Yolo County Transportation District to Encourage Participation in the Meetings of the Board of Directors

AGENDA (530) 661-0816

NOTICE

If requested, this agenda can be made available in appropriate alternative formats to persons with a disability, as required by Section 202 of the Americans with Disabilities Act of 1990 and the Federal Rules and Regulations adopted in implementation thereof. Persons seeking an alternative format should contact Kathy Souza, Executive Assistant, for further information. In addition, a person with a disability who requires a modification or accommodation, including auxiliary aids or services, in order to participate in a public meeting should telephone or otherwise contact Kathy Souza as soon as possible and preferably at least 24 hours prior to the meeting. Kathy Souza may be reached at telephone number (530) 661-0816 or at the following address: 350 Industrial Way, Woodland, CA 95776. It is the policy of the Board of Directors of the Yolo County Transportation District to encourage participation in the meetings of the Board of Directors. At each open meeting, members of the public shall be provided with an opportunity to directly address the Board on items of interest to the public that are within the subject matter jurisdiction of the Board of Directors. Please fill out a speaker card and give it to the Board Clerk if you wish to address the Board. Speaker cards are provided on a table by the entrance to the meeting room. Depending on the length of the agenda and number of speakers who filled out and submitted cards, the Board Chair reserves the right to limit a public speaker’s time to no more than three (3) minutes, or less, per agenda item.

MEETING DATE: April 10, 2017 MEETING TIME: 7:00 P.M. MEETING PLACE: YCTD Board Room 350 Industrial Way Woodland, CA 95776

The Chairman reserves the right to limit speakers to a reasonable length of time

on any agenda item, depending upon the number of people wishing to speak and

Time the time available.

Estimated

Deliberation/Action

Info/Discussion 7:00 PM 1. Call to order/roll call/Pledge of Allegiance X (Voting members: Woodland, Davis, West Sacramento, Winters, Yolo County) (Nonvoting members: Caltrans, UCD) 7:00 2. Consider Approval of Agenda for April 10, 2017 meeting X 7:00 3. Comments from public regarding matters NOT on the Agenda, but within the X purview of YCTD

CONSENT CALENDAR 7:00 4a. Approve YCTD Board Minutes for Meetings of February 13 and March 13, 2017 X (Souza) (pp 1-6) 4b. Adopt Resolution authorizing Participation in the Employment Risk Management X Authority (ERMA) (Phillips) (pp 7-8) 7:00 4c. Adopt Resolutions Establishing an Authorized Agent for the Low Carbon Transit X Operations (LCTOP) Program, and Authorizing Submission of Grant Applications for Projects Under the LCTOP Program (Perez) (p 9-14) 7:00 4d. Authorize Submission of Grant Applications for Funds from Yolo-Solano Air X Quality Management District Clean Air Funds Program, California Office of Emergency Service California Transit Assistance Fund, and the Yolo Indian Gaming Local Benefit Committee (IGLCBC) (Luken) (pp 15-17) 7:00 4e. Declare Three Transit Buses Surplus and Authorize Disposal (Bassett) (p 19) X

REGULAR CALENDAR 7:00 5. Board Member Reports, Announcements, Other Nominations, Presentations (Oral X Reports) 7:00 6. Oral Update from Transdev(Carmen Alba, Transdev General Manager) X 7:00 7. 7:00 PM Public Hearing on Proposed Yolobus Service Changes Affecting X Woodland Related Bus Routes and Schedules (Perez) (p 21-26) 7:00 8. 7:00 PM Public Hearing on Proposed YCTD Applications for FTA Section 5310 X Funding for Novus Customer Information Modules and Interactive Voice Response (IVR) System (Perez) (p 27-31) 7:10 9. Take Actions Related to Selecting a Bus Exterior Advertising Contractor (Bassett) X (pp 33-44) a. Approve Exterior Advertising Guidelines b. Award Contract to Foraker & Wright Advertising 7:25 10. Consider Director’s Report (Bassett, Luken, Phillips) (pp 45-65) X a. Oral Report b. Senate Bill 1 Passes c. Preliminary Budget Preparation Update d. Update Regarding Transit Improvements Associated with Planned Expansion at Cache Creek Casino Resort e. Update on UC Davis Transportation Workshops f. West Sacramento Service Update g. Update on Third CNG Skid h. Cap to Cap 2017 - April 29-May 3 i. Attachments

i. Highlights of Funding Available for Streets, Roads and Public Transit Purposes from SB1 ii. Ridership Report through February 28, 2017 7:35 11. Closed Session: X Public Employee Performance Evaluation (Gov. Code § 54957) Title: Executive Director 7:45 12. Public Report of Actions Taken in Closed Session X 8:00 13. Adjournment X THE NEXT MEETING OF THE YOLO COUNTY TRANSPORTATION DISTRICT BOARD OF DIRECTORS WILL BE MAY 8, 2017 AT 7:00 P.M. IN THE YCTD BOARD ROOM, 350 INDUSTRIAL WAY, WOODLAND, CA 95776. The Board reserves the right to take action on all agendized items, including items under the Executive Director's Report, at any time during the meeting, except for timed public hearings. Items considered routine or non-controversial are placed on the Consent Calendar. Any Consent Calendar item can be separately addressed and discussed at the request of any member of the YCTD Board. I declare under penalty of perjury that the foregoing agenda was posted on or before Friday April 7, 2017 at the Yolo County Transportation District Office (350 Industrial Way, Woodland, California). Additionally, copies were FAXED or transmitted electronically to the Woodland, Davis, West Sacramento and Winters City Halls, as well as to the Clerk of the Board for the County of Yolo.

Kathy Souza, YCTD Clerk to the Board

Item 4a YOLO COUNTY TRANSPORTATION DISTRICT BOARD OF DIRECTORS MEETING February 13, 2017 Yolo County Transportation District Board Room 350 Industrial Way, Woodland, CA 95776 Agenda Item 1 – Call to Order/Roll Call/Pledge of Allegiance Chair Saylor called the meeting to order at 7:04 pm. He asked Mike Barnbaum to lead the assembly in the pledge of allegiance. The following representatives were in attendance: Winters – Harold Anderson (Primary) Davis – Lucas Frerichs (Primary) Woodland – Xochitl Rodriguez (Primary) Yolo County – Don Saylor (Primary) Caltrans District 3 – Eric Fredricks (Primary) UC Davis – Matt Dulcich (Alternate) Not represented was the City of West Sacramento Staff present were Terry Bassett, YCTD Executive Director, Mike Luken, YCTD Deputy Director Operations, Planning & Special Projects; Tom Follansbee, YCTD Associate Transportation Planner; Hope Welton, YCTD Legal Counsel, and Kathy Souza, YCTD Executive Assistant. Also present were Carmen Alba and Charity Oakley, Transdev and Mike Barnbaum, Sacramento. Agenda Item 2–Consider Approval of Agenda for January 9, 2017 meeting Chair Anderson asked if there were any changes to the agenda. There being none: Minute Order 2017-05 Director Frerichs made the motion, seconded by Director Rodriguez, to approve the agenda for the February 13, 2017 meeting as distributed. Roll call resulted in: AYES: Anderson, Frerichs, Rodriguez, Saylor NOES: None ABSENT: City of West Sacramento representative ABSTAIN: None The motion passed. Agenda Item 3 - Comments from public regarding matters NOT on the Agenda, but within the purview of YCTD Mr. Barnbaum mentioned that the Yolobus Y Shuttle had been honored by SACOG Salutes along with the other agencies providing service to the Golden 1 Center for major events. He suggested that the Y Shuttle concept should become the new routine replacing traditional routing into downtown Sacramento. Agenda Item 4–Consent Calendar Minute Order 2017-06 Director Frerichs made the motion, seconded by Director Rodriguez, to approve the following items on the Consent Calendar: 4a. Approve the minutes for Meeting of January 9, 2017 4b. Authorize its Executive Director, or his designee, to finalize terms and execute a Maintenance Agreement with Caltrans for the new PG&E Training Facility Bus Stop in the City of Winters as outlined in the staff report subject to the review and approval of the District Counsel. Roll call resulted in: AYES: Anderson, Frerichs, Rodriguez, Saylor NOES: None ABSENT: City of West Sacramento representative ABSTAIN: None The motion passed. 1

Agenda Item 5 - Board Member Reports, Announcements, Appointment Nominations, Presentations Director Fredericks reported that, because of the evacuations caused by the Oroville dam concerns, the District 3 offices were closed. He advised contacting either the Sacramento or Rancho Cordova offices during the closure.

Director Saylor reported the Yolo County fair grounds were being used as an evacuation shelter. 470 evacuees were sheltered and services supplied by Woodland volunteers as the Red Cross was not present. Mr. Luken reported that District staff had visited the evacuation center and provided complimentary bus passes for evacuees to use during their stay. Agenda Item 6–Oral Update from Transdev Carmen Alba, General Manager Transdev:  Introduced Charity Oakley, the new Operations Manager.  Monthly Safety Meetings would address o Refresher Cellular Telephone and other electronic devices policy o Annual reminder of key safety policies/procedures (Seatbelt, no smoking, vehicle cleanliness, reporting accidents, etc.) o Operator Development Program modules . Following distance . Mirror adjustments & reference points  Working with the District preparing the new Gillig buses for service  Provided a promotional insulated shopping bag to the board members. Mr. Bassett thanked Ms. Alba and Ms. Oakley for their assistance in helping coordinate possible evacuation strategies during the Oroville dam crisis. Agenda Item 7 – Consider Authorizing Executive Director to Execute Services Agreement with Yolo TMA Mr. Luken reviewed the staff report. Director Frerichs asked how much money would be freed up for promotions and incentives. Mr. Luken replied the difference between the previous Executive Director’s salary and the proposed administrative costs incurred by the District would be available for those items. Director Frerichs asked if the YCTD board could eventually serve as the TMA board. Mr. Bassett and Mrs. Welton replied that a separate board would provide a level of distance between the District and the TMA in dealing with some situations. Director Frerichs pointed out that the TMA website was in need of updating. Mr. Luken responded that it needed improvement. Minute Order 2017-07 Director Rodriguez made the motion, seconded by Director Anderson, to authorize its Executive Director, or his designee, to execute a Services Agreement with the Yolo TMA in accordance with business terms outlined in the staff report subject to the review and approval by the District Counsel. Roll call resulted in: AYES: Anderson, Frerichs, Rodriguez, Saylor NOES: None ABSENT: City of West Sacramento representative ABSTAIN: None The motion passed. Agenda Item 8 – Approve Connect Card MOU Mr. Bassett presented the staff report. Minute Order 2017-08 Director Frerichs made the motion, seconded by Director Rodriguez, to authorize its Executive Director, or his designee, to execute the presented Memorandum of Understanding for the Ongoing Operations of the Regional Connect Card System, subject to minor non-material alterations as determined necessary by YCTD staff and YCTD’s Legal Counsel. Roll call resulted in: AYES: Anderson, Frerichs, Rodriguez, Saylor NOES: None ABSENT: City of West Sacramento representative 2

ABSTAIN: None The motion passed. Agenda Item 9 – Consider Director’s Report Mr. Bassett and Mr. Luken reviewed portions of the Director’s Report Agenda Item 10 - Consider Director’s Report a. Oral Report b. Meeting Regarding Intercity Transit Partnership Opportunities c. Status of Countywide Capital Program d. Update Regarding Trillium CNG Contract e. Budget and Strategic Planning Process f. West Sacramento Service Change Request g. Status of Cache Creek Casino Resort Hotel Expansion Project h. FTA 5310 Grant Application by YCTD i. Changes in Service Through February 9, 2017 j. Update on Gillig k. Technology Project Status i. AVL ii. Cameras l. Attachments i. February 9, 2017 Letter from Transdev ii. Comments from Riders Taking Bus to Women’s March iii. Financial Report through December 31, 2016 iv. Ridership Reports through December 31, 2016 v. Performance Indicator Report through December 31, 2016 Agenda Item 10 – Chair Saylor asked those not involved with the Closed Session to leave the room and convened into Closed Session at 7:55 pm. Agenda Item 12 – Public Report of Actions Taken In Closed Session Chair Saylor reopened the general session at 8:11 pm and reported there were no actions to report from the Closed Session. Agenda Item 13 - Adjournment There being no further business the meeting adjourned by consensus at 8:11 pm.

Respectfully submitted:

, Clerk to the Board

YOLO COUNTY TRANSPORTATION DISTRICT BOARD OF DIRECTORS MEETING March 13, 2017 Yolo County Transportation District Board Room 350 Industrial Way, Woodland, CA 95776 Agenda Item 1 – Call to Order/Roll Call/Pledge of Allegiance Chair Saylor called the meeting to order at 7:13 pm. He asked Director Dulcich to lead the assembly in the pledge of allegiance. The following representatives were in attendance: Woodland – Xochitl Rodriguez (Primary) Yolo County – Don Saylor (Primary) Caltrans District 3 – Eric Fredricks (Primary) UC Davis – Matt Dulcich (Alternate) Not represented were the Cities of West Sacramento, Winters and Davis It was determined that a quorum was not present and that no actions could be taken at this meeting. Staff present were Terry Bassett, YCTD Executive Director, Mike Luken, YCTD Deputy Director Operations, Planning & Special Projects; Janice Phillips, YCTD Deputy Director Finance, Grants and Procurement; Jose Perez, YCTD Senior Transportation Planner; Tom Follansbee, YCTD Associate Transportation Planner; Hope Welton, YCTD Legal Counsel, and Kathy Souza, YCTD Executive Assistant. Also present were Carmen Alba, Transdev and Brian Nash, Richardson & Company. Agenda Item 2–Consider Approval of Agenda for March 13, 2017 meeting There being no quorum, no action was taken. Agenda Item 3 - Comments from public regarding matters NOT on the Agenda, but within the purview of YCTD None Agenda Item 4–Consent Calendar There being no quorum, no action was taken. Agenda Item 5 - Board Member Reports, Announcements, Appointment Nominations, Presentations Director Dulcich reported that long range planning for UC Davis continued with 3 workshops later in the week, with stakeholders and subject matter experts. Agenda Item 6–Oral Update from Transdev Carmen Alba, General Manager Transdev:  Monthly Safety Meetings would address: o Operator Development Program modules . Accident & Emergency Procedures . Distracted Driving  Saturday March 18 designated as Transit Driver Appreciation Day. Transdev planned to celebrate March 17 with a barbecue and raffle for all employees. Mr. Bassett thanked Ms. Alba and Ms. Oakley for their assistance in helping coordinate evacuation strategies during the Oroville dam crisis. Agenda Item 7 – Presentation of 2015/16 Fiscal Audit Mr. Nash reviewed the audit materials. Chair Saylor thanked him for the presentation. Agenda Item 8 – Adopt Resolutions Authorizing Activities Associated with Applying for and Receiving FTA Section 5310 Funds for Paratransit Related Projects Chair Saylor asked if the delay in adopting would hold up processing the applications. Mr. Perez stated that approval in April should not pose a significant problem. There being no quorum, no action was taken.

Agenda Item 9 – Adopt Resolutions Establishing an Authorized Agent for the Low Carbon Transit Operations (LCTOP) Program, and Authorizing Submission of Grant Applications for Projects Under the LCTOP Program There being no quorum, no action was taken. Agenda Item 10 - Authorize Submission of Grant Applications for Funds from Yolo-Solano Air Quality Management District Clean Air Funds Program, California Office of Emergency Service California Transit Assistance Fund, and the Yolo Indian Gaming Local Benefit Committee (IGLCBC) There being no quorum, no action was taken. Agenda Item 11 – Consider Director’s Report Mr. Bassett and Mr. Luken reviewed portions of the Director’s Report c. Oral Report d. Preliminary Budget Preparation Update e. Tentative Public Hearing Dates on proposed Woodland and West Sacramento Service Changes f. Status of Countywide Capital Improvement Program g. Upcoming U.C. Davis Transportation Workshops h. Status of Third CNG Skid i. Cap to Cap 2017 - April 29-May 3 j. New CNG Buses Available for Display k. Attachments i. Ridership Report through January 31, 2017 ii. Thank you letter from Willow Glen Care Center regarding February 14th Evacuation Assistance Agenda Item 12 – Chair Saylor asked those not involved with the Closed Session to leave the room and convened into Closed Session at 7:55 pm. Agenda Item 13 – Public Report of Actions Taken in Closed Session Chair Saylor reopened the general session at 8:02 pm and stated there were no actions to report from the Closed Session. Agenda Item 14 - Adjournment There being no further business the meeting adjourned by consensus at 8:03 pm.

Respectfully submitted:

, Clerk to the Board

BOARD COMMUNICATIONS: YOLO COUNTY TRANSPORTATION DISTRICT 350 Industrial Way, Woodland, CA 95776 --- (530) 661-0816

Topic: Adopt Resolution Agenda Item #: authorizing Participation in the Employment Risk Management 4b Authority (ERMA) Agenda Type: Deliberation/Action Attachments Yes No Prepared by: Janice Phillips Approved by: Meeting Date: April 10, 2017

RECOMMENDATION: It is recommended that the Yolo County Transportation District Board of Directors adopt Resolution 2017- 03 authorizing Yolo County Transportation District Participation in the Employment Risk Management Authority (ERMA) authorizing the Executive Director to take any and all actions necessary to implement the resolution. REASON FOR RECOMMENDATION: The California Transit Indemnity Pool (CalTIP) has in the past provided YCTD with limited employment practices liability (EPL) coverage. CalTIP has now excluded EPL coverage from the CalTIP Liability Program Memorandum of Coverage. YCTD desires to obtain EPL coverage and ERMA has been formed to provide EPL. BACKGROUND: Employment practices liability insurance, provides coverage to employers against claims made by employees alleging discrimination (based on sex, race, age or disability, for example), wrongful termination, harassment and other employment-related issues, such as failure to promote. The Employment Risk Management Authority (ERMA) is a self-insured joint powers authority created for the sole purpose of Employment Practices Liability Coverage. ERMA is comprised of various public entities who risk share up to $1 million against potentially unlawful employment practices and discrimination claims. ERMA was formed primarily because it has been difficult for government entities to secure Employment Practices Liability (EPL) coverage at a competitive cost through the commercial insurance marketplace. The District can become a member of ERMA for the purpose of obtaining such coverage. BUDGET IMPACT: The estimate for participation in ERMA is approximately $6,000 per year. It will begin in FY 2017/18.

YOLO COUNTY TRANSPORTATION DISTRICT RESOLUTION NO. R 2017-03 (Resolution Authorizing Participation in the Employment Risk Management Authority) WHEREAS, Yolo County Transportation District (YCTD) wishes to obtain Employment Practices Liability coverage for the period July 1, 2017 through June 30, 2020; and WHEREAS, the Employment Risk Management Authority (ERMA) is a self-insured joint powers authority created for the sole purpose of Employment Practices Liability Coverage. ERMA is comprised of various public entities who risk share up to $1 million against potentially unlawful employment practices and discrimination claims; and WHEREAS, ERMA formed primarily due to the fact that government entities have not historically been able to secure Employment Practices Liability (EPL) coverage at a competitive cost through the commercial insurance marketplace; and WHEREAS, ERMA has met all of the high professional standards established by the California Association of Joint Powers Authorities (CAJPA) in the areas of governance, finance, claims control, safety and loss control and ERMA is fully accredited by CAJPA. CAJPA’s accreditation process requires reviews by independent consultants in the areas of accounting, claims adjusting, and actuarial analysis; and WHEREAS, ERMA provides services to both Joint Powers Insurance Authorities and individual public entities; and WHEREAS, YCTD has determined that it is in the best interest to become a member of ERMA for the purpose of obtaining Employment Practices Liability coverage; and WHEREAS, ERMA requires YCTD to pass a resolution expressing the desire and commitment of YCTD’s participation in ERMA, which requires a three-year minimum participation period; WHEREAS, YCTD also understands it will be bound by the provisions in the ERMA Joint Powers Agreement just as though it were fully set forth and incorporated herein whether YCTD had signed it individually or through an underlying Joint Powers Insurance Authority. NOW, THEREFORE, BE IT RESOLVED, as follows: 1. The Board of Directors for the Yolo County Transportation District approves participation in ERMA as of the 10th day of April, 2017; and 2. The Executive Director or his designee is authorized to take any and all actions necessary to implement the foregoing resolution. PASSED AND ADOPTED by the Board of Directors of the Yolo County Transportation District, County of Yolo, State of California, this 10th day of April, 2017, as follows: AYES: NOES: ABSTAIN: ABSENT: Yolo County Transportation District

______Don Saylor, Chair Board of Directors

Attest:

______Kathy Souza, Clerk Yolo County Transportation District

Approved as to Form:

______Hope P. Welton, YCTD Legal Counsel

BOARD COMMUNICATIONS: YOLO COUNTY TRANSPORTATION DISTRICT 350 Industrial Way, Woodland, CA 95776 --- (530) 661-0816 Topic: Agenda Item #: Adopt Resolutions Establishing an 4c Authorized Agent for the Low Carbon Transit Operations (LCTOP) Program, Agenda Type: and Authorizing Submission of Grant Deliberation/Action Application for Projects Under the LCTOP Program Attachments Yes No Prepared by: Jose Perez Approved by: Meeting Date: April 10, 2017

RECOMMENDATION: It is recommended that the Yolo County Transportation District Board of Directors: 1) Approve Resolution 2017-06 authorizing The YCTD Executive Director and/or his designee as an Authorized Agent for all Low Carbon Transit Operations Program (LCTOP) to act in all matters related to this grant program, and 2) Approve Resolution 2017-07 granting authority for the submission of $82,931 in grant applications to the California Department of Transportation (Caltrans) for LCTOP funding for additional Connect Card equipment, free/reduced price passes for Yolo Transit Management Association (TMA) incentives, procurement and installation of e-Locker bicycle storage units, and a new Pilot Project for innovative service delivery in West Sacramento. REASON FOR RECOMMENDATION: The District has an opportunity through Cap and Trade funding programs to improve efficiencies and access for riders of our current system, to reduce Greenhouse Gas emissions, while also benefitting Disadvantaged Communities within Yolo County. BACKGROUND: The Low Carbon Transit Operations Program (LCTOP) was created to provide operating and capital assistance for transit agencies to reduce greenhouse gas emission and improve mobility, with a priority on serving disadvantaged communities. Approved projects in LCTOP will support new or expanded bus or rail services, expand intermodal transit facilities, and may include equipment acquisition, fueling, maintenance and other costs to operate those services or facilities, with each project reducing greenhouse gas emissions. For agencies whose service area includes Disadvantaged Communities (DAC)s as defined in Senate Bill 535, at least 50 percent of the total moneys received shall be expended on projects that will benefit DACs. YCTD serves communities within the City of West Sacramento, west of Jefferson Boulevard and north of the Barge Canal, which are identified as DACs as defined in Senate Bill 535. Funds from the program shall be expended to provide transit operating or capital assistance that meets any of the following: 1. Expenditures that directly enhance or expand transit service by supporting new or expanded bus or rail services, new or expanded water-borne transit, or expanded intermodal transit facilities, and may include equipment acquisition, fueling, and maintenance, and other costs to operate those services or facilities. 2. Operational expenditures that increase transit mode share. 3. Expenditures related to the purchase of zero-emission buses, including electric buses, and the installation of the necessary equipment and infrastructure to operate and support zero-emission buses. The annual allocation to the District is relatively small. For Fiscal Year 2017-18, the District is eligible for a maximum of $112,742 (see attached). This includes allocations made to the Cities of Davis, West Sacramento, Winters, and Woodland, and the County of Yolo. Each jurisdiction is eligible to apply for LCTOP funding independently of YCTD, reducing the District’s amount available to apply for. For the current funding cycle, the City of Davis has informed YCTD of their intent to apply for their current allocation of LCTOP funds, reducing the District’s available amount to $82,931. This amount may increase in coming fiscal years. Because the funding is rather modest and the funding is not guaranteed, staff is recommending supporting the recent expansion of service levels, and a number of small one-time expenditures. 9

Staff initially examined use of this funding for the purchase of Connect Card hardware and equipment, the purchase of Yolo Transit Management Association (TMA) incentives, and the partial funding of a Pilot Project in the City of West Sacramento.

