There are Four Official Tourist Regions in South Dakota. We are sanctioned as a Tourism Journey Association, but do not receive direct funding. Each town in the Northern Tier of Counties is a “silo” unto itself. And, other than Aberdeen’s CVB working with hunting organizations, Aberdeen is no exception.

Aberdeen by itself has a lot to offer tourists and we have been moderately successful. It is notable that Aberdeen’s Parks and Recreation has been fully supportive of our efforts, as has been the case with past City Commissioners. The more we can help promote Storybook Land and the Land of Oz, the better they will become.

By branding with Mt. Rushmore we have essentially gotten a “free ride” on GOED’s successful advertising. We have found that we only have to focus on producing and distributing our colorful travel guide to get results (see sales tax report).

We are the only all volunteer organization that is promoting tourism all across the northern tier of counties that, due to a shrinking population, need jobs the most. The Historic Yellowstone Trial Tourism Association is alive and well, but it only relates to Highway 12.

Noteworthy is that the NRTBHs has strong support from more than 20 communities all across the northern tier of South Dakota that normally does not attract many tourists. A sign at the Hitch’n Post in Aberdeen states “Aberdeen’s only tourist trap”.

Our sole purpose is to create even more jobs by making a connection with what’s already being done by GOED in other regions. Sales tax reports for our northern tier show proof of our past success, and we want to do even more.

Finally, we have discovered is that our travel guides were very popular last year among tourists traveling on I 90. More than 5,000 were distributed to South Dakota’s Information Center in that region, and more were requested.

b. Background

Since our formation by a group of community spirited volunteers, we have gotten support from 20 small communities all across our trade area.

c. Number of active volunteers 30 and number of Board Members 4.

5. Total amount of funds expected to be received from the City for 2012: $25,000. A. Briefly describe your actual usage or intended usage of these funds for 2012.

We were late in our application, and no funds were received.

6. Total amount of funding being requested for 2013: $25,000

• Update and publish 15,000 travel guides to showcase the history, culture, and communities along the Northern Route.

• Continue to promote all of the things to do and see all across the Northern Tier of South Dakota with special emphasis on the City of Aberdeen to include Wylie Park, Storybook Land.

• Initiate, develop, nurture, maintain and expand collaborative partnerships and expand on support from the Black Hills Region and SD State Government. Example: Deadwood Chamber of Commerce, Black Hills Badlands and Lakes Association, Glacial Lakes Region, and the Great Lakes Tourism Region, the Sturgis Rally Organization and Black Hills Vision Representatives and Absolutely Aberdeen and Aberdeen’s CVB.

• We are taking the first step in creating co‐op partnerships to support ideas for new and innovative ways to tell the SD story along the Northern Tier. We are proposing a plan to develop and design a Way Finding Signage System and Internet driven initiative that would define the northern route. We are exploring further support from the WEB Water System, Northern Electric and the other three electric Coops serving the northern tier of counties.

• Build and maintain a marketing presence at as many travel shows as possible, and to promote Aberdeen as a destination between Metro Mpls/St. Paul and the Black Hills. In so doing, we will encourage I90 travelers to journey home by taking the Northern Route.

• Continue to work with Jim Hagen, Director of GOED and South Dakota Office Tourism for co‐op advertising opportunities through their various programs to reach additional target groups.

• Continue to work with the Mobridge City Council, Chamber of Commerce and other smaller cities (i.e. Akaska, Bowdle, Ipswich, Eureka, Glenham, Faith, Hosmer, Hoven, McIntosh, McLaughlin, Mound City, Pollock, Selby, Sitting Bull College, and Standing Rock Sioux Tribe to promote and support the making of Highway 12 into a four‐lane highway from Aberdeen to Mobridge.

• Continue to update web site development for internet marketing. Work with partners to find funding for an internet based “Way Finding” video.

• Continue to work with Black Hills Vision, the Sturgis Rally, Custer, Aberdeen Chamber and CVB, Deadwood Chamber and CVB and Rapid City Chamber and CVB to strengthen our relationships.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

We promote Aberdeen as the major anchor and “stop over” destination as visitors travel the “Northern Route”. Extra motel and hotel rooms will add over night stay capacity to Aberdeen. This will help our active CVB with its state-wide promotions as tourism continues to expand. All of our 20 communities and 65 other collective partners will be helped, and that is good for Aberdeen.

10. What are your organization’s current sources of funding?

Travel Guides $9,500

Partners funding for 2012 to date: $2,105.25 representing 4,210 citizens.

In‐kind Contribution: 12 month $ 800.00 (Administrative Services)

TOTAL: $12,405.25

11. Your current funding request equals what percentage portion of your annual operations.

Fifty percent.

(Aberdeen’s request is $1.00 per capita. Small city regional partners 50 cents per capita.)

12. Do you expect your request to be a single incident request or a reoccurring request? Reoccurring.

Northern Route to the Black Hills Association Promotional Marketing Expenses

Develop New 2013-2014 Travel Guide Midstates Printing $10,000 Administrative/Office Expenses 2,000 Advertising – 5,500 Yellowstone Trail/SD Vacation guide, etc Shipping to SD Travel Centers 1,500 Develop Comprehensive Website 6,000

TOTAL $25,000

City of Aberdeen

Promotion Fund Request Form

1. Organization Name: Volunteers of America, Dakotas ‐ Foster Grandparent Program

2. Executive Director or Administrator: Cindy Goehring, NE Regional Coordinator

a. Mailing Address: 112 North Main Street Aberdeen, SD 57401

b. Telephone # 605‐262‐1007 Fax # 605‐262‐1008

c. Email Address: c.goehring@voa‐dakotas.org

4. A brief description of the organization.

a. Purpose: The Foster Grandparent Program enables low‐income persons age 55 or older to volunteer to serve children with special or exceptional needs. They assist in Head Start Centers, schools, daycare centers and other youth facilities where they’re involved in a variety of activities that nurture children and help them succeed. Foster Grandparents serve up to 40 hours per week with the majority serving between 25‐30 hours. Volunteers earn a tax‐free, hourly stipend which is provided through a federal grant and the amount received by the Foster Grandparents in Aberdeen this past year was $91,757.17. They receive 40 hours of pre‐service orientation, 48 hours of annual training on child development topics, and supplemental accident and liability insurance while on duty, all paid for by the Foster Grandparent Program with local support.

b. Background: Foster Grandparent Program was started in 1965 and has been in Aberdeen since 1972.

c. Number of active volunteers __59____ and number of Board Members__9_____.

d. Total amount of funds expected to be received from the City for 2012: $__0______

A. Briefly describe your actual usage or intended usage of these funds for 2012. NA

5. Total amount of funding being requested for 2013: $__1,500.00______6. Description of specific project or program for which funding is being requested. Please also provide the number of individuals your project or program will have direct impact or contact with. If necessary you can add an additional sheet for explanation purposes.

The funding would be used to help pay for the supplemental accidental death and injury, liability, and excess automobile liability insurance which the program provides to all volunteers and to help pay for transportation through Aberdeen Ride Line and mileage reimbursement to those who transport themselves to their assigned volunteer duties in Aberdeen. It is very important to our partnering agencies that we provide supplemental insurance to our volunteers because they wouldn’t be covered under workman’s compensation. Using Ride Line allows seniors who no longer drive to continue volunteering.

Foster Grandparent Program currently has 59 Foster Grandparents in the north central region with 29 of them serving in Aberdeen. They serve at 29 agencies with 15 of these located in Aberdeen. (See attached list of partnering agencies in Aberdeen) The Foster Grandparents will make a difference in the lives of approximately 400 children in Aberdeen schools, Head Start, daycare centers and other youth facilities in 2013. In 2011 the Foster Grandparents in the north central region provided 44,282 hours helping children.

7. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Foster Grandparent Program promotes Aberdeen by showing that we value our seniors and our children in Aberdeen. The seniors are kept active physically, socially and mentally. They contribute their acquired skills, experience and talents to improve the lives of children in need thereby improving the Aberdeen school system and daycare centers. Children are reading better as a result of the Foster Grandparents in the school system and this in turn will lead to a better educated population and economic development in Aberdeen. Our seniors have a lot to offer the children who are the future of Aberdeen.

8. All organizations requesting $30,000 or more to promote or advertise the city must provide a copy of their proposed marketing plan. The marketing plan should give explanation to the primary goal, who is the target audiences, key message to be delivered and a listing of communication vehicles to deliver the message. Please also describe how you intend to provide the city a measureable result with your marketing plan.

NA 9. What are your organization’s current sources of funding?

Federal Grant United Way Brown County Spink County

10. Your current funding request equals what percentage portion of your annual operations.

11. Do you expect your request to be a single incident request or a reoccurring request?

Reoccurring

12. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget. (Attached)

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E‐MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E‐MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

Revenue Budget 2012

Contributions (Annual Partners' Breakfast) $1,750 Aberdeen United Way $4,000 Government Grants $275,997 In-kind support $12,000 Other: Fund raisers $1,200 Total $294,947

Expenses Salaries $42,451 Benefits $7,119 Payroll Taxes $4,012 Audit fees $400 Database software $250 Office Supplies $1,500 Telephone $936 Postage $1,400 Occupancy $4,529 Printing $1,829 Staff travel $2,500 Staff training (federally-required) $2,200 Membership dues $100 Volunteer annual health assessments $4,900 Volunteer meals $17,560 Volunteer insurance $534 Volunteer stipends $193,662 Volunteer recognition $9,450 Total $295,332

2013 City Promotion Fund Request Form

1. Organization Name: Absolutely Aberdeen, Inc.

Stylized to “Absolutely!Aberdeen” or “A!A”

2. Executive Director or Administrator: Julie M. Johnson, Executive Director

a. Mailing Address: 416 Production Street North, Aberdeen, SD 57401

b. Telephone # 725-5070 Fax # 229-6839

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

April 2001, State of South Dakota, incorporated

IRS Status=501(c)(6) tax exempt organization

4. A brief description of the organization.

a. Purpose: “Accelerating the Growth of Aberdeen and the Region!”

b. Background: Absolutely!Aberdeen reached a milestone in 2011, celebrating its 10th year since its inception, so is now in year 11.

Absolutely!Aberdeen is a “growth initiative”, as we describe it today. “Absolutely!Aberdeen II” currently operates as a four-year plan, to which investors were asked to make a 4-year commitment beginning in 2010. The City of Aberdeen was involved in developing the second four-year plan, and committed $48,000 in 2010, with the hope 3

that the City is able to honor that commitment over the course of all 4 years. 2013 is the fourth of the current 4 year plan. We will undertake work on the next 4 or 5-year plan later this year. We hope that the City of Aberdeen will consider this investment to have considerable value to the City, and that it will continue as an investor on the work identified into the future.

Absolutely!Aberdeen began as a volunteer effort in 2001. With the help of considerable research and consultant expertise, it was determined that Aberdeen should launch its first four-year capital campaign in 2005, which it did successfully. After that capital campaign was successful, the volunteer leaders agreed to hire a professional staffer, who was with the organization until 2007.

In the fall of 2007, the volunteer leadership hired Julie Johnson as its Executive Director, which also coincided with the significant job creation announcements in the community, including MFG, and NBP. More have followed. Given that great growth news, the investors and volunteer leaders determined together that some of the strategic initiatives of A!A would “morph” into the Workforce Recruitment effort for the community, the resources for which no other group had at the time. By taking the great work that was done for the “GROW” campaign, the Job Creation and Marketing strategic initiatives became a concerted Workforce Recruitment lead role for A!A, working across all agency and organization lines to do work that is key to filling the job creation opportunities created. Strategic Positioning and Seat at the Table were added to the strategic initiatives during this era by the investors.

In late 2008, the Investor Oversight Council determined that a feasibility study should be conducted to determine the feasibility of a second four-year capital campaign. After the feasibility study was conducted, the Investor Oversight Council then determined that a second four-year capital campaign would be conducted, which was undertaken in 2009 and concluded successfully.

The City of Aberdeen has had a “seat at this table” throughout the incubation and evolution of this growth initiative.

Absolutely!Aberdeen does business differently—more of a cross- cutting, gap-filling, collaborative effort, rather than a single, stand- alone organization.

The Workforce Recruitment and Development strategic initiative of A!A has recently undergone quite a transformation and re- sharpening in the last few months. In 2011 and 2012, we ran our workforce recruitment efforts just like a campaign, with the “1,000+ Jobs” Campaign. We developed a campaign strategy and worked it like a campaign every day.

We are transforming our workforce recruitment message as this is written to change the message slightly. As the new hospital begins to open, and a few other workplaces ramp, the workforce recruitment challenge still remains, but is different now.

**NOTE: the full four-year plan is attached to this request, which is a much more detailed look at the work of the group historically, as well as the next year plan.

c. .Number of active volunteers ______and number of Board Members

25 serve on the Investor Oversight Council.

**Note: Since Absolutely!Aberdeen operates as a cross- cutting, collaborative effort, these questions aren’t perfectly designed for us. Volunteer numbers vary depending on the strategic initiative on which we are working at the moment. We are a bit of a different business model. We are privileged to borrow the best of the talent of our investors and their team members on key strategic initiatives. The City holds a seat on the Investor Oversight Council and the Executive Board. And a key representative of the City is usually a member of most of the task forces, work groups, teams, and other such mechanisms used to work in partnership or collaboration, across agency lines.

11 Serve on the Executive Board, which meets every 2-3 weeks to coordinate the work of the initiative.

5. Total amount of funds expected to be received from the City for 2011: $ 48,000

$48,000 was committed by the City of Aberdeen for 2012 as Year 3 of a 4-year plan we call “Absolutely!Aberdeen II”. We hope that this commitment will continue for 2013.

A. Briefly describe your actual usage or intended usage of these funds for 2013.

2013 Use includes:

“There’s No Place Like Aberdeen/There’s No Place Like Home”— Update, lead and manage Aberdeen’s workforce recruitment campaign as a team across agency lines in the area. The entire campaign update is being done as this is written.

“Fly Aberdeen” –Assist Aberdeen Airport to work toward being eligible for a 3rd flight per day--together with considerable leverage of investor in-kind and other involvement

Position Aberdeen & NE SD in Pierre and other similar venues where decisions are made about us or for us.

Support “Rooster Rush” (a State Tourism effort, assuming that is what it is called in 2012 or 2013) with supporting workforce recruitment materials and messages, as well as business development messages that coincide with the Pheasant Hunting season, including the preserve hunting season

Position Aberdeen’s and Brown County’s growth news in strategic regional and national publications and news sources

Continue to reinforce the Aberdeen (new brand) synergistic marketing effort by one shared, unified brand

Continually work to implement the recommendations of Destination Development and Catalytix

Remain responsive to emerging needs of Aberdeen’s growth, i.e. air service, transportation, research, housing, welcoming, child care, etc.

6. Total amount of funding being requested for 2012: $48,000.

We are asking that the City maintain its 4-year commitment to this growth initiative by recommitting $48,000 again for the 4th year of this 4-year strategic initiative. 6

During the next year and beyond, our highest priority will be continued to lead our workforce growth efforts. Nearly all of the City’s investment in these strategic initiatives will be directed to pure workforce recruitment and all that needs to be done to support it. Clearly, there are multiple ways of measuring numbers or impact, which can be measured once the jobs created are filled.

See 5A above, in addition. With Aberdeen’s new brand, we will continue to maximize the new brand as materials run out, and messages need to be changed up, using local talent.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Absolutely!Aberdeen promotes the City of Aberdeen in several ways:

Leads the workforce recruitment efforts of the City and all groups;

Will be the lead partner to the City on the “Buxton” study of retail/services opportunities for our area, and be the lead on implementation of that research;

Promotes Aberdeen to those who will consider locating or relocating here for a variety of reasons, most notably for workforce purposes, business development, health care, education, and more;

Promotes Aberdeen & NE SD in Pierre and other strategic venues where decisions are made about us or for us, and where we need them to invest in Aberdeen;

**NOTE: Please see attachment for description of work on the strategic positioning initiative.

Give voice to our unique needs in Pierre and other similar venues, where resources may be available to assist in our growth;

Promotes Aberdeen’s entrepreneurial opportunities to those who may consider taking their entrepreneurship plunge, particularly to K- 12 and college students, assisting in strengthening the “system” of resources for entrepreneurs and those ready to take their business to the next level, as well as to those who may relocate or return to our area;

Works to unify the “brand” for Aberdeen and all who promote Aberdeen, making a more effective investment for all who work to grow Aberdeen through promotion and advertising, as well as other tools;

Works to unify the websites for Aberdeen’s key resources, especially important at a time when we decided to GROW, making them seamless and easier for the end user/our customers to access key resources;

Works to GROW Aberdeen and the region every day, including through such efforts as the Workforce Team, Welcoming our New Workforce Team, Air Service Team, Housing Task Force, Child Care Group, and other collaborative, responsive efforts filling the gaps in what exists today, and what our growing/returning workforce/population will need to know about us or have in place to make a successful workforce/relocation decision;

Actively watch, monitor, advocate, and seek out economic development tools and funding sources from foundations, various agencies, donors, and others that can complement the existing efforts in the area, as well as efforts that need to happen to GROW our area. This includes strategic positioning with key national or regional foundations who share common interests, for key opportunities we may leverage for our mutual benefit;

Seize key opportunities from state agencies, federal resources (as appropriate), foundations and other groups that can add value to our growing area;

Perform or commission high-quality research regarding strategic demographics, strategic media markets, gap towns, and other;

Regional Development—Absolutely!Aberdeen’s regional development arm is “Prairie Vision”. We work actively to reach out

throughout our region, particularly our “labor shed”, to assist in their growth and development, which is good for Aberdeen. Specifically, we have worked to share the news of our workforce opportunities, so they can engage in spreading that word and return their sons and daughters to their hometowns to their support systems, etc. We have also worked with our labor shed on housing opportunities, as well as sharing the economic impact possibilities of NBP when open. This has been a rich experience and is a definite “win-win”.

Responsive to emerging needs for our growing area, such as housing or welcoming, for example.

**NOTE: Absolutely!Aberdeen has agreed to serve as the partner to the City of Aberdeen on the retail/services/cluster study, known as Buxton. The timing will be worked out with the best advice of our investors together with the City. This was identified by our investors as a gap in economic development research in our four-year plan, “Absolutely!Aberden II”, and investors have advised that later this year or early 2013 would be the best timing for that work to begin

**See the attached Integrated Workforce Recruitment Campaign— constantly updated.

**NOTE: Much of what A!A does is not always buying paid advertising as part of this question suggests, but laying the groundwork for more effective use of limited marketing dollars and more strategic expenditures. A!A is also in the unique position to leverage in-kind contributions by nearly every media outlet in our region as investors in Absolutely!Aberdeen, which allows the cash investments to go much farther. Any advertising or marketing done by A!A usually involves effective use of the in-kind investments as well. 9

10. What are your organization’s current sources of funding?

Absolutely!Aberdeen is created by the investments of approximately 160 individuals, businesses, key players, NSU, and the City of Aberdeen. All other funds are private funds.

A!A’s investors make a four-year investment in the strategic initiatives of the effort. Some private sector investors are also able to add leverage to the other investments by providing key in-kind investments that make dollars go farther.

A!A is the recipient of strategic grant funding to support key initiatives from time to time, or secures strategic grant funding to facilitate the collaborative, cross-cutting work needed to grow our area. We stand ready to facilitate such opportunities.

11. Your current funding request equals what percentage portion of your annual operations.

Approximately 12%.

12. Do you expect your request to be a single incident request or a reoccurring request?

As we develop our next plan, we expect to be back to ask the City to continue as an investor in the next set of strategic initiatives at least over the next 4-5 years.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

**NOTE: we are not requesting $50,000 or above, but we do have an audit.

b. All organizations requesting promotion funds must provide a current year operating budget.

Attached

2012 ABSOLUTELY!ABERDEEN BUDGET

Workforce Recruitment and Development $100,000

Strategic Positioning & Seat at the Table $ 60,000

Job Creation--assist $ 35,000

***Includes work with implementation of Buxton with City

Synergistic Marketing Abdn. & Region $ 45,000

Build on Culture of Entrepreneurship $ 20,000

Transform the Region through Prairie Vision $ 40,000

NOTE: These line items and amounts are leveraged with significant additional in-kind contributions from investors and other coop opportunities.

STRATEGIC POSITIONING ABERDEEN AND THE REGION RECENT EXAMPLES OF PROMOTION **Not intended to be all inclusive

Workforce Recruitment—Considerable involvement in state government’s design and development of Governor’s Initiatives (“SD WINS”), providing the learning of our 4 years at this work, together with identification of the needs of communities and areas like ours that state government can assist.

Workforce Development—Active support for State’s change in CDBG funding to allow for workforce development funding. Considerable support for NEW Tec, including identification of funding opportunities of various kinds, as well as partner opportunities. Positioning Aberdeen and NE SD for an application for those funds at this time.

Workforce/Youth Development—Identification of and support/monitoring of Y Youth Development Center CDBG application, and successful funding.

Road Funding—Active support for local road funding, including support for state approval of increase to motor vehicle licensing fee (funding for local roads), and continued support for state highway funding mechanisms.

Local Road Funding—Deep involvement with State and County to secure State funds for MFG road, and two sources of State funds for NBP road.

Economic Development Tools—Actively involved in TIF chapter modernization and updating.

Other Economic Development Tools—Hands-on involvement with each of the State’s economic development tools, and their availability or accessibility to Aberdeen and communities in the region. Active involvement in large project economic development tools. Active support for new working capital program.

Housing—In-depth involvement with State housing programs, and support for funding for HAPI and Aberdeen Housing Authority applications for HOME funds, as well as Tax Credit Project Awards on several occasions.

Other Housing—Involvement with a rural housing opportunities initiative to provide on-going funding for other housing projects. And advocacy to congressional offices on the importance of keeping Aberdeen defined as “rural” in federal laws relating to rural housing.

Air Service—Active engagement in federal EAS decisions, and support for Skywest proposal to serve ABR. Also work to position ABR to request a 3rd flight when we have the evidence to support such a request.

Postal Service—Advocated retention of mail processing in Aberdeen, and unity in the region.

Higher Education—Active presence in all higher education-related legislative or other state policy discussions, looking out for NSU and opportunities for the region.

Technology or Research Parks—Marked Aberdeen and NSU’s place in State legislation authorizing technology or research parks, so Aberdeen and/or NSU would not be left behind.

Certified Sites—Deep involvement in the passage, creation and implementation of the State’s “Certified Ready Sites” program, making sure that smaller, rural places such as NE SD would be eligible.

Other State Assets Unique to NE SD—Look out for SD School for Blind and Visually Impaired as well as SD Dept. of Labor and Regulation, both of which have a unique presence in our area.

Value-Added Agriculture—Working on positioning Aberdeen and NE SD better in the agricultural groups, and in front of policymakers, reminding them of the strategic presence of 4 ethanol plants within 40 miles, a soy plant, significant productive agricultural lands of all kinds, and a new state-of-the-art beef processing facility to open shortly.

Wind—Have worked diligently to position Aberdeen and NE SD, and all the “purple on the wind maps”, in the alternative energy policy discussions, as well as the 400 teammates at MFG in Aberdeen.

Regional Development—Frequently advocate on behalf of the unique needs of communities in our region, particularly those in our trade territories, and our laborshed, and to look out for issues for/with them.

Visitor Development—Active engagement with the tourism industry groups, on behalf of the CVB and NE SD, to be sure they have a “seat at the table” in the State’s visitor development opportunities.

Downtown Development—Watchdog for ADA and the economic development tools they need to do their job so well.

Entrepreneurship and Small Business Development—Active engagement and presence in policy making and resource decisions in and around assistance to entrepreneurs, second stage entrepreneurs, and other small business assistance tools. We have been able to secure several resources for our area as a result.

Manufacturing and Processing Opportunities—Engagement with the variety of resources provided across the state to enhance the abilities of our manufacturers and processors to add value.

“THERE’S NO PLACE LIKE ABERDEEN/THERE’S NO PLACE LIKE HOME”

WORKFORCE RECRUITMENT CAMPAIGN STRATEGY SUMMARY

JUNE 29, 2012 UPDATES

Summary:

Keep up the volume on this region’s job creation and workforce opportunities, even after NBP and new hospital open, and as they and others continue to ramp up and add talent.

Target Markets:

 Individuals and families interested in relocating to Aberdeen and the area;  Those with key skill sets seeking employment opportunities for our area;  Those who would bring their business or next investment to our area.

Key Techniques:

Channels:

 Use all available communications “channels”  Use paid media appropriately and in key markets  Use social media  Use earned media  Seize national headlines and other multi-state regional messaging opportunities  Strengthen the pipeline from the schools, including workforce training opportunities here

Opportunities:

 Assist folks in our region in telling our workforce story to others who may join us here or return  With key holidays and other occasions to spread the word through “friends and family” and alumni  Overlay the workforce message with other regional or State coop marketing and in those markets  Assist growing or hiring employers identify key strategies to work together  Reinforce messaging with upcoming graduates in the region  Assist satisfied teammates to tell the story effectively to other future teammates—“E2E”  Be synergistic with other Aberdeen marketing to reinforce the attractiveness  Strengthen the pipeline from the schools, including workforce training opportunities here 15

 Stay engaged in State Workforce Initiatives (“SD WINS”)  Workforce transportation—work on developing a system  Support all “welcoming” activities and needs in the area  Remain responsive for key opportunities  Keep the positive face on Aberdeen and the region  Emphasize the “100 Best Communities for Young People” distinction as long as we can

Open Hearts / Open Minds

June 28, 2012

Lynn Lander City Manager City of Aberdeen 123 S. Lincoln St. Aberdeen, SD 57401

Dear Lynn,

Please find attached the 2013 Promotional Fund Request Form submitted by the Native American Cultural Center & Museum.

We sincerely thank you and the City for the past funding and look forward to future continued support from the City of Aberdeen.

Please feel free to call me at 605-228-0214 if you have any questions.

Thank you for your time.

