Vibrant parks feel magical, but they don’t happen by magic. Parks become great public spaces when dedicated people animate their parks. When parks are brought to life, they enhance cities, connect communities and improve quality of life. OPPORTUNITY

of Canadians live in cities and more Canadians live Animated alone than ever before. The potential of parks to 86% offset many of the challenges of urban life makes City Parks them more relevant now than ever. Statistics , 2018

Matter SHRINKING Knowing your neighbours is the #1 SOCIAL CAPITAL variable linked to higher sense of trust 38% of Canadians don’t feel and belonging in your community. GROWING SOCIAL Each additional supervised activity in a park they have a stake in their local Community Foundation, 2018 ISOLATION/LONELINESS leads to a 48% increase in park use, making community. 25% - 30% of Canadians across parks engines that power human connection Only 6% of people who say they all age groups report persistent don’t know their neighbours have a loneliness and social isolation. and community. strong sense of belonging to their National Study of Neighborhood Parks -RAND Corporation, 2016 community. Social isolation has the same negative health impacts as smoking Community Foundations of Canada, 2015 15 cigarettes a day.

Radio Canada citing Dr. Robin Lennox, 2018

Dufferin Grove Park, Toronto

Bartlett Parkette, Toronto INCREASED A Vancouver study found that a simple POLARIZATION urban intervention like painting a rainbow DIMINISHING Park programming gets people outdoors and Only 48% of people have a high on a crosswalk, was linked to greater ACCESS TO NATURE level of trust in those from a keeps them there, ensuring they experience different ethnic background or trust among strangers. Children spend less time outside the multiple benefits of nature, and build an who speak a different language and Happy Streets Living Lab, Happy City, 2017 than maximum security inmates. only 39% have trust in those with Experts say 20 mins of nature a appreciation for its intrinsic value. differing political views. day is required for a measurable improvement in mental health. Research shows that trust is built on a base of shared positive University of Michigan, 2018 experiences, like those in vibrant parks.

Toronto Community Foundation, 2018

Gordon Neighbourhood House, Vancouver - Photo: Matthew Schroeter Marie Curtis Park - Photo: Matt Forsythe OUR MODEL

PARTNERS

Thought leaders, non profits, media and all those who amplify and grow the movement for city parks.

FUNDERS Vibrant Parks The businesses, organizations and individuals supporting programming, park improvements, with Deep Roots and awareness about the value of city parks. GOVERNMENTS Critical partners that shape policy, in Communities allocate financial and human resources and provide on-the-ground support to maintain and animate city parks.

COMMUNITY

The community park groups that animate urban parks and the community members who benefit when parks are vibrant community hubs.

Park People fosters sustained programming, partnerships and How do we do this? engagement in parks - the elements that make them dynamic Park People engages community park groups, Over time, the park serves as critical social neighbourhood hubs. government, funders, and partners to help city parks infrastructure that fosters connection among meet their full potential. We provide ongoing support people who may otherwise stay to themselves, to help them meet new challenges in animating and or stay inside. activating their parks. Photo: First Story Tour (2018) OUR WORK

Park People supports the animation and activation of publicly accessible open spaces - parks, community housing KNOWLEDGE SHARING lands, plazas, utility corridors - to enhance cities, connect Surfacing and spreading best practices among the key players invested in vibrant city parks: communities & improve quality of life. Direct support for community park groups

Webinars

Online Resources

Workshops

Networking and socials Programs National Conferences City-Specific Summits & Services: Park People Conference 2019 - Photo: Charles Olivier

NETWORKS PARK ACTIVATION MODELS

Linking community park groups together in & PROGRAMS order to foster connection and learning among Developing and implementing pilot projects and the people who bring their city parks to life. city-specific initiatives to address particular park contexts and opportunities. Galvanizing a movement for strong urban Canadian communities, powered by vibrant parks. City specific programs and events

Sparking Change: Direct support National Network to activate underserved parks Toronto Park Network Replicable pilot projects and funding programs Mount Royal Hike - Photo: Charles Olivier

POLICY & RESEARCH Tracking and sharing the trends, challenges, and GRANTS & FUNDING leading practices to shape the future of city parks. Providing financial support to help make awesome things happen in parks. Canadian City Parks Report