1. Connect Card Equipment ($16,000) This project would fund the procurement and installation of up to two Connect Card systems onboard YCTD revenue service vehicles. This includes all necessary Connect Card hardware, installation hardware and equipment. The project will increase overall system reliability, and help ensure YCTD customers retain access to all available discounts, passes, and fare options, including those of regional partners such as Sacramento RT. 2. Free/reduced price passes for Yolo Transit Management Association (TMA) incentives ($8,252) This project would fund TMA-sponsored activities and incentives, including discounted transit passes. The project will directly benefit the identified Yolo DACs, by providing additional incentives for using public transit for many/all of their trips. This follows the Board’s intent in approving a services agreement with Yolo TMA last month that focused efforts more on providing actual incentives for trip reduction. 3. Procurement and installation of e-Locker bicycle storage units ($35,961) This project would fund the procurement and installation of two “Quad e-Lockers” for the storage of up to four bicycles each. One unit would be installed at the County Fair Mall in Woodland, and the second at the West Sacramento Transit Center. The proposed equipment was selected for its compatibility with those recently installed at the City of Davis Amtrak station, which also helps ensure “future-proofing” of the system. The project will result in increased use of bicycles as modes of transportation for residents, and will also promote multi-modal travel by facilitating connections with public transit. Safety and security of customer bicycle equipment will be increased. Use of the lockers is open to the general public and registration to use the system is free. 4. City of West Sacramento Pilot Project ($22,718) The proposed project would partially fund the development and implementation of a pilot project in the City of West Sacramento to provide new service delivery options, such as a demand response transit option, to DACs within city bounds. The pilot project will provide unique and innovative solutions to mobility barriers throughout the project area and will encourage the reduction of GHG emissions through increased ride-sharing, and connections to other existing transit and transportation options. The data collected from the Pilot Project will also be used to refine and improve other existing (and future) YCTD services within West Sacramento. The City of West Sacramento will be seeking additional grant funding to support the development and implementation of the Pilot Project, and is coordinating with YCTD to do so as effectively and efficiently as possible. BUDGET IMPACT: These projects will be completed throughout the next Fiscal Year (17-18). No matching funds are required for this funding source. Estimate Budget Additional Connect Card Equipment $16,000 Yolo TMA Incentives $8,252 e-Locker Bicycle Storage Units $35,961 City of West Sacramento Pilot Project $22,718 TOTAL $82,931 It is estimated that staff costs would be minimal to implement these projects.

RESOLUTION NO. R 2017-06

A RESOLUTION OF THE BOARD OF DIRECTORS OF THE YOLO COUNTY TRANSPORTATION DISTRICT AUTHORIZING THE EXECUTION OF THE CERTIFICATIONS AND ASSURANCES AND AUTHORIZED AGENT FORMS FOR THE LOW CARBON TRANSIT OPERATIONS PROGRAM (LCTOP)

WHEREAS, the Yolo County Transportation District (YCTD) is an eligible project sponsor and may receive state funding from the Low Carbon Transit Operations Program (LCTOP) for transit projects; and

WHEREAS, the statutes related to state-funded transit projects require a local or regional implementing agency to abide by various regulations; and

WHEREAS, Senate Bill 862 (2014) named the California Department of Transportation (Department) as the administrative agency for the LCTOP; and

WHEREAS, The Department has developed guidelines for the purpose of administering and distributing LCTOP funds to eligible project sponsors (local agencies); and

WHEREAS, YCTD wishes to delegate authorization to execute these documents and any amendments thereto to Terry Bassett, Executive Director.

NOW, THEREFORE, BE IT RESOLVED BY THE BOARD OF DIRECTORS OF THE YOLO COUNTY TRANSPORTATION DISTRICT, that YCTD does hereby authorize Terry Bassett, Executive Director, or his designated representative, to file and execute applications on behalf of YCTD with the Department to aid in the financing of operating and capital projects pursuant to LCTOP (Senate Bill 862), as amended.

BE IT FURTHER RESOLVED that Terry Bassett, Executive Director, or the Deputy Director of Operations, Planning, and Special Projects, or the Deputy Director of Finance, Grants, and Procurement, is authorized to execute and file all certification of assurances, contracts or agreements or any other document required by the Department, to provide additional information as the Department may require in connection with the application for LCTOP projects, and to submit and approve requests for reimbursement of funds from the Department for LCTOP project/s.

PASSED AND ADOPTED by the Yolo County Transportation District, State of California, at a regular meeting thereof, this 10th day of April, 2017 by the following vote:

AYES: NOES: ABSTAIN: ABSENT: ______Don Saylor, Chair Board of Directors

ATTEST: Approved as to Form:

______Kathy Souza, Clerk Hope P. Welton, District Counsel

RESOLUTION NO. R 2017-07 A RESOLUTION OF THE BOARD OF DIRECTORS OF THE YOLO COUNTY TRANSPORTATION DISTRICT AUTHORIZING THE EXECUTION OF THE LOW CARBON TRANSIT OPERATIONS PROGRAM (LCTOP) PROJECTS: CONNECT CARD EQUIPMENT; YOLO TMA INCENTIVES; AND WEST SACRAMENTO PILOT PROJECT; TOTALING $82,931 WHEREAS, the Yolo County Transportation District (YCTD) is an eligible project sponsor and may receive state funding from the Low Carbon Transit Operations Program (LCTOP) for transit projects; and WHEREAS, the statutes related to state-funded transit projects require a local or regional implementing agency to abide by various regulations; and WHEREAS, Senate Bill 862 (2014) named the California Department of Transportation (Department) as the administrative agency for the LCTOP; and WHEREAS, The Department has developed guidelines for the purpose of administering and distributing LCTOP funds to eligible project sponsors (local agencies); and WHEREAS, YCTD wishes to implement the LCTOP projects listed above, NOW, THEREFORE, BE IT RESOLVED BY THE BOARD OF DIRECTORS OF THE YOLO COUNTY TRANSPORTATION DISTRICT, that YCTD agrees to comply with all conditions and requirements set forth in the applicable statutes, regulations and guidelines for all LCTOP funded transit projects. BE IT FURTHER RESOLVED that the Board of Directors of YCTD authorizes the submittal of the following project nominations and allocation requests to the Department in FY 2016-17 LCTOP funds: 1. Connect Card Equipment ($16,000) Project is to fund the procurement and installation of up to two Connect Card systems onboard YCTD revenue service vehicles. Includes all necessary Connect Card hardware, installation hardware and equipment. 2. Free/reduced price passes for Yolo Transit Management Association (TMA) incentives ($8,252) This project would fund TMA-sponsored activities and incentives, including discounted transit passes. The project will directly benefit the identified Yolo DACs, by providing additional incentives for using public transit for many/all of their trips.

3. Procurement and installation of e-Locker bicycle storage units ($35,961) This project would fund the procurement and installation of two “Quad e-Lockers” for the storage of up to four bicycles each. One unit would be installed at the County Fair Mall in Woodland, and the second at the West Sacramento Transit Center. 4. City of West Sacramento Pilot Project ($22,718) Project will partially fund the development and implementation of a Pilot Project in the City of West Sacramento to provide new service delivery options to the Disadvantaged Communities as defined by Senate Bill 535. The Pilot Project will provide unique and innovative solutions to mobility throughout the project area and will encourage the reduction of GHG emissions through increased ride-sharing, and connections to other existing transit and transportation options. The City of West Sacramento will be a contributing sponsor to this project. PASSED AND ADOPTED by the Yolo County Transportation District, State of California, at a regular meeting thereof, this 10th day of April, 2017 by the following vote: AYES: NOES: ABSTAIN: ABSENT: ______Don Saylor, Chair Board of Directors Approved as to Form: ATTEST:

______Hope P. Welton, District Counsel Kathy Souza, Clerk

BOARD COMMUNICATIONS: YOLO COUNTY TRANSPORTATION DISTRICT 350 Industrial Way, Woodland, CA 95776 --- (530) 661-0816 Topic: Agenda Item #: Authorize Submission of Grant 4d Applications for Funds from Yolo- Solano Air Quality Management Agenda Type: District Clean Air Funds Program, Deliberation/Action California Office of Emergency Service California Transit Assistance Fund, and the Yolo Indian Gaming Local Benefit Committee (IGLCBC) Attachments Yes No Prepared by: Mike Luken Approved by: Meeting Date: April 10, 2017

RECOMMENDATION: It is recommended that the Yolo County Transportation District Board of Directors: 1. Authorize the submission of $38,824 in grant applications to the Yolo-Solano Air Quality Management District (YSAQMD) Clean Air Funds Program for the Winters Service expansion that includes Kaiser Hospital and Solano Community College ($18,824), and various TMA-related incentives to promote alternative transportation ($20,000). 2. Authorize the submission of a $152,474 grant application to the California Office of Emergency Services California Transit Assistance Fund (CTAF) (Proposition 1B Safety Security Program) for on-board security improvements/ communications equipment, facility security improvements, bus stop improvements and a paratransit notification and scheduling systems. 3. Authorize the submission of a $45,923 grant application to the Yolo Indian Gaming Local Benefit Committee (IGLCBC) for lighting and security improvements to multiple bus stop locations along Route 215 in Woodland. 4. Authorize the Executive Director or his designee to act in all matters related to these grant programs. REASON FOR RECOMMENDATION: The District has opportunities to apply for funding from the Yolo-Solano Air Quality Management District for funding for Winters Service and TMA-related incentives, to the California Department of Emergency Services to fund ongoing needs for on-board, bus stop and facility security needs of the District and to the Yolo Indian Gaming Local Benefit Committee (IGLCBC) for funding of lighting improvements to Woodland transit facilities. BACKGROUND: Staff uses grant funding from various programs to provide capital and operational funding for ongoing programs and District priorities. Staff has applied for all three funding programs in the past with great success. Yolo-Solano Air Quality Management District Clean Air Funds AB 2766, chaptered in 1990, allows air districts to collect $4 on each annual vehicle registration within their borders, one potential use of these funds is to reduce emissions caused by mobile sources. Yolo-Solano AQMD uses a portion of this revenue for the Clean Air Funds, which seeks to enhance the power of each dollar by directing money to the most cost- effective, impactful projects. Through separate legislation, the air district also receives AB 8 property tax revenue s in the northeastern portion of Solano County. The District uses a portion of these funds in the Clean Air Fund program in Solano County. Funding levels for the Clean Air Funds program can change each year. Proposals can be made in one of four categories: clean technologies and low-emission vehicles; alternative transportation; transit; and public education. Yolo- Solano AQMD staff evaluates project proposals based on a number of criteria and makes recommendations to two Board committees: the Yolo Clean Air Funds Committee and the Solano Clean Air Funds Committee. Each committee makes funding recommendations to the full YSAQMD Board, with a final Board vote typically taking place in June. Funds are

15 then allocated for the following fiscal year. Last year, YCTD implemented a service change to Route 220 Davis-Winters to provide service to medical facilities in Vacaville. This service assumed Yolobus gained two (2) riders per one-way trip (times 6 one way trips, times 307 weekdays and Saturdays), and it was estimated that annual ridership would increase by 3,684 rides. The District also applied for bike lockers in West Sacramento associated with the proposed change in Routes 35 and 39 which were put on hold pending their preparation of a Mobility Action Plan and associated transit pilot projects (See Executive Directors Report). Because YCTD had not spent down all of the YSAQMD funds previously received, YCTD’s nominated Winters project was not recommended for YSAQMD funding under last year’s funding cycle which covered projects implemented in 16/17. YCTD returned approximately $41,000 to YSAQMD. This approach was decided upon because re-programming funding to YCTD would be precedent setting and may not be looked upon favorably by applicants who were not recommended for funding. Yolo-Solano staff encouraged the District to reapply for funds for the Winters project this year (FY2017-2018) as it is a new transit service implemented recently. This application is for $18,824 in YSAQMD funds. YCTD elected to include a second application for the funding of various TMA-related incentive programs, including the purchasing of bicycles and equipment, Emergency Ride Home and First/Last Mile Programs. The bicycle subsidy will provide a financial incentive to using alternative transportation for regular work commutes. Further, bicycling, versus an automotive mode, provides an additional health benefit to the commuters, enhancing quality of life. The Emergency Ride Home and First/Last Mile programs, are offered in conjunction with other ridesharing activities offered and promoted by the TMA. The programs will increase the attractiveness of joining (or increasing the use of) carpools/vanpools and similar ridesharing options, by ensuring participants are able to make emergency travels outside of their rideshare group. Participants need not feel they have to abandon a group because of the possibility of needing an emergency trip beyond rideshare hours. This application is for $20,000 in YSAQMD funds. Proposition 1B Transit Safety Security Funds The Highway Safety, Traffic Reduction, Air Quality and Port Security Bond Act of 2006, approved by the voters as Proposition 1B at the November 7, 2006 general election, authorized the issuance of $19.925 Billion in general obligation bonds for specified purposes, including grants for transit system safety, security, and disaster response projects. Proposition 1B is divided into the following programs: California Transit Assistance Fund (CTAF) Intercity Passenger Rail/Commuter Rail Systems (IPCR) and Regional Public Waterborne Transit (RPWT). The District has applied for and received funded over the past four years through the Proposition 1B Safety Security Program including: FY 2012-2013 –$190,554 On Board Automatic Vehicle Location Systems/Communications Equipment/HD Security Camera Equipment FY 2013-2014 –$190,554 On Board Automatic Vehicle Location Systems/Communications Equipment/HD Security Camera Equipment FY 2014-2015 – $190,554 Bus Stop Improvements FY 2015-2016 - $190,554 Bus Stop Improvements This is the final year of the CTAF Program funded by state infrastructure bonds. Staff has crafted applications in the past which give the District the maximum flexibility to fund all of the types of security capital facilities needed including on-board bus security (cameras), telecommunications hardware/software, facility security needs (fencing, cameras, lighting) and bus stop improvements. Staff recommends that the District craft this year’s grant application in the amount of $152,474 to include the aforementioned items and add paratransit notification and scheduling systems to this range of potential funded items. Placing all the security needs under the grant application allows the District the flexibility to adjust funding based upon current needs that can change over time and doing so prevents the District from having to return funds to the State or complete time intensive grant amendments. However, staff recommends that the District focus on the current needs for the 2016-2017 allocation for on-bus security equipment for the eight (8) new Gillig buses that will be delivered in 2018, communications equipment for those eight buses and paratransit notification and scheduling equipment and software, as they are the greatest current security needs of the District that can be funded by this program. Yolo Indian Gaming Local Benefit Committee (IGLCBC) The Yolo Indian Gaming Local Benefit Committee (IGLCBC) is accepting grant applications to mitigate casino impacts. The IGLCBC can only make grants for projects that alleviate impacts from casinos on local government jurisdictions. The Yolo IGLCBC has a total allocation of $95,210 to award as local government grants in Fiscal Year 2016-17. For projects that also provide broader benefits to the community, IGLCBC grant funds can only be used to pay for the proportionate share of 16 the project that directly addresses a casino impact. Priority areas for the receipt of grant funding include: law enforcement, fire services, emergency medical services, environmental impacts, water supplies, waste disposal, behavioral health, planning and adjacent land uses, public health, roads, recreation and youth programs, and child care programs. Applications for funding must be received by Friday, March 31, 2017. This program funded a portion of the construction of the Madison Bus Stop. One of the needs identified by the District, based upon comments received from riders of Woodland routes, is the security of main transit hubs and well-used us stops in Woodland. While transit hubs such as the UC Davis Memorial Union and the West Sacramento Transit Center have permanent fixed security lighting, similar facilities in Woodland have only minimal solar lighting or no lighting to encourage the use of those facilities. The result is less ridership at those facilities and bus stops due to both perception and actual occurrences of theft and vandalism. The total estimated cost for the project upgrades is $80,246, with the balance to be paid for with CTAF safety and security funding. Staff proposes applying for $45,923 to fund installation of permanent lighting at one of several bus stop locations in Woodland including County Fair Mall, Matmor Road at E. Main Street, and W. Main Street at Community Lane. BUDGET IMPACT: Yolo Solano Air Quality Management District It is estimated that cost increase for Winters related expanded service is $44,005 per year, minus $6,357 in fare credits, minus $18,824 requested from the YSAQMD (Yolo-Solano Air Quality Management District), leaving a net subsidy from the City of Winters of $18,824 (50%). Assuming Yolobus gains two (2) riders per one-way trip (times 6 one way trips, times 307 weekdays and Saturdays), it is estimated that annual ridership would increase by 3,684 rides. There will be no direct cost increase to YCTD resulting from the award of YSAQMD funds for TMA-related incentives. Proposition 1B Safety Security Program Although staff is writing the grant application to potentially fund all of our transit security needs (on bus equipment, communications, facility security and bus stops), Staff proposes the continuation of installation of HD Cameras and paratransit software as the preferred projects for the FY2016-2017 grant program as the greatest need for this funding. With 8 new Gillig buses on order for 2018, HD cameras are needed for those buses. In addition, paratransit notification software is needed to provide efficiencies in service and reduces costs. The state has allocated $152,474 in funds to the Yolo County area under the California Transit Assistance Fund (CTAF) for this purpose. Staff estimates the camera and telecommunications equipment at $89,303 and the paratransit notification and scheduling system share covered by Proposition 1B would be $63,171. (Staff has applied for the remainder of the cost of the paratransit notification and scheduling system under the FTA 5310 program in the amount of $60,000 for a total cost of $123,171 which includes both one time and three years of operating costs of the system.) Yolo Indian Gaming Local Benefit Committee (IGLCBC) YCTD estimates the proposed upgrades to impacted YCTD bus stop locations to be $80,246. Based upon cost estimates used to install lighting at the Harbor Yard in 2017, it is estimated the improvements to County Fair Mall will cost $41,600. Based on recent bus shelter installation costs, improvements to the Matmor Rd. at E. Main stop are estimated to be $7,645, and improvements to the W. Main St. at Community Ln. are estimated to be $22,323. Staff is recommending the District pursuing IGLCBC funding in the amount of $45,923 for improving the bus stop locations at County Fair Mall, Matmor Rd. at E. Main St., and W. Main St. at Community Ln. in Woodland. This figure is in line with the level of funding available for this program as specified by the County. Staff will also work with property owners (as applicable) to determine if existing lighting can be improved or enhanced. The balance of the proposed improvements will be funded through CTAF safety and security funding.

BOARD COMMUNICATIONS: YOLO COUNTY TRANSPORTATION DISTRICT 350 Industrial Way, Woodland, CA 95776 --- (530) 661-0816 Topic: Declare Three Agenda Item #: Transit Buses Surplus and Authorize Disposal 4e Agenda Type: Deliberation/Action Attachments Yes No Prepared by: Bassett Approved by: Meeting Date: April 10, 2017

RECOMMENDATION: It is recommended that the Yolo County Transportation District Board of Directors declare the following assets as surplus to the District’s needs and authorize the disposal thereof.

ASSET BUS NUMBERS Mileage as of 2/28/17 One (1) 2002 Orion V Low Floor CNG Bus (RT) (declared effective August 31, 2017 or when bus 752 752 (VIN 1VHGH3T2726700317) 510,133 is no longer available for service, whichever occurs first) One (1) 2002 Orion V Low Floor CNG Bus (RT) 753 (VIN: 1VHGH3T2926700318) 506,814 (declared effective immediately) One (1) 2002 Orion V Low Floor CNG Bus (RT) (declared effective August 31, 2017 or when bus 754 754 (VIN: 1VHGH3T2926700321) 490,263 is no longer available for service, whichever occurs first)

REASON FOR RECOMMENDATION: This action was anticipated. One of these buses is inoperable and would be prohibitively expensive to overhaul, given the fact that the CNG tanks expire this summer anyway. BACKGROUND: The buses described above are 15 years old. FTA requires that FTA funded buses of this size have a useful life of at least 500,000 miles or 12 years, whichever occurs first. They were originally purchased from Sacramento Regional Transit District to provide capacity to allow several other buses to be temporarily removed and either re-tanked or rehabilitated. We will run these vehicles until they are no longer operable, or until August 31, 2017 when the CNG tanks expire, whichever occurs first. BUDGET IMPACT: None, other than removing the asset from YCTD’s inventory list. All sales proceeds will benefit YCTD. Such proceeds are not in the adopted budget. The amount of revenue that will be generated from their sale is unknown, but not expected to be significant.

BOARD COMMUNICATIONS: YOLO COUNTY TRANSPORTATION DISTRICT 350 Industrial Way, Woodland, CA 95776 --- (530) 661-0816 Topic: Public Hearing on Agenda Item #: Proposed Yolobus Service Changes Affecting Woodland Related Bus 7 Routes and Schedules. Agenda Type: Deliberation/Action Attachments Yes No Prepared by: Jose Perez Approved by: Meeting Date: April 10, 2017

RECOMMENDATION: It is recommended that the YCTD board: 1. Review the following staff report regarding the proposed Woodland route schedule and service changes, and 2. Conduct a public hearing regarding the proposed changes; and 3. After taking into consideration the staff report and public hearing comments, adopt the proposed changes, as described below, or as modified by the Board, and subject to changes made necessary by changes in customer demand, and available support infrastructure. REASON FOR RECOMMENDATION: The proposed modifications are to begin implementing the YCTD Board adopted Woodland Transit Study service recommendations, consisting of implementing a new Express Route 46 connecting east Woodland to downtown Sacramento, reducing service on existing Route 243, and modifying existing Route 45 schedules and route path. BACKGROUND: On May 9, 2016, the YCTD Board unanimously adopted the Woodland Transit Study and directed staff to begin working with the City of Woodland to plan, fund, and implement the service recommendations therein. YCTD staff has worked extensively with the City of Woodland to plan and implement the short-term service recommendations. Since adoption of the Woodland Transit Study, YCTD has implemented the recommended modification to Woodland local Route 214 to serve the Yolo County Justice Center, and seeks to continue implementing the recommendations with the proposed enhancements. The initially proposed service modifications included the following:  Eliminate two trips (one in the a.m., one in the p.m.) from Route 45 that have lower ridership than the remaining routes.  Eliminate two trips (one in the a.m., one in the p.m.) from Route 243, that ridership since its creation has not materialized as projected at its creation.  Utilizing resources from proposed reduction in service on Routes 45 and 243, implement a new Express Route 46 (two trips in a.m., two trips in p.m.). Express Route 46 would connect the eastern/southeastern areas of Woodland (i.e., Springlake) to downtown Sacramento, without the need to board at a bus stop in the western area of Woodland.  Implement two new early morning trips on local routes 211 and 214. o Route 211 new departure at 6:00 a.m. on weekdays o Route 211 eliminate 7:00 a.m. Saturday morning departure. 21

o Route 214 new departure at 6:00 a.m. on weekdays Extensive public outreach was conducted throughout the development of the Woodland Transit Study. Existing customers riding on Woodland routes provided feedback and suggestions via customer surveys, as well as discussions with YCTD staff and the study’s consultant team. Numerous comments were obtained which sought the addition of bus stops closer to the eastern/southeastern areas of Woodland, such as in the Springlake community. Further, YCTD staff interviewed existing Route 45 customers on March 30, 2017, and advertised and completed a public workshop on April 3, 2017, to receive and incorporate additional feedback regarding service demand and suggestions. Comments were also received via phone and email, which were considered during the development of the recommendations. After receipt of public comments, and extensive review of historic ridership on the impacted routes, it is staff’s recommendation to implement the following modifications: Route 243, Route 45 and Route 46 Recommendations: The City of Woodland desires to protect Local Transportation Funds (LTF) for both transit and road rehabilitation. In this light, the City and the District needed to modify routes to serve Springlake without an increase in the funding required for transit operations in Woodland and therefore a plan that would not increase the total buses needed in Woodland was pursued. This adjustment achieves this objective.  Eliminate two trips (one in the a.m., one in the p.m.) from Route 243. Route 243 was created in response to a group of residents in the Springlake area before the preparation of the Woodland Transit Study. To date, ridership has never materialized as projected when the bus route was created.  Add a new stop to Route 243 (UC Davis Memorial Union) at the end of the current route path to increase available destinations for customers and increase opportunities for connections with Unitrans services.  Implement a modified Route 45 (tentatively titled Route 45X) service to access the Springlake community in the a.m. and p.m. as well as the key destination of E. Main St. at Matmor in Woodland.  Utilizing resources from proposed reduction in service on Route 243, implement a new Express Route 46 (one trip in a.m., one trips in p.m.). Express Route 46 would connect the eastern/southeastern areas of Woodland (i.e., Springlake) to downtown Sacramento, without the need to board at a bus stop in the western area of Woodland. Route 46 would follow the same path in downtown Sacramento as existing Route 45.  Modify final departure from downtown Sacramento of Route 45 PM to Route 45X PM.  Transit continues to compete fiercely with the single-occupancy vehicle due to low gas prices and the ease of financing for automobiles. Commuters are choice riders that are the toughest to attract to transit and respond best to fast transit times and ease of use. Therefore, the proposed routes were designed to reduce travel time by utilizing proven and new park and ride facilities with transit stops in close proximity versus routes that meander through the city hitting multiple bus stops. Route 46 will be a true express route with limited stops utilizing park and ride lots designated by the City of Woodland and reserved by project developers at the following shopping centers: o Bel Air Shopping Center (Pioneer Avenue and Gibson Road) o Gateway Shopping Center (Veterans Drive between Bronze Star Drive and Maxwell Avenue)  No modifications to the existing route paths in the downtown Sacramento area are proposed. Proposed route paths and schedules are presented in the attached exhibits. Proposed Woodland Service Modifications  Staff will work closely with the City of Woodland to extensively market these new faster routes. Local Woodland Route Recommendations:  Implement two new early morning trips on local routes 211 and 214. o Route 211 new departure at 6:00 a.m. on weekdays 22

o Route 211 eliminate 7:00 a.m. Saturday morning departure. o Route 214 new departure at 6:00 a.m. on weekdays  The new early morning departures on routes 211 and 214 will allow for increased ridership from students with early morning classes, and will allow for local connections to existing and proposed express routes to/from downtown Sacramento and Davis.  Elimination of one Saturday morning trip on Route 211 will help reduce the cost impacts of the proposed modifications to local service. All proposed modifications are to go in effect by August 2017 to coincide with YCTD operator (Transdev) driver bid cycle, and to maximize efficiency of the proposed local modifications.