Respectfully,

Lance Smith Executive Director Native American Cultural Center & Museum

Native American Cultural Center & Museum 1017 9th Avenue NE Aberdeen, SD 57401 605-228-0214 [email protected] www.naccmaberdeen.com City of Aberdeen

Promotion Fund Request Form

1. Organization Name: Native American Cultural Center & Museum, Inc.

2. Executive Director or Administrator: Lance Smith

a. Mailing Address: 1017 9th Avenue NE, Aberdeen, SD 57401

b. Telephone #: 605-228-0214 Fax #: 605-262-0029 (Please Call First)

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: May 04, 2005, Aberdeen, SD (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose: To provide educational and cultural opportunities for positive self-development and public education regarding the Native American Indian heritage in the Aberdeen community and region. Such programming will enable children, youth and adults with the opportunity to come together to learn and share, promote unity and create a healthier community environment for all people. We have reorganized our vision for the Center and therefore plan to make a change to our official name. We will drop “Museum” as it no longer fits our mission statement and raises many expectations which were unable to meet with our small budget. We plan to proceed to fill the void for a Native and multicultural resource and venue in the community and focus our efforts on awareness and events.

b. Background: The Native American Cultural Center & Museum was established in 2003 by a volunteer group of local Native American Indians who had the passion and saw the need to provide a place for Native American Indians to tell their story and history in their own words, and share the beauty of their cultures. It is the belief of the Native American Cultural Center & Museum that all people grow to their full potential by knowing and understanding their beautiful and profound cultural heritage. Such insight will permit all people to develop in balance with the understanding of other cultures, in order to live successfully in the present world.

c. Number of active volunteers: ___7___ and number of Board Members___7____.

5. Total amount of funds expected to be received from the City for 2012: $_10,000______

A. Briefly describe your actual usage or intended usage of these funds for 2012.

Occupancy (Utilities, Telephone, Internet, Security and Insurance), Staffing payroll and taxes, supplies and replacement equipment, Open House and various events during August, September, October and November.

6. Total amount of funding being requested for 2013: $__29,500.______

Occupancy (Rent will be included beginning January 2013), part-time staffing, Open Houses 2-3 annually, annual events in August, September, October and November, and various workshops as funding allows. We plan to change the name of our organization this year which will incur fees with the IRS, State of South Dakota and marketing materials.

Direct impact will include the community population of 25,000 as well as regional tribes (Sisseton-Wahpeton Oyate, Cheyenne River Sioux Tribe and Standing Rock Sioux Tribe). 8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Aberdeen will be promoted through the Center as a culturally diverse regional hub. Participation with events and organizations such as the Sanford Health, Exchange Club, 3M, Presentation College, Northern State University, etc., makes a very good impression with visitors and locals that Aberdeen is culturally aware and sensitive to the diverse groups of people living in and around Aberdeen. When we are able to participate with others or hold events in our own, the reception is tremendously positive and encouraging. We invite the local public and private schools as well as surrounding public and private schools to share and participate in activities and cultural exchange.

N/A

10. What are your organization’s current sources of funding?

The City of Aberdeen, In-Kind donors (Tom and Danielle Aman Foundation - Rent through December 2012), private donors, submitting grant requests to Knight Foundation, Bush Foundation, South Dakota Community Foundation and other non-profit supporting organizations as well as requesting small donations from local businesses.

11. Your current funding request equals what percentage portion of your annual operations.

20%

12. Do you expect your request to be a single incident request or a reoccurring request?

Recurring request as Aberdeen requires the services we provide.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget.

Please see attached.

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E-MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E-MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

Native American Cultural Center & Museum

Projected Operating Budget 2012

OCCUPANCY Utilities, Water, Garbage 5,500. Phone/Internet 2,000. Insurance & Taxes 6,600. Rent (In-Kind – Jan. – Dec. 2011 ONLY) 14,400. Sub-total $28,500.

PROGRAMS Director & 1- Staff (includes benefits & costs – Part Time) 60,000. Office Furniture & Equipment 4,000. Program Furniture & Equipment 4,500. Educational/Program Materials & Supplies 10,000. Displays & Exhibits 2,000. Printing & Publication 400. Dues & Subscriptions 100. Office Supplies 1,200. Marketing, Printing & Promotions 10,000. Cultural Events/Activities’ Participation 7,000. Educators, Speakers, Experts, Lecturers, Native Elders 11,000. Annual Native American Day Celebration 10,000. Legal, Accounting, Consultant Fees 3,200. Sub-total $123,400.

Total Occupancy & Programs = $151,900

REVENUES & SOURCES

Staffing (PT Director & Assistant — Volunteer/In-Kind) 55,000. Rent-( In-Kind Jan. through Dec. 2012 ONLY) 14,400.

Furniture & Equipment — donated 0.

SDCF/John S. and James L. Knight Foundation — grant 5,000.

Various Sources — actively pursuing funding 67,500.

City Of Aberdeen — 2012 request rec’d 10,000. Cash Donations Rec’d (Various Events) 0. Total Revenues & Sources $151,900.

TOTAL PROJECT BUDGET $ 151,900. City of Aberdeen

Promotion Fund Request Form

1. Organization Name: North Eastern Work and Technical Education Center (NEW TEC)

2. Executive Director or Administrator: Matt Strinden – Executive Director

a. Mailing Address: 2911 Industrial Avenue, Aberdeen, SD 57401

b. Telephone # 605-725-1833 Fax: 605-725-2551

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: IRS granted 501(c) on 11-13-1989 and SD Secretary of State granted certificate of corporation non-profit on 11-28- 1988 – Aberdeen, SD. (Promotion Funds recipients must be qualified under IRS Chapter 501(c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

• Our purpose is to provide work and technical skills training to meet the needs of regional employers.

• Background: Previously we did business as Aberdeen Area Career Planning Center. Our 501(c) is still as AACPC but doing business as NEW TEC. We previously performed services for Adult Education Learning and GED. We now focus exclusively on skills training and workforce development for our region.

• Number of active volunteers_0_ and number of Board Members _14_.

Bob Compton – Dacotah Bank, Denny Pelkofer – Retired State Employee, Nitin Mathur – 3M, Julie Johnson – Absolutely!Aberdeen, Jeff Mitchell – HAPI, Mike Jung – Jung Construction, Dan Thielsen – SD Department of Labor, Jeff Scheel – Home Federal Savings and Loan, Gary Wald – Wald & Koenig Insurance Agency, Ryan Siefkes – Evergreen Supply, Peggy Pearson – Sundial Manor, Lori Finnesand – NESDEC, Dustin Hoekstra – Hub City Inc., Chris Haar – Aberdeen Development Corporation

5. Total amount of funds expected to be received from the City for 2012: $3000

A. Briefly describe your usage or intended usage of these funds.

In previous years, NEW TEC has used these funds to increase our marketing efforts by updating our website using Production Monkeys of Aberdeen. This assisted us in promoting and marketing our work and technical skill training services to Aberdeen and the surrounding region. We have continued to use these funds for additional marketing and advertising. The specific areas have included: radio, TV, newspaper, and promotional materials such as brochures, etc.

6. Total amount of funding being requested for 2013: $5,000.00

The funds we are requesting this year are to continue to enhance our marketing activities to promote NEW TEC as the premiere workforce training place for the Aberdeen area. We are also currently working to expand our services to include business rental of our facility for their specific training for Aberdeen and the surrounding area. We feel this project will not only be of great benefit to our facility, but will also benefit the community with outside businesses traveling to Aberdeen to utilize our facility and other services of the community of Aberdeen. Our current list of program offerings include: Building Trades Technology in partnership with Lake Area Technical Institute, Commercial Drivers License, welding, Certified Nurse Assistant, Office Computer Technology, Electrical Apprenticeship, Fiberglass Composites in partnership with Molded Fiber Glass of SD, Leadership, Workplace Spanish, Forklift Safety, and Blue Print Reading.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

We believe that by increasing the awareness of our services, citizens of Aberdeen and the surrounding area will have an opportunity for professional growth and development right here in Aberdeen. Additionally, the businesses in the area will also look within Aberdeen to support their training needs and further support the local community in the process. A natural byproduct of this endeavor will be the retention of workers in Aberdeen as well as a more skilled workforce. This is the vision and driving motivation for the NEW TEC Board of Directors to see NEW TEC grow and sustain the training opportunities and the workforce here in Aberdeen.

NA - due to the amount being requested.

10. What are your organization’s current sources of funding?

• State monies from SD DOL and Voc Rehab • Self paying students • Employers paying for their employees to attend • Reserves from checking and savings

11. Your current funding request equals what percentage portion of your annual operations.

Roughly 4% of our projected expenses for 2013 ($120,000 in operating expenses)

12. Do you expect your request to be a single incident request or a recurring request?

Recurring request – As NEW TEC’s training programs grow will require ongoing support to market and promote our services.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in the explanation. NEW TEC, Inc. Budget- DRAFT July 1, 2012 through June 30, 2013

Director Actual Budget Budget Income General Job Fair 20110-2011 $5,400.00 Facility Rental $2,500.00 General - Other $5,000.00 Grant Income Total General $12,900.00

Interest Income $9,000.00

SKILLS Inc Blue Print Reading $7,920.00 12 students x $660 Building Trades $0.00 Not active CDL $79,500.00 30 students x $2650 Certified NA Training $33,300.00 36 students x $925 Electrical Apprentice $0.00 Not active Fiberglass Composite $27,000.00 45 students x $600 Forklift Training $3,750.00 25 students x $150 Project Management $1,800.00 12 students x $150 Office Technology $26,400.00 Same students + $75/student Leadership Series $6,000.00 20 students x $300 Welding $12,000.00 12 students x $1000 Workplace Spanish $0.00 Not active OSHA Training $4,470.00 30 students x $149 Medication Aide $1,800.00 12 students x $150 Total Skills Inc $203,940.00

Total Income $225,840.00 NEW TEC, Inc. Budget- DRAFT July 1, 2012 through June 30, 2013

Director Actual Budget Budget Expense General Expense Advertising & Mark $5,000.00 Alarm System $366.00 ($91.50 X 4) Board Meetings $300.00 ($50 x 6) Dues & Subs $930.00 (Chamber $145, AHBA $285, Grounds Care $345.00 ACMA $500) Insurance - Building $3,580.00 Insurance - D&O $1,567.00 Job Fair 2010-2011 $5,000.00 Office Supplies $4,500.00 Power/Gas $4,013.00 Professional Serv $2,660.00 Audit - Kinner & Co Repairs & Maint $5,000.00 Telephone/Internet $3,000.00 NVC & Cell Allowance Travel $2,500.00 Water/Sewer/Garb $525.00 City Treasurer 2012 Avg X 12 Total General Expense $39,286.00

Payroll Expenses FICA $4,829.00 Total Salary X .062 Medicare $1,130.00 Total Salary X .0145 Director 403(b) $1,650.00 Director Salary X .03 Director Health Ins. $0.00 Not taken Staff Health Ins $3,600.00 Roxie for 12 months Rate 5.5 + .055 Unemployment Ins. $1,370.42 Contacted SDDOL for Estimate Director Salary $55,000.00 Other Staff Salary $22,880.00 (9-1-09 to 4-30-10 Avg X 12) Bonuses $0.00 Bonuses suspended for FY 2013 Total Payroll Expenses $90,459.42

Skills Expense Blue Print Reading $400.00 20 hrs x $20 Building Trades $0.00 CDL $68,100.00 Same ratio of exp to 10-11 inc. Certified NA Training $9,000.00 75 hours X 6 sessions Electrical Apprentice $0.00 Fiberglass Composite $0.00 Grant Funded Forklift Training $2,000.00 Leadership Series $240.00 12 hrs x $20 Office Technology $6,714.00 Same ratio of exp to 10-11 inc. Project Management $200.00 Welding $4,000.00 40 hrs X 4 classes Workplace Spanish $0.00 OSHA Training $2,000.00 Total Skills Exp $92,654.00

Total Expenses $222,399.42

Net Income $3,440.58

City of Aberdeen Promotion Fund Request Form

1. Organization Name: Volunteers of America, Dakotas-Northeast Transitional Living Program

2. Executive Director or Administrator: Cindy Goehring, Northeast Regional Coordinator

a. Mailing Address: 112 N. Main Street, Aberdeen, SD 57401 b. Telephone #: 605-262-1007 Fax #: 605-262-1008

c. Email Address: [email protected]

4. A brief description of the organization. Volunteers of America, Dakotas is a private, non-profit 501 (c) 3 tax-exempted corporation chartered to provide human services.

a. Purpose: The agency’s programs provide a continuum of services in six primary categories including children/youth services, substance abuse treatment and prevention, community enhancement, employment/training/developmental disability services, homeless services, mental health and crisis services.

b. Background: The agency has been on the front lines, serving those most in need, for 90 years. Our focus has always been on the effectiveness of empowering our clients so they can learn to help themselves and break the continuous cycle of welfare and poverty from one generation to the next. From the result of several mergers, Volunteers of America, Dakotas has created an effective and efficient organization. Funding for programs is a blend of Government, service fees, public support, United Way and donated goods and services.

c. Number of active volunteers: 600+ (All Programs) and number of Board Members: 7

5. Total amount of funds expected to be received from the City for 2012: $2000.00

A. Briefly describe your actual usage or intended usage of these funds for 2012. Household start up costs; educational and vocational expenses.

6. Total amount of funding being requested for 2013: $ 5,000.00

An Equal Opportunity Employer

Northeast Transitional Living Program (NETLP)

Volunteers of America, Dakotas is the only provider of runaway homeless youth services in Aberdeen and the northeast region of South Dakota. Recognizing this, service providers and young people began contacting our office seeking assistance for young people experiencing homelessness. As referrals increased and the agency began providing services in 2009, it became apparent that the majority of this population were between the ages of 18-21, many of which were enrolled at Central High School who had either been forced to leave their family home or chose to leave due to an unsafe environment of emotional or physical abuse and drug use. As winter grew near many young people would seek out abandoned buildings or find college parties to “crash” in order to have a warm place to sleep. The absence of a shelter in Aberdeen forces those experiencing homelessness to do what they must to survive and have shelter which places them at significant risk for exploitation, including sexual abuse, assault and exposure to unsafe living conditions where they do not have access to basic necessities such as heat, running water, toilet facilities, food and electricity. The vast majority of these young people have grown up in Aberdeen and have lived in the region all their lives.

NETLP provides young people who are experiencing homelessness or at risk for homelessness, with case management services while preparing them to make the transition to independence. NETLP provides an alternative to living in unsafe environments that put them at risk for drug abuse, violence, victimization, and life-threatening winter conditions. Specifically, young people are provided with rental/utility assistance, life skills education, interpersonal skill building, education completion assistance, and job preparation and maintenance skills.

Without supportive services to enhance stability for these young people they are at significant risk for poor academic achievement and higher drop out rates.

Homelessness or doubling up can lead to poor academic outcomes simply because students do not have stable and safe home environments; their surroundings may not be conducive to learning or completing homework assignments. Residential Instability and the McKinney-Vento Homeless Children and Education Program, Cunningham, 2010

NETLP assists in locating and securing safe, stable housing; monitoring school attendance and assistance with employment, budgeting and daily living skills that lead to productive, stable Aberdeen citizens. The Aberdeen Housing Authority is an active partner in this effort providing tenant-landlord education to each participant and performing housing inspections on properties to ensure they are safe and affordable. Stably housed young adults who are completing their high school diploma and have stable employment will lead to productive tax paying citizens; and decrease their long term dependence on public welfare programs.

An Equal Opportunity Employer

Since its inception in March 2009; the Northeast Transitional Living Program (NETLP) has received hundreds of referrals from child welfare; juvenile justice and community partners for homeless young people who needed safe housing and assistance in learning to become independent and self sufficient. Many of the participants served were at risk of or were being held in the Brown County Jail for no other reason than safe housing was not available to them.

The Northeast Transitional Living Program helps reduce costs to the Brown County Jail and the Aberdeen Police Department. At the rate of $50.00 - $155.00 per day ($155.00 per day for participants committed to the Department of Corrections), if the young person were to be picked up by a police officer and spend only one night at the Brown County Jail the program has saved the Brown County Jail and the Aberdeen Police Department anywhere from $10,000.00 to $24,000.00 since the inception of the program. (Statistical data provided by Brown County Court Services, Brown County JDC, and published data at www.aberdeen.sd.us)

What these funds would mean to our participants: Volunteers of America reaches out to community partners such as the Salvation Army and Safe Harbor to acquire the necessities a young person needs to be successful in their own apartment, however there are many items that cannot be furnished by other community organizations and are equally important to live independently such as hygiene products, undergarments, and public transportation to high school or work. In addition, in order for these young people to be successful long term, there are more considerations than just getting them out of the elements and into a safe place to sleep. Making sure the participant finishes high school and is able to obtain gainful employment is important to get the young person on track for continued future success and ultimately to ensure they are never homeless again. The $5,000.00 being requested from the City of Aberdeen will be used for household start up costs; educational and vocational expenses.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

The services for which funding is being requested are “quality of life” issues. Every business that is exploring a relocation looks at intangible benefits, such as good schools, low crime rates and services that benefit potential employees and their families. Individuals look for these same qualities but also want to live in a city with safe neighborhoods that they know are protected by programs like NETLP designed to help the young people of Aberdeen become valuable, contributing members of the community. Investing in prevention of long term homelessness and dependence on already overburdened social service systems will create productive tax paying citizens.

The Northeastern Transitional Living Program helps to make the City of Aberdeen attractive to potential businesses and helps Aberdeen to strive for the betterment of the people and to shape a future with a positive environment.

An Equal Opportunity Employer

All organizations requesting $30,000 or more to promote or advertise the city must provide a copy of their proposed marketing plan. The marketing plan should give explanation to the primary goals, who are the target audiences, key message to be delivered and a listing of communication vehicles to deliver the message. Please also describe how you intend to provide the city a measurable result with your marketing plan. N/A .

10. What are your organization's current sources of funding? All Programs: United Way, Gov’t funds, Private Foundation Grants, Private Contributions.

NETLP: HUD (Rental Assistance and Case Mgmt only - Ends August 1, 2012) Department of Corrections (Limited to Case Mgmt for DOC adjudicated youth only) United Way ($900.00 single incident for 2012)

11. Your current funding request equals what percentage portion of your annual operations. 8% 12. Do you expect your request to be a single incident request or a recurring request? Recurring

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E-MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E-MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

An Equal Opportunity Employer

Volunteers of America, Dakotas Northeast Transitional Living Program OPERATING REVENUE (FY 2012) 5150 United Way 900.00 5224 Fees: DOC 17,500.00 5550 Federal Grants 25,036.70 5556 City Funding 2,000.00 TOTAL OPERATING REVENUE 45,436.70

OPERATING EXPENSES 7250 Salaries 25,349.52 7254 Accrued Salaries 0.00 7350 Payroll Tax Expense 1,821.24 7354 Accrued Payroll Tax Expense 0.00 7351 State Unemployment tax 68.40 7355 Health Insurance 2,632.58 7356 Dental Expense 202.13 7357 Life/AD&D Expense 17.76 7358 LTD Expense 31.29 7360 Worker's Compenstaion 297.40 7400 Professional Liability 8.82 7420 Accounteing Fees 39.81 7425 Professional Fees 1,316.73 7455 Office Supplies 342.87 7460 Other Supplies 40.62 7525 Equipment under $500 76.40 7610 Building & Ground Supplies 87.12 7615 Occupancy 1,734.93 7620 Property Insureance 45.92 7625 Utilities 39.32 7650 Telephone 73.50 7685 Person Needs (rent/deposit assistance 18,148.50 7852 Out of Agency Printing 54.83 7900 In Town Mileage 451.08 7915 Travel & Lodging 17.51 8000 Staff Training 120.00 8250 Donated Goods & Services 1,218.00 ------TOTAL OPERATING EXPENSES 54,236.28

An Equal Opportunity Employer

City of Aberdeen Promotion Fund Request Form 1. Organization Name: Volunteers of America, Dakotas - Family Crisis Intervention Program(FCIP)

2. Executive Director or Administrator: Cindy Goehring, Northeast Regional Coordinator

a. Mailing Address: 112 N. Main, Aberdeen, SD 57401

b. Telephone #: 605-262-1007 Fax #: 605-262-1008

c. Email Address: [email protected]

4. A brief description of the organization. Volunteers of America, Dakotas is a private, non-profit 501 (c) 3 tax- exempted corporation chartered to provide human services. a. Purpose: The agency’s programs provide a continuum of services in six primary categories including children/youth services, substance abuse treatment and prevention, community enhancement, employment/training/developmental disability services, homeless services, mental health and crisis services. b. Background: The agency has been on the front lines, serving those most in need, for over 90 years. Our focus has always been on the effectiveness of empowering our clients so they can learn to help themselves and break the continuous cycle of welfare and poverty from one generation to the next. From the result of several mergers, Volunteers of America, Dakotas has created an effective and efficient organization. Funding for programs is a blend of Government, service fees, public support, United Way and donated goods and services. c. Number of active volunteers: 600+ (all programs) and number of Board Members: 7 5. Total amount of funds expected to be received from the City for 2012: $0.00

A. Briefly describe your actual usage or intended usage of these funds for 2012. N/A

6. Total amount of funding being requested for 2013: $4,693.00

An Equal Opportunity Employer

Family Crisis Intervention Program (FCIP) The Family Crisis Intervention Program (FCIP) is a prevention and early intervention program that diverts youth and their families from involvement with the Juvenile Justice System by providing immediate crisis intervention at the time and place of a family dispute. Early intervention aims to resolve problems before they become major. FCIP interventionists provide services 24/7/365 in tandem with local law enforcement, and the referral source, to prevent further involvement of the youth into the Juvenile Justice System. The program allows officers to return to patrol in a timely manner rather than mediating family disputes and affords the youth an option other than being placed in the Juvenile Detention Center. The 2011 South Dakota Kids Count reported 258 youth in Brown County referred for juvenile offenses. Twenty-three of these youth were committed to the Department of Corrections and 58 were admitted to drug or alcohol treatment programs. None of these youth were afforded the opportunity to utilize FCIP prior to becoming involved in the Juvenile Justice System. In fact, 97-99% of youth referred to FCIP are diverted from spending time in JDC. The South Dakota Department of Social Services reports thousands of family assessments are conducted each year to determine abuse and/or neglect in the home with approximately 32% of these being substantiated. FCIP provides parents with an alternative form of problem solving instead of resorting to abuse and neglect of their children and the youth an alternative to running away or otherwise breaking the law. The FCIP interventionists were called out on 63 interventions in 2011. 97% of these interventions resulted in diversion from at least one night spent in JDC and 100% of these youth were still living at home 3 months later. All of these families reported they started using community resources (i.e. economic assistance, counseling services, etc.) that were recommended by their interventionist. Brown County has continued to do an excellent job of providing services after youth have entered the juvenile justice system. Teen Court offers an opportunity for the youth to experience consequences for their actions without having long-term effects of a juvenile record. For those in the system, Court Services, Home Detention, and the Department of Corrections works with families to find assistance for these youth. The number of youth entering the juvenile justice system could be lowered if intervention services were available to youth and families before the crisis escalates to a level that requires removal from the family. Family crisis intervention provides a structured and immediate response and has proven to be effective in Aberdeen. The Family Crisis Intervention Program also helps reduce costs to the Aberdeen Police Department and the Juvenile Detention Center. At the rate of $140.00 per day, if the youth were to spend only one night at the juvenile detention center, in 2011 alone, the program saved Brown County at least $8,820 and $6546.96 in police officer salaries (based on $17.32/hr per officer; published salaries www.aberdeen.sd.us). By these 63 interventions causing no further contact with law enforcement or JDC for 30 days, we have saved an additional $15,366.96 had one call been made and one night spent in JDC during that time frame. This cost saving is estimated to be $30,733.92 for the 2011 calendar year.

In addition, The Family Crisis Intervention Program prevents CHINS petitions which place a child on probation for non-compliance or parental insubordination. In other words, if the child were over the age

An Equal Opportunity Employer of 18, their actions would not be considered illegal and there would be no consequences. In 2011, 31 youth were placed on probation for non-delinquent behaviors. With the average costs of probation at $3.69 per day, $20,590.20 was spent supervising children for non-criminal offenses during that timeframe.

In Total: the Family Crisis Intervention Program saved taxpayers $51,324.12in 2011 and with the current rate of intervention and continued support of the program, this savings is expected to continue or increase.

(Statistical data provided by Brown County JDC and Court Services)

What these funds would mean to our program: Due to a push from our federal grantor in “prevention education” we have recently reassigned an interventionist to a position named “Life Skills Educator.” In her position, she will actively work with the Aberdeen & Groton School District, Worthmore Addiction Services, Residential treatment facilities, and the Juvenile Justice Departments (JDC, Court Services, etc.) to provide education aimed at preventing Aberdeen’s youth from becoming involved in high-risk activities such as drug use, bullying, violence, etc. While we recognize the importance and great benefits of prevention activities for youth in crisis, this shift in services has left us unable to fully fund the 24/7 on-call services that are key to helping keep our Aberdeen youth out of the juvenile justice system. Financial support in the amount of $4,693.00 would allow us to continue to have 24/7/365 crisis intervention services.

Current Need: 2 interventionist to work one week per month: 15 hours per week day and 48 hours per weekend @ $1.00/hr while on call. Interventionist is paid $11.50 per hour while actively on a call. We are currently averaging 5 hours per week of active intervention time.

On-Call ($1.00/hr x 123hrs/week x 26 weeks) 0.14 FTE $3,198.00 Interventions ($11.50/hr x 5hrs/week x 26 weeks) 0.06 FTE $1,495.00

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

With these things, the Family Crisis Intervention Program helps to make the City of Aberdeen attractive to potential businesses and helps Aberdeen to strive for the betterment of the people and to shape a future with a positive environment. All organizations requesting $30,000 or more to promote or advertise the city must provide a copy of

An Equal Opportunity Employer their proposed marketing plan. The marketing plan should give explanation to the primary goals, who are the target audiences, key message to be delivered and a listing of communication vehicles to deliver the message. Please also describe how you intend to provide the city a measurable result with your marketing plan. N/A .

10. What are your organization's current sources of funding? All Programs: United Way, Gov’t funds, Private Foundation Grants, Private Contributions. FCIP: Federal Basic Center Program Grant, United Way, Private Contributions.

11. Your current funding request equals what percentage portion of your annual operations. Funds requested for 2013 represent 11% of the program’s annual operating budget.