Special reports Granting programs

Advocacy on municipal Placemaking and park and city park issues activation funding

Canadian City Parks Report Wexford Heights, Toronto - Photo: Kat Rizza CASE STORY

Park People’s Parks 44 program helped spark the “Friends of Cedarbrook & Thomson Memorial Friends of Cedarbrook & creation of a new park group in Scarborough in 2015. Parks is making an impact by helping Working closely with the community park group, the city make our parks vibrant community places, Thomson Memorial Parks : “The park group is truly a pillar of this councillor and key partners, we’ve been able to play an where residents feel connected to their newcomer community. They have essentially A Field Report ongoing role in the group’s efforts to improve, protect neighbourhood. They are fulfilling a brought the park to the community and the and activate two city parks. community need that has made a great impact.” Scarborough, community to the park and as a consequence, Sustained effort and investment by Park People has Paul Ainslie, City Councillor have knit us all more closely together.” helped Friends of Cedarbrook & Thomson Memorial Leah Yuyitung, Founder of the Woburn Parks play a vital role in building a vibrant community, Community Residents Group powered by parks.

“The city knows that we’re involved with Park People and that we have Park “ We hope to People behind us. We’re not just out here give people on our own doing our own thing. That a deeper 2017 lends huge credibility to our work.” connection to where they live, Building Capacity 2018 and feel that Attends Park People Park Trusteeship enables group to this is their Governance Workshop and host movie night with funding community.” Building Credibility 2015 formalizes governance model and support from Park People distributing work among in partnership with Toronto Attends Park People webinar Hosted several park groups at “Park People’s support has made Catalyzing membership. International Film Festival / on Community Outreach Park People Tour showcasing it possible for us to solidify the Canada 150 the work of park groups across park’s role in the health and With city support generated Potential Attends Park People Volunteer the city well being of the community.” Engagement Workshop and Host Arts in the Parks, a through long-term presence Group attends Park People 2016 adopts new vision statement Park People / Toronto Arts in the park, new native plant Attended Park People Park Forum to better Foundation partnership to garden built at park entrance Summit to refine skills understand the potential of Attend Park People’s bring free park events to parks and build networks Attended Park People / community park group model Getting Fundraising Park Talk which outside the down-town core 2019 leads to securing charitable First Story Tour highlighting Attention Indigenous history and Group established with trusteeship with Scarborough Attended Park People Expanding & Leading Arts Summit to refine skills presence in parks support from City Councillor Host first movie night with and build networks Receives TD Park People Inspired by Park People First through Park People’s Parks 44 funding and support from Park Grant to host 3 new events Story Tour in 2018, leads Program, becoming the first People’s Moonlight Movies in the park including sunset Jane’s Walk on Indigenous park group in their city ward - best-attended event ever in serenade, pumpkin parade, and History in Scarborough Parks the park Group begins leading regular movie night Group leads regular bat walks Nature Walks series Host Arts in the Parks, a Featured in Park People online to gather information about Park People / Toronto Arts Resource on Governance bat species in partnership with Foundation partnership to the Toronto Zoo bring free park events to parks outside the down-town core

Attended Park People

Summit to refine skills QUOTES BY: LOUISE O’NEILL, FOUNDING MEMBER AND CONVENOR and build networks AT FRIENDS OF CEDARBROOK THOMSON MEMORIAL PARKS Since 2011, Park People has engaged 850 Community Park Groups, in 46 Cities who’ve hosted more than 3,000 Events, attended by 275,000 People, supported by 23,000 Volunteers. We’ve also directed investments of $6M to parks & park programming.

WE’RE CANADA’S ONLY DEDICATED CITY PARKS ORGANIZATION, ACTIVATING THE POWER OF CITY PARKS TO IMPROVE QUALITY OF LIFE. Join us to make something awesome happen in our city parks. COMMUNITY PRIDE MY COMMUNITY PARK TOGETHER PARK

TRUST PARK I BELONG LANEWAY HAPPIER

CONNECTION MY BACKYARD PARKETTE CORRIDOR

BELOVED PLAZA

PROUD PARKETTE

Park People helps people activate the power of parks in order to improve quality of life in cities across Canada.

Parkpeople.ca 416-583-5776 [email protected]