The Nu Skin Force for Good Foundation®, a 501(C)(3) Non-Profit Organisation in the United States
Total Page:16
File Type:pdf, Size:1020Kb
MAKING A WORLD OF DIFFERENCE WHAT IS ETHNOBOTANY? Ethnobotany is the study of how indigenous people use plants. Unlike other botanical sciences, ethnobotany’s emphasis is on traditional usage of plants, both historically and in modern times. Strengthened by empirical evidence, ethnobotanical research is a streamlined way of locating plants that offer an added value. Indigenous people are traditionally recognised for their botanical solutions to health and beauty concerns. To learn the insights that have withstood the test of time, Nu Skin® partners with highly Epoch® and The Nu Skin recognised ethnobotanists. The sacred knowledge (passed down from generation to generation) shared with these scientists is ® embraced in the Epoch® product line. Formulated with botanical Force for Good Foundation ingredients, Epoch® products respond to specific skin care needs in a comforting way. HISTORY The original force for good campaign was introduced in conjunction with the Nu Skin® Epoch® product line in 1996. This unique brand of skin and hair care products was developed in partnership with highly recognised ethnobotanists - scientists who study the relationship between plants and indigenous cultures. A donation of US$0.25 from the sale of each Epoch® product was directed to preserve the environments, languages, lifestyles and traditions of indigenous people around the world. To develop the Epoch® product line, Nu Skin® partnered with highly recognised ethnobotanists - scientists Two years later, Nu Skin® decided to formalise its giving with the creation of the Nu Skin Force for Good Foundation®, a 501(c)(3) non-profit organisation in the United States. From its first project to support the who study the powerful relationship between plants and indigenous cultures throughout the ages. traditions and environment of families living in Falealupo, Samoa, to the now hundreds of humanitarian projects supported in more than 50 countries, the Nu Skin Force for Good Foundation® is committed to making a Paul Alan Cox difference for thousands, if not millions of children for generations to come. Throughout the islands of Polynesia and Southeast Asia, Dr. Cox is known as “Nafanua”, one of the highest chief titles in Samoa. The Samoan people conferred this title upon him in 1989 for his diligence and work in rain-forest preservation. Known as one of the world’s top ethnobotanists, his relationship with Nu Skin® has led to the creation of numerous Epoch® products. Dr. Cox is also the founder and chairman of Seacology, a non-profit environmental organisation that assists in preserving island rainforests and cultures. Michael Jeffrey Balick Providing ethnobotanical expertise, Dr. Balick works with both Nu Skin® and Dr. Cox in the development of products for the Epoch® product line. He has become a leading figure in the field of ethnobotany by studying the powerful relationship between plants and people for nearly three decades. OUR MISSION is to create a better world for children by improving Dr. Balick’s research focuses on remote regions of the tropics where he works with indigenous cultures. human life, continuing indigenous cultures and protecting fragile environments. In 1981, he cofounded The New York Botanical Garden’s Institute of Economic Botany, currently the largest and most active programme of its kind in the nation. www.forceforgood.org www.nuskin.com 1 MAKING A WORLD OF DIFFERENCE For a complete listing of projects or to see Since 1998, the Nu Skin Force for Good Foundation® has had far reaching impact, how you can help, visit www.forceforgood.org donating millions of dollars to help support numerous projects around the world. Some of our recent projects include: TOUCH: Ukraine The Nu Skin Force for NU HOPE LIBRARIES: South Korea Good Foundation® has established a long- The Nu Skin® Hope Library project is helping to provide A partnership between standing relationship hundreds of children in elementary schools in Korea the Nu Skin Force for with Take One Ukrainian Child’s Hand with new libraries complete with books, furniture and Good Foundation® and (TOUCH) to help needy children, equipment. Since 2008, a total of 13 libraries have the Paediatric Cardiac particularly orphans, in the Ukraine. been constructed, remodeled, and stocked to support Surgery Foundation in In 2011, the Foundation financed the children’s education. CHILDREN'S Southeast Asia made it possible for Julyana TOUCH project in way to rebuild Heart FUND: Southeast Asia and Greater China who suffered from congenital heart disease, School #14. The Children's Heart Fund provides funds for to receive proper medical care to make her lifesaving corrective heart surgery for underprivileged heart whole