12. Do you expect your request to be a single incident request or a recurring request? Recurring request

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E‐MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E‐MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

An Equal Opportunity Employer

Volunteers of America, Dakotas Family Crisis Intervention Program OPERATING REVENUE - FY2012 5150 United Way 3,000.00 5550 Other Grants & Contracts 27,548.24 5556 City Funding 0.00 TOTAL OPERATING REVENUE 30,548.24

OPERATING EXPENSES 7250 Salaries 28,410.15 7254 Accrued Salaries 0.00 7350 Payroll Tax Expense 2,021.48 7354 Accrued Payroll Tax Expense 0.00 7352 Retirement 6.20 7351 State Unemployment Tax 113.86 7355 Health Insurance 4,576.60 7356 Dental Expense New 350.63 7357 Life/AD&D Expense New 26.55 7358 LTD Expense 71.73 7360 Worker's Compensation 782.98 7400 Professional Liability 46.05 7420 Accounting Fees 80.21 7425 Professional Fees 0.26 7455 Office Supplies 500.00 7460 Other Supplies 500.00 7500 Equipment Rental 150.00 7525 Equipment under $500 125.15 7600 Equipment Repair & Maintenance 250.00 7610 Building & Ground Supplies 87.11 7615 Office Rent 2,000.00 7620 Property Insurance 96.93 7625 Utilities 73.53 7650 Telephone 550.00 7660 Food Expenses 24.68 7852 Out of Agency Printing 150.00 7900 In Town Mileage 600.00 7915 Travel & Lodging 1,239.52 TOTAL OPERATING EXPENSES 42,833.62

An Equal Opportunity Employer

City of Aberdeen

Promotion Fund Request Form

1. Organization Name: Aberdeen Community Concert Association

2. Executive Director or Administrator: Gene Morsching, President

a. Mailing Address: 1312 3rd Ave SE

b. Telephone # 226-3143 Fax #

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose present 4-5 live performances each year (September through May)

b. Background

The Aberdeen Community Concert Association has been a part of the Aberdeen Community for nearly 70 years. Artists that have been a part of the Community Concert series have often times performed in Aberdeen just before their careers have taken off and they have become well known performers on concert stages all over the world. The Association presents 4-6 concerts a year. It is membership based. We sell a season membership that will admit the purchaser to all of the concerts. In recent years, we have started to sell tickets for individual concerts but 95% of our audience still buys the season membership.

c. Number of active volunteers __45____ and number of Board Members__20_____.

5. Total amount of funds expected to be received from the City for 2012: $__2,000.00______

A. Briefly describe your actual usage or intended usage of these funds for 2012.

We have used the funds to help supplement our income. The additional income has helped the association have additional money to do a better job of marketing our concert series. It has also helped the association stretch the dollars we use in selecting the concerts to be a part of our series.

6. Total amount of funding being requested for 2013: $__4,000______

We are requesting funds to help support and market our 2012-2013 concert season (4 concerts). The additional money will also supplement the amount we use to book concerts to be a part of the association’s season.

Our average audience for each concert is 350/4 concerts per season.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Funds received from the City of Aberdeen will help us expand our marketing budget. Doing a better job of getting the word out about our concerts will be marketing Aberdeen as a community that believes in the arts and has opportunities for music lovers to enjoy and appreciate live performance.

10. What are your organization’s current sources of funding?

The sale of season memberships to the concert series.

11. Your current funding request equals what percentage portion of your annual operations.

Approximately 10%

12. Do you expect your request to be a single incident request or a reoccurring request?

Probably reoccurring.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

2009-2010 2010-2011 2011-2012 2012-2013 2011-12 2012-2013 2013-2014 Membership Deposits $25,805.23 3 $21,265.00 $16,991.00 3 $18,670.00 $15,500.00 3 $18,000.00 3 $17,500.00 Patrons $6,410.00 $5,810.00 $6,825.00 $5,450.00 $5,000.00 $5,500.00 $5,000.00 City Promotion Fund $2,000.00 $2,000.00 $2,000.00 $2,000.00 Interest Revenue 411.82 440.00 44 Total Revenues $32,627.05 $27,075.00 $25,816.00 $24,120.00 $22,500.00 $25,500.00 $24,500.00

Campaign Expenses: Advertising $1,396.12 $573.30 $679.20 $864.50 $500.00 $500.00 $500.00 Printing-Materials 2,327.29 660.22 433.06 1,719.25 400.00 600.00 600.00 Postage 102.85 $3,826.26 15 111.43 $1,344.95 74.38 $1,186.64 15 229.49 $2,813.24 125.00 $1,025.00 15 250.00 $1,350.00 15 250.00 $1,350.00

Concerts $28,300.00 13, 28a $23,615.00 $13,550.00 13, 28a $3,835.00 $13,900.00 13, 28a $18,500.00 13, 28a $16,500.00 Salary 1,500.00 12 1,500.00 1,500.00 12 1,500.00 13, 29a 1,500.00 12 1,500.00 Sales Tax 1,986.00 16 2,517.00 738.00 16 1,000.00 16 1,300.00 16 1,300.00 ASCAP 258.14 16 138.30 325.02 16 150.00 16 180.00 16 180.00 Piano Tuning 359.00 16 238.50 79.50 16 0.00 16 0.00 16 0.00 Sound & LightingExpenses 1,617.68 16 1,226.10 281.26 16 0.00 16 0.00 Advertising-(Ind. Concerts & Coop) 631.00 15 238.50 744.60 15 250.00 15 250.00 15 300.00 Postage 213.83 15 180.26 77.95 15 200.00 15 300.00 15 300.00 Printing 674.13 15 575.20 452.42 15 400.00 15 400.00 15 400.00 Travel & Registration 320.00 350.00 Insurance 283.00 16 350.00 285.00 16 350.00 16 350.00 16 350.00 NSU/CIVIC THEATRE 190.80 16 447.32 169.60 16 0.00 16 0.00 16 0.00 Website 168.54 150.00 150.00 150.00 2010-11 Season Deficit 881.00 Misc. Exp. 1,041.61 16 1,616.90 455.95 16 250.00 16 250.00 16 250.00 Total Expenses $40,881.45 $33,988.03 $20,014.48 $6,648.24 $20,376.00 $24,530.00 $22,930.00

Net Income (Loss) -$8,254.40 -$6,913.03 $5,801.52 $17,471.76 $2,124.00 $970.00 $1,570.00

Bank Balance As of 6/12/12 $21,926.15 $2,124 $3,094 Outstanding Deposits $3,094.00 $4,664.00 = cash available $21,926.15 Outstanding Payables Promotion Fund Grant Balance for Reznik, Abrams & Miller Concerts Balance Due 12-13 Season ($15,505.00) Uncommitted funds $6,421.15

City of Aberdeen

Promotion Fund Request Form

1. Organization Name: City of Aberdeen

2. Executive Director or Administrator: Lynn Lander, City Manager

a. Mailing Address: 123 S. Lincoln

b. Telephone # 605‐626‐7025 Fax #605‐626‐7039

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

Incorporated as a municipal corporation based upon the Laws of South Dakota in March of 1885.

4. A brief description of the organization.

a. Purpose‐ The primary function of a Municipal Corporation is to confer or imposed necessary activities and actions to advance the good or welfare of the general public within the corporate boundaries.

b. Background‐ The City of Aberdeen incorporated as a municipal corporation as of March of 1885.

c. Number of active volunteers ______and number of Board Members______.

The City is governed by a common council which consists of the mayor who is elected at large, and two aldermen or alderwomen from each ward, who are elected by the electors of each ward.

5. Total amount of funds expected to be received from the City for 2012: $______$5,000______

A. Briefly describe your actual usage or intended usage of these funds for 2012.

The city council allocated $5,000 towards the community ID Program with Buxton. The allocation of $5,000 towards the community ID Proposal was appreciated but inadequate to cover the total scope of services.

6. Total amount of funding being requested for 2013: $____40,000______

The fees associated with this total scope of services are as follows:

• $20,000 deposit due upon execution of scope of services

• $20,000 due upon completion of Retail Matching

• $20,000 due upon delivery of industrial intelligence

The City Manager is requesting an allocation of promotion funds to hire Buxton to complete a Community ID Program to prepare Aberdeen to successfully expand its retail sector, work with existing business and to better understand the ability of the city to capture other economic opportunities. Buxton has expanded their services beyond retail where they now through a partnership with EMSI, offer Economic Impact modeling as addition of services which gives Aberdeen the ability to effectively understand which new industries (non‐retail) to bring into the region and which existing industries to expand to best meet the needs of particular cluster. The city can’t simply wait for economic development and I believe we need detailed information to ensure growth over the long term. See “Draft Proposal”

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

A thriving retail sector offers multiple economic benefits to Aberdeen: sales tax revenues, additional jobs, and an improved quality of life. Retail sales generate approximately 68% of the taxable sales for Aberdeen in 2010. I’m not aware of any other organization that is directly trying to indentify merchandising opportunities through the direct analysis of the Aberdeen consumer.

The main phases of the community ID process are: Researching and Verifying Aberdeen’s Retail Trade Area, Evaluating Aberdeen’s Retail Potential, and Matching New Retailers to Aberdeen’s Market as well expanding market potential for existing businesses.

A direct measurable would be the solicitation of new businesses through a pursuit package and expansion of existing businesses because of a better understanding of customer profiles.

10. What are your organization’s current sources of funding?

Sales Tax, Property Tax, Intergovernmental Revenue and Fees and Charges for Services

11. Your current funding request equals what percentage portion of your annual operations.

.37%

12. Do you expect your request to be a single incident request or a reoccurring request?

Single incident request

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

b. All organizations requesting promotion funds must provide a current year operating budget. Buxton

Community ID Program

The Community ID program is specifically designed for use in community economic development programs. Community ID supplies custom marketing materials and strategies targeting the unique location requirements of retailers, developers and commercial real estate brokers.

The challenge for Aberdeen is to attract businesses and developers and help existing businesses grow by providing trade area information that is complete, accurate and up‐to‐date. Buxton collects and analyzes Aberdeen’s trade area information in a format that readable by everyone. With Community ID, you will be prepared to:

• Understand the value of residents, and surrounding households. • Understand residents access to services, retail, healthcare, municipal assets and other attractive amenities for overall quality of life benchmarks. • Integrate retail development into your economic development program. • Effectively position Aberdeen for business expansion by leveraging Aberdeen’s strengths and minimizing weaknesses. • Convey Aberdeen’s advantages over competitors advantages. • Use competitive analysis to close the sale.

The goal of Community ID is to provide a framework for developing a sustainable marketing program that not only achieves short‐term goals but to ensure economic viability over the long‐term. Desired goals include:

• Increase residents’ desires to shop and dine at home. • Minimize retail leakage. • Increase tax revenues. • Grow employment opportunities • Aberdeen’s ability to capture other economic opportunities.

Scope of Work

1. Research and Verify Aberdeen’s Retail Trade Area: Employ a custom drive‐time analysis and complete polygon trade area map. 2. Evaluate Aberdeen’s Retail Potential: Better Understand what makes Aberdeen distinctive and valuable from a retailer’s viewpoint and scrutiny. Identify market influences to sharpen retail marketing strategy: Examples of market influences, college population, sport activities, daytime population and minority population. 3. Retail Leakage/Supply Analysis: Provide current sales (supply) by retail store type, in dollar amounts, and estimated sales potential (demand) for retail store type, in dollar amounts. The retail leakage/supply analysis provides an estimate of retail dollars flowing in or out of the Aberdeen area and with this information a sale graph index would be produced to show under served markets. 4. Customer profiling: The Community ID process would indentify and analyze all the households in Aberdeen’s drive‐time area. Lifestyles, purchase behaviors, media reading and view habits are assessed to gain an understanding of buying habits. Each household falls into one of sixty market segments reflecting the buying habits of customer households. 5. Retail Site Assessment: Buxton will analyze 3 distinct retail locations/geographic areas or market the community as a whole. Demand density profiles will be completed to measure the bottom‐line value of the customers: Who they are, how many and what they buy. 6. Matching Retailers to Aberdeen’s Market Potential: Once consumer profiles in Aberdeen’s trade area have been determined, the Community ID process will match these profiles against the customer profiles of 5,000+ retailers. 7. Deliver Aberdeen’s Marketing Packages: Buxton will assemble individualized marketing (pursuit) packages for targeted retailers. 8. Insights for Non‐Retail Business Expansion, Recruitment and Impact: Economic impact modeling with web‐based Scout platform. Input‐output models are constructed on a platform of data indicating interconnectedness of the industries, households and government entities. The web‐ based Scout platform gives Aberdeen the ability to effectively understand which new industries (non‐retail) to bring into the region and which existing industries to expand to best meet the needs of a particular cluster. Gap analysis displays in dollars how much a cluster purchases from other industries, and the percent of those purchases that are satisfied from inside and outside of the region. 9. Consumer Propensity Report: The CPR is designed to assist the City to develop local business retention and expansion strategies. The city would be provided with fact‐base data to assist independent retailers to make merchandising and marketing decisions. Major retail, restaurant, grocery, and consumer packaged goods firms use this very same information to drive marketing and merchandising decisions. Information is provided for thirty‐two major categories with over 4,800 total line items. 10. Provide business retention intelligence. 11. Provide industrial intelligence and impact models for targeted recruitment of businesses.

Buxton Group was formed in 1994 and worked with 350 communities in thirty‐five states. The Cities of Pierre and Watertown have utilized theirs services as far as South Dakota clients. City of Aberdeen Promotion Fund Request Form

1. Organization Name: Aberdeen Parks, Recreation and Forestry Department

2. Executive Director or Administrator: Doug Johnson

a. Mailing Address: 225 3rd Avenue SE Aberdeen SD 57401

b. Telephone # 605-626-7015 Fax # 606-626-7989

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose The Aberdeen Parks, Recreation and Forestry Department has the responsibility through coordinated efforts with the community to efficiently manage public resources to develop awareness towards a total leisure environment including; physical, social and cultural needs; and to develop and provide facilities, programs and space which allows participation in leisure services.

b. Background The Aberdeen Civic Theatre is part of the Aberdeen Recreation and Cultural Center, a City of Aberdeen owned and operated facility. The Civic Theatre will be celebrating its 75th anniversary in 2013. Northern State University will be remodeling the Johnson Fine Arts Center theatre within the next 2 years. At that time Johnson Fine Arts Center theatre will be closed for up to 2 years. Many of the events that have been held in JFAC will be moved to the Aberdeen Civic Theatre. In order to be able to host these events, some improvements are needed.

c. Number of active volunteers _____ and number of Board Members 7 . An Equal Opportunity Employer

5. Total amount of funds expected to be received from the City for 2012: $ 0

A. Briefly describe your actual usage or intended usage of these funds for 2012.

6. Total amount of funding being requested for 2013: $ 15,000

Funding is requested to assist in the process of improving the function and appearance of the Aberdeen Civic Theatre. The Civic Theatre is the only space in Aberdeen capable of accommodating some of the larger events that have been held in the Johnson Fine Arts Center. The seating capacities of the theatres in Aberdeen are as follows: Aberdeen Civic Theatre – 1,590; Johnson Fine Arts Center Theatre – 1,000; New Central (Thomas F Kelly) Theatre – approximately 650; Aberdeen Community (Capital) Theatre – approximately 450. The improvements would be funded through private donations, some budgeted general funds in the ARCC budget and through promotion funding. Grant funding will also be pursued. Significant parts of the project include a new sound system, air conditioning, replacing damaged flooring and providing wheel chair accessible seating. The plan would be to phase the work in over several years. The scope of the project and costs were identified in the “Aberdeen Recreation and & Cultural Center (ARCC) Study Update” from April, 2010. Only a portion of the work in the study would be completed over the next several years. It is estimated that up to $200,000 would be spent.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

For 75 years the Aberdeen Civic Theatre has hosted premier performing arts events in Aberdeen. The Aberdeen Area Arts Council and Aberdeen Community Concert Association regularly hold events in the facility. We have hosted performances of Rhythmic Circus, Chinese Golden Acrobats, NSU Concert Band, River North Dance Chicago and the Junior and Senior Snow Queen Pageants to name a few. Funding these improvements to the Aberdeen Civic Theatre means that the events traditionally scheduled in the Johnson Fine Arts Center that otherwise may be cancelled, can still be held in Aberdeen. These events are part of the cultural life of Aberdeen and are promoted throughout the region bringing people to town and promoting the quality of life in Aberdeen.

An Equal Opportunity Employer

10. What are your organization’s current sources of funding? The Parks, Recreation and Forestry Department is funded through the City of Aberdeen.

11. Your current funding request equals what percentage portion of your annual operations.

12. Do you expect your request to be a single incident request or a reoccurring request? The request will be recurring so the project can be phased in over several years.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget.

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE MAILED OR SUBMITTED TO THE FOLLOWING ADDRESS:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E-MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

An Equal Opportunity Employer

City of Aberdeen Promotion Fund Request Form

1. Organization Name: Aberdeen Area Convention & Visitors Bureau

2. Executive Director or Administrator: Brenda H. Moore

a. Mailing Address: P O Box 78, Aberdeen, SD 57402‐0078

b. Telephone #: 605‐225‐2414 Fax #: 605‐225‐3573

c. Email Address: [email protected]

3. Date and place of incorporation: September 4, 1992, State of South Dakota, 501(C)6 (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose: The Aberdeen Area Convention & Visitors Bureau was created to provide activities to support the City of Aberdeen and the surrounding area as a convention site and to provide a Visitors Bureau for out of town visitors to the City of Aberdeen.

b. Background: As the tourism marketing agency for the City, our mission is to enhance the economic well being of Aberdeen by increasing the amount of visitor and meeting activity. The CVB is the only organization dedicated to tourism marketing for the City. We sell our City and our region as a great visitor destination and our product is our service.

c. Number of active volunteers: 65+. Number of Board Members: 14 (11 voting & 3 non‐ voting). *See attached list.

5. Total amount of funds expected to be received from the City for 2012: $411,000.00 *See attached 2012 Budget.

A. Briefly describe your actual usage or intended usage of these funds for 2012.

The annual budget, marketing plan, and work direction are reviewed by an 11 member volunteer Board of Directors. The Board also consists of two Ex‐Officio members (CofC and A!A) and one City Council liaison. Funds are allocated by the Aberdeen City Council from the City’s promotion tax collections (BBB), the Aberdeen Area Sportsman Coop, BID II (operational and administrative services), and web based hotel booking links. The organization’s purpose is to enhance the economic well being of the community and the area through tourism spending by increasing visitors to the Aberdeen area. An in‐house staff of four full‐time and two part‐time associates, as well as volunteers, interns, and summer Visitor Center staff, facilitate the programs of the CVB. The full‐time staff consists of the Executive Director, Assistant Director/Events Coordinator, Convention

An Equal Opportunity Employer Sales Director/Sports & Outdoor Marketing, Visitor Industry Coordinator/Accountant and a part‐time administrative assistant.

The Aberdeen Area Convention & Visitors Bureau markets the City of Aberdeen to visitors at trade shows, travel shows, in print advertising, Internet web sites (www.VisitAberdeenSD.com and www.HuntFishSD.com), social media, marketing, special events and event coordination with regional and state tourism organizations.

The Aberdeen Area Convention & Visitors Bureau provides many services that no other organization in Aberdeen does. The CVB bids on conventions and events and provides services to these groups including, but not limited to, personalized name badges, visitor welcome packets, coupons, maps, registration staff assistance, site location selection, official City welcomes, hospitality breaks, and spouse tours. In addition, the CVB coordinates volunteers for many events and hosts the hospitality rooms for the SDHSAA State Tournament events. In 2011, the CVB coordinated over 1961 volunteer hours with our core group of volunteers.

The Aberdeen Area Convention & Visitors Bureau operates two Visitor Information Centers, one in our main office at 10 Railroad Ave. SW and one in the Visitor Center at Storybook Land. At the Storybook Land site we employ a staff of eight seasonal part‐time workers and 12 volunteer workers. We coordinate work schedules, conduct customer service training, order and stock both centers with literature, and assist visitors. We also provide the eleven SD state information centers with thousands of the official Aberdeen guide book which we develop each year. The official guide is also made available to other organizations such as the Downtown Association, Chamber, A!A, ADC, and other organizations to be used in their marketing and recruiting efforts.

The Aberdeen Area Convention & Visitors Bureau is the organization that coordinates requests for information about our City and attractions. In 2011 we fulfilled 7,901 requests for information through our website and by phone. We also fulfilled several thousand requests for the official Aberdeen guides through our media marketing efforts.

The Aberdeen CVB has entered into a memorandum agreement with the BID II to provide operational services and office support. This includes the use of the Events Coordinator to maintain the Aberdeen Hotel Alliance records and city reports, assistance with event promoters, event research, accounting services to maintain records, event campaign management for Million Dollar Bird, and the coordination and development of SD Dept. of Tourism cooperative marketing program. We also supply use of our office equipment, office supplies and provide website development and maintenance.

The Aberdeen Area Convention & Visitors Bureau is proud to play a role in the economic growth, vitality, and quality of life in Aberdeen. We will continue to work hard to showcase Aberdeen as a great place to visit, to play and to stay.

An Equal Opportunity Employer 6. Total amount of funding being requested for 2013: $420,500 *See attached 2013 proposed budget. **See scanned recap of economic impact information from SD. Dept. of Tourism (IHS Global Research) and additional tourism facts/figures.

The Aberdeen Area Convention & Visitors Bureau is requesting funding for 2013 to support its mission to increase the amount of visitor and meeting activity that occurs in the Aberdeen area. We will accomplish our mission by increasing the number of visitors to Aberdeen with an emphasis on the overnight visitor, by promoting the image of Aberdeen outside a 100‐mile radius of the City, by acting as a resource to support and by promoting the area’s facilities, attractions, activities, and special events.

The economic impact created by our plan of work directly affects our hotels, restaurants, hunting lodges, sporting venues, gas stations, air services, car rentals, retail establishments, and industries engaged in the sale of goods and services. These are considered the core travel industry partners. The impact of our work also affects the non‐core partners (indirect & investment) such as suppliers, food distributors, wholesalers, retailers, etc.

When one includes all of the above outlets, their employees, volunteers, and participants we feel we can safely assume just about every individual in Aberdeen is touched by our tourism efforts.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

The Aberdeen Area Convention & Visitors Bureau promotes the City of Aberdeen on a regional, state, and national level. We market the City of Aberdeen to visitors at trade shows, travel shows, in print advertising, at conventions, in newspaper inserts, on our Internet web sites (www.VisitAberdeenSD.com and www.HuntFishSD.com), through social media (Facebook, twitter, blogs), monthly newsletters, official visitor guides, coop marketing programs in conjunction w/SD Dept. of Tourism, I‐29 billboard, visitor packets, and event coordination with regional and state tourism organizations, and at special events. We are the only organization to market the image of Aberdeen to visitors outside a 100‐mile radius by acting as a resource to support and promote the area’s facilities, attractions, activities, and special events. Through relationship building the Aberdeen Area CVB is very fortunate to receive promotion through article placement by outdoor and travel writers. The ad equivalency for 2011 was over $678,140.

An Equal Opportunity Employer The Aberdeen CVB also shares our marketing plan to avoid duplication of efforts with other entities which market the City, facilities, events, economic development, work force development, and attractions. This allows all of us to cross‐promote and stretch our funding as much as possible.

9. All organizations requesting $30,000 or more to promote or advertise the city must provide a copy of their proposed marketing plan. The marketing plan should give explanation to the primary goal, which is the target audiences, key message to be delivered and a listing of communication vehicles to deliver the message. Please also describe how you intend to provide the city a measureable result with your marketing plan.

*See the attached 2013 Marketing Plan and spreadsheet which contains specific information regarding the media outlets we will engage to market the City of Aberdeen, its facilities, attractions, activities, and special events. **See attached scanned copies – Urchin, FB, twitter, websites, newsletter, etc. ***See attached copy of 2011 Ad Equivalency Placement. ****See attached 2013 Travel Show schedule. *****See attached 2012 Calendar of Events.

The Aberdeen Area Convention & Visitors Bureau tracks paid marketing by circulation, demographic, and requests for information. Requests for information numbers are tracked monthly by location & ads. Cooperative marketing with the SD Dept. of Tourism is tracked separately by promotion and location to ensure we are correctly interpreting where our target market is located. Travel show attendance is supplied by show promoters and by “Fun Books” the CVB prints and distributes at each show.

Our websites are tracked through a system called Urchin provided by CivicPlus. We are able to sort website “hits” by day, week, and month, location, page views, portals, etc. The CVB also tracks our “Friends” on Facebook (two accounts) and on twitter. We use Lawrence & Shiller, the advertising agency used by SD Dept. of Tourism, for design and placement of matching cooperative marketing, their expertise in design, implementation, and demographic information in the cable, radio, and print advertising. The CVB also relies on the SD Dept. of Transportation for car counts on I‐29 and major highways connecting to our city.

The Aberdeen Area CVB also coordinates and shares our marketing plan with other organizations (Parks & Rec, A!A, ADC, Chamber, Downtown Assn., etc.) to ensure we are not duplicating efforts. We also offer to include their information for cross‐promotional purposes such as workforce development.

The Aberdeen Area CVB is very fortunate to receive promotion through article placement by outdoor and travel writers. The ad equivalency for 2011 was over $678,140.

10. What are your organization’s current sources of funding?

The Aberdeen Area Convention & Visitors Bureau has four sources of funding. The primary

An Equal Opportunity Employer and most significant source of funding comes from the City of Aberdeen through the funding mechanisms set up by the SD State Legislature. In addition to funding as provided through SD Codified Law from the Promotions Fund, the CVB also raises additional operational funds through programs, such as the Aberdeen Area Sportsman’s Coop, an advertising initiative developed and implemented by the Bureau, the BID II (operational and administrative support), and hotel booking links on the web.

11. Your current funding request equals what percentage/portion of your annual operations.

91% ‐ The remainder of our funding will be derived from BID II (administrative and operational services), the Sportsman’s Coop, SD Dept. of Tourism Cooperative Marketing Programs, and web based hotel referrals.

12. Do you expect your request to be a single incident request or a recurring request?

Recurring

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

*See attached Proposed 2013 Operating Budget

**2011 Audit was delivered to Karl Alberts.

***2011 IRA 990 & 990T were delivered to Karl Alberts.

b. All organizations requesting promotion funds must provide a current year operating budget.

