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430P.; Report Prepared by Groupe Comunicom. Web Site DOCUMENT RESUME ED 431 897 CE 078 875 TITLE New Learning Technologies and Media in Quebec: Profile and Positioning of the Main Stakeholders = Portrait et positionnement des intervenants en nouvelles technologies et nouveaux medias d'apprentissage au Quebec. INSTITUTION Human Resources Development Canada, Hull (Quebec) .Office of Learning Technologies. PUB DATE 1998-03-00 NOTE 430p.; Report prepared by Groupe Comunicom. AVAILABLE FROM Web site: http://olt-bta.hrdc-drhc.gc.ca/publicat/index.html PUB TYPE Reports Research (143) Multilingual/Bilingual Materials (171) LANGUAGE English, French EDRS PRICE MF01/PC18 Plus Postage. DESCRIPTORS Adult Education; Adult Learning; *Agency Role; Education Work Relationship; *Educational Media; *Educational Technology; *Educational Trends; Foreign Countries; Information Technology; Instructional Materials; Internet; Lifelong Learning; Literature Reviews; *Material Development; School Business Relationship; Trend Analysis IDENTIFIERS *Quebec ABSTRACT This document is the product of a study that was conducted to identify the target audience of Canada's Office of Learning Technologies (OLT), determine which stakeholders should be involved in developing the OLT's action program; and recommend specific actions for the OLT to take. Chapter 1 provides an overview of the study methodology, which entailed the following activities: collecting qualitative and quantitative data on adult training within and outside the workplace; developing a profile of Quebec's major stakeholders in information technology (IT) and learning media and determining their "georeferential" positioning; developing approximately 40 fact sheets on companies and organizations active in new learning technologies and media in Quebec; interviewing 6 specific stakeholders in IT and learning media; examining selected recent studies and Internet sites devoted to learning technologies; and developing five reference tables detailing the interrelationships between various learning technologies. Chapters 2 and 3 detail the study findings. Appendixes constituting approximately 90% of the document contain the following: study methodology; fact sheets; interview reports; reference tables; excerpts from four published studies; "Developing an Educational CD-ROM for Quebec: Hang on! Selling to Quebec Schools: Nothing Is Less Easy" (Marie-Andree Amiot); and "Observatory on Multimedia Training" (Pierre-Julien Guay). English and French versions of the report are included. (MN) ******************************************************************************** Reproductions supplied by EDRS are the best that can be made from the original document. ******************************************************************************** Office of Learning Technologies Bureau des technologies d'apprentissage New Learning Technologies and Media in Quebec: Profile and Positioning ofthe Main Stakeholders U.S. DEPARTMENT OF EDUCATION Ohio ducational Research and Improvement PERMISSION TO REPRODUCE AND ED ATIONAL RESOURCES INFORMATION DISSEMINATE THIS MATERIAL HAS CENTER (ERIC) BEEN GRANTED BY This document has been reproduced as received from.the person or organization originating it. 0 Minor changes have been made to improve reproduction quality. e Points of view or opinions stated in this TO THE EDUCJTaNAL IFIURCES document do not necessarily represent INFORMAT CENTER (ERIC) official OERI position or policy. 1 EST COPY AVAALE Human Resources Développement des 1+1 Development Canada ressources humaines Canada 2 Acknowledgments Groupe Comunicom wishes to thank Lucie Nobert and Stephen Loyd of the Office of Learning Technologies for their help in defining and developing the objectives of this study. We also wish to thank all the people who took part in this study, particularly those who participated in the interviews and updated the information they had previously supplied. Without their support, this report and analysis could not have been updated. The opinions expressed in this document are those of the consultants and interviewees, and do not necessarily reflect those of the Office of Learning Technologies or Human Resources Development Canada. Learning Technologies and Media in Quebec Mia[ch. 19983 About the Office of Learning Technologies... As a partner in building a culture of lifelong learning, the federalgovernment is defining a role which includes raising awareness about the opportunities,challenges and benefits of technology-based learning,as well as helping to expand its use. To support the needs of today's learners, the Office of Learning Technologies(OLT) was established as part of Human Resources Development Canada (HRDC). The OLT works with a wide range of partners to assess research, testing and the effective