BUDGET IMPACT: This service changes are considered and included in the proposed FY 2017/18 YCTD budget.

PROPOSED Route 46 Schedule PROPOSED Route 243 Schedule 46 AM Depart 243 AM Depart E. Heritage at Miekle 6:45 AM E. Heritage at Miekle 7:15 AM Pioneer at E. Gibson (Bel Air) 6:50 AM Farmers Central at Pioneer 7:20 AM Vetrans at Maxwell (Gateway Center) 6:56 AM E. Gibson at County Fair Mall 7:27 AM J at 4th 7:21 AM County Fair Mall 7:30 AM J at 8th 7:23 AM Hutchison at Health Sciences 7:48 AM 9th at N 7:26 AM UC Davis Silo 7:51 AM 10th at N 7:30 AM Art Building 7:54 AM 16th at Capitol Ave. 7:32 AM UC Davis Memorial Union 8:00 AM

46 PM Depart 243 PM Depart H at 11th 5:15 PM UC Davis Memorial Union 5:03 PM 15th at N 5:20 PM Art Building 5:09 PM P at 13th 5:25 PM UC Davis Silo 5:11 PM 10th at N 5:27 PM Hutchison at Health Sciences 5:14 PM Capitol Mall at 7th 5:30 PM County Fair Mall 5:32 PM Vetrans at Maxwell (Gateway Center) 6:03 PM E. Gibson at County Fair Mall 5:35 PM Pioneer at E. Gibson (Bel Air) 6:09 PM Farmers Central at Pioneer 5:42 PM E. Heritage at Miekle 6:15 PM E. Heritage at Miekle 5:48 PM PROPOSED Route 45 Schedule PROPOSED Route 45X Schedule 45 AM Depart 45X AM Depart Court at 2nd 5:55 AM 6:15 AM 6:35 AM 6:55 AM E. Heritage at Miekle 7:00 AM Cottonwood at W. Beamer 6:00 AM 6:20 AM 6:40 AM 7:00 AM Farmers Central at Pioneer 7:05 AM Cottonwood at W. Gibson 6:05 AM 6:25 AM 6:45 AM 7:05 AM Pioneer at E. Gibson (Bel Air) 7:11 AM E. Gibson at County Fair Mall 6:11 AM 6:31 AM 6:51 AM 7:11 AM E. Main at Matmor 7:17 AM E. Main at Matmor 6:17 AM 6:37 AM 6:57 AM --- J at 4th 7:42 AM J at 4th 6:42 AM 7:02 AM 7:22 AM 7:42 AM J at 8th 6:44 AM 7:04 AM 7:24 AM 7:44 AM J at 8th 7:44 AM 9th at N 6:47 AM 7:07 AM 7:27 AM 7:47 AM 9th at N 7:47 AM 10th at N 6:51 AM 7:11 AM 7:31 AM 7:51 AM 10th at N 7:51 AM 16th at Capitol Ave. 6:53 AM 7:13 AM 7:33 AM 7:53 AM 16th at Capitol Ave. 7:53 AM

45 PM Depart 45X PM Depart H at 11th 4:05 PM 4:35 PM 4:45 PM 5:05 PM H at 11th 5:35 PM 15th at N 4:10 PM 4:40 PM 4:50 PM 5:10 PM 15th at N 5:40 PM P at 13th 4:15 PM 4:45 PM 4:55 PM 5:15 PM P at 13th 5:45 PM 10th at N 4:17 PM 4:47 PM 4:57 PM 5:17 PM 10th at N 5:47 PM Capitol Mall at 7th 4:20 PM 4:50 PM 5:00 PM 5:20 PM Capitol Mall at 7th 5:50 PM Matmor at E. Main 4:53 PM 5:23 PM 5:33 PM 5:53 PM E. Gibson at County Fair Mall 4:57 PM 5:27 PM 5:37 PM 5:57 PM E. Main at Matmor 6:23 PM Cottonwood at W. Gibson 5:04 PM 5:34 PM 5:44 PM 6:04 PM Pioneer at E. Gibson (Bel Air) 6:29 PM Cottonwood at W. Beamer 5:09 PM 5:39 PM 5:49 PM 6:09 PM Farmers Central at Pioneer 6:35 PM Main at 5th 5:17 PM 5:47 PM 5:57 PM 6:17 PM E. Heritage at Miekle 6:40 PM

BOARD COMMUNICATIONS: YOLO COUNTY TRANSPORTATION DISTRICT 350 Industrial Way, Woodland, CA 95776 --- (530) 661-0816 Topic: Agenda Item #: Public Hearing on Proposed 8 YCTD Applications for FTA Section 5310 Funding for Novus Agenda Type: Deliberation/Action Customer Information Modules and Interactive Voice Response (IVR) System Attachments Yes No Prepared by: Jose Perez Approved by: Meeting Date: April 10, 2017

RECOMMENDATION: It is recommended that the YCTD Board of Directors: 1. Review the following staff report regarding YCTD’s recent application for FTA Section 5310 funding for the proposed sole-sourced procurement and installation of Novus Customer Information Modules and Interactive Voice Response (IVR) system for the Yolobus Special service, and 2. Conduct a public hearing regarding the proposed projects; and 3. After taking into consideration the staff report and public hearing comments: a. Adopt Resolutions 2017-04 and 2017-05 authorizing activities associated with applying for and receiving grants with the California Department of Transportation (Caltrans) for the Federal Transit Administration (FTA) Section 5310, totaling $408,750, for Enhanced Mobility for Seniors and Individuals with Disabilities, for Mobility Assessment and Travel Training Programs, and for procurement and implementation of Novus Customer Information Modules and Interactive Voice Response (IVR) systems; and b. Authorize the Executive Director or his designee to act on all matters related to this grant program. REASON FOR RECOMMENDATION: The District has an opportunity through the FTA Section 5310 Enhanced Mobility for Seniors and Individuals with Disabilities grant funding program to improve operating efficiencies, update customer mobility information, and enhance mobility options and information for riders of our Yolobus Special service. BACKGROUND: The goal of the FTA Section 5310 Program is to improve mobility for seniors and individuals with disabilities by removing barriers to transportation services and expanding the transportation mobility options available. The Section 5310 Program provides financial assistance for transportation services planned, designed, and carried out to meet the special transportation needs of seniors and individuals with disabilities. This program provides grant funds for capital, mobility management, and operating expenses for:  Public transportation projects planned, designed, and carried out to meet the special needs of seniors and individuals with disabilities when public transportation is insufficient, inappropriate, or unavailable;  Public transportation projects that exceed the requirements of the Americans with Disabilities Act (ADA);  Public transportation projects that improve costs to fixed-route service and decrease reliance on complementary 27

paratransit; and  Alternatives to public transportation projects that assist seniors and individuals with disabilities and with transportation. In Yolo County, the population of seniors, persons with disabilities, and low-income persons are all anticipated to increase significantly by the year 2040. Seniors 65 and older are projected to account for 19% of the population and an anticipated 21,672 severely disabled persons will reside in the Yolo County region. The needs of these transit-dependent populations vary, but typically are focused on access to non-emergency medical services, shopping, and recreational activities. Governmental and educational destinations are also noted. As these population increase, the demand placed on Yolobus Special will undoubtedly increase as well. It is crucial that YCTD plan for and adapt to the increase in demand. By implementing the proposed Mobility Assessment and Travel Training programs, and Novus Customer Information Modules and IVR system, the District will be able to better meet the needs and demands of these populations. The proposed IVR system is to be provided by current YCTD technology partner TripSpark and will also lead to reduced incidence of customer no-shows and late cancellations, which will free up available resources for those customers that need them and slow the need for additional resources to meet this increased demand. The FTA 5310 program is a discretionary funding program administered through Caltrans. The program is split into two separate funding categories, traditional (vehicle and other equipment) and expanded (operating assistance and/or mobility management). The FTA mandates that at least 55-percent of all Section 5310 funding be used for traditional projects, and up to 45-percent may be used for expanded projects. YCTD’s application for Mobility Assessments and Travel Training Programs falls under the expanded project category. The project is to fund the development and implementation of mobility assessments and a complementary Travel Training program for YCTD. The primary components of the program include the following:  Mobility Assessments: Updating existing Yolobus Special customer database, and providing comprehensive mobility assessments to current and future customers. Assessments will be provided by a partner organization at a dedicated assessment facility by trained experts. The assessments will allow YCTD to "right-size" the service provided to customers, which will result in improved service delivery efficiency, and an overall improved customer experience. In addition, impacts to service efficiency due to erroneous or fraudulent registration will be reduced.  Travel Training: A complementary Travel Training program will be expanded and enhanced using the applied for funding. Instead of duplicating a program on its own, YCTD staff will work with regional partners to expand and enhance travel training options throughout the YCTD service area. The regional program, tailored and customized for Yolo County, will be used to enhancing mobility throughout the region for seniors and persons with disabilities. Components will include increasing the effectiveness and frequency of hosted travel training sessions, as well as providing one-on-one training on regularly scheduled services (as necessary). Further, the travel training program elements can be expanded to include additional supporting promotional/marketing training materials (i.e., Travel Training video series, service brochures, FAQ fliers, etc.). Travel training will be completed on regularly scheduled YCTD fixed-route services as well as in group settings to help ensure successful training.  Quantifiable performance metrics have been developed to assess, track, and report on program success. Performance assessment/tracking will also allow YCTD to adjust strategies and implementation methodologies from year to year to ensure program goals are consistently being met. Performance metrics were designed through industry best practices, and through discussions with partner stakeholders.  When implemented concurrently, these programs will serve to enhance the mobility of seniors and persons with disabilities throughout the YCTD service area, and will likely result in increased ridership onboard fixed-route services. The implementation of the programs will also lead to improved operating efficiencies for YCTD paratransit services. The District’s application for Novus Customer Information Modules and IVR systems falls under the “traditional” category. YCTD seeks to improve operational efficiencies for its ADA paratransit services (Yolobus Special). Installation of the proposed Customer Information Module and IVR system will allow Yolobus Special customers to plan their trips online if desired, be notified automatically of upcoming trips, and the status of their assigned vehicle. This will result in reduced incidence of customer no-shows, and/or late cancellations. Reductions in these areas will improve the service's performance by increasing available trip capacity, and customer travel times (through reduced waits for no-show customers). Late cancellations are anticipated to decrease to below 10-percent (from greater than 15-percent) and incidence of no-shows to less than 5-percent (from greater than 8-percent). After research and discussions with vendors, alongside consideration for the District’s long-term technology goals and

28 requirements, it is recommended that the District use the TripSpark Novus solution as a sole-sourced procurement. The Novus solution will allow for seamless integration with existing and future software packages, and existing hardware. Other vendor options would have required extensive re-tooling of products, customizations, and installation, and result in increased costs and implementation delays that are excessive for the desired outcome. The project will provide software to install and implement Novus Customer Service Modules and IVR system. The components will be installed on existing YCTD computers and servers as necessary to allow implementation of customer portals and IVR notifications. Traditional projects for “other equipment” are capped at a maximum of $60,000 per project. The total estimated cost for the system (including three years of maintenance fees) is $123,171. The balance of the project will be funded through other YCTD grant funding being applied for concurrently (such as California Office of Emergency Services California Transit Assistance Fund (CTAF)). Additional project funding information is presented in the Budget section of this report. Staff worked closely with local and regional partners beginning in early January 2017 to coordinate potential projects, and to avoid applying for competing or duplicative projects. Partners coordinated with include Paratransit Inc., Yolo Adult Day Health Care, Yolo Healthy Aging Alliance, Shores of Hope, United Cerebral Palsy, the Alta Regional Center, Yolo Employment Services, and member jurisdictions, the Cities of Davis, West Sacramento, Winters, Woodland, and the County of Yolo. Through the various discussions and meetings with these partners YCTD identified there were no conflicts with respect to the proposed projects, and new opportunities for coordination were identified. YCTD received multiple letters of support for its grant applications, and included them with the other application documents. YCTD also developed and provided letters of support to the Yolo Adult Day Health Care for their Section 5310 project application to secure vehicles and potential facility expansion funding. As a discretionary funding source, all projects will be reviewed, evaluated, and prioritized for the area by the Sacramento Area Council of Governments (SACOG). Following SACOG review, the applications will be reviewed by the California State Review Committee to develop a state-wide prioritized list of projects. This final list of projects is reviewed by the California Transportation Commission (CTC) before adopting a final list of projects to be programmed into the Federal Transportation Improvement Plan (FTIP) by June 2017. It is anticipated successful project applicants will be notified in August 2017. BUDGET IMPACT: If awarded, these project will be completed during the next three Fiscal Years (17-18, 18-19, and 19-20). The required local match of 20-percent will be covered through Toll Credits for the Mobility Assessment and Travel Training project. The Customer Information Modules and IVR System will be funded up to $60,000 through Section 5310 and Toll Credits, the balance of the project ($63,171) will be funded through other YCTD grant funding (e.g., California Office of Emergency Services California Transit Assistance Fund (CTAF) funds). The District will not proceed with projects unless funding through the Section 5310 program is secured. Estimated Budget Mobility Assessment and Travel Training Programs Year 1 (FY 17-18) $105,286 (Section 5310/Toll Credits) Mobility Assessment and Travel Training Programs Year 2 (FY 18-19) $90,043 (Section 5310/Toll Credits) Mobility Assessment and Travel Training Programs Year 3 (FY 19-20) $90,250 (Section 5310/Toll Credits) Novus Customer Information Modules and IVR Systems (FY 17-18) $60,000 (Section 5310/Toll Credits) Novus Customer Information Modules and IVR Systems (FY 17-18) $63,171 (YCTD Grant from CTAF) TOTAL (3-year) $408,750

These proposed equipment/software costs have been incorporated into the YCTD FY 2017/18 Draft Preliminary Budget and are to be funded entirely through a combination of grant funding and toll credits. Project will be implemented if sufficient grant funding is obtained.

RESOLUTION NO. R 2017-04

A Resolution of the Board of Directors of the Yolo County Transportation District Authorizing Activities Associated with Applying for and Receiving Federal Funding Under FTA Section 5310 (49 U.S.C. Section 5310) With California Department of Transportation for Mobility Assessment and Travel Training Programs

WHEREAS, the U. S. Department of Transportation is authorized to make grants to states through the Federal Transit Administration to support capital projects for non-urbanized public transportation systems under Section 5310 of the Federal Transit Act (FTA C 9070.1G); and

WHEREAS, the California Department of Transportation (Department) has been designated by the Governor of the State of California to administer Section 5310 grants for transportation projects for seniors and individuals with disabilities; and

WHEREAS, the Yolo County Transportation District (YCTD) desires to apply for said financial assistance to permit implementation of Mobility Assessment and Travel Training Programs in support of existing paratransit service in Yolo, Sacramento, and Solano Counties; and

WHEREAS, the Mobility Assessment and Travel Training Program is anticipated to have a lifetime cost of $285,579 across a three-year horizon, with 80-percent of the cost to be funded by FTA Section 5310 funding, and the required 20-percent local match covered through Toll Credits, and

WHEREAS, YCTD has, to the maximum extent feasible, coordinated with other transportation providers and users in the region (including social service agencies).

NOW, THEREFORE, BE IT RESOLVED BY THE BOARD OF DIRECTORS OF THE YOLO COUNTY TRANSPORTATION DISTRICT, that YCTD does hereby authorize Terry Bassett, Executive Director, or his designated representative, to file and execute applications on behalf of YCTD with the Department to aid in the financing of capital projects pursuant to Section 5310 of the Federal Transit Act (FTA C 9070.1G), as amended.

BE IT FURTHER RESOLVED that Terry Bassett, Executive Director, or his designated representative, is authorized to execute and file all certification of assurances, contracts or agreements or any other document required by the Department, to provide additional information as the Department may require in connection with the application for the Section 5310 projects, and to submit and approve requests for reimbursement of funds from the Department for the Section 5310 project/s.

PASSED AND ADOPTED by the Yolo County Transportation District, State of California, at a regular meeting thereof, this 10th day of April, 2017 by the following vote:

AYES: NOES: ABSTAIN: ABSENT: ______Don Saylor, Chair Board of Directors

ATTEST: Approved as to Form:

______Kathy Souza, Clerk Hope P. Welton, District Counsel

RESOLUTION NO. R 2017-05

WHEREAS, the YCTD Novus Customer Information Modules and Interactive Voice Response (IVR) system is anticipated to have a total project cost of $123,171 across a three-year horizon, with $60,000 to be funded by FTA Section 5310 funding, and the remaining balance by other available grant funds (such as CTAF), and

WHEREAS, YCTD has, to the maximum extent feasible, coordinated with other transportation providers and users in the region (including social service agencies).

NOW, THEREFORE, BE IT RESOLVED BY THE BOARD OF DIRECTORS OF THE YOLO COUNTY TRANSPORTATION DISTRICT, that YCTD does hereby authorize Terry Bassett, Executive Director, or his designated representative, to file and execute applications on behalf of YCTD with the Department to aid in the financing of capital projects pursuant to Section 5310 of the Federal Transit Act (FTA C 9070.1G), as amended.

PASSED AND ADOPTED by the Yolo County Transportation District, State of California, at a regular meeting thereof, this 10th day of April, 2017 by the following vote::

AYES: NOES: ABSTAIN: ABSENT: ______Don Saylor, Chair Board of Directors

ATTEST: Approved as to Form:

______Kathy Souza, Clerk Hope P. Welton, District Counsel

BOARD COMMUNICATIONS: YOLO COUNTY TRANSPORTATION DISTRICT 350 Industrial Way, Woodland, CA 95776 --- (530) 661-0816 Topic: Agenda Item #: Take Actions Related to Selecting 9 a Bus Exterior Advertising Contractor Agenda Type: Deliberation/Action l. Approve Exterior Advertising Guidelines m. Award Contract to Foraker & Wright Advertising Attachments Yes No Separate Attachment Prepared by: Bassett Approved by: Meeting Date: April 10, 2017

RECOMMENDATION: It is recommended that the Yolo County Transportation District Board of Directors: 1) Approve the attached set of guidelines for bus exterior advertisements, subject to minor alterations that may be recommended by YCTD’s legal counsel; and 2) Authorize the Executive Director, or his/her designee, in consultation with YCTD’s legal counsel, to finalize and execute a contract with Foraker and Wright Advertising for exterior bus ads, including three (3) base years and up to two (2) option years. REASON FOR RECOMMENDATION: The recommendation will generate a revenue stream that begins at $66,000 the first year and offers the potential for significantly more revenue being shared as exterior bus ad space fills up. BACKGROUND: The 2016/17 budget assumed some revenue from exterior bus ad sales; however, due to other priorities requiring staff focus, we were unable to undergo a procurement process until about a month ago. Proposed Advertising Guidelines Attached are proposed bus exterior advertising guidelines, as well as a copy of the policy YCTD had in 2005. They were developed after reviewing documents from other transit agencies. They have been modified to include matters that are unique to Yolo County. For example, while alcohol generally could not be advertised on the buses, YCTD would allow wineries or breweries/micro-breweries that manufacture their product in Yolo County to advertise. This would open up revenue generation possibilities for YCTD while promoting local businesses. Also, note that Cache Creek Casino Resort is the only casino facility for which YCTD will allow advertisements. This is because it is staff’s intention to continue building on a solid relationship with that casino and the Wintun Nation. Advertising other casinos on the exterior of Yolobus buses is not in YCTD’s best financial interests, given the financial relationship that already exists between the two parties. The guidelines will assist both YCTD and its bus exterior advertising contractor in conducting business. Selection of Bus Exterior Advertising Contractor Starting January 27, 2017, YCTD undertook a Request for Proposals process to seek proposals from firms that specialize in bus exterior advertising. Advertisements were placed in transit trade magazines, as well as directly emailed to firms known to be in this business. On February 24, 2017, four individuals representing three companies attended a non-mandatory pre- proposal meeting that YCTD conducted. By the proposal deadline of March 15, 2017, only one firm, Foraker and Wright Advertising, submitted a proposal. That firm had the wherewithal to team up with a local business, Aldrete Communications, for sales and marketing support in Yolo 33

County. An interview with Foraker and Wright Advertising was conducted on March 28, 2017, and the firm submitted a Best and Final Offer (BAFO) by the March 31, 2017 deadline. That BAFO is attached. This firm has experience undertaking three county advertising programs located in Northern California. Examples of ads that are sold are included in the firm’s BAFO. It has been selling ad space for small transit operators since 2011. It currently boasts a relatively high percentage of spaces being sold out. The firm’s proposed compensation package, including guaranteed minimums is below:

Staff is recommending Option B. It offers a minimum of $66,000 per year each of the first two years, or 45% of the gross revenue, whichever is more. It then escalates thereafter. One competitor contemplating submitting a proposal balked at proposing a minimum anywhere near Foraker and Wright’s minimum and ultimately did not submit. It suggested YCTD wait until Sacramento Regional Transit District bids out its advertising contract in June, but there are no assurances that YCTD would be better off financially from doing that. In contrast, the Foraker and Wright proposal has the potential of generating significantly more than the minimums. The firm’s partners have also expressed a sensitivity and expressed their intention to make certain local businesses have an opportunity to buy advertising spots.

BUDGET IMPACT: YCTD’s proposed preliminary budget for 2017/18 assumes $66,000 in revenue from bus exterior advertising.

PROPOSED NEW YCTD ADVERTISING GUIDELINES FOR BUS EXTERIOR ADVERTISEMENTS April 10, 2017

The Yolo County Transportation District (YCTD) has determined that allowing revenue-generating advertising which does not compromise public or employee safety to be placed in designated areas on its transit properties is a responsible means of maximizing use of the District’s capital investments. Therefore, YCTD may directly sell or enter into contracts with outside vendors to sell and display advertising on YCTD buses for the sole purpose of generating revenue. Issuance of such contracts must be in accordance with YCTD’s procurement procedures. Locations for revenue-generating advertising may include but are not limited to: interiors and exteriors of buses, fixed outdoor displays on YCTD property. YCTD reserves the right to reject any advertising based upon its guidelines for acceptable advertising content contained in this document.

YCTD has further determined that advertising on its own properties is a valuable means of communicating with its customers. Therefore, YCTD explains and promotes its transit services through the dissemination of information onboard YCTD vehicles. Finally, YCTD realizes the importance of being a strong community partner and supports the inclusion of public service announcements in its advertising program as long as the content strictly adheres to guidelines found within section 3.2 and 3.3 of this document. All messages and materials distributed shall be approved and/or authorized by the Executive Director, or his/her designee.

The purpose of these guidelines is to prescribe standards for the use of YCTD’s revenue-generating advertising space and informational advertising space throughout YCTD system. YCTD has not designated, and does not allow its advertising spaces to be used as, a forum for unlimited public expression. They are not intended to invite public discourse. The standards set forth in these guidelines are intended to preserve the non-public forum status of the advertising spaces.

YCTD reserves the exclusive right to modify these guidelines upon at least 30 days advance written notice, and the selected contractor(s) will be responsible to adhere to such guidelines.

DEFINITIONS

Added Value Materials – Informational advertising that offers a tangible benefit to patrons as a means of rewarding and retaining customers (e.g., a money-saving discount).

Cross-Promotion – A cooperative partnership in which two or more entities work together with the goal of jointly promoting their respective services.