*See attached 2012 Operating Budget

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E‐MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E‐MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

An Equal Opportunity Employer Aberdeen Area Convention & Visitor's Bureau Proposed Budget January through December 2013 2013 TOTAL Jan 13 Feb 13 Mar 13 Apr 13 May 13 Jun 13 Jul 13 Aug 13 Sep 13 Oct 13 Nov 13 Dec 13 Jan - Dec 13 INCOME City of Aberdeen 34,009.72 37,708.72 44,858.72 35,063.72 24,308.72 42,658.72 34,333.72 27,483.72 44,308.72 31,683.72 24,798.72 39,283.08 420,500.00 BIDII - Aberdeen Hotel Alliance 0.00 7,875.00 0.00 0.00 7,875.00 0.00 0.00 7,875.00 0.00 0.00 7,875.00 0.00 31,500.00 Hotel Booking Commissions 0.00 0.00 50.00 0.00 0.00 50.00 0.00 0.00 50.00 0.00 0.00 50.00 200.00 Sportman's Coop Dues 1,800.00 7,000.00 2,500.00 200.00 0.00 0.00 500.00 0.00 0.00 0.00 0.00 0.00 12,000.00 SD Dept of Tourism - Rooster Rush 1,000.00 1,000.00 SD Dept of Tourism - Tourism Week 1,000.00 1,000.00 Total Income 35,809.72 52,583.72 47,408.72 35,263.72 33,183.72 42,708.72 34,833.72 35,358.72 45,358.72 31,683.72 32,673.72 39,333.08 466,200.00

GROSS PROFIT 35,809.72 52,583.72 47,408.72 35,263.72 33,183.72 42,708.72 34,833.72 35,358.72 45,358.72 31,683.72 32,673.72 39,333.08 466,200.00

OPERATING EXPENSES PAYROLL EXPENSE Salaries 16,412.67 16,412.67 16,412.67 16,412.67 16,412.67 16,412.67 16,412.67 16,412.67 16,412.67 16,412.67 16,412.67 16,412.67 196,952.04 Temp Salaries 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 1,200.00 Visitor Center Staff 0.00 0.00 0.00 0.00 500.00 1,400.00 1,400.00 1,400.00 1,400.00 500.00 0.00 0.00 6,600.00 Sales Commission 270.00 1,050.00 375.00 30.00 0.00 0.00 75.00 0.00 0.00 0.00 0.00 0.00 1,800.00 Group Insurance 3,219.00 3,219.00 3,219.00 3,219.00 3,219.00 3,219.00 3,219.00 3,219.00 3,219.00 3,219.00 3,219.00 3,219.00 38,628.00 Payroll Taxes 1,703.79 1,703.79 1,703.79 1,703.79 1,703.79 1,703.79 1,703.79 1,703.79 1,703.79 1,703.79 1,703.79 1,703.79 20,445.48 Retirement 469.50 469.50 469.50 469.50 469.50 469.50 469.50 469.50 469.50 469.50 469.50 469.50 5,634.00 Workman's Comp 906.00 0.00 150.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,056.00 Total PAYROLL EXPENSE 23,080.96 22,954.96 22,279.96 22,084.96 22,404.96 23,304.96 23,379.96 23,304.96 23,304.96 22,404.96 21,904.96 21,904.96 272,315.52

MARKETING - Advertising Design 0.00 100.00 100.00 1,600.00 0.00 700.00 100.00 0.00 0.00 0.00 0.00 400.00 3,000.00 Print & Production 600.00 600.00 600.00 600.00 300.00 200.00 0.00 0.00 800.00 0.00 0.00 400.00 4,100.00 Ads & Promotion 5,000.00 14,000.00 11,500.00 4,000.00 5,000.00 4,000.00 2,500.00 2,500.00 15,000.00 4,000.00 4,000.00 6,000.00 77,500.00 Website Development 0.00 0.00 0.00 0.00 0.00 0.00 1,500.00 0.00 0.00 200.00 0.00 0.00 1,700.00 Total ADVERTISING 5,600.00 14,700.00 12,200.00 6,200.00 5,300.00 4,900.00 4,100.00 2,500.00 15,800.00 4,200.00 4,000.00 6,800.00 86,300.00

MARKETING - Sportsman's Coop Design 0.00 0.00 0.00 250.00 0.00 0.00 300.00 0.00 0.00 0.00 0.00 0.00 550.00 Print & Production 0.00 0.00 1,250.00 0.00 0.00 0.00 0.00 1,000.00 0.00 0.00 0.00 0.00 2,250.00 Ads & Promotion 750.00 0.00 0.00 0.00 0.00 0.00 0.00 400.00 0.00 0.00 0.00 0.00 1,150.00 Travel Show Expense 0.00 3,700.00 1,000.00 0.00 0.00 0.00 0.00 1,800.00 0.00 0.00 0.00 1,600.00 8,100.00 Rooster Rush Promotion 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,600.00 0.00 0.00 1,600.00 Website Development 0.00 0.00 0.00 0.00 0.00 300.00 600.00 0.00 0.00 0.00 0.00 0.00 900.00 Total Sportsman Coop Expenses 750.00 3,700.00 2,250.00 250.00 0.00 300.00 900.00 3,200.00 1,600.00 0.00 0.00 1,600.00 14,550.00 Aberdeen Area Convention & Visitor's Bureau Proposed Budget January through December 2013 2013 TOTAL Jan 13 Feb 13 Mar 13 Apr 13 May 13 Jun 13 Jul 13 Aug 13 Sep 13 Oct 13 Nov 13 Dec 13 Jan - Dec 13

MARKETING - SD ALL STARS 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00

MARKETING - Hospitality 0.00 3,500.00 3,500.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 2,000.00 0.00 9,000.00

MARKETING - Conventions 300.00 300.00 500.00 400.00 400.00 500.00 1,000.00 500.00 400.00 400.00 400.00 400.00 5,500.00

MARKETING - Travel Conference Registration 500.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 750.00 1,250.00 Subscriptions & Memberships 250.00 0.00 200.00 0.00 0.00 0.00 0.00 1,000.00 0.00 0.00 300.00 500.00 2,250.00 Travel Show Expense 500.00 0.00 0.00 0.00 0.00 0.00 725.00 0.00 0.00 0.00 350.00 725.00 2,300.00 Airfare 0.00 0.00 0.00 0.00 0.00 250.00 0.00 0.00 0.00 0.00 0.00 0.00 250.00 Lodging 0.00 2,000.00 1,500.00 300.00 100.00 100.00 200.00 100.00 100.00 0.00 0.00 100.00 4,500.00 Meals 100.00 300.00 200.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 1,500.00 Mileage Reimbursement 600.00 600.00 600.00 450.00 400.00 500.00 575.00 400.00 500.00 500.00 500.00 600.00 6,225.00 MARKETING TRAVEL 1,950.00 2,900.00 2,500.00 850.00 600.00 950.00 1,600.00 1,600.00 700.00 600.00 1,250.00 2,775.00 18,275.00

MARKETING - General Expenses Meals & Entertainment 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 600.00 Postage 400.00 1,200.00 1,100.00 1,300.00 1,300.00 500.00 700.00 400.00 400.00 400.00 40.00 700.30 8,440.30 Convention Supplies 0.00 0.00 0.00 1,000.00 0.00 0.00 0.00 600.00 0.00 500.00 0.00 0.00 2,100.00 Office Supplies 275.00 275.00 275.00 275.00 275.00 275.00 275.00 275.00 275.00 275.00 275.00 275.00 3,300.00 Phone (Office & VC), Internet 1,225.00 575.00 575.00 575.00 675.00 650.00 650.00 650.00 650.00 575.00 575.00 575.00 7,950.00 Total Marketing - Gen Expenses 1,950.00 2,100.00 2,000.00 3,200.00 2,300.00 1,475.00 1,675.00 1,975.00 1,375.00 1,800.00 940.00 1,600.30 22,390.30 TOTAL MARKETING 10,550.00 27,200.00 22,950.00 10,900.00 8,600.00 8,125.00 9,275.00 9,775.00 19,875.00 7,000.00 8,590.00 13,175.30 156,015.30

PROFESSIONAL FEES 0.00 0.00 0.00 0.00 0.00 9,000.00 0.00 0.00 0.00 0.00 0.00 0.00 9,000.00

INSURANCE D & O 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 General Liability 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,200.00 1,200.00 Volunteer 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 180.00 180.00 Total INSURANCE 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,380.00 1,380.00

OFFICE EXPENSES Building Rent 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 13,599.96 Bldg. Maintenance/Janitorial 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 780.00 Bank Charges 20.00 20.00 20.00 20.00 20.00 20.00 20.00 20.00 20.00 20.00 20.00 20.00 240.00 Meals & Entertainment 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 3,000.00 Aberdeen Area Convention & Visitor's Bureau Proposed Budget January through December 2013 2013 TOTAL Jan 13 Feb 13 Mar 13 Apr 13 May 13 Jun 13 Jul 13 Aug 13 Sep 13 Oct 13 Nov 13 Dec 13 Jan - Dec 13

Copier Lease 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 1,445.16 Copies 90.00 90.00 90.00 90.00 90.00 90.00 90.00 90.00 90.00 90.00 90.00 90.00 1,080.00 Furniture & Equipment 100.00 200.00 100.00 200.00 100.00 200.00 100.00 200.00 100.00 200.00 100.00 200.00 1,800.00 Office Supplies 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 294.06 3,594.06 Postage 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 900.00 Total OFFICE EXPENSES 2,153.76 2,253.76 2,153.76 2,253.76 2,153.76 2,253.76 2,153.76 2,253.76 2,153.76 2,253.76 2,153.76 2,247.82 26,439.18

REGISTRATION - Continuing Edu 0.00 150.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 600.00 750.00

MISCELLANEOUS 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 300.00

Total Expense 35,809.72 52,583.72 47,408.72 35,263.72 33,183.72 42,708.72 34,833.72 35,358.72 45,358.72 31,683.72 32,673.72 39,333.08 466,200.00

Net Income 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 Aberdeen Area Convention & Visitor's Bureau Proposed Budget January through December 2012 2012 TOTAL Jan 12 Feb 12 Mar 12 Apr 12 May 12 Jun 12 Jul 12 Aug 12 Sep 12 Oct 12 Nov 12 Dec 12 Jan - Dec 12 INCOME City of Aberdeen 39,730.13 27,308.39 36,911.47 42,980.13 36,652.08 37,245.13 30,320.13 30,667.94 34,180.13 36,981.53 23,306.87 34,716.07 411,000.00 BIDII - Aberdeen Hotel Alliance 0.00 7,500.00 0.00 0.00 7,500.00 0.00 0.00 7,500.00 0.00 0.00 7,500.00 0.00 30,000.00 Hotel Booking Commissions 0.00 0.00 50.00 0.00 0.00 50.00 0.00 0.00 50.00 0.00 0.00 50.00 200.00 Sportman's Coop Dues 1,800.00 7,000.00 2,500.00 200.00 0.00 0.00 500.00 0.00 0.00 0.00 0.00 0.00 12,000.00 SD Dept of Tourism - Rooster Rush 1,000.00 1,000.00 SD Dept of Tourism - Tourism Week 1,000.00 1,000.00 Total Income 41,530.13 41,808.39 39,461.47 43,180.13 45,152.08 37,295.13 30,820.13 38,167.94 35,230.13 36,981.53 30,806.87 34,766.07 455,200.00

GROSS PROFIT 41,530.13 41,808.39 39,461.47 43,180.13 45,152.08 37,295.13 30,820.13 38,167.94 35,230.13 36,981.53 30,806.87 34,766.07 455,200.00

OPERATING EXPENSES PAYROLL EXPENSE Salaries 16,338.58 16,338.58 16,338.58 16,338.58 16,338.58 16,338.58 16,338.58 16,338.58 16,338.58 16,338.58 16,338.58 16,338.58 196,062.96 Temp Salaries 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 1,200.00 Visitor Center Staff 0.00 0.00 0.00 0.00 500.00 1,400.00 1,400.00 1,400.00 1,400.00 500.00 0.00 0.00 6,600.00 Sales Commission 270.00 1,050.00 375.00 30.00 0.00 0.00 75.00 0.00 0.00 0.00 0.00 0.00 1,800.00 Group Insurance 3,248.92 3,248.92 3,248.92 3,248.92 3,248.92 3,248.92 3,248.92 3,248.92 3,248.92 3,248.92 3,248.92 3,248.92 38,987.04 Payroll Taxes 1,382.55 1,382.55 1,382.55 1,382.55 1,382.55 1,382.55 1,382.55 1,382.55 1,382.55 1,382.55 1,382.55 1,382.55 16,590.60 Retirement 470.07 470.07 470.07 470.07 470.07 470.07 470.07 470.07 470.07 470.07 470.07 470.07 5,640.84 Workman's Comp 906.00 0.00 150.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,056.00 Total PAYROLL EXPENSE 22,716.12 22,590.12 21,915.12 21,720.12 22,040.12 22,940.12 23,015.12 22,940.12 22,940.12 22,040.12 21,540.12 21,540.12 267,937.44

MARKETING - Advertising Design 0.00 100.00 100.00 1,600.00 0.00 700.00 100.00 0.00 0.00 0.00 0.00 400.00 3,000.00 Print & Production 1,000.00 1,500.00 1,000.00 1,000.00 300.00 200.00 0.00 0.00 1,000.00 0.00 0.00 0.00 6,000.00 Rooster Rush Ads & Promotion 3,400.00 13,000.00 10,000.00 4,000.00 1,000.00 400.00 1,000.00 1,000.00 13,000.00 3,000.00 1,867.00 5,000.00 56,667.00 Website Development 0.00 0.00 0.00 0.00 0.00 0.00 1,500.00 0.00 0.00 300.00 0.00 0.00 1,800.00 Total ADVERTISING 4,400.00 14,600.00 11,100.00 6,600.00 1,300.00 1,300.00 2,600.00 1,000.00 14,000.00 3,300.00 1,867.00 5,400.00 67,467.00

MARKETING - Sportsman's Coop Design 0.00 0.00 250.00 250.00 0.00 0.00 300.00 0.00 0.00 0.00 0.00 0.00 800.00 Print & Production 0.00 0.00 1,250.00 0.00 0.00 0.00 0.00 1,000.00 0.00 0.00 0.00 0.00 2,250.00 Ads & Promotion 1,000.00 0.00 0.00 0.00 0.00 0.00 0.00 500.00 0.00 0.00 0.00 0.00 1,500.00 Sales Commissions 0.00 Travel Show Expense 350.00 1,250.00 400.00 0.00 0.00 0.00 0.00 2,098.50 0.00 0.00 0.00 900.00 4,998.50 Rooster Rush Promotion 1,600.00 1,600.00 Website Development 0.00 0.00 0.00 0.00 0.00 300.00 600.00 0.00 0.00 0.00 0.00 0.00 900.00 Aberdeen Area Convention & Visitor's Bureau Proposed Budget January through December 2012 2012 TOTAL Jan 12 Feb 12 Mar 12 Apr 12 May 12 Jun 12 Jul 12 Aug 12 Sep 12 Oct 12 Nov 12 Dec 12 Jan - Dec 12

Total Sportsman Coop Expenses 1,350.00 1,250.00 1,900.00 250.00 0.00 300.00 900.00 3,598.50 1,600.00 0.00 0.00 900.00 12,048.50

MARKETING - SD ALL STARS 1,500.00 1,500.00 1,500.00 1,500.00 1,500.00 1,500.00 1,500.00 1,500.00 0.00 0.00 0.00 0.00 12,000.00

MARKETING - Hospitality 0.00 2,500.00 2,000.00 0.00 1,000.00 0.00 0.00 0.00 0.00 2,000.00 0.00 0.00 7,500.00

MARKETING - Conventions 500.00 400.00 750.00 500.00 500.00 500.00 1,000.00 500.00 500.00 500.00 500.00 400.00 6,550.00

MARKETING - Travel Conference Registration 1,000.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,000.00 2,000.00 Travel Show Expense 725.00 1,067.00 1,535.00 0.00 0.00 0.00 725.00 0.00 0.00 0.00 400.00 0.00 4,452.00 Airfare 0.00 0.00 0.00 0.00 0.00 250.00 0.00 0.00 0.00 0.00 0.00 0.00 250.00 Lodging 0.00 1,500.00 1,500.00 600.00 100.00 100.00 200.00 750.00 400.00 0.00 0.00 100.00 5,250.00 Meals 300.00 300.00 200.00 100.00 100.00 100.00 100.00 200.00 200.00 200.00 200.00 50.00 2,050.00 Mileage Reimbursement 600.00 600.00 600.00 450.00 400.00 500.00 575.00 400.00 500.00 500.00 500.00 600.00 6,225.00 MARKETING TRAVEL 2,625.00 3,467.00 3,835.00 1,150.00 600.00 950.00 1,600.00 1,350.00 1,100.00 700.00 1,100.00 1,750.00 20,227.00

VISITOR CENTER - RENTAL 0.00

MARKETING - General Expenses Meals & Entertainment 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 600.00 Postage 400.00 1,600.00 1,500.00 1,400.00 1,475.00 575.00 900.00 450.00 500.00 500.00 500.00 1,000.00 10,800.00 Convention Supplies 0.00 0.00 0.00 1,000.00 0.00 0.00 0.00 600.00 0.00 535.94 0.00 0.00 2,135.94 Office Supplies 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00 3,600.00 Phone (Office & VC), Internet 625.00 625.00 625.00 625.00 700.00 700.00 700.00 700.00 700.00 625.00 625.00 625.00 7,875.00 Total Marketing - Gen Expenses 1,375.00 2,575.00 2,475.00 3,375.00 2,525.00 1,625.00 1,950.00 2,100.00 1,550.00 2,010.94 1,475.00 1,975.00 25,010.94 TOTAL MARKETING 11,750.00 26,292.00 23,560.00 13,375.00 7,425.00 6,175.00 9,550.00 10,048.50 18,750.00 8,510.94 4,942.00 10,425.00 150,803.44

PROFESSIONAL FEES 0.00 0.00 0.00 0.00 0.00 5,000.00 0.00 0.00 0.00 0.00 0.00 0.00 5,000.00

INSURANCE D & O 0.00 0.00 0.00 1,020.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,020.00 General Liability 1,000.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,000.00 Volunteer 0.00 0.00 20.00 0.00 0.00 20.00 0.00 0.00 20.00 0.00 0.00 140.00 200.00 Total INSURANCE 1,000.00 0.00 20.00 1,020.00 0.00 20.00 0.00 0.00 20.00 0.00 0.00 140.00 2,220.00

OFFICE EXPENSES Building Rent 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 1,133.33 13,599.96 Aberdeen Area Convention & Visitor's Bureau Proposed Budget January through December 2012 2012 TOTAL Jan 12 Feb 12 Mar 12 Apr 12 May 12 Jun 12 Jul 12 Aug 12 Sep 12 Oct 12 Nov 12 Dec 12 Jan - Dec 12

Bldg. Maintenance/Janitorial 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 65.00 780.00 Bank Charges 16.50 16.50 16.50 16.50 16.50 16.50 16.50 16.50 16.50 16.50 16.50 16.50 198.00 Meals & Entertainment 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 250.00 3,000.00 Copier Lease 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 120.43 1,445.16 Copies 68.00 68.00 68.00 68.00 68.00 68.00 68.00 68.00 68.00 68.00 68.00 68.00 816.00 Furniture & Equipment 100.00 200.00 100.00 200.00 100.00 200.00 100.00 200.00 100.00 200.00 100.00 200.00 1,800.00 Office Supplies 225.00 225.00 225.00 225.00 225.00 225.00 225.00 225.00 225.00 225.00 225.00 225.00 2,700.00 Postage Machine Lease Postage 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 75.00 900.00 Telephone Subscriptions & Memberships 450.00 0.00 300.00 0.00 0.00 0.00 0.00 1,000.00 0.00 0.00 300.00 500.00 2,550.00 Total OFFICE EXPENSES 2,503.26 2,153.26 2,353.26 2,153.26 2,053.26 2,153.26 2,053.26 3,153.26 2,053.26 2,153.26 2,353.26 2,653.26 27,789.12

REGISTRATION - Continuing Edu 0.00 150.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,000.00 1,150.00

MISCELLANEOUS 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 25.00 300.00

OVERAGE FROM 2010 Rent - 5 month (Aug-Dec) Budget Overage

Total Expense 37,994.38 51,210.38 47,873.38 38,293.38 31,543.38 36,313.38 34,643.38 36,166.88 43,788.38 32,729.32 28,860.38 35,783.38 455,200.00

Net Income 3,535.75 -9,401.99 -8,411.91 4,886.75 13,608.70 981.75 -3,823.25 2,001.06 -8,558.25 4,252.21 1,946.49 -1,017.31 0.00 Business/ Cell 2012 Aberdeen Area Convention & Visitor’s Bureau Board MemberWork # Phone # E‐mail Address:

Past President JoEllen Lindner Presentation College ‐ Fax 229‐8425 229‐8582 225‐3425 [email protected]

President Kim Bot HALO Brand Solutions ‐ Fax 225‐0655 226‐3669 380‐8879 [email protected]

President ‐ Elect Chad Bergan Dacotah Banks, Inc. 622‐3104 [email protected]

Secretary‐Treasurer Mike Birgen NSU Foundation 626‐2681 [email protected]

City Council Liaison Jeff Mitchell Homes Are Possible 225‐4274 [email protected]

A!A Liaison Julie Johnson Absolutely!Aberdeen 725‐5070 280‐3642 [email protected] Chamber of Commerce Liaison Gail Ochs Aberdeen Area Chamber of Commerce 225‐2860 gail@aberdeen‐chamber.com Law Office of Christopher D Dohrer, Prof. LLC Chris Dohrer 202 S Main St. Suite 600 226‐1673 715‐9310 [email protected]

Brady Byram QQP/Midstates 226‐2541 [email protected]

Bruce Kieffer Ramkota Hotel 229‐4040 228‐5578 [email protected]

Charlie Mehlhaff Subway 229‐6874 380‐5351 [email protected]

Sanford Aberdeen Medical Center, 2905 3rd Julie Stevenson Ave. SE or P O Box 1770 626‐4219 377‐3056 [email protected]

Joel Swanson Dakota Broadcasting 725‐5551 [email protected] Chamber of Commerce Pres‐Elect Duke Witte Wyndham Hotel Group 229‐8018 [email protected] 270‐392‐ CVB Director Brenda Moore Aberdeen Area CVB 225‐2414 8143 [email protected]

Assistant Director Heidi Appel Aberdeen Area CVB 225‐2414 460‐2444 [email protected] 2013 Proposed Marketing Plan Aberdeen Area Convention and Visitors Bureau Heidi Appel, Assistant Director, Marketing and Event Specialist

Mission The purpose of the Aberdeen Area Convention and Visitors Bureau’s marketing plan is to enhance the economy of Aberdeen by emphasizing its desirability as a travel and recreation destination to visitors who appreciate and respect the character of the city. Our mission is to build a high level of visibility and increase our name recognition as a premier year-round vacation destination. The Aberdeen Area CVB is the officially designated non-profit organization established by the City of Aberdeen, to market and promote Aberdeen. The organization also provides critical support for visitor information services, convention services, travel infrastructure development, market research and public relations.

Market Strengths • Aberdeen was named one of the Nation’s 100 Best Communities for Young People by America’s Promise Alliance and ING for the 2nd year in a row. This award recognizes communities that make youth a priority by implementing programs that help keep children in school and prepare them for college and the 21st century workforce. • Aberdeen Parks, Recreation and Forestry Department received the 2011 George S. Mickelson Great Service Award. This is presented to an organization or business that has great customer service. • Wylie Park was named #2 in the nation for Top 10 Lawns for Family Fun! The park has over 210 acres of grassland, a myriad of recreational opportunities are available, including camping, picnicking, playground areas, swimming beach, miniature golf, go- carts, softball, volleyball, horseshoes and miles of rambling recreational trails. • Aberdeen was named in the top 200 Places to Hunt and Fish by Outdoor Life magazine (published by Field and Stream magazine). Aberdeen was one of 10 cities/areas highlighted in their May 2011 magazine with a full page article and color photo. • Pheasants Forever named Aberdeen and Brown County as one of the top 25 places in the nation for pheasant hunting. We have also been highlighted in articles, blogs and their website as a premier hunting destination. • Storybook Land, a magical theme park, is home to over 65 larger-than- life nursery rhyme themed exhibits. This is a large draw to visitors nation-wide and even worldwide. The rides at Storybook Land are a great addition to this theme park. Entry to the park is free. • The Land of Oz is Aberdeen’s newest theme park. As part of Storybook Land, the Land of Oz features several attractions including Dorothy’s House, complete with tornado special effects. You can also see Munchkin Land, Scarecrow’s, and Tin Man’s houses. Visitors travel the Yellow Brick Road through the Haunted Forest, where the Talking Trees shout out as you make your way to the Lion’s Den and the Wicked Witch’s Castle. A new Land of Oz attraction for 2012 is the Tin Man slide. Entrance to the park is free. • Aberdeen Aquatic Center is a water park the entire family can enjoy. This water park is complete with waterslides, a lazy river, zero depth entry and multi-level interactive play features. Its affordable price makes it even more appealing. It is also the site of state and regional swim meets. • Annual Events like Sizzlin’ Summer Nights Car and Motorcycle Show, Brown County Fair, Storybook Land Festival, SD Film Festival, and NESD Celtic Faire and Games provide additional reasons for visitors to come to Aberdeen. • Aberdeen is home to many state and regional sporting events and tournaments including the SDHSAA, SD All-Star Games, swim meets, Dakota Cup Soccer, sports camps, BIA, and Special Olympics bowling, baseball, softball, tennis and golf tournaments. • Aberdeen is an artistic community that has an abundance of cultural arts and entertainment. There are shows, concerts, theatrical productions, and recitals year round! Attend an Aberdeen Community Theatre production in the historic Capitol Theatre, enjoy an evening of musical entertainment at one of Northern State University's recitals or concerts, or take part in one of the many other special events that happen in and around Aberdeen. • Friendly and Welcoming Community – Visitors frequently express that their visit is enhanced by the friendly and welcoming attitudes of local residents and the front line employees at the Aberdeen shops, restaurants and lodging businesses.

Primary Pursuits that Draw Visitors to the Aberdeen Area • Attractions • Sporting Events • Festivals/Events • Hunting • Fishing • Golf • Camping/Recreation

Additional Amenity Activities • Biking • Bird Watching • Nature Hiking • Cross Country Skiing • Ice Skating and Hockey • Canoeing • Kayaking • Swimming • Photography • Snowmobiling

Market Challenges • Lack of competitive pricing and number of flights for air access – When compared to larger cities in South Dakota, Minnesota, and North Dakota, airline seats to and from Aberdeen are regularly priced considerably higher. • Location to the two major South Dakota Interstates – Travel infrastructure around the city of Aberdeen is less convenient than the interstate travel route to other South Dakota destinations. • Highly seasonal visitation patterns - Visitation patterns to Aberdeen are highly seasonal with the majority of visitation occurring during the summer months and the first two weeks of Pheasant Season. This seasonally impacts the operating effectiveness of Aberdeen businesses that must accommodate highly volatile demand swings.