again. children suffering from congenital heart disease in Greater China, Thailand, the Philippines, Malaysia, Singapore, Vietnam, and Indonesia. In 2013, a total of 821 children received heart surgeries in Southeast Asia and more than 1,100 in Greater China. Seeds OF HOPE: Malawi Since 2008, more than 500,000 trees including baobab and fruits trees, have been donated to villages in Malawi. The planting of trees as a renewable resource will benefit the people of Malawi in many ways. In the short-term, new trees provide food and raw materials. Long-term benefits include Mathius Mazengera storage, shade, and enriched soil. Garrett Spaulding is the eldest of eight has been a friend of children who reside with the Nu Skin Force for their parents in Good Foundation® the outskirts of Mgona for a number of years. Village, near Lilongwe Garrett suffers from City. Less than five years ago, he only Epidermolysis Bullosa (EB), a rare genetic dreamed of becoming an accountant disorder that causes open sores and because his father could not afford his post-secondary education as a farmer wounds all over the body. The foundation SCHOOL REBUILDING: Haiti has donated millions of dollars to EB selling vegetables from his Dimba After the devastating earthquake in Haiti garden. Mathius applied and was research through the Epidermolysis in January 2010, the Nu Skin® family joined Bullosa Medical Research Foundation in awarded an ETC scholarship in 2010. together to provide much needed relief to The scholarship paid for his studies at the hopes of finding a cure for this disease. ROSE EDUCATION those affected by the disaster. The Nu Skin FOUNDATION: Guatemala Malawi College of Accountancy where Force for Good Foundation® was able to he subsequently earned his diploma in The Nu Skin Force for Good provide a grant to rebuild an elementary financial accounting under The Public Foundation® donated funds to the Rose school in Carrefour. The Dominique Savio Accountants Examination Council of Education Foundation, who has taken Primary School reopened its doors to the Malawi (PAEC) board in June 2013. Since a profound interest in the education of 900 children in September 2013. then, he is working as an accountant at economically disadvantaged Guatemalan Educate THE CHILDREN (ETC): Malawi N.D. Madalitso Vitameal Production Plant children since 1997. After primary school, students in Malawi are required to pay in Lumbadzi. for higher education, but many families cannot afford school fees. The Nu Skin Force for Good Foundation® provides 100% of the scholarship funds for the ETC programme. Through ETC, each year more than 60 students in Malawi receives funding support for their education endeavours. 2 www.forceforgood.org www.nuskin.com 3 Baobab Fruit Extract (Adansonia GIVING HOPE digitata pulp extract): a natural humectant and emollient, this In line with its mission to create a better world for children, moisturising fruit extract helps reduce Nu Skin® donates US$0.25 from each sale of Epoch® dry skin, improve the skin’s appearance Glacial Marine Mud®, to the Epidermolysis Bullosa Medical and conditions skin for long-lasting Research Foundation (EBMRF). This foundation supports moisturising. research at Stanford University aimed at finding a cure and Macademia Nut Oil: high in treatment for Epidermolysis Bullosa (EB). monounsaturated fatty acids, this moisturising oil closely resembles sebum (oil naturally produced by the skin for moisture and protection), is easily absorbed by the skin and helps maintain the skin’s water barrier functions. Shea Butter (Butyrospermum parkii): a rich emollient that helps enhance the skin’s natural barrier function resulting in a softer, smoother and more toned looking skin. A SKIN-PURIFYING ESTUARY TREASURE Featuring a substantial matrix of skin beneficial NURTURING SEEDS OF HOPE (Malawi) ingredients, including zinc and sea botanicals, Epoch® Glacial Marine Mud® draws out impurities, removes dead This deliciously rich cream quenches your skin’s thirst To assist with the reforestation and conservation of skin cells and nurtures skin. Obtained from a remote with shea butter, macadamia nut oil and the fruit of the Malawi, Africa, the Foundation will plant one new tree glacial estuary, this highly absorbent mud removes African baobab tree. Traditionally used by some African from the sale of every jar of Epoch® Baobab Body Butter. impurities from skin without robbing precious moisture. cultures, the baobab fruit is high in protective antioxidants. The planting of trees creates renewable resources that Legend has it that indigenous people tried to make The time-tested ethnobotanicals in Baobab Body Butter benefit the people of Malawi in many ways, as well as Glacial Marine Mud® pottery from this special mud. They were unsuccessful promote smooth, supple skin while helping to enhance