Exterior King Ad – Large ad measuring approximately 140” x 40” displayed on the street side of 40’ or longer YCTD buses. King ads are directly applied to the bus with adhesive vinyl that can be removed easily without damaging bus surfaces.

Exterior Queen Space – Medium ad measuring approximately 140” x 40” displayed on the curbside of 40’ or longer YCTD buses. Queen ads are applied directly to the bus with adhesive vinyl that can be removed easily without damaging bus surfaces.

Exterior Tail light or “Tail” Ad – Smaller ad with varying measurements, depending on the make of the bus, displayed on the rear of Buses. Tail ads are directly applied to the bus with adhesive vinyl that can be removed easily without damaging bus surfaces.

Other Exterior Ad Dimensions and Placements –The Executive Director, or his designee, may modify in writing the above selection of ad placements and dimensions, or establish new dimensions, ad size and placement selection choices, working closely with the bus exterior advertising contractor. This option may allow the addition of larger wrapped ads.

Governmental Entities – Public entities specifically created by government action.

Guidelines – The written guidelines, as prepared and amended from time to time by YCTD, that are provided to businesses and organizations wishing to advertise. The Guidelines set forth procedures to be followed by advertisers and YCTD in the administration of this document.

Interior Bus Car Card – An approximately 28” x 11” poster that mounts above the seats in YCTD local transit Buses that have display bulkheads to provide information on fares, routes, safety, pass sales locations, service changes and other matters relevant to the use of YCTD System. The interior card space may be used for information and promotion of YCTD services and events, information and promotion of services and events by YCTD’s member agencies (Cities of Woodland, Davis, West Sacramento and Winters, plus the County of Yolo, plus U.C. Davis, plus the California Department of Transportation), and by charitable and non-profit organizations involved in the provision of services to residents of Yolo County. Note that interior bus card postings are a YCTD decision matter and have nothing to do with bus exterior ads.

Executive Director – YCTD’s Executive Director or such person’s designee.

Public Service Announcement – Non-commercial advertising that complies with the requirements of these guidelines, and that promotes a community event or services to be provided in Yolo, Sacramento or Solano County, that is open to the public, and is sponsored in whole or in part by a governmental entity having jurisdiction in the respective County, or by a charitable or non-profit organization. For purposes of these guidelines, a governmental entity, charitable or non-profit organization is deemed to sponsor a community event, in whole or in part, if it provides or contributes to the production or supervision of the public event, one or more of the following:

(i) Actual funding in an amount exceeding $1,000;

(ii) Use of property owned or controlled by the governmental entity to conduct the event;

(iii) An allocation of time to advertise the community event or services, on not less than five (5) days, on a cable television, radio channel operated or under the control of the governmental entity;

(iv) Personnel of the governmental agency, including, but not limited to, police and/or fire personnel, assigned solely to assist with the production or supervision of the community event or services; or

(v) Other services, resources or assets of the governmental agency, charitable or non-profit organization, dedicated to assist in the production or supervision of the community event, having a fair market value exceeding $1,000.

Vinyl Window Graphics – An adhesive vinyl super-graphic that covers a portion of the window surface of a bus. Such graphics are manufactured to be largely transparent to those inside the vehicle, permitting passengers to see outside through the graphics.

1.0 RESPONSIBILITIES

Executive Director, or his/her designee, prepares all messages and materials for dissemination on board YCTD Buses; administers the distribution/display of transit information; tracks/coordinates the availability and use of YCTD’s unique information distribution channels, reviews and approves or disapproves all exterior bus advertisements, and enforces these bus exterior advertisement guidelines.

Bus contractor’s utility workers physically place time schedules and other flyers, newsletters, publications and brochures on buses for distribution to the public. 37

Advertising Vendors sell, post, and maintain all revenue-generating advertising on YCTD vehicles; implement YCTD’s policies on revenue-generating advertising; post all YCTD informational advertising according to instructions from the Executive Director, or his/her designee.

Executive Director, or his/her designee, reviews and approves/rejects all cross-promotions and added value programs using YCTD’s unique distribution channels based upon the criteria in this document; enforces YCTD’s right to reject and/or order removal of revenue-generating advertising based upon the criteria in this document.

2.0 GENERAL

These guidelines and its procedures apply to all represented and non-represented employees, consultants and Board members.

The display of paid (revenue-generating) advertising carries with it a responsibility to protect YCTD from potential litigation and to recognize the potential association of advertising images with YCTD services while simultaneously respecting First Amendment principles. The District addresses these issues through the responsible and consistent application of written criteria for advertising acceptability.

At the same time, YCTD’s ability to reach its customers directly is crucial for the adequate dissemination of transit information. Any use of the unique distribution channels at its command (such as allotments of bus interior space as well as on-board schedule racks) for purposes unrelated to customer information or retention is to be avoided, as it effectively “pre-empts” the availability of transit information to the public. YCTD administers the use of these unique distribution channels as part of its overall responsibility for customer communication.

These guidelines prescribe standards for the use of YCTD’s revenue-generating advertising space and informational advertising space throughout YCTD system. YCTD has not designated, and does not allow its advertising spaces to be used as, a forum for unlimited public expression. They are not intended to invite public discourse. The standards set forth in these guidelines are intended to preserve the non-public forum status of the advertising spaces.

3.0 GUIDELINES

3.1 Revenue-Generating Advertising

YCTD may sell or post revenue-generating advertising directly. Conversely, YCTD may also contract with outside vendors to sell and display advertising on buses, website, bus shelters, and time schedules for the sole purpose of generating revenue. Vendors for such contracts are solicited through a Request for Proposals process which must conform to YCTD’s procurement procedures. No more than 90% of the available space on bus exteriors may be utilized for revenue-generating advertising, unless increased otherwise in writing by YCTD’s Executive Director, or his/her designee, and any unused available space shall be made available for YCTD’s own transit-related information and for PSAs.

Locations for revenue-generating advertising are limited to the exterior surface areas of buses or any other location approved by YCTD’s Board of Directors. The specific exterior location on buses is subject to prior written approval by YCTD’s Executive Director, or his/her designee.

3.2 Permitted Advertising Content

The following classes of advertising are authorized on YCTD vehicles if the advertising does not include any material that qualifies as Prohibited Advertising under subsection 3.4 of this Advertising Policy.

3.2.1 Commercial and Promotional Advertising Commercial and promotional advertising promotes or solicits the sale, rental distribution or availability of goods, services, food entertainment, events, programs, transactions, donations, products or property (real or personal) for commercial purposes or more generally promotes an entity that engages in such activities.

3.2.2 Non-Commercial Advertising Non-commercial advertising it is intended to promote community events or services open to the public that are sponsored in whole or in part by a governmental entity having jurisdiction in the Yolo County or by a charitable or non-profit organization.

3.3 Public Service Announcements (PSAs) YCTD recognizes that its advertising program and its overall public transportation mission are promoted by allowing Public Service Announcements at no charge, other than production, installation and removal costs, to advertise events occurring primarily in Yolo County that are sponsored, in whole or in part, by any governmental entity having jurisdiction in Yolo County. Such announcements engender goodwill with the public because the transit system is seen as a caring and active participant in the community. Further, those viewing Public Service Announcements are introduced to the benefits of transit advertising, increasing the likelihood of increased purchases of transit advertising in the future. In order to qualify for advertising space, a PSA must meet all relevant guidelines of this document.

3.3.1 The sponsor of a PSA must be a governmental entity having jurisdiction in Yolo County, or a charitable or non-profit organization, and advertising a community event or services that it is sponsoring, in whole or in part.

3.3.2 The community event or services advertised in the PSA must be directed to the general public or a significant segment of the public and be intended to benefit residents, charitable or non-profit organizations, and/or firms and owners that conduct business in Yolo County.

3.3.3 Allocation of advertising space for PSAs. Advertising space for PSAs shall be made available as follows: The District shall be allotted up to 10% of total advertising space, plus any unused advertising space, for PSA marketing purposes and the remaining space may be utilized for revenue generating advertisements, unless otherwise modified in writing by YCTD’s Executive Director, or his/her designee.

With the exception of PSAs specifically to promote alternative transportation programs, a PSA may only run for a period of four weeks if there is a waiting list and 8 weeks if there is no waiting list, unless a longer term is otherwise approved in writing by YCTD’s Executive Director or his/her designee. The PSA artwork and cost of installation and removal must be paid for by the governmental entity, charitable organization or non-profit organization. If there is no space available at the time of the request, the entity will be placed on a waiting list and notified when space becomes available.

3.4 Prohibited Advertising Content

Advertising is prohibited on YCTD vehicles if it includes any of the following content: 39

3.4.1 Political. Advertising promoting or opposing a political party, or promoting or opposing the election of any candidate or group of candidates for federal, state or local government offices. Advertising, promoting or opposing initiatives, referendums, ballot measures or other matters considered too controversial by the Executive Director, or his/her designee, is also prohibited.

3.4.2 Public Issue. Advertising expressing or advocating an opinion, position or viewpoint on matters of public debate about economics, political, religious or social issues.

3.4.3 Prohibited Products, Services and Activities. Any advertising that promotes or depicts the sale, rental, use of, or participation in, the following products, services or activities; or that uses brand names, trademarks slogans or other material that are identifiable with such products, services or activities, or content that otherwise promotes or constitutes any of the following:

a) Tobacco b) E-cigarettes b) Alcohol, with the exception of wineries and businesses located in Yolo County that manufacture food or beverages c) Adult /Mature Rated Films, Television or Video Games d) Adult Entertainment Facilities, Adult Service f) Sexual or Obscene Material g) False, Misleading or Defamatory Material h) Illegal Activity i) Copyright or Trademark Infringement j) Profanity or Violence k) Firearms and Other Weapons l) Images, copy or concepts that are false and disparage the quality of services or products, or the reputation, of a business or public agency m) Images, copy or concepts that are racist, or that denigrate, demean, or discriminate against a specific ethnic, religious, cultural, or gender group n) Content promoting, advertising or relating to any religious faith, organization or tenet o) Casinos, casino resorts, concerts and special events at casino locations other than Cache Creek Casino Resort in Brooks, California, unless otherwise authorized in writing by the Executive Director or his/her designee. p) Advertisements related to lotteries associated with the California Lottery Commission are allowed.

Prior to selling exterior advertising space to businesses located outside of Yolo County, Contractor shall use due diligence in offering such spaces to businesses located in Yolo County that sell similar goods and services. This effort shall continue on an ongoing basis throughout the term of this agreement.

3.5 YCTD’s Right of Rejection

Beyond the above, YCTD’s vendors may review advertising content according to their own guidelines of acceptability. YCTD requires the screening of all individual ads by vendors and YCTD prior to posting. Nevertheless, in all contracts YCTD reserves the right to reject any advertising content submitted for display on its properties and/or to order the removal of any advertising posted on its properties. Decisions regarding the rejection or removal of advertising are made by the Executive Director, or his/her designee, based solely upon the criteria in this document.

3.6 Vinyl Window Graphics

To ensure the safety and security of passengers, operators and law enforcement officers, advertising displays which employ vinyl window graphics are restricted from obscuring window surfaces on YCTD vehicles as follows:

Buses: No more than 80% of the window surface of any bus side may be covered by vinyl window graphics. (Note: this excludes the front window surface, which may not be covered in any manner, as well as the driver’s side window, the bus door windows, the head sign and the curb sign.) All vinyl wraps must comply with Department of Transportation regulations. All vinyl wraps covering windows shall allow passengers to easily see through the ad to outside the bus.

3.7 Informational Advertising

YCTD has several unique distribution channels at its disposal for disseminating transit information for which it incurs no “space” cost (the fee charged for advertising space). These distribution channels include, but are not limited to: schedule racks on board YCTD Buses, information displays at certain bus shelters, information on bus stop poles, interior car cards, bus schedules and YCTD administered websites and social media outlets.

In addition, as specified in section 3.1, YCTD has available for use an allotment of exterior bus advertising space. If an advertising vendor is utilized, YCTD will incur no charge for this space. An advertising vendor will be allocated no more than 90% of exterior advertising space to sell under a revenue-generating agreement, unless otherwise approved in writing by YCTD’s Executive Director, or his assistant.

Acceptable information for these distribution channels is categorized as follows:

3.7.1 Regular Transit Information Regular transit information is prepared by YCTD in accordance with its strategic planning process as well as upon request from other internal departments. Regular transit information includes, but is not limited to: service features and changes, fare information and changes, safety and security messages, maps and explanations of related transportation services.

3.7.2 Cross-Promotional Information YCTD’s Executive Director, or his/her designee, may use YCTD’s distribution channels to participate in cross-promotional opportunities with outside organizations that offer a direct opportunity to promote use of transit. Any materials distributed for this purpose must prominently include promotion of YCTD services.

The outside organization involved must either bear the cost of producing, installing and removing such materials or, if approved by YCTD’s Executive Director, or his/her designee, provide an equivalent or greater value in cross-promotional benefits (i.e. advertising space, editorial space, etc.). Any cross-promotional arrangement must be approved by the Executive Director, or his/her designee, based upon the criteria in this document.

3.8 “Added Value” Materials YCTD’s Executive Director, or his/her designee, may use YCTD’s distribution channels to provide “added value” materials to its customers. Such materials must present a specific and time-dated offer uniquely provided for YCTD customers (generally a money-saving discount) in which transit can be used to access the redemption point. Any materials distributed for this purpose must prominently include Yolobus logo and other wording approved by YCTD’s Executive Director, or his/her designee, to indicate that the offer is specifically designed for YCTD customers. 41

The outside organization involved must either bear the cost of producing, installing and removing such materials or, if approved by YCTD’s Executive Director, or his/her designee, provide an equivalent or greater value in cross-promotional benefits (i.e. advertising space, editorial space, etc.). Any added value programs must be approved by the Executive Director based upon the criteria in this document.

BOARD COMMUNICATION: YOLO COUNTY TRANSPORTATION DISTRICT 350 Industrial Way, Woodland, CA 95776---- (530) 661-0816 Topic: Agenda Item #: Consider Director’s 10 Report Agenda Type: Deliberation/Action*

Attachments: Yes No

Prepared By: Approved By: Meeting Date: April 10, 2017 Terry Bassett, Mike Luken RECOMMENDATION: The following are updates to your board regarding various YCTD matters. While there are no specific recommended actions from staff, your board reserves the right to take action on all items below. BACKGROUND: a) Oral Report b) Senate Bill 1 Passes Senate Bill 1 (SB1), having an impact of over $50 billion over the next 10 years, passed on April 6, 2017, on a 54- 26 vote. Fifty-four (54) votes were required. As the attached charts indicate, passage of this bill will have a significant benefit for maintenance and repairs of streets and roads and for public transportation, including bus and rail. It may take awhile to fully know what the exact impact is at the local level, as some of the carve-outs have not been calculated down to that level. There will also be a significant passenger rail benefit that the Capitol Corridor will benefit from. c) Preliminary Budget Preparation Update Staff hopes to have a preliminary budget out by April 12th—18 days ahead of the required April 30th due date. In recognizing that jurisdictions are facing a significant reduction in Local Transportation Funds in 17/18 versus 16/17, the proposed YCTD budget will rely significantly on reserves which will be available. The details of how that will work are in the proposed budget documents. d) Update Regarding Transit Improvements Associated with Planned Expansion at Cache Creek Casino Resort On April 4, 2017, the Yolo County Board of Supervisors took several steps related to approving a new 22-year Intergovernmental Agreement with the Yocha Dehe Wintun Nation that replaces the 2002 Intergovernmental Agreement. Under the current agreement, the Tribe provides significant annual subsidies (over $1.5 million per year) to YCTD to enhance the public transit available for employees and patrons commuting or traveling to and from Cache Creek Casino Resort. For the Hotel Expansion Project, YCTD had requested additional subsidies that include two additional daily routes for the Yolo Bus that serves the Capay Valley, along with a comprehensive marketing program to encourage the use of Yolo Bus by the Resort’s employees and patrons. At the same time, the YCTD has suggested maintaining the possibility of developing a Park & Ride facility in Woodland. No active plans to develop such a facility exist. Since the 2002 MOU’s entry, as amended by subsequent agreement with YCTD and the County, the County and the Tribe have concerns about the efficacy and value of a Park & Ride when public transit is now more widely available, and already efficiently delivering riders to and from the Cache Creek Casino Resort. Moreover, the Final TEIR identified no impacts that would otherwise justify the provision of additional public transit or development of a Park & Ride. Nonetheless, the parties are amenable to further collaborating with YCTD to explore which options make the most sense, from the standpoint of efficiently using resources and effectively delivering riders to and from the Cache Creek Casino Resort. With that goal in mind, the Tribe and County agree to work in good faith towards a common sense resolution in consultation with YCTD that may include a combination of measures such as additional routes, a comprehensive marketing program, and/or a renewed effort to develop a Park & Ride facility. Absent any contrary agreement within one year after this Agreement is fully executed or the commencement of Hotel Expansion Project 45

operations, whichever comes later, the Tribe will provide the additional routes and comprehensive marketing program requested by YCTD in its letter dated November 3, 2016. In such event, no further collaboration toward development of a Park & Ride facility is required. e) Update on UC Davis Transportation Workshops UC Davis completed initial transportation planning workshops in March to generate ideas for the future campus transportation options. The invited participants represented a wide variety of campus and regional stakeholders, commuters, and topical experts. The planning effort is being led by Lucas Griffith, UC Davis Campus Planner and conducted by the consulting firm Alta Planning. The planning effort will continue through the next 18 months and is expected to then transition to implementation of new programs. A specific planning topic has been added to the planning effort to evaluate transit options from campus to Woodland and to Sacramento. The basic idea is to consider the success of the UC Davis medical center shuttle and consider options for improved routing to Sacramento and a similar route to Woodland. A more expanded idea is to consider a series of shuttle/transit routes designed to connect higher education centers in Woodland, Davis, West Sacramento, and Sacramento. f) West Sacramento Service Update District and City Staff are working on two pilot projects as part of the City’s Strategic Priority for a Mobility Action Plan. The first pilot project is the elimination of Route 340 (serving the CalSTRS and Ziggurat area), due to low ridership, and modifying the routes and schedules for routes 40, 41 and 240 so that combined, they provide the equivalent of 20 minute shuttle service between the West Sacramento Transit Center and Downtown Sacramento or “Downtown Shuttle”), thus mimicking the future streetcar and the current Y Shuttle during major events. The last part of the first pilot is modifying Route 39 based upon suggestions of riders to move it from using the Pioneer Bridge via Jefferson Boulevard to 15th Street/5th Street and the Tower Bridge to avoid traffic on US 50 and to provide commuter access from the Bridge District to Downtown Sacramento. The second West Sacramento pilot project is to seek a grant from the SACOG TDM (Transportation Demand Management) Tier 2 funding program to create a trial on-demand transit service for the Southport Area of West Sacramento, as suggested during last year’s project examining modifications of Route 35 and Route 39. Both of those routes will continue during the trial service period. The City’s Transportation, Mobility and Infrastructure Commission met on March 6, 2017, and recommended that staff move forward with both pilots to the City Council on April 19. The Commission supported both pilots with the existing level of service adjusted for 20-minute gaps between routes going from the transit center to Downtown. The Commission also expressed concern about the use of Transportation Network Companies (Uber/Lyft) as a mechanism to replace public transit due to the issues of inequity for lower income and less technologically advanced users, but it supported the trial of an on-demand shuttle to determine if it could replace existing Southport routes. Pilot 1 could be implemented by August 1. The grant application for Pilot 2 is due in July and will be drafted by both City and District staff with potential assistance from Transdev’ s corporate business development team. If funded, Pilot 2 implementation could start in the Fall or early Winter. Both proposed pilots will be discussed at a community meeting scheduled on April 24, 2017, at 6pm at in the 1st Floor galleria the West Sacramento City Hall. g) Update on Third CNG Skid Staff is still working with two financing entities (one is an offshoot of the California Transit Association and the other provides financing for state and local governments) regarding potential 10-15-year financing to design and build a third CNG. That skid is considered important to provide redundancy and fueling capacity for YCTD buses, as well as other bus operators using CNG, other CNG motor vehicles and commercial fleets, such as those operated by Waste Management of Woodland and the Davis Airporter. Staff is attempting to pursue a third option; namely, possible financing from a local bank. h) Cap to Cap 2017 – April 29 – May 3 Chairman Saylor and Deputy Director Mike Luken are attending the annual Metro Chamber Cap to Cap Trip to Washington, DC and the end of April. Any messages that can be brought forth in Washington, DC on behalf of YCTD should be communicated to them prior to the planned trip. Attached are the policy papers for the Transportation Team for 2017 focusing on Infrastructure, Policy/Regulation, Autonomous Vehicles and Aviation. i) Attachments i. Highlights of Funding Available for Streets, Roads and Public Transit Purposes from SB1 ii. Ridership Reports through February 28, 2017

Highlights of Funding Available for Streets, Roads and Public Transit Purposes from SB1

Note that it appears that $103,126,623 of the $151,362,531 PUC 99313 amount to SACOG will likely be distributed to the jurisdictions based on share of population.

10-YEAR ESTIMATE ONLY ESTIMATE IS BY YCTD STAFF AND REQUIRES VERIFICATION--April 7, 2017

ALLOCATION OF ADDITIONAL STATE TRANSIT ASSISTANCE FUNDS (STA) OVER 10 YEARS PUBLIC UTILITY CODE SECTION 99313 POPULATION AS ALLOCATION JURISDICTION POPULATION A PUC 99313 % OF TOTAL

SACRAMENTO COUNTY Unincorporated 575,928 30.94% $31,907,377 Citrus Heights 85,653 4.60% $4,743,825 Elk Grove 165,121 8.87% $9,147,331 Folsom 76,122 4.09% $4,217,879 Galt 25,061 1.35% $1,392,209 Isleton 840 0.05% $51,563 Rancho Cordova 70,968 3.81% $3,929,124 Sacramento 482,110 25.90% $26,709,795 Sacramento Regional Transit District NA NA NA YOLO COUNTY Unincorporated 26,885 1.44% $1,485,023 Davis 66,757 3.59% $3,702,246 West Sacramento 51,272 2.75% $2,835,982 Winters 6,954 0.37% $381,569 Woodland 57,525 3.09% $3,186,613 Yolo County Transportation District NA NA NA SUTTER COUNTY Unincorporated 21,039 1.13% $1,165,331 Live Oak 8,546 0.46% $474,382 Yuba City 66,363 3.57% $3,681,620 YUBA COUNTY Unincorporated 58,588 3.15% $3,248,489 Marysville 12,051 0.65% $670,323 Wheatland 3,437 0.18% $185,628 Yuba-Sutter Transit Authority NA NA NA

TOTAL 1,861,220 100.00% $103,126,623

TRANSPORTATION TEAM Team Leaders: Erik Johnson, SACOG Margie Namba, Granite Construction Mark Haneke, Sacramento County Airport System Francisco Castillo, Union Pacific

Issue Contacts: Francisco Castillo, Union Pacific Margie Namba, Granite Construction

Sacramento Region Infrastructure Funding

Requested Action: Increase federal funding for all modes of transportation, including the illustrative list of projects here to keep people and goods moving, and to support a growing economy.

Background: The Sacramento Region’s transportation system depends heavily on major interstate, highway, rail and regional transportation corridors to keep people and goods moving and to support a growing economy. The priority projects in these corridors have multi-jurisdictional support and provide regional congestion relief, goods movement and economic development benefits. All of the projects are high priorities with short-term delivery schedules. They support a balanced transportation system that integrates land use with market trends and an overall framework that provides connections between jurisdictions, maintains safety, and ensures a more efficient delivery of goods and services. Below are projects and an overview of their needs: Freight Projects Major goods movement systems in the region include the rail system, major freeways (I-80, I-5, Hwy 50, and SR 99), Port of West Sacramento, new interregional freight roadways, the Sacramento International Airport, Mather Airport, Executive Airport, and McClellan Airfield. These existing facilities ensure that the region will play an increasingly significant role in state and national goods-movement.

 I-80/SR 65 Interchange Improvements Phase 1, $28 million, Placer County Transportation Planning Agency The SR 65 corridor is the primary connection between burgeoning manufacturing and commercial job centers of South Placer while I-80 is a pivotal link in the national and interregional truck travel carrying $4.7million in goods per hour. The capacity constraints of the I-80/SR 65 Interchange impede the flow of goods on both facilities. First phase improvements would widen the viaduct section to eliminate mainline backups on I-80.