Goals A. Establish our identity and presence in the marketplace as a unique destination. B. Encourage destination visitation from the national marketplace. C. Rebuild traditional visitation from other areas of the state and neighboring states. D. Improve the shoulder season campaign with hunting, ice fishing, bicycling, cultural activities, community events, wildlife viewing, and encourage corporate retreats and sporting events. E. Stimulate the publication of feature stories about Aberdeen in national and regional magazines. F. Improve the meeting and convention market year round. G. Highlight Aberdeen as a location to the film industry. H. Gather information and statistics on Aberdeen visitors for the purpose of marketing planning. I. Support the Aberdeen Airport Task Force to preserve our flights and encourage more affordable flight options. J. Increase occupancy for lodging facilities. K. Work with the State of South Dakota Department of Tourism on cooperative efforts to bring visitors to Aberdeen.

Target Markets Potential visitors will be targeted by geographic location, demographic characteristics, and values that distinguish potential visitors as the “Prime Time”, the “Family Traveler”, and the “Outdoorsman”.

Core Geographic Markets The Aberdeen Area Convention and Visitors Bureau will focus 2013 marketing on potential visitors who match our target markets and in the geographical regions that have great visitor potential. It is possible that opportunities will arrive in additional markets, in partnership with our tourism organizations such as TravelSD. In these instances, the Aberdeen Area Convention and Visitors Bureau may extend its efforts beyond these core focus markets:

- Fargo/Moorhead/Jamestown, ND - Bismarck, ND - St. Cloud, MN - Duluth/Superior, MN - Mitchell, SD - Pierre, SD - Sioux Falls, SD - Watertown, SD

We will also reach a regional and national market through the Giant Step and Great Getaways cooperative marketing campaigns with SD Dept. of Tourism and media buys made through our office (Field & Stream, Outdoor Life, Readers Digest, AAA Home and Away). Our printed “image book” is available at the twelve State Visitor Centers located along the interstate highway system from Memorial Day through Labor Day. We have also made these books available in North Dakota and Minnesota at Visitor Centers and RV dealers.

Marketing Methods for Public Funds The Aberdeen Area Convention and Visitors Bureau will utilize funds for the purpose of marketing in the above markets through the mediums listed below. The primary objective of the expenditures will be to create awareness for Aberdeen with fulfillment directed to the www.VisitAberdeenSD.com and www.HuntFishSD.com websites or the toll-free telephone number for the Aberdeen Area CVB office.

• Online: Search Engine Optimization and Behavior Targeted web banners done as part of the cooperative program with the SD Department of Tourism and Lawrence and Schiller. • Print: The Aberdeen Area Convention and Visitors Bureau will partner with the SD Department of Tourism and other tourism organizations and/or publications to reach our target visitor. A proposed media schedule has been attached. • Cable/Radio: The Aberdeen Area Convention and Visitors Bureau will partner with the SD Department of Tourism for cable and radio advertisement placement. This cooperative measure allows us to purchase radio and TV spots at a lower cost allowing the Aberdeen Area CVB to reach more of our visitors. • Billboard: The Aberdeen Area Convention and Visitors Bureau leases a billboard on I-29. The billboard is right at the Aberdeen exit. • Direct Mail: The Aberdeen Area Convention and Visitors Bureau staff sends out a direct mail piece to our hunting database on behalf of the Aberdeen Hotel Alliance. This direct mail piece is used, but not limited to, the promotion of the Million Dollar Bird Campaign.

Primary Areas of Focus of Aberdeen Area CVB - 2013 The Aberdeen Convention and Visitors Bureau will undertake initiatives and activities in the following key areas during 2013. Tourism and visitation to Aberdeen are critical to the economic health and vibrancy of Aberdeen, South Dakota. However, tourism and associated support infrastructure do not “just happen”. The Aberdeen Area Convention and Visitors Bureau actively serves as a fundamental support to the town’s economy and well-being through engagement in the following pursuits:

Advertising The Aberdeen Area Convention and Visitors Bureau enters into paid advertising agreements in select key markets. These advertisements are in print (magazine, newspaper) media as well as online. The Aberdeen Area Convention and Visitors Bureau may also purchase broadcast (television or radio) time. When paid campaigns are initiated, the Aberdeen Area Convention and Visitors Bureau often seeks to partner with the SD Dept of Tourism in order to leverage the purchase and extend the investment with marketing campaigns such as Giant Steps, Great Getaways and others.

Public Relations The Aberdeen Area Convention and Visitors Bureau invests in public relations and travel writer recruitment efforts (also known as familiarization tours) to both encourage and enhance the coverage of Aberdeen in major North American publications and media outlets. These efforts may include hosting and helping to steward the experience of these writers in Aberdeen.

Websites Research indicates over 90% of travelers use the internet to gather information, plan and make reservations for their travels. In response to the significant role the internet plays in travel planning and booking, the Aberdeen Area Convention and Visitors Bureau maintains very powerful internet resources at www.VisitAberdeenSD.com and www.HuntFishSD.com. The sites provide significant information for prospective visitors, photos, a calendar of events, activities and detailed information. There are also links to twitter and Facebook pages within the sites. This is primarily used to inform friends or followers of upcoming events in the Aberdeen Area. The social media outlet also gives a personal level of interaction for Aberdeen visitors to communicate with the Aberdeen Area Convention & Visitors Bureau Staff.

Trade Shows The Aberdeen Area Convention and Visitors Bureau coordinates and attends several consumer and sports travel shows in key markets. These shows include a significant booth presence, staffing and collateral distribution. The Aberdeen Area Convention and Visitors Bureau also incorporates the HuntFishSD co-op member’s material, leaving a bigger Aberdeen area footprint at each show.

Visitor Information Services The Aberdeen Area Convention and Visitors Bureau financially supports the visitor information center at Storybook Land in cooperation with the Aberdeen Parks and Recreation Department. The visitors’ center hosts thousands of guests each year. The Aberdeen Area Convention and Visitors Bureau also provides fulfillment for information requests about Aberdeen. We also staff a year round visitor center located in the CVB office located at 10 Railroad Street SW.

Legislative Oversight and Monitoring The Aberdeen Area Convention and Visitors Bureau actively engages with state representatives and other key stakeholders in the visitor industry to educate legislators on the value of tourism to the Aberdeen economy as well as providing input on the affect of potential legislation on tourism and tourism businesses.

State Compliance and Administration The Aberdeen Area Convention and Visitors Bureau provides state required compliance for all activities including bed tax funds, project application and completion reports, annual reports and audits. The Aberdeen Area Convention and Visitors Bureau facilitates public access at board meetings and compliance with open meeting laws.

2013 Planned Media Schedule Cost Jan Feb Mar April May June July Aug Sept Oct Nov Dec Circulation Visitors Guides Aberdeen Guide 40,000 SD Vacation Guide 450,510 Great Lakes Guide 525,000 Glacial Lakes Guide (3 ads) $13,000.00 45,000

Hunting Ads Field & Stream $ 17,000.00 1,250,000 Sportsman Deck $ 8,000.00 500,000

Meetings Midwest Meetings Guide $ 575.00 28,979 Midwest Meetings - Spring $ 1,200.00 28,979 Leisure Travel AAA - Home & Away - Minneapolis $ 719.95 113,453 AAA - Home & Away - South Dakota $ 300.05 49,465 AAA Living - Wisconsin $ 2,816.00 367,568 AAA Living - Minnesota $ 2,076.00 276,245 AAA Living - Iowa $ 1,260.00 164,908 Wildbird Magazine $ 2,000.00 SD Magazine $ 800.00 46,160 Midwest Living - Best of the Midwest $ 2,500.00 140,000 Midwest Vacation Guide $ 5,505.00 14,000,000 Readers Digest - Heartland, April $ 2,300.00 1,688,200 SD Tourism - Leisure Giant Step $ 4,000.00 4,376,000 Multi Media Press Releases $ 1,250.00 Group Tour Planner $ 1,000.00 8,000 Great Getaways Newspaper Coop $ 550.00 701,148 Local Support Ads Aberdeen American News $ 1,000.00 SD State Tournament Programs $ 1,000.00 20,000 City Promo Ads $ 1,000.00 Visitor Centers Black Hills Visitors Information Center $ 150.00 Mitchell Visitor Center $ 110.00 Glacial Lakes Mailing Envelopes $ 650.00 2,500 Misc Regional Newspaper Ads $ 3,938.00 34,000 Billboard - I29 North $ 1,200.00 1,788,500 (4900/day) Digital Media Banner Ads $ 3,000.00 Total Ad Placement $ 78,900.00 Design $ 3,000.00 Print - Branding, Signage, Banners $ 2,400.00 Website Maintenance $ 2,000.00 Totals $ 86,300.00 26,644,615 Billboard lease up $1200 in 2012 Travel Shows 2013 ‐ Aberdeen Area CVB Show Dates Attendance Pheasant Fest 22,000 Bismarck Travel Show 10,000 Fargo Sports Show 19,000 Minneapolis Sports Show 36,000 Game Fair 41,000 Kansas City Sports Show 31,000 St. Cloud Sports Show 12,000 *CVB will attend show with booth and staff 171,000

Glacial Lakes Regional Tourism** MN Sportsmen's Show, St Paul, MN 27,000 Pheasant Fest ‐ Kansas City, KS 22,000 Omaha, NE 40,000 Sioux Empire Sportsmen's Show 21,000 Northwest Show, Minneapolis, MN 36,000 **Co‐op ‐ send material, CVB staff will not attend 146,000

SD Dept. of Tourism Travel Shows ** Kansas City Sport Show 22,000 Minneapolis Camping & RV Show 46,000 Milwaukee Sentinel Show 91,000 Minneapolis Northwest Show 36,000 **Co‐op ‐ send material, CVB staff will not attend 206,500

Grand Total 523,500 ABERDEEN EVENTS

Year Date Event Location Contact 2012

Jan 3 Sanford Aberdeen Medical Center Career Fair DEC Julie Stevenson 226‐5501

Jan 5 Crop Clinic Ramada Inn Mark Rosenbers 626‐2870 Karen Bremmon 486‐4048, 265‐0294 Jan 6‐8SD Junior Snow Queen Central High School [email protected]

Jan 7‐8 State Swim Meet Winter YMCA Mike Hogg 229‐1957

Jan 7‐8 Mite/Termite Hockey Festival Odde Ice Center Duke Witte

Jan 12‐15 SD Senior Snow Queen Central High School Karen Bremmon 486‐4048

Jan 13‐14 Wings Hockey Odde Ice Arena Jennifer Hieb 228‐6311

Jan 14‐15 Winter Big Boy Toy Show Ramkota Hotel Tammie Bader 229‐3632

Jan 14‐15 Squirt Hockey Festival Odde Ice Center Duke Witte

Jan 21 JANUARY ART*TUNES KIDS EVENT Red Rooster Coffee House Angela Olson Cleberg 225‐5942

Jan 25 Golden Dragon Acrobats Arts Council 226‐1557

Jan 25‐26 AGC/SDSU OSHA 10hour Train 605‐336‐9338.

Jan 27‐28 Northern Plains Sustainable Ag Society Ramkota Hotel Theresa Labuhn

Jan 28 Wings Hockey Odde Ice Arena Jennifer Hieb 228‐6311

Feb 2‐4 SDHSAA One‐Act Play Johnson Fine Arts SDHSAA, 605‐224‐9261

Feb 3‐4 Murder Mystery Dinner Theater Aberdeen Downtown 226‐3441

Feb 4 16th Annual Frozen Tundra Challenge Richmond Lake DGC Doug Stern at 216‐2410

Feb 4 Wings Hockey Odde Ice Arena Jennifer Hieb 228‐6311

Feb 4‐5 Dakota Territory Gun Collectors Ass'n Ramkota Roger Krumm 701‐336‐7533

Feb 9‐10 Wings Hockey Odde Ice Arena Jennifer Hieb 228‐6311

Feb 11th Presentation Black & White Ball Presentation Virginia Newquist 229‐8491 Feb 10‐12 Aberdeen Open 8 Ball Tournament DEC Alvin Gerlach 229‐0760

Feb 15‐18 The Liar NSU ‐ JFAC NSU 626‐2563

Feb 18 Boys & Girls Club Awards Banquet and Fundraising Best Western Ramkota Inn Michael Herman 225‐8714 "44th Annual All Hobby Show" sponsored by Ringneck Feb 18‐19 Coin and Stamp Club Ramada Inn Jim Appl 225‐2963 or 380‐7024

Feb 19th Bridal Showcase Ramkota Hotel Tammie Bader 229‐3632

Feb 24 River North Dance Chicago 226‐1557

Feb. 22‐24 Ag Expo 2012 DEC Devin Reints, 605‐725‐5551

Feb. 23‐25 SDHSAA "A" Wrestling NSU Barnett Center SDHSAA, 605‐224‐9261

Feb 24‐25 Wings Hockey Odde Ice Arena Jennifer Hieb 228‐6311 27th Annual Banquet of the Brown County Chapter of Feb 25 Whitetails Unlimited Eagles Club in Aberdeen 226‐8262 or 397‐8244 Teaching as a Second Career Informational Feb 29 Meeting/Presentation College Ramada Inn Virginia Newquist 229‐8491

Mar 2‐3 SDHSAA Debate & IE Johnson Fine Arts SDHSAA, 605‐224‐9261

March 2‐3SD State Girls Hockey Ode Ice Center Jennifer Hieb 228‐6311

Mar 2‐4 Girls Varsity Hockey Tournament Odde Ice Arena Teaching as a Second Career Informational Mar 5 Meeting/Presentation College Ramada Inn Virginia Newquist 229‐8491

Mar 6 Women In Science Conference NSU‐JFAC Lisa Johnsen 225‐0519

Mar 8‐10 BIA Bowling Tournament Village Bowl Sarah, Village Bowl, 229‐4800

Mar 9‐10 Wings Hockey Odde Ice Arena Jennifer Hieb 228‐6311

Mar 10 Spring Arts & Crafts Show Lakewood Mall Karla Spear 226‐2162

Mar 13 Read Across America Lakewood Mall Karla Spear 226‐2162

Mar 13 Wings Hockey Odde Ice Arena Jennifer Hieb 228‐6311

Mar 14‐17 Sirens of the 60s Capitol Theatre Ronda Anderson 225‐2228

Mar 15‐17 SDHSAA Boys "B" Basketball NSU Barnett Center SDHSAA, 605‐224‐9261

March 20 Aberdeen Job Fair Aberdeen Civic Arena Dan Theilsen 626‐2340 March 21 NSU to Host "an Evening with Charles Mann" Johnson Fine Arts NSU Honors Program 605‐626‐3456

Mar 23‐24 Wings Hockey Odde Ice Arena Jennifer Hieb 228‐6311

March 23‐25 SDYWCA State Wrestling Championships NSU Barnett Center Coach Timm, 605‐626‐2489

March 24‐25 30th Annual Aberdeen Farm toy and Collectible Show Yelduz Shrine Center Dan Vetter 605‐225‐4841 The 2012 Annual Banquet‐The Aberdeen Area Chamber Aberdeen Area Chamber of Commerce March 29 of Commerce Best Western Ramkota Inn 225‐2860 Stode Center, Presentation March 29 The Harlem Ambassadors Basketball Game and Show College Susan Cook‐Red Cross 225‐9664

Mar 30 & 31 PC Saints vs. Northwestern Baseball Fossum Field Virginia Newquist 229‐8491

Mar 30 Dustin Evans Spring Dance Fundraiser DEC Spurs 226‐1099 (Julie Kumpf) Aberdeen family YMCA auunual Boys Interstate Gymnasiums throughout Mar 30 ‐ 31 Basketball Tournament Aberdeen Dan Grewe 225‐4910

Mar 31‐April 1 ModelAires Remote Control Airplane Show Lakewood Mall Karla Spear 226‐2162 11th Annual HOME SHOW sponsored by the Aberdeen Holum Expo Building ‐ Brown Mar 31‐April 1 Home Builders Association County Fairgrounds Becky at 225‐2055

Mar 31‐April 1 2012 SD State Youth Bowling Tournament Village Bowl Leonard Willett 226‐1901

April 1‐3, 2012 ND/SD ASPIRE Conference Ramkota Hotel Rocky Burkett 626‐3299

April 2PC Saints vs. Minnesota‐Morris Softball Manor Park Virginia Newquist 229‐8491

April 4PC Saints vs. Minnesota‐Morris Baseball Fossum Field Virginia Newquist 229‐8491

April 7 Presentation College Softball Manor Park Virginia Newquist 229‐8491

April 10‐12, 2012 SDGA Mens Amateur Championship MCCC Wade Merry 605‐338‐7499 April 11‐14 Shrine Circus Civic Arena 225‐4841 Dakota AER Conference Rehabilitation/Blind/Visually April 11‐13, 2012 Impaired Ramada Inn Jan Munderschenk 626‐2580 April 13 Presentation College Junior Visit Day Presentation College Virginia Newquist 229‐8491 20th Annual Northern Plains British Literature April 13‐14 Conference TBA TBA ‐ Ask Shelly from Chamber April 14‐15 Yard and Garden Expo Ramada Inn JoEllen Palmer 605‐725‐2714 April 14‐15 Spring Big Boy Toy Show Fairgrounds Tammie Bader 229‐3632 April 14‐15 2012 SD State Youth Bowling Tournament Village Bowl Leonard Willett 226‐1901 April 16 Take an Art Walk DPM and ARCC Sue Gates 626‐7117 Aberdeen University/Civic April 18 Dinner with Rachel Barton Pine Symphony Teresa Witteman 701‐340‐4832 April 20‐21 PC Saints vs St. Scholastica Baseball Fossum Field Virginia Newquist 229‐8491 April 20‐22 SD Physical Therapy Assn Ramkota Scott Kram 229‐5668 April 21 PC Saints vs St. Scholastica Softball Manor Park Virginia Newquist 229‐8491 April 21 34th Annual All Family Health Fair Aberdeen Civic Arena Red Cross Office 225‐9664 Brown County Fairgrounds April 21 Spring "2nd Paw" Sale‐Aberdeen Area Humane Soc. Clubhouse Carole Kiesz 605‐229‐0621 April 21‐22 2012 ABATE/FM CRUSADERS MC BIKE SHOW Eagles Club/Aberdeen Shane Brinkman 605‐228‐6283 April 21‐22 2012 SD State Youth Bowling Tournament Village Bowl Leonard Willett 226‐1901 April 22 PC Saints vs. Northland Softball Manor Park Virginia Newquist 229‐8491 April 22 Aberdeen Polar Plunge for Special Olympics Wylie Lake Cindy Markley 226‐9028 April 24 The Salvation Army Annual Civic Dinner Ramada Inn The Salvation Army Office 225‐7410

April 25‐26 BI State Area Upper Pulminary Cardiologist Conferecne Ramkota Brenda Hanson

April 25‐27 National Association of Insurance & Financial Advisors Ramkota ? Mike Hagen 225‐6657 April 25‐27 SD Dietary Managers Conference Spring Bethesda Nursing Home Pam Miller 225‐7580 April 26 iGrow Reader Program Dacotah Prairie Museum Sue Gates 626‐7117 NSU hosts "New Harmonies: Celebrating American Roots Robert Russell /Library Director 605‐626‐ April 26 Music" Beulah Williams Library NSU 7770 April 27‐28 Coors Bull Riding Classic Expo Building Wally Mosbrucker 701‐663‐4973 April 27 Brass Messengers and Soul Drive Ward Plaza Jason Hepola April 27 PC Saints vs. Bethany Lutheran Baseball Fossum Field Virginia Newquist 229‐8491 Spring Gathering, Northern Plains Conference of April 28‐29 Women of the ELCA Bethlehem Lutheran Church Ruth Wood 605‐324‐3289 April 28‐29 2012 SD State Youth Bowling Tournament Village Bowl Leonard Willett 226‐1901 April 29 Kansas to Rock NSU This Spring Johnson Fine Arts NSU Music Department 626‐2497 April 29 PC Saints vs. Bethany Lutheran Baseball Fossum Field Virginia Newquist 229‐8491

May 1 Pheasants Forever Spring Banquet‐25th Anniversary Eagles Club in Aberdeen Terry Larson ‐ 229‐1655

May 3‐5 SDHSAA All‐State Jazz Band NSU Barnett Center SDHSAA, 605‐224‐9261

May 4‐5 Sew Wonderful Quilt Show ARCC 225 3rd Ave SE Phyllis Donat 605‐225‐2735 Presentation College Strode May 5 Presentation College Graduation Center Virginia Newquist 229‐8491

May 5SD All State Jazz Band Concert Johnson Fine Arts Lynn Klundt 605‐626‐2930

May 9‐11, 2012 Outreach School for the Blind Forum SD School Visually Impaired Amy Scepaniak 626‐2580

May 12 Children's Fest Wylie Park Pavilion Montessori School of Aberdeen Expo Building/Brown County Prairie Partners Master Gardeners 605‐ May 12 Spring Plant Sale Fair Grounds 725‐2714 May 12‐13 ND Area Horse Races Brown County Fairgrounds Mike Schmidt 605‐680‐0201

May 14 Boys & Girls Club Golf Tourney "Golf for Kids" Moccasin Creek CC 605‐225‐8714

May 15 "South Dakota Stained Glass" by Dr. Barbara Johnson Dacotah Prairie Museum Sue Gates 626‐7117

May 15 Adam Ezra Group (Roots band from Boston, MA) Red Rooster Coffee House Lynn Klundt 605‐626‐2930

May 16‐18, 2012 SD Human Resources Annual Meeting Ramada Inn

May 16‐18, 2012 NAIFA National Assoc. Insurance Financial Advisors Ramkota Kelli Fuhrmann 605‐413‐8153

May 16‐18, 2012 Joint Convention and Trade Show Ramkota Kelli Fuhrmann 605‐413‐8153

May 17 Quarter Craze Eagles Club Trish Matson Buss 605‐692‐3100 Folk Revival Night (Featuring Aberdeen Area Folk May 19 Musicians) Red Rooster Coffee House Lynn Klundt 605‐626‐2930 Plymouth Congregational May 19 2012 Walk MS Church Amy Christopherson 228‐2316

May 19 James Valley Model RR Open House Old Milwaukee Depot Tom Blanchard 605‐226‐2139

May 19‐20 ND Area Horse Races Brown County Fairgrounds Mike Schmidt 605‐680‐0201 Garden Hotline ‐ Aberdeen Regional Extension Center & May 21‐Oct 1 Prairie Partners Master Gardeners Garden Hotline 626‐2876

May 21 Ninth Annual Aspire Foundation Golf Tournament Moccasin Creek CC Patti Marshall 229‐0263

May 26 Aberdeen Aquatic Center Aberdeen Aquatic Center 626‐7990 Downtown Art and Music Festival:Performance by May 26 Bluegrass and Old Time Music Association Red Rooster Coffee House Lynn Klundt 605‐626‐2930

May 26 Family Fun Weekend Moccasin Creek CC

May 27 1st Tee Jr Golf Program Start Moccasin Creek CC

May 27‐28 ND Area Horse Races Brown County Fairgrounds Mike Schmidt 605‐680‐0201

May 27‐ June 1 Boys State NSU Alan Vogel 626‐2544

June 1 Safe Harbor Donut Fundraiser "Old Maverick's" Gina Karst ‐Ex. Dir. of Safe Harbor

June 1 "Golf with the Saints" Rolling Hills Golf Course Aimee Burmester 605‐229‐8378

June 4 Chamber of Commerce Golf Tourney Moccasin Creek CC June 7 Aberdeen Golf Tournament for NSU Football Lee Park Golf Complex 605‐626‐2550 ‐ NSU Foundation

June 7‐9 2012 USATF Dakotas Olympics Clark Swisher Gaylan Lang 380‐2720

June 7‐9 ND/SD Peace Garden Airstream Wylie Park Bev Zink 701‐255‐3169

June 7‐9SD Rural Letter Carriers Ramkota Jeff Schaunaman 216‐8888 Aberdeen Parks and Rec/Alexander June 8 ‐July 27 Fables and Fairy Tales Storybook Land Castle Mitchell Public Library

June 9‐10 Family Fun Weekend Wylie Park Parks & Rec 626‐7015

June 9‐10, 2012 Lehrkamp Family Reunion Kathie Lassanske 605‐228‐0656

June 9‐10 Aberdeen Swim Club Long Course Aquatic Center Mike Hogg 229‐1957

June 10 1st Tee Adult/Jr Golf Tourney Moccasin Creek CC

June 11 SDGA Jr Golf Tour Event www.sdga.org

June 12 Hershey Track Meet Swisher Field Parks & Rec 626‐7015 Monty Python's Spamalot‐Aberdee Community Theatre June 13‐17 Production Capitol Theater 605‐225‐2ACT

June 14‐Aug 2 Aberdeen Municipal Band Concerts in the Park Melgaard Park Bandshell Parks & Rec 626‐7015 Deb Knecht, 605‐885‐6365 Ben June 14‐16 SD Democratic Party Ramkota Hotel Nesselhuf, 605‐271‐5405

June 15‐16 Discover Storybook Land Theatre Castle in Storybook Land Aberdeen Parks and Rec 605‐626‐7081

June 15‐17 State Summer Swim Meet Aberdeen Aquatic Mike Hogg 229‐1957

June 16 James Valley Model RR Open House Old Milwaukee Depot Tom Blanchard 605‐226‐2139

June 16‐17 BIA Softball Tournament Moccasin Creek CC Dew Bad Warrior 605‐365‐6095

June 16‐17 2012 Arts in the Park Melgaard Park Aberdeen Area Arts Council 226‐1557

June 18 Presentation Sisters Golf Tourney Moccasin Creek CC

June 18‐21 B25 Bommber at Aberdeen Regional Airport Aberdeen Regional Airport Mike Wilson 605‐626‐7020 June 18‐21 Granary Art Camp Granary Rural Cultural Center Lora 626‐7117

June 21 Wylie Park Senior Fun Fest Wylie Park Pavilion Parks & Rec 626‐7015

June 22 Healthcare Plus 4‐Person Scramble Night Tournament Lee Park Golf Course Lee Park Golf Course 626‐7092

