LOW-CALORIE SWEETENERS IN All products with E Number = Why low-calorie sweeteners are Help with the management of low-calorie important in soft drinks diabetes as low-calorie sweeteners do not affect blood glucose levels sweeteners carry Safety Provide the consumer with innovative and great-tasting clear labelling soft drinks that: SOFT DRINKS Regulatory Sweeteners are always clearly Low-calorie sweeteners have labelled at least twice on soft Approval - CONTAIN NO OR LOW IN SUGARS been used safely in soft drinks HOW THEY WORK Do not cause tooth decay drinks in the EU. European food in Europe since the 1970s. They bind to the mouth’s sweet taste receptors labelling legislation requires - ARE NO OR FEW CALORIES Today there are several providing a sweet taste: that the presence of a different types, each with low-calorie sweetener in food their own unique taste profile. and drink products is indicated They are used in a wide range Aspartame on the label as ‘With LOW LOW of food and drink products — Assist in weight management when sweetener(s)’ next to the often in combination — and Acesulfame K consumed in place of sugars or as part description of the product. enjoyed by consumers around SWEET of a weight loss programme SPARKLING the world. Soft drinks On a label, an additive must be RECEPTOR Sucralose containing low-calorie designated by the name of its LOW sweeteners include still, functional class, followed by its carbonates, dilutables, iced Steviol Glycosides specific name, or its E number CALORIE teas and flavoured waters. Provide a sweet taste with no/low sugar e.g. ‘sweetener: aspartame’ or and calories help reduce overall intake ‘sweetener: E951’. DRINK with Support policy-makers and industry in meeting their sugar SWEETENERS reduction targets: Confirmed as safe by European and international authorities including the European Food Safety Authority. Approved for Sweetners: use in Europe and given: E952, E950 & E954 2000 • An Acceptable Daily Intake (ADI), estimating how much 2015 can be consumed every day over a lifetime without a risk 330ml A very small amount to health Used in foods Provide a sweet taste with delivers a high level of 2020 • An E number for ‘Europe’ confirming that the food and drinks no or few calories sweetness additive is considered to be safe by EFSA and is approved by European regulators for use in foods and drinks There are ASPARTAME SUCRALOSE eleven Used in Europe since 1983 Used in Europe since 2000 low-calorie E Number Discovered Sweetness Index E Number Discovered Sweetness Index sweeteners times sweeter times sweeter E951 1965 150-200 than sugars STEVIOL GLYCOSIDES E955 1976 500-600 than sugars ACESULFAME K Used in Europe since 1983 approved for Used in Europe since 1983 use in soft E Number Discovered Sweetness Index E Number Discovered Sweetness Index Used by natives of Paraguay times sweeter drinks in times sweeter The Acceptable Daily Intake (ADI) E950 for over 1,500 years 150-200 than sugars than sugars Approved for use E950 1967 150-200 in the EU has been set at 0-40 Europe, and 250ml x16 mg/kg bodyweight. For an adult, Extensive studies support the most parts of without any other source of safety of sucralose and the world. Let’s aspartame in the diet, this is demonstrate that it is safe for equivalent to drinking 16 Approved for use human consumption. take a closer Approved for use standard 250ml glasses of soft look at the four Extensive studies support the 1 drink sweetened with aspartame Risk assessment bodies and regulatory safety of acesulfame K and CAL at the maximum permitted level agencies around the world have Sucralose is produced from that are most demonstrate that it is safe for every day throughout their life. reviewed the safety and authorised the sucrose (table sugar) and is human consumption. Soft drinks frequently contain use of steviol glycosides. They include therefore structurally very similar. aspartame at less than the the European Commission (based on frequently used Used in very small maximum permitted level. safety advice from EFSA), the US Food amounts, less than Sucrose — either on their and Drug Administration, Health 1 calorie per 250ml Canada, Food Standards Australia/New own or in glass Zealand and the Food and Agriculture For more — The Acceptable Daily Intake (ADI) Organisation/WHO global panel of food combination 250ml x12 information in the EU has been set at 0-9 ingredient experts. to achieve the mg/kg bodyweight. For an adult, Approved for use Sucralose on

without any other source of 250ml desired taste 250ml x6 Aspartame is one of the most x12 The Acceptable Daily Intake (ADI) acesulfame K in the diet, this is sweeteners, thoroughly tested ingredients in the EU has been set at 0-15 equivalent to drinking six standard profile. ever. Over 200 studies confirm The Acceptable Daily Intake (ADI) mg/kg bodyweight. For an adult, please 250ml glasses of soft drink its safety, including the latest in the EU has been set at 0-4 without any other source of sweetened with acesulfame K at EFSA Scientific Risk mg/kg bodyweight. For an adult, sucralose in the diet, this is contact the the maximum permitted level 0 Assessment in 2013. without any other source of equivalent to drinking 12 every day throughout their life. BSDA on steviol glycosides in the diet, this standard 250ml glasses of soft Soft drinks frequently contain CAL 0 0 is equivalent to drinking 12 drink sweetened with sucralose 0207 405 0300 acesulfame K at less than the standard 250ml glasses of soft at the maximum permitted level CAL maximum permitted level. CAL The three components of aspartame — drink sweetened with steviol The only low-calorie every day throughout their life. phenylalanine, aspartic acid and glycosides at the maximum sweetener (of Soft drinks frequently contain 0 calories per methanol — are commonly found in permitted level every day natural origin) 0 calories per sucralose at less than the 250ml glass nature, including in eggs and tomatoes. throughout their life. approved in Europe 250ml glass maximum permitted level.