 Capital SouthEast Connector The Connector is the region’s largest single transportation project. Planning so far has been funded primarily through a Sacramento County sales-tax measure as well as by jurisdictions that are pursuing segments that have independent utility. As a 34-mile, limited-access roadway connecting I-5 in Elk Grove to Hwy 50 in El Dorado Hills, the Connector will provide much-need parallel capacity south of Hwy 50. It will create more than 25,000 50

direct and indirect jobs, generate $1 billion of new labor income, increase the gross regional product by more than $1.6 billion and generate more than $180 million in new indirect business tax revenue. The Connector is managed by a Joint Powers Authority made up of representatives from Sacramento and El Dorado counties as well as the cities of Elk Grove, Folsom, and Rancho Cordova. The funding needs to construct these segments include: o Segment A: Kammerer Road Extension Project: I-5 to SR 99, $83 million. This segment will provide congestion relief and includes a new 4-lane 3-mile long expressway and a widened (from 2 to 4 lanes) 3- mile limited access thoroughfare on Kammerer Road in southern Sacramento County and the City of Elk Grove. o Segment B: SR 99 to the Town of Sheldon, $40 million, City of Elk Grove. This 4-mile-long limited access thoroughfare would widen a major arterial link to increase regional access to southeast Elk Grove/Sacramento County by reducing congestion and increasing capacity.

 US Hwy 50 Western Placerville Interchanges, $30 million, El Dorado County The project involves improvements to the Forni Road/Placerville Drive/Hwy 50 interchange complex and supports the regional economy and new $89 million dollar justice center through the construction of an interchange, transit center/park and ride lot and regional bike trail.

 Yolo Freight Rail Realignment – Phase I, $175 million, Yolo County/City of Davis/City of West Sacramento/City of Woodland The Yolo Freight Rail Realignment Project relocates segments of short-line tracks to move rail traffic out of downtown Davis, Woodland and West Sacramento. Completion of the project will allow removal of 19 at-grade crossings and open nearly 100 acres of infill redevelopment property in the three cities, improve the floodwater flow capacity of the Yolo Bypass by removing the Fremont Trestle, and increase cargo capacity and operational efficiency at the Port of West Sacramento and within Yolo County.

 South Watt Avenue/Elk Grove-Florin Road Improvement Project, $12.5 million, Sacramento County South Watt Avenue and Elk Grove-Florin Road make up one of the Sacramento Region’s most critical north- south transportation corridors. The project will widen these two roads to four lanes between State Highway 16 and Gerber Road. The project also includes construction of landscaped medians, bike lanes, and intersection and traffic signal upgrades. The project will increase capacity and relieve existing traffic congestion in the corridor, improve transit and goods movement efficiency, and enhance safety and mobility for bicycles and pedestrians.

Intelligent Transportation Systems (ITS) Travel and tourism is the second most important export oriented industries in California. Spending by visitors generates sales in lodging, food services, recreation, transportation and retail businesses. One of the recommendations of the San Francisco Bay to Tahoe Basin Tourism Recreation and Tourism Travel Impact Study is improving the traveler experience through Intelligent Transportation Systems (ITS) along the Hwy 50 Corridor from the San Francisco Bay Area into the Tahoe Basin. The following ITS recommendations would achieve these improvements to the local communities and interregional traveler experiences.

 Information Gathering: Travelers in urban areas have become increasingly dependent on ITS such as cameras and traffic sensors that collect real-time information and relay that information back to the traveler to help make their travel-related decisions. These same technologies should be deployed along Hwy 50 to provide similar opportunities.

 Information Sharing. Recommendations include installing an expanded network of traveler information devices/services to provide real-time traveler information about: traffic congestion, incidents and accidents, road construction, special events (such a cycling events), weather, speed limits on specific road segments, duration of closures or congestion, and travel times.

Transit and Intercity Rail Projects The following are examples of transit and intercity rail projects that are regional priorities and are included in the Sacramento Area Council of Governments (SACOG) Metropolitan Transportation Plan/Sustainable Communities Strategy (MTP/SCS) for 2036, and can be under construction in the next 4 years.

 Downtown/Riverfront Streetcar, $100 Million, City of Sacramento/City of West Sacramento/Yolo County Transportation District/Sacramento Regional Transit District/SACOG The proposed 3.3-mile streetcar alignment would bring electric streetcars back to the region after a 70-year hiatus and extend service across the Sacramento River from the City of West Sacramento Civic Center to the Midtown entertainment and retail district in the City of Sacramento. The system proposed would operate six low-floor streetcars in mixed-flow traffic at 15 minute headways stopping at regional destinations and hotels along the route. The project was included in the President’s FY16 budget in the Capital Investment Grant Program under Accelerated Project Delivery and Development.

 Capitol Corridor Third Track and Station Relocation, $250 million, Capitol Corridor Joint Powers Authority The Capitol Corridor’s170-mile rail corridor connects the Sacramento region with the San Francisco Bay Area and is the fastest growing and third busiest Amtrak route in the nation, while consistently “#1” in the nation in Amtrak customer satisfaction. This project will improve rail safety and speed between Sacramento County and Roseville (in Placer County) by constructing a third track and signal improvements, satellite maintenance facility, and other associated improvements, resulting in capacity increases from one to ten round trips per day between Sacramento and Roseville.

 Elk Grove Multimodal Station, $26 million, City of Elk Grove The Elk Grove Multimodal Center will provide alternative transportation options for commuters, relieve traffic congestion on SR 99 and I-5. The Station will serve as a stop for Amtrak’s San Joaquin passenger train service, and connect residents to the state’s planned high-speed trains. It will also serve as a light rail station with the eventual extension of light rail into Elk Grove.

 American River Crossing, $70 million, City of Sacramento/Sacramento Regional Transit District In conjunction with the extension of light rail to the Sacramento Metropolitan Airport, this project would construct a new bridge across the American River connecting the planned high-density, mixed-use River District to existing office, commercial, and residential areas to the north. The crossing would be for all modes of transportation, including vehicles, light rail, bikes, and pedestrians. Draft environmental documents for the bridge crossing are funded and underway.

 Bus Rapid Transit Lines, $13 million, City of Elk Grove With the recent extension of light rail to Cosumnes River College, a bus rapid transit line is needed along Big Horn Blvd to connect the southwest portion of Elk Grove to the regional light rail system that ultimately services downtown Sacramento. The project would include stations, fare vending equipment, signal modifications and smart corridor upgrades, as well as rolling stock.

 Transit System Preservation, $1.21 billion, All Regional Transit Agencies The Sacramento Blueprint Project and MTP/SCS forecast the creation of compact urban development supported by a robust mode split for transit ridership. To achieve this, all of the region’s transit agencies must rehabilitate and replace aging rolling stock as well as add vehicles to expand current routes. As of 2014, SACOG projects a $1.66 billion need for transit system preservation over the next ten years, but only $450 million in available funding, leaving a $1.21 billion dollar funding gap.

Roadway and Bridge Projects

 Placer Parkway, Phase 1, $45 million, Placer County Transportation Planning Agency The Placer Parkway is an approximate 15-mile-long, high-speed transportation facility that will connect to major north-south highways, linking existing and planned development including job centers and two new university sites while improving access to the I-5 corridor, downtown Sacramento, and the Sacramento International Airport.

 Broadway Bridge Sacramento River Crossing, $150 million, City of West Sacramento/City of Sacramento This would be a new district-serving bridge crossing over the Sacramento River south of US 50 that would link both cities and relieve congestion on I-5.

 White Rock Road Improvement Project, $5 million, City of Rancho Cordova/ Sacramento County White Rock Road provides parallel capacity to Hwy 50 and improvements are needed to relieve traffic congestion within that regional corridor. This project would provide widening and reconstruction, bike lanes, landscape medians, and upgraded intersections.

 Capital City Fwy Bus/Carpool Lanes & Operational Improvements (Business 80, P Street – Watt) Construct bus/carpool, auxiliary, and transition lanes to address persistent traffic congestion between P Street and Interstate 80. Project includes ramp meters, ITS upgrades, widening of the American River Bridge, and assorted rail, transit, bicycling, and pedestrian improvements in the corridor.

 Hwy 50/Hazel Avenue Interchange, $30 million, Sacramento County This project will construct capacity, safety and access improvements at the Hwy 50/Hazel Avenue interchange and the Hazel Avenue/Folsom Boulevard intersection to improve traffic flow and safety on these three key regional connectors. This project also provides a key connection to new growth areas south of Hwy 50, as well as the extension of Hazel Avenue that will ultimately link up with the proposed Capital SouthEast Connector.

 Hazel Avenue Improvement Project, Phase 3, $5 million, Sacramento County Hazel Avenue is a critical north-south transportation corridor in the Sacramento Region, connecting Hwy 50 and I-80 and providing one of the few crossings of the American River. The project includes the widening of Hazel Avenue between Sunset Avenue and Madison Avenue from 4 to 6 lanes and complete street features including new sidewalks, bike lanes, and fully accessible transit stops to improve level of service and relieve existing congestion in the corridor.

 Interstate 5 at Metro Air Parkway Interchange, $20 million, Sacramento County This project will construct a new interchange on I-5 at Metro Air Parkway to serve the Metro Air Park development site. Metro Air Park is a planned commercial/office/industrial business park located east of the Sacramento International Airport. The 1,887-acre development is anticipated to generate up to 34,700 jobs at build-out. Portions of the roadway infrastructure planned for Metro Air Park have already been constructed. Construction of the proposed interchange will connect the existing Metro Air Parkway with Interstate 5 to provide a critical point of access to the development. The proposed project will construct the overcrossing structure and the freeway on and off-ramps to provide a full-access interchange for Metro Air Parkway. The project is shovel- ready and final design and right-of-way acquisition have been completed.

 Watt Avenue at Union Pacific Railroad Undercrossing Improvements, $30 million, Sacramento County Watt Avenue is one of the most heavily traveled transportation corridors in Sacramento County, serving commuters, goods movement, transit, bicycles and pedestrians. The portion of Watt Avenue north of I-80 and adjacent to McClellan Park currently carries more than 50,000 vehicles per day and is projected to carry over 75,000 vehicles per day. Watt Avenue crosses the Union Pacific Railroad (UPRR) main line just north of Roseville Road through an outdated underpass structure that has substandard traffic lane widths and overhead clearance, and no accommodations for bicycles and pedestrians. The underpass is a major barrier to bicycles and pedestrians as there are no safe and convenient alternative crossings of the tracks in the area. The restricted traffic lane width and overhead clearance also impact the safe and efficient movement of goods through the corridor which is a critical route serving the businesses at McClellan Park. The continued development of McClellan Park 53

and the future growth of the North Watt Avenue area will only put additional pressure on this already substandard roadway section. The proposed project will work in partnership with the Third Track project currently in development by UPRR and Capitol Corridor. It will provide for a new underpass structure with improved traffic lane widths, overhead clearance, and bike lanes and sidewalks on both sides of Watt Avenue.

 Washington/Andora Roadway Improvement Project, $18 million, City of Roseville Washington Boulevard is a primary north/south arterial route that traverses Roseville and serves as a crucial bypass route to Interstate 80 and State Route 65. Caltrans’ May 2009 Corridor System Management Plan (CSMP) specifically identifies this project as one of the key capital projects on parallel roads. Washington Boulevard also serves as a key route to large business centers, and serves as a primary evacuation route for central Roseville, which contains the largest rail yard in the western USA. This project widens Washington Boulevard from two to four lanes from Sawtell to Pleasant Grove, including the narrow Andora undercrossing where Washington passes under the Union Pacific railroad tracks. The project will better facilitate goods and freight movement, enhance the economy, and increase safety.

 I-80/Richards Boulevard Interchange Reconfiguration, $10.5 million, City of Davis Reconfiguration of westbound ramps to a tight diamond (L-1 configuration), improve the operations at the Olive Drive intersection by increasing the intersection spacing, and providing a safer and more user friendly route through the interchange by eliminating the free traffic movements from the existing cloverleaf ramps and converting the existing 5-foot sidewalk to a barrier separated 12-foot multiuse pathway.

TRANSPORTATION TEAM Team Leaders: Erik Johnson, SACOG Margie Namba, Granite Construction Mark Haneke, Sacramento County Airport System Francisco Castillo, Union Pacific

Issue Contacts: Erik Johnson, SACOG

Transportation Funding and Policy Priorities

Requested Action: Increase federal funding for all modes of transportation, make sensible regulatory reforms, and encourage data-driven decision making.

Background: 1. Continue the bipartisan commitment to federal funding for all modes of transportation, including public transportation and passenger rail.

The federal government is a critical partner in funding roads and highways, buses and rail transit, and bridges and railroads. The Sacramento Metro Chamber supports a comprehensive approach to transportation infrastructure, because reliable public transportation helps get workers to jobs, helps reduce congestion, and helps get goods to market. Rural communities in El Dorado, Sutter and Yuba counties have very popular commuter bus services. Placer County students, seniors and workers depend on local and commuter buses to travel within the county as well as to Sacramento. Yolo County also has well-used bus services connecting UC Davis, Sacramento International Airport, downtown Sacramento, and many other locations. The Sacramento Regional Transit District brings 20 percent of all commuters into downtown by light rail or bus. All of these services would not be possible without federal transit funding that has come to the Sacramento region for over 50 years. The Sacramento Metro Chamber opposes cuts to public transit funding. This is a short-sighted and misguided idea that would barely provide a fraction of the funding necessary to address the funding shortfall, and more importantly will hurt the economy of the Sacramento region. Sacramento commuters rely on reliable transit service. The New Starts and Small Starts programs help fund transit projects that are supplemented by local transportation dollars through Measure A in Sacramento County. Sacramento Regional Transit’s Blue Line to Cosumnes River College was delivered on time and under budget, and now connects a major suburban community to a major jobs center, as well as providing connections among college campuses. The Downtown/Riverfront Streetcar Project has been recommended for Small Starts funding. A $100 million federal investment would leverage a $200 million project connecting two cities, the second busiest Amtrak station in California, a convention center, arena, baseball field, many other attractions, hundreds of restaurants and shops, and thousands of jobs. Sacramento is also home to Siemens, one of the largest rail rolling stock manufacturers in America, employing more than 800 employees, as well as impacting hundreds of other jobs. 2. Fully fund the FAST Act and start work now to develop a long-term, stable federal funding source for transportation. In 2015, Congress passed the Fixing America’s Surface Transportation (FAST) Act by an overwhelming 55 bipartisan majority in the House and Senate (359-65, 83-16). States and local governments who build and maintain infrastructure, as well as the design, engineering, construction and manufacturing businesses that create jobs, are relying on the stable funding promised by the FAST Act. Congress and the Administration should continue to fund the FAST Act at the appropriation levels authorized by the bill (approximately $57 billion annually). Without certainty of funding through 2020, prudent states and local governments may hold off on making infrastructure investments. To make America’s infrastructure great again, Congress and the Administration should focus on the long-term stability of the Highway Trust Fund. Federal gas and diesel taxes have not been raised since 1993, yet federal transportation expenditures have continued to rise. This means that the revenues that come into the Highway Trust Fund only generate about 70 percent of current spending levels, a shortfall of nearly $16 billion per year. Demands on the transportation system will only continue to grow based on increases in total vehicle miles traveled, urban congestion, transit use, freight movement, and volatile weather patterns. Because the FAST Act relied on $70 billion of General Fund support, the expected annual gap between Highway Trust Fund revenues and spending levels in 2021 is expected to reach $20 billion each year. This means that to pass a six-year federal transportation bill when the FAST Act expires, at baseline funding levels, would require $120 billion of revenue into the Highway Trust Fund. It is vital that Congress address this looming cliff instead of waiting until the last moment possible, which will likely lead to short-term extensions. Fixing this gap cannot be done at the expense of any specific transportation mode. We urge the federal government to:

 Fully fund the FAST Act at the authorized levels for FFY 17 and FFY 18.

 Continue to invest in infrastructure programs that provide a significant return on investment, including TIGER grants, and New Starts and Small Starts transit grants.

 Support broad-scale efforts to research and test alternatives to the federal gasoline tax, such as a Road User Charge which is now being studied in California with some funding from a new program enacted by the FAST Act, the Surface Transportation System Funding Alternatives. While there are many questions about new methods, time and money should be spent to study whether there is a better method that maintains a user-fee principle and can ensure the long-term solvency of the Highway Trust Fund. 3. A federal infrastructure package would help fund critically important transportation investments – but needs to include substantial funding, not just financing. There is clearly overwhelming need for a large-scale federal infrastructure package to help fund regionally significant highway and transit projects across the country. For example, the first round of the FASTLANE grant program in 2016 received 212 applications totally nearly $10 billion in requests, more than 13 times what was available. However the majority of much-needed transportation projects require funding, because they are not revenue-generating. President Trump has called for innovative financing and public-private partnerships to be used as part of a national infrastructure strategy. While these financing mechanisms can help advance some projects, they either require a revenue-generating project (e.g., airports, transit), or private ownership (e.g., railroads, toll roads), both of which are limited in the Sacramento region. The Sacramento Metro Chamber supports financing mechanisms as a part of an infrastructure strategy, but they will not help address deteriorating bridges, potholes, and unsafe interchanges.

We urge the federal government to:

 Enact a federal infrastructure package that makes substantial funding investments for all modes of transportation.

 Not penalize regions that have limited revenue-generating projects or private ownership of transportation infrastructure in any potential infrastructure package. 4. Modify MAP-21 and FAST Act pilot program to streamline project delivery and environmental review. Implement the provisions of MAP-21 and the FAST Act to streamline the project delivery process to help regions and states complete projects in a timely manner and save valuable resources. Many transportation projects are required to undergo duplicative environmental review through the California Environmental Quality Act (CEQA) and the National Environmental Policy Act (NEPA). The FAST Act establishes a pilot program to allow up to five states that have assumed Federal responsibility for the NEPA review process to use their state laws and regulations to conduct environmental reviews 56 and approve projects. California is eligible to participate in this pilot, but it does not make sense as currently structured due to the additional judicial review that might be triggered. Under the FAST Act, the judicial review period for projects using the pilot would be 2 years instead of the current 150-day period applicable to federal-aid highway projects. If Congress modified this condition, it would make the pilot more attractive to California and other states.

The federal government should also improve the project delivery process through increased flexibility on alternative project delivery methods, and integrated planning, project development, review, permitting, and environmental processes. The Office of Management and Budget should also ensure that regulatory rulemaking issues, by different agencies on the same subject or those that overlap, are coordinated to ensure consistency and minimize conflicting processes and performance measurement. We urge the federal government to:

 Ensure federal oversight is commensurate to the amount of federal funding.

 Modify the judicial review requirements for the NEPA-substitution pilot program of the FAST Act (Section 330 of Title 23, U.S. Code) to be limited to 150-day review. 5. Reduce funding silos and increase cooperation among federal agencies. The Sacramento region faces regulatory challenges from the federal government that add time and cost to transportation projects. Some of these originate from the regulations themselves, while many issues are matters of interpretation or the timeliness of agency review. The Sacramento region had success working with the partnership of USDOT, HUD, and the USEPA. The Sacramento region has worked for many years with federal resource agencies to streamline regulations for those projects covered by Habitat Conservation Plans. Habitat Conservation Plans complement regional growth strategies such as the Sacramento Region Blueprint to plan for environmental mitigation and streamline the federal resource agencies’ permitting processes. The Sacramento Metro Chamber encourages continued support for Habitat Conservation Plans, as well as additional incentives and requirements for federal agencies to concurrently review projects and streamline their review process. 6. Develop a national framework for data-driven decision-making and performance measures. The Sacramento Metro Chamber has advocated for nearly a decade to add data-driven decision-making and performance measurement as part of the federal transportation formula programs, with the goal of performance-based funding. In the Sacramento region, SACOG relies heavily on performance data to develop its plans, and sees performance-based funding as an important way to allocate scarce dollars. In addition to metrics on the operation of the transportation system, more can be done to measure the long-term economic impact of transportation investments. We urge the federal government to:

 Build capacity among states and regions by paying for some of the necessary data and technical tools to use performance information for regional, state and national use in funding decisions.

 Create funding incentives for regional planning and projects that integrate land use and transportation.

 Provide greater regulatory flexibility that will encourage private investment in zero-emission vehicle infrastructure.

 Continue to prioritize “lo-no” and other mobile source emission reductions strategies and ensure performance measures do not constrain flexibility and innovation in these projects.

TRANSPORTATION TEAM Team Leaders: Erik Johnson, SACOG Margie Namba, Granite Construction Mark Haneke, Sacramento County Airport System Francisco Castillo, Union Pacific

Issue Contacts: Erik Johnson, SACOG

Autonomous Vehicles Policies

Requested Action: Consider the views of the Sacramento region as policies are developed around autonomous vehicles, provide grants and funding for the public sector to play a role in testing and working with autonomous vehicle technology, and look to our region as a potential test bed for new technologies.

Background: The Sacramento region is well positioned to be a national test bed for new technologies and innovation. The region’s geography, communities and transportation infrastructure are diverse and mirror the nation as a whole. The Sacramento region’s cities, counties and transit agencies have a good track record as federal partners, both in matching federal dollars as well as implementing new programs. As the capital of the nation’s largest state in our region, it is also an excellent location to connect local innovation with state and federal policies. With the advances in autonomous vehicle technology, there are important policy issues that have the potential to transform the transportation sector. As a large geographic region with several major routes on the National Highway System and thousands of miles of local streets and roads, the Sacramento region is very interested in autonomous vehicle technology and wishes to partner with the federal government. From a business perspective, the Sacramento region is focused on attracting start-ups and others that can take advantage of the local talent at UC Davis, home to the federally funded Institute for Transportation Studies, and proximity to lawmakers and regulators with the State of California. Sacramento is also a few hours away from the leading tech and transportation innovation companies, including Uber, Lyft, Google, and many others. The Sacramento region can serve as a test bed for technology before scaling up to statewide and national markets. With the combination of private, academic, and government sectors all in close proximity, establishing a phased testing and deployment of autonomous vehicles can be done smoothly and safely in the Sacramento region.

We urge the federal government to:

1. Provide national standards for safety, planning, and open data platforms, while allowing states and local governments to establish guidelines to run pilot testing and to partner with private industry to test and bring technology to market and to scale.

2. Plan for safe operation for all levels of autonomous vehicles (AVs). Human safety, particularly pedestrians and bicyclists, should be the primary goal in planning for AVs and allowing their testing.

3. Include cities, counties, and Metropolitan Planning Organizations (such as SACOG) in the planning process for autonomous vehicles. Local agencies manage at least half of the surface transportation in America, and have a different perspective from states, who manage very uniform facilities. The biggest planning and operational challenges for AVs are in cities, where design is not consistent and operating conditions are very dynamic.

4. Develop and implement robust data-sharing requirements for new vehicle technology to improve the quantity and quality of data collected, and to reduce the millions of dollars spent annually on technologically primitive data collection, both from regular traffic operation and from traffic crashes. In the Sacramento region, cities, counties, SACOG, Caltrans and transit operators all collect data, but there is limited data sharing between the public and private sectors. Private operators should be required to make data available to help manage traffic operations. The federal government should set an open data standard so that vehicles and infrastructure all operate on common standards.

5. Provide innovation grants to cities and counties for pilot testing of automated vehicles that are electrically powered and shared; and that are targeted at improving equity and accessibility for underserved communities.

6. Conduct a study on how to restructure federal funding for infrastructure, including how to transition from the current gas tax to a usage and/or demand-based pricing system. This should include studying the changes in the costs of transportation, including transit operations, and how to use AV technology to reduce operating costs for transit and increase job accessibility for low-income individuals.