June 22 Avera St. Luke's 4‐Person Scramble Lee Park Golf Course Lee Park Golf Course 626‐7092

June 25 American Cancer Society Golf Tourney Moccasin Creek CC

June 27 Family Tennis Carnival NSU Tennis Courts Parks & Rec 626‐7015

June 30 Pampered on the Prairie ‐ Ladies Event Granary Rural Cultural Center Dacotah Prairie Museum 626‐7117

June 29‐July1 Morgan Family Reunion Camille Schmidt

July 3 Independence Day Recognition‐Seniors Senior Center

July 4 Wylie Park 4th of July Celebration Wylie Park Parks & Rec 626‐7015 Fort Sisseton Playhouse‐ July 6, 8, 14 &21 Cole Porter's You Never Know‐Northern Fort Playhouse South Barracks Pam Lunzman 605‐467‐3247 Fort Sisseton Playhouse‐ July 7,13,15 & 20 Ken Ludwig's The Fox on the Fairway South Barracks Pam Lunzman 605‐467‐3247

July 8‐9 Wachs Classic Golf Tourney Moccasin Creek CC 605‐626‐2550 ‐ NSU Foundation

July 9 ‐ 10 C.C. Lee Tennis Tournament Aberdeen Tennis Courts Aberdeen Parks and Rec 626‐7015

July 11 Melgaard Park Fun Runs Melgaard Park Parks & Rec 626‐7015

July 11 Aberdeen Moms Day Out at the Farm Various Locations Kelly Nelson, 605‐336‐3622 Centennial Village (Brown July 11‐13 History Camp County Fairgrounds) Sherri 626‐7117 July 12 Phil Baker Concert at Melgaard Park Melgaard Park Bandshell Downtown Aberdeen Central July 13 94.1 Rockfest Park Pepper Entertainment 605‐357‐7377

July 14 Aberdeen Christian High School 4‐Person Scramble Lee Park Golf Course Lee Park Golf Course 626‐7092

July 14 Kesslers Ladies Team Classic Moccasin Creek CC

July 15 Zoo 4‐Person Scramble Lee Park Golf Course Lee Park Golf Course 626‐7092

July 15‐19 SD All Star Games Swisher Complex Keith Kusler 225‐3382

* July 16‐18 SD Coaches Clinic Ramkota Hotel Jim Dorman, 605‐940‐1262

* July 18‐22 Western Printing Pro‐Am Moccasin Creek CC

July 20‐21 Central Class of 57 Marci Amdersh605‐225‐0832 Karla Spear Lakewood Mall 605‐226‐ July 20‐22 Lakewood Mall Crazy Days Lakewood Mall 2162

July 21 James Valley Model RR Open House Old Milwaukee Depot Tom Blanchard 605‐226‐2139 Sunshine Park Basketball July 23‐24 Frternal Order of Police 3‐on‐3 Basketball Tourney Court Parks & Rec 626‐7015

July 24‐26 Area Senior Games Various Locations Parks & Rec 626‐7015

July 25‐29 State American Legion Baseball Tournament Fossum Field

July 26 Youth Tennis Carnival NSU Tennis Courts Parks & Rec 626‐7015

July 26‐29 Dakota Cup Soccer Tournament Soccer Complex Steve Cogley 225‐0088

July 27‐28 Storybook Land Festival Wylie Park Parks & Rec 626‐7015

July 27‐29 Roncalli Class of 72 Flame/Elks Lodge Ron Sieler 380‐6836 July 27‐31 State American Legion Baseball Tournament Webster, SD Todd Heinzman, 228‐4242

July 28 Dacotah Bank 2‐Lady Scramble Lee Park Golf Course Lee Park Golf Course 626‐7092

July 28 ‐ 29 Hub City Open Tennis Tournament Aberdeen Tennis Courts Parks & Rec 626‐7015

July 29 C.C. Lee Golf Tournament Lee Park Golf Course Lee Park Golf Course 626‐7092 Moccasin Creek CC and Lee July 30 Aberdeen Area Jr Golf Foundation City Jr Championship Park Golf Course Lee Park Golf Course 626‐7092

August 1 ‐ 2 Aberdeen Closed City Tennis Tournament Aberdeen Tennis Courts Parks & Rec 626‐7015

August 1‐3 School Nutrition Association of South Dakota Ramkota Charlotte Pistulka 605-347-2686 x120

August 1‐5 American Legion Championship Baseball Fossum Field Todd Heinzman, 228‐4242

August 3‐5 State Seasonal Swin Meet Aquatic Center Kristi Bennett 605‐470‐0452

Aug 4‐5 Jack & Jill Golf Tournament Moccasin Creek CC

August 7‐8 Good Neighbors Club Tour Ramkota,Wylie, Grassland Elain Balzer 701‐250‐6500

Aug 10‐12 SDGA Men's State Amateur Championship Moccasin Creek CC Dean Zahn 226‐0989

August 12 Lee Park Men's Club Championship Lee Park Golf Course Lee Park Golf Course 626‐7092

August 13‐19 Brown County Fair Brown County Fairgrounds Amy Scott 626‐7116

August 18 James Valley Model RR Open House Old Milwaukee Depot Tom Blanchard 605‐226‐2139

August 24‐25 Central 50th Class Reunion Ramkota, Tacoma Park Gordon Richard Moccasin Creek CC and Lee Aug 25‐26 82nd Dakota Open Park Golf Course Lee Park Golf Course 626‐7092

Aug 25 Sizzlin Summer Nights Aberdeen Downtown Abby Kroupa 226‐3441

Aug 31‐Sept 2SD State BMX Championship Aberdeen BMX Track Kyle Oswald 216‐1910

Sept 7‐8 Central 50 Decade Reunion Ramkota Hotel Julletta Smith 605‐226‐3034

Sept 8 SPURS Barn Dance & Benefit Auction 1128 130th St, Aberdeen SPURS 226‐1099 Julie Kumpf

September 9‐11 SD Peace Officers Association Convention Ramada Inn Karen Maciejewski 605‐962‐6320

Sept 9 USGA Senior Amateur Champ Qualifying Moccasin Creek CC Dean Zahn 226‐0989 Sept 10 Cavalier Classic Golf Tournament Moccasin Creek CC Dean Zahn 226‐0989

September 15 James Valley Model RR Open House Old Milwaukee Depot Tom Blanchard 605‐226‐2139

Sept 15 Aberdeen Cup Lee Park Golf Complex Lee Park Golf Course 626‐7092

Sept 16 Aberdeen Cup Moccasin Creek CC Dean Zahn 226‐0989

September 15‐16 SD Celtic Faire Brown County Fairgrounds Robin O'Neill 216‐3403 16 Inch, Fat Pitch Softball and Aberdeen Woman's Fast Sept 22 Pitch Reunion Picnic Melgaard Park/american Inn Ace Boschee 605‐228‐9372

Sept 22 Walk to End Alzheimer's Jane Aspaas 605‐339‐4543

Sept 24 Neil Reede Memorial Tourney Moccasin Creek CC

Sept. 25 1st Annual Project Connect Day Aberdeen Civic Arena Gina Karst ‐Ex. Dir. of Safe Harbor

Sept 27‐30 SD Film Festival Community Theatre Troy McQuillen 226‐3481 or 380‐4068

Sept 28 Dr. Margaret Huber's Presidential Inauguration Presentation College JoEllen Lindner

September 28‐30 Dakota Dance Workshop AARC, Ramkota Bridgette Weisenberger 626‐7082

September 29 Living History Fall Festival! Granary Rural Cultural Center Dacotah Prairie Museum 626‐7117

Brown Co Fairgrounds Aberdeen Area Humane Society 605‐226‐ September 29 Fall 2nd Paw Sale Clubhouse 1200

Brenda Pryer University Relations 626‐ October 5‐6 Gypsy Day Parade/Homecoming Football Game Main Street/Swisher Complex 3011

October 4‐6 SDHSAA State Soccer Soccer Complex Gene Brownell 725‐8187 or 380‐6607

October 20 James Valley Model RR Open House Old Milwaukee Depot Tom Blanchard 605‐226‐2139

Oct 27‐28 Haunted Forest Wylie Park Parks & Rec 626‐7015

October 31 Trick or Treat on Main Aberdeen Downtown 226‐3441

Nov 2 ‐ 3 NSU's Culture Fest/Powwow NSU Barnett Center Brenda Dreyer 605‐626‐7747

Nov 2‐4 Special Olympics Bowling Tournament Ramada Inn Mel Frosch (605)331‐4117 Nov 9‐11 SD Snowmobile Assn Ramkota Hotel Stacey Pence

Nov 17 James Valley Model RR Open House Old Milwaukee Depot Tom Blanchard 605‐226‐2139

Nov 17‐18 Winterfest ARCC Stacy Braun 226‐1557

November 30‐31 YMCA Annual Girls Interstate Basketball Tournament Aberdeen, Warner Dan Grewe 225‐4910

Nov 30, Dec 1 Christmas on Main & Parade of Lights Main Street 226‐3441

December 1‐2 Living Christmas Tree Civic Arena Charlene Blando, 380‐1816

December 15 James Valley Model RR Open House Old Milwaukee Depot Tom Blanchard 605‐226‐2139

City of Aberdeen

Promotion Fund Request Form

1. Organization Name:

a. Business Improvement District

b. Aberdeen Downtown Association

2. Executive Director or Administrator:

a. Name: Margot Gillette

b. Mailing Address: 103 1/2 S. Main Street, Aberdeen, SD 57401

c. Telephone #: 605‐226‐3441

d. Fax #: 605‐725‐3616

e. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

a. Business Improvement District – Not Incorporated; Created by City Ordinance in 2003

b. Aberdeen Downtown Association – Incorporated as a 501 (c) (6) in SD in February 2001

4. A brief description of the organization.

a. Purpose – The ADA/BID was created to revitalize Downtown Aberdeen. Revitalization goals are:

i. To maintain Downtown’s position as the center of governmental, financial, and privately owned business activity.

ii. To raise property values in the district by encouraging current businesses to grow and new businesses to locate Downtown.

iii. Increase sales tax (city and promotional funds) by encouraging current businesses to grow and new businesses to locate Downtown.

iv. To improve the look and “feel” of the district through beautification efforts such as the new streetscape, façade grants, lighted trees, hanging baskets, street banners, holiday decoration, and cleaning; v. Improve parking management and develop and maintain parking facilities as needed Downtown.

vi. Establish Downtown as a destination for local, regional and tourist traffic.

vii. Increase awareness of Downtown through marketing, promotion and events.

viii. Position Downtown in such a way that it can be used to the advantage of the City as a whole ‐ as a tool for tourist recruitment, as a tool for workforce recruitment, as a tool to bring more businesses to the City of Aberdeen.

ix. Establish partnerships with Northern State University and Presentation College.

1. This includes assisting with helping Northern establish itself as a school for entrepreneurs. b. Background – The BID was originally established by a concerned group of Downtown citizens that saw the deterioration of Downtown’s infrastructure as having a strong negative impact on the growth and development of Aberdeen. They believed, and history has born out in communities across America, that when the center of a city begins to decay, that the decay spreads to all areas around the center to the detriment of the city as a whole. This effort began in 2001.

The founders of the BID spent hours of volunteer time working with the City of Aberdeen and Downtown property owners to establish a tax district that would begin to help rebuild Aberdeen’s core. As well as contributing their own time and energy, they contributed large amounts of funding to get the organization started until taxation could begin. In 1993, the City of Aberdeen adopted an ordinance establishing the BID district as a 24 block area extending from 6th Avenue to Railroad Avenue and from 2nd Street to Washington Street. The decision to use this area as the BID district was based on the creation of the Parking Board and its boundaries in 1980. The ordinance established that property owners would be taxed at a rate of $0.04 per square foot on the footprint of each property. Later, the district was increased to 30 blocks and now includes old Central High School and the Bethlehem Lutheran property.

The goals of the BID founders and subsequent BID boards are increasing property values in the district and increasing sales and promotion taxes through the growth and development of businesses and properties in the District. These goals are being achieved through a variety of programs developed and facilitated by the BID.

At the same time the BID was being formed, a grassroots effort in Downtown Aberdeen began and the Aberdeen Downtown Association was formed and incorporated as a membership organization. This organization was formed to compliment the BID efforts as an entertainment arm. The ADA and the BID had separate Boards of Directors until the decision was made to merge the Boards in 2004 – the same year BID taxation was begun. This decision was made to enhance the efforts of both groups by allowing them to more effectively use a variety of resources, including funding. Today, the ADA/BID Boards remain merged.

The City of Aberdeen has always been a partner in the efforts of the ADA/BID. As a partner, the City began assisting the Downtown efforts with funding. Initially the funding level was equal to the amount of tax the City would pay on its buildings located in the 24 block BID district as if it were a taxable entity (Approx. $26,000.00). Over time, it became necessary for the ADA/BID to grow so that it might better accomplish its goals. Downtown events became so large and time consuming that it became difficult for the organization to focus on beautification and recruitment and development efforts. Rather than cut successful city events from the development roster, in 2006 the ADA/BID hired a new executive director and City funding was increased to assist the organization during this period of growth. In addition to increased City funding, the Parking Board agreed to assist with organizational funding by contributing monies to the salary of the executive director. This arrangement continues today.

The City agreed in 2008 to finance a Façade Grant program in the amount of $30,000.00 to be facilitated by the ADA/BID. To date, the ADA/BID and the City have finished 7 facades. Two new projects have been chosen for 2012. These projects have a significant impact on the look and feel of Downtown Aberdeen. These projects in combination to our 2010 Streetscape project, continue to promote Downtown to tourists, regional visitors, local visitors and new businesses.

c. Number of active volunteers 250 and number of Board Members: 11

i. Volunteers include the 11 member Board of Directors, persons who sit on a wide variety of standing and ad hoc ADA/BID committees, community groups and individuals who work our events.

ii. Volunteer hours are valued at approximately $35,000.00 annually. This number is not reflected as part of our budget as a current source of funding and is not used to calculate percentage of budget numbers.

iii. In kind services total approximately $60,000.00 annually. In kind services include the donation of equipment, marketing assistance, places, and other things necessary to put on an event. This number is not reflected as part of our budget as a current source of funding and is not used to calculate percentage of budget numbers.

5. Total amount of funds expected to be received from the City for 2012: $110,000.00

a. Briefly describe your actual usage or intended usage of these funds for 2012. i. $30,000.00 – Façade Grant

ii. $80,000 – Operations Funding (including promotional and marketing efforts as well as beautification projects such as tree lights, hanging baskets and the Downtown Cleaner)

6. Total amount of funding being requested for 2013: $135,000.00

a. Façade Grant ‐ $30,000.00

i. These monies are awarded based on property owner applications and can be awarded to one or more property owners annually. Property owners are required to make private investment of at least 10% in the project. In the last three years, we have seen the property owner’s investment exceed 40% of the cost of the project.

ii. Direct impact is on owner and/or lessee of property as well as customers thereof. There is a direct impact on the city general fund and promotional fund as a result of increased traffic in Downtown resulting in increased sales and promotion tax. This increase in traffic results from more people being attracted to the district by renovated facades and spending more time and money in the district. This will also impact property values in the district as when there is more demand for businesses in Downtown, there will be more competition for space causing rental values and sale values to rise. Recent traffic counts indicate that since streetscape completion, Downtown has seen an increase of over 1,200 cars per day travelling Main Street.

iii. As Downtown turns its attention to active recruitment of business, new facades (as well as the new streetscape) will assist the organization in “selling” Downtown to potential new businesses.

iv. There is also an indirect impact on Downtown customers and/or visitors as good impressions by storefronts draw more people to the district and into businesses.

b. City Contribution ‐ $105,000.00

i. These monies are spent annually on the operations of the Business Improvement District and Aberdeen Downtown Association including its programming. ii. The Business Improvement District’s tax funding and additional funding from the Parking Board cover the majority of operational costs including salaries and overhead. iii. The direct impact of city funding on the organization includes covering the remainder of operational costs as well of costs of developing and implementing marketing and programming. iv. The programming of the Business Improvement District and Aberdeen Downtown Association has a direct impact a variety of individuals including all of the citizens of Aberdeen, the region and tourists.

v. Programming includes:

1. Public Relations, Promotion and Marketing of Downtown

a. Public Relations Plan includes face‐to‐face contact with business and property owners; notification of membership regarding Downtown initiatives; newsletters, public committee meetings; welcome, thank you and congratulations letters for volunteer assistance and projects that enhance the district; education of public through speaking engagements and attendance at various community meetings.

b. Promotion Plan includes website maintenance, events; social marketing, cooperative advertising opportunities; façade grant projects and streetscape upkeep. The Aberdeen Downtown Association has a new website which gives us the ability to better communicate with district members as well as the public.

c. Marketing Plan includes use of a variety of mediums to advertise Downtown as a destination for locals, regional and national visitors. The plan includes a component whereby Downtown business can use our newly created jingle to advertise not only their business but the district as well. Over time, this marketing plan will also include retail events.

2. Business Recruitment and Development

a. Revolving Loan Fund established in the amount of $250,000.00 and managed by NECOG specifically designated for Downtown business growth and development. b. Website listing of properties for rent or sale. Our new website will give us an enhanced ability to communicate these opportunities.

c. Facilitation between property owners and prospective buyers/renters.

d. Design and appearance upgrades targeted at increasing traffic Downtown by enhancing the look and feel of the district to entice new businesses into the area.

e. Promotion and Marketing efforts intended to designate Downtown as a “must see, must do” experience so as to increase traffic in the district as a mechanism to entice new business to locate in this thriving area.

f. Reinforcing Downtown’s identity as a great place for entrepreneurs to come and start a business. Downtown has consistently been home to entrepreneurs of all kinds and its unique location and look make it a prime spot to locate. Downtown’s participation in Dakota Rising (a program developed by SDREI) led to more emphasis being placed on entrepreneurs in the Aberdeen community. Downtown had seven initial applicants for the program with one applicant being selected to participate in the statewide cohort group.

3. Design and Appearance Improvements

a. Continued facilitation of streetscape maintenance;

b. Façade Grant Planning and Implementation;

c. Downtown Cleaner

i. The Downtown cleaner works at keeping the Downtown streets, parking lots, and alleys free of debris. The Downtown Cleaner also shovels snow, keeping walkway corners free of snow in winter. This important position makes Downtown an even more attractive area of the City. The Downtown cleaner’s part‐time wage is paid by the ADA.

d. Development of Downtown design guidelines and implementations of changes through ordinance changes; i. Outdoor Dining; Softscape; and Merchandise Ordinance are examples of a few recent ordinance changes;

ii. The Downtown Design and Appearance committee has implemented design rules for its Façade Grant program and plans on asking the City to consider other changes in its ordinances to assist Downtown in its ability to create the look and feel that it desires.

e. Pigeon Control

i. Continued efforts to reduce number of pigeons in Downtown through trapping, cooping and owner education.

ii. The Aberdeen Downtown Association continues to work with a pigeon trapper to remove area (citywide) pigeons and continues to work with individual property owners to encourage them to “pigeon proof” their buildings.

f. Master Plan

i. The Downtown Association has begun work on a Master Plan. The Master Plan will be a physical plan for the Downtown district and will include recommendations regarding development of housing, retail, dining, and parking.

4. Parking Management

a. Development of 10 year capital plan. This plan has been delivered to the City of Aberdeen and the 2011 Budget Addendum accepted by the City Council.

b. Development and implementation of Parking Management Plan

i. Includes voluntary leasing program and maintenance program. This program has been presented to the city and the 2011 Budget Addendum has been approved by the City Council.

5. Cross Organizational Efforts

a. Including but not limited to branding, workforce recruitment, tourism growth and development, and retail recruitment 6. Creation and Development of Events – Downtown is host to two of the largest events in the community. These events help put Aberdeen (and Downtown) “on the map” and create excitement in the community. They create lasting memories and draw people back time and time again.

a. Rock Fest

b. Sizzlin Summer Nights

c. Christmas on Main

d. Mystery Dinner Theater

e. Farmers Market

f. Haunted Walking Tour

g. Trick or Treat on Main

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

a. The funding we are requesting supplements our operating budget. Other funding created by the Business Improvement District and Aberdeen Downtown Association are used for marketing the Downtown district, Downtown events and Downtown programming. Additional funding in the amount of $25,000.00 is being requested for 2013 as new programming has related costs that the organization is attempting to support financially. These projects include the audit/review requirement of the City, the hanging baskets project, the tree lighting project ((((((((((((((((((((((((((((((

a. Primary Goal of the ADA/BID is to revitalize Downtown Aberdeen through a wide variety of programming. Economic development in the core district will enhance the economy of the whole of Aberdeen by increasing property values, increasing sales tax, and increasing the number of businesses in Aberdeen.

b. Based on surveys, our target audience for business development is educated women between the ages of 36‐50 who desire a unique shopping experience. Only Aberdeen’s Downtown can provide this atmosphere. c. Our target market for events varies by event. Each event has a separate and distinct marketing plan catering to its unique demographic.

i. Example: Sizzlin’ Summer Nights is marketed to car enthusiasts of all ages.

d. The key message in all of our promotion and marketing efforts is that Downtown is a unique, vital, thriving, fun place to visit, shop, dine, find entertainment and to do business.

i. By establishing Downtown’s identity in this fashion we should be able to entice entrepreneurs and businesses to the area.

e. Vehicles for delivery of our message include: online ads, social media, e‐mail, direct mail, and newspaper, radio, television and other promotional media.

f. Promotion and marketing of Downtown happens through a variety of mechanisms including pubic relations, events (both holding events and advertising events), creating cooperative marketing opportunities, façade improvements and the streetscape.

g. Development of a full blown marketing plan is/was a primary goal for 2011. We have begun preparations for a Downtown marketing program. We have incorporated the new community brand into our organizational materials as well as begun work on a new website. We have begun work on a Downtown Master Plan and have been in active support of a citywide retail study. We have conducted our own studies to assist us in future decision making.

h. In 2012, pending budget restraints, we plan to finalize a Downtown marketing plan. This plan will include stronger public relations efforts as well as an advertising campaign. We plan to develop cooperative marketing opportunities with Downtown businesses as well as to see a Downtown jingle developed. We plan to continue work with the Convention and Visitors Bureau to assist them in the development of advertising for Downtown as a tourist venue.

i. Success of our efforts will be determined by increased property values, increased traffic in the district, an increased number of employees and an increased number of businesses locating Downtown.

10. What are your organization’s current sources of funding?

a. BID Tax – 28%

b. Parking Tax Contribution ‐ 12%

c. City – 39%

d. Membership – 3.5% e. Grants (including façade grant) – 12.5%

f. Monies Earned from Events – 6.5%

11. Your current funding request equals what percentage portion of your annual operations.

a. Façade Grant – 12.5%

b. City Contribution – 34%

12. Do you expect your request to be a single incident request or a reoccurring request?

a. Recurring request

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

i. The ADA/BID has never required that their books be audited or reviewed. As a result of the council’s request to view audited or reviewed documents, we have hired Eide Bailly (a Downtown Accounting firm) and are looking forward to the completion of our 2010 audit within 2 months. Once the audit is completed, I am happy to make it available to the Council.

b. All organizations requesting promotion funds must provide a current year operating budget.

i. See attached.

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE MAILED OR SUBMITTED TO THE FOLLOWING ADDRESS:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

Aberdeen Downtown Association/Business Improvement District 2012 Proposed Budget INCOME

ASSESSMENTS & CITY CONTRIBUTIONS BID Occupation Tax $63,583.00 Reduction of $3,708.00 as a result of City purchase of Bethlehem Lutheran Parking Assessment Funds $35,000.00 City Membership (Assessment) Contribution $30,748.00 Requested increase of $3,708.00 as a result of City purchase of Bethlehem Lutheran City Façade Grant Contribution $30,000.00 and Law Enforcement Building City Promotional Fund Contribution $74,252.00 Requested increase of $21,292.00 for miscellaneous operation expenses TOTAL ASSESSMENTS & CITY CONTRIBUTIONS $233,583.00

EVENTS - Net Income Sizzlin Summer Nights $2,000.00 Christmas on Main $1,000.00 TOTAL EVENTS - NET INCOME $3,000.00

FUNDRAISERS & PROMOTIONS Mystery Dinner Theater $3,000.00

TOTAL FUNDRAISERS & PROMOTIONS $3,000.00

MEMBERSHIP CAMPAIGN Cash Donations $15,000.00 TOTAL INVESTMENT CAMPAIGN $15,000.00

OTHER Interest $50.00 TOTAL OTHER $50.00

TOTAL INCOME $254,633.00 EXPENSES

WAGES, TAXES & BENEFITS Economic Manager $57,045.00 Events Coordinator $30,000.00 Administrative Assistant $15,450.00 Downtown Cleaner $9,720.00 Benefit Stipends $11,653.00 Health Insurance added in 2008 for full time employees FICA, FUTA, Unemployment Taxes $21,899.00 ADA/BID has seen a 25% increase in costs from 2008 WAGES, TAXES & BENEFITS $145,767.00 through 2012

GENERAL AND ADMINISTRATIVE Rent & Parking $5,500.00 Repair and Maintenance $10,000.00 Based on Expected Computer Equipment Failure Utilities $4,600.00 Supplies $5,000.00 Equipment $750.00 Contracts (Equipment) $750.00 Telephone & Internet $3,500.00 TOTAL GENERAL AND ADMINISTRATIVE $30,100.00

INSURANCE Attorney Malpractice $500.00 Board Liabiity/Worman's Comp $3,270.00 Insurance costs have doubled in past Liquor Liability $250.00 6 years

TOTAL INSURANCE $4,020.00

OTHER EXPENSE Conferences & Travel $3,500.00 Meals & Entertainment $2,000.00 Acknowledgements & Appreciation Gifts $1,000.00 Professional Fees $10,000.00 Reflects Fees for Audits/Review due to Postage $1,200.00 new city requirement Professional Dues $750.00 Subscriptions $500.00 Bank Charges $200.00 TOTAL OTHER EXPENSE $19,150.00

STEET CLEANER Supplies $810.00 Equipment $1,250.00 TOTAL STREET CLEANER $2,060.00 PROMOTIONS & MARKETING Design $3,400.00 Requesting Additional Monies from Advertising $7,000.00 City for Downtown Marketing Dollars Printing $3,000.00 Promotional Give-aways $1,000.00 TOTAL PROMOTIONS & ADVERTISING $14,400.00

DOWNTOWN PROGRAMS Façade Grant Program $30,000.00 Hanging Baskets $2,500.00 Does not reflect amount needed in future for replacement of infrastructure Tree Lights $6,000.00 Reflects replacement of infrastructure in 2013 but not in years forward Pigeon Reduction Program $500.00 Christmas Tree $500.00

TOTAL DOWNTOWN PROGAMS $39,500.00

TOTAL EXPENSES $254,997.00

Downtown Aberdeen Marketing Plan 2013 Advertising Radio 6,500$ Hub City Radio 2,000 ads Monthly Campaign Dakota Broadcasting 2,000 ads Monthly Campaign Newspaper 1,000$ Aberdeen American News Event ads As needed Business Pg Monthly The Progress 600$ Event ads 2 ‐ Quarter Page Ads $ ‐ Article Every other month Online 1,000$ Aberdeen American News Branding $125/month ‐ 8 months (Jan ‐ May) & (Oct ‐ Dec) KSFY/KELO $ ‐ Event ads Rotation with City Marketing Ads Aberdeen Visitor Guide CVB ‐$ Full page ad Yearly Kiosk Ramada Inn ‐ Media USA 500$ Yearly Brand Image Marketing display cases 1,000$ Purchased & installed on 3rd Ave pillar Clothing/Attire ADA Staff 200$ Attire for conferences, press conferences etc Printing of Materials Posters for display cases 150$ Seasonal Printing of posters ‐ PR 150$ Events As needed Brochures ‐ Downtown 1,250$ Shopping 4 panel brochure ‐ Shop, Dine, Fun, Relax Annual Reports 1,000$ Annually Promotional Pieces Promtional Pieces ‐rendering/clock 1,000$ Used for new business gifts & celebrations ‐ 25 @ $40 Give aways/Trinkets 750$ Bags, Pens, Coffee Mugs, Stickers Graphic Design Design Time for Promo pieces 4,200$ Promo ($60/design hour @ 70 hours) Design Time for Annual Report 1,200$ Annually (20 hours @ $60) PR Pieces Gifts/Congratulations 900$ Flowers, balloons, gifts Note cards, Thank you, Sympathy 100$ Direct Mail Piece Purchase Mailing List 150$ Printing of postcards 1,000$ 2 mailings of 585 to target market mailing list ‐ 65 miles Postage 350$ Website Maintenance of Website 1,000$ Contigency Misc 1,000$ Total 25,000$

June 26, 2012

Mr. Karl Alberts, City Finance Officer City of Aberdeen 123 South Lincoln Street Aberdeen, SD 57401

Dear Karl:

Enclosed please find the application for 2013 funding for the Aberdeen Development Corporation from the Promotion and/or General Fund. The request is unchanged from the previous year, thus remains at $270,000.