application of learning technologies for adult learners ina variety of settings. New Learning Technologies and Media in Quebec: Profile and Positioning of the Main Stakeholders was published to facilitate the sharing of information about initiatives, key stakeholders and significant developments in the application of learning technologies in Quebec. For further information about learning technologies, please consult the OLT Web site at http://olt-bta.hrdc-drhc.gc.ca or contact: Office of Learning Technologies Human Resources Development Canada 15 Eddy Street, Ground Floor Hull, Quebec K1A 0M5 Faxback Service: 1-888-724-7344 (toll free) Fax: (819) 997-6777 E-mail: [email protected] Hearing impaired: use 711 service to call (819) 953-0300 Learning Technologies and Media in Quebec March 1998 4 III About the consultants... Groupe Comunicom Founded in 1991 by Jean-Pierre Fréchette, Groupe Comunicom brings together independent communication, marketing and management professionals. The company is structured as a multidisciplinary network of consultants and freelancers whose common goal is to offer integrated expertise and services in business and institutional communication. Comunicom offers services in strategic reflection, as well as in the development and management of relationships with personnel, clients and business partners. Drawing on its founding members' vast experience, Groupe Comunicom is especially active in the area of new information technologies and training. Jean-Pierre Fréchette Jean-Pierre Fréchette, MBA, is a communication marketing consultant with vast experience in information technology in the education sector. From 1987 to 1991, he was Director of Communications and Public Relations for APO-Québec a research centre with a budget of $14.5M allocated to the development of computer applications in the education sector. Considered one of the few software and multimedia distribution specialists in Quebec, he contributed to several studies and sector-related analyses on new information and communication technologies (NICTs), and was involved in the implementation of various structuring initiatives linked to industry development. He was Vice President of the Conseil de l'industrie du logiciel éducatif et de formation du Québec, and took part in the launch of the CESAM multimedia consortium and the development of the Lavalnet community network. Focused on strategic planning, he takes part in the establishment and financing of information technology companies by providing them with business or marketing plans. Henri Lelion Vice President of Groupe Comunicom, Henri Le lion has a degree in business administration from l'Ecole supérieure de Commerce in Paris and an MBA from Laval University. He is also trained in psychosociology. With 20 years of experience within his own consulting firm, he specializes in sales training, human resources management, work management, and health and safety in the workplace. He also acts as a group moderator and provides crisis management services. Author of several articles and essays on these topics, he has taught university courses since 1976. Real Gauthier Since 1982, Real Gauthier has been President of Concept et Forme, a consulting firm specializing in NICT and new media studies. As a consultant for various major companies, and responsible for the development of socio-economic policies on technologies for various government departments, he is particularly interested in -Yu L.C. iv 5 Learning Technologies and Media in Quebec March 1998 structuring projects and initiatives linked to technologyconvergence. He took part in a variety of projects, such as museology infrastructures in the numeric imaging and science and technology sectors. For the past several years, he has been particularly active on the international scene where he participated in the development of partnership projects. Paul Legault Paul Legault, a consultant specializing in training on the use of NICTs in the education sector, has university training in communication and criminology, andas a moderator. A well-known speaker on electronic educational content applications, he has in-depth knowledge of Quebec's education sector where he negotiated mix- licences for the use of Internet news contents. He also participated in several congresses and trade shows. From 1993 to 1997, he was in charge of the education sector for Cedrom-Sni a company specializing in editing and producing electronic contents where he provided training to governments and municipalities. From 1987 to 1993, he was ,a representative and educational publishing consultant for Guérin, Lidec and Edition HRW. Groupe Comunicom Communication, Marketing, Management 1155 Rene-Levesque Blvd. West Suite 2500 Montreal, Quebec H3B 2K4 Telephone: (514) 398-9677 Fax: (514) 393-1236 E-mail:
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