TRANSPORTATION TEAM

Team Leaders: Francisco Castillo, Union Pacific Erik Johnson, SACOG Margie Namba, Granite Construction Mark Haneke, Sacramento County Airport System

Issue Leads: John Wheat, Sacramento County Department of Airports, (916) 806-5300

Aviation Funding and Policy Priorities

Requested Action: The Metro Chamber is requesting seven things from Congress: 1. Make useful investments in the NextGen System and include local airport operators in all levels of the development off NextGen to ensure greater system efficiencies 2. Modernize the federal cap on the locally set Passenger Facility Charge (PFC) program by raising it to $8.50 and adjusting it periodically to offset the impacts of inflation 3. Fully protect the federal Airport Improvement Program (AIP) by authorizing it at $3.35 billion and ensuring funds are not diverted for FAA operations 4. Enhance flexibility to mitigate environmental impacts at airports by streamlining National Environmental Policy Act (NEPA) requirements and increasing opportunities to expand sustainability effort 5. Prohibit cost-shifting to airports for federal security responsibilities 6. Designate Sacramento International Airport (SMF) as a Global Entry Enrollment Center by Customs and Border Patrol (CBP) 7. Allocate one pair of extra-perimeter slots at Washington-Reagan National Airport so that the capital of California can be linked nonstop with the close-in airport in the Nation’s capital Background: 1. Make Useful Investments in the NextGen System Many airports – particularly those in the areas of urban congestion, challenging terrain, or trying weather – are near or beyond their design capacities, leading to high delays, reduced levels of customer service, and significant adverse economic impacts. These airports act as bottlenecks on the entire national air transportation system. Eliminating these bottlenecks – in part through NextGen

60 improvements – is essential to all of us that travel or ship goods by air. However, to achieve these benefits, it is critical that Congress and the FAA prioritize the rollout of NextGen programs and allow airport operators to have a seat at the table from inception to implementation of these capabilities. - Airports of all sizes are eager to realize the benefits of NextGen capabilities to provide safety and environmental benefits as well as billions of dollars in efficiency savings – from large hub airports where NextGen promises to enhance airfield and airspace capacity and efficiency to non-hub and general aviation airports where NextGen promises to improve airspace access and reduce needs for conventional ground-based navigational aids. - Airport operators – who know the communities they serve best – must be involved in the development of all levels of NextGen in and around their airports. From inception to implementation, airports should be part of the entire NextGen process to ensure the appropriate consideration of operational impacts, noise impacts, and other environmental impacts on the airports and their surrounding communities. - NextGen capabilities critical for airports include Required Navigational Performance (RNP)/Area Navigation (RNAV) flight procedures, improved surface management systems and technologies that enhance all weather access to airports. 2. Raise the federal cap on the Passenger Facility Charge (PFC) program to $8.50

At a time when there is pressure to reduce federal spending, modernizing the PFC cap would provide airports around the country with the locally controlled self-help they need to finance critical infrastructure projects without relying on scarce federal funds.

In 1990, Congress created the locally determined PFC to help airports of all sizes meet their capital needs to finance terminal, parking, and multimodal projects both directly and through the issuance of bonds. The PFC cap has not been adjusted since 2000, when Congress set it at $4.50. However, rising construction costs have eroded the purchasing power of the PFCs by about 50 percent. Modernizing the PFC to $8.50 now and indexing it for inflation would restore its original purchasing power, providing local communities the ability to set their individual PFC user fees based on locally determined needs for ensuring the safety and security of their airports.

Over the next five years, airports will require over $75 billion to improve infrastructure to prevent passenger delays and congestion. Direct federal funding through the FAA’s Airport Improvement Program – which has declined 10 percent in the past seven years – covers only a fraction of the total infrastructure projects required to upgrade and maintain our world-class aviation system. Since this is a locally determined fee collected at the point of sale, PFC user fees do not affect federal expenditures.

3. Fully protect the Federal Airport Improvement Program

The federal Airport Improvement Program (AIP) finances critical safety, security and capacity projects at large, medium, and small airports across the country. Full federal funding for airport infrastructure projects is particularly important at a time when airports are artificially constrained from generating more local revenue from Passenger Facility Charges, which currently are capped at $4.50. It is important to note that the AIP program is supported entirely by users of the aviation system and no general fund revenues are used for AIP grants.

AIP is a critical source of funding for airports of all sizes. Small airports around the country particularly reply on the federal program to fund critical projects at their facilities such as constructing 61 and repairing runways, taxiways and other airfield projects. Large airports also depend on AIP funding – including discretionary funds and money distributed through the Letter of Intent Program – to help pay for large capacity-enhancing projects.

The FAA estimates that there will be $42.5 billion in AIP-eligible projects between 2013 and 2017 or approximately $8.5 billion per year. The annual average iis more than twice the $3.35 billion that Congress approved for AIP funds in Fiscal Year 2014.

Despite enormous capital needs there has been downward pressure on AIP funding. In 2013, Congress diverted $253 million in AIP funding to end controller furloughs and to keep 149 contract towers open in the face of sequestration-related cuts. Fortunately, as a result of the Bipartisan Budget Act of 2013, Congress provided full funding for AIP of $3.35 billion in Fiscal Year 2014.

4. Enhance flexibility to mitigate environmental impacts at airports

Aviation forecasts continue to predict robust growth for the aviation industry, increasing attention on the environmental impacts of aircraft and airport operations. Several studies indicate that the environmental impacts associated with predicted growth in air travel demand may offset the environmental benefits already achieved. Understanding these concerns, airports continue to take proactive steps to better understand and mitigate those impacts to the natural environment and local community.

5. Prohibit cost-shifting to airports for federal security responsibilities

Under permanent law, exit lane staffing is the responsibility of TSA at the 155 airports at whi h it performed those duties on December 1, 2013, and the agency must not be allowed to interpret the statute in a narrow way that effectively shifts exit lane staffing responsibility and costs to airport operators.

In the face of ongoing budget constraints, the TSA and other federal agencies have attempted to shift federal responsibilities and costs to airport operators. Exit lane staffing and local law enforcement officer reimbursement are but two recent examples in which this has occurred. Congress, as part of the Bipartisan Budget Act of 2013, took affirmative action and confirmed in permanent law that exit lane staffing is the responsibility of TSA. Unfortunately, the agency now appears to be taking a creative interpretation of the statute, which has impacted ongoing infrastructure upgrades at airports. TSA has also steadily reduced the amount of money it is willing to reimburse airports for the performance of federal law enforcement functions conducted by local law enforcement authorities.

TSA should adequately reimburse airports for the costs associated with meeting federal duties and requirements under the local law enforcement office reimbursement program, and Congress should reject such efforts to shift federal responsibilities to local airport operators.\

6. Designate Sacramento International Airport (SMF) as a Global Entry Enrollment Center by Customs and Border Patrol (CBP)

At present there is one Global Entry Enrollment Center serving all of Northern California at San Francisco International Airport. By comparison, there are six Global Entry Enrollment Centers in Southern California. Given the growth of participation in the Global Entry program, it is unreasonable to expect that the SFO Enrollment Center can adequately service the entire population of 15 million in Northern California, four million of whom live within a 90-minute drive from SMF Airport. The benefit of adding an Enrollment Center at SMF is the Airport’s physical location at the crossroads of the Interstate 5 and Interstate 80 corridors, thereby enabling the Center to conveniently service the entire Central Valley, extending from Fresno to Redding, as well as the Napa/Sonoma regions to the west and the Reno/Lake Tahoe regions to the east. Additionally, SMF’s current international flights to/from Mexico arrive/depart in the late evening hours, and would not conflict with normal business hours when the Enrollment Center would presumably be open, subject to CBP staffing requirements. SMF peer airports of comparable size (handling 8-12 million passengers per year) that currently have Global Entry Enrollment Centers in operation include: Austin (AUS), Cleveland (CLE), Kansas City (MCI), Nashville (BNA), Pittsburgh (PIT), St. Louis (STL) and San Antonio (SAT).

Anecdotal evidence from local Sacramento Global Entry applicants has indicated wait times of up to six months to secure an appointment at the SFO Enrollment Center. Considering this incredible backlog, the best long-term solution would be to open a second Enrollment Center in Northern California in the geographically optimal location at Sacramento International Airport.

7. Allocate one pair of extra-perimeter slots at Washington-Reagan National Airport so that the capital of California can be linked nonstop with the close-in airport in the Nation’s capital

At present, nonstop operations at Washington Reagan National Airport (DCA) are restricted to airports within a 1,250 nonstop mile radius of the airport. DCA is a slot-controlled airport to restrict the number of flights/seats that are permitted to operate to/from the airport. In the early 2000s, extra perimeter slot exemptions were granted to a couple of destinations located outside that perimeter, initially to Phoenix and Las Vegas to link DCA to then-America West’s hubs at those two airports. Over the past 15 years, additional extra-perimeter slot exemptions have been periodically granted to increase the ease of access to Washington’s close-in airport from strategic cities/airports outside the 1,250 mile perimeter. Perimeter-exempted nonstop flights now exist between DCA and Austin (AUS), Denver (DEN), Las Vegas (LAS), Los Angeles (LAX), Phoenix (PHX), Portland (PDX), Salt Lake City (SLC), San Francisco (SFO), San Juan (SJU) and Seattle (SEA).

In many cases, these slot exemptions have been useful in providing nonstop service between the airports service the state capitals of these western states and DCA – with the notable exception of California. The strategic importance of creating a nonstop link between SMF and DCA in terms of both political and economic impact, is great. Hawaiian Airlines, for example as a new entrant carrier in the DCA market, could utilize a pair of extra-perimeter slots to provide nonstop service between DCA and SMF using their brand new Airbus A321neo aircraft, as well as one-stop, no change of plane service between DCA and Honolulu (HNL).

At present, there is no provision for an additional tranche of extra-perimeter DCA slots to be granted. However, if the political will arises in support of such an effort, the award of a pair of extra-perimeter slots to enable the launch of nonstop DCA-SMF service should be a priority.

YolobusYolobus FixedFixed RouteRoute RidershipRidership TrendsTrends -11.9% YTD 14-1514-15 15-1615-16 16-1716-17 -10.6% YTD

160,000 --13.9%13.9% -14.6% -9.7% -14.6% --5.6%5.6% -9.7% -- 140,000 -6.1% -14.4% -17.7% -6.1% --13.4%13.4% 120,000

100,000

Riders 80,000

60,000

40,000

20,000

0 Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun

Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun Totals YTD 16-17 112,902 128,174 124,845 121,920 115,050 102,071 102,026 103,980 910,968 -11.9% 15-16 132,193 135,789 138,295 141,590 122,545 117,814 119194 126,278 129,160 125,400 121,025 115,313 1,524,596 14-15 137,804 144,667 146,394 151,630 129,251 124,534 132,042 128,155 137,076 133,274 128,879 124,030 1,617,736 13-14 145,240 150,145 147,925 159,624 135,001 128,789 138,830 134,193 140,902 146,288 142,987 127,081 1,697,005 12-13 136,029 152,771 141,712 158,319 138,423 122,854 138,422 138,245 144,978 143,474 145,716 129,271 1,690,214 11-12 125,846 143,688 140,150 142,995 134,523 124,528 137,741 143,683 147,795 139,652 145,890 131,767 1,658,258 10-11 140,034 143,616 136,714 139,815 130,272 118,877 133,058 130,088 141,582 141,200 140,848 132,082 1,628,186 09-10 144,651 141,258 144,049 150,809 132,730 125,460 133,705 136,346 148,367 140,109 136,272 132,315 1,666,071 08-09 160,580 161,041 158,082 168,903 143,478 140,487 153,123 138,164 152,247 147,277 144,946 140,563 1,808,891 07-08 159,817 155,510 152,555 163,369 138,675 136,205 148,057 133,631 147,265 142,604 140,421 136,372 1,754,481 06-07 122,800 126,074 114,147 127,610 116,009 106,480 116,214 117,959 124,535 134,526 138,991 140,437 1,485,782 05-06 106,044 121,542 111,262 118,112 107,259 101,906 114,092 105,096 123,411 115,029 122,358 116,621 1,362,732 04-05 107,150 117,018 108,890 112,076 103,828 95,674 107,599 101,379 113,837 105,354 118,847 115,748 1,307,400 03-04 105,206 106,152 104,410 103,943 97,488 95,852 99,008 96,068 106,015 105,685 105,309 105,176 1,230,312 02-03 108,939 103,488 101,711 108,467 92,480 89,168 92,516 89,648 106,759 101,867 102,835 103,819 1,201,697 01-02 112,889 111,782 105,554 114,277 97,067 92,461 101,652 95,307 106,049 104,030 106,669 101,146 1,248,883 00-01 117,273 121,631 108,539 118,293 106,027 96,291 105,754 98,203 105,663 109,432 113,032 103,519 1,303,657

-14.6% -5.6% -9.7% -13.9% -6.1% -13.4% -14.4% -17.7%

Yolobus Special Paratransit (ADA) Ridership Trends

14-15 15-16 16-17 -2.6%7.9% YTD 3,500

3,000

+13.1% --8.4% +0.7%+0.7% +0.8% -16.7% -23.2% -16.7% -22.2% 2,500 --3.6%

2,000

Riders 1,500

1,000

500

0 Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun

Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun Totals YTD 16-17 2,318 2,604 2,379 2,400 2,210 2,051 1,956 1,990 17,908 -7.9% 15-16 2,530 2,302 2,363 2,382 2,292 2,463 2,515 2,590 2,886 2,659 2,547 2,550 30,079 14-15 2,183 2,114 2,195 2,487 2,086 2,187 2,240 2,359 2,553 2,693 2,627 2,598 28,322 13-14 2,023 2,026 1,985 2,074 1,887 1,821 1,974 1,735 2,046 2,169 2,350 2,236 24,326 12-13 1,798 2,005 1,761 2,181 1,930 1,792 2,050 1,764 1,975 2,248 2,035 1,845 23,384 11-12 1,422 1,554 1,507 1,479 1,425 1,346 1,452 1,441 1,677 1,577 1,791 1,648 18,319 10-11 1,399 1,435 1,471 1,443 1,288 1,346 1,396 1,382 1,557 1,515 1,519 1,530 17,281 09-10 1,447 1,326 1,349 1,306 1,260 1,292 1,273 1,265 1,414 1,334 1,310 1,341 15,917 08-09 1,504 1,465 1,606 1,667 1,341 1,531 1,590 1,582 1,701 1,415 1,378 1,444 18,224 07-08 1,456 1,640 1,276 1,478 1,272 1,275 1,283 1,300 1,344 1,467 1,491 1,368 16,650

-8.4% 13.1% 0.7% 0.8% -3.6% -16.7% -22.2% -23.2%

65 EXHIBIT C | MARCH 31, 2017 FORAKER & WRIGHT ADVERTISING PROPOSAL FORM

TO THE YOLO COUNTY TRANSPORTATION DISTRICT (YCTD) EXTERIOR BUS ADVERTISING SERVICES,

PROJECT NUMBER 2017-01

REQUEST FOR PROPOSALS 2017-01, BUS ADVERTISING SERVICES “BAFO”

TO: Terry Bassett, Executive Director Yolo County Transportation District 350 Industrial Way Woodland, California 95776 Due Date: March 31, 2017

PROPOSER:

Foraker & Wright Advertising 5515 Pacific Street, #3042 Rocklin, CA 95677

Helen M. Foraker, Partner 209-304-7917 [email protected]

Stacy Wright, Partner 916-969-2884 [email protected]

Foraker & Wright Advertising | 5515 Pacific Street, #3042 | Rocklin, CA 95677 | 916.969.2884 | [email protected] March 31, 2017 Terry Bassett, Executive Director Yolo County Transportation District 350 Industrial Way Woodland, California 95776

Dear Mr. Basset:

Enclosed please find Foraker & Wright Advertising’s proposal to manage exterior transit advertising services for Yolo County Transportation District RFP #2017-01.

Foraker & Wright Advertising is a DBA of Helen Foraker Advertising. We are a growing firm within the industry and provide exclusive transit advertising services for our clients. We have been in business for more than six years and currently manage three county advertising programs– all located within Northern California.

The owners Stacy Wright and Helen Foraker take pride in offering Yolo County Transportation District hands-on daily involvement in the sale and management of every ad placed on your buses. We are a small firm so the owners are your contact during the proposal process and throughout the term of the contract. There is no mystery as to whom you can call with questions and/or concerns and no personnel turn-over to worry about.

Foraker and Wright has a reputation of working tirelessly to provide clients with 100 percent ad space retention and a distinct focus on local business. Two of our counties are completely sold out and the third county, has 50 percent of the ad space sold with sales efforts that started on February 1st and a projected full ad space sell out within the next five months. What makes our firm stand out from the rest is our focus on long term ad contracts with local and regional businesses as opposed to monthly ad turn and burn practices. We invite you to contact our current clients to learn more about the Foraker & Wright Advertising approach and successes in those counties.

Foraker & Wright Advertising understands the importance of customer satisfaction and we strive for and have been successful in maintaining excellent relationships with both our advertising clients and the transit authorities for which we work. We are professional in our sales approach, viewing transit advertising as an excellent opportunity for companies to place their names and messaging on “moving billboards” that are proven to be highly effective in reaching customers. Our “no pressure” sales approach protects the reputation of the transit authority in the community, yet has proven highly effective in offering local and regional businesses the opportunity to increase brand visibility and reach target audiences.

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Having examined the RFP documents referred to above and all conditions affecting the work, the undersigned Proposer hereby proposes and agrees to furnish all labor, materials, equipment, insurance and any other services, including all costs and expenses associated herewith, which are necessary for the completion of the work for Exterior Bus Advertising Services.

COMPANY NAME: Foraker & Wright Advertising SUBMITTAL DATE: March 31, 2017 NAME OF PROPOSER: Helen M. Foraker, Stacy Wright BUSINESS ADDRESS: 5515 Pacific Street, #3042, Rocklin, CA 95677 TELEPHONE NUMBER: 916-969-2884 FAX NUMBER: none CONTACT PERSON: Stacy Wright Email: [email protected]

GENERAL 1. The Proposer understands that any clarification made to this proposal form other than that requested, may render the proposal unresponsive. 2. Proposer acknowledges that it has received the following Addenda: Addendum # 3. The Proposer understands that YCTD reserves the right to reject any or all proposals or to waive any informality or technicality in any proposal in the interest of YCTD. 4. The Proposer shall ensure that all of the following submissions have been included: A. Cover Letter B. Firm Profile C. Background, Experience and Financial Stability D. Key Personnel and Staffing E. Scope of Work (Services), including concise description of marketing plan F. Compensation Structure (changes to revenue guarantee and monthly payment) G. Other Required Forms and Certification: H. PROPOSAL FORMS i. Revenue Guarantee ii. Prime Contractors, Subcontractors, Suppliers and DBE Status iii. Company Background iv. Lobbying Restrictions Certification J. Proposer has included a quote from Vehicle Wraps for WiFi Logo’s

Proposer understands that this proposal shall remain in effect for 120 days from the deadline for proposals to be submitted and may not be withdrawn.

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In closing, we appreciate the opportunity to participate in the Yolo County Transportation District’s RFP process. We believe Foraker & Wright offers YCTD the right skills, a strong reputation, and the direct involvement of the owners, that combined will ensure a successful partnership and the assurance of meeting, and most likely exceeding, YCTD’s revenue goals

All terms within this Proposal are guaranteed by Foraker & Wright Advertising for at least 120 days from March 31, 2017. I am a partner of Foraker & Wright Advertising and am authorized to bind and submit this contract.

CONTACT PERSON: Helen Foraker (Partner) Stacy Wright (Partner) [email protected] [email protected] (209)304-7919 (916)969-2884

Date: March 31, 2017

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FIRM PROFILE

In 2011, Helen Foraker Advertising was contacted by Amador Transit to perform advertising services related to their fleet of buses. After ascertaining Amador Transit’s goals for their advertising program, Helen created and implemented a successful advertising program. These services included creating a competitive rate schedule and customer contract, which resulted in successfully filling advertising spaces on 13 buses within 3 months. Additionally, Helen has been managing ongoing contract negotiations, client follow-up and replacement of expired contracts in a timely manner.

Within the last year, Helen has also contracted with Common Grounds Senior Services (Meals on Wheels program), Tuolumne County Transit Authority (TCTA), and Amador STARS to provide advertising services. All Common Grounds vehicle ad spots have been reserved, and TCTA’s and Amador STARS’ advertising programs are well underway. Our firm donates 100 percent of the revenue from Amador STARS back to their charity.

Helen Foraker has been in the print advertising field for over 16 years and has extensive knowledge of advertising and marketing. Recently, Stacy Wright a National Award Winning digital advertising sales executive joined Helen Foraker in her advertising business, and together they formed the partnership Foraker & Wright Advertising (DBA Helen Foraker Advertising) which recently contracted with Mendocino County Transit Authority, and consists of 42 MTA buses. Sales efforts for Mendocino County Transit commenced on February 1st and the buses are already 50 percent contracted with expectations of 100 percent of all ad space to be full within four months.

Our promise to our Transit Partners is to deliver excellent financially returns with the goal of exceeding client expectations. Our firm is solely a Transit Advertising company so our team members are 100 percent focused on directing local, regional & national business to our transit ad spaces, as opposed to directing them to billboards or other outdoor advertising mediums.

Foraker & Wright Advertising understands the importance of customer satisfaction and we strive for and have been successful in maintaining excellent relationships with both our advertising clients and our transit partners. We are professional in our sales approach, viewing transit advertising as an excellent opportunity for companies to place their names and messaging on “moving billboards” that are proven to be highly effective in reaching customers. Our “no pressure” sales approach protects the reputation of the transit authority in the community, yet has proven highly effective in offering local and regional businesses the opportunity to increase brand visibility and reach target audiences.

Foraker & Wright Advertising’s corporate office is located within Placer County in Rocklin, Ca. We also have team members located throughout the region and throughout the nation in Yolo, Amador, Ada, Westchester and Sacramento Counties. All personnel work remote from their home offices with occasional sales/field operations. Each team member works with a standard desktop or laptop computer, phone, company issued Gmail account and printer dedicated to sales efforts. We work with a shared excel spreadsheet dedicated to available ad spaces contained within a google drive and each team member including Transit staff can see real time changes and updates. Page 5 of 32

Helen Foraker, Stacy Wright & Lori Aldrete (Lori recently contracted with Foraker & Wright Advertising) between the three, they have built hundreds of business relationships with small, medium and large companies within Northern Ca and right within Yolo County.

Foraker & Wright Advertising have contracted with Vehicle Wraps, Inc. (please see company profile below) and we are confident in their ability to provide excellent service to our firm, Yolobus and all respective clients reserving as space. Some of their clients include SMUD, Sacramento RT and Sacramento International Airport Shuttle’s. They have also worked with various local county agency’s including the Sacramento Fire Department.

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BACKGROUND, EXPERIENCE AND FINANCIAL STABILITY

Helen Foraker Advertising contracted with Amador County Transit with a fleet of 12 transit buses in 2011 and completed successful sell out of all ad spaces. In February 2016 Helen Foraker Advertising contracted with Tuolumne County Transit with a bus fleet of 14 regular buses and 5 trollies – all ad spaces are sold out. September of 2016 Helen Foraker & Stacy Wright formed Foraker & Wright Advertising DBA Helen Foraker Advertising and acquired Mendocino County Transit late January 2017 and commenced sales on February 1st 2017.

Foraker & Wright Advertising and it’s team members conducts sales operations in Placer, Amador and recently adding a team member in Yolo County, with the corporate office in Rocklin, Ca. Vehicle Wrap Incorporated a sub-contractor for Foraker & Wright Advertising is located within Sacramento County. Other contracted personnel include Jennifer Wilson an advertising writer and Christine Marucci Media Kit & Graphics designer for Foraker & Wright Advertising. Our firm reserves the right to ad other sales personnel as needed and will inform Yolobus if new contractors are added.

Please see Addendum #1 and Q&A #9

“I just have a quick question on item 3 on the RFP regarding Background, Experience and Financial stability, I would like to inquire to see if there is an alternative option to send proof of financial stability rather than sending income statements and balance sheets for the last two years?”

“One alternative YCTD might consider is if the proposer indicates in writing it is willing to put up a performance bond, at proposer’s expense, that would cover revenue proceeds still owed to YCTD for the year(s) I question, plus the cost to remove ads, repair and re-paint buses damaged by ads. Vendors can assume that bus repair and repainting could cost as much as $8,000 per full-size bus and $4,000 per smaller paratransit vehicle.”

Foraker & Wright Advertising agrees to put up a “performance bond” in lieu of financial records that would cover revenue proceeds still owed to YCTD for years in question, plus all costs to remove ads including repair and repaint of buses damaged ads and agrees to submit said bond to Yolo County Transportation District within five days of receipt of award contract. Foraker & Wright Advertising acknowledges all possible costs associated.