The Board of Directors and I welcome the opportunity to come before the Council to speak on behalf of this request, current and future activities of the Corporation, as well as any other issues the Council may wish to discuss. We do respect the Council’s time and will confine our July 9 presentation at 4:10 PM to the mandated ten (10) minutes.

Thank you.

Best regards,

James C. Barringer Executive Vice President

JCB:cao

Enclosure

Cc: Rob Keil – President, Aberdeen Development Corporation

ANNUAL PROMOTION BUDGET PROCESS 1. The City Finance Officer will send promotion application forms to those organizations that were allocated promotion funds for the preceding fiscal year by June 1st. New applicants can obtain a “promotion fund request form” from the City Finance Department or simply print the form from the city’s web‐site (Aberdeen.sd.us) 2. The deadline for all applications shall be the 29th day of June. 3. City staff will publish notice of the promotion application process on the City Web‐Site on June 1st. 4. The City Manager will submit to the City Council the anticipated income for the promotion fund annually by July 2nd, so the annual request allocations can be appropriately determined. 5. Allocation of funds will be a shared process among the Mayor and City Council. a. Organizations soliciting funds will have an opportunity to speak before the governing body during a work session before the regular City Council meeting on the second Monday in July. b. The City Council by majority vote can extend presentations into another work session immediately after the first session which would be the third Monday in July. c. The Mayor and City Councilors are encouraged to submit their funding allocation sheet to the City Finance Officer at the end of the City Council meeting on the third Monday of July. d. The Mayor and City Councilor shall each allocate their recommended distribution of promotion funds to programs or activities they deem important. The allocation of funds should not exceed the anticipated income deemed by the City Manager. e. The City Finance Officer will tabulate the allocations from the Mayor and each City Councilor and present the tallied totals at the fourth meeting in July. The actual distribution will be allocated based upon the median value derived from the tabulation amounts for each request. Median value is a value in an ordered set of values below and above which there are an equal number of values. Median value increases the probability that the combined distributions will match the stated anticipated income amount presented by the City Manager. A “PROMOTION FUND REQUEST FORM” MUST BE COMPLETED IN ORDER TO BE CONSIDERED FOR FUNDING.

An Equal Opportunity Employer City of Aberdeen Promotion Fund Request Form

1. Organization Name: Aberdeen Development Corporation

2. Executive Director or Administrator: James C. Barringer, Executive Vice President

a. Mailing Address: 416 Production Street N, Aberdeen, SD 57401

b. Telephone # 605‐229‐5335 Fax #605‐229‐6839

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: December 5, 1955; Aberdeen, SD 57401 (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization. A not‐for‐profit 501(c) corporation formed to encourage and promote development of industrial, commercial and other types of business in Brown County, South Dakota and surrounding area.

a. Purpose

Create primary jobs and expand property tax base.

b. Background

Creates jobs via real estate holdings; seven buildings totaling over .5 million square feet, 120 acres fully developed and 300 acres undeveloped. Also oversee a $4.2 million revolving loan fund.

c. Number of active volunteers 130 and number of Board Members 15 .

5. Total amount of funds expected to be received from the City for 2012: $ 270,000

A. Briefly describe your actual usage or intended usage of these funds for 2012.

An Equal Opportunity Employer The requested funds are essential to meet the Corporation’s financial commitments to lenders, market the City to industrial prospects and the ongoing operations of the Corporation. Please see Attachment A, the Corporation’s 10‐year budget for more detail.

6. Total amount of funding being requested for 2013: $ 270,000

There is no specific project, but the most recent and most notable is the Molded Fiber Glass project which, at the time of this writing, is employing 400 people, eventually 700, with a possibility of more. As a consequence of this project, $100,000 of the requested funds is restricted funds that will go to replenish the Revolving Loan Fund. The balance, $170,000, will be used in operations. Also, the Aberdeen Development Corporation has committed to Northern Beef Packers, once loan requirements have been met, to provide a $1.0 million loan. A $3.0 million loan request by Northern Beef Packers of the City of Aberdeen will be satisfied by additional financial support the Aberdeen Development Corporation has gathered via NECOG, REED and NESDEC.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Creates primary jobs, broadens the property tax base.

− Existing companies are recruiting tool because of their success.

− Aberdeen Development Corporation budgets $40,000 per year in advertising, $25,000 in travel, and employs three full‐time and one part‐time people to manage the properties and make contact with companies to start, expand or locate in Aberdeen which increase the property tax base.

− Aberdeen Development Corporation annual property tax burden:

Direct ‐ $76,000

Indirect ‐ $508,000

An Equal Opportunity Employer

• Job creation and broaden tax base.

• Target audiences – High cost states, i.e. Minnesota, California and Illinois. Renewable energy, fire arms industries. Generally light manufacturing and back office.

• Key message – Trained or trainable labor, available building and a pro‐business tax climate.

• Communication vehicles – Governor’s Office of Economic Development, site consultants, newspapers, magazines and radio spots.

• Measurable results – Department of Labor statistics May 2012 unemployment rate:

State: 4.0%

Rapid City: 4.5%

Sioux Falls: 3.8%

Aberdeen: 3.4%

10. What are your organization’s current sources of funding?

Funding Sources Percents

• Subsidy – City & County $ 290,000 7 (6.7% City)

• Leases 2,449,586 61

• Contracts 27,465 0

• Loans 107,423 3

• Miscellaneous 1,155,164 29

TOTAL $4,029,637 100

Please see Attachment A

An Equal Opportunity Employer 11. Your current funding request equals what percentage portion of your annual operations.

The current funding request of $270,000 equates to 6.7% of all cash received in fiscal year ending March 31, 2013. This includes payments to the Aberdeen Development Corporation on loans, leases, contracts, additional debt, etc.

12. Do you expect your request to be a single incident request or a reoccurring request?

Reoccurring Request

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

b. All organizations requesting promotion funds must provide a current year operating budget. Please see Attachment A

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E‐MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E‐MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

An Equal Opportunity Employer ABERDEEN DEVELOPMENT CORPORATION YEARLY BUDGET 2011 - 2021 May 17, 2012 -- Base w/ Projections

SUMMARY 2012* 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 ------CASH IN: SUBSIDY: $316,000 $290,000 $290,000 $290,000 $290,000 $290,000 $290,000 $290,000 $290,000 $290,000 $290,000 LEASES: $2,438,270 $2,449,586 $2,308,279 $2,247,340 $2,219,830 $2,365,100 $2,298,251 $2,253,680 $2,264,485 $2,275,671 $2,288,638 CONTRACTS: $237,906 $27,465 $27,465 $27,465 $27,465 $27,465 $27,465 $27,465 $27,465 $20,599 $0 LOAN: $1,001,416 $107,423 $251,925 $93,036 $93,036 $93,036 $885,825 $0 $0 $0 $0 MISCELLANEOUS: $1,955,117 $1,155,164 $193,414 $197,534 $201,778 $206,149 $210,651 $215,289 $220,065 $224,985 $230,052 TOTAL CASH INFLOWS $5,948,709 $4,029,637 $3,071,083 $2,855,375 $2,832,109 $2,981,750 $3,712,192 $2,786,433 $2,802,015 $2,811,254 $2,808,690

CASH OUT: VARIOUS PAYMENTS $2,796,608 $2,919,213 $2,032,560 $2,087,685 $2,091,425 $1,992,852 $1,992,313 $1,878,836 $1,866,001 $1,865,328 $1,864,604 GENERAL PARK EXPENSE $319,118 $273,224 $236,674 $300,010 $417,229 $404,794 $441,762 $459,420 $444,346 $486,443 $506,168 GENERAL OFFICE EXPENSE $775,238 $739,146 $772,011 $782,621 $804,985 $840,872 $851,763 $876,218 $916,284 $927,370 $954,113 TOTAL CASH OUTFLOWS $3,890,964 $3,931,583 $3,041,245 $3,170,316 $3,313,639 $3,238,519 $3,285,838 $3,214,474 $3,226,631 $3,279,141 $3,324,885

NET CASH FLOW $2,057,745 $98,054 $29,838 ($314,941) ($481,530) ($256,769) $426,354 ($428,041) ($424,616) ($467,887) ($516,195)

ATTACHMENT A

Promotion Fund Request Form Mayor's Advisory Committee for People with Disabilities Dawn LaMee (Chairperson), SDSBVI, 423 17th Avenue SE, Aberdeen, SD 57401 Phone: 626-2580 or 626-7834 (w) 226-3211 (h); Email: [email protected]

The Mayor's Advisory Committee for People with Disabilities was established by a Resolution of the Aberdeen City Commission in 1991. The Committee was created for the purpose of developing a favorable public climate for the acceptance and meaningful integration of people with disabilities in the community. The overall goal is to provide a framework for community-based advocacy for the removal of both structural and attitudinal barriers facing people with disabilities. Members include people with disabilities, parents, and those who have an interest in the challenges faced by people with disabilities.

Number of active volunteers 24 and number of Board Members 3 (Vice-President/Treasurer, President, Secretary)

Total amount of funds expected to be received from the City for 2013: $1300

The Committee sponsors a number of activities throughout the year including: Barrier Awareness Day An annual event attended by 5th grade elementary students, which gives them an opportunity to gain a greater understanding of the barriers, both structurally and attitudinally, that people with disabilities experience each day. Budgetary funds along with donations are used to support this activity through the purchase of supplies, t-shirts, photos, meals, and miscellaneous expenses.

Mayor’s Awards An annual event, in observation of National Disability Employment Awareness month in October, where recognition is given to businesses in the Brown County area that improve employment opportunities for persons with disabilities. Also, individuals with disabilities are recognized for outstanding achievements in overcoming their disability. Winners are acknowledged at a Luncheon and are often nominated at the state level for the Governor’s Awards. Budgetary funds are used to support the awards through the purchase of plaques, photos, meals, and miscellaneous expenses.

"Access for ALL in Aberdeen" A project developed in 2006 which involves using a decal to showcase disability-friendly places. This decal provides stores, businesses, schools, and newly constructed buildings an opportunity to display a disability-friendly “welcome mat” to customers and employees. By spotlighting establishments, the Committee will increase awareness that accessibility, both structurally and attitudinally, makes good economic sense. This project supports the mission of the Committee to achieve a “Barrier-Free Aberdeen” and it helps to ensure everyone has access to the same goods, services and employment opportunities. Budgetary funds are used to support the project through the printing of decals and the purchase of miscellaneous items.

“American’s with Disabilities Act Celebration” A project developed, in conjunction with the annual anniversary of the American’s with Disabilities Act, to help educate people to better understand the barriers people with disabilities encounter in Aberdeen by assuming a disability for a few hours during either a picnic or Disability for a Day activities. Budgetary funds are used to support the project through the purchase of photos, meals, and miscellaneous items.

Educational Enhancement Award A project where a monetary gift is given, from any remaining budgetary funds at the end of each fiscal year, to a graduate with a disability attending either Northern State University or Presentation College. Budgetary funds are used to support the project with a one-time monetary donation to a graduating senior.

The noted activities explain the Committee’s purpose, function, and why we are requesting funds for the fiscal year beginning January 2013. Total amount of funding being requested for 2013: $1300

What are your organization’s current sources of funding? From the City budget and some donations Your current funding request equals what percentage portion of your annual operations. 99%

Do you expect your request to be a single incident request or a reoccurring request? reoccurring

2013 City of Aberdeen

Promotion Fund Request Form

1. Organization Name: Aberdeen Mayor’s Council on Fitness and Sports 2. Executive Director or Administrator:

Council Chair: Shelly Westra‐Heier

a. Mailing Address: YMCA, 5 South State Street ,Aberdeen b. Telephone # 225‐4910 Fax # c. Email Address: swestr‐[email protected]

3. Date and place of incorporation if applicable: NA

(Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization. The Council is made up of 8 to 10 people with the main project being the annual Corporate Cup. a. Purpose: The purpose has been to promote healthy lifestyles in Aberdeen. Our main project has been the Aberdeen Corporate Cup. This event has been going for 11 years. We have had between 8 and 23 teams participate over these years. 2010 had 16 teams. b. Background: The Mayor’s Council has been in existence since the mid‐1980’s and is made up of community members with interest in promoting healthy lifestyles and fitness in Aberdeen. 12 years ago the group decided to develop the Corporate Cup Event to promote fitness in with in Aberdeen Businesses. c. Number of active volunteers _12___ and number of Board Members___10__.

5. Total amount of funds expected to be received from the City for 2013: $ 600

A. Briefly describe your actual usage or intended usage of these funds for 2013.

We use this money to cover the cost of the Corporate Cup Organizational Luncheon. Traditionally we have had a noon luncheon to get the key people from each participating business together to plan, prepare for and discuss the upcoming event.

The other usage of these funds is to sponsor the badges for the Fitness Testing that occurs in the Elementary Schools. The purpose of the badge is to give youth an award for reaching a proficient fitness level during testing. We ran out of badges this year and need to reorder them.

6. Total amount of funding being requested for 2013: $ 600

We plan to use these moneys for the same purpose as last year. This is described in 5A. Last year the Corporate Cup 2018 had 19 teams with nearly 500 people participating. The Award Program for the Fitness Testing has given patches to an estimated 200 youth each year.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

We feel the benefit of the Corporate Cup is the promoting of Aberdeen as a healthier place to live and help businesses to promote healthy lifestyles for their employees.

10. What are your organization’s current sources of funding?

Registration Fees, Sponsors: Avera St Luke’s and Aberdeen YMCA

11. Your current funding request equals what percentage portion of your annual operations.

10%

12. Do you expect your request to be a single incident request or a reoccurring request?

Recurring

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding). a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation. b. All organizations requesting promotion funds must provide a current year operating budget. See Attached

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE MAILED OR SUBMITTED TO THE FOLLOWING ADDRESS:

CITY OF ABERDEEN

KARL ALBERTS, CITY FINANCE OFFICER

123 SOUTH LINCOLN STREET

ABERDEEN, SOUTH DAKOTA 57401 City of Aberdeen Promotion Fund Request Form

1. Organization Name: Aberdeen School District

2. Executive Director or Administrator: Dr. Becky Guffin, Assistant Superintendent

a. Mailing Address: 1224 South 3rd Street

b. Telephone # 725‐7121 Fax # 725‐7199

c. Email Address: [email protected]

3. Date and place of incorporation if applicable: NA (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose‐ Provide educational opportunities to students in preK‐grade 12.

b. Background‐NA

c. Number of active volunteers‐NA and number of Board Members‐7.

5. Total amount of funds expected to be received from the City for 2012: $15,000

A. Briefly describe your actual usage or intended usage of these funds for 2012. See attached report presented to the Aberdeen School Board on May 29, 2012.

6. Total amount of funding being requested for 2013: $15,000 This funding would help the schools to support and continue Prevention Services for our youth. In previous years the school has provided financial assistance through federal grants; however, those funds are no longer available.

7. Description of specific project or program for which funding is being requested. Please also provide the number of individuals your project or program will have direct impact or contact with. If necessary you can add an additional sheet for explanation purposes. School Prevention Services will focus on decreasing underage drinking in youth ages 12‐18. Prevention staff provides these services in the middle schools and high school. The indirect target population includes parents, community members, school personnel, Aberdeen Police Department, and area retail outlets. Activities include education, alcohol campaigns, efforts to prohibit alcohol sales to minors, assisting law enforcement with compliance checks, and implementing curriculum materials to the under age drinking population. A complete list of activities can be reviewed with the attached report presented to the Aberdeen School Board on May 29, 2011. 8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen. The Prevention Service staff provides opportunities to promote safe and drug‐free schools which, in turn, promote the city of Aberdeen. Many of the activities that are done in the schools reach out into the community through participation with parents, local citizens, and businesses.

10. What are your organization’s current sources of funding? In the past we have received support through Title IV federal funds which are no longer available to school districts.

11. Your current funding request equals what percentage portion of your annual operations. .05%

12. Do you expect your request to be a single incident request or a reoccurring request? Recurring Request

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.‐NA

b. All organizations requesting promotion funds must provide a current year operating budget.‐NA

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E‐MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E‐MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

June 6, 2012

Mayor and Commissioners City Manager Lynn Lander Karl Alberts Aberdeen, SD 57401

RE: YR 2013 Budget

Dear Commissioners,

We again thank you for your past years of financial support and for the opportunity to request funding for 2013. Worthmore Addiction Services is requesting $30,000.00 to help offset the expenses in paying for detoxification, evaluation cost, transportation to treatment and treatment costs for the indigent residents of Aberdeen.

Over the past year, Worthmore has continued to accommodate the increasing requests for services for both adults and adolescents. We have made it possible for fewer of our citizens to have to seek services outside of Aberdeen. The ability to have an assessment and treatment in their home community results in less family, occupational and emotional disruption for all concerned. 2012 2011 Programs: Client #’s Client #’s Evaluations 972 710 Adult Intensive Outpatient 327 133 Adult Continuing Care 228 192 Drug Education Class 48 36 SD Safety DUI Class 268 211 Adolescent Intensive Outpatient 41 19 Adolescent Continuing Care 93 78 Youth Prevention Class 42 29

We continue to work closely with the Core Agencies and Judicial System to provide evidence-based DUI Classes. Data collected and analyzed from these classes has shown a very positive outcome.

We have a representative from Worthmore attend Magistrate Court approximately 9 hours per week to assist the court in tracking compliance for court ordered chemical dependency referrals. If defendants are not compliant in following the order of the court, letters are sent to the clerk of courts for additional follow up.

As you can see, our needs continue to be great and our clients continue to need direct financial assistance or at least a subsidy to help in paying for these services. Your assistance in trying to meet the needs of clients in our community for the necessary services has been appreciated. We hope that you will continue to support our efforts this next year. Again, thank you for this opportunity and feel free to give me a call if you have any questions.

Sincerely,

Jan Patterson, Director City of Aberdeen Promotion Fund Request Form 1. Organization Name: Avera St Lukes, Worthmore Addiction Services (formerly Nadric).

2. Executive Director or Administrator: CEO: Todd Forkel, Director: Jan Patterson, Clinical Manager: Julie Pfeifer

a. Mailing Address: 305 S State St, Aberdeen SD 57401

b. Telephone # 605‐622‐5800 Fax # 605‐622‐5808

c. Email Address: [email protected], and [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose: Services include alcohol/drug/gambling evaluations, education, treatment and aftercare for adults and adolescents, as well as DUI and Drug education classes, and prevention programs in the school system.

b. Background: Nadric, now called Worthmore Addiction Services began in 1972 to serve people with alcohol and drug problems and their families. In 2004 at a request of Nadric they became a part of Avera St Lukes. The funding sources are primarily grant $$ from the state and city and county monies. No one is turned away for the inability to pay for services, and the program continues to grow and serve more people every year. We are accredited by the Division of Community Behavioral Health. All staff are Certified Chemical Dependency Counselors.

c. Number of active volunteers ___0___ and number of Board Members____16___.

5. Total amount of funds expected to be received from the City for 2012. $29,600.00

A. Briefly describe your actual usage or intended usage of these funds for 2012.

The funds provided by the city are used to assist individuals in need of addiction services and do not have the insurance or are unable to financially support their treatment efforts. With the assistance of these funds, we are able to offer assessment and treatment options for clients as well as DUI classes. Several levels of treatment are available to best meet the needs of the client. This whole process helps the person become a productive taxpaying member of our society.

6. Total amount of funding being requested for 2013: $ 30,000.00

Please see attached sheet. 8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

10. What are your organization’s current sources of funding? State grant, insurance (as available), self‐pay, city and county funding.

11. Your current funding request equals what percentage portion of your annual operations. 5%

12. Do you expect your request to be a single incident request or a reoccurring request? Reoccurring.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget.

City of Aberdeen

Promotion Fund Request Form

1. Organization Name: Brown County Teen Court

2. Executive Director or Administrator: Richard Hansen, Coordinator

a. Mailing Address: 22 Court St Suite 2, Aberdeen, SD 57401

b. Telephone # 605‐626‐7128 Fax # 605‐626‐7132

c. Email Address: [email protected]

3. Date and place of incorporation if applicable:

N/A. Teen Court is an entity of Brown County. The Coordinator reports directly to the Brown County Commission.

(Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose: Brown County Teen Court is a 90 day voluntary juvenile court diversion program that offers first time juvenile offenders ages 10 to 17 an alternative to appearing in formal court. Teen court is a sentencing court which follows the principals of Restorative Justice to help the offender explore who they harm by their behavior and how to repair that harm. Teen Court sentences will include community service, participation in service projects, educational activities, drug and alcohol prevention courses, personal development activities, restitution, participation as a juror in subsequent teen court hearings, and other activities that the jury may find helpful to keep the respondent from re‐offending.

All members of Brown County Teen Court are volunteers. Local attorneys volunteer their time and expertise to sit as judges and assist with training the teen volunteers. The Attorneys, Clerks, Bailiffs, and Jurors in Teen Court are all teen volunteers who have participated in on‐going training for their respective positions. Adult lay volunteers assist with training and other activities of the court. The Jury includes teens that are required to participate on the jury as a result of their Teen Court sentence. The coordinator is the only paid staff, which is ½ time position. More information about Brown County Teen Court can be found at our website at www.southdakotateencourt.org.

b. Background Brown County Teen Court was started 14 years ago. It was funded in part by a Juvenile Accountability Incentive Block Grant. The City of Aberdeen was the sponsoring agency. Bonnie Siebrecht‐ Robinson coordinated the program on a volunteer basis for many years. As availability of grant funding diminished, and the need for a paid coordinator arose, Brown County adopted the program in partnership with the City of Aberdeen, each providing for half the salary of the coordinator.

c. Number of active volunteers is 22; of those, 12 are youth and 13 are adult. There are four (4) advisory board members. Teen court is not governed by a board of directors.

5. Total amount of funds expected to be received from the City for 2012: $ 7,822 A. Briefly describe your actual usage or intended usage of these funds for 2012.

The funds are being used to pay one‐half of the salary and payroll expenses for the Teen Court Coordinator.

6. Total amount of funding being requested for 2013: $ 8,139

To pay one‐half the salary and personnel expenses of the Teen Court Coordinator.

The program will have direct impact on an estimated 70 youthful offenders, 20 youth volunteers, and 13 adult volunteers.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

• The program will help decrease juvenile delinquency in our community, creating a safer community.

• The youth volunteers will get valuable experience in juvenile justice issues, public speaking, and debate. This increased personal development of teen volunteers will reflect on and improved quality of our youth.

• Teen court helps lessen the caseload of our juvenile courts and prosecutors, allowing them to focus their resources on more serious offenders. Theoretically, this will reduce crime and enhance the safety of our community.

N/A

10. What are your organization’s current sources of funding?

Brown County $7,822 [plus in‐kind contributions of office space] City of Aberdeen $7,822 OJJDP Juvenile Accountability Grant $9,236 Program Fees $1,825 Office of Highway Safety EUDL Grant $11,000 Surplus Cash Fund $7,329 Total Requested Budget $45,034

11. Your current funding request equals what percentage portion of your annual operations.

19%

12. Do you expect your request to be a single incident request or a reoccurring request?

A recurring annual request. 13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget.

Attached following FUND: 230 ACTIVITY CODE: 159 ‐ TEEN COURT

AMOUNT AMOUNT AMOUNT AMOUNT AMOUNT AMOUNT EXPENDED EXPENDED APPROVED APPROVED REQUESTED APPROVED 2009 2010 2011 2012 2013 2013 PERSONAL SERVICES: 411 Salaries & Wages $13,569.78 $12,856.39 $14,248.00 $14,404.00 $14,986.00 412.10 OASI $827.31 $797.05 $883.38 $893.05 $929.00 412.20 Medicare $196.71 $186.45 $206.60 $208.86 $217.00 413 Retirement $25.35 $0.00 $0.00 $0.00 $0.00 414 Worker's Compensation $121.31 $41.85 $50.00 $50.00 $50.00 415 Group Insurance $0.00 $0.00 $0.00 $0.00 $0.00 415.02 Dental $0.00 $0.00 $0.00 $0.00 $0.00 415.03 Life $0.00 $0.00 $0.00 $0.00 $0.00 416 Unemployment Comp $0.00 $141.68 $91.30 $88.00 $96.00 TOTAL PERSONAL SERVICES: $14,740.46 $14,023.42 $15,479.28 $15,643.91 $16,278.00

OTHER CURRENT EXPENDITURES: 421 Insurance $85.23 $84.30 $50.00 $80.00 $80.00 422 Professional Services & Fees $0.00 $7,550.00 $7,210.00 $8,250.00 $8,250.00 425 Repairs & Maintenance $250.00 $0.00 $260.00 $260.00 $295.00 426 Supplies & Materials $3,676.66 $3,836.78 $5,020.00 $5,020.00 $5,020.00 427 Travel & Conference $2,048.23 $11,601.05 $12,360.00 $12,360.00 $12,360.00 428 Utilities $229.35 $238.63 $462.00 $420.00 $420.00 TOTAL OTHER CURRENT EXPENDITURES: $6,289.47 $23,310.76 $25,362.00 $26,390.00 $26,425.00

CAPITAL ASSETS: 434 Machinery & Equipment $0.00 $0.00 $0.00 $3,000.00 $0.00 TOTAL CAPITAL ASSETS: $0.00 $0.00 $0.00 $3,000.00 $0.00

TOTAL TEEN COURT $21,029.93 $37,334.18 $40,841.28 $45,033.91 $42,703.00

NOTE TO COMMISSIONERS: The department head should use this space to explain any increase or decrease and to justify budget request. 2% increase in personal services to account for annual percentage increase in base

City of Aberdeen

Promotion Fund Request Form

1. Organization Name: Area Four Senior Citizens Planning Council, Inc. doing business as Senior Meals Program.

2. Executive Director or Administrator: Rick Pesek

a. Mailing Address: 405 8th Ave NW #203a Aberdeen SD 57401 b. Telephone # 229‐4741 Fax # 229‐4741 c. Email Address: [email protected] 3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

The Area Four Senior Citizens Planning Council, Inc. was incorporated in 1973 in Aberdeen SD 57401, we are incorporated as a 501C3 Nonprofit Corporation.

4. A brief description of the organization.

We operate a meal service program for Senior Citizens in 32 communities and 13 counties in Northern South Dakota

a. Purpose Area IV was organized to provide activities and enterprises which help the elderly maintain an independent lifestyle.

b. Background Any person 60 years or older is eligible to use our meal service on a donation basis. Age is our only requirement. The Federal Government is our primary funding source via the South Dakota Department of Social Services. Approximately 51% of our funding is generated by the program itself.

c. Number of active volunteers _500__ and number of Board Members_15__.

5. Total amount of funds expected to be received from the City for 2012: $8,200

A. Briefly describe your actual usage or intended usage of these funds for 2012.

100% of the money will be used to “match” the Federal Funds allocated to our program

6. Total amount of funding being requested for 2013: $10,000

The funding will be used to maintain current services. We expect to serve 62,042 meals to over 500 seniors in Aberdeen.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Senior Services are an integral part of any city, the Senior Meals Program has 6 service locations in the city as well as a home delivered meal service, these meal service options might benefit a person or family considering a move to the city. We are currently serving 115 home delivered meals each day to seniors in need. We are an excellent support service to families with a dependent elderly family member.

NOT APPLICABLE

10. What are your organization’s current sources of funding?

Meal donations from our meal participants Local Fundraising Federal Government State Government County Government City Government

11. Your current funding request equals what percentage portion of your annual operations.

.005

12. Do you expect your request to be a single incident request or a reoccurring request?

This is a reoccurring request

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation. b. All organizations requesting promotion funds must provide a current year operating budget. EXPENSES: Personnel 708,404 Supplies 64,375 Raw Food 424,262 Meal Contracts 453,110 Staff Travel 12,385 Professional Services 12,000 Other Costs 188,159 Total 1,862,695

INCOME: Meal Donations 864,871 Federal/State 868,812 Non Eligible Payments 50,407 Local Cash Match* 75,784 Local Cash subsidy 22,500 Total 1,859,874

Contingency / Equipment Fund 19,679

* Denotes location of Aberdeen City support A Voice For Children and Families PO Box 93 605-262-2273 Aberdeen, SD 57402-0093

June 29, 2012

City of Aberdeen 123 South Lincoln Street Aberdeen, SD 57401

RE: Request of General Budget Funding – 2013 Budget Year $29,500.00

Dear Karl:

Please find attached 2013 Budget Request application. Thank you for all of your time and assistance regarding City funding for our program. Your support and encouragement is very much appreciated as we continue to provide much needed work in our community regarding children and families.

Sincerely,

Shirley Schwab Shirley Schwab Executive Director

1 City of Aberdeen

Promotion Fund Request Form

1. Organization Name: A Voice For Children and Families

2. Executive Director or Administrator:

Shirley Schwab a. Mailing Address: PO Box 93 Aberdeen, SD 57402-0093 b. Telephone # 605-262-2273 Fax # 605-225-3095 c. Email Address: [email protected]

3. Date and place of incorporation if applicable: State of South Dakota - 2008 (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose Mission: The Child & Family Advocacy Center will listen, guide, empower & provide hope for children and families in being all they can be by building lives together. b. Background A Voice for Children and Families was created to work toward child abuse prevention and intervention by working with community professionals and agencies while forming “A Community’s Approach to Protecting Children.” c. Number of active volunteers (16) and number of Board Members (6).

5. Total amount of funds expected to be received from the City for 2012: $24,550.00

A. Briefly describe your actual usage or intended usage of these funds for 2012.

Rent and Utilities: $5,500.00 Salaries: 18,500.00 Office Misc: 550.00

6. Total amount of funding being requested for 2013: $ 29,500.00

As our community continues to grow, so does the population of its youngest generation of children. Unfortunately child maltreatment along with childhood poverty continues to grow as well. A Voice For Children and Families will continue to work closely with schools, churches, medical communities, law enforcement and other related agencies while serving as a resource based agency to address the serious issue of child abuse and neglect.

A Voice For Children and Families will continue to work with child victims of sexually abuse in the area of providing victim advocate services as needed.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen. As Aberdeen continues to grow it will be important to project a positive approach to early intervention and prevention of child abuse and neglect in our community.

10. What are your organization’s current sources of funding?

City of Aberdeen: $29,500.00 (2013) Miscellaneous Gifts: 20,000.00 (2013) Total: 49,500.00 (2013) Total Projected (2013) Budget: 49,500 Salaries: $40,000.00 Rent & Utilities: 5,500.00 Miscellaneous: 2,000.00 Training: 2,000.00

11. Your current funding request equals what percentage portion of your annual operations. 60%

12. Do you expect your request to be a single incident request or a reoccurring request? Reoccurring

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

THE DEADLINE FOR APPLYING IS JUNE 29, 2012. ALL APPLICATIONS ARE TO BE SUBMITTED, PREFERABLY BY E‐MAIL, TO THE FOLLOWING:

CITY OF ABERDEEN KARL ALBERTS, CITY FINANCE OFFICER E‐MAIL: [email protected] 123 SOUTH LINCOLN STREET ABERDEEN, SOUTH DAKOTA 57401

3 City of Aberdeen

Promotion Fund Request Form

1. Organization Name:

SERVE (Northern State University)

2. Executive Director or Administrator:

Bart Carithers, director of student activities (SERVE advisor) a. Mailing Address: Northern State University, 1200 South Jay Street, Aberdeen, SD 57401 b. Telephone # 605.626.3007 Fax # 605.626.2531 c. Email Address: [email protected]

3. Date and place of incorporation if applicable: nonprofit organization (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

4. A brief description of the organization.

a. Purpose: SERVE is a student‐led organization that promotes leadership and civic engagement through local, national and international volunteer service. The organization serves as a clearinghouse to help students connect with local service providers for both short and long‐term commitments. In addition, SERVE sponsors alternative break opportunities that involve pre and post‐trip local community service projects.

b. Background: SERVE was initially founded as a volunteer clearinghouse to encourage Northern students to become actively involved in local volunteer activities. Over time, the organization’s focus changed from simply helping students connect with short and long‐term service commitments at local agencies to promoting and coordinating alternative break trips during the winter, spring and summer breaks. While the alternative break program will continue to be an important aspect of SERVE’s programming, the organization is in the process of returning its primary focus to local community‐based volunteer projects.

This past fall SERVE sponsored the inaugural Service Fair in the NSU Student Center. Local nonprofit agencies were invited to campus to staff tables to promote their programs and services, and to recruit student volunteers. Participating agencies included the Aberdeen Boys & Girls Club, Aberdeen Parks & Recreation, Aberdeen YMCA, Brown County Humane Society and Spurs, among others. SERVE will host the second annual Service Fair on Wednesday, September 5, 2012 on the university’s campus green.

In addition to the Service Fair, SERVE will sponsor monthly service projects in and around the Aberdeen area. Many of these projects will be coordinated with local agencies while others will be planned by students independently of external organizations.

SERVE plans to increase the number of alternative break trips during the 2013 academic year to two winter break trips, two spring break trips and one summer international break trip. Students who participate will be required to perform pre and post‐trip service projects in Aberdeen that directly relate to the theme of the alternative break trip (poverty, homelessness, education, environment, etc.). The pre and post‐trip projects will help students understand the impact of these issues on the local level. The training students receive prior to their trip will help them move along the Active Citizenship Continuum towards an active citizenship lifestyle: the progression from being a member of a community (not concerned with his/her role in social problems), to volunteer (well‐intentioned but not well‐educated about social issues), to conscientious citizen (concerned with discovering root causes of social problems), to active citizen (community becomes a priority in values and life choices).

c. Number of active volunteers: 300+; and number of Board Members: five (5)

5. Total amount of funds expected to be received from the City for 2012: $9,800.00

A. Briefly describe your actual usage or intended usage of these funds for 2012.

Labor $1,500.00 Training $6,300.00 Program Supplies $2,000.00

6. Total amount of funding being requested for 2013: $4,000.00

Training $2,500.00 Transportation $300.00 Program Supplies $1,200.00

As mentioned earlier, SERVE will design and implement monthly community service projects throughout the 2013 academic year. The board will either work in conjunction with local entities or develop their own projects to create meaningful opportunities for student engagement. For example, the board is currently working with the Fallout Creative Community to secure student volunteers for the foundation’s annual festival in September 2012.

As previously stated, students involved with alternative break trips are required to perform pre and post‐service projects that relate to each trip’s issue. Students are responsible for covering the costs associated with their trips including airfare, ground transportation, lodging, meals, etc. However, pre and post‐trip activities are supported by the general SERVE budget which is a combination of funds from the NSU general activity fee, City of Aberdeen and the United Way.

Funds allocated by the City of Aberdeen will help defray the costs of transportation to‐and‐from local volunteer program sites and supplies associated with service projects such as work gloves, garbage bags, etc.

Funding from the City will also be used to provide leadership training for students interested in service learning and active citizenship. Students who successfully complete the training program will become eligible to lead both local volunteer service projects and alternative break trips.

The number of people directly impacted by SERVE‐related activities is difficult to assess. Currently, the program does not have a mechanism in place to track the number of students that are referred to and actually follow through with local short and long‐term service commitments. That said, it is safe to say that SERVE involves in excess of 300 students in local service projects either through referrals or sponsored programs. Northern students contribute to the overall quality of life in Aberdeen and the surrounding area.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

SERVE serves the community by working hand‐in‐hand with local nonprofit agencies and community organizations to mobilize students and resources that address existing and emerging needs. Students who actively participate in volunteer service learn about the complexities of specific social issues, identify strategies to address those issues and work with members of the community to solve or mitigate them.

According to enrollment statistics, a healthy percentage of Northern students hail from Brown County and northeast South Dakota. Their involvement in community service projects as undergraduates helps them understand the value of giving of oneself and of taking an active role in the community. SERVE prepares graduates to be leaders within their community and to take a serious interest in the issues that affect their communities.

NA (request is less than$30,000.00)

10. What are your organization’s current sources of funding?

City of Aberdeen 20% United Way 5% NSU General Activity Fee 8% Fundraising & Participant Fees 67%

11. Your current funding request equals what percentage portion of your annual operations.

City of Aberdeen funding equals 9% of annual operations.

12. Do you expect your request to be a single incident request or a reoccurring request?

Re‐occurring request.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget. City of Aberdeen

Promotion Fund Request Form

1. Organization Name:

Aberdeen Housing Authority (AHA)

2. Executive Director or Administrator:

Jody A. Zueger

a. Mailing Address: 2324 3rd Ave. SE, Aberdeen, SD 57401 b. Telephone # 605‐226‐2321 Ext. 16 Fax # 605‐225‐8220 c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency). November 1969 in Aberdeen, SD

4. A brief description of the organization.

a. Purpose Committed to building and maintaining a better community through partnerships within the community to promote and provide adequate, affordable housing. b. Background In July 1969, Mayor William Hauck and interested citizens met as a result of citizen interest and belief that the City of Aberdeen provide housing to meet the needs of low income families and elderly citizens. Following the Housing Authorities Law, known as “County and Municipal Housing and Redevelopment Law,” Chapter 11‐7 of the South Dakota Codified Law (SDCL), the formulated Housing and Redevelopment Commission of the City of Aberdeen was documented in the City Commission’s regular meeting of November 10, 1969. On January 6, 1970 the newly formed Board, consisting of five members was made effective January 1, 1970. Members of the Housing Authority Board are appointed by the Mayor and has a 5‐member board of directors. AHA owns and manages Public Housing which consists of the Homestead Apartments located at 2222 3rd Ave. SE, Aberdeen, SD. They were built in July 1972 for elderly (62+) and/or disabled. They are 73 1‐BR – 3 of which are handicap accessible and 2 2‐BR. The other twenty‐five units of Public Housing are Single Family Homes for families ‐ 2‐BR units, 16 3‐BR units, and 4‐BR units.

AHA owns and manages the Sherman Apartments, Aberdeen, SD, which was opened in 1981. They are located at 223 S. Main St and consist of 51 1‐BR units – 3 are handicapped units on first floor. The building is designated for Elderly (62+) and/or Disabled.

AHA administers the Section 8 Voucher Program in five counties in SD which are – Brown, Day, McPherson, Marshall, and Roberts counties. AHA manages the Dakota Square Apartments. They are located at 1902 N. Dakota St. in Aberdeen, SD and consist of 2 – 1 BR, 32 – 2 BR, 20 – 3 BR, and 1 – 4 BR. Dakota Square has a Section 8 HAP contract and consists mainly of families.

AHA was successful in utilizing the LIHTC Program for purchase and renovation of Mel Ros Village, Phase II which is now Lawson View Townhomes. The AHA acted as the Developer and Property Manager for the townhomes, located at 1316 S. Lawson St. and 1315 S. High St. in Aberdeen, SD. They consist of 22 – 2 BR, 6 – 3 BR, and 4 – 4 BR. The project currently has a Section 8 HAP contract for 29 of the units. Three of the 2 BR are market rate units.

AHA was successful in utilizing the LIHTC Program to build Sunshine Park Townhomes, a 28 unit development. The AHA acted as the Developer and Property Manager for the townhomes located at 1524 S. Lawson St. in Aberdeen, SD. The project consists of 20 – 2 BR units, 6 – 3 BR units, and 2 – 4 BR units. Two of the 2 BR units are fully accessible for wheel chair tenant occupancy. Each unit has private front and back entrances, attached single stall garage, range, refrigerator, microwave with hood, dishwasher, central air conditioning, and washer and dryer hookups.

AHA was successful in utilizing the LIHTC Program to build Meadow Wood Townhomes, a 32 unit development. The AHA acted as the Developer and Property Manager for the townhomes located at 2714 1st Ave. SE. in Aberdeen, SD. The project consists of 22 – 2 BR units, 8 – 3 BR units, and 2 – 4 BR units. Two of the 2 BR units are fully accessible for wheel chair tenant occupancy. Each unit has private front and back entrances, attached single stall garage, range, refrigerator, microwave with hood, dishwasher, central air conditioning, and washer and dryer hookups. c. Number of active volunteers __3____ and number of Board Members__5_____.

5. Total amount of funds expected to be received from the City for 2012: $____37,500______

A. Briefly describe your actual usage or intended usage of these funds for 2012.

As described in the Request for Action from the December 2011 agenda item, Aberdeen Housing Authority is asking for financial support to offset efforts to alleviate the affordable housing shortage. These funds will be used to fund an accounting/compliance employee to keep up with the regulatory requirements for the recently built rental units as well as units planned for the immediate future. AHA estimates that future management fees could offset the cost of this additional employee within 1 to 2 years.

6. Total amount of funding being requested for 2013: $___37,500______

AHA currently owns and/or manages 298 income‐based affordable rental properties and 1 market rate unit.

AHA administers the Section 8 Housing Choice Voucher Program in five counties and currently has 434 tenants on this program.

AHA administers the Section 8 Homeownership Program and has 4 tenants on this program. AHA administers a Security Deposit Grant Program which provides $300 security deposit grants.

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

Aberdeen Housing Authority receives inquiries about all types of housing and general information about the community. AHA promotes the City of Aberdeen by being a referral source to new citizens to our community as well as those who currently reside here.

AHA promotes Aberdeen by providing safe, affordable housing options to those new to the area who qualify for the programs.

Due to budget constraints, AHA advertises on its website and through promotional materials.

10. What are your organization’s current sources of funding?

AHAs’ programs are federally funded through Office of Housing and Urban Development (HUD).

AHA also receives management fees for management non‐HUD properties that were made possible through the Low Income Housing Tax Credit and HOME Funds programs through SDHDA.

11. Your current funding request equals what percentage portion of your annual operations.

Less than 1% of the all of overall property’s operations budget, but 10.8% of the AHA management administrative budget.

12. Do you expect your request to be a single incident request or a reoccurring request?

AHA expects this to be a reoccurring request until there is no longer a need for AHA to continue to building affordable rental units or until additional management fees can sustain this position. AHA estimates 1 to 2 years.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget.

A copy of the 2012 AHA management budget is attached.

City of Aberdeen 123 South Lincoln Street Aberdeen, SD 57401

Dear Mayor, Council Members and City Manager,

I would like to introduce myself; I’m Michael P. Herman, the Executive Director at the Boys and Girls Club of Aberdeen Area. For the last forty‐two years, the Boys & Girls Club of Aberdeen Area has been a safe place for our youth. The Board of Directors and Staff have worked very hard this last year to make significant improvements and offer even more exciting programs for the youth. Our goal is, and continues to be, to provide a safe and enriching environment for our area’s youth.

I would like to highlight some of the recent changes:

• Expanded hours: 3:00 – 8:00 PM after school and 7:30 AM – 6:00 PM during summer • Expanded after‐school pickup capability (averaged 115 last school year) • Average Daily Attendance: 130 during school (40% increase from last year) and 200 during summer (120% increase from last summer) • Added over twenty new programs (over 32 programs being offered at no charge) • Started numerous collaborations throughout the community: Boy Scouts, Girl Scouts, Teen Court, New Beginning Center, Foster Grandparent Program, Aberdeen Recreation and Community Center, NSU SERVE, NSU International Program, NSU Athletes (Day of Champions) & Grad Students (Fitness Day), Senior Center, Kids Against Hunger, and the Dakota Prairie Museum

We continue to restructure and make improvements to facilitate a larger and more diverse population, able to absorb growth as the community grows in the coming months and years. We are focusing on serving a larger area workforce supporting the Northern Beef Packers, Molded Fiber Glass, Sanford Health as well as other growing businesses in our community. Our Club is another very important Non‐Profit organization within the community providing great programs.

We have also just started the silent phase of our new Capital/Endowment Campaign to raise five million dollars for a new facility over the next couple years. This will be a great addition to this city and community and will help with future opportunities for our youth.

We are very excited about the opportunity for the City of Aberdeen to invest in our youth and work closely with this Club.

Please accept the enclosed General Fund request. I am available for any questions or concerns you may have.

Respectfully submitted,

Michael P. Herman Michael P. Herman Executive Director Boys & Girls Club of Aberdeen Area City of Aberdeen City General Fund Request Form

1. Organization Name: Boys and Girls Club of Aberdeen Area

2. Executive Director or Administrator: Michael P. Herman, Executive Director a. Mailing Address: 1111 1st Ave SE, Aberdeen, SD 57401 b. Telephone # 225-8714 Fax # 225-0961 c. Email Address: [email protected]

3. Date and place of incorporation if applicable: (Promotion Funds recipients must be qualified under IRS Chapter 501 (c) as a charitable, religious, or other nonprofit organization or a governmental subdivision or agency).

IRS Status 501(c)(3), 1970, South Dakota

4. A brief description of the organization.

Boys & Girls Club of Aberdeen Area is part of a unified nationwide affiliation of more than 3700 Clubs. Our club provides after‐school and summer programming to more than 490 members annually with an average daily attendance of 130 members during the school year and 200 during the summer. In addition, the Club provides outreach services to several hundred more children each year.

Locally, membership fees are $20.00 a year per member, compared to the $900.00 annual cost to provide programming to just one member throughoute th year. The rest of the funds are provided by government agencies, businesses, civic organizations and individuals. The Club utilizes staff and volunteer board of directors to fundraise this gap on a regular basis.

a. Purpose The Boys & Girls Club of Aberdeen Area offers a wide range of programs in the following areas: Education & Career Development; Health & Life Skills: Character & Leadership Development; The Arts; and Sports, Fitness & Recreation.

b. Background The Boys & Girls Club of Aberdeen Area was established in September of 1970. Over the past 42 years, our youth development mission has enabled thousands of young people to choose a positive path. The Boys & Girls Club of Aberdeen Area is a place designed solely for youth programs and activities.

c. Number of active volunteer’s _475_ and number of Board Members _12__.

5. Total amount of funds expected to be received from the City for 2012: $ 0

A. Briefly describe your actual usage or intended usage of these funds for 2012.

6. Total amount of funding being requested for 2013: $30,000.

The funding will be used for operational expenses associated with our programs and activities on a day-to-day basis. We will continue to hire and train our Youth Development Specialist (YDS) to provide top quality programs and add additional programs as needed. We currently have 490 youth members. We expect this number to climb up to over 525 by this time next year and reach over 550 the year after.

Listed below are the programs being offered at this time in each of our core program areas:

Specifics programs this grant addresses: Education & Career Development ‐ Programs in this Core Program Area enable youth to become proficient in basic educational disciplines, apply learning to everyday situations and embrace technology to achieve success in a career. Career Launch CLUB Service Goals for Graduation Junior Staff Money Matters: Make it Count Power Hour: Making minutes count Project Learn Skill Tech Skill Tech II

Health & Life Skills ‐ Programs in this area develop young people’s capacity to engage in positive behaviors that nurture their own well‐being, set personal goals and live successfully as self‐sufficient adults: Date SMART SMART Girls SMART Leaders Passport to Manhood SMART Moves Triple Play – Healthy Habits

Character & Leadership Development ‐ Programs in this Core Program Area empower youth to support and influence their Club and community, sustain meaningful relationships with others, develop a positive self‐ image, participate in the democratic process and respect their own and others’ cultural identities: Youth of the Month Youth of the Year Torch Keystone

The Arts ‐ Programs in this area enable youth to develop their creativity and cultural awareness through knowledge and appreciation of the visual arts, crafts, performing arts and creative writing: MusicMakers ImageMakers DramaMatters

Sports, Fitness & Recreation ‐ Programs in this area develop fitness, positive use of leisure time, skills for stress management, appreciation for the environment and social skills. Triple Play Wanna Play Youth Baseball & softball

8. Description of how the project or program you are requesting funds for relates to promoting or advertising the City of Aberdeen.

The City of Aberdeen can promote and advertise the resources available at the Boys & Girls Club of Aberdeen Area by providing some of the necessary funding that is needed to operate the facility. Numerous municipalities in South Dakota provide funding and use the funding as a source of promoting and advertising for the community with great success.

The Boys & Girls Club of Aberdeen Area provides a safe and enriching environment for hundreds of our community youth. Members of the community, and individuals interested in moving to the community, are very interested in opportunities that the area youth have after school and during the summer months. Working families take advantage of the opportunity to have their children participate in a program to pick up children after‐school; participate in after‐school programming at the club; and having a safe place to be during the summer months.

10. What are your organization’s current sources of funding?

We are currently in the process of our annual campaign, It Just Takes One! Current sources of funding for BGCAA: United Way 24% Annual Fundraiser (One Campaign) 23% Brown Co Fair Concessions 20% Grants (Government Agencies) 14% KARE Program Fee 8% Fundraising Events (Golf Tourney and Burger Night) 5% Membership Fees 2% Brown County 1% Snack/Lunch 1% Misc 2%

11. Your current funding request equals what percentage portion of your annual operations.

Boys and Girls Club of Aberdeen Area current funding request is 8.5% of our current Operational budget of $349,635.

12. Do you expect your request to be a single incident request or a reoccurring request?

Boys and Girls Club of Aberdeen Area will request funding support on a reoccurring basis.

13. Financial (You must provide the following documents otherwise your application will be rejected for possible funding).

a. Those requests at $50,000 or above your organization must provide the most current audited financial statement, in addition any other financial documents which assist in explanation.

b. All organizations requesting promotion funds must provide a current year operating budget.

Attached

2012 Funding/Expenses Snacks/Lunch. ‐ $5,500 Funding SourcesMembership ‐ $7,000 2% Special Events ‐ $17,000 2% Brown Co. ‐ $5,000 5% 1% United Way ‐ $81,000 25% KARE Program‐ $25,600 8% $349,635

Grants ‐ $58,000 14%

IJTO Fundraising Campaign ‐ $76,500 23%

Professional‐ $13,500 Transportation ‐ $8,000 BC Fair Concessions ‐ $70,000 5% 2% 20% Bldg Maint‐ $13,000 Dues ‐ $4,000 5% 123 4 1% 1 – Supplies ‐ $8,000 2% Benefits‐ $10,000 2 – Insurance ‐ $13,000 3% 4% 3 – Travel/Conf ‐ $7,500 2% 4 – Publicity ‐ $7,500 2% 5 –Program material ‐ $4,000

Taxes‐ $16,835 5% $349,635 Salaries ‐ $230,000 68% Utilities ‐ $12,500 4% Projected Expenses