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Helen M. Foraker PARTNER / SALES [email protected] 1-209-304-7917 WORK EXPERIENCE Advertising Sales Representative with 17+ Years Experience selling advertising in Northern California. WORK HISTORY Foraker & Wright Advertising, Rocklin, CA – Partner 2016 - Present Partnered with Stacey Wright in September, 2016 Contracted with Mendocino Transit Authority • Awarded MTA contract in January, 2017 • Devised a rate schedule and contract for bus wrap advertising on 35 buses • Currently marketing bus wrap advertising to local businesses • Handling all billing and collections • Maintaining contact with advertising clients Helen Foraker Advertising, Jackson, CA – Owner 2011 - Present Contracted with Various Agencies • Amador Transit - 13 buses • Tuolumne County Transit Authority - 19 buses • Amador STARS - 7 cancer transport vehicles (*Note: 100% of advertising revenue was returned to Amador STARS) • Meals on Wheels - 3 vehicles Services Included: • Devised or modified a rate schedule and contract for bus or vehicle wrap advertising • Marketed vehicle wrap advertising to local businesses • Handling all billing and collections • Maintaining contact with advertising clients The Buy & Sell Press, Jackson, CA – Ad Sales Executive 2000 - Present • Marketing to local businesses regarding newspaper advertising • Thoroughly explaining ad rates and policies • Communicating between clients and ad layout staff on production of ads • Providing excellent follow-up to advertising clients Education Business Finance, Travel & Tourism Diploma Guildford College of Technology, United Kingdom 1988-1990 DBE Certified

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Stacy Wright PARTNER / PROJECT MANAGER / SALES [email protected] 916-969-2884 SKILLS & ABILITIES SALES Nationally recognized top Sales Executive in digital advertising with National firm. Received multiple awards including Sells Executive of the Year and Quarter. Won multiple sales competitions and contests. Over 30 certifications in various aspects of sells, project & property management including but not limited to: Fair Housing, customer relationship management, property manager financials, marketing principles, internet sells, traffic generation, and employee coaching. EXPERIENCE PARTNER | FORAKER & WRIGHT ADVERTISING | SEPTEMBER 2016-CURRENT Day-to-day duties with the firm consists of sales calls/cold calls, following up with existing clients, working with the graphics contractor to ensure ad accuracy, communication with Transit Authority and sending invoices and billing to clients. Creating and implementing new marketing strategies. Price setting for complete sell out of all ad spaces. SALES EXECUTIVE | APARTMENT GUIDE & RENT.COM | JUNE 2014- SEPTMEBER 2016 Achieve new sales presentations and cold call goals, develop and maintain close relations within an assigned territory in order to exceed customer expectations. Manage sales pipeline and revenue forecast in Salesforce to ensure accurate recording of prospecting activity. Conduct scheduled sales/service meetings with decisions makers of business portfolio. Assist in the collection of current monies and past due accounts when needed. Quotas will be set by the Market Sales Manager. Sales Executives should, at a minimum, meet their monthly quotas and should strive to exceed them. COMMUNITY DIRECTOR | FPI MGT | MAY 2009- JUNE 2014 Oversee the operations of an apartment community. Maximize revenue growth. Prepare and present annual budget. Completes/oversees completion and implementation of the annual marketing plan and quarterly market strategies. Oversees community administrative and reporting function. Performs rent collections, generates month end reports, accounts payable, prepares and completes weekly market survey reports, assists in marketing efforts to attract new prospects, maintained social media accounts for the property, as well as other sites Rent.com, Apartment Finder, For Rent.com, preparing leasing documents, enforcement of rental agreements, approval of expenditures, file audits, analyzes tenant ledger, process security deposits, provides property information to potential prospects, conducts tours of the property to potential prospects. CO FOUNDER | REPAIR A PET INC 501C3 | JUNE 2006- JUNE 2009 Communicate directly with vet staff and evaluate patient’s needs, customer service, answered phones, collecting testimonials and photographs of successfully completed cases, scheduling patient appointments. Responsible for allocating resources to fund procedures and medications, light accounting weekly, insuring all marketing materials, website, and pamphlets are updated. Assisted patients with paperwork, maintained communication with current cases to ensure satisfactory completion of patient requests. SALES & MARKETING MANAGER | AMERICAN LASER CENTERS | JULY 2005- AUGUST 2006 Responsible for the day-to-day management functions of a center that included: Supervising a staff of seven RN’s. Building and maintaining positive client relations to ensure customer satisfaction, inbound and outbound sales, scheduling out-patient procedures, assisted patients with paperwork, attend weekly conference calls with corporate staff, generate monthly financial reports, conduct consultations with potential prospects, ordering and maintaining product inventory, ensure patient files are up-to-date and conform with state and federal laws relating to confidentiality/ privacy. Responsible for reviewing treatment plans with nurses to ensure all protocols are followed. Built a clinic from a gross monthly revenue of $14,000 to a gross of $100,000 plus.

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Lori Aldrete Piece SALES / MEDIA [email protected] [email protected] 916-501-2654

If awarded the contract, Foraker & Wright plans to subcontract with Lori Aldrete, owner of Aldrete Communications, for sales and marketing support in Yolo County. Lori brings nearly 40 years of communications and marketing experience to the function of Yolo County sales and promotion for Foraker & Wright Advertising. Lori has lived in Yolo County for more than 35 years and has numerous business and personal contacts in the area. This local presence with a known and trusted member of the business community will greatly enhance the visibility and effectiveness of our sales outreach to potential Yolo County advertisers. In addition to owning Aldrete Communications, Lori is active in the community as a member of the Davis Chamber of Commerce and the boards of the United Way California Capital Region and First Northern Bank. With Lori as the lead sales representative in Yolo County for the Foraker & Wright, we expect to secure an effective mix of local, regional, and national advertising to fill the available spaces on the Yolobus fleet. We are confident this mix will meet revenue goals and provide maximum income to the YCTD. Since Lori has worked with Yolobus in the past, specifically during the launch of the “Y” shuttle, she has first hand experience working with the YCTD staff and will be an asset when marketing advertising opportunities to Yolo County based advertisers. A more complete biography of Lori Aldrete is provided in the appendix.

LORI ALDRETE BIOGRAPHY Lori has worked in the field of communications. Marketing, and public affairs for nearly 40 years. Following a 15-year career in mainstream and cable television, Lori transitioned to the healthcare field serving in progressively responsible executive management roles in communications and operations. Prior to starting ACS Quantum Strategies, a statewide public affairs, strategic communications, and strategic planning firm based in Sacramento in 2001 with business partner Lisa Yates, Lori served as the Vice President for Corporate Communications at Catholic Healthcare West – a 48-hospital, three-state health care system based in San Francisco, and was responsible for all corporate internal and external communications strategies. Before that, she was the Senior Vice President for Marketing and Communications at the California Hospital Association (CHA) based in Sacramento. In that capacity, Lori served as the operations executive responsible for managing CHA’s marketing, public affairs, publishing, membership services, volunteer services, education and printing services departments as well as the California Association of Hospitals and Health Systems’ sales center. Prior to her time at CHA, Lori was the Director of Marketing and Development for Sutter Davis Hospital in Davis, California. This followed a stint as the General Manager of the Davis Community Cable Cooperative (now Davis Media Access). She has served more than 22 years on the board of First Northern Bank and since 2008 on the United Way California Capitol Region board. Since 2011, Lori has owned Aldrete Communications, based in Davis, California. Among the clients of ACS Quantum Strategies and Aldrete Communications for which Lori served as the lead relationship manager are CommuniCare Health Centers, Yolo County Children’s Alliance, First 5 Yolo, Davis Joint Unified School District, Yolo County CASA, City of West Sacramento – Up4WS (Up For West Sac), Carlton Plaza Davis, Yolo County Office of Education, Yolo Family Service Agency, California Veterinary Medical Association, Adventist Health, SnowSport Safety Foundation, It’s Our Health, American Cancer Society California Division, NorthBay Healthcare, Sports Restaurants, Inc., Sacramento Association of Realtors, Sutter Health, Enloe Medical Center, Performance ICU, Pulmonary Medical Associates, California Alliance of Bingo Charities, First 5 Monterey County, John Muir Mt. Diablo Medical System, Centura Health System (Colorado), Trillium Properties (Texas and Mexico), Sonora Community Hospital, Intuitive Surgical, and Veterinary Allied Staff Education (California). Lori has experience as a television producer, director and on-camera talent. She has worked for network affiliates in several major markets, including Sacramento, San Diego, and the NBC network owned and operated station in Los Angeles, KNBC-TV. For more than 10 years in the 1980’s, 1990’s, and early 2000’s, Lori frequently served as a host and interviewer on Davis DCTV public access programs including election night coverage, special live call-in shows and This Week in Davis. Lori has a bachelor’s degree in communications from Michigan State University and a Master of Business Administration with an emphasis in marketing from California State University, Sacramento.

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Jennifer L. Wilson PROFILE Jennifer is a professional individual who strives to improve in all areas of her environment at all times. She is a problem-solver who values communication, working well with a team, and helping others. Jennifer has 8+ years of experience writing advertising proposals and associated documents, business requirements, procedure manuals, and user guides, as well as analyzing business systems and identifying solutions. She feels comfortable leading a team and being the problem-solver when issues arise. WORK EXPERIENCE ADVERTISING WRITER Helen Foraker Advertising, Pine Grove, CA, 2011- present Foraker & Wright Advertising, Rocklin, CA, 2016 - present • Prepare and maintain all advertising agreements • Assist in interpreting RFP’s and drafting proposals • Assist with design of a variety of bus wrap ads REALTOR® ASSOCIATE Sierra Homes & Properties, Pine Grove, CA, 2007 – 2016 • Worked directly with clients wishing to buy or sell property • Followed through the entire home buying process, from initial contact to after closing BUSINESS ANALYST/TECHNICAL WRITER (Contracts) Sacramento County Probation IT & Sacramento County DHHS IT, 2001 – 2006 • Interviewed subject-matter experts to ascertain current procedures and future business needs • Analyzed customer requirements and processes and made recommendations for improvement • Drafted business requirements documents • Led project teams and assigned action items • Wrote software user guides and procedure manuals • Assisted with user testing and acted as a liaison between software engineers and business partners PROJECT COORDINATOR (Contract) NEC Electronics, Roseville, CA, 2000 • Worked on a software team to develop a new tracking system for the NEC manufacturing plant • Monitored project deliverables and updated status via a project intranet site Assisted the Change Manager with tracking system changes. DEGREES & PROFESSIONAL LICENSES AA in Math, Science & Engineering Sacramento City College, Sacramento, CA, December, 2000

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Christine Marucci EDUCATION BA from University of California, Davis Davis, California 1987-1992 MFA from Rhode Island School of Design Providence, Rhode Island 1992-1994

GRAPHIC DESIGN EXPERIENCE Freelance Graphic Artist, New Castle, New York – 1994 - Present Kirshenbaum bond & partners, New York, New York – 2003 - 2004 Publicis & Hal Riney, San Francisco, Ca – 1997- 2003 Haggin group, Mill Valley, Ca – 1994 - 1997

ELECTRONIC PRODUCTION ARTIST Created ads for various print mechanicals using specifications for print. Outdoor billboards, banners, brochures, bus wraps and catalogs for brands such as Sprint, Saturn, Cottura, Pets USA and Starbucks. • Work from Templates to create various sizes for different publications • Work with typography to correct spacing and kerning • Create print ready artwork for mechanical as needed • Retouch artwork for various mechanicals as needed • Web ready artwork or banners as needed • Read proofreader marks and make corrections Adobe Creative Suite (Photoshop, InDesign and Illustrator) ART ASSOCIATE Work with Senor Art Director on Sprint to produce various size mechanicals for different publications • Oversee mechanicals from conception to print • Markup ads for the electronic production department • Work with production department, color correction and mechanical specifications • Maintain strict brand guidelines • Product photoshoots DESIGNER Maintain Brand guidelines and Design for various publications such as Verizon, Mohegan Sun, Target, Wyndham Hotels, Hennessey, Ban and HP. • Create worldwide brand guidelines for HP/Compact ads • Design ads and billboards for various sized mechanicals • Find visuals using stock photography PROJECT MANAGER • Creating timelines and scheudles for everyone working on a project • Maintain all aspects of the project to ensure that all the materials and requirements are finished on schedule

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Foraker & Wright Advertising | 5515 Pacific Street, #3042 | Rocklin, CA 95677 | 916.969.2884 | [email protected]

1060 National Drive Suite 7 Sacramento CA 95834 916-993-5880 www.vehiclewrapsinc.com

Company Overview 1060 National Drive Suite 7 Sacramento10601060 National CAOnce National95834 Drive a man Drive Suite with Suite 7 dreams7 in his garage with a single plotter, now the most trusted wrap company in 916-993-5880SacramentoSacramento Sacramento. CA 95834 CA 95834 Vehicle Wraps Inc. opened its doors in 2010 and has quadrupled in size since. Our mission www.vehiclewrapsinc.com916-993-5880916-993-5880at Vehicle Wraps Inc. is to be committed to helping our clients communicate their brands or personal www.vehiclewrapsinc.comwww.vehiclewrapsinc.com style effectively. We provide results-oriented advertising to meet our client's objective by providing strong

Company Overviewconcepts and excelling at customer service. Our friendly, knowledgeable and professional staff will help CompanyCompany Overview Overview Once a maninspire, with dreams educate in hisand garage problem-solve with a single all our plotter, clients now objectives.. the most trusted wrap company in OnceOnce a man a man with with dreams dreams in his in garagehis garage with with a single a single plotter, plotter, now now the themost most trusted trusted wrap wrap company company in in Sacramento. Vehicle Wraps Inc. opened its doors in 2010 and has quadrupled in size since. Our mission Sacramento.Sacramento. Vehicle Vehicle Wraps Wraps Inc. Inc. opened opened its doorsits doors in 2010 in 2010 and and has hasquadrupled quadrupled in size in size since. since. Our Ourmission mission at Vehicle Wraps Inc. is to be committed to helping our clients communicate their brands or personal at Vehicleat Vehicle Wraps Wraps Inc. Inc. is to is be to committed be committed to helping to helping our ourclients clients communicate communicate their their brands brands or personal or personal style effectively.Burt Erdman We provide - President results-oriented advertising to meet our client's objective by providing strong stylestyle effectively. effectively. We Weprovide provide results-oriented results-oriented advertising advertising to meet to meet our ourclient's client's objective objective by providing by providing strong strong concepts andWith excelling over 7 yearsat customer in the wrapping service. Our industry friendly, and knowledgeable being a true entrepreneur, and professional Burt has staff turned will help a garage conceptsconcepts and and excelling excelling at customer at customer service. service. Our Ourfriendly, friendly, knowledgeable knowledgeable and and professional professional staff staff will willhelp help inspire, educatecompany and problem-solveinto the largest all wrap our clientsshop in objectives.. Sacramento. His leadership, professionalism, and high standards inspire,inspire, educate educate and and problem-solve problem-solve all our all ourclients clients objectives.. objectives.. has made this company flourish. Burt started off at BC-Designs in May 2007, cutting out decals in his

garage. He was then approached by his neighbor and formed a partnership; Pro Wraps was created. As a Burt BurtErdmanBurt Erdmantwo Erdman- manPresident - Presidentteam, - President they quickly made a name for themselves in the industry due to quality. Unfortunately, the With WithoverWith over7partnership years over 7 years in7 yearsthe in did wrapping the in not thewrapping work wrapping industry out industry and industry and Burt andbeing leftand being ain being true MArcha true entrepreneur, a true entrepreneur,2010 entrepreneur, to create Burt Burt hashis Burt has ownturned hasturned company, turned a garage a garage a garageVehicle Wraps Inc. EXHIBIT C | MARCH 31, 2017 companycompanycompany intoSinceFORAKER theinto then,intolargest the the &largestVehicle WRIGHT wraplargest wrap Wrapsshop wrap ADVERTISING shop in Inc. shopSacramento. in hasSacramento. in Sacramento.grown His into Hisleadership, what Hisleadership, leadership,it is professionalism,today. professionalism, professionalism,WithPROPOSAL exposure and and highto FORMand highdifferent standards high standards standards industries, Burt has madehas hasmade thisunderstands made companythis this company company theflourish. uniquenessflourish. flourish. Burt Burt started ofBurt started each startedoff company's atoff BC-Designs atoff BC-Designs at BC-Designs needs. in May inWith May in2007, hisMay 2007, comprehensive cutting2007, cutting cutting out out decals outdecals discussions decals in inhis his in his with the garage.garage. Hegarage. clientwas He wasthenHe and was then approachedteam then approached he approached sets, by and his by neighborcompletes,his by neighborhis neighbor and both and formed andlongformed formed aterm partnership; a partnership; and a partnership; short Pro term Pro Wraps ProWrapsobjectives. Wraps was was created. was created. created. As As a aAs a two mantwotwo manteam, man team, they team, theyquickly they quickly madequickly made a madename a name afor name themselvesfor themselvesfor themselves in the in theindustry in theindustry industry due due to due quality.to quality. to quality. Unfortunately, Unfortunately, Unfortunately, the the the partnershippartnershippartnership did not did workdidnot notwork out work andout outandBurt and Burt left Burt leftin MArch leftin MArch in 2010MArch 2010 to 2010 create to create to createhis hisown ownhis company, own company, company, Vehicle Vehicle Vehicle Wraps Wraps Wraps Inc. Inc. Inc. SinceSince then,Since then, Vehicle then, Vehicle WrapsVehicle Wraps Inc. Wraps Inc.has Inc. hasgrown hasgrown into grown into what into what it whatis it today. is it today. is Withtoday. With exposure With exposure exposure to differentto different to different industries, industries, industries, Burt Burt Burt understandsunderstandsunderstands the uniqueness the theuniqueness uniqueness of each of each ofcompany's each company's company's needs. needs. needs.With With his With hiscomprehensive comprehensivehis comprehensive discussions discussions discussions with with the with the the clientclient andclient teamand and team he teamsets, he sets, heand sets, andcompletes, and completes, completes, both both long both long term long term and term and short and short term short term objectives. term objectives. objectives.

10601060 National National Drive SuiteDrive 7 Suite 7 SacramentoSacramento CA 95834 CA 95834 916-993-5880 916-993-5880 www.vehiclewrapsinc.com www.vehiclewrapsinc.com

Company Overview COMPANY OVERVIEW Once a man with dreams in his garage with a single plotter, now the most trusted wrap company in Sacramento.Once a man Vehicle with dreams Wraps Inc. in his opened garage its doorswith a in single 2010 and plotter, has quadruplednow the most in size trusted since. wrap Our mission company in Sacramento. Vehicle Wraps atInc. Vehicle opened Wraps its doorsInc. is toin be2010 committed and has to quadrupled helping our clientsin size communicate since. Our mission their brands at Vehicle or personal Wraps Inc. is to be committed to helping styleour clients effectively. communicate We provide theirresults-oriented brands or advertisingpersonal style to meet effectively. our client's We objective provide byresults-oriented providing strong advertising to meet our client’s conceptsobjective and by excellingproviding at strong customer concepts service. and Our excellingfriendly, knowledgeable at customer andservice. professional Our friendly, staff willknowledgeable help and professional staff will inspire,help inspire, educate educate and problem-solve and problem-solve all our clients all our objectives.. clients objectives..

BURT ERDMAN – PRESIDENT

With over 7 years in the wrapping industry and being a true entrepreneur, Burt has turned a garage company into the largest wrap Burt Erdman - President shop in Sacramento. His leadership, professionalism, and high standards has made this company flourish. Burt started off at With over 7 years in the wrapping industry and being a true entrepreneur, Burt has turned a garage BC-Designs in May 2007, cutting out decals in his garage. He was then approached by his neighbor and formed a partnership; Pro companyWraps was into created. the largest As wrapa two shop man in team, Sacramento. they quickly His leadership, made a nameprofessionalism, for themselves and high in the standards industry due to quality. Unfortunately, the haspartnership made this did company not work flourish. out and Burt Burt started left in off MArch at BC-Designs 2010 to increate May 2007, his own cutting company, out decals Vehicle in his Wraps Inc. Since then, Vehicle Wraps garage.Inc. has He grown was theninto whatapproached it is today. by his With neighbor exposure and formedto different a partnership; industries, Pro Burt Wraps understands was created. the Asuniqueness a of each company’s needs. twoWith man his team,comprehensive they quickly discussions made a name with for the themselves client and in theteam industry he sets, due and to quality. completes, Unfortunately, both long the term and short term objectives. partnership did not work out and Burt left in MArch 2010 to create his own company, Vehicle Wraps Inc. SinceDAWNELL then, Vehicle WALDEN Wraps – ACCOUNTING/HR Inc. has grown into what it is today. With exposure to different industries, Burt understandsDawnell hit the uniquenessground running of each and company's hasn’t stopped needs. Withsince his she comprehensive began. Dawnell’s discussions experience with the in hiring and retaining staff has been clientinstrumental and team in he our sets, growth. and completes, Her attention both tolong detail term and and skillsshort termin budgeting objectives. has helped us double in size annually. She is definitely a corner stone in the company. MATT BRINDAC – DESIGN DIRECTOR Matt has a WASC Senior accredited 4 year Graphic Design degree from the Art Institute of CA. An expert in branding, Matt’s designs have been used in Fortune 500 companies. Matt also volunteers his design sills for the Sacramento Foster Association. CHELSEA REDINGER–CUSTOMER RELATIONS Chelsea has many years of experience in customer service. Her knowledge and never stop learning approach is his key to success. As customers turn to the approaches to advertising, Chelsea is their helping them with the most cost-effective way to grow their business. Chelsea may be our employee, but she’s here for the customers. OUR CLIENTS Vehicle Wraps Inc proudly welcomed SMUD into our family in 2012. We have had strong relationships since day one. We know SMUD’s vehicles are always in high demand so we strive to get their vehicles in and out quickly without sacrificing quality. By having attention to detail teams, we ensure colors are always on point and looking consistent with their fleet. SMUD has an array of vehicles in their fleet and our designers work side by side with the designers at SMUD to ensure all vehicles, no matter what type, look like they belong together. Consistency is our game and we play it well. Bonney came to us with a mission and it was to ensure their fleet has high quality professional looking wraps while keeping consistency. We offer print samples to ensure that every color is consistent and looking great. With a fleet that is constantly moving and growing we ensure their vehicles gets the attention they need but gets back out in the field as soon as possible. We work closely with Bonney’s design team to ensure the design follows their design guidelines. We welcomed the Sacramento Sheriff to our team and we hit the ground running. Our first mission was to complete two of their Youth Services vehicles. From design to finish the project was flawless. We now complete all graphics for Sacramento’s Sheriffs fleet. To ensure all Sheriff vehicles look the same we ensure the color and dimensions are always on point and consistent.

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Foraker & Wright Advertising | 5515 Pacific Street, #3042 | Rocklin, CA 95677 | 916.969.2884 | [email protected] Our Clients: Vehicle Wraps Inc proudly welcomed SMUD into our family in 2012. We have had strong relationships since day one. We know SMUD’s vehicles are always in high demand so we strive to get their vehicles in and out quickly without sacrificing quality. By having attention to detail teams, we ensure colors are always on point and looking consistent with their fleet. SMUD has an array of vehicles in their fleet and our designers work side by side with the designers at SMUD to ensure all vehicles, no matter what type, look like they belong together. Consistency is our game and we play it well. Our Clients: Vehicle Wraps Inc proudly welcomed SMUD into our family in 2012. We have had strong relationships Bonney came to us with a mission and it was to ensure their fleet has high quality professional looking wraps while since day one. We know SMUD’s vehicles are always in high demand so we strive to get their vehicles in and out quickly keeping consistency. We offer print samples to ensure that every color is consistent and looking great. With a fleet that is withoutconstantly sacri movingficing andquality. growing By having we ensure attention their tovehicles detail teams,gets the we attention ensure colorsthey need are alwaysbut gets on back point out and in lookingthe field as soon consistentas possible. with We theirwork fl closelyeet. SMUD with has Bonney's an array design of vehicles team to in ensure their fl eetthe anddesign our follows designers their work design side guidelines. by side with the designers at SMUD to ensure all vehicles, no matter what type, look like they belong together.fi Consistency is our game EXHIBITWe welcomed C | MARCH the 31, Sacramento 2017 SheriffFORAKER to our team& WRIGHT and ADVERTISING we hit the ground running. Our rstPROPOSAL mission FORM was to complete two of andtheir we Youth play Services it well. vehicles. From design to finish the project was flawless. We now complete all graphics for Bonney came to us with a mission and it was to ensure their fleet has high quality professional looking wraps while Sacramento’s Sheriffs fleet. To ensure all Sheriff vehicles look the same we ensure the color and dimensions are always keepingon point consistency.and consistent. We offer print samples to ensure that every color is consistent and looking great. With a fleet that is fi WeconstantlyWe were were very very movingexcited excited to and be topart growing be of part the rebranding weof the ensure rebranding for theirthe Sacramento vehicles for the InternationalgetsSacramento the attention Airport International Shuttles they need Airport but gets Shuttles back out in the eld as soon Communityas possible. Projects We :work We love closely to help with out and Bonney's be a part design of our community team to ensureas much theas possible. design We follows work very their closely design every guidelines. yearWe withwelcomed Metro Fire the and Sacramento Sacramento Fire Sheri Department to our to team wrap andmultiple we fire hit truck the forground Breast running. Cancer Awareness Our first Month.mission We was to complete two of proudly donated design, labor, and materials toff help bring smiles to all survivors and their families. their Youth Services vehicles. From design to finish the project was flawless. We now complete all graphics for 3M Material Specs: http://solutions.3m.com/wps/portal/3M/en_US/Graphics/3Mgraphics/ProductsGPIM/Products/~/3M-Scotchcal-Changeable-Sacramento’s Sheriffs fleet. To ensure all Sheriff vehicles look the same we ensure the color and dimensions are always Graphic-Film-IJ3555?N=5786+8697840+3293953986+3294529207&rt=rudon point and consistent. We were very excited to be part of the rebranding for the Sacramento International Airport Shuttles

Community Projects: We love to help out and be a part of our community as much as possible. We work very closely every year with Metro Fire and Sacramento Fire Department to wrap multiple fire truck for Breast Cancer Awareness Month. We proudly donated design, labor, and materials to help bring smiles to all survivors and their families.

3M Material Specs: http://solutions.3m.com/wps/portal/3M/en_US/Graphics/3Mgraphics/ProductsGPIM/Products/~/3M-Scotchcal-Changeable-Graph ic-Film-IJ3555?N=5786+8697840+3293953986+3294529207&rt=rud

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SCOPE OF SERVICES

Upon notification of awarded contract Foraker & Wright Advertising and Lori Aldrete will issue a press release notifying local and regional businesses of Transit Advertising opportunities with Yolobus. Stacy Wright the project manager and Helen Foraker will coordinate a meeting with Yolo County Transportation District and Vehicle Wraps to review bus fleet inventory. After review, we will setup a universal bus fleet spreadsheet in which all parties will have real-time access, to track available ad spaces. Our firm will create a Media Kit specific to Yolobus similar to the example kit provided. (Please see Mendocino County Media Kit) Our firm and Vehicle Wraps will coordinate with Yolobus to come up with a schedule to place the ads, typically placement happens weekly, usually commencing on a weekend day. Sales efforts will commence immediately, with each sales member, including project manager, reaching out via email blast and direct calling to existing clients letting them know of recent opportunity to advertise on Yolobus. Each sales member has a quota of at least 100 cold sales calls per week to local and regional businesses resulting in over 300 calls per week. Foraker and Wright Advertising has a firm belief in local business advertising, resulting in long term contracts, which create stability for our Transit Partners. However, our firm does have relationships with Media and National Companies and will fill up a percentage of ad space with larger national ads. Foraker and Wright Advertising submit articles to local advertising forums to make Yolo County businesses aware of Yolobus and the new advertising program. Foraker & Wright Advertising believes in building strong relationships and providing quality customer service with our new and existing clients who advertise, typically resulting in those clients adding new ad spaces. We do follow up with those clients to offer specials or inform them of available ad space. Our team members hold several meetings per week regarding sales efforts and come up with strategic plans to sell out ad spaces. We will remain in contact with Yolobus Officials on a regular basis and schedule weekly meetings as needed or requested by our firm or County Officials.

MAINTENANCE OF ADVERTISING

Our firm and Vehicle Wraps understands that we are responsible for the removal of all ads including outdated and damaged ads. We will do regular quarterly inspections to ensure quality control of bus fleet. Foraker & Wright Advertising require a 30 day notice to cancel ad space and our contractor will remove said ads on the next weekend following the cancellation date. Vehicle Wraps will inspect each ad space before installing ads and will take pictures and will advise personnel of any questions or concerns they have. Both Foraker and Wright Advertising and Vehicle Wraps understands that the integrity of the bus fleet including the paint and decals are of the upmost importance. Vehicle Wraps uses only the highest quality vinyl wrap to ensure quality of the ad all while protecting the paint.

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PROPOSAL FORM–REVENUE GUARANTEE

Option A – Only advertising formats placed below side windows and on rear of buses. Percentage of Gross Revenue / Contract Year Fixed Annual Guarantee With Minimum Monthly Guarantee* Base Year One $60,000 40% / $5,000 Base Year Two $60,000 40% / $5,000 Base Year Three $66,000 45% / $5,500 Option Year One $72,000 50% / $6,000 Option Year Two $72,000 50% / $6,000

Option B – Allows full wrap coverage on up to 100% of bus and paratransit vehicle fleet. Percentage of Gross Revenue / Contract Year Fixed Annual Guarantee With Minimum Monthly Guarantee* Base Year One $66,000 45% / $5,500 Base Year Two $66,000 45% / $5,500 Base Year Three $72,000 45% / $6,000 Option Year One $72,000 50% / $6,000 Option Year Two $78,000 50% / $6,500

First payment to Yolobus to begin 90 days after contract signed.*

YOLOBUS PROPOSED RATES

Para Transit 1-5 Months 6-12 Months Half Back (rear of bus) $440 $395 Full Back (rear of bus) $620 $570 Queen Side (Passenger’s Side) $410 $365 King Side (Driver’s Side) $410 $365

Fixed Route Bus 1-5 Months 6-12 Months Half Back (rear of bus) $620 $570 Queen Side (Passenger’s Side) $450 $400 King Side (Driver’s Side) $450 $400 Big Kahuna (Passenger’s Side) Flat rate $720 per month Big Kahuna (Driver’s Side) Flat rate $820 per month

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PROPOSAL FORM—LIST OF PRIME CONTRACTOR AND SUBCONTRACTORS/SUPPLIERS & DBE STATUS PROJECT TITLE: Exterior Bus Advertising Services, YCTD Request for Proposal #2017-01 BIDDER’S/PROPOSER’S NAME: Foraker & Wright Advertising Contract Amount: $60,000 ADDRESS: 5515 Pacific Street, #3042, Rocklin, CA 95677 OWNER OR CONTACT PERSON: Stacy Wright, Partner DISADVANTAGED BUSINESS ENTERPRISE (DBE): In progress (SITE VISIT HAS TAKEN PLACE, IN APPROVAL PROCESS)

AGE OF FIRM: 6 years (prior to partnership formation, company was Helen Foraker Advertising for 5 years) PHONE: 916-969-2884 TITLE: Project Manager

List the following information for all subcontractors/suppliers that provided a bid, quote or proposal to the Bidder/Proposer. The Following is a list of significant transit contracts currently managed. Additional details are available upon request. Vehicle Wraps, Inc. • Non-DBE • Production and installation of custom vehicle wraps Lori Aldrete • Non-DBE • Media/Sales Jennifer Wilson • Non-DBE • Advertising Writer Christine Marucci • Non-DBE • Media Kit and Graphic Design

The undersigned will enter into a formal agreement with the subcontractor(s) and/or supplier(s) whose bid/quote was accepted conditioned upon execution of a contract with Yolo County Transportation District. I certify that the information included on this form is complete and correct.

(Signature of Owner or Authorized Representative and Title):

March 31, 2017 (Date): Page 17 of 32

PROPOSAL FORM—LIST OF PRIME CONTRACTOR AND SUBCONTRACTORS/SUPPLIERS & DBE STATUS PROPOSAL FORM—COMPANY BACKGROUND

PROJECT TITLE: Exterior Bus Advertising Services, YCTD Request for Proposal #2017-01 Firm Name: Foraker & Wright Advertising BIDDER’S/PROPOSER’S NAME: Foraker & Wright Advertising Contract Amount: $60,000 Business Address: 5515 Pacific Street, #3042, Rocklin, CA 95677 ADDRESS: 5515 Pacific Street, #3042, Rocklin, CA 95677 Telephone: 916-969-2884 OWNER OR CONTACT PERSON: Stacy Wright, Partner DISADVANTAGED BUSINESS ENTERPRISE (DBE): In progress (site visit has taken place, in approval process) AGE OF FIRM: 6 months (prior to partnership formation, company was Helen Foraker Advertising for 5 years) IF SOLE OWNER, Execute here PHONE: 916-969-2884 I sign as sole owner of the business named above: TITLE: Project Manager

List the following information for all subcontractors/suppliers that provided a bid, quote or proposal to the Bidder/Proposer. The Following is a list of significant transit contracts currently managed. Additional IF PARTNERSHIP, Execute here details are available upon request. The undersigned certify that we are partners in the business named above and that we sign this contract proposal with full authority to do so: (one or more partners may sign) Vehicle Wraps Inc., 1060 National Drive, #7, Sacramento, CA 95834 • Non-DBE • Production and installation of custom vehicle wraps IF CORPORATION, Execute here The undersigned will enter into a formal agreement with the subcontractor(s) and/or supplier(s) The undersigned certify that they sign this contract proposal with full and proper authorization to do so.* whose bid/quote was accepted conditioned upon execution of a contract with Yolo County Transportation District. I certify that the information included on this form is complete and correct.

Corporation Name By Title By Title Incorporated under the laws of the State of

(Signature of Owner or Authorized Representative and Title): * If the CONTRACTOR is a Corporation, two officers of the corporations consisting of one from each of the following categories must sign the agreement: 1) the President, Vice President or Board Chair and 2) the Secretary, Assistant Secretary, Chief Financial Officer or Assistant Treasurer. If only one officer signs or (Date): an individual not specified above, the CONTRACTOR will submit satisfactory evidence that the individual is authorized to sign for and bind the corporation

Proposal packages shall be placed in a sealed envelope marked Attention: Terry Bassett, Request for Proposal #2017-01, Bus Advertising Services, 350 Industrial Way, Woodland, CA 95776 prior to 4:00 p.m. PST, Wednesday, March 29, 2017.

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LOBBYING RESTRICTIONS CERTIFICATION

The undersigned certifies, to the best of his or her knowledge and belief, that: 1. No Federal appropriated funds have been paid or will be paid, by or on behalf of the undersigned, to any person for influencing or attempting to influence an officer or employee of an agency, a Member of Congress, an officer or employee of Congress, or an employee of a Member of Congress in connection with the awarding of any Federal contract, the making of any Federal grant, the making of any Federal loan, the entering A-48 into of any cooperative agreement, and the extension, continuation, renewal, amendment, or modification of any Federal contract, grant, loan, or cooperative agreement. 2. If any funds other than Federal appropriated funds have been paid or will be paid to any person for influencing or attempting to influence an officer or employee of any agency, a Member of Congress, an officer or employee of Congress, or an employee of a Member of Congress in connection with this Federal contract, grant, loan, or cooperative agreement, the undersigned shall complete and submit Standard Form-LLL, “Disclosure Form to Report Lobbying,” in accordance with its instructions. 3. The undersigned shall require that the language of this certification be included in the award documents for all sub-awards at all tiers (including subcontracts, sub-grants, and contracts under grants, loans, and cooperative agreements) and that all subrecipients shall certify and disclose accordingly. This certification is a material representation of fact upon which reliance was placed when this transaction was made or entered into. Submission of this certification is a prerequisite for making or entering into this transaction imposed by section 1352, title 31, U.S. Code. Any person who fails to file the required certification shall be subject to a civil penalty of not less than $10,000 and not more than $100,000 for each such failure.

Signature of Contractor’s Authorized Official

Stacy Wright, Partner

Name and Title of Contractor’s Authorized Official

March 31, 2017

Date

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Firm Interviewed: Foraker & Wright Advertising

INTERVIEW FOR EXTERIOR BUS ADVERTISING SERVICE AGREEMENT (March 31, 2017)

1. Do you understand that allowing exterior bus advertising is a major decision for us and that there is the possibility that our board could decide not to pick any firm at this time? Yes, we are fully aware that the board may not decide to allow an exterior advertising program on the buses at this time. 2. How will you be approaching rollout? Talk about your proposed team. We are planning on a very intense roll-out plan consisting of a targeted sales approach starting with the major firms that we have alliances with currently and reaching out to other firms who are highly likely to advertise on an exterior bus advertising program. Such firms/companies would be hospitals, Golden One Stadium, solar companies, banks and other large corporations in the designated area of Yolo County and the greater Sacramento area. 3. Do you fully understand and agree to the advertising policy? Yes, we fully understand and agree to the advertising policies. 4. What will you do to bring in Yolo County businesses to buy advertising on buses? We as a team will be personally contacting Yolo County Businesses by reaching out to small and large companies, initially we will be approaching companies in the Yolobus route areas. Our sales associate Lori Aldrete will be contacting her numerous Yolo County clients, we will also use social media and possibly print media to let Yolo county business know about the new advertising program. 5. Name some businesses you will likely approach. We will approach, we will be reaching out to all businesses as list above in question 2 plus many more. 6. What is the largest business that has purchased bus ad space from you? The largest businesses that we currently have is Jackson Rancheria Casino , Mark Twain Hospitals, Sonora Regional, Black Oak Casino, Chicken Ranch Casino, American Legion, We also work with numerous dish/direct tv companies, local health departments

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7. Regarding your specific proposal, why would your advertising rates be the same as Mendocino County? The Sacramento region, in contrast, is ranked 20-25 nationally. We will be increasing rates above the Mendocino Rates and offering big discounts at first to access pricing, we may adjust accordingly, we will probably need to increase, looking at this program long term we need to first get advertisers and then adjust accordingly, once businesses see the ads they will want to jump on board! 8. To reach your proposed $60,000 minimum guarantee to us, what are your assumption in terms of number of ads placed on the fleet? We will need to have approximately 15 buses fully wrapped (all 3 sides) at a minimum of $700 per bus to reach the minimum $5,000 guarantee at an assumed 50% of gross revenue. 9. Will your initial focus be on just the buses? How do the paratransit vehicles fit into your approach? We would need 17 buses fully wrapped (all 3 sides) at a minimum of $700 per bus to reach the minimum $7,000 guarantee at an assumed 50% of gross revenue. 10. How many buses would you need to wrap to make your minimum $70,000 guarantee for wrapped advertising? We would need 17 buses fully wrapped (all 3 sides) at a minimum of $700 per bus to reach the minimum $7,000 guarantee at an assumed 50% of gross revenue. 11. Have you ever done a full bus wrap ad? The biggest wrap size that we have done is the Passenger and driver side Kahuna, please refer to Mendocino Media kit example for sizing, we also do full tail wraps which entails the entire back of the bus, please see collage of bus photos for examples. 12. Will you run all proposed artwork by YCTD for its approval, or just some of them? Yes, all ads will be approved prior to installation, we will adhere to all advertising criteria. 13. Do you fully understand and agree to our requirement that your firm, at its own expense, make and relocate decals and signs that it covers up? Yes, we are enclosing the bid from our wrap associates with approximate pricing for placing Yolobus decals in assigned space with reflective blue approved material. 14. Do you fully understand that YCTD, nor the firm it selects, can guarantee what buses will be on what route? Yes, we accept and understand there is no specific route bus guarantee. 15. Please get to us some sort of graphic or summary of the different size options (including dimensions) you will be offering for our different buses. Attached is our offer for advertising space on each type of vehicle.

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16. Please submit your proposed ad rates. We recognize that they may change, depending on the market. Proposed ad rates attached, yes, these rates may change please see answer 7 for more details. 17. We need more pictures showing ads on buses your firm placed. Collage of some current ads are attached. 18. What are the specifications for the material you will be using? What is its rated life on a bus? Describe the process for removing ads. Have buses been damaged by the removal of your ads? If so, how did you rectify the matter? The specific material is 3m and is industry standard, this is rated for 5 years. The removal process of ads is best described by the subcontractor Vehicle Wraps Inc. We have not ever incurred any problems with removal of ads, buses have not been damaged. Please send addendum #1 for further information. 19. What is the longest period of time you have left an ad on a bus? The longest an ad has been on the bus is around 5 year mark. 20. With reference to your specific proposal, we are Yolo County Transportation District, not Yolo Transit Authority, as some of your submission refers to. We will correct all references to Yolo county Transportation District, not Yolo Transit Authority. 21. Is there any litigation, or pending litigation, that could impact your firm’s ability to meet YCTD’s contract requirements? If yes, please explain. There is no pending or current litigations that would impact our firms ability to meet YCTD’s contract requirements. 22. For your BAFO, this is a chance for you to adjust your proposal and provide written clarifications to these and other questions, as well as to review your proposed minimums. We will be slightly adjusting our initial offers after the interview period, this is based on numbers of actual buses that are not currently in operation and backs of buses that cannot be wrapped. 23. If we picked your firm, who could make it to our 7:00 p.m. board meeting on Monday, April 10th Yes, we would gladly attend the April 10th board meeting.

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Driving your message further.

Bus ADVERTISING with Mendocino County Transit Authority

Bus advertising is recognized as one of the most effective forms of outdoor advertising. Used by both local and national advertisers, bus advertising can be tailored to fit almost any budget.

Why Advertise on Buses? Buses are moving billboards – circulating in the busiest areas of Mendocino County. Bus advertising offers exposure to local commuters, drivers and pedestrians. These “moving billboards” are typically displayed on the exterior of the bus and come in a variety of sizes and high impact formats to reach your audience. Buses go where people go.

Continuous Exposure: Bus ads move throughout residential and core business areas, delivering your message throughout the marketplace all day, every day. This continuity builds familiarity with your brand (Branding), so customers will think of you when making purchasing decisions. Bus ads are great for branding campaigns (which typically run for at least one year), as they are seen by pedestrians and vehicular traffic from multiple directions. 2017

Contact us: Foraker & Wright Advertising 5515 Pacific St., #3042 Rocklin, CA 95677 Stacy Wright 916-969-2884 [email protected] Helen Foraker 209-304-7917 [email protected]

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Dial-A-Ride and Fixed Route Reserve your SPACE TODAY!

Exterior Advertising: Each bus has one Tail ad, one Modified Queen ad and one King ad. Note: We cannot guarantee any advertiser a specific route or bus – all buses run different routes each day.

Half Back (rear of bus): Terms of Agreement 77"W x 26"H • All Pricing is per month, per bus. 1-5 months $420 • Space available is approximate 6-12 months $375 and reflects the average bus length. Please ask for exact design size, specifications and market coverage area. Full Back (rear of bus): •Please ask for production and 77"W x 65"H instation fee details. 1-5 months $600 Prices vary by bus. 6-12 months $550

Queen Side (Passenger's Side): King Side (Driver's Side): 163"W x 30"H 172"W x 30"H 1-5 months $420 1-5 months $420 6-12 months $380 6-12 months $380

Queen Side (Passenger's Side): King Side (Driver's Side): 141"W x 35"H 152"W x 29"H 1-5 months $390 1-5 months $490 6-12 months $345 6-12 months $345

Contact us: Foraker & Wright Advertising 5515 Pacific St., #3042 Rocklin, CA 95677 Stacy Wright 916-969-2884 [email protected] Helen Foraker 209-304-7917 [email protected]

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MTA Fixed Route Bus Reserve your SPACE TODAY!

Exterior Advertising: Each bus has one Tail ad, one Modified Queen ad and one King ad.

Terms of Agreement • All Pricing is per month, per bus. • Space available is approximate and reflects the average bus length. Please ask for exact design size, specifications and market coverage area. •Please ask for production and instation fee details. Half Back (rear of bus): Prices vary by bus. 84"W x 23"H 1-5 months $600 6-12 months $550

Queen Side (Passenger's Side): King Side (Driver's Side): 140"W x 40"H 140"W x 40"H 1-5 months $390 1-5 months $390 6-12 months $380 6-12 months $380

Big Kahuna (Passenger's Side): Big Kahuna (Driver's Side): 140"W x 96"H 215"W x 96"H Flat rate $700 per month Flat rate $800 per month

Contact us: Foraker & Wright Advertising 5515 Pacific St., #3042 Rocklin, CA 95677 Stacy Wright 916-969-2884 [email protected] Helen Foraker 209-304-7917 [email protected]

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Transit Market Area

Pick your TARGET MARKET

Ridership Demographic Income under $20,000 Our Service Area $20,000–$30,000 $30,000–$60,000 Mendocino County, California. $60,000–$75,000 MTA’s service area encompasses $75,000–$100,000 about 2,800 square miles including the Mendocino Coast Age 75 and Older and Inland communities. The 60–74 transit system includes a network 45–59 of long distance, commute and 26-44 local fixed routes, plus Dial-A-Ride 19-25 services in Ukiah and Ft. Bragg. under 19 MTA provides service throughout Employment Status the county, including the Full TIme communities of Albion, Anchor Part Time Bay, Bodega, Bodega Bay, Full Time Student Boonville, Calpella, Caspar, Elk, Unemployed Fort Bragg, Fort Ross, Freestone, Retired Gualala, Hopland, Jenner, Disabled, Not Employed Manchester, Mendocino, Navarro, Other Philo, Point Arena, Redwood Stay at Home Parent Valley, Santa Rosa, Sea Ranch, Trip Purpose Stewarts Point, Ukiah, Willits, Work and Windsor. Shopping Leisure Other College or Vocational School Middle or High School Medical Personal Errands

Census as of 2010 87,841

Contact us: Foraker & Wright Advertising 5515 Pacific St., #3042 Rocklin, CA 95677 Stacy Wright 916-969-2884 [email protected] Helen Foraker 209-304-7917 [email protected]

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Transit Market Area Pick your TARGET MARKET

Coastal Route Route 5 – BraggAbout Route 60 – The Coaster Route 65 – CC Rider Route 75 – Gualala/Ukiah Ft. Bragg Route 95 – Point Arena/Santa Rosa Fort Bragg Route 5 – BraggAbout Route 60 – The Coaster Route 65 – CC Rider Ukiah Route 7 – Jitney Route 9 – Local Service (Monday –Friday) Route 9 – Saturday Service Route 9 – Unlimited Service Regional Route 20 – Willits/Ukiah Route 65 – CC Rider Route 75 – Gualala/Ukiah WILLITS Willits Route 1 – Willits Local Route 95 – Willits/Ukiah

Route 65 – CC Rider

UKIAH

COASTAL

Timepoint Bus Stop Route Direction FORT BRAGG T Transfer Point

H Medical

Information: 800-696-4MTA www.MendocinoTransit.org Contact us: Foraker & Wright Advertising 5515 Pacific St., #3042 Rocklin, CA 95677 Stacy Wright 916-969-2884 [email protected] Helen Foraker 209-304-7917 [email protected]

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Ad Specificaions

Create your MESSAGE and produce your ADVERTISEMENT

Ad design advice – keep it simple. Some people will be reading your advertisement from a distance. • Use as few words as necessary – short and to the point. • Make sure to use large type. • Avoid script or flowery type. • Have a strong and visible call to action – website, phone number, etc.

Exterior Ads • We use color printed/laminated, top quality, 4 mil, calendered transit PVC vinyl.

• If providing artwork, advertisers must send hi-resolution files full scale, at least 150 dpi, RGB color format. Most formats accepted.

• All ads are subject to design and content review by Mendocino Transit Authority Management.

Each ad has a one time production fee starting at $250 that includes labor and material.

Contact us: Foraker & Wright Advertising 5515 Pacific St., #3042 Rocklin, CA 95677 Stacy Wright 916-969-2884 [email protected] Helen Foraker 209-304-7917 [email protected]

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Estimate # 1195

Date

3/30/2017 Estimate Bill To Ship To

Yolo County Transportation District 350 Industrial Way, Woodland, CA 95776

VIN Number P.O. No. Project

Quantity Item Code Description Price Each Amount DPV001 Digitally Printed Vinyl - Materials Only - White 'WiFi on 3.00 3.00T Board' - 16.25"x13" SPI001 Setup, Production & Installation of 3M IJ180 W/ 8518 12.00 12.00 Overlaminate Materials - White 'WiFi on Board' - 16.25"x13" Sacramento County/CA Sales Tax 7.75% 0.24

This Estimate is subject to the terms, conditions and warranty agreement found on our website at http://www.vehiclewrapsinc.com/termsconditions Subtotal USD 15.00 [email protected] Phone # 916-993-5880 Questions? Total USD 15.24 www.vehiclewrapsinc.com Fax # 877-449-7277

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Estimate # 1196

Date

3/30/2017 Estimate Bill To Ship To

Yolo County Transportation District 350 Industrial Way, Woodland, CA 95776

VIN Number P.O. No. Project

Quantity Item Code Description Price Each Amount DPV001 Digitally Printed Vinyl - Materials Only - 'Free WiFi' Circle 11.00 11.00T Sticker - 28"x28" SPI001 Setup, Production & Installation of 3M IJ180 W/ 8518 44.00 44.00 Overlaminate Materials - 'Free WiFi' Circle Sticker - 28"x28" Sacramento County/CA Sales Tax 7.75% 0.86

This Estimate is subject to the terms, conditions and warranty agreement found on our website at http://www.vehiclewrapsinc.com/termsconditions Subtotal USD 55.00 [email protected] Phone # 916-993-5880 Questions? Total USD 55.86 www.vehiclewrapsinc.com Fax # 877-449-7277

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Foraker & Wright Advertising | 5515 Pacific Street, #3042 | Rocklin, CA 95677 | 916.969.2884 | [email protected]